Mission Statement
The North Peninsula Building Association represents builders and associates of the building industry. We advocate constant improvement of building and business practices to provide quality construction in our community.
Vol. 5, Issue 12
www.npba.info
360-452-8160
PO Box 748 • 3430 E. Highway 101, Ste. #1, Port Angeles, WA 98362
December 2012
Planning for Expo Part 2 Last month we provided tips on preparing for Expo 2013. The article covered booth format, before and after photos, enlisting personnel early, establishing a budget and talking to your vendors for literature and/ or financial assistance. When a company puts time and money into a project, there is an expectation of a positive return on investment. So it is the same with being an Expo exhibitor. What do you get for your expenditure on Expo? Here is a sample of what NPBA does for you to ensure your time at Expo is worthwhile. Advertising for Expo starts months in advance. Reminders and updates appear in the NPBA monthly newsletter, the weekly
Building Bulletin and at our membership networking events. Save the date advertising occurs in the fall and spring in the Sequim Gazette’s special sections and print advertising begins two weeks out from the event in the Peninsula Daily News. We also run ad campaigns on both KONP and KSQM radio stations prior to Expo. Rack cards are inserted into the Chamber of Commerce newsletters in Sequim, Port Angeles and Forks as well as distributed by local businesses in their monthly statements. A social media campaign on Facebook also runs during the months of February and March and a stand-alone SequimExpo.com website
If you would like to register for Expo, please visit NPBA.info to download a registration form or give us a call at 452-8160 to register. provides convenient information about the event. The advertising culminates in the Official Program Guide which is produced and distributed by the Sequim Gazette and is delivered to all of the subscribers of the Gazette and Peninsula Daily News the week before Expo. All of this advertising and more is done for you, the exhibitor, to ensure success. And it pays you dividends when people attend and visit your booth!
NPBA Board Members and Staff wish you a Blessed Holiday Season!
Fill out your NAHB Membership Census Please be sure to return your NAHB Membership Census that was sent out on Monday, Dec. 3. This annual survey is an important tool to help ensure that the member services that NAHB delivers are timely, on target and geared to build their businesses. Members will be asked about: • Primary and secondary business activities (for example, building and remodeling) • The number of people they employ • The number of starts this year (for builder members) • 2012 revenue You also can choose to answer questions about your age, education and gender. Your response will be kept strictly confidential and only totals or averages will be released. Like any membership organization, it’s very important that NAHB know and understand the composition and characteristics of the people that it counts as members. Data from the annual census allows NAHB to construct detailed profiles of particular types of members, shedding light on the composition and characteristics of its membership. Member census results also are critical for broader industry analysis – particularly regarding housing policy issues, for membership marketing efforts and for member education activities. The census results will be available in two reports that will be posted on www.nahb.org in the spring. Members who participate in the census are automatically entered to win a $250 American Express gift card after completing their forms. Members who do not wish to participate in the census but still want to enter the drawing to win the gift card can enter to win by visiting www.nahb.org/CensusContest. Please be on the lookout for the 2012 NAHB Membership Census – and please take the time to fill it out!