Enterprise
Design-Driven Businesses he Design Center of the Philippines spotlighted four design-driven businesses at a recent ASEAN Design Products Webinar hosted by the ASEAN-Japan Centre (AJC) and Japan Institute of Design Promotion (JDP).
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The webinar highlighted the positive social impact of the designs and underlined how the designers applied uniqueness, creativity, and innovation into their products. At the same time,
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it introduced the businesses and their products to the Japanese market as well as audiences beyond the local arena. The featured designers were Dr. Ria Canlas of Po-Lite Technology, Kae Batiquin of HoliCOW PH, Willie Garcia of Junk Not!, and Kay Concenco of Lamana. They shared that their products are readily available, sustainable, have elevated or provided a solution to users’ daily lives, and are in line with the UN’s sustainable development goals. They also described the process of how these products came to life. “Compassion is both branding and advocacy. This leads to a new norm of business social enterprise. It is
because of equal dimension and empathy applied to the products, design, construction methodology, and operations. Every time I improve any aspect of my business operations, the more I manifest compassion.”, Dr. Ria Canlas of Po Lite Technology on her process as a designer-entrepreneur explains. For Kae Batiquin of HOLICOW, her process involves acknowledging the importance of the life cycle of materials. “By acknowledging the new normal and by transforming waste to a resource, and by understanding that design is a tool, we want to show that even waste material can be treated as natural material, and we have closed the loop. This is the responsibility
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