SOURCE www.fsae.org
success by association
The LeadingAge ValueFirst
an Interview with Janegale Boyd Consequences of
Affordable Care Act Noncompliance Foundation Annual Report
Jan/Feb 2014
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SOURCE success by association
Jan/Feb 2014
6
LeadingAge Florida puts Members’ ValueFirst! An Interview with Janegale Boyd
Affordable Care Act Noncompliance
10
Harnessing the Strength of the New Workforce
12
For Members By Members Associates Make It Happen...in FSAE and in their Communities!
19
FSAE Education in 2014
20
New Members
8
Member News
14
Buyer’s Guide
FSAE Donors
23
2014 Guide to CVBs and Exceptional Properties
Issue Special 2013 FSAE Foundation Annual Report
2014 FSAE CALENDAR Jan 23
Executive Series Luncheon
Governor’s Club, Tallahassee Sponsored by Hutchinson Island Marriott and Sanibel Harbour Marriott
Feb 17
CEO Roundtable
FSU Conference Center, Tallahassee Sponsored by XSite
Feb 18
FSAE & Foundation Board Meetings FSU Conference Center, Tallahassee
Mar 9 -11
ASAE Great Ideas Conference Peabody Hotel, Orlando
15
May 9
South Florida Meet & Greet
March 20
Doubletree by Hilton Executive Meeting Center, Palm Beach Gardens
Caribe Royale All-Suite Hotel & Convention Center, Orlando
May 30 – June 6
Central FL Meet & Greet
24
Online Auction
Mar 25-26 ASAE American Associations July 9 - 11 2014 Annual Conference Day Hilton Orlando Washington DC
Sept 26-28 CEO Retreat
South Seas Island Resort, Captiva Island
November 6
Central Florida Meet & Greet The Shores Resort & Spa, Daytona Beach
FSAE Staff Florida Society of Association Executives 2410 Mahan Drive, Suite 2 Tallahassee, FL 32308-5302
Marketing, Communications and Technology Manager: Adrian Amos
Phone: (850) 222-7994 Fax : (850) 222-6350 fsae@fsae.org www.fsae.org
Source
Interim CEO: Bill Phelan, CAE
Advertising Sales: Sue Damon
adrian@fsae.org: (850) 702-0946
Editor: Adrian Amos adrian@fsae.org: (850) 702-0946
CEO@fsae.org; (850) 702-0943
suedamon1@aol.com: (850) 926-3318
Director of Education and Events: Summer McKanstry
Graphic Design: Jesse Beleck
summer@fsae.org; (850) 702-0942
jesse@DesignOnTheBrain.com (850) 524-3787 | DesignOnTheBrain.com
Office Manager/Bookkeeper: Paige Graham
Printer: Rose Printing
paige@fsae.org; (850) 702-0945
Director of Membership and Development: Hester Ndoja, CAE hester@fsae.org; (850) 702-0944
Ph: (850) 476-4151 Sales@roseprinting.com Disclaimer: Articles in this publication are designed to provide accurate and authoritative information with respect to the subject matter covered. It is provided with the understanding that neither FSAE nor the authors are engaged in rendering legal or other professional services. If legal advice or other expert assistance is required, the services of a competent professional should be sought.
A PUBLICATION OF THE FLORIDA SOCIETY OF ASSociATION EXECUTIVES
3
From the chairs
2014: Change is in the Air By Eleanor Warmack, CAE 2014 is here
and the new year is upon us. What better time to reflect and re-energize ourselves for what lies ahead. I am seeing days full of opportunity – it is ours for the taking!
Eleanor Warmack, CAE FSAE Chair
Jim Ayotte, CAE FSAE Foundation Chair
FSAE will soon be naming a new President/CEO which will launch our journey toward a bright future. We will maintain a strategic focus on priorities that you, our members, have told us are important to you. Our resources will be dedicated to programs and services that have the most impact. We have arrived at those services after careful review by workgroups and staff, and have evaluated our delivery of those services to maximize our member value. As we look forward, the Annual Conference will be here before we blink twice. This year’s Conference Committee has made some format changes to provide the best event possible for both our sponsors and our attendees. This year’s conference will begin with the opening session on Wednesday afternoon, and conclude with the awards luncheon and closing keynote on Friday afternoon. You will not want to miss this premier networking event providing quality education. Mark your calendar now for July 9-11 at the Hilton Orlando. Remember, the year ahead holds opportunity upon opportunity – but it is up to you to take advantage of those and capitalize on the services FSAE provides you. I encourage you to kick-off your new year by committing to your FSAE member investment and start engaging now. See you on your FSAE journey!
By Jim Ayotte, CAE. This is an exciting time for FSAE and the FSAE Foundation. In less than a month FSAE will be hiring a new President and CEO. I am confident that the next FSAE President will be an enthusiastic and engaging leader who possesses excellent management skills and the ability to unite FSAE’s diverse membership around a shared vision and common goals. Our new staff leader can have an immediate, positive impact on FSAE and the FSAE Foundation in three areas: education, volunteerism and fundraising.
The FSAE Foundation sponsors several education programs, including “Think Tank” and the Executive Series Luncheons. Additionally, FSAE hosts the CEO Roundtable and CEO Retreat, Meet and Greets and the Qualified Association Specialist (QAS) Program. The new FSAE President/CEO will have an opportunity to work with Society and Foundation leaders to evaluate our educational offerings and determine if programs should be integrated and/or streamlined to maximize member participation and value. The FSAE Foundation requires a steady flow of member volunteers to be successful. Volunteerism does not happen by accident. It requires an attractive environment and an active identification and recruitment process, which I’m confident our new leader will provide. However, identifying and recruiting volunteers is everyone’s responsibility – including staff, elected leaders and individual members. The FSAE Foundation is a good starting place for new members wanting to get more involved, as well as for veteran leaders interested in extending their service. Active engagement in the FSAE Foundation provides you the opportunity to benefit personally and professionally while giving back to your profession. So volunteer to serve on a task force or a committee today, or if you have already served on a task force or a committee, consider running for a trustee or officer position. Funding is the fuel that allows the FSAE Foundation to satisfy its mission through the delivery of education, research, professional development, publications and public relations programs. The FSAE President/CEO in conjunction with the Foundation’s volunteer leadership will have an opportunity to continue to push the FSAE Foundation down the pathway of success while encouraging all members to financially support the FSAE Foundation. 2014 will certainly be an exciting year for FSAE and the FSAE Foundation. I can’t wait!!
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Attendees should leave inspired and motivated. Pleasantly exhausted doesn’t hurt either. Why not hold your next meeting where there’s so much more than great facilities? Under the Central Florida sun and right next to world-famous theme parks and attractions is just the place. Kissimmee offers more than 1 million square feet of total meeting space, as well as countless shopping, dining and lodging options. Add easy access to Orlando International Airport and stellar service from our staff, and it might just appear like you’ve got some magic up your sleeve. Ask about our $1,500 booking incentive.
