2023 National Arts and Crafts Fair

MESSAGE

Republic of the Philippines Department of Trade and Industry Makati City

On behalf of the Department of Trade and Industry (DTI), I express my sincerest support to the celebration of the National Arts and Crafs Fair (NACF). Tis momentous event showcases the talents and skills of our indigenous communities, crafsmen, and artisans providing them with an avenue to showcase their products on a wider scale.

I extend my sincerest appreciation to Senate President Pro Tempore Loren Legarda for her signifcant role in conceptualizing the NACF in partnership with the DTI’s Bureau of Domestic Trade Promotion (BDTP). Trough our collective eforts, we were able to facilitate the implementation of NACF by lending robust support for the program since its inception in 2016.

Tis collection of success stories of the exhibitors participating in the 2023 NACF is indeed a testament to the achievements of creative entrepreneurs who remained resilient despite several unforeseen challenges. Teir exemplary stories tell the world of the Philippines’ diverse cultural heritage so that other artisans can take inspiration to achieve their full potential.

As the Department consistently works to champion the Philippine creative industries, we are committed to helping Filipino artisans grow their businesses and expand their market reach. Trough a wholeof-nation approach, both the private and the public sectors will work together to ensure that we showcase Filipino arts and crafs to the world.

With the aim to develop the arts and crafs sector, the DTI will relentlessly work to strengthen the creative sector’s contribution to the Philippine economy. In partnership with the Ofce of Senator Loren Legarda, the Department will remain committed to fnding opportunities to bring the best of Filipino arts and crafs to the world. Together let us make the Filipino talent known across the globe!

Maraming salamat at Mabuhay kayong lahat!

ALFREDO E. PASCUAL Secretary

CONTENTS

Loren Legarda: A Woman Of Culture

Usec. Blesila A. Lantayona: Te Quintessential Frontliner

Dir. Marievic Bonoan: Bringing MSMEs to the National Stage

MSME Success Stories

NATIONAL CAPITAL REGION (NCR)

Aging’s Food Delight

Angelique’s Crafs

Care Channels Social Enterprises Inc.

Minyang’s Homemade Food Trading

Moonlight Handicrafs

Ric-Jo International Enterprise

RLM7 Enterprise

Sally’s Authentic Bicol Express

Starkafea Corporation

CORDILLERA ADMINISTRATIVE REGION (CAR)

2JG’s Handloom Woven Products

F. Barcena’s Bamboocrafs

Glory’s Bamboocraf

Leila’s Loomweaving

LPZ Handloom Woven Products

Ma. Zita Abel and Antiques

Minority Textiles Trading

Namarabar Ethnic Product Shop

Primas Handloom Woven Products

Tinggiuan Artisans Arts and Crafs

Tingguian Ethnic Art Handloom Woven Products

Trixie Dhel’s Loomweaving

Aveline’s Cordilleran Handloom Woven Products

Lee Ann’s Knitted Wear

Mayat-an Handicrafs

Narda’s Handwoven Arts and Crafs Inc.

Paglaom Handicraf Products Wholesaling

Roby’s Pick Wood Works

Ruby’s Handicraf Store

Shechem Arts and Craf

Abella’s House of Arts

Banaue Loomweaving

Kenro Boutique

Lab Tie Dye Weavers Association

Mary Ann’s Handicrafs and Souvenirs

Watzy Antique and Furniture Shop

Xian’s Arts and Crafs Manufacturing

Yhann’s Craf and Arts Shop

Cultura de Kalinga Fashion Boutique

Ifa’s Weaving and Handicrafs

Jajie’s Native Fashion

Keshziana’s Textile Weaving Services

KINWA Etnika Handicrafs (Kalinga Indigenous Weavers Association)

Magallaya Mountain Specialty Cofee

Nessaj’s Handicrafs and Pasalubong Products

Y-Kalinga Tapis Handloom Woven Products

CONTENTS

REGION I - ILOCOS REGION

Del Mar’s Mothers Shellcraf Multipurpose Cooperative

San Jose Multipurpose Cooperative

Abelleza Shoes and Bags Accessories

Ar-ya Aramid Inang

Atinaja-Quintos Souvenir Shop

Ilocaknows Classics Consumer Goods Trading

Rowilda’s Loomweaving

Bauang Crochet Association, Inc.

Northway Arts & Crafs

RP Lucina’s Loomweaving

Crafer’s Joy Cornhusk Products with Corn Crafers Association of Basista, Inc.

Ilokana Handicrafs Manufacturing

REGION II - CAGAYAN VALLEY

Bibsy Shop

Clockwise Furniture Shop

Indigenous Enabel Crafs

Lapekto Lapel Paper Mache & Wooden Products Int’l

Santos Women Weavers Association

Four H Handicraf

Livelihood Association of Egongots

Maddela Flowers and Crafs Manufacturing

REGION III - CENTRAL LUZON

Ditumabo Tribal Association

Khalimah Handicrafs and Souvenirs

Ideas-Koncepts Cement Pots Manufacturing

Pulilan Handicraf

Casamoda Handicraf

LJRM Enterprises

Say’Earth Gifshop

REGION IV-A - CALABARZON

Aji Handcrafed Jewelry and Accessories Shop

Jerobe Arts & Crafs Manufacturing

Souq Salamanca Artisan Crafs

Enoch’s Handmade Leather Goods Shop

Likhang Maragondon Native Products Trading

Luckygemsbiz General Merchandise

Ko’ko Mla Consumer Goods Trading

Ai-she Footwear

Amira Boxes Handicrafs Trading

Casedo’s Embroidery Services

DS Café by Diana Stalder

H.H.S. Leather Goods Enterprises

Jhaz Footwear Store

Junk Not Eco-Creatives, OPC

Kakaw Galyon Artisanal Chocolate Processing

Let Eat Go Food and Beverage House

Monedo Footwear

Nyms Footwear

Switsis Food Products

Em-Ar Handicrafs

Kingfute Philippines Inc.

Better Pililla Women’s Multi-purpose Cooperative

Crate Possibilities Enterprise

KVS Bags and Apparels

Malingkat Enterprise

Paciencia Flores Handicrafs

Philia

REGION IVB - MIMAROPA

Monte de Ramos Handicraf

Te And’s Handicrafs

Tuban Blessed Farmers Multipurpose Cooperative

Mangyan Heritage Center, Inc.

Bambuhay Handicrafs Association Inc.

Homebased Industries Manufacturers Organization

Mamasyamideli Empresas

REGION V - BICOL REGION

Iris Ceneta Couture

Cada’s Alahas

Fxdcord Local Handicrafs Manufacturing

Bidibidi Enterprise

Apanti Agri-Industrial Products and Development

Avicrafs and Styles

Biday’s Bagol Handicrafs

Carlo Benitez Jewelry Manufacturing

Cerra Furniture

Fulgosino Enterprises

Jenny’s Handicraf

Mayan Handicraf Manufacturing

Obhet’z Arts and Crafs

Rosie’s Native Crafs

Sanig Crafs

REGION VI - WESTERN VISAYAS

La Herminia Piña Weaving Industry

Raquel’s Piña Cloth Product

Barangay Garangan Tumandok Organization

Cabayogan Women Loom Weavers Association

Indag-an Primary Multipurpose Cooperative

Salngan Livelihood Multipurpose Cooperative

Tuburan Abaca Handicraf Association

NEXCO Negros Export Industry Corp.

REGION

VIII - EASTERN VISAYAS

Clairs Enterprises

Sto. Niño de Plaridel MPC

Ma. Delza’s Native Product

REGION IX - ZAMBOANGA PENINSULA

Angie’s Yakan Handloom Weaving

Likhang Yakan Handloom Woven Products

REGION X - NORTHERN MINDANAO

Tagolwanen Women Weavers Association, Inc. / TWWA Enterprise

REGION

XI - DAVAO REGION

Mavelos Native Product

REGION XII - SOCCSKSARGEN

Betek Ifuy Organization Lang Dulay

Kenhulung Handicrafs

Klowil Agricultural Ent. Multipurpose Cooperative

Klowil Kem Libon Org. Inc.

Sesotunawa Crafs

Cooperative of Women in Health and Development

REGION XIII - CARAGA

Hininang Tu

Binuhat Arts and Crafs Trading

BARMM

- BANGSAMORO AUTONOMOUS REGION IN MUSLIM MINDANAO

Maranao Collectible Service Cooperative

LOREN LEGARDA A WOMAN OF CULTURE

Te name Loren Legarda has always been synonymous with the conservation and promotion of Philippine culture and arts, traditional knowledge, and indigenous systems.

enate President Pro Tempore Loren Legarda’s pursuit to increase the level of cultural heritage awareness to preserve and protect our age-old knowledge, traditions, and practices that we inherited from our forefathers can be seen through all her eforts to champion the cause of cultural preservation and advancement.

Capacitating culture-based livelihoods

With a distinguished career as a journalist and public servant, and a deep-rooted passion for cultural heritage, Legarda has emerged as a remarkable fgure in Philippine society—a true woman of culture.

This advocacy has led her to author and sponsor legislative measures and support programs and

initiatives that promote Philippine culture and arts, protect the rights and traditions of the indigenous peoples, and advocate for cultural integrity and culture-based livelihood.

“Tayong mga Pilipino ay sadyang malikhain. Our love for the arts is immeasurable, and this can be seen in our ancestors’ works. We have to promote it as well as embrace it. The world needs to know more about the Filipino culture and artistry — our own identity,” Legarda said.

As a long-time advocate of cultural heritage and Micro, Small, and Medium Enterprises (MSMEs), Legarda emphasized the need to capacitate MSMEs, including culture-based livelihoods, as part of the overall strategy on economic development, providing opportunities for support and growth, and ensuring that their needs are addressed.

“We need to sustain our gains by strengthening our MSME programs because aside from generating employment opportunities and better incomes, MSMEs are powerful platforms for promotion of viable rural livelihoods, cultural preservation, socio-economic empowerment of indigenous communities, and environmental protection,” Legarda, author and principal sponsor of the Magna Carta for MSMEs said.

Recently, the Cultural Mapping Law authored by Legarda was enacted, which sought to make heritage an inclusive tool for local and national development, employing a grassroots approach that empowers local communities to identify and assign cultural value to properties that are important to them.

Cultural mapping provides a powerful tool for MSMEs and indigenous communities to infuse cultural richness into their livelihoods. By preserving and celebrating their cultural heritage, these enterprises can diferentiate themselves in the

global marketplace, create sustainable livelihoods, and contribute to the preservation of cultural diversity.

“It is but ftting to help bring our culture closer to our people, to reawaken the citizens’ pride in our culture, history, and heritage, and to strengthen our nationalism. We must explore initiatives to reintroduce our culture and traditions, especially to the newer generation. We must gather more heritage warriors to conserve and protect the Philippine cultural heritage efectively,” Legarda said.

Empowering the Philippine Cultural Capital

Aside from the Magna Carta for MSMEs and the Cultural Mapping Law, the four-term Senator initiated several programs and policies to promote our people’s arts and cultural diversity.

To preserve the art of Filipino weaving, Legarda pushed for the strengthened implementation of

the Philippine Tropical Fabrics Law, which she principally authored, as it seeks to expand the tropical fabrics industry and support the local and indigenous weavers and artisans. She also coauthored the National Cultural Heritage Act, which primarily protects the country’s cultural wealth and treasures.

Legarda also fled Senate Bill No. 1866, or the proposed National Writing System Act, which aims to promote patriotism among Filipinos by inculcating, propagating, and conserving the cultural heritage and treasures of the country through our indigenous and traditional writing systems. Moreover, Legarda proposed the establishment of a Department of Culture, which will initiate programs and activities promoting national identity and culture.

The Senate President Pro Tempore provided support for the Schools of Living Traditions (SLT) Assistance to Artisans, Enhanced SLT Program; the establishment of weaving, natural dye, and processing centers; and the establishment of pineapple farms and fber extraction facilities and abaca fber production in some localities in the country. She spearheaded projects covering the protection and promotion of various cultural traditions, including Hibla ng Lahing Filipino, the Philippines’ frst permanent textile gallery; the Baybayin Gallery, the Philippines’ permanent ancient scripts gallery in the National Museum; and the Likha-an in Intramuros, a space and repository for Philippine traditional arts. She also supported and honored the Manlilikha ng Bayan (National Living Treasures) through the establishment of cultural centers and a permanent gallery at the National Museum of the Philippines.

Legarda’s tireless crusade for the arts does not end in the traditional. She has been the visionary and driving force behind the Philippines’ return to the Venice Biennale after a 51-year hiatus, considered as the Olympics of contemporary art. To further cement the Philippine presence, she fled a bill that institutionalizes the participation of the Philippines in the said exhibition. Through her initiative, the Philippines is also set to be the Guest of Honor for the 2025 Frankfurt Book Fair, the world’s oldest and most prestigious book fair. To strengthen cultural diplomacy, she initiated the advancement of Philippine studies in United Kingdom, Germany, Spain, Singapore, United States of America, South Korea, Australia, Canada, Mexico, Belgium, Canada, and France.

Just last year, the Philippine Creative Industries Development Act, which she co-authored, was enacted, marking yet another milestone in her relentless eforts to support cultural workers and advance Philippine culture and arts.

“It is but ftting to help bring our culture closer to our people, to reawaken the citizens’ pride in our culture, history, and heritage, and to strengthen our nationalism. We must explore initiatives to reintroduce our culture and traditions, especially to the newer generation. We must gather more heritage warriors to conserve and protect the Philippine cultural heritage efectively.”

Reignite and Reconnect: NACF returns after a three-year hiatus

In 2016, to further showcase Filipino creativity and ensure that the legacy of the Philippine culture and heritage lives on, Legarda launched the 1st National Arts and Crafts Fair in collaboration with the Department of Trade and Industry to create a nurturing environment where our indigenous crafts and artistry can fourish.

Legarda posed the question: “The challenge against a fast-changing globalized world is this: How do we promote, preserve, and sustain the artistic creativity and culture-based crafts of our artisans deeply rooted in our respective cultures? How do we support talented weavers, our culture-bearers, and encourage them to continue their crafts and to pass on their expertise and art to the next generation?”

The National Arts and Crafts Fair emerged as a robust platform to address these challenges. It

was designed to support indigenous communities and local entrepreneurs by providing them with the means to reach broader local and even international markets. The fair became a venue that showcased innovative products and celebrated the indigenous culture and traditions of various Philippine regions.

However, in 2020, the world grappled with the unprecedented challenges brought about by the COVID-19 pandemic. The NACF faced an unforeseen hurdle, leading to a three-year hiatus.

As the world slowly recovers, the NACF returns with renewed vigor and purpose that drive Filipino artisans and indigenous communities to continue creating, innovating, and inspiring.

The return of the NACF after the three-year hiatus signals a fresh opportunity for us to showcase the rich and diverse heritage of our country which we must protect, preserve, and rightfully pass on to the next generation.

“The NACF is back to open doors of opportunities for our indigenous communities and local entrepreneurs. Our culture is our soul, and while many do not realize it, we need to release our cultural energy, which motivates us to work and engage in meaningful and profound social interaction. With the return of the NACF, I encourage our artisans to embrace our diversity and always bring with you the legacies of Filipino cultural heritage,” Legarda said.

“Undeniably, our MSMEs, IPs, and culturebased livelihoods have been among the most afected by the pandemic. To ensure the inclusive and sustainable development of our cultural communities, we are happy to bring back the NACF. I invite everyone to visit and participate in this year’s National Arts and Crafts Fair, not just as spectators but as active contributors to our cultural revival. Together, let us reconnect with our roots, rediscover the culture and traditions that refect the identity and history of a community, and support

the talented individuals who keep our heritage alive,” she continued.

The National Arts and Crafts fair, a 5-day trade fair of the Department of Trade and Industry (DTI)Bureau of Domestic Trade Promotion (BDTP) and DTI Regional and Provincial Ofces, in cooperation with the Ofce of Senator Loren Legarda, the Design Center of the Philippines (DCP), and the National Commission for Culture and the Arts (NCCA), will be open for free to the visiting public from October 4 to 8 at the Mega Trade Halls 1-3, Mega B, SM Megamall, Mandaluyong City.

OFFICE OF SENATE PRESIDENT PRO TEMPORE LOREN LEGARDA

THE QUINTESSENTIAL FRONTLINER

USEC. BLESILA A. LANTAYONA

he Regional Operations Group, under the leadership of Undersecretary Blesila A.Lantayona, is responsible for the DTI Regional and Provincial Offices, the Bureau of Small and Medium Enterprise Development (BSMED), the Bureau of Domestic Trade Promotion (BDTP), and the DTI-CARP Program. In addition to ensuring the efficient delivery of business development services, ROG formulates and implements policies, plans, and projects that can benefit micro, small, and medium enterprises (MSMEs). In essence, the ROG is the face of DTI in the regions and provinces.

Usec. Bles, as she is fondly called, can probably be considered as the quintessential frontliner. After all, her professional career spans assignments in various provincial and regional offices in Mindanao (Region XI) and Central Luzon (Region III). Having earned a BS in Agriculture major in Economics degree (cum laude) from Xavier University (Ateneo de Cagayan), Cagayan de Oro

City, and an MBA degree in International Business from Ecole Europeenne des Affaires (European School of Management) in Paris, France, Usec. Bles is able to combine her knowledge and experience of grassroots business concerns with an international trade perspective.

As a staunch advocate of MSME development, Usec. Bles has dedicated her career to helping MSMEs grow and thrive, and her efforts have paid off. Under her leadership, the DTI was able to significantly impact on MSME development, most notably through:

• The establishment of over 1,300 Negosyo Centers nationwide which are responsible for promoting ease of doing business and facilitating access to services for MSMEs. Republic Act No. 10644 otherwise known as the “Go Negosyo Act,” seeks to strengthen MSMEs to create more job opportunities in the country.

• Kapatid Mentor ME, which is a publicprivate partnership program with PCE-Go Negosyo, provides mentorship to entrepreneurs who aspire to scale up their businesses. KMME is a simultaneous 10-weekly sessions running for three months to help MSME mentees develop a good business sense by capacitating them with the fundamentals of entrepreneurship. Since its launching in 2016, the program has already covered all the regions and provinces and graduated 13,015 mentees.

It has boosted the mentees’ entrepreneurial capacity through improved access to mentorship, money, and market.

• One Town, One Product (OTOP) Philippines is a priority stimulus program for MSMEs as government’s customized intervention to drive inclusive local economic growth. The program enables localities and communities to determine, develop, support, and promote products or services that are rooted in its local culture, community resource, creativity, connection, and competitive advantage. Through the collaborative efforts, OTOP was finally enacted into law last August 24, 2023 further cementing the support to local businesses and products.

Leading the frontliners of DTI, Usec. Bles’ role is to provide guidance, support, and oversight to all the men and women of ROG-supervised Bureaus and Executive Offices, DTI Regional and Provincial Offices, and attached agencies to ensure that government initiatives are effectively executed, objectives achieved, and desired outcomes realized. Her strategic leadership and collaborative approach ensure that the frontliners are able to effectively support and empower MSMEs in their journey toward growth and success.

Committed to her vision in realizing the DTI’s strategic priority towards MSME advancement, Usec. Bles continues to serve as an inspiring public servant cum leader, an epitome of a true champion of Philippines MSMEs.

BRINGING MSMES TO THE NATIONAL STAGE

DIR. MARIEVIC BONOAN

he DTI Bureau of Domestic Trade Promotion (BDTP) plays a crucial role in supporting MSMEs by providing them with various programs and services to help them promote and market their products to a wider audience. They organize trade fairs, exhibits, and other marketing events where MSMEs can showcase their products to the mainstream market. This exposure helps MSMEs gain visibility and expand their customer base.

The BDTP also facilitates market linkages for MSMEs, primarily through the national domestic trade fairs and buying and selling missions. They establish connections between MSMEs and institutions that can provide them with business opportunities. This includes linking MSMEs with potential buyers, distributors, resellers, and even investors. By bridging the gap between MSMEs and the larger market, the bureau helps MSMEs access new distribution channels and expand their reach.

With Director Marievic Bonoan at the helm, BDTP played a crucial role in providing continued market access to MSMEs even during the darkest days of the COVID-19 pandemic through innovative and responsive programs like the Bagsakan project and the first-ever Virtual Trade Fair. She also spearheaded the onboarding of MSMEs in e-commerce platforms that enable them to sell their products and services

online. Embracing digital technologies has empowered MSMEs to overcome geographical limitations and tap into the global market. This has not only expanded the customer base for MSMEs but has also provided them with opportunities for growth and sustainability in an increasingly digital world. She also pioneered the implementation of hybrid trade fairs, which combine the excitement of the physical fair with the flexibility of the online events.

Another landmark project being implemented by the BDTP under Director Mavoc, as she is fondly addressed, is the continuation of the Go Lokal! Program. Through collaborations with major retailers and high-end outlets, local brands have been given access to premium distribution channels. The Go Lokal concept store, located at the ground floor of the DTI Building in Makati, serves as a showcase for the program. To date, the Go Lokal program has 112 operating retail outlets and are found in malls, supermarkets, department stores, airports, convenience stores, duty free shops, e-commerce platforms, hotels, and tourist attractions (e.g., Intramuros).

Now, with economic activities back in full swing, Director Mavoc is back in her element, organizing the various national fairs to bring MSMEs from all over the regions to the national marketplace. By setting more stringent requirements for participation in the national trade fair and Go Lokal program, MSMEs are compelled to level-up and upgrade their products to be at par with global standards and thus be more competitive. The

trade fairs and other market access initiatives provide MSMEs with a venue to network, build relationships, and expand their market reach, and are instrumental in boosting the visibility and sales of many MSMEs across the country.

Under her discerning guidance, Director Mavoc has led the BDTP to significant accomplishments in helping MSMEs not only survive, but thrive. Through the implementation of various market access programs, utilization of digital platforms, and establishment of strategic alliances and partnerships with various government and private sector entities, she has provided MSMEs with the necessary tools and opportunities to showcase their products, expand their customer base, and compete on a larger scale. Her dedication and initiatives have made a positive impact on the growth and success of MSMEs in the country.

AGING’S FOOD DELIGHT

Aging’s Food Delight produces homemade delicacies with fillings like ube, leche flan, mango, halaya (taro), kalamay, dessicated coconut, and others. For the Christmas season we make suman cake layered with different flavors except mango.

I love delicacies wrapped in banana leaf, and I was able to create original ube/leche flan fillings in glutinous rice.

Among our biggest challenges is the poor supply of banana leaves during the rainy season.

The best assistance to our business were the KMME Mentor Me Go-Negosyo seminars given on how to handle the product processing, good manufacturing practices, and others.

Our secret to success is patience and having a passion for our products. We teach our family members how to deal with the consumers and techniques of promoting our products in the market. We need to have confidence in our products and keep introducing new products.

A beginner in business should have the passion, talent, and patience to keep on experimenting so they can introduce new products to consumers. Most importantly, they should handle their income wisely and make decisions carefully.

ANGELIQUE’S CRAFTS

ANGELIQUE’S CRAFTS

Angelique’s Crafts specializes in crafting handmade products using indigenous materials—like pandan, t’nalak, and raffia— sourced from various regions in the Philippines. Our creations encompass a wide range of items, including home décor, picture frames, bathroom accessories, desk organizers, corporate gifts, and jewelry organizers. We take pride in our ability to tailor our products to the unique preferences of our clients, using authentic Filipino materials. In doing so, we not only deliver personalized pieces but also play a vital role in promoting our rich Filipino heritage.

Aida Adrias initiated this venture, drawing on her experience as a buyer in a company that emphasized the use of indigenous Philippine materials. This knowledge inspired her to establish a small shop and commence product sampling for various retailers.

In the early days, our main challenge revolved around establishing connections. As a fledgling business, we were forging our path, and networking wasn’t as seamless as it is today. While we had a few weavers in our network, conducting transactions with them, particularly those located in remote provinces, proved to be a logistical hurdle. This was back in the ‘90s when logistical operations were not as streamlined as they are now.

Nonetheless, Angelique’s Crafts persevered by embracing innovation and staying attuned to evolving trends. We encountered situations where crafting certain items solely from indigenous materials seemed impossible, but we adapted and found ways to create sustainable and marketable products.

Through determination and resourcefulness, we overcame these challenges, transforming Angelique’s Crafts into a thriving enterprise that continues to promote indigenous materials and craftsmanship in the Philippines.

We were fortunate to receive vital assistance from the Department of Trade and Industry, sponsoring us to join various Trade Fairs and Arts & Crafts Fairs. This support not only allowed us, a small business, to establish meaningful connections but also provided us access to exquisite native products within the Philippines. Their steadfast commitment played a pivotal role in our journey, fostering our growth and enabling us to generate income while creating job opportunities for others.

Despite encountering challenges such as material scarcity, which drove up costs, the Department of Trade and Industry served as a crucial intermediary between suppliers and buyers. This bridging function alleviated the difficulties we faced, ensuring a smoother path for our business and reinforcing our dedication to promoting indigenous materials and craftsmanship in the Philippines.

At Angelique’s Crafts, the secret to our success lies in the synergy of willpower, relentless focus on our goals, and the guiding presence of a higher power, God. We firmly believe that success is a collective effort, and we owe our achievements to the dedicated individuals who have been part of our journey.

Opportunities and tools have consistently presented themselves, and our business, under the leadership of Aida Adrias, the owner, has thrived due to her unwavering faith in Philippine products. Our driving forces have been unwavering passion, unyielding commitment, and relentless perseverance.

