From SM
2 013
Media Kit A Free magazine for parents in
southwest missouri
Parents in Southwest Missouri are looking for ways to connect with each other, as well as with the businesses they frequent and the products they buy. They also want easily digestible tips on child rearing, finance management and shopping in our area. From the Nest provides the opportunity for our readers to get all of that and more. We aspire to bring a unique perspective from Springfield to Branson by publishing inspiring columns by local parents, promoting activities to get families involved in the community, and a host of other educational and entertaining articles as dictated by our readers and their distinctive needs in this quarterly, free magazine.
www.FromTheNestMag.com
Contact Us Attn: Advertising Director P.O. Box 9641 Springfield, Missouri 65801 P: 417.771.9859 E: Advertising@FromTheNestMag.com
www.FromTheNestMag.com
2013 Media Kit | From the Nest | 1
Brought to you by Moms in the ozarks
Photo Credit: Shutterstock.com
about From the Nest
W h y A d v e rt i s e w i t h u s With an advertisement in From the Nest, you have the opportunity to reach parents across the Ozarks in a way you haven’t been able to before, pairing an ad with editorial content specifically targeting that group. Here are a few other reasons to advertise with us. • We have some of the lowest rates in the region. Starting at just $65 per issue, you can reach more than 1,000 families spanning from Springfield to Branson in a publication that will be on the shelf at doctors’ offices, dental clinics, gyms, retailers and other family-friendly locations for nearly three months. We offer amazing discount opportunities, as well. • Moms are our demographic. According to statistics provided by the Marketing to Moms Coalition, women influence 85 percent of their household purchases. However, while moms nationwide made up a $2.4 trillion market in 2011, many felt that advertisers failed to focus on or connect with them. • No other area magazine has editorial content exclusive to parenting. We reiterate that because studies show that moms spend a lot of time reading news, researching products and shopping. With an advertisement in From the Nest, you can help our readers do each of those things in this one-stop informational experience.
06.28.13
Art Due
07.01.13
Run Date
08.26.13
winter Deadlines Commit
09.13.13
Art Due
09.20.13
Run Date
11.25.13
Ad Sizes and Specifications Ad size
Trim Size
Live Area
Bleed Size
Full Page
8.375 x 10.875 in
7.5 x 10 in
8.625 x 11.125 in
Two-Third
4.875 x 10 in
4.625 x 9.75 in
N/A
Half
7.5 x 4.875 in
7.25 x 4.625 in
N/A
Third
2.375 x 10 in
2.125 x 9.75 in
N/A
Quarter
3.625 x 4.875 in
3.375 x 4.625 in
N/A
Eighth
3.625 x 2.3125 in
3.375 x 2.0625 in
N/A
www.FromTheNestMag.com
4.2%
Branson
9.3%
Republic
11.6% Ozark
23,125
In the Local Area
62.7%
Springfield
12.2% Nixa
29,160
Women
25 to 44
in the local Metro area
(*In the Spingfield Metro Area. Source: 2010 Census)
F i l e F o r m at s Preferred: PDF/X1-a Accepted: High-Res PDF, TIF, or JPEG
Fa l l D e a d l i n e s Commit
Households with Children*
Files must be at least 300 dpi, flattened with fonts embedded. Please build all ads to bleed size. Keep all text and other important information a quarter inch away from the trim size.
S e n d i n g Yo u r F i l e s Send your file(s) directly to artdirector@fromthenestmag.com or burn file(s) to a DVD and send it along with a hardcopy proof to the art director’s attention to P.O. Box 9641, Springfield, MO 65801. Materials will not be returned.
Do you Need your Ad designed? We can help. Contact us at Advertising@ FromTheNestmag.com or call 417.771.9859 for more information. 2013 Media Kit | From the Nest | 2