CRUISE 22 COLLECTION Off Price
MILANO _ DECEMBER 2021
For internal use only - Retail Training Dept.
1
INDEX
COLLECTION FEATURES ………………………………………………….. 4 HANDBAGS …………..….……………………………………………………..7 CASES …………………………………………………………………….……22 SMALL LEATHER GOODS …………………………………………….…....25 LEATHER APPENDIX ………………………………………………………. 30 VISUAL DICTIONARY ……………………………………………………….33
Women’s Collection
2 For internal Use only- Retail Training Dept.
INTRODUCING THE COLLECTION
The SS22 Collection celebrates freedom and a re-definition of daily life which balances work and free time in a new flexible way. In this new mind-set, we aspire to spend as much time outdoors as possible, looking for a mid-day escape or a breath of fresh air at the end of each day. We trade traditional transportation for bicycles and long walks, which allow for maximum freedom as we feel the wind filling our spirits and the sunshine enlightening our souls. The collection takes us on this journey from the hectic city to the surrounding countryside, to witness the flowering fields and wonders of nature with the re-birth of spring.
The various lines in the collection offer a balance of functionality and aesthetics with harmony in volumes and proportions, with an acute attention to detail. The bags can be worn by hand, but also with added possibilities to wear in multiple ways with the adjustable shoulder straps, perfect for the bike rides or daily excursions. The shapes of new models are studied with a peculiar attention to softness and volume, such as the new Dafne top handle and satchel, with a touch of youthfulness in the mini shoulder bag version. Bucket bags with soft volumes in grainy leather complete the Atena line, and a new version in a double leather is added in the new Clio line.
The various textures of materials are a tribute to this dichotomy of the city and countryside: colorblocking mixed with soft grainy textures suggest a relaxed but elegant approach, with hobos and saddle bags in core neutral colors and new casual satchels for a preppy feel. Soft volumes are emphasized by use of textiles like denim jacquard in blue tones and canvas mixed with contrast leather binding and embroidered edges lending a refined and handcrafted element. A feeling of adventure and collegiate spirit is highlighted by the new addition of nylon in a soft color and the re-edition of Arcomania print in seasonal Muschio tones and a sporty variation of Marmo with racing-stripe detail. Exotic print leathers are presented, with a soft Cocco in new color tones and an embossed snakeskin Ayers in neutral and green tones. In the last delivery, a floral printed leather gives a vibrant pop, a clear sign that Summer has arrived.
3 For internal use only- Retail Training Dept.
COLLECTION FEATURES Colour palette and key features
Women’s Collection
4 For internal use only- Retail Training Dept.
COLOR PALETTE The seasonal colors are linked to this easygoing lifestyle of daily routines that seamlessly transition from work to social occasions. The palette is perfectly balanced with classic neutrals and an injection of nature-inspired tones like Muschio green and a vibrant Polline yellow, mirroring the vast fields of green and the blooming of flowers alongside the paths.
NEW COLORS
POLLINE 14-0852 TPG
MUSCHIO G 19-0512 TPG
AVIO LIGHT 17-411 TPG
CARRYOVER
NERO 19-1016 TPX
ASFALTO G 19-3902 TPG
MOONSTONE 15-1512 TPX
BLU DENIM 18-4028 TPG
MARMO C 16-0806 TPX
CABERNET 19-1758 TPX
COGNAC H 18-1048 TPX
5 For internal use only - Retail Training Dept.
COLLECTION DELIVERIES
1ST DELIVERY KEY MATERIALS: . Printed pu . Denim Jaquard . Cocco soft leather . Snake printed leather
2ND DELIVERY KEY MATERIALS: . .
Suede leather colorblock Printed nylon in seasonal tones
3RD DELIVERY KEY MATERIALS: . .
Printed leather, floral theme Canvas with leather and embroidered edges
6 For internal use only - Retail Training Dept.
HANDBAGS New Styles
Women’s Collection
7 For internal use only- Retail Training Dept.
ATENA Plain styles Atena offers multifunctional models to carry throughout the day. The new Vitello Keria replaces the Zeus calf from FW, ensuring elegant simplicity (same features, only the technical name has been changed).
S CROSSBODY
S HOBO
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The introduction of the new drawstring style preserves that slouchy shape to fit perfectly in the crook of the arm, while the adjustable strap allows the crossbody wearability.
o Small crossbody bag with webbing strap o Small or large drawstring bag crafted in Keria calf leather, equipped with crossbody strap
S DRAWSTRING
o Small hobo with zip on top and comfortable crossbody strap
L DRAWSTRING
CLEANING & MAINTENANCE
VITELLO KERIA Full grain chrome tanned calf leather. The aspect is half-shining; the hide (front side) is finished with pigments. Thanks to this finishing, leather obtains softness. Any irregularities of the item are not imperfections but a characteristic of leather.
