DT December 2019 Issue

Page 1

COVER STORY

www.digital te rminal . i n

DECEMBER

201 9

GUEST COLUMN>>

Smart Data Management to Build Smart and Safe Cities of Tomorrow Mr. Sameer Bhatia,Director of Asia Pacific Consumer Business and Country Manager for SAARC & India, Seagate Technology

INSIDE <<< <<FUTURE TECHNOLOGIES

How Emerging Technologies will Transform Our Lives by 2030

<<eSPORTS ARENA

Finale of Acer Predator Gaming League 2020 DreamHack 2019 Delhi Edition Concluded Successfully

VO LU M E 1 1

ISSUE 12

25

PAG E - 32




CONTENT 06

LAUNCH PAD

Kaspersky Launches The 2020 Version of Its Security Solution in In India

VOL - 10, I SSUE - 12, DE CE MBE R 2 019

20

BIG BYTE

HP Raises Awareness on Counterfeit Printing Supplies in India with AntiCounterfeit and Fraud Program

Publisher & Editor : Rajeev Ranjan

Fake Xiaomi Products Seized at New Delhi in a Raid Conducted by Police

Consulting Editor : N k Goyal

Executive Editor : Jyoti Janda

Assistant Content Manager : Jai Prakash Content Coordinator : Suraj Rawat Office Coordinator : Raju Thapa Consulting Art Direction : Vikas Sharma

08

INTERVIEW

“We Take Pride in Being Able To Set The Bar Higher For Industry Standards” Vishal Parekh, Marketing Director, Kingston Technology & HyperX, APAC Region- India & Philippines

10

GUEST COLUMN

Smart Data Management to Build Smart and Safe Cities of Tomorrow Authored by Mr. Sameer Bhatia,Director of Asia Pacific Consumer Business and Country Manager for SAARC & India, Seagate Technology

Visualiser : Akriti Arora

21

E-SPORTS ARENA

Marketing Executive : Balvinder Singh Circulation: Chander & Arjun

Team Indian Rivals Won The India Finale of Acer Predator Gaming League 2020 Editorial & Marketing Office

2nd Edition of Mega eSports Festival DreamHack Concluded Successfully at Delhi

23

REALYY HOT

AORUS Radeon RX 5700 XT Graphics Card Tenda C80 Portable Security Camera Rapoo VH300 Professional Gaming Headset Ambrane ‘Infinity 5W (BT47)’ Bluetooth Speaker

12

Production Head : Rajiv Singh

COVER STORY

Address :

News Dot Media Pvt. Ltd. Jodhka House, 12 Sant Nagar, East of Kailash, New Delhi - 110065

Landline :

011 - 45160276

Mobile :

09654690377, 09899600302

Email id :

info@digitalterminal.in, editorial@digitalterminal.in

Printed, Published and Owned by Rajeev Ranjan from S-560, IInd Floor, School Block-2, Shakarpur, Delhi-92. Magazine printed at Sangat Printers Pvt. Ltd. C-105, Naraina Industrial Area, Phase I, New Delhi. Editor Brajesh Kumar. All rights reserved. Reproduction in any manner, in whole or in part, is prohibited. Every possible care has been taken to print this magazine as the content have been sourced from in house writers, as well from other reliable sources including freelancers and content writers. We can not be held responsible for any mistakes or errors. We do not take responsibility for its absolute accuracy. All disputes are subject to the exclusive jurisdiction of competent courts and forums in Delhi only. While care is taken prior to acceptence of advertising copy, it is not possible to verify its contents, Digital Terminal cannot be held responsible for such contents, nor for any loss or damages incurred as a result of transactions with companies, associations for individuals advertising in its newspapers or publications. We therefore recommend that readers make necessary inquiries before sending any monies or entering into any agreements with advertisers or otherwise acting on an advertisement in any manner whatsoever

Image Courtsey www.freepik.com

4

I DECEMBER 2019

www.digitalterminal.in



LAUNCH PAD

KASPERSKY LAUNCHES THE 2020 VERSION OF ITS SECURITY SOLUTION IN IN INDIA

Kaspersky launched their latest version of security solutions for home users with their Kaspersky 2020 range in India in association with their sole national distributor Supertron Electronics. The company rolls out major updates in their products once a year to keep the solutions up to date with the threat landscape globally. Kaspersky and Supertron Electronics together feel bullish about aiming at consumers from developing cities in India with this update. There have been many different types of threats that we saw in the past year, each requiring a special approach. This year Kaspersky has focused on strengthening their defences against threats targeting the individual systems like PCs, laptop, Mac and mobile phones. Internet security solution or Total security solution on the system will help consumers fight against attacks like banking fraud, phishing emails, e-commerce fraud, and will also help parents keep their child digitally safe. The updates also allow the software to fight against the network exploits such as the infamous EternalBlue used by the even more infamous WannaCry, or SMBloris. Exploits like these can allow malware to spread automatically throughout the network, infecting any PC in its path. Thus, good protection against such threats are a must.

6

I DECEMBER 2019

The key features in the update version to look out for are: • Faster speed • Enhanced Security • Superior performance • Improved protection against exploiting vulnerabilities in popular programs such as Microsoft Office, One Drive • Dark mode • Safe Kids • Password Manager Mr. Shivshankar Kharade, Sales Manager (Retail), Kaspersky (South Asia) speaking about the updates in the latest versions said “Kaspersky has always believed in leading with innovations and using advanced technology to keep fighting against advanced threats that come our way as we now look forward to building a safer world together. Our association with Supertron Electronics for India looks very promising as we expect to grow and reach a greater number of consumers from the developing cities with the help of Supertron Electronics”. Mr. Vipul Bhandari, Executive Director, Supertron Electronics said "We are glad to have associated with Kaspersky as their sole national B2C distributors' and we together have great plans for our channel partners,

In the age of thumping wave of digital transformation, the biggest threat for us is the cybersecurity. In recent years, India has become among top targeted nations by cyber criminals. The cases of data theft, privacy intrusion, hacking, ransomware has gone up in recent times across all set of consumers. Cyberthreat can be only prevented if consumers are aware about importance of security solutions and most important to deploy secured solutions to all set of devices. The growth of digital economy depends on how strong is your core security structure, here you can put your faith in the security solutions by the trusted brands like Kaspersky which is being working in the field of security since very long time. Here as we are going in 2020, Kaspersky has introduced sort of advanced and most secured security solutions to provide a safer digital experience to common users. The new set of products were launched recently by the brand in New Delhi in association with Supertron, who are their B2C Nation Distributor in India. distributors and through them for the target consumers. We have been associated with them since the past 1 year and it has been an amazing experience for us to work with their great expertise and our expanded reach in the remotest areas of the country. We are looking forward to a flourishing 2020 with Kaspersky." Kaspersky is all set to secure India with their new manifesto of 'Bring on the Future' and are ready to building a safer world. The retail products are currently available with Kaspersky's B2C distributors- Supertron. The mission is to blaze a path towards a brighter tomorrow, a future in which everyone can trust innovations- because Kaspersky is protecting them. The time has come for this year’s major update – please welcome the 2020 versions of Kaspersky products. www.digitalterminal.in


ASUS – Wins 11+ awards every day

**Calculated average based on total number of awards won from January 1 to December 31, 2018.

ASUS Mini PC PN series

Best solution for corporate / Commercial scenario application

PN40 / PN60

• Upgradable & Sliding chassis design - Easy, two-step storage and memory upgrades. • Ultracompact (0.6 L) - Saves space and blends into any environment. • Flexible connectivity* - From dual displays to legacy devices. • 24/7 reliability (PN60) - Extensively tested to ensure long-term reliability. • ASUS Business Manager - Update driver/BIOS easily with live update and offer ASUS useful security SW(ex USB lock) * I/O port options may vary by model or region Powered by Intel® Core™ Processors. Intel® Inside®. Extraordinary Performance Outside. Found at: https://www.asus.com/Mini-PCs/ Intel, the Intel Logo, Intel Inside, Intel Core, and Core Inside are trademarks of Intel Corporation or its subsidiaries in the U.S. and/or other countries.