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A PUBLICATION OF THE FLORIDA SOCIETY OF ASSociATION EXECUTIVES
5
FEATURE STORY
LeadingAge Florida puts Members’ ValueFirst!/ An Interview with Janegale Boyd by Adrian Amos, Source Editor, FSAE
6
The healthcare industry was not spared from the economic downturn, and Janegale Boyd, President and CEO of LeadingAge Florida saw that her members were also being impacted. Members of LeadingAge Florida include communities that provide retirement housing and healthcare for seniors such as nursing homes, assisted living, independent living, affordable housing, and communities of continuing care that include all of the above services. So by helping members thrive, it allows them to focus their resources on their mission to provide care and services for seniors. One way LeadingAge does this
Jan/FeB 2014
is to help members save money through a group purchasing organization (GPO). Retirement housing and healthcare campuses make major purchases every day for food, health care products, capital infrastructure improvements, and vehicles for transporting residents to health care services to name a few. LeadingAge and most sister associations in other states already had individual group purchasing programs in place that the associations independently ran or collected royalties from. Each organization going did not give any
organization the critical mass it needed to get the best prices for their members that the market could offer. As a result, Janegale and several other state colleagues initiated discussions with LeadingAge national on how to achieve a “win win” purchasing plan/organization that would have the “clout” to offer meaningful savings for participating members. Collectively having national and all state associations as part of one larger group would give enhanced negotiating power when working with vendors that supply goods and services for members and their residents. This would ensure that all members were truly getting the best market pricing to potentially save thousands of dollars.
ValueFirst was created as a true service to help LeadingAge members save money and thrive. As the formation of ValueFirst began, it forced state associations to look at existing vendor relationships and how a new unified group purchasing organization would give members better purchasing advantages. By 2010, 24 state associations were interested in joining the LeadingAge ValueFirst GPO coalition and strengthened their mission of educating, advocating, and serving their members through a cost effective purchasing program. The coalition hired consultants who developed RFPs for major vendors to participate in the ValueFirst GPO. Eventually ValueFirst hired permanent staff to provide management services. ValueFirst is now owned by the LeadingAge national association and 24 state affiliates, and works in partnership with MedAssets, a large healthcare GPO. On a day-to-day basis members participating in ValueFirst have ongoing opportunities to request “apples to apples” cost study comparisons for their operating purchases. Members provide purchasing cost data and ValueFirst reviews the data and determines if the GPO can save them money on their regular purchases. Over time, participating members have gained amazing insights on the upcharges that they were paying on their purchases that amounted to 30 and 40%. As participation grows, members continue to achieve significant savings on purchases of food, pharmaceuticals, equipment, vehicles, office supplies and more. “Through the national and 24 state coalition, representing some 9,000 communities serving aging populations, we have leveraged the purchasing Has your association implemented an innovative program? Contact Adrian and we could feature your story in Source! adrian@fsae.org | 850.702.0946
power needed to enhance our members’ ability to get the products they want at prices that allow them to continue to provide quality and affordable services to their residents,” said Janegale. “In my association office alone, I was able to save $5,000 on a new copier and get better terms for a 5 year lease agreement than anyone locally could offer.” “ValueFirst was created as a true service to help LeadingAge members save money and thrive,” Janegale added. “All of our members have access to this program – there’s no fee for them to participate. It comes with their dues. We see this primarily as a member retention program for our organization. As it grows we may generate some revenue, but the primary goals is to save members money on their operations.” Suzanne Cummings, ValueFirst Director of Business Development, visits with members all over the state and presents all of the benefits of LeadingAge membership, including ValueFirst. Suzanne provides members with options on how to achieve operational savings, and visits without a high pressure sales routine. “We didn’t want an ‘in-your-face’ sales campaign,” said Janegale. “Suzanne is able to discuss all the benefits we offer and members are more likely to get a cost analysis when they realize we aren’t hard selling to them.” LeadingAge Florida COO Al Pasini, CAE added, “If they participate, most members can save more than their dues. When you’re saving that kind of money, investing in your dues is easy.”
Janegale’s Advice: Your members’ mission is your mission. What do your members need for long term survival? And is there a way for your association, either alone or with a coalition of other national/state organizations, to solve a major problem and help them succeed? Contact Janegale Boyd to learn more about how this idea could succeed in your organization. jboyd@LeadingAgeFlorida.org | (850) 671-3700 LeadingAge Florida is a not-for-profit corporation and the only statewide association representing the full continuum of care for seniors. We serve nearly 400 mission-driven communities trusted with providing quality care and services. We promote practices that support, enable and empower people to live fully as they age. Members: 500 - Staff: 14
A PUBLICATION OF THE FLORIDA SOCIETY OF ASSociATION EXECUTIVES
7
FSAE members
New Executive Members: Billy Adams, CAE
President & CEO Southern Equipment Dealers Assn 115 Park Pl. Dublin, GA 31021 Phone: (478) 272-5400 www.seda-assn.com
Keyna Cory
Executive Director FL Recycling Partnership P.O. Box 10683 Tallahassee, FL 32302 Phone: (850) 728-1054 www.flrecycling.org
Susan Crolla
Manager Florida Office Intrinxec Management Inc. P.O. Box 13978 Tallahassee, FL 32317 Phone: (850) 656-8848 www.intrinxec.com
Corey Deal
Executive Director Northeast FL Builders Assn 103 Century 21 Dr., Ste. 100 Jacksonville, FL 32216 Phone: (904) 725-4355 www.nefba.com
Bill Lupfer
President & CEO FL Attractions Assn 1114 N. Gadsden St. Tallahassee, FL 32303 Phone: (850) 222-2885 www.floridaattractions.org
Marilyn Matherne
Director of Marketing & Associate Membership FL Bankers Assn 1001 Thomasville Rd., Ste. 201 Tallahassee, FL 32303 Phone: (850) 224-2265 www.floridabankers.com
8
Jan/FeB 2014
Welcome New Members Dana McHugh
Executive Director FAHA H&S Corp. 1812 Riggins Rd. Tallahassee, FL 32308 Phone: (850) 671-3700 www.leadingageflorida.org
Kevin Metheny, CPA, CPM Controller FL Citrus Mutual 411 E. Orange St. Lakeland, FL 33801 Phone: (863) 682-1111 www.flcitrusmutual.com
William Montford
New Assosciate Members: Jesse Beleck
Design on the Brain Phone: (850) 524-3787 www.designonthebrain.com
Terri Carmody
Sales Manager Sheraton Tampa East 10221 Princess Palm Ave. Tampa, FL 33610 Phone: (813) 371-5939 www.sheraton.com/tampaeast
CEO FL Assn of District School Superintendents 208 S. Monroe St. Tallahassee, FL 32301 Phone: (850) 488-5099 www.fadss.org
Shelly Caruthers
Belinda Ng
Azalea Cruz
Web Admin FL College System Activities Assn 113 E. College Ave. Tallahassee, FL 32301 Phone: (850) 205-2204 www.thefcsaa.com
Frank Rudd, CMP, CAE
Executive Director FL Engineering Society P.O. Box 750 Tallahassee, FL 32302 Phone: (850) 224-7121 www.fleng.org