Whether an opportunity is large or small, we recognize its value and potential. Angelique’s Crafts’ success is a testament to the fusion of personal determination, divine guidance, teamwork, and an unshakable belief in the potential of our endeavors. We take pride in our journey and continue to champion the beauty of Philippine craftsmanship.

Our advice to aspiring entrepreneurs is to begin by discovering your passion and then fuel it with unwavering positivity to set your journey in motion. Embrace openness and mindfulness as you venture into the business world, and be prepared to confront challenges and criticism. These obstacles, while daunting, are valuable as they provide opportunities for learning and growth, ultimately making your company more knowledgeable and resilient.

Contact Person: Aida Adrias Contact No.: 0917-8557913 E-mail: aida4950@hotmail.com

Facebook: https://www.facebook.com/AngeliquesCrafts/

CARE CHANNELS SOCIAL ENTERPRISES INC.

CARE CRAFTS | ESSENTIAL CARE | CARE FARM

CCSEI produces unique designs of Filipino-made exportquality calendars, greeting cards, wall frames, notebooks, and bookmarks highlighted with real pressed flowers. All these locally-made handcrafted products provide a decent income to at least 600 mothers and youth nationwide, and generates funds for college scholarships to support deserving students from poor and indigenous families. CCSEI also manufactures FDA-approved moringa leaf capsules for undernourished children, lactating mothers, and individuals who seldom eat green leafy vegetables.

Care Channels Social Enterprises, Inc. (CCSEI) was established in 2014 with SEC Registration Number CS201423267, to serve as the commercial arm of Care Channels Inc. (CCI), a non-stock, non-profit charity organization. CCI began its charity work in the Philippines in 2000, and has expanded its work among the poor in Indonesia, China, Timor Leste, Malaysia, Pakistan and Bangladesh. CCI is dedicated to holistic work among the poor families as well as cultural minorities in the Philippines by providing child sponsorship, college scholarships, medical aid and transferring work skills leading to livelihood projects. CCI believes in “teaching a man to fish that he may eat for a lifetime.”

To further provide livelihood to more families, CCSEI has also embarked on livestock raising in Mindanao. Testing of market potential of locally harvested raw wild honey from Abra and

black pepper and chili from Care Farm from Mindanao is also in progress.

In October 5, 2020, CCSEI’s first application for an Export Permit was approved. This paved way for its locally made products to be exported to selected neighboring ASEAN countries.

CCSEI is one of the Micro, Small and Medium Enterprises (MSMEs) that has been receiving various forms of assistance from the Bureau of Domestic Trade and Promotion (BDTP) of the Department of Trade and Industry (DTI) such as product promotions thru trade fairs, product placement to selected commercial outlets, training with the Philippine Trade Training Center (PTTC), and technical assistance on product/packaging development since 2018.

To help MSMEs offset the economic cost brought about by the pandemic, DTI has worked with Our Shop Home Delivery, Lazada, Shopee, and Beebeelee for a possible Go Lokal e-store which is designed to give market access to MSMEs during the lockdown. CCSEI is now part of the Lazada online selling platform.

“Teach a man to fish and he eats for a day. Teach him how to fish and he eats for a lifetime.”

As a social enterprise, success is met when a needy beneficiary begins to realize that even though he has no money, he still has strength and some skills so he can work. When we give him the appropriate training and raw materials, we assure him that he will have a decent income from his finished products, provided that he meets the required quality standards. Repeated cycles of this livelihood program help our needy beneficiaries to provide for themselves. Sucess is met when we journey with them from dependency to dignity.

Proverbs 3:5-6 says, “Trust in the Lord with all your heart, and do not lean on your own understanding. In all your ways acknowledge him, and he will make straight your paths.”

Colossians 3:23-24 says, “Whatever you do, work heartily, as for the Lord and not for men, knowing that from the Lord you will receive the inheritance as your reward. You are serving the Lord Christ.”

MINYANG’S HOMEMADE FOOD TRADING

MINYANG’S LUMPIA

Minyang’s Lumpia is a Filipino fastfood business offering lumpia variants like Lumpiang Sariwa, Lumpiang Gulay, Lumpiang Shanghai, and Turones. Rice and drinks are also available.

The founder, Derek Budd, who was born to a Filipino mother in the UK, has always been fascinated with the Philippines and has a love affair with food. The idea of going into the food business began in 2010, when he was offered the chance to purchase a restaurant franchise. However, without any experience in the food industry, he thought the time was not right to proceed. A number of years passed and the aspiration remained, but instead of starting with a restauant, he wanted it to keep things simple. Operating a kiosk or a food cart, he thought of specializing in a few products. Growing up in the UK, his mother’s Lumpiang Shanghai was always his favorite and remains so to this day, thus providing the inspiration for Minyang’s Lumpia.

Minyang’s Lumpia was born in May 2023 with its first kiosk on Dapitan Street, Sampaloc, Manila.

Regarding the DTI’s role in building their business, they note: “The DTI has helped us by providing a platform to expose our products to wider audience at the National Food Fair, National Trade Fair and now the National Arts & Crafts Fair. We look forward to continue working closely with the DTI to help provide the support we need as we look to expand; adopting best practices, improving efficiencies, and being the best place for our employees to work ”

Some of the challenges they face include finding good staff and ensuring they are looked after.

On their keys to success, they share their focus on quality over quantity, and ensuring their lumpia is lovingly hand-made each with a generous filling made with the freshest ingredients.

For other aspiring entrepreneurs, they believe that the door to opportunity has PUSH written on it. If you are really passionate about something, if you are willing to make the jump and put in the hard work, success will follow.

Contact Person: Derek Joseph Budd Contact No.: 0917-7089205

E-mail: dj_budd@hotmail.com Website: www.minyangslumpia.com

Facebook: https://www.facebook.com/minyangslumpia Instagram: https://www.instagram.com/minyangslumpia

MOONLIGHT HANDICRAFTS

MOONLIGHT HANDICRAFTS

Moonlight Handicrafts focuses on crafts and designs combining different materials such as buri, abaca, jute, raffia, and other fabrics like canvas. We have bags, pouches, earrings, fans, and packaging for gifts.

I started when I returned to the Philippines as an OFW and re-opened the business of my parents which had been closed for so long. That business was the main source of myfamily'sincome, and helped us all seven siblings finish our studies

I was discovered by DTI at a trade fair where I was one of the exhibitors.

The secret to success is don’t give up, just believe in God. Love your family and the people who are working for you. Treat your workers as family.

Finally, never stop trying to create something new. Always experiment. Learn from your mistakes, and never give up. Always be humble and have a grateful heart. Ask for God’s guidance in decision making.

RIC-JO INTERNATIONAL ENTERPRISE

Ric-Jo International Enterprise is a sole proprietorship engaged in the manufacturing and trading (wholesale and retail) of bags, particularly those made from buntal. We have high-end bags as well as regular-priced bags. We also have souvenir items and accessories like pouches, wallets, and coin purses made from native materials. We also accept product customization for company giveaways or for exclusive stores and boutiques. Our materials are woven by our own workers to maintain the quality and originality of Ric-Jo bags.

DTI helped us increase our knowledge through different training programs, consultations, product design, and promotion.

Through their seminars and forums, we are able to voice out our problems, both financially and in our operations. DTI assisted us in sourcing the materials we needed to produce the final products.

DTI also provided financial assistance thru lending programs. The DOST-SET UP Program is also a great help. If you are qualified, processing is fast and it is easy to avail of this program. For example, if you need sewing machines, they will provide the financing that you can repay on an installment basis. This is a big help to small businesses like us.

Being an entrepreneur is not easy, and you have to be passionate and dedicated about what you are doing. You should always have patience and faith in God.

Here is my advice to those who want to start a business:

• Leadership is also important, and you have to be firm in your decisions.

• Be honest with buyers; don’t make promises you can’t fulfill.

• Be humble.

• Continue to be creative always.

• Persevere and don’t give up.

• Work hard, don’t count the time spent at work.

• Don’t be afraid to try, as trial and error could be the start of something new.

• Be an inspiration to others, not so much financially, but with your contentment in life.

• Be honest and always be a good person.

• Be GOD-FEARING.

Facebook: https://www.facebook.com/ORic-JoInternationalEnterprise Instagram: https://www.instagram.com/buntalbagsph/

RLM7 ENTERPRISE

CLAIRES

RLM7 Enterprise is a sole proprietorship registered last 2017. Our main product line consists of different kinds of bags, like coin bags, tote bags, slings, body bags, drawstrings. We also have aprons and bucket hats. We use recycled katsa, denim, half sack, and canvas as our raw materials.

When we started in 2008, we supplied coin bags to two local banks. With their recommendation we were able to supply other banks. In 2017, we were invited to participate in the National Arts and Crafts Fair, and that was the start of our journey to improve with the help of DTI-NCRO.

Our main business challenges were financial growth and marketing.

DTI-NCRO helped RLM7 through product development, attendance in seminars, and participation in trade fairs with DTI-BDTP. The Design Center of the Philippines helped us improve our designs until we developed our own capability in product design.

The secret of RLM7 is to always include God in our projects. RLM7 means Me and my God. Never give up on failures, learn from the experts, have an open mind, and be an inventor of yourself. We never say no without first trying. We try to always be helpful to others especially to those who are just starting. Finally, always be humble and grateful.

Our words of advice are to never stop trying to create something new, always experiment, learn from your mistakes, and never give up. Always be humble and have a grateful heart. Ask for God’s guidance in decision making.

SALLY’S AUTHENTIC BICOL EXPRESS

We process and manufacture gourmet bottled food products, including: Bicol Express Pork, Bicol Express Laing, Bicol Express Santol, Sinaing na Tulingan Sa Gata, Bicol Express Native Chicken, Pineapple Cashew Nuts Jam, Banana Macadamia Jam, Strawberry Pine Nuts Jam, and Mango Hazelnut Jam.

In 2011, after my retirement as an OFW, my wife Sally Dalawampu created a business out of her passion for cooking Bicol’s delicacies. Her product lines were named after the popular Bicol Express — a stew made of chili, coconut milk, shrimp paste, onion, garlic, and laing or stewed taro leaves in coconut milk, and santol among its ingredients. Initially, her products were sold to close friends in the shipping industry until the market extended to pasalubong stores in Tagaytay City and popular retail outlets like SM Kultura, All Day Supermarket, and The Blue Kitchen. In 2017, the company made its initial exports to Hongkong and China. Since

Bicol is abundant in natural resources, the company expanded into selling fruit jams.

The recent success of the company has allowed us to acquire our own delivery van, so we could bring our products closer to customers.

The DTI helped us by inviting us to participate in different food fairs and trade fairs. We also attended DTI sponsored training like the Kapatid Mentor Me program. They also helped us by mentoring us in simple accounting, BIR filing, and proper product labeling.

Secrets to success? Hard work. Proper supervision of production. Labeling and packaging. Meeting clients face to face with every delivery. Asking for suggestions on how to further improve.

Our advice to starting businesses? Attend training and seminars from DTI, DOST and FDA. Ask for advise from other entrepreneurs. Complete all the necessary documents required by the government.

STARKAFFEA CORPORATION

KAFFEA COFFEE | CHOCOLEA CHOCO

Kaffea Coffee and Chocolea Choco drinks are proudlyFilipino-made by Starkaffea Corporation, a full-fledged retail-marketing company.

Starkaffea Corporation is dedicated to providing Filipinos with access to more nutritious and healthier beverages.

Have you ever wondered how Starkaffea Corporation started? Do you know that each cup of Kaffea and Chocolea tells of the endearing story of love, warmth, family and friendship?

As a young coffee aficionado, Cheng Pabilonia, always dreamt of creating her own coffee. Since all brands in the market have either too much coffee or table sugar content, Cheng was inspired to concoct a coffee which is not too strong but with all the healthy and quality ingredients that you need in one cup of coffee.

Being a graduate from the University of the Philippines with a Diploma in Exercise & Sports Science, she set up Starkaffea Corporation to produce a coffee drink using coconut sugar as a sweetener. With the guidance of her former professors, Cheng made sure that each cup of Kaffea contains nothing but the best handpicked ingredients. Each cup of Kaffea contains regulated coffee content, non-dairy creamer, agaricus mushroom, collagen, COQ10, gano derma, grape seed extract, glutathione and L-carnitine.

Fast forward to 2022, and another brand, Chocolea chocolate drink with coconut sugar was born. Chocolea was a response to a clamor from the Starkaffea community for a chocolate counterpart of Kaffea.

The DTI has provided assistance through opportunities to exhibit and to sell the Kaffea and Chocolea brands in trade fairs, trade shows, and exhibitions. Team members have also been able to attend various training programmes and seminars on sustainability, marketing, productivity, and promotions such as business matching events.

Through DTI, Starkaffea Corporation was able to join initiatives such as OTOP, Go Lokal, and Shell Select.

“Perseverance, hard work and the advocacy to help not just my family, my team and the Filipino communities are the secrets to my success as an entrepreneur,” says Starkaffea CEO Cheng Pabilonia.

“It is only when you give one’s heart can one be successful,” she adds.

“Start with your dream, build up your passion, create your advocacy and nurture your communities.”

2JG’S HANDLOOM WOVEN PRODUCTS

2J’S HANDLOOM WOVEN PRODUCTS

Our business name is 2J’s Handloom Woven Products. We are located in Bulbulala, La Paz, Abra. Our business is loomweaving that typically involves creatng and selling handwoven products made using a loom. We use a variety of fbers like wool, coton, and silk to create unique designs. We ofer custom weaving services that allows our customers to request specifc designs or paterns to be woven according to their preferences. Our products are known for their durability, strength, and quality, allowing customers to enjoy them for many years to come. Our products are abel bags, abel vests, kantarines fabrics, binakol fabrics, and face masks.

With determinaton in my heart, I, Glenda Castllanes decided to bring the loom back to life. I spent countless hours studying the art of weaving, learning the techniques that had been passed down through generatons. I experimented with diferent fbers and dyes, blending traditonal methods with my own innovatve ideas. My work and talent spread like a wildfre, and soon people from near and far focked to us to withness my creatons. My woven textles were stunning works of art, each piece telling a story of skill and dedicaton. People of my barangay wore our very own garments with pride.

As demand grew, I realized that my passion had turned into business opportunity. I gathered a team of skilled weavers, each with their unique talents and expertse. Together, we transformed our small workshop into a bustling loom weaving studio. While my business thrived, I never lost sight of my roots. I remained deeply connected to the traditons of our craf, ofen traveling to distant lands to learn from master weavers and discover new techniques. I incorporated these infuences into my designs, creatng a collecton that celebrated the beauty and diversity of cultural exchange.

I partcipated in DTI training programs and seminars because I knew these can be a great way to enhance my knowledge and skills in various aspects of running my business. There were many opportunites, like connectng with other individuals in the same feld, allowing for collaboraton and potental partnership. Being invited as one of the MSMEs to partcipate in a natonal trade fair is such a great honor and opportunity for me. Last August 23-27, 14 MSMEs from our province partcipated in the Trade Fair at SM Baguio City, and I was lucky to be one of them. I was given the chance

to showcase our products and services to a wider audience, including potental customers, industry professionals, and even compettors. I also had the opportunity to observe the latest trends, innovatons and compettors in the loom weaving sector.

When Typhoon Egay hit our province, I felt misery and lost hope because our raw materials and machines were fooded. But the Department of Trade and Industry gave us hope and smiles because our barangay was choosen to receive livelihood kits through the Pangkabuhayan sa Pagbangon at Ginhawa Program.

Amidst the newfound success, my weavers and I remain humble, grounded by the love of our craf. I contnue to explore new techniques and designs, always pushing the boundaries of the art. The loom is my faithful companion, taking me on a journey of self-discovery and growth. And so, my weaver’s story can be an inspiraton for aspiring artsts and artsans alike. It shows that with passion, determinaton, and a litle bit of magic, dreams can be woven from the thread of imaginaton.

The secret to our success as loom weavers is having a passion for our craf. Our genuine love for weaving fuels our drive to succeed and create exceptonal pieces. It involves practcing diferent weaving techniques, atending workshops or classes, and seeking out opportunites for learning and growth. Also, building a strong network within the weaving community and engaging with potental customers is very important.

Entrepreneurship can be challenging, so stay resilient, stay dedicated, and always believe in yourself and your vision. Remember that it is always hardest in the beginning but it will be worth it in the end. Choose a business idea or industry that you are truly passionate about. This will help fuel your motvaton and perseverance during challenging tmes. Create a solid business plan outlining your goals, strategies, and fnancial projectons. It is ofen benefcial to start small and gain experience before scaling your future business. Build a strong team and surround yourself with talented individuals who share your vision and complement your skills. Seek mentors or advisors who can provide guidance and support..

F. BARCENA’S BAMBOOCRAFT

F. BARCENA’S BAMBOOCRAFT

Bamboocraf po ang aking negosyo. Ang aming mga produkto ay mga serving trays, bread trays, hats, folding tables, fans, bags, placemats, hot pads, coasters, organizers at marami pang iba.

Ang aming negosyo ay nag umpisa noong decada-90 pa. Ako at ang aking asawa ang gumagawa noong una. Sinubukan ko pong magbenta sa Baguio City at doon naging supplier po ako. Nakalipas ang ilang buwan, nagpunta po ako sa opisina ng DTI at nag register na po para maging legal na ang aming negosyo na F. Barcena’s Bamboocraf ang approved business name.

Sa opis ng DTI ay nabigyan ako ng business consultancy services at doon ko nalaman na madami palang programa ang ahensiyang ito para sa aming mga negosyante, lalong-lalo na itong negosyong napasok ko. Bamboocraf pala ang One Town One Product na project ng province. Sabi nila maganda raw ang naumpisahan kong negosyo. Kami ay naanyayahang sumali sa mga skills at entrepreneurial training ng DTI. Pagtapos ng ilang taon ay lumago na ang aking negosyo dahil natuto na ako kung paano hawakan ito. Sa tulong ng DTI, palagi na akong sumasali sa mga trade fairs sa provincial, regional, at natonal level. Isa sa pinakamagandang programa ng DTI na nagbigay impact sa aking negosyo ay ang KMME coaching and mentoring program. Dito ako natuto sa lahat ng aspeto ng pagnenegosyo.

Ngunit hindi lahat ng panahon ay maganda ang takbo ng negosyo. Marami ring balakid ang aming naranasan. Ang laki ng epekto ng industriya ng plastc sa aming negosyo, at ang laki ng tapyas ng benta namin sa mga panahong iyon. But na lang nagbigay ang DTI ng product development o PRODEV sa aming produkto. Sa mga nagdaang taon, nasira ang ekonomiya dahil sa Covid-19, nagkalindol na sumira sa mga kabahayan sa Abra noong Hulyo 2022, at dumaan ang napakalakas na bagyong Egay noon lang July 27, 2023. ‘Yan ang mga balakid sa aming mga negosyante dito sa Abra. Ginawan namin ng paraan

with the trainings we learned from Business Contnuity Planning but these calamites are beyond human control and greatly afected our business.

Marami ang naitutulong ng DTI-Abra sa amin, kagaya ng mga skills training at mga entrepreneurial training na mas lalong nagbigay kaalaman sa pagnenegosyo. Ako po ay naging mentee sa KMME coaching and mentoring program. Dito nahasa ang aking kakayahan i-manage ang aming negosyo. Sa marketng naman ay nasalihan na namin ang mga provincial, regional, at natonal trade fairs. Bukod pa doon ay naranasan ko na rin magbenta sa Rockwell at Rustans. Ang DTI ang aming sandalang ahensiya ng gobyerno sa aming negosyo, kaya maramingmaraming salamat po DTI.

Sipag at tyaga at mahabang pasensiya at pag-unawa sa mga weavers lalo na sa mga nangangailangan araw araw para sa kani kanilang pamilya. ‘Yan ang sikreto namin.

Ang maipapayo ko sa mga nagnanais magnegosyo ay dapat may sipag at tyaga, matbay ang loob, at may takot sa Diyos. Ang hirap mag umpisa; kung baga parang experimental sa unang taon kasi wala pang kasiguraduhan ang negosyo kung malulugi o kikita ka. Pag-aralang mabut ang inumpisahang negosyo. Dumulog sa tanggapan ng DTI kasi ito ang tamang ahensiya ng gobyerno na tutulong sayo. Dinggin ang mga payo nilang pangnegosyo. Mag atend sa mga skills at entrepreneurial trainings nila. Maigi rin kung pumasyal sa ibang lugar para tngnan ang mga kaparehong negosyo. Obserbahan ang mga magagandang business models nila para i-adapt sa sariling negosyo. Ang para sa negosyo ay para sa negosyo lamang, ihiwalay and personal na gastosin sa negosyo. Dapat marunong tayong humawak ng pera, kailangan ang plano gaya ng natutunan ko sa KMME program — ang Business Model Canvas. Kailangan nakasulat ang mga plano po, para meron tayong i-momonitor kung saan dapat bigyan ng atenton o i-improve pa.

GLORY’S BAMBOOCRAFT

GLORY’S BAMBOOCRAFT

Glory’s Bamboocraf began in 2009 as a small family business managed by Ms. Gloria Blanza. Ms. Blanza is a resident of Barangay Udangan, La Paz, which has an abundant supply of bamboo as raw material. The company’s main products are trays, bags, fans, baskets, hats, and lampshades. It started with just a few subcontractors. But becaues of the increasing demand in the local and export markets, it now has 40 workers. Aside from the Province of Abra, its existng markets include local buyers from the Ilocos provinces, La Union, and the Natonal Capital Region.

My mother decided to put up this family business in 2009. Due to the abundance of bamboo raw material in the locality, she saw the potental of becoming a successful businesswoman. With patence, perseverance, and sacrifces, the company gradually grew.

Some of the challenges we encountered are: How do I market and promote my products? Consumers are not aware of its benefts. I also experienced fnancial troubles in managing my business.

Glory’s Bamboocraf has received assistance from diferent line agencies, LGUs, and private sector in the form of training (2018 KMME program and other Negosyo Center seminars), marketng, fnancing and business consultancies. The Department of Trade and Industry assisted us in innovatng our products through product development actvites which enabled us to introduce new designs. The frm has been able to widen its market by partcipatng in the provincial, regional and natonal trade fairs. Our products are displayed in the diferent Pasalubong Centers in the province. Our company is presently enrolled in the OTOP Next Generaton (ONG) program of DTI. With this program, it is expected that the quality of the products and productvity of the company will scale

up, thereby increasing our compettveness in the market.

Running a successful business is not easy. One should dream big and should have a clear vision on how to achieve business goals. You should know your strengths and weaknesses. On top of that, you should know how to transform your weaknesses into strengths. You also need to invest more in product development/ enhancement in response to changing market preferences. Another important factor is concentratng on objectves and working hard to atain set goals.

Aspiring entrepreneurs should believe in their dreams, since dreams don’t come true unless you work for them. Also, they need to set a clear goal and take small steps towards it.

LEILA’S LOOMWEAVING

LEILA’S LOOMWEAVING

Leila’s Loomweaving is located at Bulbulala, La Paz, Abra. Our workers are primarily second and third generaton loomweavers, with skills passed on across generatons as a source of income for mothers.

Our business is weaving and selling handwoven products out of fbers like wool, coton, and silk. We ofer customized weaving services that allows our customers to request their own designs or paterns. Our products are known for their durability, uniqueness, and quality. Our products are Abel (bags, vests, clothes, etc.), as well as kantarines and binakol fabrics.

We started with 10 workers using a limited number of looms. Due to low productvity, we were unable to meet market demand. We also partcipated in diferent trade fairs but we were afraid to accept bulk orders because of our limited machinery, equipment, and raw materials, afraid of negatve feedback due to unmet customer demands.

Some of the business challenges we’ve faced are the unpredictable weather conditons and natural calamites like the 7.2 magnitude earthquake and Super Typhoon Egay, when most of our products, equipment, and raw materials were fooded.

Since the start, DTI invited us to join training programs and seminars, in partnership with the Local Government Unit of La Paz and Negosyo Center La Paz. We also atended diferent local and natonal trade fairs that expanded our market and connectons. Our business was a Shared Service Facility benefciary, and this helped us to maximize our producton and to meet customer demand. Recently, we were granted a Pangkabuhayan para sa Pagbangon at Ginhawa, giving us additonal materials to start anew.

This is a great help for us entrepreneurs. The training helped us to improve our managerial and

entrepreneurial skills. Trade fairs widened our markets and connectons, helping us to grow and be more proftable.

As we do the business, I must say that our secret to success consist of hard work, being honest, responsible, and always grateful for God’s blessings and guidance. We need to contnue learning and not be afraid of changes and challenges. These serve as our motvaton and inspiraton to strive and be successful in life. We also need to have passion and dedicaton to create a great masterpiece that can be passed on to the next generaton.

To my fellow entrepreneurs, we must keep on dreaming as nothing is impossible. We need to contnue learning, accept and adopt to life’s realites. And always put God in every decision and acton.

LPZ HANDLOOM WOVEN PRODUCTS

LPZ HANDLOOM WOVEN PRODUCTS

My business is loomweaving. It was registered under my name, LPZ Handloom Woven Products. LPZ comes from my children’s initals — L for Louise and PZ from Phillip Zeus.

Through handloom weaving, we produce binakol and kantarines fabrics. These are tailored into dresses, blankets, bedsheets, pillow cases, table runners, placemats, and many more. They can also be made into bags, pouches, wallets, and many other uses.