ASUS Representatives: Bangalore: 8123596011 Chennai: 9094003141

Delhi: 9310604085 Gujarat: 9727945556

Kerala: 9745111198 Mumbai & MP: 9833329721

Rest of Maharashtra: 9890288528 West Bengal: 9836040976

For Sales Enquiries : jaiswal_abhishek@asus.com

For feedback, email reachus@asus.com or info_india@asus.com


FACE 2 FACE

“WE TAKE PRIDE IN BEING ABLE TO SET THE BAR HIGHER FOR INDUSTRY STANDARDS”

Vishal Parekh, Marketing Director, Kingston Technology & HyperX, APAC Region- India & Philippines

The Indian data storage market has witnessed robust growth in the past few years as the amount of data generated per day is huge. In the rapidly evolving tech world, data storage remains key challenge for end-users, SMEs and enterprises. They all are adopting the innovative storage devices such as SSDs for its unparalleled performances. There has been huge shift in new storage solutions among all major industries who are switching to the newer storage solutions instead of the traditional HDDs. The market players who are serving in this domain see huge potential and leaving no stone unturned in capitalizing these immense opportunities. Rajeev Ranjan, Editor & Publisher, Digital Terminal recently interacted with Vishal Parekh, Marketing Director, Kingston Technology, APAC Region – India & Philippines, to get insights about the Indian storage market growth, new trends and company’s overall business plans. Read below the excerpts8

I DECEMBER 2019

www.digitalterminal.in


FACE 2 FACE

MR. RAJEEV: WHAT IS YOUR CORE STRENGTH AS A LEADER IN THE INDIAN STORAGE MARKET? WHAT ARE THE KEY DRIVING FORCES BEHIND YOUR GROWTH? MR. VISHAL: Kingston Technology is a lifestyle technology brand that is all around us, be it USBs, SSDs, Memory, or be it inside your Smartphones, Wearables and other Embedded devices. The key driver for our business growth is the strong channel relations which is backed by Product Quality, Service and Strategic promotions. Also, we believe it is also our dedication to improve continuously in terms of product design, service and customer experience, which is why the industry looks up to us. We take pride in being able to set the bar higher for industry standards every time. MR. RAJEEV: WHICH EMERGING TRENDS ARE SHAPING THE OVERALL STORAGE MARKET GROWTH IN INDIA? MR. VISHAL: The Indian Data storage industry as we know it today will look quite different in the coming decade as technological innovations will redefine the way storage is provisioned, deployed, managed and consumed. In the last year alone, we have observed our SSDs getting superb adoption rates in almost all market segments ranging from consumer to corporate to SME to enterprises. Technologically SSDs have become more suitable for not just network environments like servers, databanks, etc. but it now offers entry level product lines that offer aspiring end user to upgrade his notebook from a traditional HDD to high-performance Solid-State Drive. Kingston offers a complete profile of SSD that suits corporates, system builders and assemblers, enthusiasts and end users. Speaking of usage trends, earlier there was a shift in terms of higher transfer speeds. In due course of time, the trends were more skewed towards preferring higher capacity drives. India, being a value driven country, is a good market for us. Also, Data Storage has been maturing significantly in India and with the increasing capacities and reduction in prices, people have begun to recognize the advantages of using Flash storage. To nurture the growth of the SSDs, we are purposefully investing to provide SSDs with the latest technology at an affordable price. In the last few years, we successfully worked towards mainstreaming the 3D NAND and NVMe technologies by offering it at a friendlier price. They are also making conscious efforts to educate corporate and individuals about the importance of quality and features of secured storage in order to help them in choosing the right solution for their technical needs. Soon, SSD will become an industry standard as it will surpass the capacity limits and augment durability in a big way. MR. RAJEEV: WHAT IS THE MAJOR CAUSE www.digitalterminal.in

BEHIND THE INCREASING ADOPTION OF SSDS AMONG COMMON CONSUMERS? MR. VISHAL: In India, SSDs have made considerable progress as far as understanding the innovation and its reception is concerned. SSDs are the characteristic advancement past HDDs and offer imperative components like high speeds, high information security, better strength, higher portability, better reliability and a steady framework. It is because of this steadfast reliability that the consumers are embracing this technology with open arms. They will need the larger and faster SSD to manage their data. Such impressive features in SSD also extended battery life for computing devices like PCs, laptops, making it a popular option among consumers. The rise in the number of gamers requiring super-fast and smooth access is also an added factor. Besides this, Digitalization has also created a climate conducive for gamers. They, too, require SSDs to cope with their data overload. The increasing adoption of SSDs among the common consumers because they are faster, quieter, susceptible to shock, low power consuming, less accessibility time with higher productivity and reliability. Such impressive features result in the extended battery life for computing devices like PCs, laptops, making it a popular option among consumers. Rise in the number of gamers requiring super-fast and smooth access is also an added factor. MR. RAJEEV: HOW DO YOU SEE THE GROWING DEMAND FOR SSD SOLUTIONS AMONG VERTICALS LIKE MEDIA AND ENTERTAINMENT? MR. VISHAL: If we look at the current industry, there are growing levels of data consumption and analysis. There are dedicated media servers used for providing most services in B2B and B2C. Today’s on-demand, visually-driven culture is more plugged into the media and entertainment than ever before. New ways to consume and enjoy media is on the rise and becoming more challenging for brands with older data storage architecture. As a global leader, we do invest our energies to educate corporates and brands to make the best use of upcoming Flash Storage technologies for not just faster speeds, but also to reduce system lags, maintenance costs and the more expensive real estate footprints. This industry needs SSDs and we are doing our bit to bring a change in the lives of the executives that can work lesser hours for the same productivity. At events like Broadcast India and India Film Project, we usually get an amazing response from the content creators and production houses, as they easily see potential growth in this improvement.

products, but we have seen higher enquiries from consumers for our A2000, KC2000 and the new Q500 SSDs to improve the responsiveness existing systems with incredible boot, loading and transfer times compared to mechanical hard drives. MR. RAJEEV: HOW DO YOU WORK WITH YOUR CHANNEL TO REACH POTENTIAL CUSTOMERS IN THIS SEGMENT? HOW DO YOU EDUCATE YOUR PARTNERS TO WORK WITH MORE EFFICIENCY? MR. VISHAL: Kingston has always believed in extending its support to our channel network and create benefits for the end users. Be it availability, a good computing or gaming user experience, high quality products, or our excellent after sales service, we have fine-tuned our engagements according to the evolving needs of both, our partners and the end users. With our definite and competitive business strategies in 2019, part of our focus area will involve channel engagement and empowerment activities, developing our network and rapidly increasing channel strength to establish a strong foothold in various regional markets. Our business is distributed in different regions of India and requires effective communication from our partners with consumers. To illustrate an enhanced communication model, we are looking forward to conducting more education campaigns such as Kingston Retail Super Star, which can contribute majorly towards their growth. We also empower our channel network with incentive schemes and exceptional after sales support. I believe as we progress in 2020, we will only see a better picture with numerous growth prospects. MR. RAJEEV: HOW DO YOU ASSURE EXCELLENT SERVICE SUPPORT TO YOUR LOYAL CUSTOMERS? MR. VISHAL: Service is the lifeblood of any organization, good service is all about enhancing customer experience and turning them into advocates. India is an important market to consider this aspect as a pain point. To offer an exemplary after sales service, we have collaborated with RP Tech as our National Service partner. Next, with brisk automation comes minimized customer engagements and we have had this process for quite some time. It is a winwin situation where the customer simply notifies us of a problem and is tended to by our service partners with the least delay possible. We not only provide the best quality at the best price but also provide one of the best customer service support to customers and to the channel. Technology market is very competitive, and our strong service is practically our USP. In the time to come, we will focus our energies and investments to make a positive impact.