Christina Tallman, CMP Convention Manager FL Dental Assn 1111 E. Tennessee St. Tallahassee, FL 32308 Phone: (850) 350-7105 www.floridadental.org/pro/fndc
Maddie Williams
Executive Director Treasure Coast Builders Assn 6560 S. Federal HWY Port St. Lucie, FL 34952 Phone: (772) 336-8222 www.treasurecoastba.com
Sales Manager Hilton Tampa Airport Westshore 2225 N. Lois Ave. Tampa, FL 33607 Phone: (813) 874-5009
Sales Manager Westmont Hospitality Group 5711 W. Irlo Bronson Memorial Hwy Kissimmee, FL 34746 Phone: (321) 401-1020
Darlene Davis-Hord
Director of Group Accounts JW Marriott Marquis Miami 255 Biscayne Blvd. Way Miami, FL 33131 Phone: (305) 421-8608 www.jwmarriottmarquismiami.com
Stephanie Delmundo
Sales Manager Crowne Plaza Jacksonville RiverFront 1201 Riverplace Blvd. Jacksonville, FL 32207 Phone: (904) 396-8870 www.cpjacksonville.com
Pam Fields
National Sales Manager Sundial Beach Resort 1451 Middle Gulf Dr. Sanibel, FL 33957 Phone: (239) 395-6028 www.sundialresort.com
Andrew Fox
Rosanna Lampaya
Shawana Scott
Sr. Sales Manager Hilton Orlando 6001 Destination Pkwy Orlando, FL 32819 Phone: (407) 313-8436 www.thehiltonorlando.com
Business Development Manager Crowne Plaza Jacksonville Airport 14670 Duval Rd. Jacksonville, FL 32218 Phone: (904) 421-2032 www.cpjacksonvilleairport.com
Lindsay Gill
Jennifer Lewis
Mark Sedgley
Deb Govaker
Annette Miller
Employee Benefits Consultant BB&T Insurance 850 Concourse Parkway S., Ste. 200 Maitland, FL 32751 Phone: (407) 691-9871 www.bbandt.com
Association Sales Manager Hilton Melbourne Rialto Place 200 Rialto Place Melbourne, FL 32901 Phone: (321) 768-0200 www.hiltonmelbourne.com
Sales Manager Crowne Plaza Fort Myers 13051 Bell Tower Dr. Fort Myers, FL 33907 Phone: (239) 210-2462 www.cooperhotels.com
Linda Gower
Sales Manager Holiday Inn & Suites Clearwater Beach 521 S. Gulfview Blvd. Clearwater Beach, FL 33767 Phone: (727) 683-1372 www.ClearwaterBeachHI.com
Sales Manager DoubleTree By Hilton Orlando Downtown 60 S. Ivanhoe Blvd. Orlando, FL 32804 Phone: (407) 802-3460 www.doubletreeorlandodowntown.com
Sr. Sales Manager Bonaventure Resort & Spa 250 Racquet Club Rd. Weston, FL 33326 Phone: (954) 349-5616 www.bonaventureresortandspa.com
Shawn Monahan
Sr. Acct Manager National General Insurance Company 8995 Westside Parkway Alpharetta, GA 30009 Phone: (336) 435-8677 www.nationalgeneral.com
Laurie Johnson
Annie Rivera
Claudia Jonsson
Nancy Rossero
Director of Sales Hyatt Regency Pier Sixty-Six 2301 S.E. 17th St. Causeway Fort Lauderdale, FL 33316 Phone: (954) 728-3552 www.pier66.com
Leisure Sales Manager Naples Marco Island Everglades CVB 2800 N. Horseshoe Dr. Naples, FL 34104 Phone: (239) 252-5879 www.paradisecoast.com
President and CEO MemberClicks 3495 Piedmont Rd., N.E., Bldg 12, Ste. 110 Atlanta, GA 30305 Phone: (800) 914-2441 www.memberclicks.com
Lauren Thomas
Sales Manager Omni Orlando Resort at ChampionsGate 1500 Masters Blvd. Championsgate, FL 33896 Phone: (407) 238-6531 www.omniorlandoresort.com
Vanessa Zigich
Meeting and Group Sales Manager Visit Sarasota County 1777 Main St., Ste. 302 Sarasota, FL 34236 Phone: (941) 955-0991 www.visitsarasota.org
Sales Manager Wonder Works 9067 International Dr. Orlando, FL 32819 Phone: (407) 351-8800 www.wonderworksonline.com
Sr. Sales Manager Hilton Fort Lauderdale Marina 1881 S.E. 17th St. Fort Lauderdale, FL 33316 Phone: (954) 527-6723 www.fortlauderdalemarinahotel.com
Lisa Ann Kukelka
Sales Manager DoubleTree by Hilton Orlando 5555 Hazeltine National Dr. Orlando, FL 32812 Phone: (407) 235-1911 www.doubletree.com
A PUBLICATION OF THE FLORIDA SOCIETY OF ASSoCIATION EXECUTIVES
9
FEATURE STORY
Affordable Care Act
Noncompliance By Jeffrey D. Slanker
I
n the last issue of SOURCE Magazine, I outlined important provisions of the Affordable Care Act: the individual and employer mandates, what employers must do to comply, and the penalties for non-compliance. Many employers are now embarking on self-critical analyses of their workforces to determine whether, and to what extent, they may be subject to potential penalties under the Affordable Care Act. Realigning workforces, reducing employee hours, and other tactics are now being considered by some employers to avoid or lessen their obligations under the Affordable Care Act. However, employers should be extremely cautious in this regard. Actions to reduce liability may lead to litigation and liability under Section 510 of the Employee Retirement Income Security Act (ERISA) or under the Affordable Care Act’s whistleblower provisions.
A Recap of the Employer Mandate Under the provisions of the Affordable Care Act, beginning in 2015 employers with 50 or more full-time or full-time equivalent employees are required to provide affordable, minimum value health insurance to its employees or pay a penalty to the government – depending on whether its
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employees seek and obtain subsidized health insurance on the government run exchange. A full-time employee works an average of 30 hours per week. Part-time employees also contribute to the number of employees an organization has based on a formula that converts part-time employees to full-time equivalents. Employers subject to the employer mandate must provide their employees with affordable and minimum value health insurance. “Affordable” is defined as costing employees no more than 9.5% in premiums and “minimum value” must cover 60% of the allowed costs under the plan.
Retaliation may include discipline and other types of adverse actions taken by employers against employees. If more than 5% of full-time employees are not offered coverage and one full-time employee obtains subsidized health insurance through an exchange, the employer must pay a penalty. This penalty is $2,000 per year multiplied by the total number of full-time employees. For the purposes of
calculating this penalty, the first 30 full-time employees are disregarded. There are also penalties if an employer does not offer its employees affordable minimum value coverage and an employee obtains subsidized healthcare coverage on the exchange. This penalty is $3,000 per year, per employee that obtains subsidized healthcare coverage on the exchange.
Prohibitions Against Retaliation A major concern for any employer looking to avoid or limit the affect of the employer mandate is the potential for retaliation actions brought by employees against their employers claiming that their employers retaliated against them, pursuant to Section 18C of the Fair Labor Standards Act which was added by the Affordable Care Act’s provisions. These provisions are also referred to as the whistleblower provisions of the Affordable Care Act and they forbid employers from retaliating against employees who engage in certain “protected activity” under the law (a.k.a. are whistleblowers). The retaliation provisions protect employees that: • received a premium tax credit or subsidy for a health plan • provided information to the employer or the federal or state government concerning a violation, act or omission the employee reasonably believes to be a violation relating to Title I of the law; • testified or is about to testify in a proceeding concerning such violation; • assisted or participated, or is about to assist or participate, in such a proceeding; or • objected to, or refused to perform, any activity or assigned task the employee reasonably believes to be such a violation. Retaliation may include discipline and other types of adverse actions taken by employers against employees. Enforcement of these protections will be within the purview of the Occupational Health and Safety Administration (OSHA). Employees that believe they have been retaliated against for engaging in protected activity may file complaints with OSHA who will investigate those complaints. Violations of the retaliation provisions could be significant. Potential damages could include reinstatement to an employee’s former position if removed from that position, back pay with interest, compensatory damages, and recovery of attorneys’ and expert witness fees.
