Lebanon 15

International Retail Banking Summit in Lebanon

www.efma.com/lebanon15

Lebanon has one of the most established and competitive banking markets in the region.

Several Lebanese banks have expanded overseas to create a large regional footprint.

Furthermore, retail banks in Lebanon have rolled out compelling propositions, and have leveraged the IT infrastructure to achieve cost savings and provide innovative products and services to customers.

22 July 2015 – Beirut

Elias Aractingi General Manager Blom Bank Lebanon

Dr. Imad I. Itani General Manager Head of Group Retail Banking Bank Audi Lebanon

The presence of the young, highly educated and multilingual middleclass has created a hospitable environment for the development of a sophisticated marketplace for retail finance services.

Philippe El Hajj Deputy General Manager Head of Retail & Branch Network Fransabank Lebanon

The Efma International Retail Banking Summit in Lebanon will be a forum where seasoned retail banking leaders in Lebanon and across the region will discuss and present best practices in retail banking.

Najib Anwar Choucair Executive Director Head of Banking Department Banque du Liban Lebanon

The summit will address the following key questions:

Georges Fares Head of Group Cards Accounts & Bancassurance Byblos Bank Lebanon

Retaining customer loyalty in an environment of ever growing channels, products and players

Maha Bahou Payment Systems & Domestic Banking Operations Department Central Bank of Jordan Jordan

Focusing on innovation in the retail banking industry while facing internal and external challenges Developing the right infrastructure, collaborative models and instruments for faster digitisation of retail payments

#EfmaBeirut

22 July 2015 – Beirut

Efma is a not-for-profit organisation formed in 1971 by bankers and insurers to encourage their colleagues to share experiences, promote the best practices of their institution, and collaborate through alliances and partnerships.

Efma brings together more than 3,300 retail financial services companies from over 130 countries.

About us

With a membership base consisting of almost a third of all largest retail banks worldwide, Efma has proven to be a valuable resource for the global industry, as it offers the retail financial service community exclusive access to a wide array of resources, databases, studies, articles, news feeds and publications. True to

its vocation, Efma has recently developed an Innovation portal which aims to identify and award the most innovative projects in the retail financial services arena.

Efma also provides numerous networking opportunities via working groups, webinars and international meetings. Each year, Efma holds a series of stimulating conferences worlwide. These events attract a wide selection of international speakers from financial institutions willing to exchange views with the financial community. Leading industry experts from many different disciplines are also invited to present their reports published in partnership with Efma.

Dear colleague, We are delighted to announce that Efma will be hosting its International Retail Banking Summit in Beirut, Lebanon on 22 July 2015.

Lebanon is one of the most established and competitive banking markets in the region.

This event will look at balancing value creation and differentiation, retaining customer loyalty, digitization of retail payments and will discuss the challenges of keeping focus on innovation in the rapidly evolving retail banking industry.

Speakers will include some of the leading bankers from the region and the event will provide excellent opportunities for discussion and networking.

To find out more about the event, check out the website on www.efma.com/lebanon15 or contact my colleague Asma, asma@efma.com We look forward to welcoming you in Beirut.

Kind regards, Patrick Desmarès CEO Efma

#EfmaBeirut

www.efma.com

WEDNESDAY 22 July 2015

PROGRAMME 8:30

Tea/Coffee and registration

9:10

Fahim uz Zaman Regional Manager Middle - East Efma

Introductory speech

9:40

Dr. Imad I. Itani General Manager Head of Group Retail Banking Bank Audi Lebanon

Opening Keynote

Elias Aractingi General Manager Blom Bank Lebanon

Balancing value creation and differentiation in retail banking industry

10:00

11:10

Tea/coffee break

11:40 11:40

PANEL DISCUSSION ON CUSTOMER LOYALTY - Retaining customer loyalty in an environment of ever-growing channels, products and players Najib Anwar Choucair Executive Director, Head of Banking Department Banque du Liban Lebanon & Philippe El Hajj Deputy General Manager, Head of Retail & Branch Network Fransabank Lebanon & Georges Nasr Head of Retail Banking & Marketing LGB Bank Lebanon Moderated by Qasif Shahid CEO & Founder FinSurgents Singapore