To cater these, Kingston offers many DECEMBER 2019 I

9


GUEST COLUMN

Smart Data Management to Build Smart and Safe Cities of Tomorrow AUTHORED BY MR. SAMEER BHATIA,DIRECTOR OF ASIA PACIFIC CONSUMER BUSINESS AND COUNTRY MANAGER FOR SAARC & INDIA, SEAGATE TECHNOLOGY Delhi government recently announced installation of 150,000 CCTVs in residential and commercial hubs across national capital region. This is an addition to the 140,000 surveillance cameras that the government is already in the process of installing in these areas. While cities like Delhi have long depended on video surveillance to enhance public safety, today’s smart cities are harnessing those solutions for a multitude of citizen-centric civic purposes, including traffic management, lighting, parking enforcement and more. This is due in large part to the fact that cameras themselves have become intelligent computing devices that offer video analytics and the ability to integrate with disparate systems and devices. Among the many potential applications for which surveillance and other data can be combined for smart city applications is transportation. By deploying surveillance cameras with object detection and recognition analytics, officials can automatically detect stalled cars, wrong-way drives and other obstacles that can impact both safety and travel times. Using this insight, cities can use traffic management and/or digital signage systems to alert drivers to potential issues and reroute them to avoid these obstacles. This is just one example of how municipalities can implement smart city platforms and technologies to achieve these goals. At the heart of these systems are the solutions used for storing all this data. Below are some key factors and best practices to consider when evaluating these solutions, which are the foundation for smart city applications. TYING IT ALL TOGETHER According to IHS Markit, the amount of data generated worldwide by surveillance cameras alone is expected to reach 2,500 petabytes per day in 2019. A case in point is the imminent installation of surveillance cameras in the fleet of NCR’s buses. The city already has a widespread rapid transit system – Delhi Metro, which stretches 373 KM and is covered by over 9,000 CCTV cameras. With round the clock monitoring, these cameras are bound to generate a tremendous amount of data. However, the true value of this data lies in the ability to aggregate and analyze it in order to provide a fuller picture of overall transport operations and detect any dysfunction or malicious activity. While enhanced by artificial intelligence (AI), today’s surveillance solutions are capable of providing the kind of actionable insights and 10

I DECEMBER 2019

www.digitalterminal.in


GUEST COLUMN

intelligence smart cities require. At the heart of these applications are surveillance storage solutions, which are capable of aggregating all this data both at the edge for immediate analysis and real-time intelligence as well as in back-end environments for long-term analysis, overall trends and deep learning analytics that make the system smarter over time. These robust solutions are built to withstand the rigors of smart city applications and deliver a number of other features that in turn benefit municipalities. FINDING THE BEST STORAGE FIT In the age of the IoT and AI, where devices are generating more data than ever before, deciding how to properly store all this data has become a critical consideration. Depending on a city’s needs, there are several approaches available, including storage at the edge (close to where the video or data is captured), in the cloud (a large, centralized backend storage server or servers) or even a combination of both, which some experts are calling IT 4.0. For smart cities with hundreds or thousands of cameras and IoT sensors, cities should take a multiple-layer approach to storage architecture that delivers the benefits of both edge- and cloud-based storage. The main reason for this is that streaming large amounts of video and data to the cloud is expensive and can suffer from significant latency issues. The solution for smart cities is to deploy technologies that aggregate, filter and analyze data at endpoints and at the edge and then have relevant alerts sent to the video management system at the head-end for review and response. This allows data to be quickly processed and notifications to be delivered, which can improve public safety.

www.digitalterminal.in

For example, when a municipal camera detects an incident using video analytics or AI, it can send an alert to a monitoring or command center, allowing a police officer to respond quickly. A CCTV camera system built with a surveillance-optimized hard drive allows dispatchers or operators in the command center to access video of the incident to further assess the situation, enabling them to provide the officer with real-time situational awareness and actionable intelligence about the incident. To identify deeper trends, video and data can then be uploaded to the cloud, where providers utilize high-quality enterprise and solid-state drives. This large repository of data collected over a longer period of time can then be analysed for deeper insights - for instance, to identify peak traffic hours and traffic patterns throughout a city, allowing officials to make decisions that can improve people’s commutes, such as synchronizing traffic lights at certain intersections. DATA SECURITY IS KEY Given the sensitivity of smart city data and the potential ramifications of a network breach, cybersecurity is a paramount concern. Naturally, this means that any camera, device or sensor connected to the network must offer top-of-the-line cybersecurity measures against vulnerabilities. Data can also be stolen from hard drives themselves due to improper disposal. To combat that possibility, it’s important to select drives that offer hardwarebased encryption as well as secure methods for erasing data. To avoid system lapses and drive failures, and

the data loss this may lead to, municipalities should ensure there is redundancy in their systems. They must also augment this by subscribing to data rescue or recovery services, which allow data to be recovered for up to two years in some cases. These types of services are especially crucial for law enforcement or other public safety personnel who require data to be stored for lengthy periods of time. In conclusion, while there is no doubt that smart city applications offer the ability to improve operations in a number of areas to enrich public lives, a robust storage infrastructure serves as the foundation for these initiatives. By following the above best practices, cities can choose storage solutions that offer high performance and reliability, and ensure they are deploying it in the most appropriate way, both of which are key to determining the success of any smart and safe city initiative.

Sameer Bhatia currently leads Seagate’s Asia-Pacific consumer sales group. He is also country manager of SAARC & India, responsible for the company’s sales, marketing and business development activities in the region. Bhatia joined Seagate in 2015 to lead the consumer group sales in SAARC & India. Since 2016, he has been heading up the business in this region. His experience before joining Seagate includes overseeing sales and distribution in India, Sri-Lanka and Bangladesh at BlackBerry. Bhatia has a Bachelor of Commerce from Delhi University, in addition to Post Graduate Diploma in Business Management from Institute of Management Technology, Ghaziabad.

DECEMBER 2019 I

11


COVER STORY

ICT INDUSTRY POISE BUSINESS OP

YEAR

We all are stepping into year 2020 with lot of plans to achieve the desired business goal. This decade brought a lot of advancements in the technology world and gave us the huge opportunities in every domain of tech market which we encashed very well. This tech era has completely changed the world the way we live and work today. The ICT industry flourished very swiftly throughout these years despite many challenges. As we are about to leap into new year, we are hoping the market to 12

I DECEMBER 2019

www.digitalterminal.in


COVER STORY

ED TO EMBRACE NEW PPORTUNITIES

2020

bloom further and fuel our growth in many ways. Technology brands are seeking new ways of growth in coming year and working out in best business plans to attain newer heights and success with the help of its team and channel partners. We all are looking for inclusive growth, where all stakeholders are part of this new journey in the new year. DT interacted with all industry leaders to know their business resolutions and wishes for their channel partners. Here you look into the brand’s resolutions and wishes for partners. www.digitalterminal.in

DECEMBER 2019 I

13


COVER STORY

“Our Resolution Will Be To Continue Our Prime Efforts On “Creating Awareness”

“Wishing All Our Valued Partners & Concerns in Value Chain of Our Business A Great 2020” RAJSHEKHAR BHATT, COUNTRY MANAGER, ECS INDIA

VISHAL PAREKH, MARKETING DIRECTOR, KINGSTON TECHNOLOGY, APAC REGION – INDIA & PHILIPPINES.

BUSINESS RESOLUTIONS IN 2020

BUSINESS RESOLUTIONS IN 2020 With the progress we have seen in 2019, we will only improve from here on. But as a market leader, our resolution will be to continue our prime efforts on “Creating Awareness”. With the newer technologies and industry standards becoming mainstream – like NVMe, 3D NAND, Hardware Security, etc. – there will be queries from the partners and Kingston, being one of the most approachable brands, will be there to help out. I am sure media like DT will create opportunities to explain the newer technologies. WISH FOR PARTNERS With exceptional relations with our partners all around the world, we are happy to see Kingston’s memory market share grow to over 72%. As a team with partners, we have done better this year and we wish all the partners in India the best for 2020. You will see quite a lot of new products in Kingston’s line-up next year, for improving productivity & efficiency at an affordable price range.

“Acer Is Well Poised To Change Growth Orbits And Venture Into New Horizons In The Coming Years”

Insure range of products.

Would like to engage more with channel partners, train them on our products & services, more IMP is learn from each other. even better margin for them by selling ECS & LIVA

WISH FOR PARTNERS As we are about to enter 3rd decade of this century we should be prepared for more dynamic business modules, in last 2 decade we have seen lot of changes in the way business are done, products, GTM, brands etc. We should look forward to newer technologies & solutions which will make our life easier & ICT will always play an IMP role in the life of the people. I believe our generation is very special to see changes happening slowly & now very quick unlike future generation or present generation seeing things getting changed very quickly. Hence wishing all our valued partners & concerns in value chain of our business a great 2020 or should I say great decade.