Loomweaving was passed down from our ancestors. As a child, I used to always “Makialam sa habi ni nanang Maria.” I learned to weave in my elementary years. Startng with only one loom from my mother, I worked in an organized loomweavers associaton. There, I had the opportunity to improve my basic skills through the training provided. Because of the interventons and assistance of key government agencies such as DOLE, DSWD, and DTI, the loomweaving industry in Bulbulala, La Paz prospered. We are now known as the loomweaving village in Abra.

Our most challenging situaton came during pandemic when people’s movements were regulated. We could not market our products, and our sales were greatly

afected. We tried selling online but it was limited. In additon, the competton intensifed.

With the assistance of DTI, we joined diferent training programs on managerial skills to help us be more knowledgeable, informed, and creatve in running the business. Trade fairs gave us the opportunity to showcase and sell our products.

Prayers are the secret to succes. Be a good shepherd to others, share what we have, and always be thankful. Always keep your feet on the ground. Helping others and treatng workers as family members is a special key to our success. We need them. Our business would not reach this far without them. Walang mahirap sa taong gustong matuto.

The most important advice I can share to aspiring entrepreneurs is “don’t be afraid to fail as it’s just one of the challenges in managing a business. Be a risk taker, be strong, be patent and be hardworking. Don’t forget the lord God as our ultmate leader and protector.” As they say and I do believe, “do your best and God will do the rest.”

MA. ZITA ABEL AND ANTIQUES

MA. ZITA ABEL AND ANTIQUES

Ang aking negosyo ay pagbebenta po ng loom woven items kagaya ng poncho, coat bolero, tapis, polo, pants, blouse, at mga tela katulad ng binakol, kantarines, tango, pinilian, tniri at mga luma at revival loomwoven items katulad ng blankets, jars, plates, at iba pa.

Nag umpisa ang industriya ng abel sa amin noong bata pa kami. Tinuturuan kami ng aming ina na maghabi at magburda. Noon ay tapis, kumot, bahag, at sintoron lang ginagawa namin. Kami na rin po ang nagbebenta sa iba’t ibang bayan dito sa Abra. Pero noong naanyayahan kami na magbenta sa Baguio ng fberware sa tulong ni Ma’am Pats Tesoro, president ng Katutubong Kulay Foundaton, ay napansin nila ang aming unique na disenyo ng pagbuburda kagaya ng burdang butki, kabayo, bulaklak, palay, at kamay na sa kasaysayan ng aming tribu ay may ibig sabihin. Mula noon ay andiyan palagi ang DTI na gumagabay sa amin, nabigyan kami ng skills training para lalo pa ma improve and aming product, at nag atend ako ng mga entrepreneurial traning. Hindinghindi ko makakalimutan ang KMME mentoring and coaching program na nagbigay sa akin ng kasanayan kung paano i-manage ang aming negosyo sa mas mataas na

antas ng pagnenegosyo. Madami na rin akong sinalihang marketng encounters sa provincial, regional at natonal trade fair na ang sponsor ay ang DTI. Kaya maramingmaraming salamat po DTI.

Mga challenges? Marami po. Hindi po madali ang aming napagdaanan sa aming negosyo. Ang hirap magbenta noong una lalo na kont pa lang ang looms noon at kami kami lang magpamilya ang trabahador at saka ito lang talaga ang pinanggagalingan ng pambili namin ng mga kakailanganin sa buhay. Noong 2020, kami nakaranas ng pinakamahirap na sitwasyon kong saan hindi kami nakalabas para ibenta ang aming mga produkto dahil sa pandemya. Halos wala kaming makain. Noong 2022 ay malakas na lindol naman ang sumira ng aming mga bahay. Itong Hulyo 2023 ay super bagyo na Egay naman ang napagdaanaan namin.

Ang susi ng aming tagumpay ay ang aming pananampalataya at pananalig sa Diyos, sipag at tyaga at ang full involvement ng aming pamilya sa negosyo. Tulong-tulong po kami sa mga gawain sa negosyo, at may kanya-kang role.

MINORITY TEXTILES TRADING

ITNEG INLAUD HERITAGE

We are producers of natural dye colors and woven textles/clothes with accents that carry our culture and traditons. Our products are traditonal Tinguian atre such as shawls, tapis, wrap around skirts, polo shirts, blouses, pouches, table runners, and scarfs.

We started in 2015 with the registraton of our business at DTI and the LGU of Penarubia, Abra. It was hard but

with the assistance of government agencies we were able to pursue the business. With the help of the family members, we were able to make improvements on our products. We atended local, regional and natonal fairs where we showcased the intricate designs inspired by Tinguian customs and traditons.

As for our business operatons, we faced many challenges especially during the pandemic. We almost lost the business then. Today, the biggest challenge is how to survive in the compettve loom weaving industry. There are more players who ofer their products at lower prices.

The DTI provided us with skills to upgrade our designs and product quality. They also enhanced our capability to manage the business through managerial training. The best and most comprehensive training I atended was the KMME Coaching and Mentoring program where I gained knowledge from the Module 1-Entrepreneurial Mindsetng to Module 11-Presentaton of our Business Improvement Plan, where we were critqued by the best business gurus in the local and natonal level. DTI helped through marketng encounters at various local, regional and natonal trade fairs. The Department of Trade and Industry contnues to provide assistance through business counseling and inclusion in future Trade Fairs.

To be successful, be fair to customers and ensure product quality. Focus on contnuous product improvements and innovatons.

We advise aspiring entrepreneurs to learn the needs and wants of the market, and be fair to customers and your compettors.

NAMARABAR ETHNIC PRODUCT SHOP

NAMARABAR ETHNIC PRODUCT SHOP

Our business focuses on manufacturing traditonal atre natve to Abra. We use traditonal materials such as yarn and natural dye.

Our products are traditonal Tinguian atre for men and women such as shawls, tapis, wrap around skirts, polo shirts, blouses, pouches, table runners, and scarfs.

At a young age, I admired the clothes of my fellow Tinguians and I thought to myself why not start a business where I can earn while showcasing the intricate designs of our locality.

I faced many challenges such as how can I diferentate my product from others, how can I manage my fnances properly, how do I make my products visible even outside Abra, and how should I manage my tme between my business and my family.

DTI helped my business through trainings and seminars, and more importantly, through the various local, regional and natonal trade fairs that I atended, such as Parambak ni Dad’s, IMPAKABSAT, Women Strong Network HTF, Patanor: Cordillera Day Celebraton, and more. These trainings and trade fairs enabled me to manage my fnances and also be visible not only within Abra but also all the way to the Natonal Capital Region. Even now, the Department of Trade and Industry

contnues to provide assistance through business counseling and inclusion in future Trade Fairs.

In order for a business to succeed, you must frst devote yourself to whatever the business needs. Learn from failure and success as tools for handling future obstacles. Also, you need to enjoy the process because the outcome will be 10 tmes sweeter when you know what you have been through.

My advice to aspiring entrepreneurs is to be passionate about your work, overcome hardships, enjoy all your achievements, absorb as much knowledge as you can, have the ability to talk to diferent types of people, make you business be visible, and most importantly, love your business. In return, you will have a fruitul harvest.

PRIMA’S HANDLOOM WOVEN PRODUCTS

PRIMA’S HANDLOOM WOVEN PRODUCTS

Ang aking negoyso ay paghahabi ng handwoven fabrics or yardages/tela at ito ay ginagawa naming blankets, polo, shawls, vests, blouses, at dresses. Ang mga produktong ito ay ibinebenta sa lokal na merkado gaya ng Abra, NCR, at iba pang karatg probinsya sa Cordillera at Region 1.

Ang aking negosyo ay nagumpisa sa maliit lang na puhunan. Noong una ay humiram lang ako ng isang unit na loom at limang kilo na thread. Ang challenge sa akin noon ay kung paano ako makabenta sa aking gawang produkto. Isa rin sa balakid na aking naranasan ay ang kawalan ng puhunan. Dahil sa tulong ng mga iba’t ibang ahensya nasyonal gaya ng DTI, DOLE, TESDA, pat na rin ang probinsyal at munisipal na LGUs, ako ay unt-untng nagkaroon ng pagbebentahan ng aking mga produkto at ang aking skill sa paghahabi at puhunan para sa negosyo ay nadagdagan din. Ang aking mga produkto ngayon ay nabebenta na rin online simula noong 2020 na pandemic.

Ang Department of Trade and Industry (DTI) ay may malaking tulong sa aking negosyo. Ako ay graduate sa kanilang programa na KMME-MME na kung saan ay natuto at nadagdagan ang aking kaalaman sa pagpapatakbo ng negosyo. Nag-atend rin ako sa

mga skills training at iba pang managerial seminars na isinagawa ng DTI. Ang DTI rin ang malaking naitulong sa pagkakaroon ng market sa aking produkto dahil sa aking pagsali sa probinsyal, regional at natonal trade fairs/ exhibits.

Ang sikreto ng aking tagumpay ay “sipag at tyaga”. Dedikasyon sa trabaho/negosyo, pagtulong sa mga workers at pananalig sa Diyos ang siya ring tumulong sa akin para mapalago at magtagumpay ang aking negosyo. Ako rin ay naniniwala sa kasabihan na “walang mahirap sa taong gustong matuto.”

Ang maipapayo ko sa mga gustong maging negosyante ay hindi hadlang ang kawalan ng pinag-aralan o natapos para magnegosyo. I am not good in school but I am a good businesswoman because of my passion and commitment to be a successful entrepreneur. Thank you very much DTI.

TINGUIAN ARTISANS ARTS AND CRAFTS

TINGUIAN ARTISANS ARTS AND CRAFTS

Ang aking negosyo ay nagbebenta ng mga lumang kagamitan or sinaunang mga gamit, katulad ng mga kumot, tapis, mga sinaunang habi, mga revival na mga damit, Filipiniana, bolero, pantalon, long vest at iba pa na hango rin sa mga sinaunang desenyo na may ibig sabihin na pinaniniwalaan namin na nagbibigay swerte sa buhay, sa negosyo. Halimbawa, ang palaka ay simbolo ng good harvest at lizard na simbolo ng good luck.

Mga challenges? Marami po. Hindi po madali ang pinagdaanan ng aking negosyo lalong lalo na noong nag umpisa ako sa wala. Ang aking karunungan sa pagbuburda ang naging puhunan ko upang makamit ang aking tagumpay, lalung lalo na noong panahon ng pandemya na hindi maibenta ang aming mga produkto. Noong nakaraang taon, grabe ang impact sa kabahayan at kabuhayan namin, at noong Hulyo 2023 ay super typhoon naman po ang napagdaanaan namin.

Marami ang naitutulong ng DTI sa akin dahil sila ang naghikayat na iparehistro ang aking negosyo upang ito ay maging legal. Sila rin ang tumutulong upang mas ma improve pa ang aming mga produkto. Sila rin ang hindi tumitgil sa paghanap kung saan ma-imarket ang mga

Contact Person: Ludivina Viernes

Contact No.: 0955-9483826

produkto at walang sawang naghahanap ng libre sa pagmamarket.

Ang pinakasi-siguro ng aking success sa aking negosyo ang palaging ipinapanalangin ko sa atng panginoong Diyos. Pangalawa ang kalidad at kagandahan ng mga product. Isa ring susi ay ang mapagpakumbaba kong loob at hindi mawawala ang kultura na kahit anong isusuot ay nandoon pa rin ang simbolo ng aming kultura.

Ang maibibigay kong advice sa mga nagnanais maging negosyante ay ang pagiging ma pasensiya, huwag mawalan ng pag asa kung dumatng man ang mga pagsubok at balakid kundi ‘yon ang gagawin mong inspirasyon upang maging successful ang kanilang naumpisahang negosyo. At higit sa lahat, always commit to God ang kanilang gagawin po.

E-mail: ludivinaviernes1219@gmail.com

Facebook: www.facebook.com/VinaAgaidViernes Instagram: www.instagram.com/TingguianArtisan

TINGUIAN ETHNIC ART

HANDLOOM WOVEN PRODUCTS

TINGUIAN ETHNIC ART HANDLOOM WOVEN PRODUCTS

Ang aming produkto ay handwoven products na may hand embroidery at gamit ang natural dye. Ito ay hango sa mga centuries old textles ng gawa ng aming mga ninuno. Ngayon sa makabagong panahon, ang mga teknik na ito ay aming inilagay sa makabagong kasuotan. Ang aming mga produkto ay polo, long coat, long flipiniana, blouse, bolero, at mga iba pa. Sa mga produktong ito ay nakaloob o makikita ang mga kaugalian, paniniwala at iba pang pamahiing Ifugao o Tingguian kaya ang aming mga produkto ay one of a kind.

Noong bata pa ako, tnuruan na ako ng aking mga magulang sa paghahabi, pagkukulay ng mga tela at sinulid na gamit lamang ang mga halaman sa kalikasan gaya ng mga dahon, ugat ng puno at

iba pa. Tinuruan din ako ng aking mga magulang na magburda at ng akin itong napaglinang naisip ko na rin magtayo ng negosyo na gamit ang mga itnuro sa akin na mga teknik na nagmula sa aming mga ninuno.

Ang isa sa mga naging balakid na aking naranasan ay ang kung saan ako makakakuha ng puhunan at ang kakulangan sa mga kagamitan.

Natulungan kami ng DTI sa pagmamarket o pagpapakilala ng aming mga produkto. Ang DTI rin ang isa sa mga daan para matuklasan kami ng aming buyers dahil sa pag-anyaya na magbenta sa SM Megamall. Doon na nagsimula ang pagdami ng aming benta at mga buyer na nakilala. Ang DTI rin ang nagsilbing daan para maging isa ako sa mga inspirasyon ng ibang negosyante.

Ang susi ng aking tagumpay ay ang mga taong naging mabut sa akin, ipinadama nila sa akin ang maayos na pagpapalakad sa aking negosyo. Isa rin ay ang suporta at tulong ng mga tao, pamilya at DTI sa pagttwala at pag unawa sa magagawa ko. Higit sa lahat, pagttwala sa Diyos ang unang naging sandata ko sa hirap.

Ang mga maipapayo ko sa mga nais mag negosyo ay simulan mo na para di ka magsisi sa huli. Sa pagnenegosyo kailangan mong maging matyagain. Huwag kang magtataas ng sarili. Maging maunawain ka sa lahat ng bagay at palakasin ang iyong kalooban dahil sa huli makakatanggap ka ng successful na business at marami rin ang magttwala sa iyo.

TRIXIE DHEL’S LOOMWEAVING

TRIXIE DHEL’S LOOMWEAVING

My business is loomweaving. We make blankets, handloom fabrics, shawls, ponchos, table runners, placemats, hand towels, coin purses, long coats, hats, bags, etc.

I was an OFW for 14 years and came home for good to be with my family. I started my business 2014. With the support of DTI and other agencies, our business grew.

Business was difcult during the pandemic. I tried selling online but we could hardly earn enough to buy what we needed to survive. Last year, we were struck by a devastatng earthquake that destroyed our houses. And this year came the worse experienced of our lives when we were fooded due to super typhoon Egay. It is very difcult on our lives, most especially our business, as our looms, and sewing machines were destroyed, our fnished products, fabrics and threads were swept away. It was very difcult to restart once more.

With the assistance of the DTI, we were given the opportunity to become good MSMEs through skills and

managerial training. I gained comprehensive knowledge from my atendance in the coaching and mentoring program called KMME-MME program. I also joined and atended local, regional, and natonal trade fairs where I was able to generate a good sales fgures. September 2023, we were given livelihood kits in the form of threads. Thanks so much DTI, you are always there for us.

Having a lot of patence and keeping myself healthy are keys to success.

Aspiring entrepreneurs must have enough courage. Don’t be scared to start your own business because there are a lot of agencies that will assist you in your business endeavor. DTI is always there to provide you with the needed skills and technical knowhow to run a business. Contact

AVELINE’S CORDILLERAN HANDLOOM WOVEN PRODUCTS

THE CORDILLERAN INABEL AVELINE’S HANDLOOM WOVEN PRODUCTS

Aveline’s Cordilleran Handloom Woven Products, also known as the Cordilleran Inabel, specializes in innovatve handwoven accessories, bags and garments that are not usually seen in the market.

It all started during the height of the pandemic, and is a testament to the resilience and creatvity of an indigenous woman. What began as a therapeutc actvity during the lockdown soon blossomed into a thriving business of handwoven accessories, bags, and apparel.

As I delved deeper into my craf, my unique creatons caught the atenton of others and I started receiving requests for matching outits to compliment the accessories I metculously handcrafed. Recognizing the potental of these creatons, I seized the opportunity to turn my passion into a legitmate business.

In 2020, I was chosen as one of the mentees for the launch of the frst Youth Entrepreneurship Program initated by the Department of Trade and Industry-CAR. This program provided me with valuable guidance and support as I embarked on my entrepreneural journey.

Encouraged by the DTI staf, I decided to register my brand, Aveline’s Cordilleran Handloom Woven Products, marking a signifcant milestone in my business’ development.

Through my dedicaton to contnuous learning and growth, I was chosen to become one of the mentees in the Kapatd Mentor Me Program Batch 1 of 2021. Through this program, I gained invaluable insights into product innovaton and branding, broadening my perspectve and equipping myself with the tools to take my business to new heights.

As a millennial, I infuse modern touches to my unique creatons to make my products more entcing to my customers. I listen to my customer’s ideas and requests to make my products beter. In the saturated inabel market, I want to stand out by innovatng with the latest trends in mind.

For aspiring entrepreneurs, always strive to be diferent! Look for something that is not yet ofered in the market and be the one to create it!

LEE ANN’S KNITTED WEAR

ABEH

Ang aming negosyo ay gumagawa ng all kinds of knited wears, ito ay mga bonnets, poncho, shawl, sweaters, scarf, runners, foot rugs, doormats at iba pa.

Nag umpisa ako sa Php 3,000 na puhunan at lumaki hanggang Php 300,000. Ngunit naranasan kong bumili ng pakyawan ng materials pero marami palang waste na di ko mapapakinabangan. Doon ako nanlumo at nangutang ako sa 5% upang maka-umpisa ulit at unt unt akong bumangon. Doon ako naging maingat sa pagbili ng materials.

Maraming tulong ang DTI sa seminars, kung paano mangutang sa Small Business Corporaton (SBC), sa pag-invite sa trade fairs, at sa livelihood seeding program. Kami ang benefciary noong pandemya at malaking bagay din yun para sa aming entrepreneur. Lagi sila nag-uupdate kung kumusta kami, and more advices.

Pagttpid, sipag at tyaga, pakikisama, pasensya, at alalay galing sa pamilya — ‘yan ang mga susi ng pagtatagumpay sa negosyo. Ang utang ay dapat bayaran para pautangin ka ulit. At higit sa lahat lagi tayong manalangin sa panginoong Diyos sa itaas.

Ang payo ko, habaan ang pasensya at huwag laging luho. Huwag tpidin ang negosyo, sa kabilang banda ay magtpid sa paggastos sa mga hindi mahalaga. Sabayan ng sipag at tyaga, mahalin ang negosyo at trabaho. Pag mangutang dapat bayaran at magtwala sa sarili . Huwag makakalimot sa Diyos na siyang lakas natn. Makinig din sa mga balita at mag-atend sa mga seminar.

MAYAT-AN HANDICRAFTS

MAYAT-AN HANDICRAFTS

We are engaged in arts and crafs producton. Our products include bags, woven products, baskets, trays, backpacks, and mayat-an dressses.

The journey of Mayat-an Handicrafs began during my college years when my own creatons garnered admiraton from friends and classmates. Their enthusiasm sparked a creatve fre, propelling me to expand my designs. I embarked on a path dedicated to producing distnctve and quality woven products.

As the business grew, family members and friends became the inital workers, but as demands soared, we embraced the community’s talented weavers to increase producton. The excellence and appeal of our products transcended borders, capturing the atenton of a company based in Italy, which placed bulk orders,

and elevated Mayat-an Handicrafs to a world-class stature the Philippines can be proud of

The DTI helped in the business registraton, trainings, trade mark applicaton, promotons like trade fairs, product development, catalogues, prototypes, trade missions, and financial assistance.

The secret to my business’ success is developing new and innovatve products, having an entrepreneurial mindset, producing quality products, maintaining good customer relatons, and most especially, constant prayers.

To all aspiring entrepreneurs, be patent with your business and your customers. Contnue to pursue product innovatons. Love what you are doing and inquire about DTI seminars and training programs.

NARDA’S HANDWOVEN ARTS AND CRAFTS

NARDA’S HANDWOVEN ARTS AND CRAFTS

Narda’s Handwoven Arts and Crafs is a prominent name from the pioneering eforts in reviving the tribal art of Ikat- the ancient process of tying and dying threads, to create designs and colors, before the actual process of weaving and successfully marketng it in the world market. The company brought fame and honor to Baguio and the Cordilleras, and started the saying, “as Kennon Road is to Baguio City, Narda’s is to the Cordilleras.”

Narda’s is a project of Wilson and Narda Capuyan that started in 1970 in La Trinidad, Benguet, Philippines weaving blankets from recycled acrylic yarns. Narda Capuyan, a family planning nurse whose hand-knitng hobby atracted the mothers, encouraged the women to weave to keep them busy from making more babies.

In the early 1980s, Narda’s was scammed when unscrupulous buyers fed with millions worth of items, leaving bouncing checks. The big break came in 1982 when Bloomingdale’s Department Store in New York featured Narda’s products in an all-Philippine sales exhibiton. This opened doors to Japan, Europe, and Canada.

DTI has always been a very supportve partner. It is one of the government agencies that contributed much to the success of Narda’s with its guidance in the producton process and inclusion in local, natonal and even internatonal exhibitons. Also, DTI has been instrumental in the awards bestowed upon Narda’s on the later’s contributon to economic and trade development.

The secret to the success of Narda’s is the love and joy infused by each woman weaver in the intricate artwork she is doing. In other words, each weaver is taught to love and enjoy the work she is doing. In that way, it reverberates to the person wearing the fnished product.

Also, the advocacy of Narda’s to preserve culture and traditon at the same tme introducing innovaton that produces originality has brought success to the company. Not to compete with other smaller weavers or weaving industries but to be an inspiraton and big sister to them.

It is likewise Narda’s guiding principle to be a social enterprise. Concern for the community and the environment more than proft. This is evident when Narda’s spearheaded several relief operatons and organized outreach programs to help victms during the 1990 earthquake in Baguio. At present, Narda’s is producing and contnues to develop natural dyes using annato, mahogany, cogon, turmeric, and indigo.

For aspiring entrepreneurs, just persevere in doing what you love most. Contnue to dream untl the dream becomes a reality. There is no perfect business. There will be downfalls, failures, and discouragements but these are challenges that will make you stronger and will bring you to success. Do not compete; instead explore and be creatve to be diferent from the others but remain humble. Most of all, treat your employees as family for they work with you and for the business.

PAGLAOM HANDICRAFT PRODUCTS WHOLESALING

PAGLAOM STUDIO

I make Baguio-inspired scented candles and home fragrances.

I started from home, selling online. At frst we did not have much sales, untl I started joining DTI-sponsored bazaars. I didn’t have tables, etc., and had to borrow these from my landlord. I was not able to hire help, so it was hard doing all the producton. Some consignees also took a long tme to pay

A slot to sell at Session Road skyrocketed my business. I was able to fnd business clients wantng to buy regularly at wholesale.

Joining the KMME Kapatid Mentor Me program connected me to people who gave me the knowledge and skills to help my business. For me

success came about through a lot of luck, and the people who have given me a chance and helped me along the way.

Mag-walk in kayo. Sa opportunites, sa clients, sa DTI. Ask for help, ask for the sales. Nothing will be handed to you if you don’t ask.

ROBY’S PICK WOOD WORKS

ROBY’S PICK

Roby’s Pick digitzes designs and engraves them on bamboo/wooden products such as tumblers, clocks, and wall art. Aside from developing and digitzing our own designs inspired by traditonal paterns and symbols, we also collaborate with local and global contacts for quality wood and bamboo materials and products.

Our current prices for fully-engraved tumblers are: 350ml - Php 850, 500ml - Php 1,000. Clocks range from Php 1,000 to Php 4,000 depending on the size and design. We update our prices quarterly to keep up with changing producton costs.

I am a nurse-entreprenuer and the artst and owner of Roby’s Pick Woodworks. When I retred from teaching in 2016 (I was a nursing instructor), I explored and pursued crafs untl I realized it can be a viable business. Currently, aside from wood and bamboo, I am also exploring what I can create on fabrics and other surfaces.

Some of our challenges are: (1) Environmental impact and chosing sustainable materials; (2) Zero knowledge

on how to use machinery; (3) Raw material sources; and (4) Market for the products.

I atended a product development training, but failed to fnish due to schedule conficts. DTI never fails to invite us to trade fairs and other opportunites for our small business. They are always there to support and encourage us.

The secret of Roby’s Pick Wood Works is we always listen to the needs of customers. We built a portolio of all the products we made. We invested in quality tools and equipment. We do networking, especially at trade fairs. We always look for opportunites to level up our skills. We stay updated on the latest trends in woodcraf, and we utlize social media to advertse widely and build our name.

To aspiring entrepreneurs fnd your passion and work on it. Never give up. Start small and dream big.

RUBY’S HANDICRAFTS STORE

RUBY’S HANDICRAFTS STORE

Ruby’s Handicrafs Store is where you can fnd handwoven products such as foot rugs, doormats, tote bags, carpets, placemats, table runners, toppers, dresses, and blazers. These are made from recycled coton cloth.

Ruby C. Salio-an learned how to be a skilled weaver from her older sister. While learning how to weave, she was also trained on how to sell their products. From there, she learned the process of weaving and selling.

