Erin Kelly's Portfolio

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ERIN MUIR KELLY


1. PERSONAL BRANDING My personal branding approach has been successful in portraying a clean, timeless, and neutral concept that can be applied and used for any project.

ERIN MUIR KELLY 540.454.8540 emuirkelly@gmail.com


E R I N M U I R K E L LY PROFESSIONAL SUMMARY

CONTACT

STARLIGHT SOCIAL (September 2018- Current)

540.454.8540 emuirkelly@gmail.com

Starlight Social specializes in providing a comprehensive suite of services including social media management, content strategy, and editorial creation for clients in different industries.

Social Media Manager • • • •

Manages and delegates content creation for over 33 clients and over 50 social media accounts Reviews, checks, and assigns all un-responded reviews on Facebook Monitors and ensures Buffer and Social Report queues are filled Creates, designs, and schedules Instagram Stories in OnlyPult on a monthly basis

2400 39th St. NW Washington, DC 20007

behance.net/e_kelly

GLOBAL BRIDAL GALLERY (June 2014- August 2014 & May 2018- Current)

linkedin.com/in/ erinmuirkelly

A full service salon offering products to cater to the full bridal needs such as wedding gowns, accessories, and alteration services.

Summer Internship (June 2014- August 2014) Designer and Receptionist(Current) •

Launched social media platforms like Instagram, Facebook, and Pinterest, which created a new following of 1,000 in the past month resulting in 10% increase in new appointments per week in the first month since establishing these platforms Currently supporting Owner with company’s website redesign and relaunch utilizing graphic design and project management skills - Scheduled for October 2018 release

TYSONS MEDIA GROUP (May 2018- September 2018)

TMG is a media company that produces high quality digital and print magazines such as Viva Tysons and Viva Reston.

Client Advocate

• • •

Developed and maintained real estate and home improvement client relationships for Viva Tysons and Viva Reston Magazine Created, developed and implemented marketing plans and campaigns for clients using both print and digital platforms Developed and implemented company’s weekly Open House eBlast for Tysons Premier real estate agents to more than 17,000 email subscribers

DHM MEDIA GROUP (May 2017- May 2018)

DHM Media Group is a premier design team that focuses on modern and innovative marketing solutions.

Director of Marketing, Sales & Advertising DHM Media Group: • Supported and maintained all creative promotional materials for clients including: detailed proposals, targeted presentations, creative brochures, selected-event emails, website management, and website creation District Home Magazine: • Developed, maintained, and nurtured client/customer relationships generating over $180,000 of print ad sales • Managed corporate Salesforce.com CRM marketing account of over 11,000 leads • Organized and coordinated multiple projects including management of receipt of copy and instructions from 52 clients and designers for each issue • Maintained oversight of all District Home Magazine’s social media presence

LOU LOU BOUTIQUES (November 2016- April 2018) Visual Merchandising & Sales • •

Creative designer of visual concepts for customer facing displays Sales duties included greeting customers, sales support, fitting room customer support and responsible for balancing register sales receipts

EDUCATION Savannah College of Art and Design Graduated in June 2016 B.F.A. Fashion Marketing & Management Business Minor

SKILLS • • • • • • •

Adobe: InDesign, Photoshop, Illustrator, Premiere, Acrobat Microsoft: Word, Excel, Powerpoint Keynote Writing & Grammar Client/Customer Service Social Media Management Google Analytics

HONORS/ ACTIVITIES • •

USHJA Amateur Equestrian Website Management


Imagine... WITH McHALE YOU CAN. McHALE LANDSCAPE DESIGN

mchalelandscape.com

LANDSCAPE MASONRY CARPENTRY MAINTENANCE CONSTRUCTION MAIN OFFICE: 301.599.8300

ANNAPOLIS: 301.599.8300

EASTON: 410.770.9449

MCLEAN: 703.760.8600


2. PRINT & DIGITAL ADS My design in these advertisements are featured in publications in and around the DC Metro Area such as District Home Magazine, Viva Tysons, and Viva Reston. It reflects my desire to support and adhere to my clients’ branding standards as well as flexibility with various types of businesses or markets.