VITELLO KERIA To preserve the quality of this item, dust with a soft and dry cloth. Any stain can be removed using a damp cloth and delicate cleaning products such as a neutral soap or detergent. If exposed to rain, blot dry immediately with a soft, neutral cloth and let dry in ventilated area. When not being used, don’t leave the item in contact with other leathers, but keep it in its pouch.
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NYLON 100% polyester fabric. Fabric can be printed with a digital printing. Thanks to the intrinsic characteristics of the fabric, any irregularities of the surface are not imperfections but a property.
NYLON Don’t keep in contact with PVC, aniline leather or polyester textile. This material can absorb colours if it is kept in contact with other materials. Don’t leave the product in direct contact with light for a long time to prevent any colour changes. Pointed surfaces could scratch. Don’t use solvents, but a dump cloth for cleaning. Pen and ink stains because they become indelible. Shoulder straps must be kept out of the pouch, when the item is not being used.
8 For internal use only- Retail Training Dept.
ATENA Colorblock & material combination Atena offers multifunctional models to carry throughout the day thanks to a mix of functionality and elegant simplicity.
S HOBO
S HOBO
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M HOBO
o Small hobo in Vitello Keria + Canvas or Denim fabric with Arch logo print o Medium hobo crafted colorblock + suede
in
Vitello
Keria
o Small crossbody bag with zip on top and webbing strap, crafted in denim fabric or Nylon, both Arch logo printed
S CROSSBODY
CLEANING & MAINTENANCE
VIT. KERIA see page 8 NYLON see page 11 TESSUTO CANVAS 100% cotton fabric. Thanks to the intrinsic characteristics of the fabric, any irregularities of the surface are not imperfections but a property. SUEDE Real suede leather, twice drum-dyed. The leather is drum-dyed the first time and after it is finished with a particular sha- ving process which gives a characteristic velour effect. Given the particular nature of the treatment, colors shedding may occur with rubbing. Please avoid contact with light colored surfaces. DENIM ST. ARCO 100% cotton jacquard fabric. Thanks to the intrinsic characteristics of the fabric, any irregularities of the surface are not imperfections but a property.
TESSUTO CANVAS In order to preserve the quality of this item, don’t keep in contact with PVC, aniline leather or polye-ster textile. This material can absorb colours if it is kept in contact with other materials. Don’t leave the product in direct contact with light for a long time to prevent any colour changes. Don’t put in contact with pointed surfaces because it could be scratched. Don’t use solvents, but a dump cloth for cleaning. Pay attention to pen and ink stains because they become indelible. Shoulder straps must be kept out of the pouch, when the item is not being used. SUEDE In order to preserve cv the quality of this item, do not expose it to direct light, wetting and dust for a long time. If it is exposed to rain, blot dry immediately with a bristle brush and let it dry in ventilated area and not to the direct action of heat. Oils and cosmetics can stain leather. Keep the item in a dry place and away from heat sources. When not being used, don’t leave the item in contact with other leathers, but keep it in its pouch. DENIM ST. ARCO In order to preserve the quality of this item, don’t keep in contact with PVC, aniline leather or polye- ster textile. This material can absorb colours if it is kept in contact with other materials. Don’t leave the product in direct contact with light for a long time to prevent any colour changes. Don’t put in contact with pointed surfaces because it could be scratched. Don’t use solvents, but a dump cloth for cleaning. Pay attention to pen and ink stains because they become indelible. Shoulder straps must be kept out of the pouch, when the item is not being used.
9 For internal use only- Retail Training Dept.
BELLA Printed leathers Bella embodies several personalities boasting one of the finest selection of printed leathers.
o Mini crossbody bag with metallic chain in printed snake or Andromeda with seasonal poppy print MINI CROSSBODY
cv o Mini top handle bag with removable/ adjustable strap in three different variations: Vit. Ayers, Denim with Arch pattern, Andromeda Poppy print MINI TOP HANDLE
o Small crossover bag in denim with detachable strap or printed snake with sliding chain
S CROSSOVER
CLEANING & MAINTENANCE DENIM ST. ARCO see page 9 VITELLO ANDROMEDA ST. POPPY Split calf leather finished with a polyurethane film. The crossed shape pattern is the result of a film which is applied to the leather to give relief to it. VIT. ST. AYERS Genuine calf leather. Leather has halfshining aspect, chrome tanned, finished with a printed foil that recreates the python pattern. Any slight irregularity found in the leather has to be considered a natural characteristic and not an imperfection.