Ruby dreamed of having her own weaving business, and her sister supported and guided her in establishing her own business. She started in 2020 with only one loom, one sewing machine, and fve workers. She was only startng when the COVID-19 pandemic struck. Because of the lockdowns, she just fnished weaving all the available materials and then had no choice but to stop.

Since there was no business actvity, she decided to atend online training programs organized by the Department of Trade and Industry (DTI) and other agencies. Joining online training was highly challenging, but because of her dedicaton and commitment, she was able to learn the basics of using technology. The frst thing that she learned was how to sell her products online. It was hard for her to learn the concept of online selling but because of the unending support of DTI, she was able to learn. Afer gaining confdence to go on camera, she tried selling online, and it was a success. In 2022, she joined an art weaving actvity where they would turn a woven product into a paintng. This innovaton helped Ruby to improve her skills in weaving and she was also able to apply her creatvity. This actvity also tested her patence and dedicaton. With the contnuous support of DTI, they were able to produce unique designs and sell these online.

Establishing a business is highly challenging, especially during a pandemic when people are very cautous about spending their money. But if we are courageous enough to face all the challenges, then we can be successful.

Let us be open to changes. Don’t stck to what is common, but try to experiment with new designs, new products, new colors, and new trends. Let us not be afraid to try what is new and discover what we can ofer to our customers. It is also helpful if we seek and accept the help being ofered by DTI and other agencies in improving our products and selling them to the market. We should also learn how to sell our products online as we look for potental buyers here and abroad.

SHECHEM ARTS AND CRAFT

SHECHEM ARTS AND CRAFT

My products are wearable goods like natve and abaca footwear, crocheted baby dresses, dreamcatchers, and other small items like key chains, ref magnets, earrings and others.

I started my business way back in September 2013, by making key chains, ref magnets, knited ratan bags and trays, crocheted baby clothes, espadrille slippers to sell at the night market in Baguio. In 2015, we began designing durable and elegant slippers inspired by the Cordilleran natve atre. Today we create new designs inspired by our local traditons and culture. We also do our best to make sure that our footwear are comfortable, durable, and elegant.

At the start, the challenges I faced were like lack of capital, how to maintain product quality, preserving our good reputaton and relatonship with customers.

The Department of Trade and Industry has been a big help. I partcipated in diferent seminars to learn how to market my products, how to innovate and promote my products. By joining diferent trade fairs, I was able to show and sell my products in diferent municipalites, provinces, and even natonwide.

Well, when I started this business I prayed and asked God to bless me to make this business successful so I could help others in need. I worked hard to maintain product quality and have a good relatonship with my costumers. It is important to be content with what we have, and to make the impossible possible by being resourceful and creatve.

My advice to aspiring entrepreneurs is to fnd our passion before we start a business. We must know where to market our products. Have enough capital. Find a partner or knowledgeable mentor to guide us in business.

ABELLA’S HOUSE OF ARTS

ABELLA’S HOUSE OF ARTS

Mr. Marcelino Bumilac from Ifugao is the owner of Abella’s House of Arts. His products are Ikat weaved products like wrap around skirts, blouses, dresses, shawls, pants and coats. He also sells accessories and bags with traditonal accents.

In 2017, Marcelino became a part of the KMME program of the Department of Trade and Industry (DTI). The program aimed to empower individuals with the knowledge to create viable business plans, thereby fostering economic independence.

However, Marcelino’s ambiton was met with inital resistance from his own organizaton. Without support, he seized the opportunity to chart his own course. With dedicaton and determinaton, he embarked on a solo journey to craf a business plan, navigatng the KMME program’s modules. This newfound sense of autonomy led to the birth of the Abella’s House of Arts, a testament to his visionary spirit.

Founded in the wake of Marcelino’s graduaton from the KMME program, Abella’s House of Arts has emerged as a thriving force within the Ifugao Weaving industry. Over the span of fve years, the enterprise has breathed new life into the age-old art form while reinvigoratng local traditons.

Marcelino’s entrepreneurial journey reached another pivotal milestone as he engaged in various marketng initatves under DTI Ifugao, including trade fairs at the municipal, regional, and natonal levels. His commitment to innovaton also extends beyond weaving, as he embraced modern marketng strategies, understanding the vital role of visual aesthetcs in capturing the atenton of contemporary consumers. Recognizing the importance of adaptability in the digital age, Marcelino honed his skills by atending more training sessions of DTI Ifugao. This strategic move underscored his willingness to embrace change and

ensure his business’ resonance in an increasingly visualoriented market.

My secrets to success are hard work and perseverance. Despite having few orders when I was startng my business during the pandemic, I was never discouraged because I love what I’m doing and that’s one of the reason why I stll contnue my business. My business is my passion regardless of the challenges I experienced. I believe that if there are things that I don’t know or understand, DTI is always there to assist me anytme.

My advice to aspiring entrepreneurs is to know what you love to do so when you are faced with challenges and obstacles, you will never give up since you love what you are doing. Obstacles are inevitable but you will be able to overcome those for the reason that you are inspired and determined to reach your goal.

BANAUE LOOMWEAVING

TAKBA

My business is about weaving. We have back strap weaving and IKAT weaving or what we call “Binodbodan” in the Tuwali language, which involves the te-dye resist technique. We produce primarily IKAT fabrics, IKAT blankets, IKAT wraps, IKAT scarves, and IKAT ponchos. We also have back strap weaving textles like table runners, woven bags, woven Ifugao natve atre and accessories, as well as plain woven hand loom textles. The fnished products are displayed at the Banaue Loomweaving souvenir shop located at 2nd foor of the Banaue Hotel and Youth Hostel in Ilogue, Tam-an, Banaue, Ifugao.

Banaue Loomweaving is situated at Amganad along the highway going to Banaue. I started in 2013 using just backstrap looms, producing just a few items every week. I turned the stay-at-home mothers as my weavers to help with bulk orders. That same year, we registered with the Department of Trade and Industry (DTI).

With the help of the DTI, we introduced the upright loom to make weaving faster and easier. We started atending various trainings and seminars related to weaving coordinated by the DTI. Now, Banaue Loomweaving also partcipates in various trade exhibits within the province, region, in Manila, and even internatonal in coordinaton with the DTI.

DTI has been a big part of my business since 2013 when I registered my business. They assisted me in every step of the process. They always invited me to various trainings and trade fairs. I also received a sewing machine from DTI that I stll use in sewing my bags. Through DTI and the IPO, I also now have a brand name “TAKBA” for my bags. DTI always invites us to trade fairs in Manila, and I’m very grateful as it is a way of exposing my business.

The secret to my success is my love for what I am doing, which is weaving and art. Weaving is not my only source

of income but also a form of art. Creatng diferent designs while weaving is like paintng a blank canvas. The process is not easy, but the satsfacton of creatng a piece is rewarding. Sometmes, i don’t want to sell a specifc creaton as I have fallen in love with it. Another secret is patence, as creatng IKAT has many processes. You need to be patent to come up with a beautful creaton.

My advice to aspiring entrepreneurs is do not give up or lose hope. Business is not an overnight success. Along the way, we encounter many problems and hindrances. Being resilient is needed. Having a good personality also is a big help in dealing with customers. Prepare to make sacrifces, whether of money or tme. Grab every opportunity that comes your way. Be persistent in pursuing your goal and always trust your instncts.

KENRO BOUTIQUE

KENRO

KENRO has always been fascinated with the creatvity, patence, and industry of the women weavers in my community. They are repositories of my people’s cultural heritage, as an Ifugao. As culture bearers, they weave to bring food to the table, send their children to school, and make ends meet. As a working mother and a community member who wants to contribute to the preservaton of our culture, I established a business that specializes in fashion wearables making use of our woven fabrics. I infuse my own creatvity into designing modern clothes, shoes and bags that showcases a woman’s artstry, resilience and ethnic identty. This is my own way of supportng my family while at the same tme helping empower other women in my community.

Kenro started with footwear producton. Making use of our localy produced products, we sell during DTI trade fairs to introduce newbie entrepreneurs like us. The community had been buying our footwear for special occasions and for ofce wear. Our products reached a large market outside our community and we needed to increase producton. We tapped a subcontractor to increase our inventory. Litle did we know that in three years tme, we were selling in natonal trade fairs and eventually joined internatonal fairs. Due to customer demand, we added clothes to match our custom-made footwear.

My business success is due to three factors—PEOPLE, MARKETING, and STRATEGIC PLANNING.

PEOPLE. I believe that the most important factor is to achieve the company’s goals is teamwork. All personnel or staf is part of the company’s growth. Deal with them with compassion and maximum tolerance when needed afects their performance. It’s a give and take for as the team builds the success of the business and so are the employees given opportunites to succeed.

MARKETING is being able to sell to the right people at the right tme and right place. The expansion of our

market depends on how we introduce our products. Feedback from consumers also help us improve our business.

STRATEGIC PLANNING. I believe that this is an important component that addresses the identty of the business, as well as the issues and strategic operatons of the business.

Most important of all is the commitment of everyone in management. It is important to build strong bond with employees to have commited team.

Developing a business plan is the most important because it serves as a manual of operaton. Always aim to reduce cost and take every journey as a learning opportunity. Study your business — the market and network — every day. Always go back to your business plan whenever things are not working according to plan.

DTI has helped uplif our company. Their programs are indeed aimed to ensure the growth and development of aspiring entrepreneurs and MSMEs. From the very start, I had been a benefciary of every program they ofered. As a startup and while advancing, DTI designed actvites and business development programs and more strategic opportunites that helped us upscale to where we are now.

LAB TIE DYE WEAVERS ASSOCIATION

LABIKAT

Motvated to establish a group of IKAT producers in the province, the organizers initated a meetng of all IKAT weavers in the areas of Lugo, O-ong in Hingyon, and Amganad, Banaue, Ifugao. This gave rise to the LAB TIE DYE WEAVERS ASSOCIATION in 2009. Funded with inital capital from the members, its goals are to preserve, protect, and promote their traditonal craf. It also inspired them to advocate and present this opportunity to other authentc indigenous artsans for IKAT producton which is only done by the Ifugao. Today, they ofer products made of ikat woven textles like blankets, pillows, table runners, shawls, scarves, bags, woven accented jewelries, dress, bags, fashion wear, and other wearables.

With a donaton of Php 2,000 for coton thread; they also started weaving three pieces of the prestge ‘Inladdang’ blanket, which they were able to sell at Php 5,000 each. This generated income of Php 15,000 that became part of their capital.

Contact

Then they sought the assistance of government agencies like the Department of Trade and Industry (DTI), where they attended training to improve their business operatons and management. DTI also assisted in product development and marketng. They joined various local and natonal trade fairs and exhibits organized by DTI. They received various forms of assistance from government and nongovernment agencies to increase productvity, upgrade products, and widen their market reach.

Favorable outcomes increased the commitment of members to contnually uphold quality and standardize weaving practces. The larger market reach required more producers to meet increasing demand. The organizaton sponsored weaving skills training for potental producers. Mrs. Lily Luglug has been tapped as a resource speaker for weaving training programs. They also teach and demonstrate traditonal weaving and tying techniques to strengthen and preserve the industry and also as way to give back to the community

MARY ANN’S HANDICRAFTS AND SOUVENIRS

MARY ANN’S HANDICRAFTS AND SOUVENIRS

My business is focused on selling wooden handicraf to tourists in Poblacion, Banaue, Ifugao. The items are bought as a gifs or as home decor. We have fruit stands, tssue holders, jewelry cases, and others. We have small and large items, intricate decoratons, and even antques.

My involvement in our business from a young age allowed me to gain valuable experience and be knowledgeable about the industry. By saving my earnings, I managed to start my own business. Despite the challenges of the COVID-19 pandemic, I was able to thrive. I tried pivotng to e-commerce and using social media platorms like Facebook to market my products and reach customers even during lockdowns when physical stores were unable to operate normally. This adaptaton to changing circumstances has helped me stay relevant in a difcult environment.

Afer registering my business name with DTI, I was able to seek support for my business. I was

invited to atend seminars and partcipate in trade fairs. I was provided with valuable knowledge and exposure to potental customers, leading me to expand my market and start exportng. Additonally, DTI also assisted me in designing my business logo and creatng prototypes, so I could enhance my branding and product development.

The key to my success is to always be open to improvement in everything I do. I was able to succeed because of the assistance of DTI. Applicaton of everything I learned is another key to success. Doing business is a lot easier when there is someone guiding us. Another key to my success is being passionate at what I am doing.

Advice I can give to aspiring entrepreneurs is to always ask for guidance from those who are more knowledgeable. Apply learnings and take failures as challenges. Every entrepreneur should be dedicated in what they are doing.

WATZY ANTIQUE & FURNITURE SHOP

WATZY ANTIQUE & FURNITURE SHOP

I sell wood carvings and furniture not only in Banaue, but also in other municipalities. I sell different sizes of woodcraft little statues for display and for tourists who wish to have a souvenir to bigger pieces like dining tables and chairs, or even sala sets.

I started wood crafting when I was young. I dropped out of school and pursued wood crafting. Then, I was more interested in carving small items.

After some years, a neighbor hired me to do woodcarving for items sold in Manila. Later, I met a buyer from Manila who was impressed with my artwork. He offered a better opportunity to turn my hobby into passion that could be a business. Then the pandemic struck, and business slowed down because of the travel restrictions and lower customer demand.

I was helped by the DTI through different programs like seminars and training to improve and increase my knowledge about running a business. They also helped me develop my products by creating

prototype designs to add to my collections. They also helped me improve my business logo.

My secret to success is perseverance and being hungry for new learning. As business persons we must continue to learn and develop our skills. Persevering in life and never letting go of opportunities is important. We should grab at the opportunities that could be beneficial for us.

My advice to aspiring entrepreneurs is to be open to new learnings and opportunities. These will be the building blocks to success.

XIAN’S ARTS AND CRAFTS MANUFACTURING

XIAN’S ARTS AND CRAFTS

Xian’s Arts and Crafs manufacturing is our main source of income. My family and I dedicated our tme and efort to make our business grow. Our products are wood carvings, bronze pieces, and antques.

For wood carvings, we have diferent items like eagles, travelers, deer hunters, lions, tgers, natvity sets, wine racks , wine holders, chess table sets, spoon sets, sungkaan, and many other designs. For bronze items, we have Ifugao and Bontoc gongs, as well as bronze jewerlry. For the antques, we ofer bul-ul, old wooden spoons, old natve houses, pamadingan, and hagabi.

There are so many ways to make a business successful. For me, the secrets behind my business success are patence and dedicaton. I know my product are all of good quality. My family helps with the business. My daughter posts all our products on social media to generate sales. I took out a loan to fnance my business that will provide an income for my children’s educaton, especially now that they are all in college.

I started my business with a small capital. I begin my business by collectng antques. I went to diferent places in Ifugao — to the barangays of Banaue, Hingyon, Kiangan, Hapao, Mayoyao, Asipulo and Lagawe — to fnd antques that I sell to the antque buyers in Manila. When our kids were old enough to help, my wife advised me to add wood carvings to our product oferings.

We hired carvers from Banaue Ifugao, to carve our items using raw materials like acacia and gmelina. With our business growing, we borrowed additonal capital from the cooperatve and community organizaton.

When one of my antque buyers asked me to look for old gongs and paliha, I decided to buy bronze and asked friends to teach me how to make gongs. With their help, we started to make gongs. Now we also make earrings, necklaces, bracelets, and even ginutu for men’s traditonal atre.

As a novice businessman, I encountered many struggles and disappointments, partcularly when it comes to fnances. There was a tme when I was unable to fully pay my carvers and they sold my items to other buyers. Imitatons are also our enemy; all our new designs are being imitated. During the pandemic our business was afected, and we used our capital for our family’s needs. But I needed to survive and provide for my family. The

remedy for my business to grow was by joining DTI exhibits where I could showcase my products.

For aspiring entrepreneurs, my advice is to be true to yourself, and know what is suited for you. Choose your line of interest before you start a business. Consider what is in demand. Be considerate to others and your environment. Start your business with small capital. In business, you need to remember that patence is the key to success. Be open-minded, be transparent, accept comments and suggestons. Be humble. Always list expenses so you know if you are earning a proft or incurring defcit on your frst try. Bookkeeping is necessary when startng a business. Make sure that your business is registered with DTI so they can assist you. Atend seminar workshops ofered by DTI to broaden and sharpen your mind.

The Department of Trade and Industry really helped me in many ways. DTI invited us to join KMME seminars for entrepreneurs. DTI assisted us on how to improve our products. They invited us to join trade fairs. When they ofered the SBC loan for SMEs, I took that opportunity to fnance my business. DTI invited me to join Impakabsat Baguio, where I found new buyers for antques and carvings. I also joined Lang-Ay Trade Fair at Bontoc, where we met new buyers for bronze gongs and accessories. Recently we also joined the Natonal Trade Fair.

Thank you, DTI, for your unwavering support. You’re always there to protect, guide and help us improve the quality of our products. You made us known through social media and also remind us of our areas for improvement. You always fnd ways to showcase our products . God bless you always, DTI staf, for being there for us. I know DTI is a blessing to me.

YHANN’S CRAFT AND ARTS SHOP

YHANN’S CRAFT AND ARTS SHOP

My business consists of antques or old handicraf and other woodcraf. We have antques like bul-ul, wooden spoons, old gongs, and kamaligs. We have home decor items like tssue holders, jewelry boxes, rice containers, trays and animal carvings. We also manufacture wall panels, wall dividers, and towel holders.

My partner and I started a small business selling bangles and lingling. My father was a wood carver, and I used to help him in antquing his work and then bringing these to market. Even then, I thought to myself that I would like to contnue my father’s work and make the business prosper. This inspired me to work hard, and encouraged me to start a small business that would give value to the hard work and love that we ofer in creatng crafs and arts.

When I registered my business at the DTI, they encouraged me to atend seminars to learn more about running a business. I atended some seminars where I learned the fundamentals, and inspired me go on. DTI also encouraged and helped me to join trade fairs, frst within the province, and later in the

CAR region. Joining has helped me a million tmes, as the DTI showcased my products and helped me fnd buyers. I will never forget the help and the opportunity DTI has given me and my family.

The secret of my success is simple. Trust in God, and be more industrious in manufacturing more products. Each tme I was faced with challenges, I never gave up. Being optmistc helps me to achieve my life goals with hope for a beter tomorrow.

In reality there are really a lot of challenges and struggles that we face everyday. Solving them is not easy, but when I fail, I always take it as an opportunity to learn and grow. Don’t give up on your dreams in life. Follow your dreams and trust in God. Listen to others but flter out the things that are not good for you. And lastly, have more patence as life has millions of processes that need to be done.

CULTURA DE KALINGA FASHION BOUTIQUE

CK DESIGNS BY RUBY

We create wearables made from handwoven cloth made by Cordilleran artsans. Our company turns handloom textle into traditonal clothing and modern wearables.

I started with one sewing machine, turning my passion for fashion into a business. I focused on making innovatve designs using our handwoven cloth. I then joined trade fairs and fashion shows to showcase our products.

As tme passed, I bought three sewing machines to increase our producton and meet customers’ needs.

Growing your business brings big opportunites and responsibilites. We encountered fnancial problems which we addressed by availing of loans provided by government agencies.

DTI is one of the key partners who helped us improve our productvity. They helped increase our market reach, and supported the growth of our business by providing free training. They helped us to join trade fairs and promoted our business development.

Turning my passion into fashion gave me a successful business. Fashion is one of the most compettve industries in the world. Success depends on industry connectons, hard work, and resilience. I set my mind to have a productve business strategy that will enhance our market reach.

Tips for start-ups:

1. Create a plan

2. Know your market

3.Find a mentor you can trust to give you advise, answer questons, and link you to a network of connectons

4. Make sacrifces

5. Be persistent

6.Take risks and learn from mistakes

IFKA’S WEAVING & HANDICRAFTS

IFKA’S

Ifa’s Weaving & Handicrafs specializes in crafing and selling Kalinga weaves made using traditonal techniques like backstrap and pedal loom weaving. We transform these exquisite weaves into a range of ready-to-wear garments, accessories, and home decor items.

Before entering this line of business, I tried other products including curtains and frozen food. Eventually, I discovered and became interested in our town’s weaving industry. At the start, we only had modest earnings due to our limited market. Stll, I recognized the potental and dedicated myself to enhancing and modernizing our products, a commitment that contnues to this day.

With Department of Trade and Industry (DTI), our market has not only expanded but contnues to grow. With DTI’s assistance, we have been able to extend our reach beyond our province by partcipatng in trade fairs and events. This has not only allowed us to promote our Kalinga weaves and traditons but has also opened up new opportunites for us.

When engaging in business, it’s important to understand that it shares similarites with both gambling and investng. There’s no guarantee of

immediate substantal returns. Challenges are inevitable, so it’s essental to be fnancially literate and emotonally resilient. With each experience, you’ll gain skills needed to drive your business successfully over tme.

Get ready for a roller coaster ride. No mater what happens, hold on to your passion and interests. Recognize the people who will support your growth and maturaton as an entrepreneur. With their help, you’ll thrive on your entrepreneurial journey.

JAJIE’S NATIVE FASHION

CULTURA CORDILLERA

Jajie’s Natve Fashion is a manufacturer of bags and accessories using the unique and elegant woven textles of the Cordillera Region in the Philippines.

As I was a full tme mom of three, Jajie’s Natve Fashion started as part-tme business. I started this venture in 2012 by sewing bags, making accessories and decoratons. There are many challenges that we encountered, such as:

1. Balance of doing the business while taking care of our three children

2. Transiton to scale-up due to limited producton.

3. Handling people.

4. Unforeseen events, especially the COVID19 pandemic, which temporarily stopped producton

5. Capital

DTI has contributed to my growth both as an entrepreneur and an individual. Their support encompasses a comprehensive range of services, spanning personal and technical development, as well as real-world market experiences. I am partcularly thankful for their KMME program, various

training sessions, seminars, market connectons, and opportunites to partcipate in exhibitons and trade fairs at the municipal, city, provincial, and natonal levels.

Top fve secret to my success are:

1. Have a very supportve husband.

2. Contnue learning. Applied knowledge is powerful.

3. Start with what you have and where you are.

4. Duplicate yourself if you want to scale-up.

5. Be passionate.

Start to fnd your passion. Your passion will help you through the ups and downs of entrepreneurship.

KESHZIANA’S TEXTILE WEAVING SERVICES

Woven skirt, frames, accessories, chaleco jackets, tapis, bahag, and bags consttute our products.

Weaving is my passion and source of income. In 2021, my family decided to formalize our business and we processed our business permits.

I faced a lot of challenges like losing my capital because my family needed it during COVID. Also, having no educaton is a challenge for me. There are a lot of things that I can’t understand, but I was blessed to have co-MSMEs who helped me process my documents and introduced me to diferent government and private agencies to help me in my business. I did not also allow those challenges to stop me from being an entrepreneur.

I started to join the trade fair in Kalinga during Tabuk Day in year 2021 and I was able to acquire clients as far as Baguio and Mountain Province. I want to expand my market reach by partcipatng in regional and natonal trade fairs.

I persevere no mater how small my capital is and no mater what happens. I can adjust to clients requests. I always put God frst in everything and thank Him for everything I have.

Always persevere and move forward even when we are facing a lot of challenges because it is part of being an entrepreneur.

KINWA ETNIKA HANDICRAFTS

KINWA

Our business is weaving, accessory making, and marketng.

It was 2014 when I started to venture into marketng for the weaving Industry. Trust, confdence, and perseverance were my capital. The Mabilong weavers would consign their products for me to sell at local, regional, and natonal trade fairs.

The perennial challenges when you are in business are:

1. Capitalizaton

2. Sourcing of raw material

3. Marketng of fnished products

4. Outmoded and common designs

I started my business with assistance from DTI, such as:

1. Orientation on how to start a business upon registering my business name.

2. Invitation to participate in local, regional, and national trade fairs

3. Seminars on bookkeeping, business management, product development, and various skills training

4. Provision of educational getaway and market matching

5. I was blessed to be an SSF beneficiary

6. Recommended for the CARE LOAN Program and many more

MY SECRETS to success are:

1. A positve mindset to be a steward of God’s plan and purpose in life

2. Business should be a team efort for the family

3. Maintain a good reputaton with employees and customers.

4. Equip yourself with knowledge and skills to manage your business

5. Be open-minded about suggestons and change

6. Have a long term business plan

My advice is have an entrepreneurial mindset. Be willing to learn. Start small and grow. Atend training and seminars to help you manage your business. Have a long term business plan to guide your next step. Lastly, commit your plans and work to the Lord.

MAGALLAYA MOUNTAIN SPECIALTY COFFEE

MAGALLAYA MOUNTAIN SPECIALTY COFFEE

We sell coffee products — green beans, ground beans, whole beans and drip coffee. Magallaya Mountain Specialty Coffee comes from the coffee tradition embedded in Kalinga culture. The business is named after a nearby mountain known to be a sanctuary for civet and other wild animals.

I used to be a coffee trader and owned a store in our community where farmers would trade their coffee produce in exchange for basic goods. In 2009, when I joined a trade show in Baguio to represent the Gawidan Women’s Organization, I discovered the market potential of civet coffee. I faced a lot of ups and downs as an entrepreneur like lack of capital and limited buyers. However, because of my determination I was able to overcome challenges.

With assistance from DTI, I learned about pricing, packaging, and marketing of specialty coffee. Our business connected with more buyers when I joined local, regional, and national trade fairs organized by DTI.

