ATLANTA | APRIL 23-26, 2022
OVERVIEW + AGENDA Greetings from the Executive Director
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Greetings from the Executive Officer Team Conference App Overview Agenda Health + Safety Grand Opening Session Achievement Awards Session Grand Awards Session
EDUCATIONAL PROGRAMS
12
Competitive Events School-based Enterprises Election Activities Adventures in Leadership Emerging Leader Series Advisor Professional Learning
INFORMATION General Sessions Seating
40
Conference Maps DECA-Exclusive Concert Conference Transportation Dress Code and Code of Conduct
PARTNERS National Advisory Board
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Chairman’s Awards Conference Exhibitors Partners for Excellence
RECOGNITIONS Challenge Winners
54
Thrive Level Campaign Winners Gold Certified School-based Enterprises Honorary Life Awards Outstanding Service Awards Volunteers
UP NEXT 2022-2023 Conferences
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GREETINGS FROM THE EXECUTIVE DIRECTOR Welcome to DECA’s International Career Development Conference, the global platform to celebrate our successes and springboard your quest to become an emerging leader and entrepreneur in marketing, finance, hospitality and management.
FRANK PETERSON, CAE
EXECUTIVE DI RECTOR WELCOM E
DECA INC. EXECUTIVE DIRECTOR
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This year, we maximized our momentum as over 177,000 members around the world stepped up to the challenges issued by DECA Inc. You participated in DECA’s Chapter Campaigns, created innovative new ideas in DECA’s challenges, earned Gold-level Certification for your School-based Enterprises and conquered the competition to make it to the international stage. You have worked all year to get here. Now, it’s time to maximize your potential. Make the most of your #DECAICDC experience and seize every opportunity you are given. Explore college and career opportunities in the exhibit hall. Meet DECA members and advisors from around the world, share experiences and make connections. Show up to your academies ready to learn, amplify your skills and grow as a leader. DECA’s leaders have been working diligently to continually improve our programs and opportunities for all DECA members. We strive to provide incredible experiences that will propel our members to college and career success. Congratulations on everything you have accomplished to reach this point. We are excited to welcome you back in person to #DECAICDC!
GREETINGS FROM THE EXECUTIVE OFFICER TEAM Welcome to the 2022 DECA International Career Development Conference in Atlanta!
This may be the first in-person ICDC for many of you. Take this opportunity to network with other members from across the world, explore the city of Atlanta and put your competitive skills to the test against the best in the world. Along with honing your competitive side, this conference will allow you to become more college and career-ready with colleges, universities and businesses waiting to meet and network with you. For a day of fun, be sure to swing by Six Flags Over Georgia for the time of your life riding thrilling roller coasters with your friends! Visit the World of CocaCola or the Georgia Aquarium while here in Atlanta. Sharing every unforgettable memory on social media with #DECAICDC will help you further connect with members at the conference. The ultimate celebration of our year in DECA has finally arrived. The upcoming days hold an unquantifiable amount of networking, learning, competition and experiences. Get ready for a conference like no other. Challenge yourself, attend every session and maximize your time with 20,000 DECA members from around the world.
O’BRIAN MARTIN PRESIDENT @hsdecapresident
SRIYA KOGANTI
CENTRAL REGION VICE PRESIDENT @decacrvp
SARAH TRAN
NORTH ATLANTIC REGION VICE PRESIDENT @decawrvp
RAJAN CHITRAO
SOUTHERN REGION VICE PRESIDENT @decasrvp
MARISOL TANGUMA
WESTERN REGION VICE PRESIDENT @decawrvp
EXECUTIVE OFF ICER TEAM WELCOME
We hope you are ready for a truly unforgettable experience as ICDC marks the culmination of all the hard work you have done throughout the year. Whether you are here in pursuit of DECA Glass or to expand your leadership skills, you will leave this conference with the tools necessary to create the best version of yourself.
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THE ONLY WAY TO ICDC DOWNLOAD NOW DECA.ORG/APP
GET INFORMED View maps, seating charts, transportation information, competition results and more.
GET ORGANIZED View the full conference agenda and create your own personalized schedule.
GET CONNECTED Follow the latest ICDC news and receive real-time updates.
INTERNATIONAL CAREER DEVELOPMENT CONFERENCE The DECA International Career Development Conference (ICDC) is the culmination of the DECA year. More than 20,000 high school students, teacher-advisors, business professionals and alumni gather for several days of DECA excitement. DECA members demonstrate their college and career-ready knowledge and skills by participating in DECA’s industry-validated Competitive Events Program, aligned with Career Clusters, National Curriculum Standards and 21st Century Skills in the areas of marketing, finance, hospitality, management and entrepreneurship. These members have qualified to attend based on superior performance at the district and association levels. More than 1,000 business professionals serve as expert judges to evaluate DECA members’ mastery of these concepts. In addition, thousands of members participate in DECA’s Emerging Leader Series, which helps them attain 21st Century Skills in the areas of collaboration and teamwork, communication, critical thinking and problem solving and creativity. One highlight is the involvement of executive mentors who provide college and career advice. Thousands of DECA advisors and educators participate in administering DECA’s Competitive Events Program and Emerging Leader Series, while also participating in professional learning activities.
CLASSROOM CONNECTION
DECA’s International Career Development Conference supports educational initiatives. •
Career Clusters®
•
National Curriculum Standards
•
21st Century Skills
•
Project-based Learning
•
Personal Financial Literacy
The National Association of Secondary School Principals has placed this program on the NASSP National Approved List of Contests and Activities for 2021-2022.
ATLANTA | 2022
INTERNATIONAL CAREER DEVELOPMENT CONFERENCE FRIDAY, APRIL 22 12:00 PM – 6:00 PM
CHARTERED ASSOCIATION ADVISOR REGISTRATION Chapter advisors register with their chartered association advisor at their assigned hotel
B401-B402
12:00 PM – 9:00 PM
HEADQUARTERS + ATTRACTION TICKET BOOTH
B401-B402
12:00 PM – 9:00 PM
SHOP DECA + BLAZER SHOP
B401-B402
6:30 PM
CHARTERED ASSOCIATION ADVISOR DINNER by invitation only
B404
SATURDAY, APRIL 23 7:00 AM – 8:30 PM
HEADQUARTERS + ATTRACTION TICKET BOOTH
B401-B402
7:00 AM – 8:30 PM
SHOP DECA + BLAZER SHOP
B401-B402
9:00 AM – 5:00 PM
DECA DAY AT SIX FLAGS OVER GEORGIA Advance ticket purchase required
Six Flags Over Georgia
9:30 AM
EVENT DIRECTORS’ + ASSISTANT EVENT DIRECTORS’ BRIEFING
B211
11:00 AM
OFFICER CANDIDATE ORIENTATION + INTERVIEWS
B319
1:00 PM – 5:00 PM
EXHIBIT BOOTH SET-UP
Hall B3
5:00 PM
PARADE OF CHARTERED ASSOCIATIONS REHEARSAL
Mercedes-Benz Stadium
7:00 PM
NATIONAL ADVISORY BOARD + EXECUTIVE MENTOR RECEPTION by invitation only
Mercedes-Benz Stadium
8:30 PM
GRAND OPENING SESSION
Mercedes-Benz Stadium
12:30 AM
CURFEW Chapters and chartered associations may set earlier curfew times
Assigned Hotel
CON FEREN CE OVERVI EW AGENDA
SUNDAY, APRIL 24
6
7:00 AM – 5:00 PM
HEADQUARTERS + ATTRACTION TICKET BOOTH
B401-B402
7:00 AM – 5:00 PM
SHOP DECA + BLAZER SHOP
B401-B402
7:30 AM
JUDGES' ORIENTATION
Hall B2
8:00 AM – 11:30 AM
SCHOOL-BASED ENTERPRISE ACADEMY | FOOD OPERATIONS Sponsored by Intuit and Otis Spunkmeyer
B302-B304
8:00 AM – 3:30 PM
EMERGING LEADER SERIES See page 37
GWCC + Omni Hotel
8:00 AM – 4:00 PM
COLLEGE + CAREER EXHIBITS / SHOP DECA Advisors only from 8:00 AM - 9:00 AM
Hall B3
8:00 AM – 5:00 PM
COMPETITIVE EVENT TESTING See pages 13-35
GWCC
8:00 AM – 5:00 PM
COMPETITIVE EVENT PRELIMINARY COMPETITION See pages 21-27
Hall B2
9:00 AM – 3:00 PM
ADVENTURES IN LEADERSHIP See page 36 | Open to all members
B206
9:00 AM
VIRTUAL BUSINESS CHALLENGE PARTICIPANTS’ BRIEFING
B312-B314
9:00 AM – 4:00 PM
ADVISOR PROFESSIONAL LEARNING SERIES See page 39
B308-B309
9:30 AM – 1:00 PM
EXECUTIVE MENTOR PROGRAM
B404
12:00 PM
MDA LUNCHEON Sponsored by Muscular Dystrophy Association | by invitation only
B404
12:30 PM – 4:00 PM
SCHOOL-BASED ENTERPRISE ACADEMY | RETAIL OPERATIONS Sponsored by Intuit and Otis Spunkmeyer
B302-B304
4:00 PM
VOTING DELEGATES’ BRIEFING + CANDIDATE CAMPAIGN SESSIONS
B206
6:00 PM - 11:00 PM
DECA NIGHT AT THE GEORGIA AQUARIUM + THE WORLD OF COCA-COLA Advance ticket purchase required
Georgia Aquarium + World of Coca-Cola
12:30 AM
CURFEW Chapters and chartered associations may set earlier curfew times
Assigned Hotel
CREATE YOUR PERSONAL SCHEDULE deca.org/app
MONDAY, APRIL 25 7:00 AM – 5:00 PM
SHOP DECA
B401-B402
7:00 AM – 7:00 PM
HEADQUARTERS + ATTRACTION TICKET BOOTH
B401-B402
7:30 AM
JUDGES’ ORIENTATION
Hall B2 + Hall B4
8:00 AM – 4:00 PM
COLLEGE + CAREER EXHIBITS / SHOP DECA
Hall B3
8:00 AM – 4:30 PM
EMERGING LEADER SERIES See page 37
GWCC + Omni Hotel
8:00 AM – 6:00 PM
COMPETITIVE EVENT PRELIMINARY COMPETITION See pages 13-35
Hall B1-B2 + Hall B3
8:30 AM – 10:30 AM
JOHNSON & WALES SCHOLARSHIP AWARD BREAKFAST Sponsored by Johnson & Wales University | by invitation only
B404
9:00 AM – 4:00 PM
ADVENTURES IN LEADERSHIP See page 36 | Open to all members
B206
9:00 AM – 4:00 PM
ADVISOR PROFESSIONAL LEARNING SERIES See page 39
B308-B309
12:00 PM – 1:30 PM
CHARTERED ASSOCIATION OFFICER/ADVISOR LUNCHEON Sponsored by the U.S. Army | by invitation only
B312-B314
2:00 PM – 3:30 PM
LEADERSHIP RECOGNITION RECEPTION by invitation only
B404
2:30 PM – 4:30 PM
MEET THE CANDIDATES SESSION Open to all members
B304-B305
3:00 PM – 4:00 PM
COMPETITIVE EVENTS UPDATE Advisors only
B308-B309
8:00 PM
DECA EXCLUSIVE CONCERT featuring JEVERSON and Judah & the Lion Advance ticket purchase required
Mercedes-Benz Stadium
12:30 AM
CURFEW Chapters and chartered associations may set earlier curfew times
Assigned Hotel
7:30 AM – 10:30 AM
JUDGES’ ORIENTATION
Hall B2
7:30 AM – 6:00 PM
HEADQUARTERS
B401-B402
8:00 AM
ACHIEVEMENT AWARDS SESSION
Mercedes-Benz Stadium
8:30 AM – 6:00 PM
SHOP DECA + FINALIST T-SHIRTS + RECOGNITION ITEMS
B401-B402
8:30 AM – 6:00 PM
COMPETITIVE EVENT FINAL COMPETITION See pages 13-35
Hall B2
12:00 PM
BUSINESS + ELECTION SESSION
B206
7:00 PM – 8:00 PM
SCHOLARSHIP + NATIONAL ADVISORY BOARD RECEPTION Sponsored by National Advisory Board Partners | by invitation only
Mercedes-Benz Stadium
8:30 PM
GRAND AWARDS SESSION
Mercedes-Benz Stadium
12:30 AM
CURFEW Chapters and chartered associations may set earlier curfew times
Assigned Hotel
WEDNESDAY, APRIL 27 9:00 AM – 1:00 PM
NEW EXECUTIVE OFFICER ORIENTATION
Omni Hotel, Beechnut Room
Events will be held in the GEORGIA WORLD CONGRESS CENTER, BUILDING B unless otherwise noted.
DECA QUEST
WILL YOU ACCEPT THE CHALLENGE?
Download the app, visit exhibitors and complete challenges to gain points towards awesome prizes while at #DECAICDC. Learn more on page 32.
CON FEREN CE OVERVI EW AGENDA
TUESDAY, APRIL 26
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HEALTH + SAFETY
Your health and safety is important! We are excited to return to an in-person International Career Development Conference and want to promote the health and safety of everyone involved. As part of our plans to host a safe event, please follow our event requirements and recommendations below to prevent the spread of COVID-19.
MASK UP! DECA Inc. is providing a mask for each conference attendee. DECA Inc.’s policy is to follow the guidelines set forth by the local jurisdiction of the conference location regarding COVID-19. Check the app for the latest update regarding mask requirements. Please note that requirements are subject to change based on the local jurisdiction or requirements set forth by the venues.
BE MINDFUL Please understand that everyone has a differing comfort level as a result of COVID-19. Maintain appropriate distance from others and avoid shaking hands. Wash your hands often with soap and water for at least 20 seconds. Always cover your mouth and nose when you cough or sneeze.
IF YOU’RE SICK, STAY BACK Monitor your health daily. Watch for fever, cough, shortness of breath or other symptoms of COVID-19. If you develop symptoms of COVID-19 less than 10 days before, do not come to the event. If you develop symptoms while attending ICDC, stay in your hotel room and contact your advisor immediately.
FOLLOW TRAVEL GUIDELINES The U.S. Centers for Disease Control and Prevention (CDC) has guidelines for domestic travel during the COVID-19 pandemic. Scan the QR code to read more.
Domestic Travel Guidelines
PLAY IT SAFE AT ICDC
HEA LTH + SAF ETY
AT THE HOTEL
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• • • • • • •
Be alert when checking in. Protect your cash and valuables by keeping them with you. Never say your room number loudly enough for others to overhear or give it out to anyone you do not know. Be sure to lock your door when you are in your room as well as when you leave. Call the front desk to verify any unexpected deliveries or room service. Do not leave your door open while you are in the room. Always tell your advisor where you are going. Do not leave your room after curfew.
GENERAL TRAVEL TIPS • • • •
Never leave money or valuables unsecure in your room; use your hotel room’s safe. If you see any suspicious person or activity, notify hotel management. Ask the hotel for the most direct route to restaurants and shopping. Don’t wander through shortcuts. Don’t go out alone; travel with at least one other person. There is safety in numbers.
NON-DISCRIMINATION POLICY DECA Inc. is committed to creating and maintaining a healthy and respectful environment for all of our emerging leaders and entrepreneurs. Our philosophy is to ensure all members, regardless of race, color, religion, sex, national origin, age, disability, sexual orientation or socio-economic status, are treated equally and respectfully. Any behavior in the form of discrimination, harassment or bullying will not be tolerated. It is the responsibility of all members to uphold and contribute to this climate.
SATURDAY 8:30 PM
GRAND OPENING SESSION MERCEDES-BENZ STADIUM
DECA’s Grand Opening Session kicks off #DECAICDC with the excitement and anticipation of the competition and leadership development that awaits our emerging leaders and entrepreneurs. The Grand Opening Session led by your 2021-2022 Executive Officer Team will feature the annual parade of chartered associations, recognition of the top 10 membership chapters, recognition of the top three Muscular Dystrophy Association fundraising chapters, a compelling message and energizing entertainment.
STREAMING LIVE DECA.ORG/ICDC
SEATING ASSIGNED BY ASSOCIATION Seating for this session is assigned by association. Please refer to the DECA ICDC app for your association’s assigned seating section. DECA and your executive officer team are committed to making the Grand Opening Session enthusiastic and engaging. Please do your part by staying in your seats until the session has adjourned.
SHERRY YASKIN
VP, HUMAN RESOURCES | THE HOME DEPOT Keynote speaker presented by the NRF Foundation Sherry Yaskin has been responsible for setting the people strategies for a variety of functions across The Home Depot. As VP, Human Resources, she and her team play an important role in supporting the company’s growth strategies and leading significant transformation as the business evolves. Sherry joined The Home Depot in 2004. Prior to joining the Home Depot, Sherry was a district manager with Circuit City. She also spent more than 14 years with Gap, Inc., where she held a variety of leadership positions. Sherry recently joined the NRF Foundation’s Board of Directors—a philanthropic arm of the National Retail Federation— advocating for the value of retail jobs through education, training and experiences for everyone from high school and college students to people with barriers to employment.