VITELLO ANDROMEDA ST. POPPY In order to preserve the quality of this item, don’t use cream and solvents but a light moistened cloth for cleaning. If exposed to rain, blot dry immediately with absorbent paper and let dry in ventilated area. Keep the item in a dry place and away from heat sources. Don’t leave or store the product in contact with other leathers cv but keep it in its pouch. VIT. ST. AYERS In order to preserve the quality of this item, don’t use solvents or cream but a soft dry cloth. If expo- sed to rain, blot dry immediately with a soft, neutral cloth and let dry in ventilated area. Oils and cosmetics can stain leather. When not being used, don’t leave the item in contact with other leathers, but keep it in its pouch. Keep the item in a dry place and away from heat sources. 10
For internal use only- Retail Training Dept.
CALIPSO Solid colors Calipso is a practical line including four different totes and a practical backpack in small size. The whole line is crafted in Nylon fabric and combined with Vitello King refined details.
S TOTE WITH SHOULDER
S BACKPACK
o S Backpack in solid colors with drawstring fastening and adjustable shoulder straps, front pocket and internal zipped pocket o S tote with shoulder with double handles in calf leather, crossbody webbing strap and metal feet
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o Small tote with collapsible handles, zip on top, hidden pocket on the front side
S TOTE
o L Tote e/w and N/S with collapsible handles, open top and functional buttons on lateral sides to extend the volume of the bag
L TOTE E/W
L TOTE
CLEANING & MAINTENANCE
NYLON 100% polyester fabric. Fabric can be printed with a digital printing. Thanks to the intrinsic characteristics of the fabric, any irregularities of the surface are not imperfections but a property.
NYLON Don’t keep in contact with PVC, aniline leather or polyester textile. This material can absorb colours if itcvis kept in contact with other materials. Don’t leave the product in direct contact with light for a long time to prevent any colour changes. Pointed surfaces could scratch. Don’t use solvents, but a dump cloth for cleaning. Pen and ink stains because they become indelible. Shoulder straps must be kept out of the pouch, when the item is not being used. 11
For internal use only- Retail Training Dept.
CALIPSO Printed nylon Calipso is a practical line including four different totes and a practical backpack in small size. The whole line is crafted in Nylon fabric with different prints and combined with Vitello King refined details. S TOTE WITH SHOULDER
S BACKPACK
o S Backpack in nylon Arch print with drawstring fastening and adjustable shoulder straps, front pocket and internal zipped pocket
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o S tote with shoulder with double handles in calf leather, crossbody webbing strap and metal feet
S TOTE
o Small tote with collapsible handles, zip on top, hidden pocket on the front side o L Tote e/w and N/S with collapsible handles, open top and functional buttons on lateral sides to extend the volume of the bag L TOTE E/W
L TOTE
CLEANING & MAINTENANCE
NYLON ST. ARCO / STRIPES (only in Toni Marmo) 100% polyester fabric. Fabric is printed with a digital printing. Thanks to the intrinsic characteristics of the fabric, any irregularities of the surface are not imperfections but a property.
NYLON Don’t keep in contact with PVC, aniline leather or polyester textile. This material can absorb colours if itcvis kept in contact with other materials. Don’t leave the product in direct contact with light for a long time to prevent any colour changes. Pointed surfaces could scratch. Don’t use solvents, but a dump cloth for cleaning. Pen and ink stains because they become indelible. Shoulder straps must be kept out of the pouch, when the item is not being used. 12
For internal use only- Retail Training Dept.
CLIO Clio is a new bucket shape to carry the daily essentials with comfort and glam. Available in solid color as plain Vit Andromeda or animated by three branded seasonal variations. o Mini Drawstring in plain vitello Andromeda MINI DRAWSTRING
S DRAWSTRING
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o Mini drawstring in seasonal variations: Vitello Andromeda + Canvas or Vitello Andromeda poppy print o S drawstring crafted in Denim fabric, Arch logo printed o Top handle plus crossbody strap
adjustable/
removable
o Elegant drawstring to keep all items safe MINI DRAWSTRING
o Maxi Arch logo animating the front for Andromeda leather
CLEANING & MAINTENANCE VITELLO ST. ANDROMEDA Split calf leather finished with a polyurethane film. The crossed shape pattern is the result of a film which is applied to the leather to give relief to it. TESSUTO CANVAS 100%cotton fabric. Thanks to the intrinsic characteristics of the fabric, any irregularities of the surface are not imperfections but a property. DENIM ST. ARCO 100% cotton jacquard fabric. Thanks to the intrinsic characteristics of the fabric, any irregularities of the surface are not imperfections but a property. For maintenance see page 9.
VITELLO ST. ANDROMEDA In order to preserve the quality of this item, don’t use cream and solvents but a light moistened cloth for cleaning. If exposed to rain, blot dry immediately with absorbent paper and let dry in ventilated area. Keep the item in a dry place and away from heat sources. Don’t leave or store the product in contact with other leathers but keep it in its pouch.