Determination and passion are the keys to my success. I learned how to take good care of my clients to keep clients coming back to me in spite of competition. Lastly, Kalinga coffee is among the best, and I believe this gives me an edge.

Expect a lot of challenges as an entrepreneur. However, if you can overcome those, you will emerge wiser and stronger. There are a lot of training programs and seminars offered by government agencies, so take those opportunities to grow and succeed.

NESSAJ’S HANDICRAFTS AND PASALUBONG PRODUCTS

NESSAJ’S HANDICRAFTS AND PASALUBONG PRODUCTS

Nessaj’s Handicrafs and Pasalubong Products manufactures and markets handwoven and handcrafed Kalinga traditonal textles/fabrics as well as products like Kalinga costumes, bed and table runners, dresses, ponchos, scarfs, sashes, bags, home decor, and beaded and embroidered fashion accessories. These are all handmade and crafed with the exquisite details typical of Kalinga arts and crafs.

Nessaj’s Handicrafs started as a micro-enterprise in 2010 with the aim of preserving and maintaining indigenous weaving techniques, and improving the economic status of women weavers in the village. In 2012, we registered the business with the DTI and began joining provincial trade fairs which earned positve sales. This further inspired us to dream big and go beyond weaving as a hobby. We began taking orders for loom costumes, dresses, runners, bags, home and ofce decor, and also fashion accessories used during festas and fashion shows. Due to increased orders, we employed fve regular workers (three weavers, one sewer and one embroider/ beader) and 15 piecemeal/ contractual workers residing in Mabilong, Lubuagan. During the pandemic, the business had no income, and workers were laid of.

The Department of Trade and Industry Kalinga provided contnuous seminars and training on business management and marketng. They assisted us in product development and labelling, giving us inital packaging supplies and labels. DTI brought us to trade fairs, providing transportaton for our products. They helped us market our products at pasalubong centers, hotels, and ofces.

The secret of business success is passion and love of working. The enterprise connects with community weavers to help them with sustainable livelihood. Product development and product innovatons also

help. Other factors are maintaining a close relatonship with workers and customers by giving of incentves and tokens to our loyal workers and customers.

For all the aspiring entrepreneurs, there is no such thing as magic in the business world. Learn to value the litle things, learn to accept the ups and downs, understand your workers, give them tme to learn from their mistakes and show them love, care and respect. At the end of the day, sila at sila ang bubuhay sa negosyo mo.

Y-KALINGA TAPIS HANDLOOM WOVEN PRODUCTS

Y-KALINGA

Y-Kalinga Tapis Handloom Woven Products is a creatve enterprise that seeks to promote and increase appreciaton for home grown Kalinga arts and crafs in wearables. The company takes pride in its fne crafmanship while using local materials.

My products are boleros/toppers, dresses, wrap skirts, traditonal atre, men’s wear, and accessories.

Startng out, I researched online about the market demand for ethnic products. I found that the Tapis is the most popular among online customers, so I made it the centerpiece of my fashion business. I utlized Facebook as my selling platorm. Later, I added boleros, which was also popular among my customers. I was able to achieve annual sales of Php 60,000 as a start-up in 2019. That same year I was invited by the DTI business counselor to visit the NC-Lubuagan ofce for possible business interventons. Through this, I was encouraged to register my business so that I can operate formally.

Through the DTI Negosyo Center, I was able to partcipate in the product development program under OTOP Next Gen. I also partcipated in entrepreneurship and marketng training programs. I also enrolled and recently graduated from the KMME program, where I gained deeper knowledge on how to run my business.

Actually there was an unforgetable event that served as a breakthrough for my company to be known worldwide. I had a buyer in Bontoc which supplies Tindahan ni Dencio in Manila. It happened to catch the eye of actress Dimples Romana, who bought several sets of loomwoven turban with mask from the said store. She even advertsed it freely on her social media account. Through such instant fame, I generated a sales of Php260,000 afer her endorsement.

My market is now widespread locally in Bontoc, Abra, Baguio, Manila, and Cebu. Internatonally, it has reached as far as California, Japan, Dubai, New Zealand, and Australia. From sales of Php 60,000 in 2019, I was able to earn Php1,020,000 in 2023.

Don’t give up on your entrepreneurial journey. Embrace failure as a stepping stone to success. It is through these challenges that we learn, grow, and eventually triumph. Believe in yourself, stay persistent, and keep pushing forward. Success is waitng for those who dare to embrace both the ups and downs of this exhilaratng journey.

DELMAR MOTHER SHELLCRAFT MPC

Del Mar Shellcraft Multipurpose Cooperative was established as a livelihood program for mothers in Sitio Del Mar in Barangay Saud, Pagudpud. The name “Del Mar” meaning “of the sea” in Spanish was derived from the name of the village. The village’s name was also adopted from Ms. Llanes’ family business, “Villa Del Mar Beach Resort” which was the first beach resort in Pagudpud established by her father, Mr. Rogelio Benemerito who was a public servant in Pagudpud at that time.

The cooperative initially consisted of women who were wives of fishermen and shell gatherers from Barangay Saud. They crafted various souvenir items and trinkets made from locally sourced materials to sell to visiting tourists as a means of livelihood. Over time, the cooperative grew and included other family members, eventually becoming a social enterprise officially registered with the Cooperative Development Authority in October 2009.

The cooperative’s goal is to support its members from Pagudpud, Ilocos Norte through sustainable livelihood projects. As the cooperative expanded, they focused on creating sustainable and eco-friendly products made from coconut shells such as kitchen utensils, dinnerware, candle holders, lampshades, fashion accessories, and more. This not only helped the cooperative’s members but also contributed to solving environmental issues. The public soon became aware of the cooperative’s eco-friendly products, leading to an influx of orders from various restaurants, resorts, cafes, and private individuals. Due to Ms. Llanes’ personal and family responsibilities, her younger sister, Ms. Elizabeth Benemerito, took over as the chairperson of the cooperative. Operations continued to thrive under Ms. Elizabeth’s leadership. She attended various seminars and training sessions to enhance her knowledge and skills, which she then passed on to the cooperative’s members. The members were encouraged to participate in skills and managerial training for product innovation, strong marketing competencies, and management skills.

Lack of knowledge and skills in running a business, how to make our products competitive in the market, competitors, and lack of funds are some of the challenges encountered

of the cooperative. But through the help of the different government agencies we were able to cope up and continue striving and improving our products and business operations.

Del Mar Shellcraft Multipurpose Cooperative is a social enterprise that aims to support its members from Pagudpud, Ilocos Norte through sustainable livelihood projects using locally sourced materials. Our products are coconut shell handicraft, fashion accessories that are made of beads and various souvenir items, pandan hand woven bags, virgin coconut oil, coco peat, coco pole, and massage oil.

The Department of Trade and Industry introduce the coconut crafts through a skills training. The DTI help in the promotion and development of the cooperative through the provision of various assistance and interventions such as financing, marketing and promotion, human resource development, product development, and advocacy has helped the cooperative upscale their products through series of training and mentorship and provision of equipment and machinery thru their Shared Service Facilities (SSF) Program which has significantly improved the production and operations of the group, enabling them to cater the high demand of their products.

Ms. Elizabeth, the chairman of the cooperative is also a graduate of the Kapatid Mentor Me Program. This program focuses on mentoring and a series of coaching sessions aimed at boosting entrepreneurial capacity through improved access to mentorship, money, and the market. The program helped her better manage the cooperative and address challenges they may face in the future. It has also opened up many opportunities for her to market their products by showcasing them at various trade fairs inside and outside the province of Ilocos Norte. Also the DTI has taught and assist the cooperative in transforming our business into digital and exposure to media/ social media. The cooperative is one of the operator of the OTOP Hub in Pagudpud.

We held on to God and trusted him, also we were dedicated, and passionate to our cooperative.

SAN JOSE MULTI-PURPOSE

COOPERATIVE

KOLHABI

San Jose Multi-Purpose Cooperative is situated in Barangay 20, Sarrat, Ilocos Norte and was registered at the Cooperative Development Authority on October 2022. The cooperative has its consumer store and expanded to other services such as microfinance loan, post-harvest facility rental, and the binakol handloom weaving and craft making. The cooperative started the Loom Weaving business through the support of Atty. Corazon Abad who is then the Vice Mayor of the town Sarrat. With her initiative, she organized the women in the community and offered a livelihood project.

The San Jose MPC has formed a group of women weavers and sewers to engage in a binakol craft community enterprise. Aside from binakol fabric and to keep the tradition relevant in modern times, binakol is used to make useful everyday items such as bags, purses, pouches and folders.

The cooperative experience a lot of challenges in venturing this industry. Most of the weavers are belong at the old-aged and the old weavers are hard to teach, they don’t want to follow instructions regarding of client’s need. They don’t want to rush up to meet deadlines because if there is burial, weddings or any events in the barangay, they don’t weave. Superstitious beliefs are also one of the challenges we experience that affect their production. Old weavers are very passionate of their works, of what their old ones teaches them. So we just stick on them, and we trained younger ones in where we can innovate and meet the demands of our clients.

With the adoption of the “Binakol” as the One Town One Product of the Municipality of Sarrat, and with the San Jose MPC as the recipient cooperative, various programs of the government to develop the binakol cloth and to strengthen the industry has been implemented. The cooperative is an active partner in the implementation of the DTI’s SSF Program, OTOP Next Gen Program, Industry Cluster Enhancement Program and has participated to

various product and market development activities. The provision of improved loomweaving equipment through the Shared Service Facility has greatly improved the quality of the binakol. The members can now produce binakol cloth with wider width. This SSF project has also solved the problem of dilapidated handlooms, thus improving the productivity and efficiency of the weavers. Through the high-speed sewing machines from the SSF project, the cooperative can now produce better quality binakol bags and other binakol by-products. The good quality and evolving binakol weave has attracted the attention of designers in Manila who have become direct regular buyers.

Perseverance, passion, love & unity. These are our secrets to our success. With the perseverance to achieve our goals, we were able to walk through the path of where we are now. No matter how many obstacles or hindrances that come out way, we stand up to face and win. And the love that binds and unite us, we work together as one. “Love your work and your work will love you” this is saying that figures us in the weaving industry. The labor intense in this activity, without your love to the job, you cannot do it. From the preparation of the threads to looming and weaving. We are passionate to this kind of activity, the handloom weaving, for it is our cultural heritage that reminds how industrious and intelligent our ancestors are. We are part of the reviving and growing handloom weaving industry. And we are very optimistic that the next generation will be proud and do better of what we are doing for the cooperative and to the weaving industry.

We advice the aspiring entrepreneurs that in doing business, they must follow their heart’s desire. This reminder is important because if you don’t like what you are doing, even if how intelligent you are in the name of business, you cannot succeed because it is not your passion. So you must start your business according to your passion, not what’s in the fashion or trend.

ABELLEZA SHOES AND BAGS ACCESSORIES

ABELLEZA SHOES AND BAGS

Our business mainly manufactures canvas bags and tote bags made in abel.

It was my parents idea to make canvas bags and tote bags made in abel. Some of the challenges we encountered when we open our business were how to introduce our business and how to gain repeat customers.

The Department of Trade and Industry helped me promote my product. They also provided me trainings in able for me to get ideas on how to improve my products.

Hardwork, perseverance, and patience.

All is achievable, just be patient and you must persevere. Pursue your dreams and talents. If you think you have the passion at creating or designing something, just keep on pursuing it.

AR-YA ARAMID INANG

HANDLOOM WOVEN PRODUCTS / FABRIC

Ar-Ya, derived from the concept of speedy action, captures the essence of urgency and efficiency in the intricate art of handloom weaving. The Quitoriano family, led by Jack Vince Quitoriano Bucol, is at the forefront of this noble pursuit. They are dedicated to preserving the rich cultural traditions of the indigenous tribes in Tagudin, Ilocos Sur. Tagudin, a town wellknown for its handloom woven products, recognizes Ar-Ya as a distinguished manufacturer in this realm. The Quitoriano family has emerged as an influential presence, placing great importance on meeting the daily needs of the community while honoring the customs and practices of the Igorot and Bago tribes. Each piece meticulously crafted by Ar-Ya reflects the family’s unwavering commitment to safeguarding the cultural identity of the Igorot and Bago tribes. Ar-Ya doesn’t merely focus on production; it also serves as a platform to raise awareness and foster appreciation for the extraordinary heritage of the indigenous peoples. The story of Ar- Ya is a beautiful testament to the enduring power of cultural preservation.

It’s fascinating to hear about the rich history of loom weaving and its importance in preserving the culture of indigenous people. Sustaining and maintaining this tradition is crucial for ensuring its survival for future generations. Loss of funding for production equipment can indeed pose a challenge. Have you considered exploring alternative funding sources, such as grants or partnerships with organizations that value and support cultural heritage? It could be an opportunity to showcase the unique artistry and story behind your handloom weaving. The preference for foreign products over local ones is a prevalent issue across various industries. One way to address this challenge is by promoting the distinct characteristics and cultural significance of your handloom woven fabrics. Education and awareness campaigns highlighting the value of supporting local artisans and preserving cultural heritage can help shift consumer attitudes. Regarding the loss of manpower, have you considered initiatives to promote the importance of handloom weaving as a valuable skill and cultural practice? Engaging younger generations through workshops, apprenticeships, or educational programs could help revitalize interest and attract more individuals to the craft.

The Department of Trade and Industry (DTI), recognizes the importance of Ar-Ya Aramid Inang’s work and contribution to the field of handloom weaving. Through its support, DTI encourages us to actively participate in various activities to showcase our products and reach bigger markets. One of the ways in which DTI assists us is by organizing seminars on topics related to entrepreneurship, marketing, and product development. These seminars not only enhance our knowledge and skills but also provide a platform to exchange ideas with fellow artisans,

industry experts, and potential buyers. Additionally, DTI facilitates our participation in trade fairs and exhibitions, both locally and internationally. Through these events, we can exhibit our handloom woven fabrics to a wider audience, including buyers, distributors, and retailers. This exposure not only helps us gain visibility but also opens doors to potential collaborations and business opportunities. The support from DTI not only empowers us but also boosts our confidence in showcasing our unique craftmanship. It reinforces the significance of preserving our cultural heritage through handloom weaving and highlights the market potential of our products. By actively engaging in these activities, we can broaden our reach, create brand recognition, and establish a strong foothold in the industry. The support from DTI plays a vital role in our journey to success and recognition.

As a businessman without much knowledge about business, it’s great that you recognize the importance of thinking about your business goals and taking action to achieve them. Setting clear goals and consistently working towards them can help maintain a stable income and expand your reach in the market. Learning to say no is also a valuable skill in business. It’s important to prioritize your time and energy on activities that align with your goals and bring value to your business. By setting boundaries and politely declining requests that don’t align with your priorities, you can focus on building your business and attracting opportunities that are more beneficial. However, it’s worth noting that building relationships and networking are also crucial in business. While it’s important to be discerning with your time, cultivating genuine connections and partnerships can be beneficial in the long run. So, finding a balance between saying no when necessary and engaging with meaningful relationships can help create a successful business. Remember, every business journey is unique, and learning from both successes and challenges along the way is part of the process. Continuously improving your business knowledge, seeking guidance from experts, and developing your skills will ultimately contribute to your success.

As a young entrepreneur, I’d be delighted to offer some advice to fellow starter entrepreneurs are to embrace the learning process, find your passion, develop a strong network, embrace technology, emphasize customer satisfaction, and embrace failure and resilience. However, viewing them as opportunities for growth and learning will help you bounce back with resilience. Learn from failures, adapt, and keep moving forward. Remember, entrepreneurship is a journey full of ups and downs, but it can also be incredibly rewarding. Be persistent, have faith in yourself, and keep your passion burning.

ATINAJA-QUINTOS SOUVENIR SHOP

ILOCOS INABEL HANDWEAVING

We are into loomweaving industry, we do manufacture placemats, runners, table napkins, towels, and fabrics (tela).

Loomweaving is the main industry in our town and we see that it will be a good business to start. Challenges are there because there are so many loomweaving business in our town. We innovate or upgrade our product to be more competitive.

They invite me to enroll in Kapatid Mentor Me, since then, we are already into trade fairs and they help us a lot in improving our product.

Be competitive and always willing to learn. Always buy raw materials if you have excess money rather than buying gadgets or expensive things role your money.

Always create a business plan. Do what you love to do, be persistent, and believe in yourself.

ILOCAKNOWS CLASSICS CONSUMER GOODS TRADING

LOVE, CAMILLE

Love, Camille is a startup social enterprise showcasing local weaves from Ilocos Region and turning them into contemporary wardrobe. We work closely with the weavers to continuously innovate the local textile, more traditionally used as table runners, and turn them into something modern, fresh, and most importantly, soft and comfortable to wear. Our range of products is quite diverse and we’re always looking to add more. Right now, you can find items like Filipiniana, modern camisa, casual inabel tops and dresses, unisex inabel shirts, and handbeaded bags.

I’ve had the concept of incorporating inabel into contemporary fashion since 2018, but at that point, I didn’t have the time or resources to kick-start just yet. When the pandemic hit, I tried selling inabel face masks. That initial step gave me a head start in the world of inabel fashion.

However, transitioning into clothing pieces proved to be a bit slow. Given the pandemic’s circumstances, clothing wasn’t a top priority for many people during that time.

I had the privilege of being a mentee in DTI and Go Negosyo’s KMME program. This experience was incredibly beneficial, not only for our family business which I was then representing, but also for my personal journey in navigating the startup world.

The KMME program provided valuable mentorship and support which played a pivotal role in the growth of our business. Beyond that, the opportunities and networks we gained access to, thanks to DTI, have been instrumental in shaping Love, Camille into what it has become today.

Although Love, Camille is still in its early stages as a business, I believe our wins can be attributed to our unwavering commitment for growth, steadfast consistency, a deep sense of gratitude, and a continual return to our “Why.”

Our “Why” is simple yet profound: Love, Camille serves as an instrument to promote our local weaves, bolster the weaving industry, and offer sustainable livelihoods to our marginalized communities.

Always

you a

ROWILDA’S LOOMWEAVING

ROWILDA’S LOOMWEAVING

Rowilda’s Loomweaving is one of the leading traditional weaving industry in the Ilocos Region.

Our main product are the Abel Iloko placemats, table runners and table napkins. We also have woven blankets, pillowcases, bath towels, shawls and dress materials. And later, we venture into fashion like dress, shorts, bags and shoes.

Dominic Panela was exposed to loom weaving in his childhood in Vigan, locos Sur where his mother and her cousins wove table runners and placemats and loom handed down from one generation to the next. An uncle brought him after to Manila and Baguio City, where the Panela’s consigned their products to several stores. When his time came, Panela managed the family business from 1977 to 1980 but he saw no future in it because some agents and store outlets often failed to pay for their products so he decided to try his luck abroad.

When he came back in Vigan, Panela tried driving a tricycle, raising pigs and chickens, and even planting grapes, “Pero bumalik din ako sa sinulid,” he says. Using the money he’d saved from his Saudi employment, he reopened the family’s loom weaving business in 1989 and called it Rowilda’s Handloom Weaving, after his daughter. He initially spent Php 30,000.00 on thread and weavers to man the looms.

“Maghapon at magdamag gumagawa kami kasi gusto kong umangat,” Panela recalls. They made table napkins and sold them at Php 280.00 a dozen in Baguio City but the earthquake that hit the City in 1990 almost crippled the business. “Halos one month din nag-stop ang production dahil walang makapasok sa Baguio at ang mga tindahan ay sarado ” he says.

Undeterred Panela attended seminars under Philippine Textile and Research Institute and Department of Trade and Industry to acquire the special weaving skills that he needed to make “ikat” placemats. Next in 1992, he joined the National Trade Fair where he received volume orders. And with help from the Design Center of the Philippines. Panela introduced new styles and designs on his products.

In 1997, the Vigan Municipality Mayor gave us opportunity to open a souvenir shop showcasing our Abel loco products along Crisologo Street which the Mayor then is developing Vigan as tourist destination.

The business was also affected by COVID-19 pandemic which leads the business to stop operation for more than a year. We tried to market our products in the social media platforms but unfortunately it wasn’t enough to maintain our 40 weavers back then and now we are still coping with the losses we incurred during that time. Business is slowly coming back on tract for now. Attending various trade fairs will help us cope losses and will also help our weavers to have income to sustain their family.

The Department of Trade and Industry gave us assistance like seminars, product development and invited us to trade fairs to showcase our products not only locally but internationally.

There is no secret to success. You just have the knowledge on what is your product/business is. You have the passion to do your business. You are always open to innovation. You always look for an opportunity for the business to grow. You should work hard to be successful. Our success also comes from our weavers.

To be an entrepreneur, you should study, know and experienced your business first.

BAUANG CROCHET ASSOCIATION, INC. GANTSILYO

Gone are the days when women were labelled weak, less important individuals, and just subordinates of men. Over the years, they have proven their worth and have become leaders of various industries. A growing number of empowered women are slowly taking the center stage for their achievements and success. One example is Dra. Menchie De Guzman, a doctor by profession, a wife, a mother, and an entrepreneur.

Like many other empowered women, Dra. Menchie De Guzman, a native of Bauang, La Union and wife of Bauang Mayor Martin De Guzman III, yearns to create programs that will not only help improve.

“Crocheting in the Philippines is now mostly confined to homes as hobbies. Culturally, we are notably losing an important part of our history. By re-instating crochet products into the market, we are reviving a Filipino tradition,” she explains. With this, she gathered the unemployed women in their municipality (mostly housewives and senior citizens) and formed the Bauang Crochet Association, Inc. which will helps them earn extra income. This is where the brand name Gantsilyo was created. “By providing them with an alternative means of livelihood, we don’t only provide them with material benefit but more importantly, we are able to empower and integrate them back to society. We are optimistic that Filipinos and foreigners alike will have a renewed interest in the craft and industry as a whole,” she adds. Dra. De Guzman along with the crocheters of Bauang started small. From home-based store locations, they extended their effort in promoting their handicrafts by joining trade fairs and other events. Through this, the Gantsilyo products have gained popularity in the local and even international industry.

The Department of Trade and Industry has provided invaluable support to the group by providing equipment in the form of sewing machines, as well as guidance, training, and marketing assistance. Bauang Crochet Association, Inc. was also part of the Great Women Project and joined different product development activities (OTOP NextGen,

etc.). The association have also joined local and national trade fairs such as La Union’s Fairest, Rimat ti Amianan, Sikat Pinoy Trade Fairs, and Manila Fame.

Although Gantsilyo had grown bigger, De Guzman would not want to think that they have already reached the pinnacle of success. “The road that we traversed was not an easy one. There is still much to do. But with persistence, patience, and prayer, we will be able to continue this journey for the women of Bauang,” she explained.

She also highlighted this advice to her fellow women entrepreneurs: “Do something you love and you are passionate about. Never give up. Pray for strength of character, for wisdom, and for courage to face adversities and to be the best that you can be with what talents and skills God has bestowed upon you.”

Contact Person: Ferdinand B. Hulog Facebook: facebook.com/BauangCrochet

NORTHWAY ARTS & CRAFTS

NORTHWAY ARTS & CRAFTS

My business is Northway Arts & Crafts, our products are bamboo baskets, bamboo wall decors and other bamboo products. We specialize in bamboo bilao with pointillism design.

My wife and I had a small business of home decorations made of indigenous materials which eventually become a little challenging for us, so to stick with the line of business we collaborated with the bamboo weavers in our town, we upgraded the face of bamboo products in our town, by introducing pointillism design - a technique of painting small, distinct dots applied in a pattern to form an image. And now it’s gaining grounds and being noticed. Keeping our standards equals challenges to the business which includes the unpredictable weather which affect our weavers to provide the raw materials and finish the products. And one of the most downfall I had encountered is when I lost my wife during the pandemic, being a partner and my critique & inspiration pending to close down the business.

DTI had helped the business a lot through the seminars, workshop, KMME and inviting me to various trade fairs, locally and international like CEXPO.

During my downfall when I lost my wife, DTI - La Union advised me to give the business another chance. They involve in product development and branding and also my business is now IPO registered.

My secret to my business is my passion to my craft and I put my heart to every piece that I design. I’m always open to suggestions and critism. I value every hard work of my artist (employee) and compensate them with appreciation and fair value of money. I consider every piece I make is valuable.

My advice to the aspiring entrepreneurs is that you should love what you do and open to learn about the business you wanted to start, dont be afraid to face the challenges because those things will improve you to become a better entrepreneur.

RP LUCINA’S LOOMWEAVING ABEL PRODUCTS

Handloom forms part of the Iloko heritage. Particularly, the town of Bangar, La Union is known for its local weaving industry, producing the now famous “Abel Iloko” cloth, a traditional fabric declared as the municipality’s One Town, One Product.

Lola Remedios Lucina, owner of RP Lucina’s Loomweaving based in Barangay Barraca, Bangar, La Union, started weaving in 1974 under the Marcos government’s Kilusang Kabuhayan sa Kaunlaran Program established by former first lady Imelda Marcos.

Lola Remedios inherited the inabel craft from her motherin-law as a means to sustain the family’s daily expenses. The craft allowed her to send four of her sons to college.

She related the difficulties she encountered while mastering the skill of weaving inabel cloth. “Sa paggawa pa lang ng sinulid mahihirapan ka na. Tiyaga ang higit na kailangan.”

She learned the craft slowly, starting from processing the thread to threading the loom, and finally, creating the design. She also had to process the colors of the thread with natural dyes like the sap of a plum called “sagut” or the “atsueti”, blackberry and other fruits. But today, she makes use of commercial fabric dyes available in the market.