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NO ASSIGNED SEATING
TUESDAY
Times shown for the Achievement Awards Session are approximate. The awards may run faster or slower than the schedule shows.
8:00 AM
Business Law and Ethics Team Decision Making Buying and Merchandising Team Decision Making
8:00 AM
Entrepreneurship Team Decision Making
ACHIEVEMENT AWARDS SESSION
Financial Services Team Decision Making Hospitality Services Team Decision Making Marketing Management Team Decision Making Sports and Entertainment Marketing Team Decision Making
MERCEDES-BENZ STADIUM
DECA’s Achievement Awards Session recognizes top performers in preliminary competition of DECA’s Competitive Events Program.
Travel and Tourism Team Decision Making
8:30 AM
Apparel and Accessories Marketing Series Automotive Services Marketing Series Business Finance Series Business Services Marketing Series
Silver-ribbon medallions are awarded to top performers in the presentation and on the exam.
Entrepreneurship Series Food Marketing Series Hotel and Lodging Management Series
Blue-ribbon medallions are awarded to the overall competitive event finalists who will compete in the final round of competition. ALL BLUE-RIBBON MEDALLION FINALISTS SHOULD IMMEDIATELY REPORT TO SECTION 135 ON THE CONCOURSE LEVEL TO VERIFY THEIR COMPETITION TIME.
Accounting Applications Series
Human Resources Management Series Marketing Communications Series Quick Serve Restaurant Management Series Restaurant and Food Service Management Series Retail Merchandising Series
9:45 AM
Sports and Entertainment Marketing Series Personal Financial Literacy Principles of Business Management and Administration Principles of Finance Principles of Hospitality and Tourism Principles of Marketing
STREAMING LIVE
School-based Enterprise – Food Service Operations
DECA.ORG/ICDC
Since you may be bringing your presentation materials with you, please allow extra time for screening. To help facilitate the Achievement Awards Session and final competition schedule, this year, we will be calling the written events on an on-going basis, rather than waiting for all participants to cross the stage before calling the next event.
10:00 AM
School-based Enterprise – Retail Operations Financial Consulting Hospitality and Tourism Professional Selling Professional Selling Integrated Marketing Campaign – Event Integrated Marketing Campaign – Product
10:15 AM
Integrated Marketing Campaign – Service Stock Market Game Innovation Plan Start-up Business Plan Business Growth Plan Franchise Business Plan Independent Business Plan International Business Plan Business Solutions Project Career Development Project Community Awareness Project Community Giving Project Financial Literacy Project Sales Project Business Services Operations Research Buying and Merchandising Operations Research Finance Operations Research Hospitality and Tourism Operations Research
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Sports and Entertainment Marketing Operations Research
#DECAICDC
TUESDAY
CELEBRATE WITH @DECAINC
8:30 PM
GRAND AWARDS SESSION MERCEDES-BENZ STADIUM
DECA’s Grand Awards Session is full of energy and aspirations as hundreds of DECA competitive events finalists wait to hear their name called as a top 10 finalist in hopes of then earning the title of international champion. In addition to naming our highest performers in DECA’s Competitive Events Program, the session includes recognition for DECA’s challenge winners, scholarship recipients and the incoming executive officer team. The Grand Awards Session is the pinnacle of recognition for an academic year of preparing to be college and career-ready.
STREAMING LIVE DECA.ORG/ICDC
SEATING ASSIGNED BY ASSOCIATION Seating for this session is assigned by association. Please refer to the DECA ICDC app for your association’s assigned seating section.
SCHOLARSHIP PROVIDERS DECA is grateful to the following National Advisory Board companies and supporters for providing more than $200,000 in scholarships to DECA student members and advisors. Association of International Certified Professional Accountants Bob Foehlinger Memorial Brenda Clark Memorial Central Region DECA DECA Inc. Ed Fleming Memorial Hilton J. Willard & Alice S. Marriott Foundation M&M Productions USA Marriott International, Inc. National Geographic Learning | Cengage
National Society of High School Scholars National Technical Honor Society North Atlantic Region DECA Otis Spunkmeyer (Aspire Bakeries, LLC) Pat DiPlacido Memorial Publix Super Markets, Inc. Sonya Dismuke Memorial Southern Region DECA U.S. Army Western Region DECA Whataburger
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EDUCATIONAL PROGRAMS
Principles of Finance PFN
15
Accounting Applications Series ACT
19
Principles of Hospitality and Tourism PHT
15
Apparel and Accessories Marketing Series AAM
19
Principles of Marketing PMK
15
Automotive Services Marketing Series ASM
19
Professional Selling PSE
31
Business Finance Series BFS
19
Quick Serve Restaurant Management Series QSRM
19
Business Growth Plan EBG
27
Restaurant and Food Service Management Series RFSM
19
Business Law and Ethics Team Decision Making BLTDM
17
Retail Merchandising Series RMS
19
Business Services Marketing Series BSM
19
Sales Project PMSP
23
Business Services Operations Research BOR
21
School-based Enterprise–Food Operations SBEF
35
Business Solutions Project PMBS
23
School-based Enterprise–Retail Operations SBER
35
Buying and Merchandising Operations Research BMOR
21
Buying and Merchandising Team Decision Making BTDM
Sports and Entertainment Marketing Operations Research SEOR
21
17
Career Development Project PMCD
23
Sports and Entertainment Marketing Series SEM
19
Community Awareness Project PMCA
23
Sports and Entertainment Marketing Team Decision Making STDM
17
Community Giving Project PMCG
23
Start–up Business Plan ESB
25
Entrepreneurship Series ENT
19
Stock Market Game SMG
25
Entrepreneurship Team Decision Making ETDM
17
Travel and Tourism Team Decision Making TTDM
17
Finance Operations Research FOR
21
Virtual Business Challenge–Accounting VBCAC
33
Financial Consulting FCE
31
Virtual Business Challenge–Entrepreneurship VBCEN
33
Financial Literacy Project PMFL
23
Virtual Business Challenge–Fashion VBCFA
33
Financial Services Team Decision Making FTDM
17
Virtual Business Challenge–Hotel Management VBCHM
33
Food Marketing Series FMS
19
Virtual Business Challenge–Personal Finance VBCPF
33
Franchise Business Plan EFB
27
Virtual Business Challenge–Restaurant VBCRS
33
Hospitality and Tourism Operations Research HTOR
21
Virtual Business Challenge–Retail VBCRT
33
Hospitality and Tourism Professional Selling HTPS
31
Virtual Business Challenge–Sports VBCSP
33
Hospitality Services Team Decision Making HTDM
17
EMERGING LEADER SERIES
Hotel and Lodging Management Series HLM
19
Human Resources Management Series HRM
19
Independent Business Plan EIB
27
Innovation Plan EIP
25
Integrated Marketing Campaign–Event IMCE
29
Integrated Marketing Campaign–Product IMCP
29
Integrated Marketing Campaign–Service IMCS
29
International Business Plan IBP
27
Marketing Communications Series MCS
19
MORE ACTIVITIES
Marketing Management Team Decision Making MTDM
17
Executive Officer Elections
36
Personal Financial Literacy PFL
15
Adventures in Leadership
36
Principles of Business Management and Administration PBM
15
Advisor Professional Learning
39
Aspire Academy
37
Elevate Academy
37
Empower Academy
37
Ignite Academy
37
Thrive Academy
37
EDUCATIONA L PROGRAM S AGENDA
COMPETITIVE EVENTS
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MAJOR IN PROPERTY MANAGEMENT AT BALL STATE UNIVERSITY As our population and economy continue to expand, so does the demand for multifamily housing and commercial properties. As one of only a few Property Management programs in the country, we are here to meet the challenges of those demands. Immersed in a small and experiential program, our students have realworld opportunities in many areas of property management. Using our expert faculty, industry professionals and program partners, our students gain skills and knowledge in a variety of meaningful property management skills. These areas include marketing and leasing investment properties, financial management of real estate investments, and the development, construction, and operations of real estate properties.
Small Class Sizes with Expert Faculty
Paid Internships Across the U.S.
Connections to
Top Industry Professionals
99%
Job Placement Rate LEARN MORE
Ball State University practices equal opportunity in education and employment and is strongly and actively committed to diversity within its community MC-9603-22
BSU.EDU/PM
PRINCIPLES OF BUSINESS ADMINISTRATION EVENTS + PERSONAL FINANCIAL LITERACY PRINCIPLES OF BUSINESS ADMINISTRATION EVENTS PBM
SCHEDULE SUNDAY
Principles of Business Management and Administration
1:00 PM
Sponsored by Ball State University, Property Management Program
PFN
Principles of Finance
PHT
Principles of Hospitality and Tourism
PMK
Principles of Marketing
Participants’ Briefing + Testing Thomas B. Murphy Ballroom Check the DECA ICDC App for your Section Assignment prior to entering the room.
MONDAY
Sponsored by The J. Willard and Alice S. Marriott Foundation
8:00 AM
Preliminary Competition Hall B4
PERSONAL FINANCIAL LITERACY EVENT
Participants receive their preliminary competition appointment times during the Participants’ Briefing on Sunday.
PFL
TUESDAY
Personal Financial Literacy
10:30 AM
Final Competition Hall B2 Finalists will be announced during the Achievement Awards Session. All blue-ribbon medallion finalists should immediately report to Section 135 on the concourse level of the Mercedes-Benz Stadium to verify competition time.
Event Director’s + Event Assistants’ Briefings begin one hour prior to the time listed above each day.
Participants
Exam
Appear Before a Judge
Preparation Time
Interview Time
1
Core Exam 90 Minutes
1 Role-play, Second Role-play for Finals
10 Minutes
10 Minutes
HIGHLIGHTS OVERVIEW • You have been assigned to a section with 16 to 20 participants, with whom you will compete against during preliminary competition. • The presentation will be weighed twice (2 times) the value of the exam score. The exam score carries forward into the final round of competition. • Do not shake hands with the judge; please use an alternate greeting. • Visit www.deca.org/compete for complete guidelines.
COLLEGE + CAREER EXHIBITS Visit over 70 college, career and business exhibits from 8:00 a.m. to 4:00 p.m. on Sunday and Monday in Hall B3.
DECA QUEST When not competing, maximize your #DECAICDC experience with DECA Quest! Complete challenges in the digital scavenger hunt for your chance to earn prizes from DECA Inc. See page 32 for more details.
RECOGNITION ACHIEVEMENT AWARDS SESSION Silver-ribbon medallions will be awarded to individuals with the 10 highest comprehensive exam scores and the highest role-play score in each section. Blue-ribbon medallions will be awarded to the top two overall scores in each section, and those individuals will compete in final competition. GRAND AWARDS SESSION The top ten finalists will be called to the stage and receive medallions, with first, second and third places receiving DECA Glass.
COM PETITIVE EVENTS
OVERVIEW
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LOOK WHAT YOU CAN DO WITH A
SPORTS, ENTERTAINMENT, EVENT — MANAGEMENT (SEEM) DEGREE FROM JWU.
Spotlights dimming before an unforgettable concert.
Dramatic overheads revealing each move in a playoff game.
Help create an experience that will thrill and captivate the crowd.
As an institution recognized by DECA’s National Advisory Board for 40 years of student organization support and involvement, JWU is proud to offer scholarships providing up to full tuition for eligible DECA members!
BECOME A CULTURE CREATOR. Learn from industry-experienced faculty while entering the sports and entertainment world through experiential education opportunities. Apply today to build the life you want.
apply.jwu.edu
TEAM DECISION MAKING EVENTS COMPETITIVE EVENTS
SCHEDULE SUNDAY
BLTDM
Business Law and Ethics Team Decision Making
BTDM
Buying and Merchandising Team Decision Making
ETDM
Entrepreneurship Team Decision Making
Check the DECA ICDC App for your Section Assignment prior to entering the room.
FTDM
Financial Services Team Decision Making
MONDAY
HTDM
Hospitality Services Team Decision Making
8:00 AM
MTDM
Marketing Management Team Decision Making
STDM
Sports and Entertainment Marketing Team Decision Making
TTDM
Travel and Tourism Team Decision Making
9:00 AM
Participants’ Briefing + Testing Hall B5
Preliminary Competition Hall B4 Participants receive their preliminary competition appointment times during the Participants’ Briefing on Sunday.
TUESDAY
8:45 AM
Sponsored by The J. Willard and Alice S. Marriott Foundation
Final Competition Hall B2 Finalists will be announced during the Achievement Awards Session. All blue-ribbon medallion finalists should immediately report to Section 135 on the concourse level of the Mercedes-Benz Stadium to verify competition time.
Event Director’s + Event Assistants’ Briefings begin one hour prior to the time listed above each day.
Participants
Exam
Appear Before a Judge
Preparation Time
Interview Time
2
Cluster Exam 90 Minutes
1 Case Study, Second Case Study for Finals
30 Minutes
15 Minutes
HIGHLIGHTS OVERVIEW • You have been assigned to a section with 16 to 20 participant teams, with whom you will compete against during preliminary competition. • Exam scores will be averaged to produce a single team score. The presentation will be weighted twice (2 times) the value of the averaged team score. The exam score carries forward into the final round of competition. • Do not shake hands with the judge; please use an alternate greeting. • Visit www.deca.org/compete for complete guidelines.
COLLEGE + CAREER EXHIBITS Visit over 70 college, career and business exhibits from 8:00 a.m. to 4:00 p.m. on Sunday and Monday in Hall B3.
DECA QUEST When not competing, maximize your #DECAICDC experience with DECA Quest! Complete challenges in the digital scavenger hunt for your chance to earn prizes from DECA Inc. See page 32 for more details.
RECOGNITION ACHIEVEMENT AWARDS SESSION Silver-ribbon medallions will be awarded to individuals with the 10 highest comprehensive exam scores and teams with the highest roleplay score in each section. Blue-ribbon medallions will be awarded to the top two overall scores in each section, and those teams will compete in final competition. GRAND AWARDS SESSION The top ten finalist teams will be called to the stage and receive medallions, with first, second and third places receiving DECA Glass.
COM PETITIVE EVENTS
OVERVIEW
17
EXPLORE YOUR OPPORTUNITIES As the #1 leader in hospitality worldwide, exciting opportunities await you! The next step in your career could lead to your greatest adventure. Marriott International is a proud partner of DECA and sponsor of the Marriott/DECA scholarships.
Equal Opportunity Employer/Disability/Veterans
INDIVIDUAL SERIES EVENTS COMPETITIVE EVENTS
SCHEDULE SUNDAY
ACT
Accounting Applications Series
AAM
Apparel and Accessories Marketing Series Sponsored by Men’s Wearhouse
Participants’ Briefing + Testing Hall B5
ASM
Automotive Services Marketing Series
Check the DECA ICDC App for your Section Assignment prior to entering the room.
BFS
Business Finance Series
BSM
Business Services Marketing Series
ENT
Entrepreneurship Series
FMS
Food Marketing Series
HLM
Hotel and Lodging Management Series
HRM
Human Resources Management Series
TUESDAY
MCS
Marketing Communications Series
9:30 AM
QSRM
Quick Serve Restaurant Management Series
Sponsored by AICPA
1:00 PM
MONDAY
8:00 AM
Preliminary Competition Hall B1/B2 Participants receive their preliminary competition appointment times during the Participants’ Briefing on Sunday.
Sponsored by The J. Willard and Alice S. Marriott Foundation
Final Competition Hall B2
Sponsored by The J. Willard and Alice S. Marriott Foundation
RFSM
Restaurant and Food Service Management Series
RMS
Retail Merchandising Series
SEM
Sports and Entertainment Marketing Series
Finalists will be announced during the Achievement Awards Session. All blue-ribbon medallion finalists should immediately report to Section 135 on the concourse level of the Mercedes-Benz Stadium to verify competition time.
Sponsored by The J. Willard and Alice S. Marriott Foundation
Event Director’s + Event Assistants’ Briefings begin one hour prior to the time listed above each day.
Participants
Exam
Appear Before a Judge
Preparation Time
Interview Time
1
Cluster Exam 90 Minutes
2 Role-plays, Third Role-play for Finals
10 Minutes
10 Minutes
HIGHLIGHTS OVERVIEW • You have been assigned to a section with 16 to 20 participants, with whom you will compete against during preliminary competition. • The cluster exam and each role-play presentation will be valued at one-third (1/3) of the total score. In the final round of competition, the role-play presentation will be weighted twice (2 times) the value of the exam score. • Do not shake hands with the judge; please use an alternate greeting. • Visit www.deca.org/compete for complete guidelines.