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TESSUTO CANVAS In order to preserve the quality of this item, don’t keep in contact with PVC, aniline leather or polye- ster textile. This material can absorb colours if it is kept in contact with other materials. Don’t leave the product in direct contact with light for a long time to prevent any colour changes. Don’t put in contact with pointed surfaces because it could be scratched. Don’t use solvents, but a dump cloth for cleaning. Pay attention to pen and ink stains because they become indelible. Shoulder straps must be kept out of the pouch, when the item is not being used. 13
For internal use only- Retail Training Dept.
URANIA Urania first appeared in FW21 and now confirms its main features: a crossbody bag with saddle shape and a comfortable webbing strap. The strap color changes according to the color of the bag.
o S crossbody bag cv S CROSSBODY
o Curved silhouette o Compact interior with internal and external pockets o Decorative belt buckle applied on the flap o Magnet functional closure
o Adjustable webbing strap with lateral hooks o Light gold finishing and Furla lettering logo
CLEANING & MAINTENANCE VITELLO KERIA Full grain chrome tanned calf leather. The aspect is half-shining; the hide (front side) is finished with pigments. Thanks to this finishing, leather obtains softness. Any irregularities of the item are not imperfections but a characteristic of leather.
VITELLO KERIA To preserve the quality of this item, dust with a soft and dry cloth. cv Any stain can be removed using a damp cloth and delicate cleaning products such as a neutral soap or detergent. If exposed to rain, blot dry immediately with a soft, neutral cloth and let dry in ventilated area. When not being used, don’t leave the item in contact with other leathers, but keep it in its pouch.
14 For internal use only - Retail Training Dept.
DAFNE Dafne is an extremely soft and feminine hobo bag in Vitello Keria, to carry all the daily essentials with comfort and elegance, available in S or M size. This season the line introduces a new top handle style and a trendy mini crossbody in seasonal variations.
S HOBO
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MINI CROSSBODY
o Medium and small size hobo with handles for shoulder wearability o M shoulder style with crossbody strap and frontal flap o S top handle style with frontal flap crossbody strap o Mini crossbody style with zip on top and adjustable webbing strap available in plain Keria, Vit. Ayers, crocodile printed calf or canvas fabric o Arch logo on tone standing on the frontal side
S TOP HANDLE
M SHOULDER
o Compartments with pockets
CLEANING & MAINTENANCE
VITELLO KERIA Full grain chrome tanned calf leather. The aspect is half-shining; the hide (front side) is finished with pigments. Thanks to this finishing, leather obtains softness. Any irregularities of the item are not imperfections but a characteristic of leather. VITELLO ST. COCCO (mini xbody) Genuine calf leather. Leather has half-shining aspect, chrome tanned, finished with a print that recreates the cro- codile pattern. Any slight irregularity found in the leather has to be considered a natural characteristic and not an imperfection.
VITELLO KERIA To preserve the quality of this item, dust with a soft and dry cloth. Any stain can be removed using a damp cloth and delicate cleaning products such as a neutral soap or detergent. If exposed to rain, blot dry immediately with a soft, neutral cloth and let dry in ventilated area. When not being used, don’t leave the item in contact with other leathers, but cv keep it in its pouch. VITELLO ST. COCCO In order to preserve the quality of this item, don’t use solvents or cream but a soft dry cloth. If expo- sed to rain, blot dry immediately with a soft, neutral cloth and let dry in ventilated area. Oils and cosmetics can stain leather. W hen not being used, don’t leave the item in contact with other leathers, but keep it in its pouch. Keep the item in a dry place and away from heat sources. 15
For internal use only- Retail Training Dept.
DANAE Danae is a versatile everyday line packed with modern charm, perfect for city looks. The bucket bag family enlarges including a special version in reptile printed leather.
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S BUCKET
o S bucket bag with top handle plus webbing strap, two interior compartments o New turn lock metal closure with Arch logo o No lining for lightweight construction o Plain vitello keria or vitello st. Ayers variation
CLEANING & MAINTENANCE
VITELLO KERIA Full grain chrome tanned calf leather. The aspect is halfshining; the hide (front side) is finished with pigments. Thanks to this finishing, leather obtains softness. Any irregularities of the item are not imperfections but a characteristic of leather.
cv VIT. ST. AYERS Genuine calf leather. Leather has half-shining aspect, chrome tanned, finished with a printed foil that recreates the python pattern. Any slight irregularity found in the leather has to be considered a natural characteristic and not an imperfection.
