Since the trademarke ONE changed into Orange in september 2001 ethnic minorities became a focus group on the maket. Specifically for the Orange-group: „Für alle, die keine Grenzen kennen“ ("for the ones, who dont know boarders"), who are a main focus group in Austria. Orange as a company doesn`t know boarders: Orange has established subsiduaries in 32 countries all over th world. With 139,7 millions customers and 169.000 employees.