“For 2020, Our Aim Would Be To Form A Strong Ally With Our Business Partners”

CHANDRAHAS PANIGRAHI, CMO AND CONSUMER BUSINESS HEAD, ACER INDIA

FRANK HSU. GENERAL MANAGER, MSI INDIA

BUSINESS RESOLUTIONS IN 2020 FY 2019 has been a very significant year for us, and we believe that FY 2020 is going to be a bigger year for Acer India. Acer’s zeal for innovation and customer-centricity has taken the company to extraordinary levels. Acer is well poised to change growth orbits and venture into new horizons in the coming years and have identified the next big market for creators through our ConceptD series which is made for Designers, engineers, developers, and artists; who are often trapped within imposed limits by the lack of tools needed to breakthrough. All of this along with our continued dominance in the Gaming and Thin & Light series will certainly help us achieve our business objectives. We also plan to expand our retail presence across India, and we aim to strengthen our connection with customers from across the country by developing robust plans focusing on its marketing strategies, attractive pricing, and retail expansion. WISH FOR PARTNERS The new year is just around the corner and we are pleased to share new year regards and prosperity with our channel partners. Our wishes for the coming year are to demonstrate strong growth opportunities and embrace new products and customers. In addition to this, a more aggressive stance will be adopted towards our approach to innovation. We have forged strong partnerships with all the large format retail stores, with an aim to increase Acer’s brand presence in tier II and III locations. Additionally, we are also looking at 2020 with a new set of engagement and policies for all our partners.

14

I DECEMBER 2019

BUSINESS RESOLUTIONS IN 2020 For 2020, our aim would be to form a strong ally with our business partners & provide a one stop solution in terms of power and productivity to our customers. To create a synergistic environment between experiencing technology and evolving with time. We are continuously working towards expanding our experience zones across all parts of India, to bring it closer to our customers. WISH FOR PARTNERS MSI always believes in cultivating healthy & harmonious relations with the channel partners. As the Indian Market is not only the biggest growing market in Asia but in the world, the ever changing market demands and expectations makes it difficult for the channel partners to do business in traditional ways or without unity & cooperation. MSI as a premium PC leading brand, are expecting to work with partners more closely and bring our strength of leading technologies to India and benefit to all partners in their daily business. MSI will continue to endeavor building a solid and concrete gaming ecosystem as well as provide better solutions to creators. With this direction acting as a motivational driver for the market as well as for all our partners, we are expecting to reach new heights in the next year.

www.digitalterminal.in


COVER STORY

“TP-Link Wishes All Its Business Partners A Happy And Sparkling Business New Year”

“The Resolution For 2020 Is To Work Harder To Achieve Our Goals” AVNEET SINGH MARWAH, DIRECTOR AND CEO, SUPER PLASTRONICS PVT LTD

BIJOY ALAYLO, VICE PRESIDENT, SOHO SALES, TP-LINK

BUSINESS RESOLUTIONS IN 2020

Business resolution will always be to maintain the partner relations and take it to the next level, we want to empower our partners with more products to keep up with the current trend and stay ahead in the league.

The resolution for 2020 is to work harder to achieve our goals. We have taken in all the feedback from our customers and will work to deliver a better product, a better customer experience. We also want to give the best of technology so that our trade partners get the edge as well as the best of price so they can compete with other platforms.

WISH FOR PARTNERS

WISH FOR PARTNERS

TP-Link wishes all its Business Partners a Happy and Sparkling Business new year. We wish to make this New Year more engaging as 2020 will be a digital and WiFi revolutionary year owing to the overall effort put down in 2019 towards digitization.

I want to wish a very Happy New year to all my trade partners. The year 2020 is an important year that comes with many more opportunities and wish it brings you success from every direction. I’m thankful for all the good things that I learned from you. All the very best!

BUSINESS RESOLUTIONS IN 2020

“Let’s Give Each Other A Pat On The Back And Make Sure We Stand Strong As One Unit” MANOJ PANSARI, CMD, ASTRUM HOLDINGS LTD

“Our New Year Business Resolutions is to Be Customer Focussed, By Delivering Innovative & Future Ready Products” DEVENDRA KAMTEKAR, CEO DIGISOL

BUSINESS RESOLUTIONS IN 2020 My resolution for 2020 is towards bettering myself as a leader. Achieving a healthy work-life balance is like maintaining a good relationship is what I strongly believe. WISH FOR PARTNERS Season’s Greetings and all the very best to team Astrum. Our company has really experienced many tests and challenges in this year 2019. As this New Year comes, new hopes and dreams. And wishes to see many more opportunities that will motivate us to work further as – One Dream One Team. Let’s give each other a pat on the back and make sure we stand strong as one unit to take towards new heights of success. Let’s take a minute or two to reflect and make this brand-New Year the very best yet.

WISH FOR PARTNERS

As the year draws to an end, I and entire Digisol team would like thank our partners for their constant support and trust in us. Year 2019 has been one of the eventful years as we launched ConvergeX & ConnectIT SCS series and we are extremely overwhelmed with the response that we have received for the newly launched products. As New Year comes with new opportunities, let’s work together to unlock future of opportunities and accomplish greater success. BUSINESS RESOLUTIONS IN 2020 •Be Customer Focussed, by delivering Innovative & Future ready products •Offer Best Quality Products & World class Service Support •Grow 30% Y-o-Y, & creating growth opportunities for our complete Ecosystem.

“We Will Work More Closely On Identified Notes to Benefits Our Channel Partners” JOHN DONG, DIRECTOR, TENDA INDIA & SAARC

BUSINESS RESOLUTIONS IN 2020 Our Business Resolution for the year 2020 is to enhance our SOHO product portfolio with new launches such as Smart Plug and Smart Lamp (Led Bulb). We will work more closely on identified notes to benefits our channel partners keeping customers interest on high priority.

www.digitalterminal.in

WISH FOR PARTNERS As we welcome the New Year. “We’ve had a brilliant year passed. So many great achievements and memories that will last. I on behalf of Tenda India family want to wish you the very best, my business partner and treasured friend. We’ve worked well together and have accomplished many things. That’s why I’m so excited to see what this new one brings. Let’s give each other a pat on the back and make sure we keep all accounts in the black.

DECEMBER 2019 I

15


COVER STORY

“We Wish To Achieve Great Revenue Targets With Unabated Support From Our Partners”

“We Wish The Entire ONVU Technologies Family A Year Full Of Unbridled Growth, Prosperity, And Success”

SANJAY KALIRONA, CEO, GIZMORE ABHISHEK KUMAR, REGIONAL DIRECTOR, SOUTH ASIA, ONVU TECH

WISH FOR PARTNERS I, on behalf of Team Gizmore, wish our channel partners a great new year 2020. As we resolve to bring innovative products with world class service, we wish to achieve great revenue targets with unabated support from our partners. Wishing a great year once again with abundance of business growth, health and cheer. Best Wishes.

“Our Business Strategy in 2020 Will Be Focused On Enhancing Penetration in Tier 3 And Tier 4 Cities/Towns” RAJESH GOENKA, DIRECTOR, SALES & MARKETING, RP TECH INDIA BUSINESS RESOLUTIONS IN 2020 Our business strategy in 2020 will be focused on strengthening the existing brand portfolio and further enhance penetration in tier 3 and tier 4 cities/towns. We also look forward to exploring selective business opportunities in the new technology domains.

BUSINESS RESOLUTIONS IN 2020 In

the New Year, we shall continue to solve customer problems together with our channel partners. We envision doing so with empathy-led technological innovations to change the way teachers review their classes and enhance the classroom learning, retailers handle loss prevention in their stores, and security experts get bird’s eye view with zero blindspots through our award-winning Oncam 360-degree technology. Ultimately, our resolution is the holistic development of everyone. WISH FOR PARTNERS Our channel and business partners are beyond how other businesses perceive theirs. We are more like a family with different members assisting each other at times of need. So, we wish the entire ONVU Technologies family a year full of unbridled growth, prosperity, and success.