VITELLO KERIA To preserve the quality of this item, dust with a soft and dry cloth. Any stain can be removed using a damp cloth and delicate cleaning products such as a neutral soap or detergent. If exposed to rain, blot dry immediately with a soft, neutral cloth and let dry in ventilated area. When not being used, don’t leave the item in contact with other leathers, but keep it in its pouch. VIT. ST. AYERS In order to preserve the quality of this item, don’t use solvents or cream but a soft dry cloth. If expo- sed to rain, blot dry immediately with a soft, neutral cloth and let dry in ventilated area. Oils and cosmetics can stain leather. When not being used, don’t leave the item in contact with other leathers, but keep it in its pouch. Keep the item in a dry place and away from heat sources. 16
For internal use only- Retail Training Dept.
VITTORIA
M TOTE
L TOTE
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Vittoria shopping bag is a simple and practical tote for those always on the go, available in medium or large size in plain calf or canvas fabric. This season the line introduces Vittoria Dome, in medium and small size and crafted in vitello Andromeda. To guarantee the requested room for daily essentials, both sizes have been provided with a triple compartment organization. Two external open compartments plus one in the middle, closed with a zip. A mini branded lock fixes the zip closure on the side with a push-and-pull mechanism.
o Tote in L or M size, new canvas variation, slender top handles for shoulder o No lining inside but Saffiano coating o Arch logo metal charm on tone to be placed in the right part of the bag - as per pictures M DOME
S DOME
o M or S dome style, top handles plus crossbody strap o Triple compartment organization with lining inside (Minerva construction) o Functional mini lock with Arch logo on the side
VITELLO ST. ANDROMEDA Split calf leather finished with a polyurethane film. The crossed shape pattern is the result of a film which is applied to the leather to give relief to it. TESSUTO CANVAS for L & M TOTE 100%cotton fabric. Thanks to the intrinsic characteristics of the fabric, any irregularities of the surface are not imperfections but a property. SAFFIANO SINTETICO (lining) X TOTE PVC 100% pu fabric. The surface is simil to saffiano pattern. Thanks to the intrinsic characteristics of the fabric, any irregularities of the surface are not imperfections but a property.
CLEANING & MAINTENANCE VITELLO ST. ANDROMEDA In order to preserve the quality of this item, don’t use cream and solvents but a light moistened cloth for cleaning. If exposed to rain, blot dry immediately with absorbent paper and let dry in ventilated area. Keep the item in a dry place and away from heat sources. Don’t leave or store the product in contact with other leathers but keep it in its pouch.
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TESSUTO CANVAS In order to preserve the quality of this item, don’t keep in contact with PVC, aniline leather or polye- ster textile. This material can absorb colours if it is kept in contact with other materials. Don’t leave the product in direct contact with light for a long time to prevent any colour changes. Don’t put in contact with pointed surfaces because it could be scratched. Don’t use solvents, but a dump cloth for cleaning. Pay attention to pen and ink stains because they become indelible. Shoulder straps must be kept out of the pouch, when the item is not being used.
17 For internal use only- Retail Training Dept.
ERA Era is a family of open totes perfect to carry throughout the day for any occasion. Era bags have been beautifully refined in all details and come in the new plain Vitello Andromeda as well as in a special seasonal variations. S TOTE
M TOTE
o Open tote s/m size
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o Double handles o Strap o Microfiber lining o Internal compartment with zip SUEDE COLORBLOCK
ST. POPPY
o Furla gold embossed logo
VITELLO ST. ANDROMEDA Split calf leather finished with a polyurethane film. The crossed shape pattern is the result of a film which is applied to the leather to give relief to it. VITELLO KERIA Full grain chrome tanned calf leather. The aspect is half-shining; the hide (front side) is finished with pigments. Thanks to this finishing, leather obtains softness. Any irregularities of the item are not imperfections but a characteristic of leather. SUEDE Real suede leather, twice drum-dyed. The leather is drum-dyed the first time and after it is finished with a particular sha- ving process which gives a characteristic velour effect. Given the particular nature of the treatment, colors shedding may occur with rubbing. Please avoid contact with light colored surfaces. For maintenance, please see info at page 9.
CLEANING & MAINTENANCE
VITELLO ST. ANDROMEDA In order to preserve the quality of this item, don’t use cream and solvents but a light moistened cloth for cleaning. If exposed to rain, blot dry immediately with absorbent paper and let dry in ventilated area. Keep the item in a dry place and away from heat sources. Don’t leave or store the product in contact with other leathers but cvkeep it in its pouch. VITELLO KERIA To preserve the quality of this item, dust with a soft and dry cloth. Any stain can be removed using a damp cloth and delicate cleaning products such as a neutral soap or detergent. If exposed to rain, blot dry immediately with a soft, neutral cloth and let dry in ventilated area. When not being used, don’t leave the item in contact with other leathers, but keep it in its pouch.
18 For internal use only- Retail Training Dept.
MINERVA Minerva is a family of every-day bags standing out for a simple yet timeless design. This season the family embraces a color-block Andromeda version, both in medium and small size.