COLLEGE + CAREER EXHIBITS Visit over 70 college, career and business exhibits from 8:00 a.m. to 4:00 p.m. on Sunday and Monday in Hall B3.
DECA QUEST When not competing, maximize your #DECAICDC experience with DECA Quest! Complete challenges in the digital scavenger hunt for your chance to earn prizes from DECA Inc. See page 32 for more details.
RECOGNITION ACHIEVEMENT AWARDS SESSION Silver-ribbon medallions will be awarded to individuals with the 10 highest comprehensive exam scores and the highest role-play score for each role-play in each section. Blue-ribbon medallions will be awarded to the top two overall scores in each section, and those individuals will compete in final competition. GRAND AWARDS SESSION The top ten finalists will be called to the stage and receive medallions, with first, second and third places receiving DECA Glass.
COM PETITIVE EVENTS
OVERVIEW
19
BUSINESS OPERATIONS RESEARCH EVENTS COMPETITIVE EVENTS BOR BMOR
SCHEDULE SUNDAY
Business Services Operations Research Sponsored by Piper Sandler
8:20 AM
Preliminary Competition Hall B2
Buying and Merchandising Operations Research Sponsored by Piper Sandler
Preliminary competition appointment times will be posted on the DECA App and at www.deca.org/icdc by Saturday, April 23.
FOR
Finance Operations Research
HTOR
Hospitality and Tourism Operations Research
SEOR
Sports and Entertainment Marketing Operations Research
TUESDAY
Sponsored by The J. Willard and Alice S. Marriott Foundation
11:40 AM
Final Competition Hall B2 Finalists will be announced during the Achievement Awards Session. All blue-ribbon medallion finalists should immediately report to Section 135 on the concourse level of the Mercedes-Benz Stadium to verify competition time.
Sponsored by Piper Sandler
On Sunday, the Event Director’s + Event Assistants’ Briefing begins at 7:00 a.m. On Tuesday, the Event Director’s Briefing begins at 7:15 a.m., and the Event Assistants’ Briefing begins at 11:00 a.m.
Participants
Pages Allowed
Appear Before a Judge
Interview Time
1-3
20
Present Research and Strategic Plan
15 Minutes
HIGHLIGHTS OVERVIEW • You may bring a printed copy of your written entry to provide to your presentation judge. • You have been assigned to a section with 16 to 20 participant teams, with whom you will compete against during preliminary competition. • The written document will account for 60 points and the oral presentation will account for the remaining 40 of the total 100 points, minus penalty points. • Do not shake hands with the judge; please use an alternate greeting. • Visit www.deca.org/compete for complete guidelines.
COLLEGE + CAREER EXHIBITS Visit over 70 college, career and business exhibits from 8:00 a.m. to 4:00 p.m. on Sunday and Monday in Hall B3.
DECA QUEST When not competing, maximize your #DECAICDC experience with DECA Quest! Complete challenges in the digital scavenger hunt for your chance to earn prizes from DECA Inc. See page 32 for more details.
RECOGNITION ACHIEVEMENT AWARDS SESSION Blue-ribbon medallions will be awarded to the top two overall scores in each section, and those teams will compete in final competition. GRAND AWARDS SESSION The top ten finalist teams will be called to the stage and receive medallions, with first, second and third places receiving DECA Glass.
COM PETITIVE EVENTS
OVERVIEW
21
Attend a VIP Weekend at Michigan Ross. SEPT. 29-OCT. 1, 2022 See for yourself what it’s like to study at the top-ranked University of Michigan Ross School of Business during our all-expenses-paid weekend for underrepresented students. Talk with current students about their experiences in real business environments, explore our community, connect with faculty and get application tips. This event is intended for, but not limited to, rising high school juniors and seniors from historically underrepresented groups, including first generation college students, limited-income families and certain geographic regions. Expenses will be paid for selected students and their parents/guardians.
ALL-ACCESS WEEKEND Application Opens: Early March michiganross.umich.edu/AAW
GET FEEDBACK ON YOUR DECA COMPETITIVE EVENTS PERFORMANCE DECA’s competitor transcripts measure your achievement compared to other members from your association and all competitors within your competitive event at ICDC. Login to the student portal or ask your chapter advisor for more information after #DECAICDC. Competitor transcripts are included in the registration fee for all competitors. www.deca.org/studentportal
PROJECT MANAGEMENT EVENTS COMPETITIVE EVENTS PMBS PMCD PMCA PMCG
SCHEDULE SUNDAY
Business Solutions Project Sponsored by Intuit
8:20 AM
Preliminary Competition Hall B2
Career Development Project Sponsored by Intuit
Preliminary competition appointment times will be posted on the DECA App and at www.deca.org/icdc by Saturday, April 23.
Community Awareness Project Sponsored by Intuit
TUESDAY
Community Giving Project
11:40 AM
Sponsored by Lead4Change
PMFL
Financial Literacy Project
PMSP
Sales Project
Final Competition Hall B2 Finalists will be announced during the Achievement Awards Session. All blue-ribbon medallion finalists should immediately report to Section 135 on the concourse level of the Mercedes-Benz Stadium to verify competition time.
Sponsored by Intuit
Sponsored by Intuit
On Sunday, the Event Director’s + Event Assistants’ Briefing begins at 7:00 a.m. On Tuesday, the Event Director’s Briefing begins at 7:15 a.m., and the Event Assistants’ Briefing begins at 11:00 a.m.
Participants
Pages Allowed
Appear Before a Judge
Interview Time
1-3
20
Present Project
15 Minutes
HIGHLIGHTS OVERVIEW • You may bring a printed copy of your written entry to provide to your presentation judge. • You have been assigned to a section with 16 to 20 participant teams, with whom you will compete against during preliminary competition. • The written document will account for 60 points and the oral presentation will account for the remaining 40 of the total 100 points, minus penalty points. • Do not shake hands with the judge; please use an alternate greeting. • Visit www.deca.org/compete for complete guidelines.
COLLEGE + CAREER EXHIBITS Visit over 70 college, career and business exhibits from 8:00 a.m. to 4:00 p.m. on Sunday and Monday in Hall B3.
DECA QUEST When not competing, maximize your #DECAICDC experience with DECA Quest! Complete challenges in the digital scavenger hunt for your chance to earn prizes from DECA Inc. See page 32 for more details.
RECOGNITION ACHIEVEMENT AWARDS SESSION Blue-ribbon medallions will be awarded to the top two overall scores in each section, and those teams will compete in final competition. GRAND AWARDS SESSION The top ten finalist teams will be called to the stage and receive medallions, with first, second and third places receiving DECA Glass.
COM PETITIVE EVENTS
OVERVIEW
23
nurturing un
minds
conventional
A College of Business and Technology, Art and Design of the State University of New York
Business programs ranging from Production Management to Advertising and Marketing Communications to Entrepreneurship for the Fashion and Design Industries Nearly 50 programs to select from, blended with a rigorous liberal arts foundation, real-world curriculum and career-based internships Live on campus and study in the heart of New York City Choose from 60+ student clubs and a wide range of athletics Join a community that fosters collaboration, a global perspective and innovation
For more information, visit fitnyc.edu/admissions
ENTREPRENEURSHIP EVENTS + STOCK MARKET GAME ENTREPRENEURSHIP EVENTS EIP ESB
SCHEDULE SUNDAY
Innovation Plan Sponsored by Intuit
10:00 AM
Preliminary Competition Hall B2
Start-up Business Plan
Preliminary competition appointment times will be posted on the DECA App and at www.deca.org/icdc by Saturday, April 23.
STOCK MARKET GAME SMG
TUESDAY Stock Market Game
11:40 AM
Final Competition Hall B2 Finalists will be announced during the Achievement Awards Session. All blue-ribbon medallion finalists should immediately report to Section 135 on the concourse level of the Mercedes-Benz Stadium to verify competition time.
On Sunday, the Event Director’s + Event Assistants’ Briefing begins at 7:15 a.m. On Tuesday, the Event Director’s Briefing begins at 7:15 a.m., and the Event Assistants’ Briefing begins at 11:00 a.m.
Participants
Pages Allowed
Appear Before a Judge
Interview Time
1-3
10
Present Plan or Portfolio
15 Minutes
HIGHLIGHTS OVERVIEW • You may bring a printed copy of your written entry to provide to your presentation judge. • You have been assigned to a section with 16 to 20 participant teams, with whom you will compete against during preliminary competition. • The written entry and the oral presentation will account for a total 100 points, minus penalty points. • Do not shake hands with the judge; please use an alternate greeting. • Visit www.deca.org/compete for complete guidelines.
COLLEGE + CAREER EXHIBITS Visit over 70 college, career and business exhibits from 8:00 a.m. to 4:00 p.m. on Sunday and Monday in Hall B3.
DECA QUEST When not competing, maximize your #DECAICDC experience with DECA Quest! Complete challenges in the digital scavenger hunt for your chance to earn prizes from DECA Inc. See page 32 for more details.
RECOGNITION ACHIEVEMENT AWARDS SESSION Blue-ribbon medallions will be awarded to the top two overall scores in each section, and those teams will compete in final competition. GRAND AWARDS SESSION The top ten finalist teams will be called to the stage and receive medallions, with first, second and third places receiving DECA Glass.
COM PETITIVE EVENTS
OVERVIEW
25
Learning your way. Lecture halls with 300 other students? No, thanks.
Classes taught by professors, not TAs 12:1 student-teacher ratio Average class size: 14
Students learn best when doing.
Free tutoring
Our small classes mean you will interact
An internship as part of your education
Peer mentoring Ongoing student support
and learn by discussing and doing, both inside and outside the classroom. At William Peace University, we offer
“The purpose of Immersive learning is to bridge
unparalleled student support, setting
the gap between the theories students learn in the
up internships, mentoring and tutoring,
classroom and how they apply that knowledge.”
and professors who know your name — all in the incredible setting of one of the world’s best cities.
CHRISTOPHER J. BORN, PH.D. Director of Immersive Learning, William Peace University
peace.edu
ENTREPRENEURSHIP EVENTS COMPETITIVE EVENTS EBG
Business Growth Plan
EFB
Franchise Business Plan
EIB
Independent Business Plan
IBP
International Business Plan
SCHEDULE SUNDAY
8:20 AM
Preliminary Competition Hall B2 Preliminary competition appointment times will be posted on the DECA App and at www.deca.org/icdc by Saturday, April 23.
TUESDAY
11:40 AM
Final Competition Hall B2 Finalists will be announced during the Achievement Awards Session. All blue-ribbon medallion finalists should immediately report to Section 135 on the concourse level of the Mercedes-Benz Stadium to verify competition time.
On Sunday, the Event Director’s + Event Assistants’ Briefing begins at 7:00 a.m. On Tuesday, the Event Director’s Briefing begins at 7:15 a.m., and the Event Assistants’ Briefing begins at 11:00 a.m.
Participants
Pages Allowed
Appear Before a Judge
Interview Time
1-3
20
Present Plan
15 Minutes
HIGHLIGHTS OVERVIEW • You may bring a printed copy of your written entry to provide to your presentation judge. • You have been assigned to a section with 16 to 20 participant teams, with whom you will compete against during preliminary competition. • The written document will account for 60 points and the oral presentation will account for the remaining 40 of the total 100 points, minus penalty points. • Do not shake hands with the judge; please use an alternate greeting. • Visit www.deca.org/compete for complete guidelines.
COLLEGE + CAREER EXHIBITS Visit over 70 college, career and business exhibits from 8:00 a.m. to 4:00 p.m. on Sunday and Monday in Hall B3.
DECA QUEST When not competing, maximize your #DECAICDC experience with DECA Quest! Complete challenges in the digital scavenger hunt for your chance to earn prizes from DECA Inc. See page 32 for more details.
RECOGNITION ACHIEVEMENT AWARDS SESSION Blue-ribbon medallions will be awarded to the top two overall scores in each section, and those teams will compete in final competition. GRAND AWARDS SESSION The top ten finalist teams will be called to the stage and receive medallions, with first, second and third places receiving DECA Glass.
COM PETITIVE EVENTS
OVERVIEW
27
A CREATIVE COLLEGE THAT PUTS YOU TO WORK
NOW MORE THAN EVER, EXPERIENCE COUNTS. LEARN FROM THE BEST AS YOU GAIN THE REAL-WORLD SKILLS TO BUILD A SUSTAINABLE CAREER. EARN A BACHELOR’S DEGREE, MBA, OR A.A. DEGREE IN AREAS INCLUDING: MARKETING | APPAREL INDUSTRY MANAGEMENT BUSINESS MANAGEMENT | MERCHANDISING
DECA SCHOLARSHIPS AVAILABLE! VISIT THE FIDM BOOTH #810 FIDM.EDU
INTEGRATED MARKETING CAMPAIGN EVENTS COMPETITIVE EVENTS
SCHEDULE SUNDAY
IMCE
Integrated Marketing Campaign – Event
IMCP
Integrated Marketing Campaign – Product
IMCS
Integrated Marketing Campaign – Service
9:00 AM
Participants’ Briefing + Testing Thomas B. Murphy Ballroom
Sponsored by FIDM/Fashion Institute of Design and Merchandising
Check the DECA ICDC App for your Section Assignment prior to entering the room.
Sponsored by William Peace University
MONDAY
10:00 AM
Preliminary Competition Hall B4 Participants receive their preliminary competition appointment times during the Participants’ Briefing on Sunday.
TUESDAY
10:30 AM
Final Competition Hall B2 Finalists will be announced during the Achievement Awards Session. All blue-ribbon medallion finalists should immediately report to Section 135 on the concourse level of the Mercedes-Benz Stadium to verify competition time. On Sunday, the Event Director’s + Event Assistants’ Briefing begins at 8:00 a.m. On Monday, the Event Director’s + Event Assistants’ Briefing begins at 7:15 a.m.
OVERVIEW
Participants
Exam
Pages Allowed
Appear Before a Judge
Interview Time
1-3
Cluster Exam 90 Minutes
10
Present Campaign
15 Minutes
HIGHLIGHTS OVERVIEW • You may bring a printed copy of your written entry to provide to your presentation judge. • You have been assigned to a section with 16 to 20 participant teams, with whom you will compete against during preliminary competition. • Exam scores will be averaged to produce a single team score. The written entry and the presentation will account for a total 100 points, minus penalty points. The combined written entry and presentation score will be weighted twice (2 times) the value of the exam score. • Do not shake hands with the judge; please use an alternate greeting. • Visit www.deca.org/compete for complete guidelines.
COLLEGE + CAREER EXHIBITS Visit over 70 college, career and business exhibits from 8:00 a.m. to 4:00 p.m. on Sunday and Monday in Hall B3.
DECA QUEST When not competing, maximize your #DECAICDC experience with DECA Quest! Complete challenges in the digital scavenger hunt for your chance to earn prizes from DECA Inc. See page 32 for more details.
RECOGNITION ACHIEVEMENT AWARDS SESSION Silver-ribbon medallions will be awarded to individuals with the 10 highest comprehensive exam scores and to the top combined written entry and presentation in each section. Blue-ribbon medallions will be awarded to the top two overall scores in each section, and those teams will compete in final competition. GRAND AWARDS SESSION The top ten finalist teams will be called to the stage and receive medallions, with first, second and third places receiving DECA Glass.
COM PETITIVE EVENTS
On Tuesday, the Event Director’s Briefing begins at 7:15 a.m., and the Event Assistants’ Briefing begins at 9:30 a.m.
29
CHECK US OUT HALL B3 & B401-B402
POP-UP STORE + BLAZER SHOP
SHOP DECA MEGA STORE
FINALIST RECOGNITION SHOP
Friday | 12:00 PM - 9:00 PM Saturday | 7:00 AM - 8:30 PM Sunday | 7:00 AM - 5:00 PM Monday | 7:00 PM - 5:00 PM
Sunday | 8:00 AM - 4:00 PM Monday | 8:00 AM - 4:00 PM
Tuesday | 8:30 AM - 6:00 PM
B401-402
HALL B3
B401-402
PROFESSIONAL SELLING AND CONSULTING EVENTS COMPETITIVE EVENTS
SCHEDULE SUNDAY
FCE
Financial Consulting
HTPS
Hospitality and Tourism Professional Selling
PSE
Sponsored by Intuit
1:00 PM
Participants’ Briefing + Testing B312-B314
Sponsored by The J. Willard and Alice S. Marriott Foundation
Check the DECA ICDC App for your Section Assignment prior to entering the room.
Professional Selling
MONDAY
8:20 AM
Preliminary Competition Hall B4 Participants receive their preliminary competition appointment times during the Participants’ Briefing on Sunday.
TUESDAY
10:30 AM
Final Competition Hall B2 Finalists will be announced during the Achievement Awards Session. All blue-ribbon medallion finalists should immediately report to Section 135 on the concourse level of the Mercedes-Benz Stadium to verify competition time. On Sunday, the Event Director’s + Event Assistants’ Briefing begins at 12:00 p.m. On Monday, the Event Director’s + Event Assistants’ Briefing begins at 7:00 a.m.