“We Plan To Build A More Robust Channel Ecosystem In The Offline Space” FAIZ RAHMAN, REGIONAL MANAGER, INDIA AND SAARC, STM BRANDS

WISH FOR PARTNERS The year 2020 brings new hopes, prospects and strength to overcome obstacles as we grow and prosper together. I wish all the Channel partners best luck to take their business to another level of success in 2020. RP tech India has always backed its Channel ecosystem’s prosperity and we will continue to support our Channel partners in 2020.

“In The Year 2020, We Would Like To Take The Resolution of Making Success A Habit” SUNIL KRIPALANI, SENIOR VICE PRESIDENT – GLOBAL SALES & MARKETING, ESCAN BUSINESS RESOLUTIONS IN 2020 In the year 2020, we would like to take the resolution of making success a habit and being better than our own selves from the past. Effective communications with the customers through various mediums would be planned as well. And in the end we would also like to create awareness about the need of cyber security. WISH FOR PARTNERS

BUSINESS RESOLUTIONS IN 2020 Our resolution for the New Year, is to aggressively grow both our brands, STM Goods and Element Case in India by continuing to create smarter ways to help our customers do what they do. With the consistent support of our existing and potential channel partners, we are confident that 2020 will be a year where our products will reach the last mile in India not just via online channels but also via our offline partners. We also plan to build a more robust channel ecosystem in the offline space. Moreover, our expansion plans also include catering to the B2B segment via STM laptop bags, cases and sleeves. Our aim is to continuously deliver more compelling and innovative products to improve how individuals engage with their technology. WISH FOR PARTNERS At STM Brands, we believe that every New Year opens up a new world of opportunities! On behalf of my entire team at STM Brands, I wish all our channel partners, business colleagues and associates an awesome 2020! May you and your loved ones be blessed with happiness, peace and prosperity in the New Year.

With the New Year approaching, we wish all of our partner’s immense personal growth and opportunities for career advancements, moral satisfaction and wealth. We wish all of them a very Happy New Year. With this we hope to continue our alliance and keep working towards a profitable future, braving different challenges along the way. 16

I DECEMBER 2019

www.digitalterminal.in



FUTURE TECHNOLOGIES

HOW EMERGING TECHNOLOGIES WILL TRANSFORM OUR LIVES BY 2030

Image Source : https://techcrunch.com Dell Technologies released the Future of Connected Living - new research exploring how emerging technologies will transform how we live by the year 2030. The research, conducted in partnership with Institute for the Future (IFTF) and Vanson Bourne, surveyed 4600 business leaders across 40+ countries. The findings detail a future brimming with opportunity as advancing technologies hold the potential to drive human progress across the world.

supported by a highly personalized “operating system for living” that is able to anticipate our needs and proactively support our day-to-day activities to free up time.

life for ourselves, as our world becomes more alive with intelligent devices.”

5. Robot with Social Lives: Robots will become our partners in life – enhancing our skills and extending our abilities. Robots will share newfound knowledge to their social robot network to crowdsource innovations and accelerate progress, in real time.

Many businesses are already preparing for these shifts. For example, the survey of 4600 businesses found that:

Emerging technology driving major shifts

“Currently, a new era of human-machine alliances is on the horizon. Over the next decade, the most powerful and successful relationships between people and computers will be those that are symbiotic and make use of their respective complementary strengths. We can envision a world where everything around us will be more intelligent, communicative, and connected. Innovations such as artificial intelligence, networks, and devices will help us in enhancing and optimizing our lives.” said Mr. ALOK OHRIE, PRESIDENT AND MANAGING DIRECTOR, DELL TECHNOLOGIES, INDIA. “However, to ensure that tomorrow’s technology enables a smarter and a better life for everyone, we need to think systematically about what the future may hold and then make better decisions in the present. These strategic decisions will create an opportunity for a more balanced, equitable and enjoyable

IFTF and forum of global experts forecast that technologies such as edge computing, 5G, AI, Extended Reality (XR) and IoT will combine to create five major “shifts” in the coming decade. These shifts will have the power to change lives across the globe. IFTF forecasts the following shifts between now and 2030: 1. Networked Reality: Over the next decade cyberspace will become an overlay on top of our existing reality as our digital environment extends beyond televisions, smartphones and other displays. 2. Connected Mobility and Networked Matter: The vehicles of tomorrow will essentially be mobile computers. We will trust them to take us where we need to go in the physical world as we interact in the virtual spaces available to us wherever we are. 3. From Digital Cities to Sentient Cities: Cities will quite literally come to life through their own networked infrastructure of smart objects, self-reporting systems and AIpowered analytics. 4. Agents and Algorithms: We will each be 18

I DECEMBER 2019

Anticipating Change

• 87% businesses in India expect that they will restructure the way they spend their time by automating more tasks (76% globally) • 81% surveyed in India say they would welcome day-to-day immersion in virtual and augmented realities (56% globally) • 74% of the business leaders surveyed in India say they would welcome people being fitted with technology that controls computers with their mind (brain computer interfaces) (56% globally) Navigating Challenges These major technology-led shifts may challenge people and organizations that are grappling with change, according to the research. Organizations that wish to harness the power of the new emerging technologies will need to take steps to effectively collect, process and deploy data to keep pace with rate of rapid innovation. Additionally, concerns around the fairness of algorithms that do everything from decide how companies hire to who is eligible for loans must be addressed, as will growing concerns from the public about data privacy. Governments will need to learn how to work together to share and deploy their data if cities are to go from digital to sentient.

www.digitalterminal.in



BIG BYTE

HP RAISES AWARENESS ON COUNTERFEIT FAKE XIAOMI PRODUCTS SEIZED AT NEW PRINTING SUPPLIES IN INDIA WITH DELHI IN A RAID CONDUCTED BY POLICE ANTI-COUNTERFEIT AND FRAUD PROGRAM HP announced the results from its Anti-Counterfeiting and Fraud (ACF) Program In India, to raise awareness on the scale and severity of the fraudulent printing supplies market in India. The program helps combat the production, distribution, and sale of counterfeit ink and toner printing supplies. The ACF program has seized counterfeit products worth INR 80 Crores in India in the past year, with the Delhi-National Capital Region leading the country in seizures worth INR 33.5 Crores. Bangalore came a close second with seizure worth INR 22 Crores, followed by Mumbai and Chennai with INR 6.5 and INR 3.5 Crores, respectively. Law enforcement authorities conducted raids at over 170 premises resulting in 144 arrests across India. Among the products seized during the raids were finished and unfinished cartridges, packaging materials, and various sets of labels. These seized cartridges and labels were used to manufacture counterfeit HP print supplies.

Xiaomi announced that counterfeit Xiaomi products estimated to be worth over INR 13 lacs were seized from four suppliers in Gaffar Market. As part of Xiaomi’s anti counterfeit measures, a complaint was filed with the local police, and raids were conducted in Gaffar Market in the week of November 25th. Police officers of Central District Karol Bagh Police Station along with the representatives of the company, conducted the raid where they seized over 2000+ fake Xiaomi products from four shop owners who were arrested for allegedly selling counterfeit Xiaomi products. The raids saw the seizure of 2000+ counterfeit products including a range of mobile accessories including a few which weren’t even launched officially in India. Some of the counterfeits seized include Mi Powerbanks, Mi Neckbands, Mi Travel Adaptor with Cable, Mi Earphone Basic with Mic, Mi Wireless Headsets, Redmi Air Dots, Mi 2-in-1 USB Cable etc. The police found out upon interrogation that the four suppliers have been managing this business for years now. These counterfeit products were allegedly sold in retail and wholesale to the customers from their retail shops: Galaxy Mobile Accessories, BCM Plaza, Shop No. 14 - Sega Market, Shop No. 2 - Lotus Plaza. How to Identify counterfeit products of Xiaomi:

Counterfeit products pose an immediate threat to businesses by the way for downtime and capital costs1. For example, the use of fake printing supplies can often result in printer damage and malfunctions, resulting in revenue loss and downtime for businesses since they are void of warranty. HP regularly conducts audits and cooperates with law enforcement agencies to conduct raids to reduce counterfeits in the supply chain to protect customers and businesses. This process significantly reduces the likelihood of customers and partners unintentionally purchasing counterfeit ink and toner, thereby decreasing their supply to the marketplace. Aside from enforcement and raids, large and medium-sized HP customers can request a Customer Delivery Inspection (CDI), a unique protection service if they suspect the presence of counterfeit products in their delivery. Consumers can also report the incident of counterfeiting online on the HP website. HP proactively protects channel partners and customers from unauthorized printing supplies through the Channel Partner Protection Audits (CPPA). Customers who source their supplies from CPPA certified partners are assured about the authenticity of their ink and toner print supplies. 20