I AM WHAT I DO.

A VOLUNTEER

A FAMILY MAN

A SPORTS FAN

A TOP PRODUCER

AN ANIMAL LOVER

MATT BENSON, REALTOR R

Licensed in DC & VA C: 571.217.8900 matt.benson@longandfoster.com mattbensonrealestate.com

O: 703.437.3800 2100 Reston Pkwy Suite 120 Reston, VA 20191

®


DISCOVERING MARYLAND'S BEAUTIFUL EASTERN SHORE The Eastern Shore of Maryland lies predominantly on the east side of the Chesapeake Bay. It is a place known for farmland, quaint towns and villages, waterfront homes , steamed crabs and sweet corn! In warmer months, people from Washington DC, Baltimore, Annapolis and further afield make their way to the shore to spend a weekend in peace. However...a weekend on the Eastern Shore is hardly ever enough. Many decide after spending time in one of our waterfront villages or arts towns that they would like to retire here or buy a second home. Vacationers see that it is also a great place to raise a family and start looking for a home to buy, improve or build. Maryland's Eastern Shore is truly a haven away from city life and suburbs.

JENNIFER SHARES UPCOMING EVENTS Daffodil Festival in St. Michaels Apr. 14, 2018 – Apr. 15, 2018 Town of St. Michaels 97 ) XS XS 6X 7X 1MGLEIPW 1( *SV 1SVI -RJSVQEXMSR Visit stmichaelsinbloom.org

SPECTACULAR VIEWS IN BEAUTIFUL OXFORD 4506, Bachelors Point Ct, Oxford, MD Watch the sunrise over your deeded deep water boat slip in Bachelor Point Harbor or XLI WYRWIX [MXL LSVM^SR ZMI[W SZIV XLI FVSEH 'LSTXERO 6MZIV *ERXEWXMG UYEPMX] XLVSYKLSYX MRGPYHMRK ER E[EVH [MRRMRK OMXGLIR GSQTIPPMRK ZMI[W KYIWX UYEVXIVW MR KVSYRH TSSP TMIV and beach. Spectacular Oxford property!

HISTORIC WATERFRONT 26210 Royal Oak Road, Royal Oak, MD Very close to St. Michaels, Historic waterfront on Oak Creek. Extensively restored and updated, pri�ate pier, barn and cottage� �rand foyer, parlor�li�ing room with gas fireplace, family room with woodburning fireplace, updated kitchen with separate dining room and waterside recreation�sunroom with brick �oor� �inished �rd �oor could be bedrooms� List Price: $1,195,000

List Price: $2,195,000

JENNIFER WEST

BENSON AND MANGOLD

Associate Broker REAL ESTATE Certified International Property Specialist (CIPS) Leaders on the Eastern Shore jenwest@bensonandmangold.com cell 410-533-8990 jenniferwesthomes.com 211 N Talbot St.St Michaels, MD 21663 | 410-745-0415


3. GLOBAL BRIDAL MARKETING Global Bridal Gallery is a small showroom in Alexandria that relied heavily on word of mouth and customer reviews. Since I started working there, I have reintroduced social media platforms like Instagram and Facebook, started managing customer review platforms, representation in outside media outlets, and initiated monthly newsletters for showroom events.

“I definitely recommend checking out Global Bridal Gallery! The employees were warm and welcoming, extremely experienced and knowledgeable, and make wedding dress shopping exactly how it should be, fun and exciting!!” -Katie T.

“The ladies at this shop are welcoming and listen to what you’re looking for. They honestly felt like family and not sales people. They were fun and made the experience amazing!” -Lauralee K.