OVERVIEW
Participants
Exam
Appear Before a Judge
Interview Time
1
Cluster Exam 90 Minutes
Consultation/ Sales Presentation
15 Minutes
HIGHLIGHTS OVERVIEW • You have been assigned to a section with 16 to 20 participants, with whom you will compete against during preliminary competition. • The maximum score for the presentation evaluation is 100 points. The presentation will be weighted at twice (2 times) the value of the exam score. The exam score carries forward into the final round of competition. • Do not shake hands with the judge; please use an alternate greeting. • Visit www.deca.org/compete for complete guidelines.
COLLEGE + CAREER EXHIBITS Visit over 70 college, career and business exhibits from 8:00 a.m. to 4:00 p.m. on Sunday and Monday in Hall B3.
DECA QUEST When not competing, maximize your #DECAICDC experience with DECA Quest! Complete challenges in the digital scavenger hunt for your chance to earn prizes from DECA Inc. See page 32 for more details.
RECOGNITION ACHIEVEMENT AWARDS SESSION Silver-ribbon medallions will be awarded to individuals with the 10 highest comprehensive exam scores and to the top presentation in each section. Blue-ribbon medallions will be awarded to the top two overall scores in each section, and those teams will compete in final competition. GRAND AWARDS SESSION The top ten finalist teams will be called to the stage and receive medallions, with first, second and third places receiving DECA Glass.
COM PETITIVE EVENTS
On Tuesday, the Event Director’s Briefing begins at 7:15 a.m., and the Event Assistants’ Briefing begins at 9:30 a.m.
31
DECA QUEST
WILL YOU ACCEPT THE CHALLENGE? Download the app and complete challenges to gain points towards awesome prizes while at #DECAICDC.
Download the GooseChase iOS or Android app. Choose to play as a guest, or register for a personal account with a username and password of your choice. Search for and select the “DECA ICDC 2022” game, or search by game code 5WPWJK. If you’re playing as part of a team, create your team or select your team from the list if it’s already been created. Teams may have up to three players. If you’re playing individually, enter your player name to begin.
VIRTUAL BUSINESS CHALLENGE EVENTS COMPETITIVE EVENTS
VBCEN VBCFA
SUNDAY
Accounting
Sponsored by Knowledge Matters
9:00 AM
Participants’ Briefing B312-B314
Entrepreneurship
Sponsored by Knowledge Matters
Required for all competitors.
Fashion
10:00 AM
Sponsored by Knowledge Matters
Competition Session 1 Hall B3
VBCHM Hotel Management
Sponsored by The J. Willard and Alice S. Marriott Foundation
VBCPF
Personal Finance
VBCRS
Restaurant
VBCRT
Retail
VBCSP
Sports
Sponsored by Knowledge Matters
Sponsored by Knowledge Matters
10:00 AM 10:30 AM 11:00 AM 11:30 AM 2:00 PM 2:30 PM 3:00 PM 3:30 PM
Accounting Sports Fashion Hotel Management Personal Finance Restaurant Retail Entrepreneurship
MONDAY
Sponsored by Knowledge Matters
10:00 AM
Competition Session 2 Hall B3
Sponsored by Knowledge Matters
10:00 AM 10:30 AM 11:00 AM 11:30 AM 2:00 PM 2:30 PM 3:00 PM 3:30 PM
OVERVIEW
Participants
Live Competition
Competition Time
1-3
2 Sessions
15 Minutes
Accounting Sports Fashion Hotel Management Personal Finance Restaurant Retail Entrepreneurship
HIGHLIGHTS OVERVIEW All VBC tracks will compete in two sessions at ICDC, and final rankings will be determined based on their cumulative total profit (or net worth for the Personal Finance sim) from both sessions. The competition sessions at ICDC will run for approximately 15 minutes.
COLLEGE + CAREER EXHIBITS Visit over 70 college, career and business exhibits from 8:00 a.m. to 4:00 p.m. on Sunday and Monday in Hall B3.
DECA QUEST When not competing, maximize your #DECAICDC experience with DECA Quest! Complete challenges in the digital scavenger hunt for your chance to earn prizes from DECA Inc. See page 32 for more details.
RECOGNITION GRAND AWARDS SESSION The top ten finalist teams will be called to the stage and receive medallions, with first, second and third places receiving DECA Glass.
COM PETITIVE EVENTS
VBCAC
SCHEDULE
33
YOUR ULTIMATE MEMBER HUB
DECA DIRECT ONLINE Everything you want and everything you need — all in one place.
CAREER INSIGHTS
CHAPTER STRATEGY
COLLEGE SUCCESS
CONFERENCES + EVENTS
COMPETITION TIPS + TRICKS
MEMBER SPOTLIGHTS
LEADERSHIP ADVICE
D EC A D I R EC T.O R G
PARTNER NEWS + OFFERS
SCHOOL-BASED ENTERPRISE EVENTS ACADEMY + COMPETITION SBEF SBER
SCHEDULE
School-based Enterprise – Food Operations Sponsored by Intuit and Otis Spunkmeyer
SUNDAY
8:00 AM - 11:30 AM
School-based Enterprise – Retail Operations Sponsored by Intuit and Otis Spunkmeyer
Food Operations Academy + Participants’ Briefing B302-B304
12:30 PM - 4:00 PM
Retail Operations Academy + Participants’ Briefing B302-B304
MONDAY
8:30 AM
Preliminary Competition Hall B4 Participants receive their preliminary competition appointment times during the Participants’ Briefing on Sunday.
TUESDAY
10:30 AM
Final Competition Hall B2 Finalists will be announced during the Achievement Awards Session. All blue-ribbon medallion finalists should immediately report to Section 135 on the concourse level of the Mercedes-Benz Stadium to verify competition time.
OVERVIEW
Participants
Appear Before a Judge
Interview Time
1-3
Present Project
10 Minutes
HIGHLIGHTS OVERVIEW • You have been assigned to a section with 16 to 20 participants, with whom you will compete against during preliminary competition. • The maximum score for the presentation evaluation is 100 points. • Do not shake hands with the judge; please use an alternate greeting. • Visit www.deca.org/sbe for complete guidelines.
COLLEGE + CAREER EXHIBITS Visit over 70 college, career and business exhibits from 8:00 a.m. to 4:00 p.m. on Sunday and Monday in Hall B3.
DECA QUEST When not competing, maximize your #DECAICDC experience with DECA Quest! Complete challenges in the digital scavenger hunt for your chance to earn prizes from DECA Inc. See page 32 for more details.
RECOGNITION ACHIEVEMENT AWARDS SESSION Blue-ribbon medallions will be awarded to the top two overall scores in each section, and those teams will compete in final competition. GRAND AWARDS SESSION The top ten finalist teams will be called to the stage and receive medallions, with first, second and third places receiving DECA Glass.
COM PETITIVE EVENTS
Event Director’s + Event Assistants’ Briefings begin one hour prior to the time listed above each day.
35
ELECTION ACTIVITIES
Throughout the conference, a select group of members will be campaigning to serve you as part of the 2022-2023 DECA Executive Officer Team. All members are invited to attend the Presidential and Regional Campaign Sessions and the Meet the Candidates Session. Learn more about the candidates by downloading the DECA ICDC app.
SATURDAY
SUNDAY
MONDAY
TUESDAY
WEDNESDAY
11:00 AM
4:00 PM
2:30 - 4:30 PM
11:30 AM
9:00 AM
Officer Candidate Orientation
Voting Delegates’ Briefing and Presidential Campaign Session
Meet the Candidates Session
Voting Delegates’ Seating
B319
11:30 AM B319
Nominating Committee Briefing
12:00 PM B319
Officer Candidate Interviews
B206
B304 - B305
B211
Central Region Session B204
B206
12:00 PM
Omni Hotel, Beechnut Room
New Executive Officer Orientation
B206
Business + Election Session
North Atlantic Region Session B206
Southern Region Session B203
ELECTION AC TIVI TIES
Western Region Session
36
ADVENTURES IN
LEADERSHIP B206
Explore your unique leadership style and maximize your ICDC experience with interactive leadership sessions open to all members, as space allows. Sessions will be held every hour on Sunday from 9:00 a.m. to 3:00 p.m. and Monday from 9:00 a.m. to 4:00 p.m. Download the conference app to view the complete schedule.
EMERGING LEADER SERIES
DECA’s Emerging Leader Series is designed to empower DECA members to provide effective leadership through goal setting, consensus building and project implementation. Aligned with 21st Century Skills in the areas of critical thinking and problem solving, communication, collaboration and creativity, and innovation, DECA’s Emerging Leader Series prepares members to be effective leaders in college and careers.
ASPIRE
ELEVATE
EMPOWER
IGNITE
THRIVE
Ultimate Graduates
Ultimate Chapter Leaders
Ultimate Association Officers
Ultimate Members
Ultimate Chapters
8:30 AM - 10:00 AM
8:00 AM - 3:30 PM
8:00 AM - 8:45 AM
Opening Session
Breakout Sessions
Opening Session
SUNDAY
B405-B407
B211-B212 + B213-B214
B312-B314
10:00 AM - 12:00 PM
9:00 AM - 3:15 PM
Executive Mentor Program
Breakout Sessions
B405-B407
B201, B202, B203, B205
1:30 PM - 3:30 PM
SPONSORED BY
B405, B406, B407
8:30 AM - 9:15 AM Omni Hotel, Grand Ballroom E
Opening Session
9:30 AM - 3:30 PM Omni Hotel, International Ballroom
Breakout Sessions
Breakout Sessions
8:00 AM - 1:45 PM
8:00 AM - 3:30 PM
8:30 AM - 11:30 AM
8:45 AM - 3:00 PM
Breakout Sessions
Breakout Sessions
Session Option 1
Breakout Sessions
2:00 PM - 2:45 PM
1:30 PM - 4:30 PM
3:15 PM - 4:00 PM
Closing Session
Session Option 2
Closing Session
B312-B314
B211-B212 + B213-B214
B302 - B303
B302 - B303
B201, B202, B203, B205
B312-B314
8:30 AM - 2:15 PM
Omni Hotel, International Ballroom
Breakout Sessions
2:30 PM - 3:30 PM Omni Hotel, Grand Ballroom E
Closing Session
Event Director’s + Event Assistants’ Briefings begin 30 minutes prior to the start times listed above each day.
DECA QUEST
WILL YOU ACCEPT THE CHALLENGE?
Download the app, visit exhibitors and complete challenges to gain points towards awesome prizes while at #DECAICDC. Learn more on page 32.
EMERGI NG LEA DER SERIES
MONDAY
B405, B406, B407
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MINNEAPOLIS | SEPTEMBER 30 - OCTOBER 3, 2022 W W W. D E C A .O R G /A M P E D
ADVISOR PROFESSIONAL LEARNING SERIES B308-B309
“This Is How We Do DECA” is professional learning for DECA advisors by DECA advisors. It’s designed to provide effective practices of using DECA to integrate into classroom instruction, apply learning, connect to business and promote competition. Put together your own two-day schedule or drop in for just one session. You drive the professional learning you’ll receive.
SUNDAY, APRIL 24
MONDAY, APRIL 25
9:00 AM
9:00 AM
Do you dream of having a classroom full of students engaged in learning and captivated by the cutting-edge information shared? Gain tips from this successful model on how to incorporate competitive events, school-based enterprises, chapter campaigns, business challenges, community service and more in an exciting learning environment.
10:00 AM
THIS IS YOUR DECA RESOURCE REFRESHER New to DECA or just need a refresher on all the resources available at deca.org? Get an overview of the resources available for chapter strategy, incorporating DECA into your curriculum and courses, advisor professional learning and more! Get insight on the top 10 most-visited pages on decadirect.org and deca.org.
11:00 AM
THIS IS HOW WE INTEGRATE ETHICS Ethics is the foundation of great leadership. Teaching students to make good decisions based on a defined set of values helps form the core foundation of ethical leadership. Learn about the free ethics resources including course guides, lesson modules and more that are available through the Daniels Fund Ethics Initiative High School Program.
1:00 PM
THIS IS HOW WE DEVELOP A CHAPTER STRATEGY Having a chapter strategy is an important practice for managing your chapter. You’ll learn the core elements of an effective DECA chapter strategy, including missionbased officer positions, DECA goals, chapter program of leadership, leadership tools and mishaps to avoid. Discover how to use your chapter’s leadership team to accomplish your chapter’s goals. If you are struggling with managing or motivating your chapter, this session is for you!
2:00 PM
THIS IS HOW DECA’S COMPETITIVE EVENTS CONNECT TO CURRICULUM Discover why DECA’s Competitive Events Program is the framework that is essential for every student being college- and career-ready. Learn how DECA’s Competitive Events Program supports the teaching and learning of National Curriculum Standards, Career Clusters knowledge and skill statements, 21st Century Skills and project management.
3:00 PM
THIS IS DECA+ DECA+ takes your DECA experience to the next level! You’ll be guided through the many features of the DECA’s new, interactive preparation tool that is also a tremendous resource to use in your classroom. Learn how to seamlessly integrate industry insights, exams, role-play scenarios and more into your classroom. You’ll also get access to a variety of classroom activities suggesting how to use DECA+ in the classroom.
THIS IS HOW WE CONNECT TO BUSINESS DECA advisors have access to a wide variety of businesses, foundations, associations, colleges and universities that provide real-world application to learning. Don’t miss this short presentation and live discussion with a few of DECA’s partners and supporters as they share information to help you incorporate realworld application to learning.
10:00 AM
THIS IS HOW WE USE INTEGRATED MARKETING CAMPAIGN EVENTS IN THE CLASSROOM DECA’s Integrated Marketing Campaign Events provide an opportunity for the participants to demonstrate promotional knowledge and skills needed by marketing personnel. Learn how to help your students develop an integrated marketing campaign of no more than 45 days in length for a real event, product, or service and present the campaign in a role-play situation to a prospective client or advertiser.
11:00 AM
THIS IS HOW WE PREPARE STUDENTS FOR ROLE-PLAYS + DECA EXAMS DECA’s competitive event exams and role-plays are designed to assess members’ knowledge in defined instructional areas. Do you wish to have a better understanding of the rigorous, industry-validated exams used at the district level, chartered association level and International Career Development Conference, as well as key components and distinct tasks participants must accomplish during the role-play? Whether you are a new or experienced advisor, become familiar with DECA’s evaluation process and how to include role-plays in classroom instruction.
1:00 PM
THIS IS HOW WE IMPLEMENT A SCHOOL-BASED ENTERPRISE School-based Enterprises reinforce classroom instruction with realistic and practical learning experiences. Discover smart techniques to effectively implement a school store operation and opportunities for School-based Enterprise Program recognition.
2:00 PM
THIS IS HOW WE FACILITATE PROJECT MANAGEMENT Learn how to use the project management process in your DECA chapter’s activities as your students initiate, plan, execute, control and close a project. You’ll not only receive instructional practices to teach project management, but you’ll also receive templates and additional resources to help your students implement project management.
3:00 PM
COMPETITIVE EVENTS UPDATE Get the latest updates to DECA’s Competitive Events Program and learn the 20222023 topics for Business Operations Research Events and Professional Selling and Consulting Events.
ADVI SOR P ROFESS IONAL LEARNIN G
THIS IS HOW WE USE DECA IN THE LEARNING PROCESS
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CONFERENCE INFORMATION
GENERAL SESSION SEATING
Please refer to the seating chart below and the conference app to assist with finding your seats in the Mercedes-Benz Stadium. Seating is assigned for the Grand Opening Session and Grand Awards Session, but seating is open for the Achievement Awards Session.
234
111C
126C
112C
125
113 FLOOR SEATING
124
214
236C 235
127C
213 212C
Arrive early! Concessions with fan-first pricing will be available throughout the stadium prior to and during each general session.
114
123
115
122
116 121
226
120
225
119
224
118
223
117
222
FIND YOUR SEATS IN THE STADIUM deca.org/app
All guests will be subject to security screening prior to entry inside Mercedes-Benz Stadium, along with inspection of all approved clear bags and carry-in items. New security screening technology permits you to walk through security without removing items from your pockets. For the quickest entry into the Mercedes-Benz Stadium, we strongly recommend that you do not bring a bag on event day. If a bag is necessary, the bag must meet the following criteria to enter the stadium: • Bags must be CLEAR plastic, vinyl or PVC and not exceed 12” x 6” x 12”. Bags cannot be tinted with color or include oversized content that prevents visibility into the clear bag. • Only non-clear bags smaller than 4.5” x 6.5” will be permitted into the stadium. • Any type of non-clear bag exceeding 4.5” x 6.5” in size will not be permitted. Camera bags and cases that accompany any permitted personal device must meet the clear bag policy specifications or will be denied entry. Exceptions to the Clear Bag Policy will only be made for medically necessary items after proper inspection by security personnel. Please ask for assistance at the gate. Guests with non-complying bags can store their items for a fee at the conveniently located bag check location outside of MercedesBenz Stadium. On Tuesday morning, DECA members may bring laptops and presentation boards in anticipation of advancing to final competition. Please allow extra time for screening. For more information visit, mercedesbenzstadium.com/a-to-z-guide.