The Affordable Care Act and ERISA Again, reducing employee hours, realigning workforces and other strategies to avoid or lessen the obligations of the Affordable Care Act may lead to litigation and even liability under the Employee Retirement Income Security Act (ERISA). ERISA is a federal statute that governs the administration of employee benefits plans of all types, and Section 510 of ERISA insures that employers do not take adverse action against
an employee to prevent them from obtaining benefits. Section 510 prohibits discharge, fines, suspension, expulsion, discipline, or discrimination against a plan participant from exercising rights entitled to them under that benefits plan. However, ERISA does not apply to all employers. Indeed, the statute only prohibits these actions from being taken against a plan participant or beneficiary, so only employers that maintain such employee benefit plans will be subject to potential ERISA claims. For those employers that do sponsor an employee benefit plan, such as a healthcare plan, modification of work schedules or employee status with the intent to deprive that employee of benefits may implicate and violate section 510 of ERISA. ERISA claims are particularly disconcerting, or should be, to employers that are considering such tactics since they may be deemed to interfere with rights of plan participants and will open up liability, and certainly potentially cognizable claims, under ERISA’s provisions. However, this is not to say that an employer can never alter the nature of its workforce and the amount of hours that its employees work, even if such a change will affect benefits. Employers can, of course, make fundamental changes in doing business that are not intended to interfere with benefits. Potential liability will be present when such actions are taken with an intent to interfere with employees’ rights under an employee benefits plan.
How to Handle Workforce Changes in a New Benefits Landscape Given the potential expansive application of the ERISA and whistleblower statutory provisions, employers should be extremely cautious when taking any type of adverse action against an employee that is entitled to benefits under the Affordable Care Act. Employers should also be cautious when taking any type of action that will influence an employee’s entitlement to healthcare benefits. Because of the wide-reaching penalties and damages from any potential litigation from ERISA or whistleblower violations, including the cost of defending such actions, employers considering implementing tactics to avoid obligations or influence benefits should consider consulting with legal counsel prior to making any decisions. Proactive attention to such complex decisions will limit potential litigation. And while it is not entirely clear how such claims will be litigated in the future, these causes of actions are yet another minefield that employers must be cognizant of in managing their workforces, employee benefits and healthcare plans. Jeffrey D. Slanker of Sniffen & Spellman, P.A., practices in the areas of labor and employment law, civil rights defense, insurance defense and administrative law. He received his undergraduate degree from the University of central Florida and his J.D. from Emory University. He may be reached at jslanker@sniffenlaw.com or (850) 205-1996. A PUBLICATION OF THE FLORIDA SOCIETY OF ASSociATION EXECUTIVES
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FEATURE STORY
Harnessing the Strength of the New Workforce By, Jonathan Welsh, Advocacy/Communications Manager, Alpha-1 Association Born between 1982 and 1993, there are more than 80 million Millennials — making them the largest generation. By the year 2025, Millennials will make up 75% of the global workforce, and they are sure to bring with them substantial changes. Compared to other generations, Millennials are the only age group in the country currently worse off than their parents three decades ago. A broad range of economic factors has conspired to suppress wealth-building for these younger American workers; the trend predates the Great Recession. Younger Americans are facing stagnant pay, as well as a housing collapse and soaring student loan debt. However, Millennials grew up digital. They are not intimidated by technology, and they have little patience with those who shy away from using it to its full advantage. They expect to use technology to make work and life more interesting and productive. The embrace of new technology has not only made them digital natives, but mobile natives as well. In fact, a 2012 survey from the Pew Research Center’s Internet & American Life Project
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found that those ages 18 to 29 were more likely than any other age group to engage in real-time mobile activities ranging from coordinating social gatherings to reviewing a business or restaurant. Moreover, in middle school they were learning web design, broadcasting, HTML coding, Adobe Photoshop, Interactive Media, Microsoft Excel, WORD, PowerPoint, Publisher and more. In addition, the formative years for Millennials taught them that resilience and adaptability are essential for survival. The September 11th attacks, two wars, Columbine, mega-collapses of Enron, Lehman Brothers, Greece and our own American debt downgrade, all shaped their word-view, making Millennials more focused on trying to solve the big challenges that lie at the core of our future. They know they’ll be working on solutions to these problems for their whole life — and this super empowered generation wants to start NOW!
To empower and guide Millennials in your organization: • provide them with meaningful challenges, • believe in their capabilities • provide opportunities to for them to assume leadership positions • mentor them • delegate responsibilities not tasks, • and most importantly install purpose…. a vision for creating value and return across financial, social, environmental and spiritual bottom lines.
Purpose is what attracts the best talent. Purpose is the Holy Grail for organizations. Those that understand and create purpose will be the leaders of the next economic era.
Examples of these superempowered millenials include: Jack Andraka who at age 15 invented an inexpensive and sensitive dipstick-like sensor for the rapid and early detection of pancreatic, ovarian and lung cancers. After a close family friend died of pancreatic cancer, Jack (then a ninth grader) became interested in finding a better early-detection diagnostic test. He learned that the lack of a rapid, low-cost early screening method contributed to the poor survival rate among individuals with pancreatic cancer. After thinking further about the problem, he came up with a plan and a budget to put his ideas in motion.
Elif Bilgin who at the age of 16 invented the body-heat-powered flashlight; a banana bioplastic can be used for the
electrical insulation of cables, utilized sound waves to detect land mines; and is working to remove chemicals from our drinking water.
Aisha Mustafa who at the age of 19 patented a new type of propulsion system based on quantum theory that can propel space probes and artificial satellites without using any fuel.
Boyan Slat who at the age of 19, invented a series of floating booms and processing platforms designed to ‘suck’ in floating plastic rubbish. His invention can clean up the seas in just five years. These millenials have similarities. They have open access to knowledge, vast social media connections, dislike for red-tape, a healthy dose of idealism and a need to make an impact.
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FSAE MemberS
Association News
Member News
Introducing Fern Management Services Sue Fern recently announced that the management team of The Event Pro-SSSS Association Services has made a name change for 2014. The company’s new name, Fern Management Services will better reflect the full service management they provide to businesses and associations across the country. Fern Management Services provides expert, comprehensive, consultative management services to assist companies and non profits, develop solutions, strategic vision, and identify options for operational excellence.
The Naples Beach Hotel & Golf Club Captures Prestigious AAA Four Diamond Rating
FSAE wins Honorable Mention for Best Website/ Community Site Design FSAE was awarded Honorable Mention for Best Combined Main/Community Site Design from website and community provider, Higher Logic. FSAE launched its new website using the Higher Logic platform in August of this year.
Hotel News Pam Fields Leads Sales Team at Sundial Beach Resort Sundial Resort recently named Pam Fields to the sales team as the manager in Florida State Association market, a sales territory that she if familiar with from her 18 years of experience as the Associate Director of Sales at Sanibel Harbour Resort & Spa. Pam’s sales experience also includes time at the former Registry Resort & Spa in Naples, FL. In recent years Pam has indulged her love for dogs working as a professional dog trainer. She is anxious to return to the industry she loves!
Claudia Jonsson joins the Naples Marco Island Everglades CVB Claudia Jonsson has joined the Naples Marco Island Everglades CVB as the leisure sales manager. She brings more than 20 years of hospitality experience in both Catering/Conference Planning and Global Sales Management to the CVB. Claudia has held numerous sales and catering management positions in the Southwest Florida area and has developed and maintained solid relationships with both partners and customers alike.
