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Property Data – best-in-class data and technology Last year, REIV signed an agreement with property technology leader Hutly to revolutionise Property Data, the highly-respected real estate data platform. The new partnership follows a successful REIV/Hutly partnership initiated in 2020 to relaunch digital compliance platform VicForms (vicforms.com.au). Under the agreement, Hutly took ownership of Property Data while continuing to partner with REIV to deliver best-in-class, member-first technology solutions aimed at exceeding market expectations. After extensive feedback from subscribers and an in-depth analysis of usage, the Property Data team is well on track to deliver a significantly refreshed platform in the coming months. The focus is on building a smart and 28 | The Estate Agent – APRIL 2022
intuitive user experience that delivers greater efficiency for your business. Enriched property sale and rental data continues to underpin the platform as the most trusted source of data for Victorian agents. There have already been considerable enhancements to the API & XML technology which means that it is quicker and more efficient to report data resulting in greater availability and coverage. Look out for the Digital Comparative Market Analysis (CMA) Proposals coming soon to Property Data. Subscribers will have access to fully customisable digital proposals, leveraging Property Data’s credible
After extensive feedback from subscribers and an in-depth analysis of usage, the Property Data team is well on track to deliver a significantly refreshed platform in the coming months.
data and insights to help agents win more listings and boost their profile. The process will be fully automated allowing agents to track engagement and improve conversion. Please note: For more information, please visit propertydata.com.au