L TOTE
S TOTE
o Medium tote with collapsible handles cv
o Small tote with top handles and crossbody leather strap o Arch logo metal charm to be placed in the right part of the bag - as per pictures o Furla gold lettering logo
L TOTE COLORBLOCK
S TOTE COLORBLOCK
CLEANING AND MAINTENANCE VITELLO ST. ANDROMEDA Split calf leather finished with a polyurethane film. The crossed shape pattern is the result of a film which is applied to the leather to give relief to it.
VITELLO ST. ANDROMEDA In order to preserve the quality of this item, don’t use cream and solvents but a light moistened cloth for cvcleaning. If exposed to rain, blot dry immediately with absorbent paper and let dry in ventilated area. Keep the item in a dry place and away from heat sources. Don’t leave or store the product in contact with other leathers but keep it in its pouch.
19 For internal use only- Retail Training Dept.
LUNAR NEW YEAR CAPSULE
o Era small hobo bag in Vit. Andromeda st. Tiger in toni miele plus Tiger charm embellishing the look
CALIPSO MINI SHOPPER
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o Calipso mini shopper foldable with handles, Tiger print on nylon fabric and Furla maxi logo. The little Tiger pouch is perfect to store tiny essentials in a safe way inside the bag, nevertheless, for a fashionable twist, it becomes a nice hanging charm to be binded externally
ERA S HOBO
o Atena small crossbody bag with webbing strap, Vit. Keria with Tiger print in toni miele plus Tiger charm embellishing the look o Classic credit card case with Tiger patch ATENA S CROSSBODY
CLASSIC CREDIT CARD CASE
CLEANING & MAINTENANCE VITELLO KERIA ST. TIGER Full grain chrome tanned calf leather. The aspect is half-shining; the hide (front side) is finished with pigments. Thanks to this finishing, leather obtains softness. Any irregularities of the item are not imperfections but a characteristic of leather. VITELLO ST. ANDROMEDA ST. TIGER Split calf leather finished with a polyurethane film. The crossed shape pattern is the result of a film which is applied to the leather to give relief to it. NYLON ST. TIGER 100% polyester fabric. Fabric is printed with a digital printing. Thanks to the intrinsic characteristics of the fabric, any irregularities of the surface are not imperfections but a property.
VITELLO KERIA ST. TIGER To preserve the quality of this item, dust with a soft and dry cloth. Any stain can be removed using a damp cloth and delicate cleaning products such as a neutral soap or detergent. If exposed to rain, blot dry immediately with a soft, neutral cloth and let dry in ventilated area. When not being used, don’t leave the item in contact with other leathers, but keep it in its pouch. VITELLO ST. ANDROMEDA ST. TIGER In order to preserve the quality of this item, don’t use cream and solvents but a light moistened cloth cv for cleaning. If exposed to rain, blot dry immediately with absorbent paper and let dry in ventilated area. Keep the item in a dry place and away from heat sources. Don’t leave or store the product in contact with other leathers but keep it in its pouch NYLON Don’t keep in contact with PVC, aniline leather or polyester textile. This material can absorb colours if it is kept in contact with other materials. Don’t leave the product in direct contact with light for a long time to prevent any colour changes. Pointed surfaces could scratch. Don’t use solvents, but a dump cloth for cleaning. Pen and ink stains because they become indelible. Shoulder straps must be kept out of the pouch, when the item is not being used.
20 For internal use only- Retail Training Dept.
CASES PRESENTATION For all your essentials
21 For internal use only- Retail Training Dept.
CASES PRODUCT KNOWLEDGE ANATOMY OF A MINIBAG/POUCH
Handle
H E I G H T
Wrist Handle
Chain/leather shoulder strap
Gusset Metal Lettering
Metal Lettering
Zip puller
22 For internal use only- Retail Training Dept.
VISUAL GUIDE AND COLLECTION OVERVIEW
MINI CROSSBODY One of the most popular shapes also among bags to fit mobile phone and daily essentials: simple, might come with a squarish/ rectangular profile or even rounded edges. It features a long leather or chain strap, to be worn across the body. Zipped closure on top, it is compact yet well organized inside with separate cards compartments for a wallet-free solution.
ATENA XL crossbody
•
Vitello Keria
SOPHIE XL crossbody
•
Vitello Keria
LILLI XL crossbody pouch
•
Vitello st. Andromeda
•
Vitello Keria colorblock + Suede
LUNA L crossbody
•
Vitello Keria colorblock
LILLI FOR ST. VALENTINE
•
Vitello st. Andromeda
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VISUAL GUIDE AND COLLECTION OVERVIEW
ENVELOPE/POUCH Handy multipurpose case, often provided with a wrist handle and zipped/clasp closure. It can be flat (envelope) or deeper (pouch) but always characterized by a compact size to keep essentials/travel document at hand or to be paired with an open top bag as an extra compartment.
