Summing up

How you showcase your work depends on what you want to achieve, and who your key audience is. Showcasing does not have to be expensive and most of these case studies used a small percentage of their R&D and showcasing grant to showcase their work. Events in store or in your own studio offer the most authentic way of showing what you do and how you do it, and the costs can be kept to a minimum.

Special media, newsletters and Eventbrite are all very useful tools when producing and promoting your event, and also in connecting with your community and making them feel part of what you are doing.

Clubbing together as a cohort is a really effective way of showing your work and maximising your audience and your resources.

Look for local government funding, sustainability programmes within your local area, as well as cultural grants from local institutions and embassies.

Videos are a really effective way of capturing your open studio event, or telling a story about a process or a new system. They can be educational, and inspirational, and a video has a longer life than a oneoff event.

Physical events can be very memorable and create a strong connection between you and your audience. Giving someone the opportunity to take part in a process like weaving, or mending, or dyeing a piece of fabric makes them really understand what is involved in making a piece of clothing, and the true value of clothes.

Ultimately transparency underpins the Fashion Revolution Open Studio approach. Whether you are showing at a trade show or in your own studio, being open and transparent about what you are doing encourages confidence in your product or service and allows people to trust in your supply chain and choices