I DECEMBER 2019

• Some products carry security codes that can be checked on comto identify the authenticity of the product- eg. Mi Powerbanks • Packaging and quality of retail box are very different. You can visit any Mi Home/ Mi Store to validate the original packaging. • Check for the original Mi Logo on the product and you will know if that is authorized. Original logo of packaging can be seen on com • All authorized fitness products such as Mi Band(s) will have Mi Fit app compatibility. • Original batteries will carry a sign stating it to be Li-Poly batteries – while signs like Li-ion mean that they are not Xiaomi’s • One can identify original USB cables by Xiaomi as well from the fake ones, as the unauthorized ones are quite flimsy and break easily Counterfeited products are not only a big threat to consumer health and safety but also pose a huge risk to consumer’s data security. The products might start malfunctioning and the user might be unaware of the hazards that these kinds of products can cause.

www.digitalterminal.in


eSPORTS ARENA

Team Indian Rivals Won The India Finale of Acer Predator Gaming League 2020 Acer announced the winner of its 3rd Edition of mega eSports Tournament Acer Predator League India 2020, India held at Phoenix Market City, Bengaluru where 16 finalists from PUBG PC competed against each other. Team Indian Rivals emerged as the ultimate winner to compete for the total prize pool of USD 400,000 at the Asia Pacific finals. Acer Predator League is a landmark event which was the culmination of numerous offline and online tournaments across 5 cities (Mumbai, Pune, Chennai, Bengaluru and Kolkata) after 2 months of gruelling competition. Over 449 teams registered from across India to compete PUBG PC competition with online knockout rounds across gaming cafes from multiple cities. The entire atmosphere at Phoenix Market City was filled with gaming lovers and fanatics who witnessed some excellent clash between the best teams. The popularity and acceptance of PUBG in India has opened new doors of opportunity for gaming enthusiasts to showcase and flaunt their skills.

Commenting on this, Mr. Chandrahas Panigrahi, CMO and Consumer Business Head, Acer India said, “We are delighted to announce the winner of Acer’s 3rd edition of Predator League 2020 India finale held in Bengaluru. We are witnessing the rise of eSports in India and the online gaming industry is rising too with the increase of affordable PC hardware in the market. We observed thousands of people getting excited about this event and it has so far been the largest eSports tournament in terms of footfalls.” Commenting on its win, Team Indian Rivals said “It’s a real honor to receive this recognition. On behalf of the Indian Rivals team, I would like to thank Acer Predator League for organizing this event and giving us a platform to represent India at the Grand Finale to be held at Manila in February 2020. I and my team were practicing a lot for this opportunity to come and take this trophy home. Today, not only our team but all the other 15 teams who have participated along with us also played very well.” The earlier two editions of India Preda-

tor League Finale received marvellous response from the gaming community especially in the PUBG category. PUBG is the current game sensation among the youth and Acer grabbed this opportunity to provide a platform to the gaming enthusiasts. The winning team of this India Finale tournament gets an all-expense paid trip to Manila to take part in the Asia Pacific Grand Finale and compete for the total prize pool of USD 400,000.

2nd Edition of Mega eSports Festival DreamHack Concluded Successfully at Delhi World’s largest gaming festival DreamHack, organised by NODWIN Gaming in partnership with Viacom18 brought together gamers from across India and around the globe for a plethora of competitions for esports, cosplay, Device modding, massive LAN parties and a lot more. DreamHack Delhi had the 72-hour gaming marathon which featured the 24x3 Bring Your Own Computer (BYOC) Local Area Network (LAN) party and Bring Your Own Device (BYOD) LAN party. The festival was supported by ticketing partner BookMyShow and live streamed on Viacom18’s OTT platform VOOT. Held across 3 main stages - CS:GO Invitational stage, KO Fight Night stage and PAN Fest stage, the festival included a massive prize pool of more than INR 55 Lacs and various merchandise giveaways. Gaming enthusiasts saw their favourite national and international CS:GO teams battle it out across the 3-day festival. Team pro100 emerged as the winner of the CS:GO Invitational tournament, defeating HellRaisers in the grand finals and taking home INR 20 Lacs. The winners of KO Fight Night Championship include Mayank Prajapati aka MiKeY-

www.digitalterminal.in

ROG for Street Fighter V, Fury | Zaki for Super Smash Bros. Ultimate and Abhinav Tejan for Tekken 7. PAN Fest was one of the busiest stages with a horde of young gamers waiting for their turn to participate. A total of 15 solo players were awarded INR 5,000 each and 15 squads took home a prize money of INR 20,000 each. The event also allowed visitors to indulge in the latest innovation in technology showcased by ASUS ROG (Republic of Gamers) and Western Digital. Gaming enthusiasts could also shop at the merchandise store where apparels of their favourite esports teams, collectibles and official DreamHack merchandise were available. The Device Modding Competition where some of the most intricate PC mods with innovative builds of top specifications were on display, declared Manpreet Singh Saggu (Day 1 & Day 3 winner) and Jay Vin Kapoor (Day 2 and People’s Choice winner) as the top modders. The conclusion of the festival also revealed the next stop for DreamHack in India. The premium gaming and lifestyle festival is headed to Hyderabad in 2020.

“I'm glad we could bring together the "Dreamers" yet again. DreamHack Delhi helped our growing world of gamers upsurge phenomenally. NODWIN Gaming and Viacom18 together put up a great 72 hour show with much effort that was rich in quality. I got to see thousands of happy faces who submitted their will to accept, acknowledge and enjoy the cultural shift. DreamHack is now heading to Hyderabad in 2020, it's a long wait but trust me it's going to be bigger than anything you've witnessed till now,”` said Akshat Rathee, Founder and MD of NODWIN Gaming.

DECEMBER 2019 I

21


NEWS IN BRIEF

ASUS ROG Phone to Sponsor The Leading Professional eSports Team ‘Entity Gaming’ achieve their peak with its outstanding 120Hz display, 10 bit HDR, 240 Hz touch response speed, 1ms pixel refresh time, buttery smooth performance with Snapdragon 855Plus, Game Cool 2 system with multi-layer cooling and 6000mAH massive battery, all while playing against other players in a dynamic and competitive environment.

ASUS announced a title sponsor partnership between ROG Phone and Entity Gaming mobile division, a leading professional esports team in India with wins at national and international level gaming competitions. ROG Phone I and ROG Phone II, launched by ASUS in India, are designed with inputs given by top gamers in the world. ROG Phone II is designed to help gamers

Speaking about the partnership, Dinesh Sharma, Head, Mobile Business, ASUS India, said, “Republic of Gamers is more than a gaming device brand, it’s a strong community of gamers. ROG Phones are designed to provide the most cutting edge technology for smartphone gaming and are most apt for a competitive and demanding esport environment. The feedback from top gamers are key inputs fed in to the design of Asus ROG Phones. It’s a strong symbiotic relationship.