GEN ERAL SESSI ON S EATIN G
STADIUM BAG POLICY
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GEORGIA WORLD CONGRESS CENTER BUILDING B
285 Andrew Young International Blvd NW, Atlanta, GA 30313
FIRST LEVEL College + Career Exhibits
B1
Participant Briefing + Testing
B2
B3
B4
B5
Preliminary + Final Competition Shop DECA
B4D B1A
B2A
Virtual Business Challenge Competition
B2b
B3C
B3A
B2D
B2c
SECOND LEVEL
B3/B4 B1/B2
Business + Election Session Elevate Academy Ignite Academy
B5A
B4A
B2/B3
B213
B202
B203
B207
B206 B204
B208
B210
B209
B211
B212
B205
Judges’ Check-In B201
Voting Delegates’ Briefing + Candidate Campaign Sessions
THIRD LEVEL Advisor Professional Learning Empower Academy Chartered Association Officer Luncheon
B303
B304
B302
B305
B301
B306
B310
Meet the Candidates Session
B311
B315
B309
B308
B316
B312 - B314
B307
Officer Candidate Interviews Participant Briefing + Testing
B319
B318
B317
School-based Enterprise Academy Virtual Business Challenge Briefing
STREET LEVEL
FOURTH LEVEL Aspire Academy + Executive Mentor Program Attractions Ticket Booth B401
Headquarters
B402
CON FEREN CE M AP S
Leadership Recognition Reception (by invitation)
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Meal Functions (by invitation) Shop DECA Pop-up + Blazer Shop B411 TO OMNI HOTEL
FIFTH LEVEL Participant Briefing + Testing THOMAS B. MURPHY BALLROOM
B403
B404
B405
B406
B407
B408
B409
B214
OMNI HOTEL
VIEW INTERACTIVE CONFERENCE MAPS deca.org/app
100 CNN Center NW, Atlanta, GA 30303
FOURTH LEVEL
SECOND LEVEL
Thrive Academy
Thrive Academy
B
C
A
B
C
D
D1 INTERNATIONAL BALLROOM
D2 E
GRAND BALLROOM F
E
NOT JUST FOR HIGH SCHOOL
DECA FOR LIFE JOIN COLLEGIATE DECA join.collegiatedeca.org
CON FEREN CE M AP S
A
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DECA EXCLUSIVE CONCERT featuring
JUDAH & THE LION Best known for their one-of-a-kind sound—a heart-pounding whirl of folk, bluegrass, rock, hip-hop and electronic production, Nashvillebased band, Judah & the Lion, will take the stage for thousands of DECA members.
MONDAY | 8:00 PM MERCEDES-BENZ STADIUM Advance ticket purchase required. To purchase tickets, visit the DECA Attractions Ticket Booth in the Georgia World Congress Center B401-B402. Tickets may be purchased until Monday, April 25 at 7:00 p.m.
show opener by
JEVERSON The concert will also feature an opening act by JEVERSON. Born and raised in Grenada, a tiny Caribbean Island known as the Spice Island, JEVERSON’s music offers its own blend sonic spices, combining his Island roots with Soca, Reggae and pop.
CONFERENCE TRANSPORTATION DECA will provide nine transportation routes allowing for easy and convenient connections between the hotels and the Georgia World Congress Center. SATURDAY, APRIL 23 6:00 PM – 12:00 AM Peak SUNDAY, APRIL 24 7:00 AM – 5:00 PM 5:00 PM – 6:00 PM
Mid-Peak Off-Peak
MONDAY, APRIL 25 6:30 AM – 4:00 PM 4:00 PM – 6:00 PM 6:45 PM – 11:00 PM
Mid-Peak Off-Peak DECA Concert
TUESDAY, APRIL 26 7:00 AM – 12:00 PM 12:00 PM – 7:00 PM 7:00 PM – 11:30 PM
Peak Off-Peak Peak
Georgia World Congress Center
Home Depot Backyard
International Plaza
State Farm Arena
Mercedes-Benz Stadium
Peak: every 10-15 minutes | Mid-Peak: every 20 minutes | Off-Peak: every 30 minutes
ROUTE 1 RED
2 BLUE
3 GREEN
4 PURPLE 5 ORANGE 6 PINK 7 YELLOW 8 TEAL
ASSOCIATION(S)
HOTEL
HOTEL PICK UP LOCATION
Embassy Suites Atlanta Buckhead
Walk to InterContinental Buckhead Atlanta
InterContinental Buckhead Atlanta
Outer Lane, Lobby
Illinois
The Whitley
Bus Loop
Michigan
JW Marriott Atlanta Buckhead
Curbside, Lenox at Ballroom
Michigan
The Westin Buckhead Atlanta
Curbside, Lenox Parkway, Outside Lobby
Louisiana, Rhode Island
Twelve Downtown Autograph Collection Hotel
Walk to W Atlanta Downtown
Connecticut
W Atlanta Downtown
Curbside, Ivan Allen Jr. Blvd.
Arkansas, Hawaii
SpringHill Suites by Marriott Atlanta Downtown
Curbside, Ivan Allen Jr. Blvd.
Kansas
The Ritz-Carlton, Atlanta
Opposite Curb, Ellis Street
Colorado, Massachusetts
Sheraton Atlanta
Lobby, Outside UPS Store
Michigan, Maryland
Florida, Nebraska, Tennessee, South Carolina, Virginia
Texas
Texas
Arizona, Missouri, North Carolina, Ohio, Oregon, Pennsylvania, West Virginia
California, Minnesota, Wisconsin 9 GRAY Iowa, Kentucky
Hilton Atlanta This hotel is within walking distance of the Georgia World Congress Center. Limited transportation is provided, and walking during peak times is encouraged.
Curbside, John Portman Blvd. at Courtland Street
Renaissance Atlanta Midtown
Curbside, Abercombie Place
Marriott Suites Midtown
Outer Lane, Lobby
Hotel Midtown
Curbside, 14th Street NE
Loews Atlanta Midtown
Curbside, 11th Street NE
Atlanta Marriott Marquis This hotel is within walking distance of the Georgia World Congress Center. Limited transportation is provided, and walking during peak times is encouraged.
Hyatt Regency Atlanta This hotel is within walking distance of the Georgia World Congress Center. Limited transportation is provided, and walking during peak times is encouraged.
Hotel Indigo Atlanta Downtown This hotel is within walking distance of the Georgia World Congress Center. Limited transportation is provided, and walking during peak times is encouraged.
If your association is not listed, no transportation is provided to/from your assigned hotel.
Curbside, Baker Street
Curbside, Baker Street at Peachtree Street
Walk to Hyatt Regency Atlanta
CON FEREN CE TRANS PORTATION
Shuttles will pick up and drop off at the designated location for each hotel below, and shuttles will drop off and pick up in the bus lanes around the Georgia World Congress Center on the designated spots marked on the map above. Upon arrival at your hotel, please consult the shuttle route signage information regarding transportation.
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CONFERENCE DRESS CODE
CONFEREN CE DRESS CODE
The below dress code applies when appearing before judges and appearing on stage at DECA’s International Career Development Conference.
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OFFICIAL DECA BLAZER WITH COLLARED DRESS SHIRT & APPROPRIATE NECKWEAR
OFFICIAL DECA BLAZER WITH DRESS BLOUSE
DRESS SLACKS
OFFICIAL DECA BLAZER WITH BUSINESS DRESS
DRESS SKIRT
ALL SKIRTS & DRESSES MUST BE AT OR BELOW THE KNEE.
DRESS SHOES
BOAT SHOES ARE UNACCEPTABLE FOOTWEAR.
DRESS CODE
CODE OF CONDUCT
Professional appearance is an important aspect of the overall preparation of DECA members for the business world. To that end, DECA supports a dress code for its career-based functions that exemplifies the highest standards of professionalism while being non-discriminatory between genders.
The Board of Directors for DECA Inc. requires each delegate attending the International Career Development Conference to read and complete the ATTENDANCE PERMISSION FORM and return to the CHARTERED ASSOCIATION DECA advisor as partial completion of attendance requirements.
DECA’s board of directors has developed the following official dress standards for the International Career Development Conference. Students, advisors and chaperones must follow the dress code.
1.
The term “delegate” shall mean any DECA member, including advisors, attending conferences (high school, collegiate, alumni, professional).
2.
There shall be no defacing of public property. Any damage to any property or furnishing in the hotel rooms or building must be paid for by the individual or chapter responsible.
3.
Delegates must wear identification badges at all times.
4.
Delegates shall refrain from using inappropriate or profane language at all times.
5.
Delegates shall refrain from written, verbal, physical or electronic activities that may lead to harassment, hazing, bullying or damaging property.
6.
The use of any harassment against anyone on the basis of race, color, creed, national origin, ancestry, age, gender, sexual orientation or disability is prohibited.
7.
Delegates shall respect the rights and safety of other hotel guests.
8.
Delegates shall not possess alcoholic beverages, narcotics or weapons in any form at any time under any circumstances.
9.
Delegates shall refrain from gambling—playing cards, dice or games of chance for money or other things of value.
10.
Use of tobacco products and electronic cigarettes by delegates is prohibited at all DECA functions.
11.
Delegates must adhere to the dress code at all times.
12.
Delegates must not dress or behave in a manner than can be interpreted as sexually explicit.
13.
Students shall keep their adult advisors informed of their activities and whereabouts at all times.
14.
No delegate shall leave the hotel (except for authorized events) unless permission has been received from chapter and chartered association advisors.
15.
Delegates should be prompt and prepared for all activities.
16.
Delegates should be financially prepared for all activities.
17.
Delegates are required to attend all sessions and activities assigned including workshops, competitive events, committee meetings, etc., for which they are registered unless engaged in some specific assignment scheduled at the same time.
18.
Delegates will spend nights at their assigned hotel and in their assigned room. No guests allowed during curfew hours. Delegates will be quiet at curfew.
19.
Curfew will be enforced. Curfew means the delegate will be in his/ her assigned room.
20.
Chartered associations will be responsible for delegates’ conduct.
21.
Tasteful casual wear will be accepted during specific social functions as designated during orientation.
22.
Delegates ignoring or violating any of the above rules will subject their entire delegation to being unseated and their candidates or competitive events participants to being disqualified. Individual delegates may be sent home immediately at their own expense.
Competitors must wear an official DECA blazer during interaction with the judges. While official DECA blazers are not required during briefing and testing, professional business dress is required. Professional dress should also be worn to all conference sessions including workshops and special meal functions such as luncheons. For a more polished, professional appearance, it is recommended that attendees wear appropriate hosiery/socks. All skirts and dresses must be at or below the knee.
AN OFFICIAL DECA BLAZER IS REQUIRED TO RECEIVE RECOGNITION OR AN AWARD ON-STAGE. WHEN APPEARING BEFORE JUDGES AND ON-STAGE • Official DECA blazer • Dress slacks or dress skirt or business dress • Collared dress shirt and appropriate neckwear or Dress blouse • Dress shoes DECA GENERAL SESSIONS, MEAL FUNCTIONS, EVENT BRIEFING, MANUAL REGISTRATION AND TESTING • Business suit or sport coat or blazer (blazer optional) • Dress slacks, dress skirt or business dress • Collared dress shirt, dress blouse or dress sweater • Dress shoes • Necktie/scarf/ascot (optional) DECA BUSINESS CASUAL • Casual slacks (e.g., Dockers), blouse or shirt, socks and casual shoes • Jeans, t-shirts and athletic shoes are not included in business casual attire UNACCEPTABLE DURING DECA ACTIVITIES • Skin-tight or revealing clothing • Midriff-baring clothing • Swimwear • Athletic clothing • Leggings or graphic designed hosiery/tights • Clothing with printing that is suggestive, obscene or promotes illegal substances • Unacceptable types of dress shoes include boat shoes, canvas or fabric shoes, flip flops or casual sandals, athletic shoes, industrial work shoes and hiking boots. When judging adherence to the dress code, DECA directs advisors, teachers and chaperones to use observation as the tool for assessing compliance. It is inappropriate to touch a student or their clothing as a means of determining adherence to the dress code. DECA members who are not appropriately dressed will have a reasonable opportunity to meet the dress code prior to seeing a judge or being allowed on stage.
CON FEREN CE P ROFESS IONALISM
CONFERENCE PROFESSIONALISM
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PARTNERS
NATIONAL ADVISORY BOARD
DECA’s National Advisory Board (NAB) is composed of companies, colleges and universities, foundations and associations that contribute financial support and guidance to DECA. These organizations provide scholarships, sponsor and judge competitive events, advise the organization and help advocate on its behalf. The NAB is vital to the success of DECA and we thank each member for their continued support of our programs.
Aspire Bakeries, LLC (Otis Spunkmeyer) Association of International Certified Professional Accountants (AICPA)
Les Roches/Glion Institute of Higher Education M&M Productions USA
AT&T
Marriott International, Inc.
Belmont University, Jack C. Massey College of Business
Men’s Wearhouse (Tailored Brands)
Berkeley College
Muscular Dystrophy Association (MDA)
EXECUTIVE COMMITTEE ASPIRE BAKERIES, LLC (OTIS SPUNKMEYER)
Linda Boud & Jim White FIDM/FASHION INSTITUTE OF DESIGN & MERCHANDISING
Lana Colvin & Benni Harding
BusinessU
National Apartment Association Education Institute (NAAEI)
Cornell University, SC Johnson College of Business
National Geographic Learning | Cengage Learning
Custom Resources, LLC
National Society of High School Scholars
Mike Brown, NAB Chair
EDGE Productions
National Student Leadership Conference
MARRIOTT INTERNATIONAL, INC.
eDynamic Learning
National Retail Federation (NRF) Foundation
Maruiel Perkins-Chavis
FIDM/Fashion Institute of Design & Merchandising
Piper Sandler
MEN’S WEARHOUSE
Gear for Sports - Hanes George Mason University, School of Business
Publix Super Markets, Inc. RIT Saunders College of Business
JOHNSON & WALES UNIVERSITY Tom Gauthier M&M PRODUCTIONS USA
Bruce Garber NATIONAL APARTMENT ASSOCIATION EDUCATION INSTITUTE
Herff Jones, Inc.
Sales and Marketing Executives International, Inc. (SMEI)
Hilton
Savannah College of Art and Design (SCAD)
IE University
SIFMA Foundation
SALES & MARKETING EXECUTIVES INTERNATIONAL, INC.
Intuit
Southern New Hampshire University
Willis Turner
Johnson & Wales University
Spirit Box LLC
Jostens, Inc.
Universal Orlando Resort
VECTOR MARKETING CORPORATION
KIND LLC (KIND Snacks)
University of Wyoming, College of Business
Knowledge Matters
Vector Marketing Corporation
Lawrence Technological University
Walgreens Co.
Lead4Change Student Leadership Program
Whataburger
Pam Weber
Helen Brown, NAB Vice-Chair
NATION AL A DVISORY BOA RD
PARTNERS
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YEARS OF SERVICE 25 YEARS
20 YEARS
CHAIRMAN’S AWARDS
The Chairman’s Award recognizes the outgoing chairman of DECA’s National Advisory Board (NAB). An individual eligible for this award is the outgoing NAB chairman who has supported DECA at the international level in a significant way for a minimum of five years, and from whom DECA may reasonably expect continued support of its activities.
M. ANDY CHAVES | VIRGINIA 15 YEARS
AWARDED IN 2020
M. Andy Chaves began his partnership with DECA over 15 years ago by becoming a member of the National Advisory Board. After serving as a member of the Executive Committee for many years, he served as Chair of the NAB and as a member of the DECA Inc. Board of Directors from 2017-2019. Through his dedication to preparing emerging leaders and entrepreneurs, Andy has partnered with educators, advisors and administrators to promote DECA and career and technical education at the local, state and international levels. His most noteable contributions include assisting DECA secure over $1 million in grants from the J. Willard and Alice S. Marriott Foundation and attending DECA events all across the country as a sponsor, volunteer and mentor. Over 2,000 DECA members have been hired to work with Marriott International, Inc.
10 YEARS
Andy worked in lodging operations at more than 10 hotel and conference resort properties and spent 20 years in human resources both in the North American lodging division and at Marriott International Corporate Headquarters.