The traditional way bowed out to the faster weaving process, which used cotton and polyester thread that are sourced from Manila. This is Lola Remedios’ response to address the rapidly changing market situation and demands. The fabrics they produce are sold in various forms – shawls, blankets, towels, bed sheets and bags, among others.

Today, the abel products are sold in Region 1 and the National Capital Region. Due to Lola Remedios’ perseverance and active participation to trade fairs, the market of her loom woven products continues to expand.

You need to have perseverance and willingness to join and attend different opportunities to expand and improve your business.

CRAFTER’S JOY CORNHUSK PRODUCTS WITH CORN CRAFTERS

ASSOCIATION OF BASISTA, INC.

CRAFTER’S JOY

Crafter’s Joy is a manufacturing company involve in weaving of handicraft made of corn husk and other indigenous materials. We manufactures fashion bags, baskets, planters, lamps, Christmas decors and artificial flowers made of these materials which are all available locally.

Our weavers, are mostly women, about 90 percent and most of them work in their homes.

The company came into being to answer the needs of the community. When China opened it’s doors, our town, Basista lost its source, the livelihood of its people. The usually robust handicraft cottage industry which was the source of income of the people stopped.

My husband and I sponsored five weeks training for 50 individuals every week and from there we picked 10 persons and started the company.

Introducing a new product was not easy. We tried joining local, regional, national and even international trade fairs. Despite, these challenges we kept on making different designs and never gave up.

Our weavers, who consists mostly of farmers, wives and children numbered about 80 families. The number of our weavers now has dramatically dwindled into just a few upon the advent of the 4Ps. We are now tapping and again started training PDF (persons deprived of freedom) meaning, we started training our prisoners from Provincial Jails to the BJMP.

Corn Cafters Association of Basista Inc., was formed in 2016 to strengthen the weavers and to formalize their group.

The Department of Trade and Industry(DTI), has been our partner and has been a strong supporter of Crafter’s Joy and Corn Crafters Association of Basista. We have received Shared Service Facility (SSF) and we have been supported with trainings, seminars and other services were made available for our company.

During the pandemic, DTI Pangasinan, initiated an exhibit/trade fair, in partnership with SM Supermalls, for us MSMEs to have free, rent free exhibit in all their malls in Pangasinan which lasted for almost one year.

This opened up an avenue for us, where we can now market/showcase and sell our products. With these initiatives of DTI, we are now able to continously have an exhibit, even to this day at SM Supermalls.

Crafter’s Joy Cornhusk Product is particularly successful because we are eco-friendly, affordable and easy to make. Cornhusks are a natural and renewable resource, making them an environmentally friendly choice for crafters. They are also very cheap and easy to obtain, especially in areas where corn is grown. Cornhusks can be used to create a wide variety of items, such as baskets, bags, mats, kitchen wares, Christmas decors and even flowers. This versatility allows us to experiment with different designs and techniques resulting in unique and beautiful creations.

This accessibility allows more people to participate in the craft and creates a broader audience for Crafters Joy. In conclusion, the success of Crafters Joy can be attributed to having an advocacy to help in uplifting the lives of people. Helping communities help themselves.

When starting your business you start with passion and choose something you’re passionate about, then you can identify your market. Develop a solid business plan plus build a strong network of mentors and advisors. Focus on providing value to customers and embrace failure as a learning opportunity. It is also important to manage your finances wisely and build a talented and dedicated team. Be adaptable and open to change, you can also invest in marketing and branding.

Lastly, maintain a healthy work-life balance and always keep learning and staying updated.

ILOKANA

Ilokana Handicrafts is a local business that started during the pre-pandemic, 2020, led by Sister’s Team- Ma. Cherryvie Baltazar and Ma. Cherrylyn Baltazar. The business was named “Ilokana’’ as it is the native language and origin of the two sisters. It sells a variety of handmade rattan products such as storage organizers, picnic baskets, trays, planters, lounge chairs, hampers, mirrors, and tables.

Ilokana Handicrafts started as a distributor of rattan baskets from manufacturers of Pangasinan. As demand increased and our manufacturer was unable to keep up, we eventually hired workers to make our baskets. One of the problems we’ve had is that even after treatment, our baskets still grow mold during the wet season.

DTI greatly aided us in exposing our products to other markets through participation in trade shows and placing exhibits in various locations. DTI also links us up with other MSMEs, which is helpful to us. Additionally, DTI offers business seminars and initiatives that we may use to improve our businesses.

Our secret to success is getting organized and analyzing our competition.

Make certain that the good or service you are promoting is essential and that it works for you.

BIBSY SHOP

BIBSISITA

Bibsy Shop is a fashion accessory store based in Alicia, Isabela. BIBSISITA (est. 2015) is a homegrown brand that turns Filipino-themed artworks into functonal, everyday items such as pillows, bags, and t-shirts. For me, life is my big, plain canvas where I brush my vibrant hopes and dreams. My mission is to weave the Filipino narratve into your homes and fll your spaces with warmth.

For me, life is a vast, blank canvas on which I paint my colorful wishes and desires. I developed my passion for paintng at the age of seven and began creatng my frst artworks on the most unusual materials I could fnd in our poor abode. I unexpectedly joined Monstrosity, a group exhibit with fellow artsts afer receiving my Bachelor’s degree in Multmedia Arts in 2008. It opened up opportunites, like having my frst solo art display, “Lanterns of Love.” A young and free-spirited person, I have gone on to become a full-tme digital artst. I decided to take a leap of faith and ofcially founded “Bibsisita.”

The Department of Trade and Industry facilitated most of our partcipaton in local, natonal, and internatonal trade fairs. They also help us with our trademark registraton. They provided us with capacity-building training programs.

Contnuous learning and innovaton is the key to success. Also, listen to your target market. I rented a space in Alabang Town Center in December 2017. Demand from regular customers and contnuing positve feedback from friends, relatves, and Facebook followers encouraged me to seriously venture into this business. As a passionate digital painter with creatve hands, I added another gem to my crown as an entrepreneur. Through my colorful and sophistcated artwork, my sentments, experiences, and aspiratons, I was able to bring to my pieces bright ideas in my signature style.

I, too, had my own problems to fght. I struggled with self-doubt and artst’s block while juggling two roles. With growing demand for my start-up business, I found it difcult to create dazzling art pieces that would win the approval of my target market. My brave heart, on the other hand, never stopped pounding untl I overcame and learned from these challenges.

As a businesswoman, I must admit that I’m stll learning the ropes; I realize that in order to reach more people with my talent, I need to make it sustainable or functonal, and that’s the business side of it.

CLOCKWISE WOOD CRAFTS

CLOCKWISE WOOD CRAFTS

Our business is mainly about wood clocks, but we also make wood products made from the wood scrap. Our goal is to recycle discarded wood into a useful and beautful pieces. In additon to clocks, we also make lamps, mirrors, tables, stools, chairs, souvenirs, etc. These wooden products are environmentally friendly, helping to reduce waste and promote sustainability. Instead of throwing away old wood scraps, they are upcycled into something beautful and useful, thus minimizing waste. Each wooden product is unique.

Nag simula ang Clockwise noong 2015, gamit ang mga panggatong na kahoy. Alam namin na ang mga ito ay wala ng buhay at hindi na magagamit pa. Ngunit sa pagkakaroon ng creatve o malikhain na isipan ng aking kuya, napag-isipan niya na gawan ng paraan upang maging kapakipakinabang ang mga ganitong bagay. Ginawan niya ng buhay ang mga panggatong na ito upang maging orasan. Ngayon, ito na rin ang kabuhayan ng aking mga kapatd, at nakakatulong na rin sa mga kaibigan na walang trabaho. We hope na mas lumago pa ito, upang makatulong sa aming kumunidad.

Sa pag tatayo ng business may mga na encounter din kaming mga challenges gaya ng:

• Customers – kailangan naming maibigay ang satsfacton and happiness nila sa mga product namin.

• Seasonal – dahil ang mga products namin ay mga home decor and clocks, marami ang nag-iiisp na hindi ito necessity, ngunit and mga produkto namin ay kapakipakinabang at pwede itong magamit sa mga bahay, shop, ofce, etc.

• Kakulangan ng mga gamit, ngunit unt unt na itong natutugunan.

• Matagal kaming mabigyan ng permit ng DENR.

Natulungan kami ng DTI kung paano mapaganda ang aming mga produkto, kung saan kami kukuha ng supply na mura. At sa aming sales, malaking tulong sila, lalo na sa mga bazaar na kung saan doon kami nakakabenta ng marami. Sa mga documentaton, malaking tulong din po

sila. Hanggang ngayon, nakaalalay pa rin sila sa amin, and even sa e-commerce. Maraming salamat DTI, more power.

Tungkol sa secret to success, dapat i-commit kay Lord ang lahat, dahil sya ang may akda ng lahat. Sipag, tyaga, hard work, and save... save...save. Invest.

Sa lahat ng mag sisimula ng business, ang kailangan talaga ay dasal, tyaga, hard work, at ipon. Sa kung ano man ang unos (ups and downs) na mangyayari sa inyong business, dapat tuloy lang tayo at manatli tayong matatag dahil ang pagsisimula ng business ay mahirap talaga. It takes years, and kahit na masipag at matyaga tayo, kung ‘di marunong mag-ipon (save), useless ang lahat ng pagod. Maging wise tayo sa paggastos, at kailangan naka separate ang personal sa business.

Contact Person: Lee Theresa E-mail: clockwisefurnitureshop@gmail.com

Facebook: https://www.facebook.com/ClockWiseFurnitureShop TikTok Shop: https://www.tiktok.com/@clockwise_woodarts

INDIGENOUS ENABEL CRAFTS ANDREA ASWIGUE

My business is part of the textle weaving industry. We produce woven products such as fabrics, shawls, embroidered and non-embroidered shrugs, ponchos, hats, table runners, neckpieces, turmasks, facemasks, bags, aprons, doormats, purses, and pouches. We also create apparel like dresses, skirts, blouses, blazers, coats, Barong Tagalog, polos, head dresses, and others. We also accept orders.

As a neophyte in the weaving industry, I started my business with the combinaton of my personal experience and knowledge from a weaving associaton where I was previously a member. At the same tme, I am mostly selftaught, with the internet as my general reference. I did not have any formal educaton in this line of business, but thankfully, with modern technology, almost everything is just one click away.

I began my weaving business in March 2017 with only three handlooms inside our home balcony, and three commited and enthusiastc weavers. With that, I started my small business and I named it “Indigenous Enabel Craf” (IEC).

I encountered many challenges in the business, like meetng customers’ expectatons or needs, marketng, fnancing, collaboratng with partners, and a lot more. These are all part of running a business. Nevertheless, I

am stll grateful for those experiences as I became tougher in surpassing such. I believe that with every God-given challenge, there’s always a God-given soluton.

For me, The Department of Trade and Industry (DTI) is a “TENDERHEARTED HELPING HAND” to those who are deserving! Since the beginning, I considered myself as a “DAUGHTER OF DTI or Anak ng DTI.” I learned a lot through their FREE seminars, workshops, and trainings. With DTI, I was one of the benefciaries for many growth opportunites such as the FREE trade fairs locally. With DTI, I received assistance in the form of fnancial support and weaving equipment. With DTI, I met lots of customers and partners, directly and indirectly. Indeed, it is a blessing to be with DTI. Thank you, DTI!

Every individual is special and unique. The secrets to my success might be diferent from others, but these are just a few:

1. Always value every single thing, whether it is a blessing or a failure.

2. Always be open to negativity, and accept negative feedbacks as areas for improvements. At the same time, focus on positivity. Positive VIBES attract positivity.

3. Always pay it forward when you receive blessings.

4. Always be passionate (love what you do and do what you love), committed, dedicated, responsible, patient, and hardworking.

5. Always keep your feet on the ground because ATTITUDE really matters. (James 4:10)

6. Always put GOD as the center of your life. (Proverbs 3:6)

As a humble and small entrepreneur who has experienced some success, here are some tps on how to be one:

1. Broaden your horizon and keep improving.

2. Believe in yourself, but not too confdent.

3. Walk the talk. Build a strong rapport with the workers, partners, and customers.

4. Be open minded. Consider all the feedbacks and make them as springboard in enhancing.

5. Learn from mistakes. Use them as a stepping stone in reaching the top.

6. Consider my secrets to my success. Those might help.

We are a manufacturer, exporter, and retailer of kitchenware, dinnerware, and wooden ware. We have round plates, salad bowls, trays, canisters, chopping boards, kitchen utensils, spoons, coasters, cake holders, cellphone stands, small furniture, and many others— all made of acacia wood.

We started small, only doing backyard production of chopping boards as my only wooden product. By attending seminars with DTI, Philexport, and other business coaching sessions, we saw the opportunity on how to expand our business.

The DTI helped us expand our market presence through the National Trade Fair, and we followed their guidelines on the trade fair, promotions, exhibit, and financial assistance. Without the DTI, we could not have survived the pandemic.

When Daiso cancelled their order due to the pandemic, DTI helped us dispose of our stock through their exhibits, bazaars, OTOP, and even online selling. Our buyers were mainly referrals from DTI.

Therefore we are really very thankful to BDTP Director Marievic Bonoan, DTI Region 2 Director Leah Pulido, as well as Ms. Desire Sera, Ms. Corazon Cagoan Mamuri of Isabela and the rest of DTI REGION 2.

To be successful, we believe that you should just keep on moving — don’t stop. Be guided by the DTI in planning and balancing your business.

For those aspiring to be entrepreneurs, our advice is: Mag search muna at tiyakin na maging sustainable ang supply ng magiging negosyo. The most important is mag plano.

SANTOS WOMEN WEAVERS ASSOCIATION

SANTOS WOMEN WEAVERS ASSOCIATION

The Santos Women Weavers’ Association is a church organization in the municipality of Quezon, Isabela. Our product line has expanded from just fabrics and blankets to include bags, pouches, table runners, rags, coin purses, and women’s fashion accessories.

The association began with the intention of assisting the housewives in Brgy. Santos in Quezon, Isabela, through a livelihood initiative which will also preserve our historic weaving heritage.

While the recent pandemic impacted our organization, we exerted every effort to be resilient and worked hard to sustain operations. With assistance from the DTI, DOLE, DOST, the Provincial Government of Isabela, and the Local Government of Quezon, as well as our member’s involvement and our slogan, “Never Give Up,” we continue to run the company with innovative strategies and thoughts.

In 2014, the organization participated in a variety of skills training programs of the Department of Trade and Industry (DTI) to increase our entrepreneurial mindset and productivity. The DTI also donated weaving machines and other equipment to boost

industrial output. Since 2014, the company has participated in a number of trade fairs. Senator Loren Legarda provided the budget for transportation and lodging in addition to the participation fee.

In 2016, the association received a plaque of recognition for its great performance and effort in attaining the aims of the Shared Service Facilities Project. The SSF Project Award 2016 motivated us to continue pursuing our goals and desires to inspire future generations of weavers in Quezon, Isabela. Loomweaving is a craft that has been handed down from generation to generation. Our group will work together to keep the tradition alive.

Creating a group with shared goals is as difficult as keeping it together. People have different opinions, backgrounds, and ages. Making decisions is crucial to keeping a business running and earning money. The keys to maintaining happy group relationships are agreeing to disagree and having an open mind and broad understanding.

FOUR H HANDICRAFTS

FOUR H HANDICRAFTS

Four H Handicrafts is one of Region 2’s renowned pioneers of intricately carved and handcrafted furniture and handicrafts. With the abundance of century-old wood resources in the mountains of Alfonso Castañeda, Nueva Vizcaya, the business focused on the production of antique style furniture and handicrafts utilizing tree roots, barks, and branches. Aside from their ability to bring the best out of already beautiful and natural wood resources, they also take great pride in their ability to take creativity to the next level by utilizing driftwood often found in the riverbanks.

In 2021, Mr. Jonathan and Mrs. Lolly Cabbigat decided to put up a small furniture shop beside their house to support their family’s needs. Mr. Jonathan is a talented wood carver who created all the designs, while Mrs. Lolly took charge of the finishing touches. Since their first products were souvenir items, their first customers were foreign workers deployed at Alfonso Castañeda for a certain project. They also supplied some souvenir shops in Baguio City. With the help of their town’s LGU, the Cabbigat couple were able to join the annual trade fairs during the provincial fiesta. They expanded their product line by crafting larger furniture items such as tables, chairs, and other kitchen items.

Among the challenges that they encountered, especially during the early days, was identifying the right type of wood for a particular product. They also had difficulty marketing their products and lacked technical know-how in doing business. The pandemic brought the business down to its knees, especially during the lockdown. They were forced to completely stop business operations due to hampered deliveries and low orders.

During a trade fair held as part of the province’s fiesta in 2007, the couple first encountered the DTI. Since then, they were always invited to trade fairs inside and outside the region, which usually resulted in Four H Handicrafts being the top MSME with the highest sales.

They are also assisted through the product development initiatives such as the OTOP Next Gen Program, which

helped them improve their designs. They also participated in various DTI training programs and were also able to avail of loans with the SB Corporation.

Ms. Lolly Cabbigat is also a frequent guest at various TV and radio interviews due to their unique designs and active participation in trade fairs.

Four H Handicrafts success is due to the Cabbigat’s diligence and perseverance. Their unwavering commitment and sustained effort helped them overcome challenges, adapt to evolving markets, and consistently deliver quality products.

Together, these qualities helped the business build trust with customers, inspire dedication in employees, learn from mistakes, and maintain a long-term vision, ultimately creating a resilient and competitive enterprise capable of achieving enduring success in a dynamic and competitive business landscape.

The advice/tip that Mrs. Lolly would like to share with aspiring entrepreneurs is all about having passion and confidence in everything. She also added that doing business or creating a product is not just about earning money, it is about the joy that it brings both to the entrepreneur and the consumer.

The joy or happiness manifested or shown on the customer’s face as they buy the crafts/products that the entrepreneurs or handicraft makers poured their hearts in making is a whole new level of fulfillment.

LIVELIHOOD ASSOCIATION OF EGONGOTS

LAE

Ang aming negosyo ay ang paggawa ng beadworks at accessories, gaya ng hikaw, kuwintas, bracelet, ballpen holder, at ID holder. Ang aming produkto ay sumasalamin sa aming kultura at tradisyon, ang grupong Bugkalot.

Nagsimula lamang kami sa paggawa ng kung anu-anong accessories na gawa sa beads. Kaming mga kababaihan ay nagtitipun-tipon tuwing oras ng pahinga. Nasa silong kami ng puno at gumagawa ng mga accessories. Tuwing pista sa aming munisipyo, mayroong product showcase na pinangungunahan ng DTI Negosyo Center Nagtipunan at Municipal Tourism Office. Kami ay minsang naanyayahan na dalhin ang aming mga produkto. Doon kami nagsimulang makilala ng aming probinsiya, sa pamamagitan ng DTI Quirino Provincial Office at Provincial Local Government of Quirino. Nakarating kami sa provincial trade fair na tinatawag na Panagdadapun Festival Product Showcase tuwing September.

Isa sa mga aming pangunahing problema ay ang limited na materyales. Ang aming barangay, Wasid, ay isa sa mga pinakamalayong barangay ng Nagtipunan. Aabutin kami ng halos 12 hours bago makarating sa Metro Manila kung saan kami ay bumibili ng aming mga kagamitan. Kahit gustuhin naming gumawa palagi, kami ay minsang nababakante dahil kulang ang aming gamit.

Natulungan kami ng DTI na makilala ang aming sariling gawang beadworks sa pamamagitan ng provincial trade fairs. Nitong 2023 lamang ay nabigyan kami ng

Contact

pagkakataon na lumahok sa 17th Padday Na Lima Regional Trade Fair kung saan kami ay nakapagbenta ng humigit Php 30,000 sa unang pagkakaton. Kami rin ay napabilang sa product development para sa aming special participation sa Manila FAME 2023 at Ambiente 2024 sa tulong ng DTI Quirino Provincial Office. Bagamat marami pa kaming kailangan upang masigurado ang patuloy na operasyon ng aming munting grupo.

Para sa amin, ang pagtutulong tulong at malasakit sa bawat isa ang aming patuloy na pinanghahawakan para sa unti-unting tagumpay ng aming grupo. Walang masama sa pag-uumpisa sa ibaba. Kami ay aminadong hirap sa materyales dahil sa kakulangan ng aming kapital. Ngunit kami ay patuloy na nagsusumikap upang maisakatuparan ang aming mga pangarap.

Hindi madali ang pagnenegosyo. Ngunit kung ikaw ay pursigido at nakatutok sa tagumpay, walang mahirap makamit. Hindi lamang ang kita ang mahalaga. Kasama na rin dapat ang responsibilidad, patuloy na paglilinang sa ating kasanayan, at pakikinig sa payo ng mga ahensya gaya ng DTI pagdating sa pagnenegosyo.

MADDELA FLOWERS AND CRAFTS MANUFACTURING

MADDELA FLOWERS & CRAFTS

Maddela Flowers and Crafts was founded by Ms. Emilia Fernandez from Poblacion Norte, Maddela, Quirino in 1998. Their primary products are flowers made out of real butterfly leaves, which are dried, scoured, bleached and dyed. Weeds, corn husks, and bamboo strips are also used.

Ms. Fernandez founded the brand to help the village women through productive work during their idle time, and earn income for their families.

While her aim is to provide income opportunities for the village women, encouraging them was a big challenge. Considering the dire need to provide for the women’s daily needs, she is barely able to retain the workers in her business.

She has earned a reputation as one of the best Gift, Decors and Housewares (GDH) producers in the country, and is also recognized in the international market. The Department of Trade and Industry (DTI) – Quirino Provincial Office provided additional equipment to increase production, capture the market, produce other quality products, and generate more employment in the community. She now also produces fossilized flowers in a frame, fossilized flower boquet, fossilized flower lei, and fossilized flowers in a basket.

In 2017, she was able to capture institutional buyers in Metro Manila, Laguna, and Davao City and was able to generate revenues of Php 1,225,000.

Passion, dedication, and commitment to the Lord have been key factors to success. She was already successful after retiring as a government employee, but to be productive, she decided to pursue a flower making business after having served her constituents in the field of agriculture. She organized the women in her

barangay to provide income opportunities. It was not an easy journey, but she is starting to reap the fruits of her labor, not just for herself but for the women who invested their time and skill in flower making.

Her advice: Nothing comes as easy in whatever field of business we choose. One should keep their passion, and continue to cultivate their skills while navigating the opportunities.

Contact Person: Emilia Dauz Fernandez E-mail: maddelafowers.qui@gmail.com Contact No.: 0955-3298727

Facebook: https://www.facebook.com/profle.php?id=100063896474120

DITUMABO TRIBAL ASSOCIATION

DTA

The Ditumabo Tribal Associaton ofers a wide range of products, including:

• Wooden furniture and woodcraf items

• Bamboo products — furniture, decor, and houseware made with bamboo

• Coco-shell handicrafs

• Made-to-order laser-engraved woodcraf

• Eco-friendly decor made from scrap wood

Based in Brgy. Ditumabo, San Luis, Aurora, the associaton is composed of indigenous residents under the leadership of Juber Q. Doctolero, the Indigenous Peoples Mandatory Representatve (IPMR). It gained ofcial recogniton from the Department of Labor and Employment (DOLE) in 2018. Since then, it has played a vital role in creatng economic opportunites and jobs for its members, becoming a symbol of progress in their community.

DOLE’s recogniton in 2018 was a pivotal moment, grantng them access to resources and opportunites. Consequently, they efectvely utlized these resources to improve their members’ livelihoods. This indigenous organizaton showcases the positve impact of indigenous representaton and empowerment, ofering a promising model for similar communites striving for self-reliance and economic growth. They successfully transitoned from an indigenous mindset to modern business management and operatons, contributng to the sustainability of their projects.

DTI invested Php 850,610 in a Shared Service Facility Project consistng of woodworking and engraving machines, revolutonizing product customizaton for emerging markets. Eight IP members directly benefted, enhancing livelihoods through crafing marketable artsanal items from local materials like bamboo, cocoshells, wood scraps, and drifwood. This innovaton boosted the local economy and promoted sustainability by efciently using resources. They even opened a souvenir shop at Ditumabo Falls, a top tourist spot.

DTI actvely supports DTA’s partcipaton in market development events like Siempre Aurora and Likha ng Central Luzon trade fairs in the Natonal Capital Region (NCR), ensuring increased exposure and sustaining livelihoods. With the support of the Provincial Tourism Ofce and DTI, the associaton gained media coverage, further promotng their products and services.

Success has been driven by product diversifcaton and innovaton. DTA contnuously adapts designs to meet market trends, ensuring the saleability of their products. Actve engagement in DTI actvites like design upgrades, product development, and partcipaton in trade fairs and digital platorms has expanded their product reach to a wider audience. Their ability to cater to customized woodworking requests, facilitated by connectons with LGUs and accommodatng special company orders, provides a reliable income stream. Furthermore, their integraton with the tourism sector has been pivotal. With LGU approval, they established a souvenir shop at a popular local tourist destnaton, accessing a lucratve market while enhancing their visibility.

Here is their advice to aspiring entrepreneurs:

First, stay fexible and open to change. If the market shifs, be ready to tweak your products or try something new to meet people’s needs.

Second, make friends with local groups and government agencies. They can help you get resources and fnd new customers.

Third, think about being eco-friendly and using local stuf. It’s good for the planet and can also make your business stronger.

Lastly, don’t be shy about getng out there. Join events like trade fairs to show of what you do. The more people see your stuf, the more likely they are to buy it.