Kaspersky Appoints Dipesh Kaura as The New General Manager for South Asia Region Kaspersky announced the appointment of Dipesh Kaura as the new General Manager of Kaspersky in December who will be looking over the South Asia Region covering India, Sri Lanka, Bangladesh, Nepal, Bhutan and the Maldives. Dipesh is expected to develop and implement business plans to ensure brand penetration, re-call and revenue growth by exploring potential business avenues in the region with his supreme experience in managing large accounts and strategic planning for enterprise and BFSI deals. Dipesh will be based in Kaspersky’s South Asia office in Mumbai. Commenting on his new journey with Kaspersky, Dipesh Kaura said, “The cybersecurity landscape is evolving every second in the world and it is very interesting to see what the future looks like, especially with a team like Kaspersky who are ready to Bring on the Future of technology and cybersecurity. I am excited to take Kaspersky to the next level in this region. I see immense opportunities ahead for the company as we get ready to execute a strong strategy for both B2B and B2C segments in the entire South Asia region.” With his expertise in pre-sales, product management, positioning and implementation of business strategies to accomplish the decided targets in large accounts and assigned territories. Mr. Stephan Neumeier, Managing Director, Kaspersky (APAC) said welcoming Dipesh onboard, “We look forward to working with Dipesh and are excited to deploy his expertise to expand our business in the region. His

22

I DECEMBER 2019

Astrum Innovations Collaborates with NVIDIA Inception Program Astrum Innovations, the new R&D centre of Astrum India, announced it has joined the NVIDIA Inception program as a community member. The Inception program is designed to encourage startups revolutionizing industries with advancements in AI and data sciences. The research and development of products will include deep learning, AI technology and data science to support the core elements of Astrum Innovation’s AI offerings. “Our mission is to innovate technology that will merge with the lifestyle of the new generation and make it easy and convenient to use in day-to-day life. NVIDIA’s Inception program will give us the ability to access faster, smarter automation and more with accurate insights,” said Yogesh Dhandharia, Director of Astrum Innovation Centre. Astrum R&D centre is all set to craft next level AI technology globally with a vision to grow smarter in the technology segment. The new innovation in collaboration with NVIDIA will be introduced globally on all platforms by end of this year. Meanwhile, the R&D centre will be introducing its new application, which will give access to the entire range of Astrum products.

Uniline Empowers BBNL Village Wi-Fi Central Monitoring System experience of large account management and closing enterprise and BFSI deals will be great for us to explore the various opportunities that await us. He will help me building the already existing team stronger and look at new growth objectives for Kaspersky.” “With the current situation where many large cybersecurity companies are exiting the market, South Asia remains a priority region for Kaspersky and we are on a constant lookout for future partnerships to build and expand a healthy partner ecosystem to strengthen the industry,” he adds. Prior to his appointment at Kaspersky, Dipesh held senior leadership roles in IT companies like Price Waterhouse Coopers (PWC) as Director, Cybersecurity Services, India. He has also worked with Gartner Research India Pvt Ltd. as Senior Account Director – Financial Services. Dipesh completed his B.E in Electronics from Mumbai University and further went ahead and got his MBA degree from Southern New Hampshire University.

Northern India power conditioning enterprise UNILINE Energy Systems has been selected for the supply, commissioning and maintenance of UPS systems for Bharat Broadband Network Limited (BBNL) for providing for their Village Wi-Fi connectivity to over 6,500 villages with a centralized monitoring system. Talking to newsmen Mr. RK Bansal, Managing Director, UNILINE Energy System said that the centralized monitoring system will be provided with some additional features. He said these UPS that would be supplied would range from 1 KVA to 60 KVA, around 35 percent have already been commissioned and the rest would be installed by the end of March 2020, he added. Once the entire system would be in place the communication even with the remote villages would be substantially improved and this would help the country in providing benefits directly for various rural projects beneficial for them, he added www.digitalterminal.in


REALLY HOT

AORUS Radeon RX 5700 XT Graphics Card GIGABYTE announced the launch of the AORUS Radeon™ RX 5700 XT 8G, which is built upon the 2nd generation 7nm processor technology with RDNA architecture. AORUS Radeon™ RX 5700 XT is equipped with the WINDFORCE 3x cooling system with alternate spinning fans, 6 copper direct touch heat-pipes for the GPU, BIOS switch for silence, RGB Fusion 2.0, protection metal backplate, GIGABYTE certified ultra-durable materials, and supports 6 Displays at once, gamers can experience top computing performance and overwhelming aesthetics smooth working state. GIGABYTE allows users to have low-temperature GPU performance and reduces the temperature of components such as the VRAM and MOSFETs to increase the lifespan. You never encounter the risk of damage to components from overheating when your GPU still works well under that scenario. Fulfilling the multi-display demands for users, AORUS Radeon™ RX 5700 XT brings 3x DisplayPort and 3x HDMI outputs so you can combine 6 displays into a single large desktop or customize 6 displays to your liking.

Tenda C80 Portable Security Camera Tenda launches “C80” - HD Home Security Camera with Night Vision in India. C80 is a portable security camera that is equipped with features such as Night Vision and Motion Alarm sensors that keep the user’s home and belongings safe. It also comprises an inbuilt Microphone and speaker for two way audio communication. Tenda C80 boasts of a 1080p HD lens with 10-metre IR-LED illumination distance and also supports 8x digital zoom for high-definition video recording offering a wide-ranging view 355° horizontal and 55° vertical coverage. The newly launched C80 Security Camera offers a storage capacity of 128GB; recordings can be stored in SD/TF Card with the video recording for about 400 hours. One can also opt for Tenda’s Cloud Storage facility that comes with a 7 days free option. The Inside of the camera is equipped with Hi3518EV200 Chipset for better performance. Tenda C80 HD Home Security Camera is available through authorized partners, other reseller channels and e-commerce portals at an MRP of INR 6500/- across India.

Rapoo VH300 Professional Gaming Headset

Ambrane ‘Infinity 5W (BT47)’ Bluetooth Speaker

Rapoo announces its newest 7.1 Channel, Professional Gaming Headset – VH300. Rich sound to get into the game, and an integrated microphone to trash talk your opponents, VH300 bring an eternal gaming experience. The Headphone is supremely comfortable, with Noise-isolating over-ear design with soft & large breathable ear pads for unrivaled comfort during long hours of gaming. Its long battery promises a day of non-stop gaming without any interruptions. Engineered with 50 mm driver unit along with 20 – 20000 Hz frequency response of non-stop gaming effects, the Headphone has exceptionally 7.1 surround sound that delivers crisp highs and rich bass thanks to the Dual Chamber technology. Its adjustable sound modes further enrich the Gaming Experience. The Customized driver configuration interface further allows you to customize voice modes freely. With multifunctional Detachable microphone, the Headset comes with a controller that allows Gamers to multifunction effortlessly. Backed by Oneyear warranty, Rapoo VH510 Gaming Headset is now available in India, across leading retail and ecommerce stores in India.

Ambrane introduces its miniscule built Infinity 5W (BT47) Bluetooth Speaker with stereo sound experience. The IPX6 Dustproof and Water resistant speaker, balances the Outdoor Lifestyle, making it a perfect companion for music & travel enthusiasts. Designed in wireless fashion for easy portability, Infinity 5W (BT47) is extremely light in weight and compact in size so that you can stow it away in your bag and carry anywhere with ease. Promising a 5W output with its powerful drivers the Bluetooth speaker is an amazing performer that produces crystal-clear sound and high bass. The speaker comes with 1200 mAh battery that can work up to 4 hours non-stop with no compromise in Music. The speaker also features an inbuilt microphone so that it can be used for handsfree calling. To enjoy a stereo sound experience, the speaker can be connected to another speaker such that both connected speakers play unanimously to give greater dispersion of music.

www.digitalterminal.in

DECEMBER 2019 I

23


JUST IN

Zebronics Expands Its Product Portfolio with Launch of Zeb-Trump Speaker and Zeb-Soul Wireless Earphone Zebronics India Pvt. Ltd has launched a loud sound monster 5.1 speaker ‘Zeb-Trump’ and ‘Zeb-Soul’ wireless earphone that is loaded with features to give you the best sound reproduction with 11 plus hours of playback.

Zeb-Trump Speaker

with multi-colored LED light that the speaker comes with. Make your living room even more cosier by inviting your close friends, neighbours and your colleagues for a house party. Hear the crisp sound while you’re watching movies, shows or listening to music the speaker comes with multi-connectivity options like wireless BT where you can stream your audio content wirelessly. The speaker also has input support for USB/SD/AUX/ AC-3. Listen to the latest tracks or get abreast of current affairs the radio mode on the speaker will have you entertained when your playlist gets monotonous.