MIKE BROWN | TENNESSEE AWARDED IN 2022
5 YEARS
Mike Brown has served as Chair of the National Advisory Board and as a member of the DECA Inc. Board of Directors from 2019-2022. As founder, president and CEO of M&M Productions USA, Mike Brown oversees all aspects of the company. The business has been his vision since 1988 when he was just 13 years old. Since then, he has grown his teenage DJ service into a nationally-recognized operation serving high-profile entertainment, political and corporate clients. Fresh out of high school, he produced the Duluth Fall Festival Concert at the Gwinnett Center in the Atlanta area. He handled everything from booking talent to ticket sales, as well as lighting and sound. It was a great learning experience that equipped Brown with a valuable skillset and helped propel him to larger events with big-name entertainers. Brown also has never stopped learning or lost his passion for entrepreneurship.
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He supports DECA by funding the annual Full Virginia DECA Member Scholarship, producing general sessions for many association conferences, mentoring students, serving as a competitive event judge, and serving on the NAB. Mike also serves on advisory boards for business and marketing for Tennessee and ITT Tech.
SEE THE FULL LIST OF EXHIBITORS
EXHIBITORS
deca.org/app
SUNDAY + MONDAY 8:00 AM - 4:00 PM
ADVISORS ONLY FROM 8:00 AM - 9:00 AM ON SUNDAY
Hall B3
Applied Academic Labs appliedacademiclabs.com
Johnson & Wales University bit.ly/jwu-admissions-nso
Stukent www.stukent.com
Association for Career and Technical Education (ACTE) www.acteonline.org
L.I.F.E. - Learning Information For Everyday learninginfoforeveryday.com
SupportFund supportfund.com
Association of International Certified Professional Accountants (AIPCA) www.startheregoplaces.com
Lawrence Technological University ltu.edu
The National Society of High School Scholars (NSHSS) www.nshss.org
Les Roches/Glion Institute of Higher Education lesroches.edu
U.S. Army bit.ly/goarmy-officers
Liberty University www.liberty.edu
United States Navy Recruiting Command www.navy.com
MBA Research and Curriculum Center www.mbaresearch.org
University of Denver, Daniels College of Business daniels.du.edu
Men's Wearhouse menswearhouse.com
University of Indianapolis welcome.uindybiz.com
Michigan State University, School of Hospitality Business broad.msu.edu/hospitality-business
University of Kentucky, College of Communication & Information ci.uky.edu
Missouri State University College of Business business.missouristate.edu
University of Michigan, Ross School of Business michiganross.umich.edu
Mrs. Fields/Cheesecake Factory Bakery Fundraising mrsfieldsfundraising.com
University of Minnesota, Rochester www.r.umn.edu
Muscular Dystrophy Association (MDA) mda.org
University of Mississippi jnm.olemiss.edu
National Pediatric Cancer Foundation (NPCF) nationalpcf.org
University of Missouri admissions.missouri.edu
National Technical Honor Society (NTHS) nths.org
University of Texas at Austin, Canfield Business Honors Program mccombs.utexas.edu/cbhp
Belmont University, Jack C. Massey College of Business www.belmont.edu/business/index.html BusinessU businessu.org CollegeAdvisor.com collegeadvisor.com Collegiate DECA join.collegiatedeca.org Colorado State University - College of Business biz.colostate.edu Competition University competitionuniversity.com Country Meats www.countrymeats.com Equedi www.equedi.com FIDM/Fashion Institute of Design & Merchandising fidm.edu Frosty Fruit www.frostyfruit.net
Nova Southeastern University, Huizenga College of Business business.nova.edu/innovation
George Mason University, School of Business business.gmu.edu
NRF Foundation nrffoundation.org/riseup
Vector Marketing Corporation www.thevectorimpact.com
G-W Publisher www.g-w.com
Ozark Delight Candy www.ozarkdelight.com
Verto Education www.vertoeducation.org
Hamelin Brands Inc. www.hamelin.store
Pin-Centives pincentives.com
Virginia Tech Hospitality and Tourism htm.pamplin.vt.edu
High Point University www.highpoint.edu
Rochester Institute of Technology, Saunders College of Business saunders.rit.edu
Virtual Business Challenge (Knowledge Matters) knowledgematters.com/highschool/competitions/deca
IE University, Spain www.ie.edu/university Innovate LLC at Virginia Tech pamplin.vt.edu/llc/innovate.html Institute of Real Estate Management (IREM) www.irem.org Intuit www.intuit.com
University of Wyoming, College of Business www.uwyo.edu/business/success
Savannah College of Art and Design (SCAD) www.scad.edu
Western Michigan University, Haworth College of Business wmich.edu/business
Shop DECA www.shopdeca.org
Whataburger whataburger.com/home
Southern New Hampshire University www.snhu.edu
William Peace University peace.edu
Spirit Box www.spiritboxnation.com Exhibitors as of March 14, 2022
DECA QUEST
WILL YOU ACCEPT THE CHALLENGE?
Download the app, visit exhibitors and complete challenges to gain points towards awesome prizes while at #DECAICDC. Learn more on page 32.
CON FEREN CE EXHIBITORS
Ball State University Property Management Program bit.ly/bsu-pm
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PARTNERS FOR EXCELLENCE DECA’s Partners for Excellence is composed of National Advisory Board partners and companies that support DECA through various programs and projects throughout the year.
PLATINUM INVESTORS | $50,000 +
CORPORATE INVESTORS | $20,000–$49,999
PARTNERS FOR EXCELLENCE
STRATEGIC ALLIES | $10,000–$19,999
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BUSINESS PARTNERS | $5,000–$9,999
SUPPORTERS | $500–$4,999 Applied Academic Labs
Goodheart-Willcox Publisher
NRF Foundation
Awards Unlimited
Herff Jones, Inc.
Ozark Delight Candy
Berkeley College
High Point University
Pin-Centives
Beta Camp
International Institute of Business Analysis (IIBA)
Riddle & Bloom
Institute of Real Estate Management (IREM)
Roger Williams University
University of Michigan, Ross School of Business
Sales & Marketing Executives International, Inc. (SMEI)
University of Minnesota, Rochester
College of Saint Rose CollegeAdvisor.com Colorado State University, College of Business Country Meats Custom Resources DLG Enterprises eDynamic Learning ENPICA Equedi Explorer Hop Fashion Institute of Technology (FIT) Frosty Fruit Gear for Sports - Hanes
Jostens, Inc.
University of Kentucky, College of Communications & Information
SIFMA Foundation
L.I.F.E – Learning Information For Everyday
Spectrum/Charter Communications SportsBiz
Liberty University
University of Mississippi University of Missouri University of St. Thomas
SupportFund
University of Texas at Austin, Canfield Business Honors Program
Syracuse University
Verto Education
Mrs. Fields/Cheesecake Factory Bakery Fundraising
TeenLife Media Total Transportation Services
Virginia Tech Department of Hospitality & Tourism Management
Muscular Dystrophy Association (MDA)
United States Navy
Virginia Tech - Innovate
University of Denver, Daniels College of Business
Weber State University/England Logistics
University of Hartford, Barney School of Business
Western Michigan University, Haworth College Business
Michigan State University, School of Hospitality Business
National Technical Honor Society (NTHS) Nova Southeastern University, Huizenga College of Business
CONFERENCE SPONSORS A special thank you to these organizations that have sponsored specific items and functions at ICDC.
Johnson & Wales Scholarship Award Breakfast + Pencils
MDA Luncheon
Ignite Academy
Advisor Lounge
Chartered Association Officer/Advisor Luncheon
PARTNERS FOR EXCELLENCE
Citizens
University of Indianapolis, School of Business
53
RECOGNITIONS
CHALLENGE WINNERS
DECA’s Challenges provide members with opportunities to demonstrate the knowledge and skills learned in the classroom through innovative challenges in partnership with several corporate partners. Congratulations to the top performers in DECA’s 2021-2022 challenges!
DIGITAL PRESENTATION SKILLS CHALLENGE
DIVERSITY, EQUITY + INCLUSION CHALLENGE
ENTREPRENEUR OF TOMORROW CHALLENGE
1
Roshan Lokesh Panther Creek High School, NC
1
Darshan Kommanapalli Glenbrook North High School, IL
1
Tiffany Li, Jennifer Zheng & Steffi Zhou Mission San Jose High School, CA
2
Cayden Catalina West Irondequoit High School, NY
2
Seraphina L Shutt West Lincoln High School, NC
2
Annika Lee, Isa Turri & Yoyo Zhang Choate Rosemary Hall, CT
3
Kaden Harris Camdenton High School, MO
3
Elan Schonfeld Glenbrook North High School, IL
2
Morgan Link & Olivia Zhang McLean High School, VA
3
Shefali Breitbach West Ranch High School, CA
ETHICAL LEADERSHIP CHALLENGE
Sponsored by MBA Research with support from the Daniels Fund Ethics Initiative High School Program
1
Alveena Hanif, Rayd Hussain & Kathryn Mongillo Hamden High School, CT
2
Maanha Hossain, Tiffany Jin, Dipti Kumar & Serena Zhang Sir Winston Churchill High School, AB
3
Sponsored by the Muscular Dystrophy Association
LEAD4CHANGE CHALLENGE Sponsored by Lead4Change
1
Harker Upper School California
1
Rishita Dwivedi and Samhith Leleti Dublin High School, CA
2
Patrick Henry High School Virginia
2
Taylor Flynn Irondequoit High School, NY
3
Our Lady of Lourdes Academy Florida
3
Daniella Angeles, Dennis Bonilla, Genesis DeLeon & Braden Dix Nimitz High School, TX
3
Makayla Guerra, Cyril Jones, Destyni Scott & Kyla Thomas Duncanville High School, TX
SOCIAL INNOVATION CHALLENGE
SOCIAL MEDIA MARKETING CHALLENGE
1
Sofia Broughman, Sophia Bustos & Florine Tutelman The Hewitt School, NY
1
Mina Nazari Carlmont High School, CA
2
Antonio Agnew, Chrinesha Rogers & Jabari Scruggs Memphis Business Academy, TN
2
Thalia Moraga Los Alamos High School, NM
3
Michael Archacki Mentor High School, OH
3
Kristina Callahan, Ella Gillis, Olivia Lipman & Kimberly Telles Algonquin Regional High School, MA
SOCIAL IMPACT LEADER OF TOMORROW CHALLENGE
Sponsored by the National Pediatric Cancer Foundation
Aya Aldorri, Isabella Dos Anjos, Drew Van Buskirk & Nicolas West Spanish River High School, FL
Sponsored by Intuit
Sponsored by FIDM/Fashion Institute of Design & Merchandising
Sponsored by Stukent
CHALLENGE WINN ERS
Sponsored by Knowledge Matters
55
THRIVE LEVEL CAMPAIGN WINNERS
Congratulations to the following chapters for earning THRIVE Level recognition in DECA’s 2021-2022 chapter campaigns. To earn Thrive Level recognition and participate in the Thrive Academy, chapters earned the highest achievement in the MEMBERSHIP CAMPAIGN or participated in at least two chapter campaigns: COMMUNITY SERVICE CAMPAIGN, ETHICAL LEADERSHIP CAMPAIGN or PROMOTIONAL CAMPAIGN. ALABAMA
CONNECTICUT
ILLINOIS
MICHIGAN
Hoover High School n n
Career High School n n
Hillcrest High School n n
Airport High School n n
Oak Grove High School n n
Cheshire High School n n
Naperville North High School n n
Alpena High School n n
Coginchaug Regional High School n n n
Niles North High School n n
Ann Arbor Pioneer High School n n
Hall High School n n
Oak Forest High School n n
Ann Arbor Skyline High School n n
ARIZONA Agua Fria High School n n n
Hamden High School n n n
Apollo High School n n
Naugatuck High School n n n
INDIANA
Barry Goldwater High School n n n
Newington High School n n
Ben Davis High School n
Fruitport High School n n
Casa Grande Union High School n
Nonnewaug High School n n
Brownstown Central High School n n
Grandville High School n n
Casteel High School n n
Platt High School n n
Frankfort High School n n n
Greenville High School n n
Desert View High School n n
Tolland High School n n
Greencastle Senior High School n n
Jenison High School n n n
Greenway High School n n n
Trumbull High School n n
Hamilton Heights High School n n
Lake Orion High School n n n
Homestead High School n
Lakeview High School n n n
John Adams High School n n
Lapeer County Education & Technology Center n n
Higley High School n n
THRI VE LEVEL CAM PAIGN WI NNERS
Detroit Catholic Central High School n n
Mesa High School n n
FLORIDA
Mountain Ridge High School n n n
Barron Collier High School n n n
Northview High School n n
Perry High School n n n
Boca Raton Community High School n n
South Vigo High School n
Pinnacle High School n n n
Buchholz High School n n n n
Terre Haute North Vigo High School n n
Shadow Ridge High School n n
Cooper City High School n n
West Vigo High School n n
Tanque Verde High School n n
Coral Glades High School n n
Yorktown High School n n
Verrado High School n n
Cypress Bay High School n n n n
Williams Field High School n n n
East Ridge High School n n
KANSAS
Westland John Glenn High School n n
Willow Canyon High School n n
Gainesville High School n
Wichita East High School n n
MINNESOTA
Hialeah Gardens Senior High School n n
LOUISIANA
Alexandria High School n n
Alma High School n n n n
Jupiter High School n n
Walker High School n n
Rogers Heritage High School n n
Marjory Stoneman Douglas High School n
Woodlawn High School n n
Rogers High School n n
Matanzas High School n n
Southside High School n n
Miami Springs Senior High School n n
MARYLAND
Monarch High School n n n
Walt Whitman High School n
ARKANSAS
CALIFORNIA
George M. Steinbrenner High School n n n
Robert Morgan Educational Center n n n
Amador Valley High School n n
Royal Palm Beach High School n n n
MASSACHUSETTS
Arroyo High School n
Spanish River High School n n n
Algonquin Regional High School n n
Dublin High School n n n
Sports Leadership & Management Charter Middle/High School n n
Apponequet High School n n n
Foothill High School n n Lynbrook High School n n Martin Luther King High School n n n North Hollywood High School n n The Harker School n n n Valley Christian High School n n Washington High School n n
COLORADO Centaurus High School n n Chatfield High School n Cherokee Trail High School n n Cherry Creek High School n n Cherry Creek Innovation Campus n n Denver East High School n n n Douglas County High School n n Eaglecrest High School n n Lamar High School n n Monarch High School n Ponderosa High School n
56
Berkley High School n n
Rock Canyon High School n n
Thomas Jefferson High School n n
GEORGIA Brookwood High School n n n
Beverly High School n n Burlington High School n n Danvers High School n n Dartmouth High School n
Lincoln Park High School n n n Maple Valley High School n n Taylor High School n n Tuscola Technology Center n n Vicksburg High School n n
Anoka High School n n n Coon Rapids High School n n n n Dassel Cokato High School n Elk River High School n n Faribault High School n n n Forest Lake High School n n n Hill-Murray School n n n Irondale High School n n Jefferson High School n Lakeville North High School n Lakeville South High School n Little Falls Community High School n n n North Branch Area High School n n Owatonna Senior High School n n n
Callaway High School n n
Diman Regional Vocational Technical High School n n n
Camden County High School n n n
Hamilton Wenham High School n n n
Sauk Rapids High School n n n
Denmark High School n
Hopedale High School n n
Spring Lake Park High School n n
East Paulding High School n n n
King Philip Regional High School n n n
Wayzata High School n n
Houston County High School n
Marshfield High School n n n
Lambert High School n
North Andover High School n n
MISSOURI
Mill Creek High School n n
Pembroke High School n n
North Forsyth High School n n
Swampscott High School n n
Boonslick Career & Technical Education Center n n
North Paulding High School n
Taunton High School n n n
Parkview High School n n
Wareham High School n
Rockdale Career Academy n n n
Westford Academy n n n
South Forsyth High School n n n
Wilmington High School n n n
West Forsyth High School n n n
Woburn Memorial High School n n n
Westlake High School n
Rogers High School n n
Republic High School n n n Saline County Career Center n n Springfield Glendale High School n n Springfield Parkview High School n
MONTANA Flathead High School n n n
TEXAS
Sanderson High School n n Smithfield-Selma High School n n
Burke High School n n
South Brunswick High School n n
Central High School n n
Millard South High School n n Papillion LaVista South High School n n
NEVADA East Career & Technical Academy n n Liberty High School n n Valley High School n
NEW HAMPSHIRE Hillsboro-Deering High School n n Lakes Region Technology Center n n Pinkerton Academy n n
NEW JERSEY Don Bosco Preparatory High School n n n Hightstown High School n n n Howell High School n n
Bismarck High School n n
Clements High School n n n n
Turner Ashby High School n
Bottineau High School n n
Conroe High School n n n
Warren County High School n n n
Central Cass High School n n
Eaton High School n n n
Grand Forks Central High School n n
Frisco Memorial High School n n
WASHINGTON
Jamestown High School n n
Grapevine High School n n n
Albert Talley Senior High School n n n
Lake Area Career & Technology Center n n
J.J. Pearce High School n n
Auburn High School n n
Legacy High School n n
Judson High School n n n
Bethel High School n n
Minot High School n n
Keller High School n
Bonney Lake High School n n n
Minto High School n n
Lake Travis High School n n n n
Camas High School n n
Red River High School n n
Lakeview Centennial High School n
Cedarcrest High School n n n
Sheyenne High School n n
Little Elm High School n n
Central Valley High School n n
Southeast Region Career & Technology Center n n
McNeil High School n n
Chiawana High School n n n
Mexia High School n n n n
Clarkston High School n n n
Mission High School n n n
Columbia River High School n n
Moises Molina High School n n
Deer Park High School n n
OHIO
Nimitz High School - Irving n n
Everett High School n
Bedford High School I n n
North Garland High School n n n
Graham Kapowsin High School n n
Pecos High School n n
Grandview High School n n
Pittsburg High School n n n
Hazen High School n n n
Reedy High School n n
Heritage High School n n
Richardson High School n n n
Issaquah High School n n n
Ronald Reagan High School n n
Kennewick High School n n n
Round Rock High School n n n
King's High School n n n
Rouse High School n n
Lake Washington High School n n n
Samuel Clemens High School n n
Lewis & Clark High School n
Stephenville High School n n n
Lindbergh High School n n
Sweetwater High School n n n
North Mason High School n n
The Woodlands College Park High School n n n
O'Dea High School n
The Woodlands High School n n n n
Port Angeles High School n n n
Great Oaks Harrison High School I n n
Jackson Memorial High School n n
Great Oaks Harrison High School II n n
Kingsway Regional High School n n
Kettering Fairmont High II n n
Lakeland Regional High School n n
Lima Senior High School I n n
Lawrence High School n n
Lima Senior High School II n n
Leonia High School n n
Maple Heights High School n n