CLASSIC - XL envelope
•
Vitello st. Andromeda
CLASSIC L cosmetic case
•
Vitello st. Andromeda
MAYA S mini bag
•
Vitello Keria
COIN CASE SET Medium size case for coins or small objects, ring for keys and card case holder. the bigger pouch included is roomy enought to also fit a standard Iphone. Color block variation and handle for arm use.
LUNA S coin case
•
Vitello Keria
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SMALL LEATHER GOODS Wallets and pouches collection - structure and new models
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SMALL LEATHER GOODS PRODUCT KNOWLEDGE ANATOMY OF A WALLET
Bank notes compartment
Flap
Card slots Metal Lettering
Coins pocket
Snap button closure
26 For internal use only- Retail Training Dept.
VISUAL GUIDE AND COLLECTION OVERVIEW
BIFOLD WALLET A bifold wallet, featuring just one central fold for a slim silhouette, provides the ideal solution to store your bills, credit cards and coins thanks to its many compartments. ZIP AROUND Wallets in small to large sizes with different internal organization, but always characterized by a zipped all-around closure.
CLASSIC – NEW VARIATION: NEW DENIM FABRIC ARCH LOGO PRINTED • Denim Arch logo
XL ZIP AROUND
S ZIP AROUND
S TRIFOLD new
CLASSIC
•
S BIFOLD W/ZIP
Vitello st. Andromeda
PASSPORT HOLDER VERT
M TRIFOLD
RITZY •
XL BIFOLD
Vitello Keria
S ZIP AROUND
BADGE HOLDER HORIZONTAL
27 For internal use only- Retail Training Dept.
VISUAL GUIDE AND COLLECTION OVERVIEW
DAFNE - NEW LINE! VITELLO KERIA COLORBLOCK WITH ARCH DETAIL
M TRIIFOLD
XL BIFOLD
S BIFOLD W/ZIP
CROCO
•
S BIFOLD
Vitello st. Cocco
XL ZIP AROUND
PHYTON
•
S ZIP AROUND
Vitello st. Ayers
XL ZIP AROUND SLIM
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CARD CASE Small size wallet provided with credit or business cards slots, crafted with elegant/ printed leather and branded details, like the introduction of the new Furla metal lettering instead of the metal plaque.
CLASSIC
S CREDIT CARD CASE
S CARD CASE W/ ZIP
CLASSIC FOR ST. VALENTINE
•
Vitello st. Andromeda
S CREDIT CARD CASE
CROCO
PHYTON
•
CARD CASE
•
Vitello st. Cocco
Vitello st. Ayers
CARD CASE
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LEATHER APPENDIX
In this section you will find useful information about the leather: o Its composition o Its use o How it is worked Also, you can find out more about the other materials we use as lining for our products.
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Leather is a durable and flexible material created by tanning animal rawhide and skins. The most common raw material is cattle hide. It can be produced at manufacturing scales ranging from the artisan to the modern industrial scale. Leather is used to make a variety of articles, including footwear, automobile seats, clothing, bags, book bindings, fashion accessories, and furniture. It is produced in a wide variety of types and styles and decorated using a wide range of techniques. The earliest record of leather artifacts dates back to 2200 BC.
A hide consists of three layers: o Epidermis: the external part of the skin, removed at the tannery. o Intermediate layer: the central part and the only one which will be transformed in leather. The top of this layer is called the hair side (pieno fiore) and differs with each animal; the layer below is called the split (crosta). o Base: the part between the skin and the flesh, not used by the tannery
The full grain is the top layer of a hide and it’s the most important and valuable part of the hide. Particularly pliable and soft, it lends itself to be used for high-quality products. The most valuable leathers are those which undergo fewer manufacturing processes, since they show the features of the leather. The intermediate layer of a hide is normally used for making suede; it may be used for polyurethane finishing as well. It’s made by fluffing and smoothing the flesh side of a hide surface to produce a napped surface characterized by different shades obtained by stroking the napped surface against the grain. Modern-day processing has made it possible to obtain very supple leathers of excellent quality. In fact, it is finished with special coatings that make it water-repellent and scratch-resistant.
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Crafting
Reverse Stitching: the technique is typically used for making apparel items. Stitching is made on the reverse side and then the material is turned right side out.
Column Machine Stitching: this type of workmanship is typical of boot making. The column sewing machine, where from this type of stitching takes its name, has a very long arm which permits stitching even of parts that are extremely difficult to reach with traditional machines. Rigid and convex shapes with harder materials can thus also be worked.
Clean cut stitching: the technique especially lends itself to working stiffer leathers. It consists in stitching together from the outside two pieces of leather to make up the side of the product called “the hem.” The hem is subsequently polished to obtain a uniform surface and thickness. The final step consists in varnishing the hem so as to give it the same colour of the leather: the hem is further polished with a clear gloss protective layer that protects it and gives it a richer and more polished aspect.