‘Zeb-Soul’ Wireless Earphone

Bring contemporary design to the forefront with aesthetics taking the lead and in craft the best of that design and technology for high fidelity audio. Make your parties even more lively with our 5.1 speaker Trump that comes in it’s own unique design element when paired

The earphone comes in a neckband design with an in-ear type earphones fit with magnetic earpieces to make your listening experience tangle-free. The build of the earphone is a highquality premium matte finish that brings an edge when it comes to the style aspect. Immerse yourself in the dynamics of sound with a 10mm driver that comes with the earphones. It also has an advanced chipset and AAC codec

for better sound reproduction. There’s more for music heads as this wireless earphone comes with an extensive playback time of 11.5 hours. Chase your curiosity, ask questions and get quick replies as the earphone comes with a voice assistant support for android/IOS devices. A press on the button will activate the voice assistance on the Zeb-Soul wireless earphone. Packed with features like buttons for volume and media controls it’s the best choice for people who like their music on the move. You can also pair the earphone to two devices as the earphone comes with dual pairing and is splashproof. The earphone also comes with a built-in mic and c o m e s with a vibration alert, in case of a call. ZebSoul is available in colors like black, grey, red, blue and is available at leading retail stores across India.

Tenda Launches AC8 AC1200 Dual-band Gigabit Wireless Router for Fast Wi-Fi automatic transfer.

Tenda AC8 comes with 28nm RealTek 1GHz Core CPU which improves the performance upto 40% perfectly handling all data stream smoothly and delivering an impressive internet experience. Tenda AC8 just like Tenda’s other AC series wireless router that is equipped with MUMIMO and Beamforming+ Technology features which helps you to get unrivalled coverage and stable performance. MUMIMO Technology ensures a stable wireless connection and increases the quality of connected clients and data processing while Beamforming Technology boosts range for 802.11ac wave2 Wi-Fi devices. Tenda introduces AC8 AC1200 Dual-band Gigabit Wireless Router, a proud successor to the series of routers launched previously. AC8 provides secure, reliable and blazing fast Wi-Fi speed of 1167 Mbps, fully utilizing the gigabit fibre ensuring stable online gaming and 4K video streaming. The Wi-Fi router is designed in accordance to support broadband account

24

I DECEMBER 2019

Apart from connectivity, Tenda AC8 supports IPv6 which prevents virus attacks and protect your online transactions simplifying data transmission and reducing processing time. Like other Tenda Wi-Fi routers, AC8 also comes equipped with “Smart Tenda Wi-Fi App” which helps in real-time management of your network.

One of the unique features that make Tenda AC8 stand apart from its competitors is its “Smart Traffic Prioritisation” feature which combines both 2.4GHz and 5GHz under one WiFi name, automatically analyze the surrounding internet environment optimizing the Wi-Fi channel/bandwidth while avoiding interference to provide faster signal frequency. Speaking on the launch, John Dong, Director, Tenda India commented “We at Tenda work towards achieving high standards of innovations and technology through our relentless efforts. With the launch of AC8 AC1200 Dual-band Gigabit Wireless Router, we are bringing modern technological advancements to the Indian market. Tenda AC8 is designed to meet all the coverage requirements for small and medium household and can provide Wi-Fi upto 30 different devices simultaneously.” Pricing and Availability: Tenda AC8 AC1200 Dual-band Gigabit Wireless Router is available exclusively on amazon.in at a price of INR 4900 across India.

www.digitalterminal.in


LAUNCH PAD

HIGHLY CUSTOMIZABLE EDR SOLUTIONS CLOUD SANDBOXING WITH MACHINE LEARNING MULTILAYERED ENDPOINT PROTECTION GLOBAL REAL-TIME THREAT INTELLIGENCE

LAUNCH PAD

Our products and technologies stand on 3 pillars

ESET LIVEGRID®

MACHINE LEARNING

HUMAN EXPERTISE

Whenever a zero‑day threat such as ransomware is seen, the file is sent to our cloud‑based malware protection system – LiveGrid®, where the threat is detonated and behavior is monitored. Results of this system are provided to all endpoints globally within minutes without requiring any updates.

Uses the combined power of neural networks and handpicked algorithms to correctly label in‑ coming samples as clean, poten‑ tially unwanted or malicious.

World‑class security researchers sharing elite know‑how and intelligence to ensure the best round‑the‑clock threat intelli‑ gence.

For additional solutions for enterprises, including backup, DLP and network security, visit www.eset.com/enterprise.

www.digitalterminal.in

DECEMBER 2019 I

25


CHANNEL BUZZ

Vertiv Appoints M/s Savex TechnoloSupertron Rolls Out ‘Gold Rush’ Rewarding Initiative for Its Partners gies as New Distributor to Expand Its Reach Across India

Supertron Electronics recently announced the Gold Rush Program for their Resellers on Kaspersky. Supertron Electronics has been associated with Kaspersky as their B2C National Distributor since the past one year. The program comes as a rewarding initiative from Supertron to increase and grow Kaspersky’s reach in the Tier 2 & Tier 3 cities. Mr. Sanjay Khushalani, Group Business Manager, Supertron Electronics Pvt Ltd. said, “We are excited to announce the Gold Rush Program to motivate our Resellers and Regional Distributors to earn extra benefits/ rewards by selling Kaspersky Security Products for Home Users which is already a trusted brand with end consumers. On completing a year of our association with Kaspersky, we look forward to growing business with Kaspersky and launch more similar programs in the coming year”. The initiative is applicable on purchase of eligible Kaspersky products from Supertron Electronics’ authorized Regional Distributors. The following Kaspersky products are eligible for the Gold Rush Program: • Kaspersky Antivirus • Kaspersky Internet Security – PC & Mac • Kaspersky Total Security On purchase of the above Kaspersky products the Resellers can upload their valid purchase invoice on www.superrewards.in and claim the Gold Vouchers won during the program.

Vertiv announces the appointment of M/s Savex Technologies as its new distributor in India. Through this partnership, M/s Savex customers now have access to Vertiv IT infrastructure support solutions for data center from core to edge. With the M/s Savex Technologies relationship, Vertiv strengthens its commitment to expand its reach and support in India with their wide portfolio of IT infrastructure. Commenting on the appointment, Sanjay Zadoo, India country head – channel business, Vertiv Energy Pvt Ltd said, “We are incredibly pleased to bring on-board a partner that can help us tap new markets in the country. With expertise in providing seamless delivery and a nationwide presence, M/s Savex Technologies will help us enhance the channel partner ecosystem and our capacity to share products across multiple touch points in the country. Along with significantly benefitting our end customers by offering them more avenues to secure our products, this partnership will also allow us to leverage the reach and expertise to expand our partner base across the country.” Anil Jagasia, Managing Director, M/s Savex Technologies Pvt Ltd, said, “We are delighted to collaborate with a leading infrastructure solutions provider like Vertiv to showcase their innovative solutions to our reseller base. Bundling Vertiv’s state-of-the-art technologies with our extensive market reach and understanding, we believe this association will go a long way in enhancing Vertiv’s presence and addressing the specific needs of our customers.” Vertiv’s expansive portfolio consists of a wide range of power, thermal, and IT and edge infrastructure, solutions and services. As industry experts and ‘Architects of Continuity’, Vertiv collaborates to envision and build future-ready infrastructures.

COMPASS United Channel Partners in Kolkata for Diwali Meet COMPASS (Computer Association of Eastern India) conducted their Diwali Meet on Nov 10, 2019, at 27, Ballygung, Kolkata. The meet was attended by about 600 people including partners of eastern India and their family members and the office bearers of COMPASS. Dell was official Sponsor of Diwali Milan-2019. The event was very engaging, entertaining and refreshing. COMPASS conducts a Diwali meet every year as to bring a feeling of unity and to rejuvenate the spirit of the members and their families. Asif Khan, President of COMPASS, commented, “For us at COMPASS, this annual event of the Diwali Meet is paramount to which everyone looks forward to. This event, where members and their families along with children meet in an informal atmosphere, strengthens the brotherhood among our members, motivates them and gives them a feeling of belongingness. This is also an occasion where professionalism and entertainment come together, to recreate the sprits and energies of our people by celebrating the event with joy and excitement. I thank all the members who worked hard to organize this event and the guests who made this occasion exciting and successful.” 26

I DECEMBER 2019

www.digitalterminal.in


LAUNCH PAD


A HANDBOOKFOR FOR ICT A HANDBOOK ICTINDUSTRY INDUSTRY

YEAR BOOK 2020 COMING SOON!! edition





RNI No: DELENG/2010/31992

RNI No - DELENG/2010/31992


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.