Crush magazine, Summer/Fall 2020

Page 16

starting your

online sales Commerce7 is a direct to consumer (DTC) platform focused on providing customer centric commerce solutions to the wine industry. Regardless of size, all clients on the Commerce7 platform have access to the entire suite of products and all features and functionality.

Commerce7 can be used with an existing website and with any CMS that accommodates dynamic URLs to enable a business to design and brand a website and merchandise product without the restrictions of other ecommerce site design tools.

Ecommerce

Wine Clubs

Within the ecommerce functionality, Commerce7 provides a variety of customer segmentation and content personalization tools. Sites can be programmed to show content customized for each customer base, for example, a long-standing or high-value customer is offered club options up front, whereas a new

With the boom of subscription services, consumer expectations have grown and many members are looking for experiences that are personalized and tailored to their needs. Commerce7 has options that provide wine club members with full control over their orders, allowing them to change product,

visitor might first be shown best sellers.

quantity, frequency, and ship dates within their packages. They can even pause or cancel their subscriptions, an option that has become the standard for modern clubs which increases buyer confidence, signup, order value, and retention.

By analyzing shopping habits, additional personalization can match products to an individual customer’s tastes.

16

the till if required. The design is fast, lightweight, and easy to use. The POS is integrated with EMV hardware and supports mobile payment options such as Apple, Samsung, and Google Pay. Reservations Commerce7 has a built-in reservations module. View the reservations booked for the day, time of each reservation, and number of guests. If experiences are hosted, hosts can be assigned to reservations immediately. Reservations are quickly and easily booked by guests online.

POS

The Commerce7 platform is

The Commerce7 POS system can be run from any device with a browser, from computers to tablets and even smartphones. That gives wineries unlimited access to information at

customer experience, the openness

extremely focused on the end of the APIs makes it compatible with most specialized tools for marketing and reporting purposes, and it allows wineries to keep their personality front and centre in their website design. For more information, free trials, and a video demonstation, visit commerce7.com.o


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.