13:10

Lunch

14:10

PANEL DISCUSSION ON INNOVATION AND DISRUPTION - Tackling the internal and external challenges of the Retail Banking Industry Elie Abou Khalil Head of Group Retail Products Development and Segmentation Byblos Bank Lebanon & Georgina Eid Dinar Head of Group Consumer, Kafalat & Small business loans Byblos Bank Lebanon & Michele Cherenti Deputy General Manager, Retail Banking & Branches Credit Libanais Lebanon & Alex Kwiatkowski Senior Marketing Strategist – Banking & Digital Channels Misys United Kingdom Moderated by Qasif Shahid CEO & Founder FinSurgents Singapore

15:40

Tea/coffee break

16:10

PANEL DISCUSSION ON DIGITISATION OF RETAIL PAYMENTS Georges Fares Head of Group Cards Accounts & Bancassurance Byblos Bank Lebanon & Maha Bahou Payment Systems & Domestic Banking Operations Department Central Bank of Jordan Jordan & Farah Haider Head of Retail Planning Blom Bank Lebanon Moderated by Qasif Shahid CEO & Founder FinSurgents Singapore

17:40

Vote of thanks

17:50

End of the event

#EfmaBeirut

22 July 2015 – Beirut

REGISTRATION FORM

INTERNATIONAL RETAIL BANKING SUMMIT IN LEBANON

22 July 2015 – Beirut ATTENDEE’S INFORMATION Mrs.

Ms

Mr. / First name . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Last name . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Job title . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Institution . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . VAT ID number . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Address . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Tel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Email . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . .

Twitter account @ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . .

Assistant’s information (or person in charge of the registration) First name . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . Last name . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . .

Tel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . email . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . .

PRACTICAL INFORMATION DATES The conference will begin with a welcome coffee on Wednesday 22 July at 8.15 a.m.

This is a one-day conference and will end around 17.50.

VENUE Radisson Blu Martinez Hotel Phoenicia Street, Ain El Mreysseh P.O. Box 11-1267, Beirut, Lebanon Tel: +961 1 368 111 - Fax: +961 1 370 333 http://www.radissonblu.com/hotel-beirut

LANGUAGES All sessions will be held in English.

REGISTRATION The registration fee covers participation in the conference, documents, lunch and coffee breaks. Registration fees must be paid in full prior to the event. Efma reserves the right to refuse entry to any delegate who has not paid his or her invoice prior to the event.

We welcome late-bookers, but credit card information must be provided.

REGISTRATION FEE Free for Efma Members* €500 for Efma non-member financial institutions €800 for Efma non-member non-financial institutions

CANCELLATION All cancellations must be received in writing.

A 20% cancellation fee will be charged for all cancellations received on or before Wednesday 8 July 2015. The full fee will be charged for cancellations made after that date, as well as to delegates who are unable to attend on the day, unless a substitute delegate is provided. Substitutions are accepted at any time.

SOCIAL NETWORKS

@Efma_news

LinkedIn

Efma channel

Efma flickr

Efma app

VAT not applicable. All registrations are strictly individual. *Note that each Efma Member has been allocated up to 5 free passes.

PAYMENT By bank transfer to Efma Sarl bank account IBAN: FR 76 1027 8060 4700 0208 2420 111 BIC: CMCIFR2A Crédit Mutuel CCM PARIS 17 ETOILE, 30 Avenue Niel, F- 75017 Paris By credit card:

MasterCard

Visa

American Express

Card n° Expiry date DATE

SIGNATURE

Please send this registration form by email at registration@efma.com or fax +33 147 42 56 76 Efma l 8 rue Bayen l 75017 Paris l France l Tel: + 33 1 47 42 52 72 l Fax: + 33 1 47 42 56 76 l www.efma.com APE: 8230Z l VAT ID: FR 38 313 062 788 l Efma sarl company with registered capital of EUR 15,000 l RC Paris 313 062 788 In accordance with Article 27 of the law on the processing of personal data of 6.1.78, the information which you are requested to provide is necessary to enable us to process your registration and is intended for Efma’s services. You may access this information and request that it be rectified if necessary.