Maple Shade High School n n n
Massillon Washington High School I n n
Mountain Lakes High School n n n North Brunswick Township High School n n n Northern Burlington Regional High School n n n
Napoleon High School n n Ohio Hi-Point Career Center - Marysville n n n Penta-Bowling Green High School n n
Northern Highlands Regional High School n Ocean Township High School n n n
Saint Marys Memorial High School n n
OKLAHOMA
Ramapo Indian Hills High School n n Ramsey High School n n Ridgewood High School n n n Sayreville War Memorial High School n n Shawnee High School n
Mustang High School n n n
Vanguard Academy n n
Norman North High School n
Veterans Memorial High School n n n
Washington Township High School n n
OREGON
NEW MEXICO Albuquerque High School n n n Volcano Vista High School n n
Herriman High School n n n
Lehigh Career & Technical Institute n n n
Jordan High School n n n
Linden Hall High School n n n
Mountain Ridge High School n n n
Plymouth Whitemarsh High School n n
Taylorsville High School n
Herricks High School n n
SOUTH CAROLINA
Victor High School n n
NORTH CAROLINA Apex Friendship High School n n n Apex High School n n Arapahoe Charter School n n Ardrey Kell High School n n Grimsley High School n n Mallard Creek High School n n n Myers Park High School n North Lincoln High School n n
Sumner High School n n University High School n n
WEST VIRGINIA Hampshire High School n n n Lincoln High School n n Nitro High School n n Poca High School n n
VIRGINIA
WISCONSIN
Atlee High School n n n
Appleton East High School n n n
Battlefield High School n n
Lexington Technology Center n n
Blacksburg High School n n
Socastee High School n n n
Briar Woods High School n n n
South Aiken High School n n
Broad Run High School n n n
Strom Thurmond Career Center n n
Broadway High School n n
TENNESSEE
Stevenson High School n n
Corner Canyon High School n
Downingtown STEM Academy n
The Pennsylvania Cyber Charter School n n n
Smithtown High School West n n
Skyview High School n n
Bountiful High School n n
NEW YORK Smithtown High School East n n
Shorewood High School n n
UTAH
State College Area High School n n n
Plainview-Old Bethpage JFK High School n n
Richland High School n n n
Willis High School n n
PENNSYLVANIA
West Deptford High School n
Redmond High School n n
Wakeland High School n n
Oregon City High School n n
Spotswood High School n n n
Pasco High School n
Travis High School n n
Klamath Union High School n n n
Sparta High School n n
South County High School n n n Stone Bridge High School n n
Washburn High School n n
Delsea Regional High School n n n
Sherando High School n n
Clear Brook High School n n
Stanley High School n n
Cherokee High School n n
Rock Ridge High School n n n
Claudia Taylor "Lady Bird" Johnson High School n n n
NORTH DAKOTA
Millard West High School n n
Riverside High School n n
Channelview High School n n
Western Guilford High School n n
Millard North High School n n n
Riverbend High School n n n
Cedar Ridge High School n n n
Weddington High School n n
Lincoln High School n n
Orange County High School n n n
Byron P. Steele II High School n n n
Triangle Math & Science Academy n n
Lincoln East High School n n
Oakton High School n
Ben Barber Innovation Academy n n n
Sun Valley High School n n
Kearney High School n n
Millbrook High School n n
Ballinger High School n n
Bay Port School n n n D.C. Everest High School n n Green Bay Southwest High School n n n Holmen High School n n n Iola-Scandinavia High School n n n
Cosby High School n n
New London High School n n
Fairfax High School n n n
Rhinelander High School n n n
Alcoa High School n n
Fauquier High School n n n
Gibbs High School n n
Freedom High School - Loudoun n n n n
Hardin Valley Academy n
Hanover High School n
Karns High School n n
Heritage High School - Loudoun n n
Maryville High School n n
Hidden Valley High School n n n
Sevier County High School n
John Champe High School n n
Whitehaven High School n
King George High School n n n Lake Braddock Secondary School n n n
Randleman High School n n n
Sun Prairie High School n n Wausau West High School n n n Whitnall High School n n Wisconsin Rapids High School n n n n
WYOMING Cheyenne South High School n n Laramie Senior High School n n
THRI VE LEVEL CAM PAIGN WI NNERS
NEBRASKA
57 n MEMBERSHIP CAMPAIGN
n COMMUNITY SERVICE CAMPAIGN
n ETHICAL LEADERSHIP CAMPAIGN
n PROMOTIONAL CAMPAIGN
GOLD CERTIFIED SCHOOL-BASED ENTERPRISES
Congratulations to the following chapters for earning a DECA SBE Chapter Certification for 2021-2022! To become DECA certified, students reflect upon their work in the SBE through documentation of 10 key business standards and performance indicators from the Business Administration Core, the Marketing Career Cluster and the Merchandising Pathway of National Curriculum Standards. Earning a GOLD CERTIFICATION qualifies students to participate in the exclusive SBE Academy + Competition held annually during DECA’s International Career Development Conference. ALABAMA
RETAIL OPERATIONS Hoover High School
ARIZONA
FOOD SERVICE OPERATIONS Centennial High School Dysart High School Greenway High School Higley High School Independence High School Shadow Ridge High School Sunnyslope High School Willow Canyon High School RETAIL OPERATIONS Mountain Ridge High School Shadow Ridge High School Willow Canyon High School
GOLD CERTIFI ED SCHOOL-BASED ENTERPRISES
ARKANSAS
58
FOOD SERVICE OPERATIONS El Dorado High School Harrison High School RETAIL OPERATIONS Bentonville High School Northside High School Pea Ridge High School
CALIFORNIA
FOOD SERVICE OPERATIONS Mission San Jose High School RETAIL OPERATIONS Washington High School
COLORADO
FOOD SERVICE OPERATIONS Air Academy High School Cherokee Trail High School Douglas County High School Fort Collins High School Highlands Ranch High School Ponderosa High School RETAIL OPERATIONS Eaglecrest High School Highlands Ranch High School
CONNECTICUT
RETAIL OPERATIONS Enfield High School Naugatuck High School Norwich Technical High School Southington High School Tolland High School
FLORIDA
FOOD SERVICE OPERATIONS Royal Palm Beach High School RETAIL OPERATIONS Bartram Trail High School Buchholz High School Gainesville High School
GEORGIA
FOOD SERVICE OPERATIONS Alexander High School Alliance Academy of Innovation Camden County High School Central High School Chestatee High School East Paulding High School Flowery Branch High School Forsyth Central High School Grayson High School Lanier High School Lithia Springs High School Norcross High School North Forsyth High School North Paulding High School Parkview High School Paul Duke Stem High School Peachtree Ridge High School Thinc College & Career Academy West Forsyth High School Whitewater High School RETAIL OPERATIONS Collins Hill High School Discovery High School Douglas County High School Dunwoody High School Houston County High School Jones County High School Lambert High School Meadowcreek High School North Gwinnett High School Northside High School - Columbus South Forsyth High School Warner Robins High School West Forsyth High School
IDAHO
FOOD SERVICE OPERATIONS Coeur d'Alene High School RETAIL OPERATIONS Coeur d'Alene High School, Gate Store Coeur d'Alene High School, Retail Store
ILLINOIS
FOOD SERVICE OPERATIONS Bremen High School Oak Forest High School RETAIL OPERATIONS Belvidereorth High School Oak Forest High School
INDIANA
FOOD SERVICE OPERATIONS Avon High School Brownstown Central High School Carmel High School Frankfort High School Union City Community High School Washington High School Yorktown High School RETAIL OPERATIONS Brownsburg High School Carmel High School Fishers High School Union City Community High School
IOWA
FOOD SERVICE OPERATIONS Oelwein High School Waverly-Shell Rock High School RETAIL OPERATIONS Ames Senior High School
KANSAS
FOOD SERVICE OPERATIONS Blue Valley High School Leavenworth High School Mill Valley High School Washburn Rural High School RETAIL OPERATIONS Blue Valley High School Blue Valley Northwest High School Blue Valley Southwest High School Blue Valley West High School Leavenworth High School, Pete's Place Leavenworth High School, Pete's Print Shop Washburn Rural High School, Bank Washburn Rural High School, The Shack
KENTUCKY
FOOD SERVICE OPERATIONS Taylor County High School RETAIL OPERATIONS Scott County High School
LOUISIANA RETAIL OPERATIONS Walker High School
MASSACHUSETTS
FOOD SERVICE OPERATIONS Apponequet High School Burlington High School Diman Regional Vocational Technical High School Marshfield High School Nipmuc Regional High School North Andover High School Plymouth South High School Taunton High School RETAIL OPERATIONS Barnstable High School Danvers High School Diman Regional Vocational Technical High School King Philip Regional High School North Andover High School Taunton High School Weston High School
MICHIGAN
FOOD SERVICE OPERATIONS Berkley High School Birmingham Seaholm High School Carlson High School Clio High School Fruitport High School Grand Ledge High School Greenville High School Hartland High School Jenison High School L'anse Creuse High School
Lapeer County Education & Technology Center Lincoln Park High School LISD Tech Center Loyorrix High School Midland Dow High School Petoskey Career & Technical Education High School Tuscola Technology Center Utica Eisenhower High School Warren Woods Tower High School Westland John Glenn High School Wyandotte Roosevelt High School RETAIL OPERATIONS Airport High School Alpena High School Clio High School Farmington High School Grandville High School Grosse Pointeorth High School Gull Lake High School Jenison High School Lakeview High School Livonia Stevenson High School Montague High School Rochester Adams High School Saline Area High School Utica High School Waterford Kettering High School West Bloomfield High School Woodhaven High School Wyandotte Roosevelt High School
MINNESOTA
FOOD SERVICE OPERATIONS Coon Rapids High School Dassel-Cokato High School Elk River High School Irondale High School Jefferson High School Little Falls Community High School Rogers High School Sauk Rapids-Rice High School RETAIL OPERATIONS Alexandria High School Elk River High School Lakeville South High School Mounds View High School North Branch Area High School Orono High School Owatonna Senior High School Rockford High School Rogers High School Sauk Rapids-Rice High School Shakopee High School Wayzata High School
MISSISSIPPI
RETAIL OPERATIONS Choctaw Central Career & Technical Center
FOOD SERVICE OPERATIONS Boonslick Career & Technical Education Center Camdenton High School East Newton High School Nevada Regional Technical Center Republic High School Smith-Cotton High School Waynesville Career Center Webb City High School Wentzville Liberty High School Wentzville Timberland High School RETAIL OPERATIONS Blue Springs South High School Boonslick Career & Technical Education Center Ladue Horton Watkins High School Springfield Central High School Springfield Glendale High School
MONTANA
FOOD SERVICE OPERATIONS Helena High School
NEBRASKA RETAIL OPERATIONS Westside High School
NEW HAMPSHIRE FOOD SERVICE OPERATIONS Hillsboro-Deering High School Lakes Region Technology Center Pinkerton Academy
NEW JERSEY
FOOD SERVICE OPERATIONS Highland Park High School Northern Valley Regional at Demarest Ocean Township High School Ridgewood High School RETAIL OPERATIONS Delsea Regional High School Highland Park High School Hightstown High School Maple Shade High School Ridgewood High School Sparta High School
NEW MEXICO
FOOD SERVICE OPERATIONS Eldorado High School Highland High School La Cueva High School Manzano High School Sandia High School
NEW YORK
FOOD SERVICE OPERATIONS Herricks High School Plainview-Old Bethpage JFK High School RETAIL OPERATIONS Massapequa High School
NORTH CAROLINA RETAIL OPERATIONS Chatham Charter School Triangle Math & Science Academy
NORTH DAKOTA RETAIL OPERATIONS Central Cass High School Grand Forks Central High School Mandan High School Red River High School Sheyenne High School West Fargo High School
OHIO
FOOD SERVICE OPERATIONS Butler Tech - Edgewood High School Lima Senior High School II Maple Heights High School Penta - Otsego High School Port Clinton High School Saint Marys Memorial High School RETAIL OPERATIONS Bucyrus High School I Butler Tech -orthwest High School Clay High School
Fostoria High School Great Oaks Anderson High School Great Oaks West Clermont High School Groveport Madison High School Kettering Fairmont High School I Kettering Fairmont High School II Lima Senior High School I Massillon Washington High School I Northmont High School Olentangy High School Olentangy Liberty High School Olentangy Orange High School Penta - Otsego High School
OKLAHOMA
FOOD SERVICE OPERATIONS Edmond-Santa Fe High School Moore High School Mustang High School Putnam City High School RETAIL OPERATIONS Putnam Cityorth High School
OREGON
FOOD SERVICE OPERATIONS Gresham High School Klamath Union High School Sabin-Schellenberg Center RETAIL OPERATIONS Sam Barlow High School Westview High School
PENNSYLVANIA
FOOD SERVICE OPERATIONS Midd-West High School Pottstown High School RETAIL OPERATIONS Abraham Lincoln High School Dover Area High School Lehigh Career & Technical Institute State College Area High School
SOUTH DAKOTA FOOD SERVICE OPERATIONS Harrisburg High School
TENNESSEE
FOOD SERVICE OPERATIONS Centennial High School Halls High School Powell High School Siegel High School Summit High School RETAIL OPERATIONS Beech High School Centennial High School Heritage High School Ravenwood High School Station Camp High School
TEXAS
FOOD SERVICE OPERATIONS Clear Brook High School Clear Falls High School George Ranch High School Lake Travis High School Little Elm High School Moises Molina High School Reedy High School Richardson High School Rock Hill High School Stephen F. Austin High School Travis High School Wakeland High School RETAIL OPERATIONS Allen High School Byron P. Steele, II High School Cedar Ridge High School Conroe High School Grapevine High School John Dubiski Career High School Lakeview Centennial High School Little Elm High School Moises Molina High School Nimitz High School - Irving Ronald Reagan High School Round Rock High School Samuel Clemens High School The Woodlands College Park High School
UTAH
FOOD SERVICE OPERATIONS Copper Hills High School Farmington High School Herriman High School Jordan High School
VIRGINIA
FOOD SERVICE OPERATIONS Freedom High School - Loudoun Hidden Valley High School, Titan Concession Stand Hidden Valley High School, The Titan Store Hidden Valley High School, Titan-2-Go Lake Braddock Secondary School Millbrook High School Warren County High School RETAIL OPERATIONS Alexandria City High School Blacksburg High School Briar Woods High School Broad Run High School Chantilly High School Courtland High School Dominion High School Freedom High School - Loudoun Heritage High School - Loudoun Independence High School John Champe High School King George High School Lake Braddock Secondary School Landstown High School Lightridge High School Loudoun County High School Loudoun Valley High School Massaponax High School Mechanicsville High School Orange County High School Potomac Falls High School Riverbend High School Riverside High School Rock Ridge High School Sherando High School South County High School Stone Bridge High School Tuscarora High School Warren County High School, Wildcats LIVE! Warren County High School, Wildcats Corner Woodgrove High School
WASHINGTON
FOOD SERVICE OPERATIONS Archbishop Murphy High School Auburn High School Auburn Riverside High School Bethel High School Burlington Edison High School Camas High School Capital High School Cascade Sr. High School Central Valley High School Chiawana High School Clarkston High School, Bantam Bean Clarkston High School, DECA Store Curtis High School Deer Park High School Eastside Catholic High School Emerald Ridge High School Ferris High School Graham Kapowsin High School Heritage High School Highland High School Hudson's Bay High School Issaquah High School Jackson High School John R. Rogers High School - Spokane Kamiak High School King's High School Lake Stevens High School Lake Washington High School Lynnwood High School Mariner High School Mead Senior High School Monroe High School Mount Si High School Mount Spokane High School North Mason High School Port Angeles High School Pullman High School
Puyallup High School River Ridge High School Rogers High School - Puyallup Roosevelt High School Selah High School Shadle Park High School Shelton High School Shorecrest High School Shorewood High School Skyview High School Snohomish High School South Kitsap High School Tahoma High School Wenatchee High School West Valley High School - Spokane RETAIL OPERATIONS Auburn High School Cascade Sr. High School Everett Deer Park High School Eastlake High School Emerald Ridge High School Ferris High School Grandview High School Hanford High School Highland High School Jackson High School Kamiakin High School Lake Stevens High School Lake Washington High School Mariner High School Monroe High School Mount Spokane High School North Kitsap High School Olympia High School Pasco High School Puyallup High School Richland High School Rogers High School - Puyallup Roosevelt High School Skyview High School Snohomish High School South Kitsap High School Wenatchee High School
WEST VIRGINIA FOOD SERVICE OPERATIONS Hampshire High School RETAIL OPERATIONS Moorefield High School
WISCONSIN
FOOD SERVICE OPERATIONS Appleton East High School Arrowhead High School Badger High School Bay Port High School Belleville High School Clinton High School DeForest Area High School Oak Creek High School Westosha Central High School Wisconsin Rapids High School RETAIL OPERATIONS Bay Port High School Cambridge High School Chippewa Falls High School D.C. Everest High School, Everest Expressions D.C. Everest High School, Jr. High DECA Depot D.C. Everest High School, Spirit Box D.C. Everest High School, Sr. High DECA Depot Hamilton Sussex High School Holmen High School Madison West High School McFarland High School Menomonie High School Mosinee High School New London High School Racine Case High School Slinger High School Sparta High School Superior Senior High School Wausau West High School West Salem High School
WYOMING
RETAIL OPERATIONS Natrona County High School
GOLD CERTIFI ED SCHOOL-BASED ENTERPRISES
MISSOURI
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HONORARY LIFE AWARDS
Honorary Life Membership is the highest award DECA can bestow on an individual. DECA is pleased to present four recipients of this distinctive and deserving fellowship.
