I Love Mondays with Dr. Karen December 2018

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M CP ydni olk Why did you decide to launch your business?

As a single mother of two young boys, Xposeur Photography was created Spring of 2015 because I simply could not make ends meet. It was both exhausting and stressful having to choose between basic necessities like groceries and gas for transportation each week. My full time job was not enough to meet the demands for our family. I knew the only way for us to progress was to bring in additional income--- but how would I do that? My time was already limited; I worked a full time job, and being a mom of a 5 year old and 2 year old was another full time job; working for someone else’s company, making “their dream come true” was impossible.

The skill that I was most confident in was my ability to take a quality picture. I fearfully brought the concept to my parents, who though no longer a couple were both pillars in my village.

Entrepreneur Highlight

I thought, “How would I justify needing to spend over $600 on a camera , when I have had to ask them for grocery money on occasions ?.” Both were supportive, I explained “I believe photography is my way out of poverty--- .” I worked with an artist to create a logo, and reserved the handle “yourxposeur” on Facebook, Instagram, and Twitter. I lightly mentioned my dream to a couple friends, and I researched beginner cameras but still did

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not have the money to purchase one. I convinced myself that there were many ways “I could do the possible.” I learned about photography, etc. before I actually owned a camera. Early one Saturday morning my mother called me, “Cydni, come to my house--deposit the first payment of the camera you want into your bank account, and order your camera.” Me and the boys immediately got up, got the $115 dollar investment from my mother, and did exactly like she request-

The

MONEY


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