2020 FTD University Course Calendar

2020 FTD ÂŽ UNIVERSITY

Leadership Development Calendar

At FTD, our ultimate goal is to focus on the success of you, our Florist Partners and identify opportunities to help you achieve your goals. FTD University provides you access to world-renowned business and design experts through a variety of education courses, both onsite and online. FTD invests in these courses, and more specifically in our members, as we work towards our mutually beneficial success. Because, Together We Grow.

WWW.FTDi.COM/FTDUNIVERSITY

FTD® BOOT CAMP

Develop or enhance your business and design skills to help grow your business at FTD Boot Camp. This fun and informative three-day workshop, led by Ann Jordan AIFD and Pete Samek AIFD, is packed with information designed to drive local business to your shop, fine-tune your design techniques and provide the opportunity to network with other florists.

“

FTD Boot Camp is the best investment that I have made in my business in 20 years — helped me set a path with specific concrete tasks that I am able to implement immediately to improve my business.”

– Adrian Dube, Anchorage Floral

ated #1 R rse u o C

DATES: August 3–5, 2020 October 5–7, 2020 LOCATION: Downers Grove, IL — FTD Headquarters COST: $699/person*

View the full agenda at www.FTDi.com/FTDUniversity EARLY BIRD SPECIAL: $699/person $599/person if registered by: June 3, 2020 for August session August 5, 2020 for October session *This great value is inclusive of all education sessions, flowers, design tools and materials. Refreshment breaks, daily lunch and a networking dinner are also included.

APPLY FOR A SCHOLARSHIP!

Anchorage, AK Attended October 2019

“

I thought I knew a lot about the floral business, but I learned so much more than I ever expected while at Boot Camp! It is very informative and worth the time away from your shop.

You will come back to your store reenergized and ready to do so much more than you will ever believe!”

– Amy Pedneau, Cleda’s Flower Shop Jena, LA Attended August 2019

FTD University is offering $10,000 in scholarships to FTD Boot Camp in 2020! The application is available at www.FTDi.com/FTDUniversity. The application deadline is March 1, 2020.

FTD® WEBINAR SERIES E FRE

The FTD Webinar Series features FREE online presentations on valuable business topics that can help you increase your sales and profits. The webinars are presented live by one of FTD’s leading education consultants or a seasoned business professional.

Register for all webinars at www.FTDi.com/FTDUniversity.

All webinars are on Tuesdays at 4 pm ET/1 pm PT. AMERICAN FLORAL TRENDS FORECAST 2020–2021: TURNING TRENDS INTO DOLLARS Featuring J. Keith White AIFD FTD Education Consultant January 21, 2020 SOCIAL STRATEGY: PAID VS. ORGANIC Featuring Krista Neher CEO, Boot Camp Digital March 24, 2020 DELIVERING AN EXCEPTIONAL CUSTOMER EXPERIENCE Featuring Randy Wooten AIFD FTD Education Consultant April 21, 2020 PEOPLE POWER: THE ENERGY THAT PROPELS YOUR STORE Featuring Lynn Switanowski-Barrett President, Creative Business Consulting Group May 19, 2020

“

So easy to view, even with a busy schedule.

I viewed the webinar on my iPad while working.”

– Brenda Carroll, Brick City Flowers, Ocala, FL

MERCURY NETWORK ON YOUTUBE

Got a minute or two?

Brush up on your design skills or pick up new business-building tips on the Mercury Network YouTube page, youtube.com/FTDMercuryNetwork.

You’ll find how-to videos devoted to both FTD exclusives and everyday arrangements, dozens of recorded webinars, two-minute business-boosting videos and more. Make sure to subscribe to the channel so you never miss a new posting!

LET’S TALK ABOUT ORDER VALUE Featuring Dave Ziegler and Keith Harbison AIFD FTD Membership/Directory and Quality Assurance Team Leads July 21, 2020 THREE WAYS TO GET MORE CASH OUT OF YOUR BUSINESS Featuring Dan Jablons Owner, Retail Smart Guys September 15, 2020 PROFIT BY PERFORMING: CREATING CUSTOMER EXPERIENCES THAT WOW AND WIN BIG SALES! Featuring Lynn Switanowski-Barrett President, Creative Business Consulting Group November 10, 2020 CREATING KILLER CONTENT QUICKLY Featuring Krista Neher CEO, Boot Camp Digital December 8, 2020

WEBINARS ON DEMAND

All webinars are recorded and available for viewing on our YouTube channel.

FTD® MERCURY POS HOW-TO WEBINAR SERIES E FRE

FTD’s Mercury Point of Sale system was built to make our Florist Partners’ day-to-day operations easy, simple and integrated. Our NEW Mercury POS How-To Webinar Series will teach you how to leverage your comprehensive shop management solution to cut overhead and handle your day-today floral management tasks, so you can focus on delivering an exceptional customer experience.

Register for the Mercury POS webinars at www.FTDi.com/FTDUniversity.

All Mercury POS webinars are on Wednesdays at 4 pm ET/1 pm PT. DELIVERY MODULE AND MOBILE APP January 22, 2020 FLORIST DIRECTORY ADMINISTRATION April 29, 2020 ORDER ENTRY/POS SHORTCUTS May 20, 2020 MERCURY ADMINISTRATION June 17, 2020 EMAIL TEMPLATES July 22, 2020 WIRE RECONCILIATION August 12, 2020 Webinars will be recorded and available to watch at youtube.com/FTDMercuryNetwork.

FTD® MERCURY POS PERSONALIZED TRAINING

Get one-on-one training for your Mercury POS system on specific training topics of your choice for the low cost of $99 per hour. Scheduled at your convenience, you will receive personalized training with your own data from your own POS. We simply set up a remote connection to share your screen and host the tutorial with an expert trainer. Email techeducation@FTDi.com to set up your personalized training.

Together We Grow FTD is focused on the success of our Florist Partners.

Leadership Development

Innovation & Store Operations

Comprehensive Marketing Tools

Unique Designs to Drive Orders

Exceptional Supply & Quality

Fast & Easy Delivery

TO LEARN MORE FTDi.com/grow | 800.788.9000 | floristrelations@ftdi.com

@MercuryNetwork

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