KHALIMAH HANDICRAFTS AND SOUVENIRS

KHALIMAH HANDICRAFTS

Khalimah Handicrafs are manufacturers of natve handicrafs and souvenir items with unique designs. We are also into recycling and upcycling of materials to be used in making our products. We showcase high-quality crafsmanship. Some of our products are; natve key holders, refrigerator magnets, table-top displays, mood stones, natve kitchen utensils, lampshades, wall decor, and many more.

The word “KHALIMAH”, was coined in response to people who didn’t believe in my capabilites and decisions. When I decided to leave my job and start a business, they told me: “Marlon or pare, MALI KA..MALI KA ng desisyon...mali ‘yan dahil mahirap ang pumasok sa negosyo lalo na’t wala kang alam dito... MALI KA.“

So, from the words Mali Ka, I reversed it into kalima (mali ka, mali ka, kalima) then I added the two letter “H” which stands for handicrafts and handmade. And the reason I reversed the word, it means that I will turn it back to prove them wrong as I will definitely succeed. So, out of audacity I decided to put up my own business from what started as a hobby. I struggled financially, and had lots of debt, and experience rejections and self pity.

DTI helped us learn about business thru training, seminars and workshops such as KMME program, Likha ng Central Luzon fair, and even assisted us in product development and in acquiring new technologies by connectng us to agencies like DOST, PCEDO, and local government units. Furthermore, DTI helped us with a series of market matching and directed us to join summits and conventons.

For us, the key to success is having the proper mindset. Be open to new learnings and ideas. Work hard, stay determined, have a positve outlook in life, and never give up.

You have to make sure that you really want to be an entrepreneur. Conditon your body and mind. Have a strong mindset and aquire new skills. Learn sales, marketng, accountng, and inventory control. Don’t be afraid to take risks. Never be afraid to make mistakes as they can teach you lessons. If you fall, pick yourself up. Be a survivor. Learn, adapt, and apply.

IDEAS KONCEPTS CEMENT POTS MANUFACTURING

IK POTS AND HOME DECORS

Our business is fabricatng unique designs of home decors like pots and planters, lampshades, wall art decor, and high-end hand paintngs. Most of our home decor are made of cement with minimalistc designs. Our designs are inspired by our love for nature. Our products are eco-friendly and free from any harmful chemicals. We used natve materials like water hyacinth, abaca, bamboo, and coco materials for most of our products.

We started our business in our garage last February 2020, during the pandemic. Because of the lockdown, we wanted to do something to maintain our sanity and to get rid of anxiety and stress. Our frst clients were small gardens because of the demand of small pots for the planttos and planttas.

The challenges we encountered was the restricted movement and limited funds. We had to fnd the means to fund large volume orders from our clients. The demand for our products was so overwhelming that we had to innovate to fund our growing business.

When I started my business the government agency that assisted me and supported my business is DTI Malolos.

They provided all the necessary tools during the early stages, including seminars, product development, promotons and exposure at events/ shows to showcase our unique items.

The secret behind our success is our perseverance and our guiding principles to “never stop learning

and constantly innovate.” Our burning passion to create unique products in order to give our clients value for money with our home decor is also part of our formula for success. Lastly, put God in the center of your life and “BELIEVE” that all things is possible through HIM.

The advice I’m going to share to aspiring entrepreneurs is to always BELIEVE in everything you do. When you DREAM it should not stay a dream, but ACT and PERSEVERE to turn this dream into REALITY. A good example of this advice is me — I’m a former security guard and forever proud of what I have achieved.

I use this as my motvaton and inspiraton to be able to challenge the obstacles in life. Put your mind and heart to reach your goals in life and it will happen.

PULILAN HANDICRAFT

PULILAN HANDICRAFT

Pulilan Handicraf creates diferent kinds of decor for Christmas, Easter, and other occassions. They create reindeer, penholders, table decor, Santa Claus, fowers, and other animals. Pulilan Handicraf creates products from recyclable materials such as rice straw, coconut husk, abaca fber, and corn husk.

The founder of Pulilan Handicraf is Mr. Virgilio Castro, a former Pepsi employee. While delivering to Plaridel, he notced handicraf store, and inquired about the prices of diferent items. Because of his interest he decided to give up his job with Pepsi and make handicrafs. Afer some months, he asked the store owner’s permission to display his work.

Pulilan Handicraf was one of the mentees in KMME Batch 2. Since then, they have partcipated regularly in the Likha ng Central Luzon Trade Fair, OTOP, and LGU events. Through the DTI trade fairs they have established connectons with local clients and exporters. Through DTI they were able to increase their producton and sales. Through DTI, they learned about managing a business, handling employees, fnancial management, and how to grow the business.

Always put God frst before everything. Every business has ups and downs; just give your best enjoy what you are doing. Always think positvely because every problem has a soluton. What is important is to learn from your mistakes.

There were many struggles, such as suppliers, capital, promotons, and employees. Tragically, Mr. Castro passed away in April 2020 and his wife Ms. Norma Castro was lef to carry on the business.

Give your best. Don’t give up, try and try because trying gives you experience, and experience gives you knowledge. Be an inspiraton to others, be creatve, love your passion.

CASAMODA HANDICRAFT

CASAMODA

The minimalist design concept is the newest trend in interior decoratng. Today’s residental architecture designs are awe-inspiringly simple. The artstc area for Casamoda Handicrafs can be found in vertcal and horizontal lines, color combinatons, and corners. Their designs strike a balance, shine in compact spaces, and create a statement of lovely simplicity and authentcity.

Mr. Fernando P. Acuna is the owner of this company, situated in Brgy. Malimba, Gapan City, Nueva Ecija. The name Casamoda Handicrafs represents “house of design” with handcrafed goods. It was founded in May 2002 with Php150,00.00 in capital. Four workers/ employees contributed to producton. Initally, they used kamagong, a Philippine hard wood, to create products like plates, wooden bowls, arnis, ornate spoons, and other wooden household decoratons. Later, they switched to acacia wood since it was more afordable and less common.

sponsored seminars helped a lot in coping with challenges, especially during the pandemic.

Casamoda now has 14 artsans working in producton and two ofce workers. Even at the provincial level, Casamoda Handicrafs contnues to be a consistent exhibitor at DTI trade shows. They create cutng-edge kitchen accessories including cofee and creamer sets, cup holders, fruit bowls, candy trays, and much more through ongoing product development. They are now able to produce at least 5,000 pieces of wooden handicraf per month.

In the early years, the average manufacturing capacity ranged from 300 to 500 pieces. The manager, Ms. Evelyn S. San Jose, described how the Department of Trade and Industry in Nueva Ecija frst supported them with a course on labeling and packaging. Through the trade shows, DTI introduced them to consumers. Casamoda Handicraf has consistently partcipated in the DTI’s Likha ng Central Luzon Regional Trade Fair since 2003 and was awarded as one of the top earners some years later.

They gained crucial commercial breakthrough to the export market. In 2010, they began exportng to the USA and Japan as their two main export destnatons. The company was able to create product designs that were appealing to the internatonal market because it was a partcipant in the One Town One Product (OTOP) Program. Despite their reduced producton, they contnued to operate during the pandemic, as people had tme to make improvements and decorate their homes.

Casamoda now has good business prospects. The learnings from the KMME program and other DTI

Secrets to success? A clear VISION which is aligned with our goals and aspiratons for what our business will be in the future. We are a CUSTOMER FOCUSED company commited to improving customer satsfacton and developing frm relatonships with our customers. We are ADAPTABLE and RESILIENT in response to changing circumstances. During the pandemic, our business promptly and efectvely responded, thus giving us a compettve advantage. We remained CALM and learned from past experiences and provided creatve solutons to challenges.

Our advice? Ask the help of DTI to understand the fundamentals of startng a business. Establish your goals, and have a clear vision of who you want to be. Knowledge, expertse and passion are very important. Then make a plan, strategize, hire qualifed people, and execute your plan. Finally, ensure customer satsfacton and embrace change. Knowledge, skill, and passion are crucial.

LJRM ENTERPRISES

CRAFT CREATIONS / LJRM

Watch a big event where there are prominent government representatves, especially from the Department of Trade and Industry. If they are wearing a Filipiniana, barong dress, or shawl, it was most likely made by LJRM using fne materials. LJRM creates stunning natve apparel using jusi or piña fber, cocoon, or tapeta.

We started our own indigenous thread business in Aklan in 2008, supplying woven fabrics with designs to diferent fashion designers and manufacturing companies. In 2011, we started making our own RTW products, barong, and Filipiniana with paper mache as packaging. We then opened our frst outlet at The Fort in Taguig, and transferred our factory to Peñaranda, Nueva Ecija in 2015.

We engaged in farming to have other means of income to feed the in-house staf from outside of Nueva Ecija. With the closure of other establishments engaged in barong and Filipiniana manufacture, the demand for our products has increased.

Again, when the deadly Typhoon Karding struck Nueva Ecija in September 2021, LJRM sufered yet another setback. Strong winds blew of the work area’s roofs. A Php 200,000 purchase order of boxes, and materials for RTWs were destroyed. Nothing was lef except our tenacity and optmism.

In 2017, we were approached by DTI through its Negosyo Center in Gapan City. It was the start of a series of assistance accorded to the company. In additon to consultancy services, the company was enrolled under the OTOP Next Generaton program. With product development support, 15 prototypes were developed and showcased during the 2017 Likha ng Central Luzon held in SM Megamall. It was also one of the exhibitors from Nueva Ecija. Later that year and through DTI’s contnuing assistance, it also partcipated in the natonal trade fair and generated the highest sales among Central Luzon exhibitors. In 2018, our manager, Randy R. Maniquiz was among the Kapatd Mentor Me mentees of DTI - Nueva Ecija and graduated top of his class.

Prior to the pandemic, the company had 200 subcontracted employees and 65 regular employees. We intended to supply to various department stores and concept shops by 2019, but this was derailed due to the pandemic. The pandemic almost shut down our company, but we found a way to survive and thrive.

Dream big and have the passion to succeed. Without a college degree, you can stll be successful. You just have to dream big and do whatever it takes for that dream to be realized. Be compassionate toward your customers, who supported you, and to your employees who are your most valuable resource. It is impossible to succeed without them.

Understand the purpose of your life and your business. Pray to God for protecton and blessings. Prioritze the things above rather than the things below. Heavenly things are more important than earthly things. Be a naton builder! At the end of the day, it’s not all about you, it is about the people of your community. How you touched and impacted their lives. Mahalin natn ang Pilipinas, mahalin ang bawat Pilipino.

Planning is the frst stage because “if you don’t plan, you plan to fail.” Do not be afraid to fail since failure builds character. Learn from your mistakes and avoid repeatng them. Never dwell on the past since a beter future is just ahead. Take advantage of every opportunity because they won’t come your way again. When you are successful, help others who are in need rather than taking advantage of them. Inspire people and keep chasing your dreams.

SAY’EARTH GIFTSHOP

WOOD CLASSIQUE | BAMBOO CLASSIQUE | SAYEARTH AQUA

We use diferent types of wood and turn them into fashionable and innovatve wood clocks. We assemble aquaponics with beta fsh, and aglaonema plants/ lucky bamboo in a spacious glass container with bamboo lid.

Some years ago, we were inspired to create something for Mother’s Day. We came up with the idea that most mothers appreciate plants, and other living things. We incorporated the beta fsh, which only needs oxygen from the plant, thus startng our aquaponics products. We also nurtured grafed bonsai and other aglaonema plants to go with our aquaponics.

We also contemplated gif ideas for fathers. Hence, we came up with wood clocks. Considering the busy life of all fathers, it is a reminder of tme management across all responsibilites.

We were not exempt from challenges. Maintaining the vivid colors of the aglaonema plants requires substantal care, and we sufered losses due to the weather and pests. We also lost hundreds of beta fsh due to illness and atmospheric changes.

Clock motors with the right hand size, and fne wood are not easily accessible especially during the rainy season. As well, paintng protectve coatngs to enhance the appearance of wood is almost impossible during the said season.

The Tarlac Department of Trade and Industry helped us grow in phases, ensuring our business success. They assisted us in developing our products, provided us with support to be compettve and be recognized. Its trade fairs provided us with a conducive market for enterprise growth.

Every polished stone on the shore has gone through a lot of harsh waves. Creatvity, persistence, and

proactve energy were the frst atributes we applied in startng our business. Faced with competton, we needed to be innovatve and think of materials that are of good quality yet afordable. We dedicated our tme and energy to realize our dream. A supportve network is also one of our trade secrets. Without encouragement and assistance, we would not be where we are today. Ultmately, including the Lord as your business partner is the core of our success.

Do what you love and monetze it. Observe the latest trends and the products that never get old. Then, dedicate your tme and creatvity to building your business. Start small to test the water.

AJI HANDCRAFTED JEWELRY AND ACCESSORIES SHOP

AJI’S CREATION

Aji’s Creation offers handmade pieces of jewelry and accessories that are made mainly from polymer clay. Each piece is meticulously shaped, textured, and designed to create stunning earrings, necklaces, bracelets, and more.

We also offer handmade pieces of jewelry from coconut shells, rattan, and authentic freshwater pearls. Our main agenda is to provide a statement piece or subtle accessory that will add a touch of elegance and individuality to any outfit without spending a lot.

Aji’s Creation started out of curiosity after watching a video on how it is made. As someone who was into crafts, I found it very interesting. Without hesitation, I started researching design inspirations and with a capital of Php 3,000 ordered the basic materials that came with only three colors of polymer clay, two molders, and one set of basic shape clay cutters.

Over time, I was able to fill three organizers with different clay molders and cutters, and added more polymer clay colors to create more pieces of jewelry.

Starting from scratch was not easy. One challenge I encountered was finding the right materials and suppliers for my creations. I did a lot of trial and error and, it cost some money, but it helped me hone my skills as a crafter.

As a girl who often wears jewelry, it became my motto to “create something you want to wear.” This was my motivation to create each piece with love and pure passion.

With the help of DTI, Aji’s Creation was able to attend various trade fairs like the National Trade Fair which, for an MSME, is a dream come true.

They provided assistance through seminars, training, and programs for us to foster our skills in managing a business. They also helped us to expand our creativity and product development.

As a start-up business owner, determination and passion are some of the characteristics needed to achieve success.

Adaptability is also one key to success. Product innovation, trends, and being able to attend to evolving customer needs should also be given attention.

I know Aji’s Creation still has a long way to go but seeing customers wearing one of our creations with a smile on their faces, I already consider that as a success.

To the aspiring entrepreneurs, do not be afraid to start. Business planning may be the very first step to take but it all really starts when you begin to act.

You don’t need to be great and perfect, you just need to keep learning along the way, be in love with the process and everything will follow.

Most of all, pray, ask for guidance, and let God do the rest.

JEROBE ARTS & CRAFTS MANUFACTURING

JEROBE ARTS & CRAFTS, WRISTYLER

I worked as an OFW for 15 years and then I decided to stay in the Philippines for almost two years now. Before I came home, I prepared my business ideas and I bought equipment.

My work overseas was in fashion retail design, and I had been creating bracelets as a passion for seven years. When I started my business I decided to try something new — 3D paper art —as my main product.

As to challenges, frst is capital. I really had to save and prepare a small amount that can sustain me for one to two years. Another is the market, as most Filipinos prefer conventonal arts.

DTI is very good at helping small business like us, especially the OTOP program. They opened their doors for small business like us to be promoted and to be accepted by the market. Their events and trade fairs help us to be aware and to know the other business around the country, to be exposed to the market and meet people who will be interested in our products.

Patence is important. Always stay positve and always introduce new things and ideas.

For OFWs planning to come home and start a business, save and be sure you can survive for one to two years. If you believe in luck it will come. Always follow your heart.

SOUQ SALAMANCA ARTISAN CRAFTS

SOUQ SALAMANCA

Our product line can be categorized under lifestyle and wearables. Our design formula is focused on the symphony of the rich cultural heritage of the world infused with a truly unique and distnctly Filipino crafsmanship. We highlight the fusion of the olden mystc charms and symbols in a more contemporary approach, as can be seen in our handmade jewelry, hanging decor, and other handcrafed novelty items.

Souq Salamanca ofcially launched in 2015 by joining local Bazaars in the Metro. It was a concept we’ve had for some tme untl we fnally decided to turn it into reality. Trade fairs and bazaars were a great way to conduct market research and learn how to positon our brand. Over the years, we were able to distribute and showcase our products, leading us to build and have our own brick and mortar concept store in the middle of the woods in our humble town of Balayan, Batangas during the pandemic.

We were fortunate to be among the pioneer graduates of the KMME Program of DTI- Batangas. Our business improvement plan became the core structure that served as our business bible, ensuring a clear directon to achieve our goals, especially when we decided to build and open our store during the pandemic.

DTI opened doors of opportunites for us to introduce our products to the market by including us in regular DTI assisted trade fairs, and by atending informatve forums, etc.

Having the right mindset and focus is important. There is no shortcut to success, so always be prepared for road blocks ahead and learn from the process on the way up! Always strive for authentcity. Be bold and confdent. Set yourself apart from the rest. Be driven. Lastly, have faith.

Be around people/groups who share the same views, values and entrepreneurial mindset. Consider collaboratons. Be consistent and always strive for improvement. Maintain good quality of work delivered. Have compassion in what you do and the business you’re getng into. Join DTI’s many assistance programs, as those are essental tools for success to prepare your business for much bigger opportunites ahead!

ENOCH’S HANDMADE LEATHER GOODS SHOP

ENOCH LEATHERWARE AND ROPHE COLLECTION

Enoch Leatherware specializes in crafing high-quality accessories made from real leather material. We design and produce bags, wallets, binders, belts, and other accessories. Each item is metculously handcrafed by skilled artsans. Our use of real leather not only adds a touch of elegance but also ensures the longevity of our products. We take pride not only with our products but our greater goal to empower PWDs with free leather crafing training to help them sustain their livelihood.

“Borne of passion, propelled by purpose.”

Enoch Leatherware was born out of Pia and Andrew’s passion for leather goods and their purpose to contribute to society by empowering persons with disability (PWDs) and the less fortunate members of society.

In 2019, Pia’s intenton to maintain her leather products led her to buy a few materials for leather crafing. Her frst piece was an ID holder, which sold on the frst day she wore it at the ofce. In just a few weeks, she had a long backlog of orders ranging from ID holders, phone cases, totes, and laptop bags. This is when her husband, Andrew, registered her brand as a birthday gif. The couple then partnered to build the business around the purpose of helping PWDs acquire leathercrafing skills through free training, and employing some of them to help with producton.

During the pandemic, Andrew applied for OTOP. Despite being a micro business, he pushed to be among the exhibitors. That was when they realized their inexperience as entrepreneurs, and applied for the online Mentor Me program in 2020. Here, they gained knowledge about business planning, marketng, fnancial management, and even human resource management. They also joined DTI events following this program.

Success is measured in various ways, and the most obvious is money. In that aspect, we cannot claim success as we stll need to get a return on investment. But from a simple ID holder and from just one PWD employee, we have trained more than 100 PWD individuals with about 10% now making a living. That is success enough.

The key for us is knowing our purpose and commitng to it. When we are sidetracked, we go back to our reason for building the business. Enoch is passion fnding its purpose. We will contnue to craf items that meet our clients’ discriminatng tastes and we will not stop sharing our skills to our target benefciary community, the marginalized people with disabilites.

Identfy your purpose and align your business goals with a passion to create a positve change or solve a problem. Focus on the quality and value of your product or service. Identfy your target market and understand their buying behavior. Commit to your goal so that no mater the challenges you will stck to your plans.

LIKHANG MARAGONDON

NATIVE PRODUCTS TRADING

LIKHANG MARAGONDON

Ms. Catherine launched Likhang Maragondon on November 26, 2019, to empower the locals of Maragondon, Cavite by providing them with livelihood opportunites. It opened doors to working students, stay at home Moms, Tatays, artsts, crafsy people, undergraduates, and even senior citzens. Likhang Maragondon is a marketplace that features the faces and the stories of its creators while promotng Maragondon’s own culture and traditons. At only three years old, LM’s products have been to 33 countries and 13 regions in the Philippines. Its story and products have been featured by the biggest media enttes in the country. Our main products are handwoven textles and bamboo products.

The challenges that met Ms. Therine when she initally thought of putng up the social enterprise were nothing short of gargantuan - no formal business setup, no shop to house existng products, lack of crafsmen and skilled weavers, and low market patronage, just to name a few. But this did not deter Ms. Therine from putng her passion to work. When the pandemic hit, LM was only three months old. Faced with uncertainty, she read Go Negosyo’s 21 Steps to Start and Grow Your Business, a book that she received at the Women’s Entrepreneurial Summit 2020 and was enlightened by the stories of big business owners who had their own share of failures before becoming successful. So instead of closing down, she focused her tme to take online classes/webinars, research and innovate products, and to launch campaigns that could help the social enterprises while doing relief distributon projects to help her kababayans. The determinaton to adapt to the needs of people during the pandemic allowed LM to create products like the frst commercially available bamboo foot-press dispenser and the frst and only handwoven facemask that conformed to the DOH-PHST, DOST and WHO recommended specifcatons for non-medical facemask for community use.

DTI helped us even before opening our business through free seminars. Ms. Therine Diquit completed her DTI & Go Negosyo KMM-MME Online Program in 2021 and earned the award for BEST Business Improvement Plan. DTI Cavite sponsored a Capacity Enhancement Training on Bag Making techniques for our stay-at-home Nanays in December 2020. In October 2021, DTI Cavite sponsored the bamboo weaving

training of our Habing Kawayan Project benefciaries who make BBQ stcks. The numerous training and seminars provided by DTI increased our business knowledge and honed our skills. DTI has also made it possible for LM to partcipate in various media features, fairs, exhibits, and sell at an OTOP Hub. In 2023, DTI Region 4-A invited us to be one of the partcipants of KALAKAL CALABARZON Regional Trade Fair, where our ‘Altala’ was named the second most innovatve non-food product. Through their contnuous help, LM now has 11 awards at three years old.

This enterprise vowed to always introduce sustainable innovatve solutons to address diferent problems or needs in our country so we can help provide livelihood to our locals. We keep ourselves compettve through our love for research and science. Thus, we always collaborate with diferent government agencies like DTI. What helped us was that we were not afraid to ask for help so we can survive and thrive. We were genuine with our intentons and always grateful for all the help we get and contnue to pay it forward. We never stop atending learning sessions, and have atended more than 70 in just three years. As a micro enterprise with very limited budget and no business background (with challenges of the pandemic) we couldn’t imagine how we could’ve survived without the help and guidance of our DTI family.

Establishing a business is indeed a challenging journey, but every challenge is an opportunity for growth. Embrace the hurdles with courage and determinaton, for they are stepping stones to success. Surround yourself with people who believe in your vision and are willing to lend a helping hand. Together, you can overcome any obstacle that comes your way. Taking risks is a crucial part of entrepreneurship, but it’s essental to approach them mindfully. Carefully evaluate the potental outcomes and consider the bigger picture before making any decisions. Analyze your optons thoroughly, for knowledge is power. Each setback is an opportunity to become tougher and more determined than before. Believe in yourself, trust in your abilites, and never lose sight of your goals. Success awaits those who dare to persevere. Keep pushing forward, and you will achieve greatness in your business endeavors.

LUCKYGEMSBIZ GENERAL MERCHANDISE

LUCKYGEMSBIZ

Luckygembiz General Merchandise was registered and has been in the business since 2015. It is located at 9337 Sinigian Property, JM Loyal Ave., Brgy. Manduya, Carmona, Cavite. The company is owned and managed by Ms. Maria Socorro Perpetua P. Mata. We are a contractor, wholesaler, and retailer of local and imported garments. We produce uniforms and jackets for companies in special and bulk orders. We also specialize in handcrafed macrame products such as coasters, napkin holders, aprons, keychains, headbands, shawls and scarfs, and beautful hand woven jackets.

As an employee and an average income earner, I needed to fnd additonal income sources for our family’s daily needs. We started by joining various local bazaars and selling items from Divisoria. With the help of family members and friends who had a background in tailoring and knew where to source textles in Divisoria; we started and operated “Luckygembiz General Merchandise.” With courage, we started to ofer our products to diferent companies needing uniforms, shirts, embrodered materials, and others.

For the frst year or so, we had a very smooth fow of transactons and orders. Things really went well in our business. We were able to buy our own home and our frst car but things started to crumble as my mother became sickly and needed to be hospitalized several tmes. Our business funds were used for our personal needs, to the point that we needed to sell our car to fnance the business and family.

The situaton worsened when the pandemic struck, and all our clients cancelled their orders, making it impossible to pay our suppliers on tme.

Through DTI-Cavite’s unwavering support and trust, we became one of the mentees for the DTI-Go Negosyo KMME Program and this started our linkage to various programs, opportunites, and learnings. As one of the mentees of the program, it is such a privilege to be taught and mentored by experts in the diferent felds of business.

In additon to, we were able to register our brand “Cut the Craf” in the Intellectual Property Ofce with the Juan Make a Mark Program of OTOP Next Gen.

Contact

Facebook: https://www.facebook.com/luckygemsbiz.ph

Other opportunites ofered by DTI-Cavite were the diferent invitatons to local and natonal trade fairs such as the Natonal Trade Fair, Kalakal Calabarzon, Hybrid Natonal Fair, just to name a few.

We also joined programs like DTI’s Go Lokal, Likhang Kabitenyo, DOST SET UP, Project Match, and BIG Innovaton Group, all of which helped us grow.