DR. BRENDA CLARK | MICHIGAN AWARDED IN 2020
A lifelong educator, Dr. Brenda Clark, EdD, began her service as a DECA advisor in 1982 and spent nearly 40 years serving as a marketing teacher, school-to-work coordinator, career and technical director, professional development director and an educational association executive. Dr. Clark not only focused on ensuring her students received high-quality learning opportunities, but she also was a leader in providing professional development to DECA advisors throughout the DECA membership. She was a frequent presenter on professional development topics at regional and international conferences. Dr. Clark served as an event director at DECA’s International Career Development Conference for 10 years and served multiple years on DECA’s Competitive Events Taskforce, providing leadership and direction for DECA’s Competitive Events Program. In 2015, Dr. Clark began a new opportunity at MBA Research and Curriculum Center in Columbus, OH, working with teachers, districts and state departments from around the country providing professional development to business administration teachers. She served as the organization’s President and CEO beginning in 2018 and led a staff of 20 individuals dedicated to business administration teachers and students with the focus on delivering research-based standards, curricula, instructional resources and assessments. An innovative leader with a passion for Career and Technical Education, Dr. Clark was an active leader at both the state and international levels in professional and student organizations. Dr. Clark has received numerous awards at the state and international levels and received DECA Inc.’s Outstanding Service Award in 2011.
MARY PERES | NEW YORK AWARDED IN 2020
HONORARY LIF E AWARDS
Mary Peres has provided over 40 years of dedicated service to DECA at all levels, from chapter advisor to DECA Inc. Board of Directors President. She has never missed a regional or international DECA conference since 1980 when she began as a Marketing Education Coordinator for Oceanside High School in New York. Under her leadership, the chapter grew from 21 members to over 175 members, and she focused on inclusivity for all DECA members.
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In 1998, she took on a new role as the New York DECA Chartered Association Advisor, managing the daily operations for the association’s 5,300 members and advisors. Her guidance led to the establishment of a New York DECA Collegiate Association, many new industry partnerships, new competitive event training opportunities for advisors and the continued success of district and state conferences. Under her direction, New York DECA has increased student membership and award recipients. Mary has selflessly committed her time and energy at the international level by serving as a member of the DECA Inc. Board of Directors from 2017-2021, including service in leadership roles such as treasurer and president. Mary has also volunteered in many other roles including as an event director at DECA’s International Career Development Conference and multiple terms on the Competitive Events Taskforce. She was awarded DECA Inc.’s Outstanding Service Award in 2017.
JACKLYN J. SCHILLER | MINNESOTA AWARDED IN 2020
Jacklyn J. Schiller has spent more than 30 years providing exemplary activities for career and technical students and educators through her leadership as the Minnesota DECA Chartered Association Advisor. She began her involvement with DECA as a collegiate member in 1982 and eventually served as the 1984-1985 National President for the then Delta Epsilon Chi division of DECA. As a competitor, she excelled as a firstplace winner at the National Career Development Conference in Retail Merchandising Series and the Entrepreneurship Written Event. In 1987, she began working for the Minnesota Department of Education as the Executive Director of the High School Division of Minnesota DECA. She became the Chartered Association Advisor soon after in 1992. As the Chartered Association Advisor, she has hosted six Central Region Leadership Conferences and held the position of Chair of the Central Region Board of Governors several times. Jacklyn was awarded the DECA Inc. Outstanding Service Award in 2011. Currently, she works with educators to serve almost 6,000 CTE students in 200 schools throughout Minnesota, impacting approximately 180,000 members of the CTE community. Jackie continues to strive to improve and enhance DECA while ensuring that DECA’s competitive events align with standards and integrate with curriculum at the highest level. Her service at the international level has included serving on multiple taskforces, serving four terms as a member of the DECA Inc. Board of Directors and providing leadership as the president of the DECA Inc. Board of Directors four times.
DR. LYNORE LEVENHAGEN | FLORIDA AWARDED IN 2022
Dr. Levenhagen served Florida DECA for 37 years as a chapter advisor, a member of the Board of Advisors and ultimately as the Executive Director from 2009-2021. Under her guidance, Florida DECA nearly doubled in size to over 10,000 members who were given the opportunity to experience all that DECA has to offer. In 2016, Dr. Levenhagen was also an instrumental part of re-starting Florida Collegiate DECA and propelling the association forward. She is a member of the Florida DECA Hall of Fame and has been awarded the Florida DECA Eagles Dare to Achieve Award and Florida DECA Honorary Life Member Award. Dr. Levenhangen served on the DECA Inc. Board of Directors, became a DECA Inc. Certified Trainer and received the DECA Inc. Outstanding Service Award in 2007. Dr. Levenhagen exemplified leadership in the classroom and throughout all areas of DECA. Her impact will be felt for years to come and her legacy has been etched into the lives of the students, teachers and advisors who had the privilege and pleasure to be a part of her life.
HONORARY LIF E AWARDS
Dr. Lynore Levenhagen—“Lev” to those who knew her best—spent 43 years in education, 37 of them at Lyman High School in Altamonte Springs, FL. Coming from a family of educators, she had a passion for helping others and wanted to become a teacher from an early age. To all of her students, she was more than just a teacher. She was a mentor, leader, friend and a comforting presence for the thousands of students who entered her classroom. She was an educator in every sense of the word.
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OUTSTANDING SERVICE AWARDS
The Outstanding Service Award is one of DECA Inc.’s most prestigious awards. This award recognizes marketing or business education personnel who have rendered distinguished contributions to further the mission of DECA Inc. at the international level for more than five years.
KAREN BRETTINGEN | MINNESOTA AWARDED IN 2020
Karen Brettingen has served as a chapter advisor in both Minnesota and Wisconsin for nearly 35 years. Karen has provided visionary leadership as co-chair of DECA’s Competitive Events Taskforce. During her term, she worked closely with business and industry to ensure DECA’s competitive events program continues to align with current business and industry practices — with the integrated marketing campaign and project management events being two of the most notable improvements. Karen served as an event director at previous ICDCs.
LINDA SMITH | GEORGIA AWARDED IN 2020
Linda Smith is honored for her nearly 40 years of contributions to DECA at all levels. She recently retired as the Program Specialist at the Georgia Department of Education for the marketing and hospitality and tourism programs. For more than 20 years she used her varied background to be a creative idea generator focused on improving professional development for DECA advisors and ensuring that marketing education programs are aligned to industry standards. Having served as a DECA advisor or chartered association advisor in multiple states, Linda contributed to the ICDCs in Georgia, Missouri, North Carolina and Virginia.
GINGER HILL | SOUTH CAROLINA AWARDED IN 2021
OUTSTANDI NG SERVICE AWARDS
Ginger Hill has impacted the lives of countless DECA members in her more than 15 years as Chartered Association Advisor for South Carolina DECA. She has served DECA at every level, from competitive event director at ICDC and taskforce member to Secretary (2017-2018) and President (2019-2020) of the DECA Inc. Board of Directors. She has shared her passion for DECA’s mission through her presentations at various conferences, her mentorship of numerous association and executive officers and her role as DECA Inc. Certified Trainer.
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PAST HONORARY LIFE RECIPIENTS 1951 Charles E. Boyd 1954 Robert V. Mullen 1958 George M. Stone Amanda A. Thomas 1960 Brice W. Cecil James Cash Penney 1961 Edward J. Condon John W. Edgerton L. T. White 1962 Harry W. Ketchum Hugh E. Muncy James H. Pearson
1965 John A. Beaumont Marguerite Loos J.C. Lynd
1973 Etta M. Dorn T. R. Petty Evangeline H. Watson
1966 M.D. Mobley
1974 T. Carl Brown Al N. Seares
1967 Donovan Armstrong Louise Bernard George A. Scott 1968 James A. Dorsey 1969 William F. McCurdy 1970 Eugene L. Dorr Earl P. Tregilgus
1963 Walter B. Anderson Theodore G. Plumb John B. Pope
1971 Harry A. Applegate M.J. DeBenning Helen B. O’Donnell G. Henry Richert
1964 John G. Byler Paul H. Valentine
1972 H.D. Shotwell K. Otto Logan
1975 Theron Moss 1976 Mildred L. Jackson Lucy C. Crawford Elaine R. Pitts Lowell A. Burkett 1977 Oswald M. Hager Anacile Riggs Kurth H. Naylor Fitzhugh 1978 Vera Pearl Tisdale Reno S. Knouse 1979 Lester B. Kesterson David A. Thompson Merlin Wayne Kampfer
1980 Ted Best
1989 Loris C. Lorenzi
1981 Clayton Riley
1990 Todd Sagraves Berry Sullivan
1982 H.E. “Red” Ruppert 1983 Blanche M. Curran Paul C. Bennewitz 1984 Warren G. Meyer Keiji Okano 1985 Norris D. Young Mary K. Klaurens 1986 William M. Crisp E.D. Peeler 1987 J. W. Weatherford Mae J. Laatsch 1988 Kenneth W. Smith
1991 John Blalock Fred Rexus 1992 Dr. Frederick L. Williford 1993 John E. Elias David J. Redding 1994 Elinor F. Burgess Edgar L. Fleming Harold Rowen 1995 Jack T. Humbert Edwin L. Nelson 1996 James R. Bowers 1997 Marie J. Burbach Nina L. Gaskin
1998 Sissy Long Jeannette Siegel
2005 Hunt Hawkins Dr. Gene Reed
1999 Carl L. Grunander Thomas E. Hill
2006 Dr. James Gleason Priscilla McCalla
2000 Philip Scheel Robert Wolff
2007 Kristin Crowe Louis Kaminski Dr. Kathy Walton
2001 Michael D. Bass Albert Dominic Corey 2002 Adrian Barrow Dr. Marcella Norwood 2003 Helen Dorsey Emmett Eary Jack Rose 2004 Carol Borskey Tim Coffey Rick Giudicessi
2008 Chuck Blood Raymond Gormley Richard Mangini Pam McKenney David Starr 2009 Gregg Christensen Ken DiSaia Dr. Julie Lyman 2010 Gary Colvin Pat DiPlacido Jim King Curtis Youngman
2011 Tina L. Durham Glenice Hall Michael Marchetti 2012 Roger Cartee Shirlee Kyle Everett D. Vaughan
2013 Marsha Bock Tim Gilmore 2014 Dr. Edward L. Davis 2015 Mary Ellen Colella Roger Glenn Dave Wait 2018 Jim Brock 2019 Kevin Reisenauer
THANK YOU TO OUR VOLUNTEERS These volunteers have generously shared their time and expertise to ensure a successful conference for the members of DECA. We recognize that it is impossible to list everyone who assisted, but their efforts, visible throughout the entire conference, are appreciated. Because of our volunteers, DECA members are able to demonstrate their marketing, entrepreneurship, finance, hospitality and management knowledge in a quality, competitive learning environment.
BOARD OF DIRECTORS PRESIDENT Scott Jones PRESIDENT-ELECT Steven Mitchell SECRETARY Dave Wait TREASURER Mike Brown, NAB Chair MEMBERS Mitchell Beresa, Lori Hairston, Donna McFadden, Josh Shankle and John Stiles EX-OFFICIO MEMBER Frank Peterson, CAE, Robin Utz
COMPETITIVE EVENT COORDINATORS HOST COMMITTEE
ASSOCIATION OFFICER TEAM
SHANNON AARON Georgia DECA Chartered Association Advisor LISA CLINE Georgia DECA Board President DR. SAECILIA JACKSON Georgia DECA Board Secretary HALIE BISSELL Georgia DECA Board Member SHARON SHAHAN Georgia DECA Board Member KAREN STOLL Georgia DECA Board Member SHAYNA BROWN Georgia DECA Board Member JONI COCHRAN Georgia Department of Education LYNSEY SINGLETON Georgia Department of Education
BRIANA BROZOWSKI Executive President OLIVIA STEGNER Vice President of Leadership ASHLEY PARK Vice President of Career Development JASON WANG Vice President of Marketing SYDNEY LEMOINE Vice President of Finance CHLOE CROSBY Vice President of Hospitality
THANK YOU TO ATLANTA BUSINESS LEADERS DECA extends its appreciation to the 1,000 Atlanta-area business professionals who are volunteering as competitive events judges, mentors and presenters at the conference. The conference would not be possible without you.
THANK YOU TO OUR EVENT DIRECTORS AND ASSISTANTS The assistance of volunteers is critical to the successful operation of the competitive events program, the election of officers, the emerging leader series and the other functions. Briefings for event directors and assistants are scheduled throughout the conference and are necessary for the success of the programs. Volunteers should check the program or app and report to the appropriate briefing session. DECA extends a special thank you to our volunteers for their continued support of and dedication to DECA and its emerging leaders and entrepreneurs.
PRINCIPLES OF BUSINESS ADMINISTRATION EVENTS + PERSONAL FINANCIAL LITERACY Karen Brettingen, Minnesota TEAM DECISION MAKING EVENTS Dana Anderson, Colorado Amy Granahan, Virginia INDIVIDUAL SERIES EVENTS Alan Balsdon, New York Keegan O’Brien, Wisconsin BUSINESS OPERATIONS RESEARCH EVENTS + STOCK MARKET GAME Mary Whited, California PROJECT MANAGEMENT EVENTS Shelli Ray, Missouri ENTREPRENEURSHIP EVENTS Elizabeth Cotton, North Carolina INTEGRATED MARKETING CAMPAIGN EVENTS + PROFESSIONAL SELLING AND CONSULTING EVENTS Chad Froeschle, Illinois
PROGRAM COORDINATORS EMERGING LEADER SERIES Gordon Nicholson, New Hampshire Isaac Robinson III, Georgia PROFESSIONAL LEARNING SERIES Dr. Michelle Walker, Virginia SCHOOL-BASED ENTERPRISE EVENTS Cindy Shannon, Missouri
EMERGING LEADER SUMMIT Salt Lake City, UT | July 8-10, 2022
THE ULTIMATE DECA POWER TRIP Arlington, VA | November 11-13, 2022
SPORTS + ENTERTAINMENT MARKETING CONFERENCE Orlando, FL | February 2023
INTERNATIONAL CAREER DEVELOPMENT CONFERENCE Orlando, FL | April 22-25, 2023
Complete college now with a full-tuition scholarship!