Global Bridal Gallery Invites You

#GBGBrides




PATH TO LEVERAGE, Success Path BUSINESS FOUNDATIONS & TEAM BUILDING WORKSHOP Long & Foster’s

Presented by

Koki Adasi

Team Leader, Listing Specialist | Licensed in DC, VA & MD

Washington, DC native and Realtor Magazine ‘30 under 30’ recipient, Koki Adasi has passion for three things in life: Family, Basketball and Real Estate. Koki has been an active member of the greater DC real estate industry for more than 10 years, and works with clients in DC, Maryland and Virginia. After working with hundreds of buyers and sellers over the years and being an investor in the market himself, Koki knows the DC area inside and out. With this knowledge and experience, Koki’s clients receive the ultimate guidance during their home buying and selling process. Koki currently serves as Secretary for the Greater Capital Area Association of REALTORS® (GCAAR), is slated for GCAAR President in 2019 and is a member of the National Association of REALTORS® (NAR) Diversity Committee. Some may also recognize him from his appearances on HGTV’s House Hunters or CNN’s The Situation Room. Outside of real estate, Koki’s time is spent with his family, in volunteer activities or on the basketball court. He has served on the Board of Directors for YMCA Youth & Family Services since 2006, and was recognized by the Greater Capital Area YMCA as Philanthropist of the Year in 2011.

Path to Leverage and Business Foundations Thursday, January 25th, 1:00-3:30 PM $49.00 REGISTER NOW

Team Building Workshop Thursday, February 1st, 10:00 AM-4:30 PM Friday, February 2nd, 10:00 AM-1:00 PM $199.00 REGISTER NOW

Path to Leverage introduces all agents to key growth and succession strategies for their business. Ensures agents understand the facts of each option before making a decision. Business Foundations teaches the four foundations of a successful real estate business. Agents learn to increase their business value, and how these numbers drive growth and profit.

Team Building Workshop includes information, systems and strategies to build a scalable business. It also includes a step-by-step guide to find, hire, and train every role on a team, as well as comp plans, position descriptions, and team agreements.

Location: DC Training Center 20 Chevy Chase Circle NW Washington, DC 20015

#for theloveofa g ents longandfoster.com | 20 Chevy Chase Circle NW | Washington, DC 20015

®


4. WAYS TO SUPPORT CARE FOR KIDS 2017 The Shopping Fundraiser with Heart

LONG & FOSTER DHM Media Group manages Long & Foster’s marketing media plan each year. My contributions reflect creative design and copy with a large selection of flyers, e-blasts, signage, and other promotional materials for its brand.


5. PRODUCT DESIGN Eunoia is a U.S. and domestically located company in San Francisco, CA. Their products are backpack handbags made out of fish skin leather, a more sustainable alternative to cowhide leather. I created this feature in a global sourcing curriculum and it includes sourcing and product mock ups.




6. BRAND COLLABORATION Clarity is an organic skincare line developed to help problematic areas for young adults. To make the skincare line attractive to both genders, my creative approach was to maintain simple packaging with a clean, neutral aesthetic. In collaboration with Birchbox, my hypothetical brand, Clarity hosted a “pop-up� themed approach to customer experience in San Francisco to celebrate the new launch where customers could also shop the product and highlight a non-traditional form of shopping.


7. NON-TRADITIONAL RETAIL After researching the market for brands that are in need of new strategic initiatives, PUMA was chosen as a company that is in the midst of brand repositioning. The new strategy will take into consideration the consumer’s needs of a more interactive and attractive experience when shopping in store. My concept was featured in a virtual PUMA mock-up project for school to show a different type of brick and mortar shopping experience.




8. VIDEO I was the design director and partnered with the producer for this fashion film creation of a student collection named “Skazanie� by Anna Gusselnikova. Skazanie is about two monk hermits, Osliaba and Peresvet. They were two well-known and respected merchants, but also skilled warriors. The Autumn/Winter collection was created with fine wool which is illuminated with old Cyrillic text from the saga. As a group, we created a video lookbook of the menswear collection worn by both genders.



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