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Always known for providing a high-level of service, with a beautiful beachfront setting and impressive amenities, The Naples Beach Hotel & Golf Club recently completed more than $45 million in renovations and enhancements over the past six years. This shows the commitment the resort’s owners and operators the Watkins family has shown to continually improving and enhancing the historic resort. This included the renovation and remodeling of its 317 guest rooms and suites, the opening (in early 2013) of a new Gulf-view ballroom named The Everglades Room, the addition (in 2010) of a beautiful new beachfront pool complex (with two new pools), the renovation and expansion of its Gulf-front bar The Sunset Beach Bar & Grill, enhancements to its championship golf course, and the just-completed renovation of its beachfront restaurant HB’s on the Gulf.
Other News Office Space for Rent: SUITE DEAL Beautiful 2- or 3-room suite, perfect for association or professional firm, in Tallahassee near John Knox and Meridian, 2040 Delta Way. Includes storage, private restroom, shared reception, access to kitchen & conference room, utilities, janitorial, security, cable TV and high-speed DSL Internet access. Call Rick at (850) 386-9100, ext. 16 or email roppenheim@rboa.com
Our sincere condolences to Kristin Marshall of DiamondHead Beach Resort & Spa on the loss of her father. Our thoughts are with you Kristin!
Forward Thinking for a Brighter Tomorrow 2013 ANNUAL REPORT FSAE FOUNDATION
source magazine special excerpt
Mission: To support education, research, professional development, publications, and public relations efforts for the association management professional.
Greetings Sir Winston Churchill said: “We make a living by what we get, but we make a life by what we give.” These are appropriate words to introduce the 2013 Annual Report for our FSAE Foundation. Why an annual report? Simple. It’s to recognize and thank our contributors and patrons for their generosity, provide a summary of the Foundation’s accomplishments and encourage all executive and associate members to make supporting our FSAE Foundation an annual practice. Because of your donations, the FSAE Foundation is able to support the development of the next generation of association leaders and ensure the continual improvement of the association management profession. Thank you all for supporting the Foundation through your time and donations. Please download the full Annual Report at www.fsae.org/ Foundation for more detail of our accomplishments in 2013. Sincerely, Jim Ayotte, CAE
2013-14 Foundation Chair
A PUBLICATION OF THE FLORIDA SOCIETY OF ASSociATION EXECUTIVES
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Supporting The FSAE Foundation Education Total Cash Donations:
Executive Series Luncheons The Executive Series Luncheons are exclusive to association executives. The luncheons are held in Tallahassee, several times each year with new luncheons coming to Central and South Florida in 2014! 2013 Luncheons: • Looking Back to Look Forward Former Senator Robert McKnight Sponsor: Visit St. Petersburg/ Clearwater • Why We Hate Congress and Are Powerless To Change It Steve Vancore, VancoreJones Communications, Inc Sponsor:Experience Kissimmee
$12,040
$26,500 on-site auction
$13,500 online auction
$40,000 Total Auction Donors:
235
Download the full 2013 Annual Report:
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Jan/FeB 2014
124
Total Auction Proceeds:
• Looking Ahead to 2014 Legislative Session Lester Abberger, B.L. Abberger & Company and Mary Ellen Klaus, Miami Herald Sponsor: Renaissance Orlando at SeaWorld
www.fsae.org/Foundation • Foundation Volunteers • Executive Series Luncheons • Think Tank Symposium • Scholarships/Grants for Professional Development • Industry Research • Online & Silent Auction • Foundation Donors • Auction Donors & Patrons
Foundation Donors:
Total Auction Patrons:
92
most patrons purchased multiple items
2013 by the Numbers
Think Tank
“The scholarships offered through FSAE and the Foundation have proved invaluable for advancing my career. Whether I was applying to attend Annual Conference or to help defray expenses for my CAE exam, it has been great to know that my association can assist me. Thank you to FSAE, the Foundation and all the members who help support the scholarships through their donations or their participation in the silent auction!
The Foundation hosts an annual Think Tank to contribute to the association management knowledge base. The meeting gathers a small group of association decision makers to contemplate an issue, concern, topic, or idea concerning the operation of associations and/or the association management profession.
Rachel Luoma, Previous Scholarship Recipient
2013 Topic: The Membership Nexus: Positioning Your Association in the Face of Declining Revenue Streams
CSE, Partners in Assn Management
Professional Development Grants Awarded:
12
Scholarship/Grant Funding Awarded:
$7,525 Contribution for FSAE Educational Programming:
$20,000 Foundation Event Attendees:
162
Facilitator: Bill Pawlucy, CAE Association Options, LLC Host Sponsor: Sirata Beach Resort & Conference Center, St. Pete Beach
“I would not have missed this Think Tank for anything in the world! I have gotten so much that I am taking back to my association that’s going to help us be more effective, more efficient and provide an even better level of service to our members than we do now. This is more than worth 10, 20 times the price of our membership dues to FSAE.” Deborah Boza-Valledor, CIPS,CRB COO & Chief Marketing Officer Miami Assn of REALTORS
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Thank You 2013 Donors! Visionary: $1,001+ Al Pasini, CAE Eleanor J. Warmack, CAE Benefactor: $751 - $1,000 Steward: $501 - $750 Champion: $251 - $500 Bennett E. Napier, II, CAE Altruist: $101 - $250 Kathy B. Anderson, CAE, IOM Jim Ayotte, CAE Jaime Caldwell, ACHE Anthony Fabrizio, III Carolyn R. Fazio, ECAM Sue Fern Richard T. Hull, Ph.D. Robert P. Jones Rachel Luoma Becky Macaluso, CAE Kevin M. Mayeux, CAE John Ricco, CAE Jim Zaniello Investor: up to $100 Margo S. Adams Tricia E. Arnold, CAE Charlotte Brand Audie Carol A. Austin, CAE, PRP Peggy Ball Elizabeth Baranik Paula Baumgardner Timothy A. Bell Michele G. Bemis, CMP Barney T. Bishop, III Ian H. Black Janegale M. Boyd Joseph R. Boyd, Esq. Kathryn L. Bradley, CAE Barbara Brady Linda Bridges Peggy Brogan Gregory Brooks Christine Brosh
Beth Brunner, MBA, CAE Linda Bruns Shelly Caruthers Lisa B. Chamberlain, CMP Kimberly Chorniewy John D. Clark Jr., CAE Tara Collins, CMP, CHSP Ian Cordes Jack Cory Keyna D. Cory Carlie Crooms Richard Curran Erin Daly Diane L. Darrow Rebecca DeLorenzo, IOM, CAE Barbara L. Denmark, CAE Peter Dyga, CAE Jeff Eacker Mark P. Fontaine, CAE Kathy Ford Connie Galietti, JD David Garrison CPA, RCE, CAE Michael Gerringer Steve Glass, CAE, CMP Melissa Gross Tyrone A. Haskett Carolyn D. Hinson, CGMP Milissa Holland Jessica Hughes Bill D. Hunter, APRP, CAE Lynn Hupp Fran Iosa Amy Issersohn Belton E. Jennings, III, RCE, CAE, APR, CIPS Kenneth Kent Teresa King Kinney, CAE, RCE Mark D. Landreth, CAE, CCD, DPL Paul A. Ledford, CAE, CHA Kimberly Lee Betty Ann Lewis Steven Louchheim, CAE Lance Lozano, CAE Bill Lupfer Lisette Mariner
Gwendolyn Marshall, CMP Drew D. McLeod, FMP Kristin McWhorter, CAE Kathleen Megivern, JD, CAE Kevin Metheny, CPA, CPM Charles A. Michaels, CAE Barbara A. Miller Richard Miseyko, CMP, CMM Bill Montford Bill Moore Tom Morrison Rusty Payton, CAE William J. Phelan, CAE Ginger Phillips, Ed.D., CMM P. Christine Poole, CMP Noelle Ricciardi Dean Ridings, CAE Rich Robleto, CAE Natalie Rodriguez Donna H. Ross, CAE Retired Nancy Rossero Kimberlie Ryals John “Jack” F. Schlegel, PharmD, MSEd, CAE Mark Sedgley Josephine Sheffield Rosalie Small Elizabeth Smith Ted L. Smith, CAE Robert J. Sniffen Susan Stafford Lisa Stanley David J. Sutton, CAE, J.D. Pat Swartz, CMP Pamela Vargas Jim Warren Susan Warren Latoya D. Washington William Watson Doug Wheeler Linn Wheeling, CAE Nikki L. Wiktorsson, CMP Kathleen Wilson, CAE Treena Winkler Shirley Wise Jason Zaborske
Give Back to Your Profession. www.fsae.org/Foundation
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Jan/FeB 2014
For Members By Members
Associates Make It Happen...in FSAE and in their Communities!