Other Materials
Gros Grain Lining: Orthogonal fabric is 88% viscose 22% polyammide. It’s used for bags and pouches. Cleaning depends on how the lining is applied. In bag lining, the lining is not attached to the bottom and sides of the product, but around the edge’s perimeter and thus can be taken out. Clean using a damp cloth. Given its structure, avoid vigorous forms of maintenance. Attached lining: the lining is fully attached to the product and cannot be pulled out. Clean using a damp cloth, taking care not to damage the internal stitching
Moiré Lining: the fabric is 100% viscose and is used for wallets. The fabric has a wavy appearence created by a finishing technique called calendering. The fabric is folded in half lengthwise and passed through hot engraved rolls. The pattern is formed from the impression and a natural rubbing of fibers. Since the fabric is the result of a physical phenomenon, any irregularities of the surface are not imperfections but a characteristic of the material. Do not wet or dampen the lining
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VISUAL DICTIONARY
In this section you will find out more about the different bag components (anatomy of the bag) and a nice description of all the different shapes we have in our Collection (visual guide to handbags) To make the contents easy to remember, we asked the Studio Style Dept. to support us with their amazing sketches.
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ANATOMY OF A BAG
Shoulder strap Top handle Metal Loop Ring
Side
Front
Bottom Base studs Protective Feet
Sliding Chain
Front Flap Turn Clasp
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VISUAL GUIDE TO HANDBAGS
TOTE BAG EAST/WEST A large bag, typically with an unfastened open-top compartment and parallel double top handles. In this case, the definition “east/west” refers to the longest side of the bag.
TOTE BAG EAST/WEST A large bag, typically with an unfastened open-top compartment and parallel double top handles. In this case, the definition “east/west” refers to the longest side of the bag. It can have a single compartment or, as in this case, a middle one.
TOTE BAG NORTH/SOUTH A large bag, typically with an unfastened open-top compartment and parallel double top handles. In this case, the definition “north/south” refers to the longest side of the bag. It can have a single compartment or a middle one.
Women’s Collection
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VISUAL GUIDE TO HANDBAGS
TOP HANDLE BAG Simple squarish or rectangular shape, usually closed with a flap or with kiss locks. As the name suggests, it features only one handle on top; it can also have an additional crossbody to make it more functional.
DOME BAG Usually trapezoid in shape, with a larger bottom and shorter top. It features a top zip closure and two small top handles.
SHOULDER BAG Simple with an overall squarish or rectangular profile. It can be open or closed on top, with one or two handles that allows the wearer to carry it on the shoulder.
Women’s Collection
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VISUAL GUIDE TO HANDBAGS
CROSSBODY BAG One of the most popular shapes: simple, with an overall squarish or rectangular profile. It features a long leather or chain strap, allowing it to be worn across the body. A sliding strap can be used to provide more functionality.
Camera bag CAMERA BAG Squarish and roomy, it takes its inspiration from the photographer case . It is usually small or medium in size and has a unique inner compartment.
SADDLE BAG The most traditional saddle bag consists of two large bags or pouches which hang on either side of a saddle on the hips of a horse. In cycling, saddle bags could be attached under the seat of a motorcycle or bicycle. Nowadays, it also refers to a small horseshoe-shaped crossbody bag with a flap cover.
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VISUAL GUIDE TO HANDBAGS
SATCHEL BAG The Satchel Bag is usually trapezoid in shape, with a flat bottom that allows it to stand upright. Satchels also feature flat sides and roomy interiors. It can have one or two top handles.
HOBO BAG A slouchy shaped shoulder bag with a long, usually flat shoulder strap and a scooped center. The original style was designed as a unisex carryall.
BUCKET BAG Shape originally introduced by Louis Vuitton’s Noe Bag, used by champagne vintners to transport bottles. It has a drawstring top closure with buttons or a magnetic clasp on the inside. The Bucket bag features a structured bottom with a slouchier top.
Women’s Collection
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VISUAL GUIDE TO HANDBAGS
BACKPACK A bag worn on the back, of small or medium size, intended for daily use. They are practical and functional, usually featuring an external zipped pocket. They are suitable for both work or daily errands depending on the model and size.
BELT BAG Type of bag typically worn around the waist to hold smaller objects and minimal essentials. It is especially useful as it keeps the wearer hands-free during travel, or any other activity.
CLUTCH Typically without straps or handles, a clutch is a small handbag designed to be held or carried under the arm. Due to its compact size, clutches are usually used for evening occasions to carry minimal essentials such as a phone, credit cards and smaller cosmetic items.
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Women’s Collection
For internal use only - Retail Training Dept.
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