NOTABLE NEWS 4
Wow! I knew that our FSAE Associates are generous but I had no idea of the awesome ways that they give back to their communities all By Betty Homan-Bolick over Florida! Many people Vice-Chair, Associate Advisory Committee only help out during the holidays but not our FSAE Associates. We make sure that we help our communities throughout the year. News from around the state: Panama City -- Valerie Mahon from the Bay Point Wyndham Resort in Panama City told me how their hotel hosts meetings free of charge for the Humane Society and the Children’s Home Society during the summer months. Valerie’s hotel also has hosted the Warrior Beach Retreat for the last three years. This event honors wounded warriors by giving them and their families a vacation. The Bay Point Wyndham Resort has donated more than 275 free room nights, banquet functions, and a free spa day for the wives of the wounded warriors. Fort Myers - Kimball Matthews from the Lee County Visitors & Convention Bureau reports that the staff has been helping
Hope Holidays Without Hunger at Harborside. Across Florida - Since 2010, the Marriotts of Florida Group has sponsored “Meals of Hope” on the last day of the FSAE Annual Conference. The 42,000+ meals, packed by teams of FSAE members, were donated to community food banks close to the FSAE conference site. Every fall, during the Marriott Global Customer Appreciation Week, the Friday of that week is dedicated to giving back and each region decides how. For 2013, the Tampa Bay region of hotels supported Feeding America – Tampa Bay and spent the day sorting donated food for distribution. For many years, Marriott has supported the Children’s Miracle Network and gets involved in its annual telethon. Local Marriott properties also participate in the Torch Relay every year, raising money in support of the cause. Last year in Tallahassee, guests at the Marriotts of Florida’s holiday party stuffed “Build A Bears” to be donated to homeless and underprivileged children in Tallahassee. Orlando - Through the generosity of its team and members, Visit Orlando contributes more than $500,000 per year to 50 worthy organizations worldwide. Contributions range from clothing and school supply drives for the Grand Avenue Primary
We make sure that we help our communities throughout the year.
out in the Soup Kitchen for several months and will continue in 2014. The entire staff volunteers annually to help decorate the pool area of the Edison & Ford Winter Estates, by the way, the first pool in Fort Myers. Also close to Christmas each year, volunteers assemble 500,000 packages of soup for Meals of
Learning Center to educational initiatives with the Boys & Girls Club of Central Florida. Events such as Visit Orlando’s Magical Dining Month, Annual Golf Tournament and the Heart of Florida United Way Employee Drive benefit local non-profits and various Central Florida arts and cultural groups. Visit Orlando also continued pg 28 A PUBLICATION OF THE FLORIDA SOCIETY OF ASSociATION EXECUTIVES
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For Members By Members
NOTABLE NEWS 4
FSAE Education in 2014 We all know the importance of professional development and the vital role that FSAE plays in our professional and personal growth. In reviewing the recent member survey results, educational opportunities By Rachel Luoma, FSAE Education were listed as one of the Committee Chair most important elements – and we are listening. As the 2014 Education Committee Chair, I am personally committed to bringing a strong educational platform to the members of FSAE. Additionally, the FSAE Board is committed to moving the organization forward through strengthening our members and providing a higher level of educational content at all FSAE events. 2014 brings incredible opportunities to the organization. With this year’s expanded Executive Series Luncheons, the
regional Meet & Greets and the Annual Conference, we are focusing on topics that offer all attendees new ways of thinking from presenters that fully engage the audience. We’ll focus on not only the tools needed to be successful, but the innovative ideas that are helping others succeed. We’re expanding this concept into online education as well. The newly launched Qualified Association Specialist (QAS) program offers a broad base view of the principles in association management and helps all staff connect how various association functions/departments work together. Nowhere else can you get such high quality education, at your fingertips for such an affordable price! QAS gathers seasoned experts from around the country to present a comprehensive overview of the many facets of working in or with an association – from the legal and financial “business model” of associations’ unique governance/volunteer structure, to understanding the key principles of membership, communications, events, social media/communities, non-dues revenue programs,
NEW from FSAE: The Comprehensive Overview of the Key Areas of Association Management includes: • Organization Types & Management Structures
FSAEs Affordable Educational Program on the Principles of Association Management FSAEs Qualified Association Specialist (QAS) Certificate Program gathers seasoned experts from around the country to present a comprehensive overview of the many facets of working in or with an association. This program is perfect for young (or new) professionals in the association industry who want to better understand the many facets of their organization.
• Board Governance & Volunteer Management • Financial Management & Budgeting • Administration & HR • Legal Issues in Associations & Risk Management • Marketing, Communication & Crisis Management • Social Media & Online Communities • Membership Recruitment/Engagement/Retention • Meetings, Conference, Trade Shows • Non-Dues Development & Training Program • Public Policy & Government Relations • And More!
www.fsae.org/AssociationSpecialist 20
Jan/FeB 2014
public policy and data management. These industry leaders share their knowledge through 12 online modules, approximately an hour each to fully prepare you for your career in association management. Learn more at www.AssociationSpecialist.org.
A TropicAl oAsis MEET IN THE CENTER OF IT ALL.
2014 brings incredible opportunities to the organization While this is such an amazing program, Annual Conference will still be our crowning jewel. In years past, the focus has been on finding that perfect balance between education and networking. However, we’ve realized that networking comes naturally when you put intelligent people together in a room. This year, our focus is on the educational programs themselves and ensuring that the caliber of the presenter and the content gives attendees new knowledge and skills to help them grow both personally and professionally. Keep your eyes peeled for the Annual Conference educational line-up, which should be released in January. Whether it’s online, a local luncheon or the Annual Conference, 2014 will surely not disappoint FSAE members seeking education.
The DoubleTree by Hilton Orlando at SeaWorld, an official on-site SeaWorld partner hotel, is Orlando’s premier meetings destination. With 1,004 guest rooms and suites and 60,000 square feet of indoor/outdoor meeting space, along with multiple dining options, full-service business center, internet café and recreational amenities, we are the ideal choice for your Orlando meeting. Experience our Florida-inspired, 28-acre oasis conveniently situated in the heart of Orlando’s famous attractions and close to the Orange County Convention Center. For more information, contact Lisa Greene, Senior Sales Manager, at 407-345-0056 or groups@DoubleTreeOrlandoSeaWorld.com.
10100 International Drive, Orlando, FL 32821 Phone 407-352-1100 www.DoubleTreeOrlandoSeaWorld.com
mark your calendar!
Be sure to mark your calendars for events near you – and we hope to see you there!
Planting the Seeds of Innovation
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Foundation Corporate Scholarship Partners Many Foundation scholarships/grants are possible because of our corporate partners. Hyatt Hotels in Florida and Marriott International Hotels & Resorts of Florida have supported members’ professional development for numerous years through their generous donations to the Foundation. Thanks to their continued generosity, 2014 Scholarships/Grants are once again possible. Thank you! “Marriott International Hotels & Resorts of Florida value our great relationships with all the association members and we are looking forward to continuing our partnership. We are honored to be able to work with and give back to such a great group of friends and professionals.” Melinda Bailey, Sr. Account Executive, Marriott International Inc.
“Hyatt Hotels & Resorts in Florida appreciates our long-term relationship with Florida’s association community. We want to continue to be a great partner by supporting association professional development. Since 1984, through Hyatt Hotels in Florida, we have contributed nearly $100,000 to benefit association executives.” Bob Harris, CAE, Association Representative
The 2014 Professional Development Scholarship/Grant applications open February 1st!
www.fsae.org/Grants 22
Jan/FeB 2014
Thank You!
FSAE Foundation
Thank You Donors!
Nov/Dec 2013 Kathy
Anderson
CAE, IOM
Charlotte Audie
Paul
Ledford
CAE, CHA
Lance
Lozano
CAE
Carol
Austin
CAE, PRP
Bill
Lupfer
Jim
Ayotte
CAE
Becky
Macaluso
Peggy
Ball
Lisette
Mariner
CAE
Elizabeth Baranik
GwendolynMarshall
CMP
Tim
Bell
Kevin
Mayeux
CAE
Michele
Bemis
CMP
Drew
McLeod
FMP
Barney
Bishop
III
Kathleen
Megivern
JD, CAE
Ian
Black
Kevin
Metheny
CPA, CMP
Joseph
Boyd
Charles
Michaels
CAE
Peggy
Brogan
Richard
Miseyko
CMP, CMM
Gregory
Brooks
Bill
Montford
Jaime
Caldwell
Tom
Morrison
Shelly
Caruthers
Bennett
Napier
CAE
Lisa
Chamberlain CMP
Rusty
Payton
CAE
William
Phelan
CAE
Ginger
Phillips
CAE
ESQ
ACHE
Kimberly Chorniewy Jr., CAE
John
Clark
Ian
Cordes
Dean
Ridings
CAE
Kenya
Cory
Donna
Ross
Peter
Dyga
CAE, Retired
Jeff
Eacker
Nancy
Rossero
Anthony
Fabrizio
III
Carolyn
Fazio
ECAM
Sue
Fern
Mark
Fontaine
CAE
Connie
Galietti
JD
Steve
Glass
CAE, CMP
Melissa
Gross
Jessica
Hughes
Bill
Hunter
Lynn
Hupp
Fran
Iosa
Belton
Jennings
Robert
Jones
Kenneth
Kent
Paget
Kirkland
Mark
Landreth
CAE
APRP, CAE
III, RCE
CAE
Career HQ
Kimberlie Ryals John
Schlegel
PharmD, CAE
Mark
Sedgley
Rosalie
Small
Ted
Smith
Robert
Sniffen
Susan
Stafford
Lisa
Stanley
Eleanor
Warmack
Jim
Warren
Susan
Warren
Linn
Wheeling
CAE
Nikki
Wiktorsson
CMP
Kathleen
Wilson
CAE
Treena
Winkler
James
Zaniello
CAE
CAE
To donate, visit: www.fsae.org/makeadonation
Open the door to new career opportunities! If you’re thinking it’s time to make a move to a new job, but you don’t know how (or where) to begin, get the ideas and answers you need at careerheadquarters.fsae.org.
Scan today’s job market careerheadquarters.fsae.org gives you access to the largest website of its kind, so you can do a comprehensive survey of the job market in no time flat. And you can fine-tune your research—searching jobs by title, description, location, or salary.
Find out if you’re “in demand” Test the waters quickly and confidentially by posting your resumé in the search-able database, then stand by and wait for employers to come to you.
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on paper can make—or break— your chance for that dream job, big promotion, or salary increase. Our certified expert resumé writers will help you shape a document that’s eyecatching and results-getting.
Remove the roadblocks that stand between you and your dreams Learn about coaching with one of our professional coaches. You’ll gain insight into your behavioral style, increase your networking and interviewing skills, and master techniques for overcoming the professional and personal obstacles that can undermine job success.
The opportunities are there And the door is open. Find out what’s on the other side, for you...AND your career.
Visit careerheadquarters. fsae.org today! The Best Source of Association Industry Jobs and Resumés
A PUBLICATION OF THE FLORIDA SOCIETY OF ASSociATION EXECUTIVES
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Support those who support fsae
FACILITIES
Buyer’s Guide
BELLASERA HOTEL, NAPLES
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CVBs
2014 Guide to CVBs and Convention Centers The Beaches of Ft. Myers & Sanibela Find your island and find that nothing inspires a successful meeting quite like an inspired setting. On the Beaches of Fort Myers & Sanibel, find a variety of venues designed to connect attendees to each other and to nature like nowhere else. For attendees, a meeting held on The Beaches of Fort Myers & Sanibel naturally feels different. For planners, the area’s innate accessibility and affordability adds to the charm of this island paradise. Located on Florida’s southwest Gulf coast and easily accessible via Southwest Florida International Airport (RSW) or by car via I-75, the area is a haven for nature lovers, sun seekers, shell hunters and anyone seeking a uniquely different Florida location for a meeting or event. VIsit FortMyers-SanibelMeetings. com to find your island today or call 888-231-5061 for more information.
A PUBLICATION OF THE FLORIDA SOCIETY OF ASSociATION EXECUTIVES
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Meet Sunny: Style. Substance. Savings with Sun, Sand and Surf. The Greater Fort Lauderdale Convention & Visitors Bureau knows how to make a meeting planner shine. Getting here is a breeze with easy access from the Fort Lauderdale-Hollywood International Airport (FLL) with competitive fares, great connections and free Wi-Fi. Only four miles from the airport is the Gold LEED certified, 600,000 sq. ft. Greater Fort Lauderdale/ Broward County Convention Center, a wide range of meeting hotels including the Lauderdale Convention Collection, the downtown arts and entertainment district, and Blue Wave certified beaches. And getting around via Water Taxi is fun. As the #1 lowest business tax city (according to GBTA), Greater Fort Lauderdale offers great value as well as sunsational service. Get down to business by calling 800-356-1662 or visit sunny.org/meetings.
Visit Jacksonville Jacksonville, perfectly positioned along the Atlantic Ocean in Northeast Florida, is called the “River City by the Sea.” Whether you are looking to discover the undiscovered, ignite romance, reconnect with family, or be inspired by the city’s cultural offerings, unique cuisine, or uncrowded beaches, anything is possible. Visitors will find plenty to do with diverse activities, restaurants, and nightlife. From convention hotels to resorts to boutique properties, Jacksonville offers more than 18,000 guest rooms, fitting every budget and preference. Jacksonville welcomes groups from 10 to 10,000 to experience its unique meeting venues and event spaces. Beyond the meeting room, the possibility for an unforgettable experience is waiting for you in Jacksonville! Call (800) 340-4444 or go to www.visitjacksonville.com/meetings for more information.
Kissimmee Makes Sense … And 150,000 Cents! Make that $1500 which is what your organization can earn based on total number of room nights when you book your next meeting in Kissimmee. That makes good business sense as you increase your ROI with our It Pays to Meet in Kissimmee incentive program. Kissimmee is also a good common-sense selection, considering attendees love to visit Central Florida which gives you strong attendance; plus our versatile facilities offer more than one million square feet of flexible meeting space that can comfortably accommodate groups of 10 to 10,000. Add a convenient location to Orlando International Airport (MCO), all of Orlando’s theme parks, plus exciting activities unique to Kissimmee, and you can create a truly memorable meeting. To learn more visit MeetInKissimmee.com.
DISCOVER THE PALM BEACHES: The Best Way To Meet In Florida Few destinations mix business and pleasure as memorably as the Palm Beaches. Perhaps, that’s because America’s First Resort Destination® has been perfecting the art of Florida hospitality for more than 100 years. Today, you’ll find more than 200 hotels, combining to offer over 1 million square feet of meeting space. Plus, The Palm Beach County Convention Center boasts 100,000 square feet of exhibit space, including a 22,000 square-foot Grand Ballroom and 21,000 square feet of breakout space. Add 47 miles of perfect beaches; more than 160 golf courses; worldclass shopping; and just about everything else under the sun, and you’ve discovered the best way to meet in Florida. Learn more at PalmBeachFL.com/Meetings.
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INVITE HISTORY AND INSPIRATION TO YOUR NEXT MEETING Stand out from the crowd by taking your crowd to Florida’s Historic Coast®, St. Augustine | Ponte Vedra. It’s where 42 miles of Atlantic beaches and 500 years of history surround a place that’s witnessed the discovery of America and a renaissance of commerce and culture. When it comes to meetings, St. Augustine | Ponte Vedra charts its own course, too, featuring a range of historic to contemporary properties for up to1,500 attendees and world-famous golf. Take your next gathering to this place where history isn’t the same old story. Visit MyFloridaMeetings.com for info and download our Group & Meeting Guide. Or call 1-800-418-7529.
Exceptional Meeting Properties in 2014 Doubletree by Hilton orlando at seaworld Conveniently located adjacent from SeaWorld, the Doubletree by Hilton Orlando at SeaWorld is just minutes away from all of Orlando’s major attractions and the Orange County Convention Center. Recent enhancements include a brand new look for its main lobby, new lobby bar, upgraded wi-fi, new full-service bushiness center with internet café and enhanced landscaping throughout the property. The property has 1,004 guest rooms with 60,000 square feet of flexible meeting facilities, including two ballrooms, creative catering services, and a professional staff to anticipate your needs and flawlessly execute your successful business conference, training seminar, reception or gala social event. Resort amenities include three swimming pools, multiple dining options, day spa, and fitness center. For more information, please visit the website at www.doubeltreeorlandoseaworld.com or contact the hotel directly at 407-352-1100.
TradeWinds Island Grand Value-added group rates, attention to detail and friendly service bring associations back to TradeWinds Island Grand year after year. Amenities typically included in the group rate include parking, fitness and business center use, guest room and meeting space Wi-Fi, and waived resort fee. Over 70,000 square feet of flexible meeting space includes 21 breakout rooms, three rooms exceeding 8,000 square feet plus tropical courtyards and beachfront terraces that offer distinctive venues for each event. The recently remodeled guest rooms feature luxury pillow-top bedding, HDTVs and travertine tile. Miles of white sandy beach, 10 dining and entertainment venues, cutting-edge water sports, giant waterslide and children’s activities make TradeWinds ideal for a post-meeting getaway. 800.345.6461, TradeWindsMeetings.com
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Associates Make It Happen...in FSAE and in their Communities! (continued from pg. 15) helps connect conscientious conventions and meeting groups with a variety of deserving organizations to give back to the community, while hosting an event in the destination. The Renaissance Orlando Airport Hotel sales team and other staff members donated more than 150 pillowcases and sewed the dresses for the “Ruby Dress Project” benefiting My Neighbor’s Children, an organization dedicated to helping orphans in Haiti. This project was started by the passion of one staff member, Brenda Pfeifer, and her mother Ruby. Since June 2013, 800+ pillowcase dresses have been sent to Haiti to help those in need. The Renaissance Team has held multiple food and clothing drives benefiting the Salvation Army, Blessed Trinity Catholic Church, and Second Harvest Food Bank. The executive team participated in the Children’s Hunger Project,
packaging meals for families in our direct communities.
Christmas by buying gifts, clothes, and food for them.
Betty Homan-Bolik’s team at The Florida Hotel and Conference Center is very committed to community service. All the managers donate their time and help serve meals at the Orlando Rescue Mission once or twice a year. Throughout the year, the Hotel also donates extra linens, luggage racks, toiletries, etc. Staff participated in a food drive at the hotel for the Second Harvest food bank and then volunteered time to sort food at their facility.
On the furry friends side, the hotel director donates many hours of her time rescuing many animals and finding them good homes. She has also logged many miles driving to meet other rescue workers to save pets lives.
The Salvation Army regularly gets furniture and other items from the property. Each year, the team works with the Salvation Army for Christmas “Angels.” Managers go to the local facility and help the chosen families pick out the gifts for their children. Every year, our sales team picks a family in need from one of the local churches and makes sure that they have a very Merry
As part of John Lennon’s vision for a world free from hunger and in peace, Hard Rock is working with Yoko Ono and WhyHunger to ensure every child has the right to sustainable, nutritious food. Imagine There’s No Hunger helps fight child hunger and poverty worldwide through grassroots solutions that secure basic rights to food, water, and land. Everyone
Elizabeth Baranik and her team at the Hard Rock International offices are currently promoting a major endeavor - “Imagine There’s No Hunger – Join Us to Combat Childhood Hunger and Poverty Worldwide!”
can get involved. When you purchase limited edition products, you will provide nutritious food to children in 22 countries around the globe. There are many more examples of our FSAE Associates in action. Visit this URL http://www.fsae.org/ associateVolunteerism to learn more about other volunteer projects and decide how you can get more involved in your community. In closing, I would like to thank each and every one of you personally for helping to make FSAE, your communities, and the world a better place! I am proud to be part of such a great Association and it is an honor to serve you on the AAC Committee.
MEETINGS HERE AREN’T THE SAME OLD
Like the tides that flirt with our 42 miles of coastline, we’re always changing. Whether it’s fully updated meeting space at a plush golf resort, a collection of surprising new restaurants, or a rush of seasonal e vents. There’s always a twist on the expected in this inspiring outpost where history is not the same old story. Visit MyFloridaMeetings.com for a downloadable Group & Meeting Guide or call 800-418-7529.
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meetings feel more natural in southwest florida. surround yourself with the things that matter most.
F ind an unforgettable meeting that is accessible and affordable. Find $5,000 in room rebates to
make your decision even easier. With easy access whether flying or driving, outstanding meeting and conference venues and endless recreation, The Beaches of Fort Myers and Sanibel is the ideal choice for Florida meeting and incentive planners. Visit FortMyers-SanibelMeetings.com to find your island today, or call 888-231-5061 for more information.
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Behold, a destination designed for meetings. Getting down to business in Greater Fort Lauderdale has never been more uplifting. With convenient airport access, affordability, and all you need close to the LEED® Gold Certified Broward County Convention Center, inspiration is always on hand. Visit sunny.org/meetings
Scan for a sunny meeting video preview.
Greater Fort Lauderdale Convention & Visitors Bureau • 800-356-1662 • meetlauderdale@broward.org