In our business, there is no such thing as a “secret to success.” First, we pray to God that He may contnue to guide us in our everyday lives. Second, our everyday goal is that we should be able to sell all our products. We must deliver quality goods on tme to our clients. Third, hard work and perseverance in work and in doing business as we contnue to grow and be beter. Fourth, just contnue to strive harder no mater what challenges life may bring. You have to carry on pursuing your dreams in life.

To aspiring entreprenuers and newbies in business, do not hesitate to come and visit any DTI Ofce and Negosyo Center near you to ask and to seek for their advices and help. You also have to be open-minded and unbiased about their comments, suggestons, and even critcism to your products. In additon to, we must have the willingness, determinaton and perserverance to reach our goal and go beyond our limits and expectatons. We must commit ourselves to a 100% performance in everything that we do. Giving up in our dream should never be an opton.

KO’KO MLA CONSUMER GOODS TRADING

YHF MANILA

YHF MANILA provides a wide range of creatve leatherware and denim products that are classy yet ofer value for money — treasures we love to share with others.

Established in 2015, and led by a highly experienced design and marketng team, we started producing our products and distributng these in Singapore, where the founders were initally based.

We used locally-sourced cow leather — which did not work well with the hardware — so we needed to pull-out the products from our partner-stores in Singapore and return these to the Philippines. We also realized that Singapore is not our market as they prefer branded products over handcrafed goods.

We applied to the DTI GoLokal program. Our products are showcased at GoLokal store in Makat. Later, DTI also brought our products to GoLokal stores at PAL Terminal 2 as well as in Cebu and Davao. DTI also introduced us to Robinsons Department Store where our products are now being sold.

With DTI’s help in introducing our brand to the Philippine market, the demand for our products increased to the point that the founders decided to setle back in the Philippines and focus on the business that also provides livelihood opportunites to underprivileged families.

Being grateful for God’s blessings and sharing it with underprivileged families has been a big part of YHF Manila’s success. We also contnuously innovate and deliver individually-handcrafed, high quality products to cater to the dynamic market.

Furthermore, the assistance of DTI to MSMEs has been of great help in YHF Manila’s business growth, especially during the pandemic.

Entrepreneurs should contnuously innovate and thrive even under difcult circumstances.

AI-SHE FOOTWEAR AISHE FASHION

Based in Liliw, Laguna, AISHE FASHION is a shoe manufacturer and innovator of espadrilles. We create espadrilles using diferent materials found all over our country. We also do pageant heels and diferent kinds of wedge footwear. We focus mainly in creatng and innovatng shoes.

“The Chronicles of doing the dance of the shoe business“

I’m a nurse, but i was not fortunate enough to go overseas, so I worked at the Laguna Provincial Hospital. My husband, on the other hand, worked as a seaman with a foreign shipping company for 15 years. In 2006 he had to undergo a gallbladder operaton, for which he recieved Php 50,000 from his company.

We wanted to use the money to start a business, but did not know where to start. A designer at a shoe factory that was about to fold up suggested that we consider going into the shoe industry.

With no knowledge about shoemaking, we risked investng all our funds and started making shoes with two workers in a small nipa hut in my mother-in-law’s farm. By giving away samples of a new and trendy footwear to big stores outside Liliw, we were able to quickly develop a sizable clientele.

An invitaton to join the DTI CALAMBANGA FESTIVAL started our relatonship with DTI, which provided assistance in reaching a wider market through the regional trade fairs. The business expanded, and at a DTI NATIONAL TRADE FAIR, we got a big break with an export order for 5,000 pairs of shoes to Panama. With DTI assistance, we have been able to partcipate in internatonal trade fairs, and we now export to diferent countries.

In tme, we were able to buy a 6,000 sqm lot where we built a three-storey building for our factory. Currently, we employ 50 workers producing good quality and trendy shoes.

Dedicaton and hard work has led us to where we are now. It is also important to believe in yourself and have the courage to try and start now.

Try to focus on your passion and enhance your capabilites. Don’t be afraid to fail, as it is a training ground to achieve your success.

AMIRA BOXES HANDICRAFTS TRADING

Amira Boxes Handicrafs is a manufacturer and supplier of handcrafed hard boxes. Our team of local artsans from Pakil, Laguna, produces 100% handmade boxes for product packaging, personalized gif boxes for any occasions, PR boxes, and custom hard box packaging for events.

Amira Boxes Handicrafs’ expertse in handcrafed box producton has in roots back to the early 90s, when our family started as a kraf box and papier mache supplier to various exporter-clients.

While we contnued to be a main supplier for some arts and crafs exporters, we started exploring the local market as well, launching Amira Boxes Handicrafs in 2020 during the pandemic. We ofered our handcrafed hard boxes as premium product packaging to small online businesses. Eventually, our product line expanded and included personalized gif boxes that cater even to our retail and corporate clients.

Gif-giving and product presentaton are made more meaningful with our high-quality hard boxes. Each box is handcrafed by a team of local artsans in our community, adding value to your products and gifs. With every handcrafed hard box we make, we support and promote the local hard box producton industry of our hometown.

DTI helps us in many ways — both the business and myself as a business owner. I started by atending free webinars by DTILaguna during the lockdown. These were highly informatve and of great help to me as a new business owner back then.

I also joined DTI programs for MSMEs like OTOP Next Gen and KMME. These programs helped us introduce new sets of products, handle all aspects of the business, atract more clients, increase our sales, and network with other MSMEs not just in Laguna but the whole Philippines. We got to join trade fairs and events, which allowed us to introduce our brand and products to more potental clients.

I believe that the secret to success of any business is deeply rooted in its desire to thrive, produce high quality products, and give back to the people behind the success. For Amira Boxes, we always keep in mind that every tme we bring

out our products to the market, we take with us (and also introduce) the whole industry of handicraf box making of our hometown, Pakil, Laguna. Thus, we make sure that our handcrafed products are always of top quality.

When startng a business, it’s very important that you love what you’re doing and that you are passionate about it. Always be open to learning and contnue upskilling.

Ang negosyo po namin ay barong and gown embroidery, made to order, and RTW. Karamihan sa produkto namin ay sa mga gamit sa wedding tulad ng barong at wedding gown for the bride. Mayroon din kaming mga shawl, fan, table cloth and runners, bolero, bestda barong, polo barong, and ofce uniform for LGU and school uniforms. Mayroon din kaming pants for formal and ofce wear, ladies barong and shoes.

Nagsimula kami last 1993 afer our wedding, gamit ang Php10,000 na puhunan. Inaalok ko lang ang mga ka opisina at mga kakilala sa Manila. Nag-umpisa rin kami na nag kocommute lang sa pagdedeliver ng mga barong.

Ang mga balakid na naranasan po namin ay ang biglaang order at biglaang pinapaluwas ng Manila. Wala kaming sasakyan dat at maliit lang ang aming puhunan. May mga pagkakataon din na ‘yung client ay paghihintayin kami ng halos isang araw para lang makausap at makuha ang order.

Malaki ang naitulong sa amin ng DTI. Unang-una nakilala kami sa larangan ng industriyang barong, hanggang sa kumalat na ang produkto namin sa buong Pilipinas, dahil sa mga rekomendasyon na galing sa mga empleyado ng DTI.

Tapos lumaki ang selling namin sa mga bazaar na inorganisa ng DTI. Napakaganda ng mga proyekto ng DTI para sa mga katulad namin na maliit na negosyante.

Ang susi namin sa negosyo ay ‘yung quality at afordability. Importante rin na magaling kaming kausap at sinusunod ang pinag-usapan tungkol sa delivery at quantty. Kasama rin sa tagumpay ang sipag ng lahat ng tao namin, katulad ng mga burdadera sa kamay at sa machine, operator ng computer machine, nagbobotones, namamalantsa, atbp.

Ang payo ko ay sipag, dedikasyon sa trabaho, magaling na pakikipag usap sa mga kliyente, madalas na inspecton sa lahat ng trabaho. Kailangan maging magiliw sa pakikipagusap sa lahat ng mga kliyente na pumapasyal sa shop.

DS CAFE BY DIANA STALDER

dS Café is a healthy food and beverage hub, ofering a variety of low-calorie, skin-friendly food, consistng mainly of organic greens, protein-rich dishes with fbrous brown rice, zesty healthy sandwiches, and fresh fruit juices at an afordable price.

dS Café ofers a healthier opton without sacrifcing the taste. You stll get to taste delightul dishes while getng the right nutrients that your body needs!

Completely de-stress yourself with our dS SPArty package that includes well-balanced, mouthwatering and nutritous food optons, that will surely satsfy your cravings while living.

dS Café was ofcially launched on July 6, 2014, at Basement 2 of Gateway Mall in Araneta, Quezon City. Owned by the CEO Ms. Dina Dela Paz Stalder, its advocacy goes way beyond the promise of delivering beautful skin through aesthetc means as it innovatvely incorporates the science of dietary nourishment to guarantee beter results.

DTI had help us a lot in terms of brand promoton and exposure. They connected us to the potental buyers and stll contnue their support for MSMEs.

The secret to our success is MALASAKIT that directed us to our company’s vision and mission.

Just do your work as an art with heart, compassion and MALASAKIT.

GOODS ENTERPRISES

HARL’S

Handcrafed by Harl’s was established in 2014 and is engaged in the producton of innovatve genuine leather products. It aims to promote local artstry and crafsmanship. Everything is handmade by a community of experienced artsans. We are contnuing to train interested young artsans and other people deprived of opportunites by the community like persons with disabilites (crippled, deaf and mute) and those with lower educatonal atainment. In helping them hone their creatve skills, we also provide them with the means to sustain their needs.

Harl’s started in 2014 through a small backyard producton with just two people. As a startup company, we had difculty looking for market locatons where we can sell our products since our target market is in the mid to upper class.

The DTI gave us the platorm to showcase our products and reach more customers through their trade fairs in diferent locatons. This expanded our target market and helped us establish our brand.

The secret to our success is the team behind our company and the resilience that we built as a family despite the many challenges we encountered most especially during the pandemic.

The advice we can give to aspiring entrepreneurs is to not just follow their passion but also have the heart to help others. Also, to value those who have helped you along the way and those that have been a part of your success.

Jhaz footwear is a maker of high-quality footwear. We focus on making footwear using natve materials such as abaca, jute, Yakan, and other handwoven fabrics made in the Philippines. Most of the accessories are also made using local materials by the local community.

In 1999, we were a new couple and started a small footwear factory. We encountered a lot of problems in revolving capital, workers, and where to sell our products. With the help of DTI, we conquered all those obstacles and trials.

Seminars, training programs, partcipaton in bazaars helped us generate cashfow and promoton. Through these DTI intatves, we are able to overcome problems as they arise.

The secret to success is trustng God, focusing on the business, and applying the learnings from DTI’s training and seminars.

We advice young entrepreneurs to always keep in touch with DTI. Keep on moving forward towards your goal. Never let trials and problems keep you down, but keep striving to reach your goal.

ECO-CREATIVES,

Junk Not is a social enterprise that specializes in the upcyling of plastc waste, turning these to furniture and other home decor. This also provides livelihood for a community in Taal Volcano.

Our vision is to be a leading design frm that champions environmental stewardship for a sustainable community.

Our mission is to transform communites by fnding innovatve ways to recover plastc waste materials and upcycle these into furniture and other home pieces.

I ofcially registered my enterprise in 2009. As a startup company, our main challenge was the sustainability of the enterprise. I could not sell my items because of lack of marketng capital and manpower.

It was only in 2012 when I was introduced to DTI programs for MSMEs. Since then I have actvely atended capacity-building seminars, market opportunity programs, etc. DTI Laguna has been a big part of my entrepreneurial journey. I have always been thankful for all the learnings I gained from DTI.

I never stop learning. There are a lot of opportunites for startup companies. I atended several platorms and directly applied all the learnings to my enterprise. I am not afraid to fail, as I learn from my mistakes, leading me to beter results.

Being an entrepreneur is not always about PROFIT. It is more fulflling if you balance your impact on PEOPLE and the PLANET. Its hard but never give up, we have DTI to enhance our entrepreneurial skills. And also don’t forget to PRAY.

KAKAW GALLEON

Kakaw Galleon is an artsanal chocolate processing company that specializes in handcrafed, high-quality chocolate. Our primary products include an outstanding selecton of chocolate bars, scrumptous chocolate bonbons, and specialty chocolate such as dragées. We are devoted to the craf of chocolatemaking, using precisely chosen cacao beans and a thorough process that includes roastng, conching, and tempering. Our goods are precisely created to ofer an exquisite chocolate experience, catering to the discerning tastes of chocolate connoisseurs seeking the ultmate chocolate experience.

Kakaw Galleon’s journey began when an Overseas Filipino Worker (OFW), a former cruise line chocolater, recognized the potental of Philippine cacao varietes. His motvaton was twofold: to be with his family and to tap into this untapped resource. However, startng a business during the pandemic was fraught with challenges.

Foremost among them was the queston of how to reach our target audience amid lockdowns and restrictons on movement. Traditonal marketng avenues were limited, promptng us to swifly pivot towards online strategies, necessitatng a quick learning curve in digital marketng and e-commerce.

Supply chain disruptons during the pandemic added complexity, impactng the availability of crucial ingredients like cacao beans. Ensuring a steady supply became a logistcal puzzle.

Yet, driven by our passion for crafing exceptonal chocolates and the desire for family reunifcaton, we persevered. Adaptng, learning, and embracing online platorms, we navigated these challenges to bring our chocolate manufacturing business to life.

DTI, through the late Provincial Director Clarke Nebrao and his team, played a transformatve role in our business journey. Their support was mult-faceted, beginning with the recogniton through the OTOP (One Town, One Product) award. This not only enhanced our brand but also facilitated the atainment of crucial natonal certfcatons.

Additonally, the inclusion of our business in the KMME (Kapatd Mentor Me) program was a game-changer. KMME provided us with invaluable insights, similar to a master class in

business management. It expanded our horizons and enabled us to fne-tune our operatons.

In essence, DTI’s multfaceted assistance broadened our perspectve, improved our brand recogniton, and equipped us with essental skills through KMME. This comprehensive support empowered us to reach a larger audience and fostered signifcant growth in our business.

Our success is rooted in three core elements: an unwavering commitment to quality, adaptability in the face of challenges, and a strong sense of community. We prioritze crafing exceptonal chocolates and swifly adapt to changing circumstances, such as our shif to online strategies during the pandemic. Additonally, collaboraton with organizatons like the DTI and industry connectons has broadened our reach and provided essental resources. We remain dedicated to supportng local cacao farmers and showcasing Filipino chocolater talent. In essence, our success is driven by our quality focus, adaptability, and community engagement, which have propelled our business forward.

For aspiring entrepreneurs, prioritze resilience and adaptability. Begin with a clear vision, a robust business plan, and deep market knowledge. Antcipate challenges as growth opportunites. Stay customer-centric, actvely seek feedback, and be ready to refne your strategies. Network and seek mentorship from experienced professionals. Success ofen hinges on perseverance and fexibility. Stay passionate, commited, and agile in the ever-changing entrepreneurial landscape.

LET EAT GO FOOD AND BEVERAGE HOUSE LET EAT GO

Let Eat Go is a pandemic-driven food and beverage business based in San Pedro, Laguna. It is about letng go of life’s uncertaintes and taking chances in reality. Our mission is to support communites through local products for inclusive growth and hand a sustainable environment for the future generatons. Our vision is to become the top local brand in the Philippines. Let Eat Go ofers locally produced cofee such as drip cofee, 250-g cofee, and ready-to-drink hot and iced cofee.

Last 2020, the whole world came to a stop due to the COVID-19 pandemic and lockdowns. It was a very challenging and difcult tme for me as a project-based government staf. Research projects were halted due to restrictons and my salary was delayed. This inspired me to venture into entrepreneurship. My entrepreneurial journey started out as an online selling business. At frst, I was selling frozen and baked goodies and eventually, ventured into ‘pasabuy’ of special delicacies from Los Baños, Laguna, where I was based when the lockdown happened.

With dedicaton and passion to serve my customers, I was able to receive positve feedback and was able to generate repeat orders. Things were going well with the pasabuy venture but with positve outlook and determinaton, I have decided to let it all go and seized the opportunity to put up an online food and beverage business.

Let Eat Go (LEG) was born, a pandemic-driven business vision that came to life. At frst, my only goal was to survive, much like other microentrepreneurs during the pandemic.

LEG ventured into brewed goodies, innovatve cofee-on-the-go, and drip cofee, highlightng local and favored cofee produced natonwide. I also included snack items such as sausages and garlic bread to best pair with our cofee. With LEG becoming more prominent in San Pedro City, Laguna, and in the online social media community, I also introduced curated sets which were perfect for corporate giveaways and gifing.

The Department of Trade and Industry (DTI) played a signifcant role in helping my business, Let Eat Go, grow. DTI ofered various programs like the One Town, One Product (OTOP) program and Kapatd Mentor Me (KMME), which have been instrumental in our business development.

Through these programs, we had opportunites to showcase our products at trade fairs, ranging from provincial to regional and natonal levels in various malls. These platorms allowed us to efectvely promote our products to a wider audience.

Additonally, as the operator of the OTOP Hub in Enchanted Kingdom, DTI’s support not only benefted my business but has also helped other micro, small, and medium enterprises

(MSMEs) or OTOPreneurs. DTI plays a pivotal role in supportng and promotng the growth of small businesses like mine, and its programs and initatves have a positve impact on both individual businesses and the broader MSME sector.

The secret to success, especially in startng a business, can be summarized as follows: It involves facing challenges and obstacles with unwavering passion, a clear sense of purpose, and a well-thought-out plan. With these elements in place, achieving your goals becomes more atainable, and the seemingly impossible can become a reality.

As a 26-year-old entrepreneur with a thriving three-yearold business, my entrepreneurial journey exemplifes grit, drive, and determinaton. It serves as an inspiraton for young generatons aspiring to start their own businesses and empower them to create their own path to success. I aim to be a role model by sharing my experiences, lessons learned, and success strategies.

My role as the operator of the One Town, One Product (OTOP) Hub Enchanted Kingdom is vital in supportng over 30 MSMEs. We provide a platorm for them to showcase their oferings, expand their market reach, and contribute to the local economy.

In our anniversary campaigns, such as the #SupportLocal and #GoGreen campaigns, we have successfully partnered with organizatons to make positve and meaningful impacts. As we approach our upcoming Third Anniversary, our focus is on leading with impact, furthering our commitment to create a positve and meaningful change.

My entrepreneurial journey, educatonal involvement, and community contributons aim to inspire others, support local businesses, and create a brighter future for all Filipinos.

For those wantng to start a business, it’s tough, but having passion, a clear purpose, and a plan will help you turn your ideas into a successful business.

Passion fuels your journey, keeping you driven amid obstacles. A clear purpose provides directon, ensuring you know precisely where you’re headed. A well-structured plan acts as your roadmap, outlining strategies and objectves. Together, these factors transform innovatve ideas into thriving businesses. While challenges will arise, persistence and adaptability are vital. Entrepreneurship demands constant learning and a customer-focused approach. With passion, purpose, and planning as foundatons, you can navigate the complex entrepreneurial landscape and work towards building a prosperous business.

MONEDO FOOTWEAR

MONEDO FOOTWEAR

Monedo Footwear is a footwear manufacturer, wholesaler, and retailer. Its main product is footwear such as shoes, espadrilles, slip-ons, sandals, and indoor slippers handcrafed from abaca string and upcyle cloth.

Ms. Monedo started working in the footwear industry as an employee of her in-laws. She studied the market untl she decided to put up her own footwear business. With a startng capital of only Php 2,000, she bought her materials from Biñan, Laguna.

She sold her creatons to residents of Lucena, one of her potental markets, where she gained clients and had her frst bulk order. When COVID-19 hit the country last 2020, the footwear business declined. One of the challenges was competng against plastc slippers, which were much cheaper, and a trend among Filipino fans of anything Korean-made. In additon, some local handcrafers also started their own footwear business.

In 2017, Monedo Footwear was a benefciary of Php 30,000 in additonal capital through a livelihood program from the Department of Labor and Employment (DOLE) in collaboraton with the Department of Trade and Industry (DTI). This had prompted her to register her business under the name Monedo Footwear.

DTI has contributed a lot to the success of Monedo Footwear through contnuous mentoring on how to improve products for export quality, and to be part of the One Town One Product program. DTI also helped in expanding the market of their products.

The foundaton of success for Monedo Footwear has been the perseverance, commitment, and expertse of the entre team of local handcrafers — from concept to delivery of the product. Contnuous innovaton is needed to keep up with the latest trends. We value our customers by providing unparalleled service through the years.

“‘Pag nangarap, samahan ng dasal at sipag (when you dream, couple it with prayer and hardwork)”.

NYMS FOOTWEAR

NYMS

Our business is manufacturing and selling footwear, such as slippers, sandals and shoes. My husband and I started our business in 1998.

DTI helped me appreciate the importance of business and understand especially how to make my products known.

The key to success is diligence and patence, and being careful in handling money.

The advice I can give to those who want to start a business is make sure you like the business you are startng, focus on making a living, and know the importance of budgetng and saving money. Just fght and don’t lose hope.

SWITSIS FOOD PRODUCTS

SWITSIS

Switsis is a testmony of sweet success for a family who venture into manufacturing traditonal sweet treats like macapuno candy, ube halaya, ube balls, belekoy, camote candy, and others way back in 1996.

In 2014, they added traditonal cookies and biscuits that are woodfred to preserve the artsanal taste of their products. Some of their biscuits which are made in the traditonal way are paborita, ogoy-ogoy, hakobina, puto seko, apas, pilipit, and otap. They also manufacture buter cookies and sesame cookies. Lastly, a specialty product that is now their bestseller is garlic toasted bread in three variants.

Switsis started as a family-owned business in the mid-80’s in a small town in Rizal, Laguna. This became the source of income not only of their family but of their local community.

With the sudden death of my father who was the head of our business, our business started struggling fnancially. I didn’t have enough knowledge to run the business as my educatonal background was in Physical Therapy. Although I had several years of marketng experience as a medical representatve, this was not enough to ensure smooth sailing in our entrepreneurship journey.

Our connecton to DTI was an answered prayer for me, when a former ofcemate introduced and encouraged me to join the Kapatd Mentor Me (KMME) program in Laguna. KMME helped me in my entrepreneurship journey, from manufacturing products that serve the mass market, we were able to venture into pasalubongs with traditonal products but with an innovatve approach. This was also when we created our best selling product.

The program taught us how to approach the business in a holistc manner, and i can say that it made me a true entrepreneur. I also joined OTOP Philippines to improve our products in terms of packaging ang brand awareness. DTI exposed us to trade fairs, which were a great help in marketng our products. Today some of our big clients are from our exposure at DTI trade fairs.

Success is a contnuous process. For me there’s no real secret, we just partnered our business with God. We believe that

the wisdom that the Lord will lead us to connectons that can help us gain success. It is not only the joy that we feel as we experience the success but the joy that we bring to those people who were with us as we climb the ladder of success.

One advice that I can give to my fellow entrepreneurs is to never stop learning and learn to innovate not only your products but also yourself and the people who are with you in your journey. Struggles will come but never give up. Just contnue and let your failures be a source of strength. Above all, seek help from above because God will lead you as long as you ask for His help.

EM-AR HANDICRAFTS

EM-AR HANDICRAFTS

Our business specializes in ofering a unique range of fashion and home decor products metculously handcrafed from a blend of natural materials like buri, tngtng, ratan, wicker, abaca, rafa, bamboo, and pandan. These materials are skillfully transformed into stunning creatons that exude a tmeless, ecofriendly charm. Our fashion line showcases intricately woven accessories and atre, while our home decor pieces include furniture and decoratve accents, all designed to elevate your style and living spaces. We take pride in bringing nature’s fnest to your lifestyle, ofering sustainable and artsanal products that celebrate the beauty of the natural world.

Our venture into the world of handicrafs has its roots in a cherished family traditon, lovingly passed down from our parents to us, their innovatve sons. Growing up, we were enveloped in the artstry of crafing exquisite objects from natural materials.

Our parents’ dedicaton to their craf lef an indelible mark on us, not just in terms of skills but also a deep appreciaton for the inherent beauty and sustainability of these materials. As we matured, a vision began to take shape — one that would blend the tmeless wisdom of traditon with the fresh perspectves of innovaton.

Driven by this passion and a desire to honor our heritage, we embarked on a journey to create a business that marries traditon and innovaton harmoniously. We sought to bridge the gap between the age-old art of handicrafs and modern design sensibilites. This fusion is at the core of our family business, where we proudly ofer a range of unique, eco-friendly products that pay homage to our roots while appealing to the tastes of today’s world. It’s our way of sharing the legacy of our parents and our commitment to sustainable, artstc crafsmanship with the world.

My journey into the world of handicrafs began with a simple spark of passion, an unwavering commitment to crafsmanship, and a penchant for the extraordinary. Over the years, I have unraveled the clandestne threads that weave the fabric of prosperity in this industry, and I’m eager to share these secrets with you.

Through a blend of innovaton, dedicaton, and an unwavering pursuit of excellence, I’ve cultvated a thriving business. In this brief glimpse into my world, I will unveil the core principles

that have enabled me to not only survive but thrive in the ever-evolving handicrafs market. Together, we will explore the alchemy of creatvity, the magic of marketng, and the resilience required to maintain the delicate balance between art and commerce. Welcome to the secret path to success in the handicrafs business.

Stay persistent, embrace failure as a learning opportunity, and contnuously adapt to market trends. Focus on solving real problems and providing value to customers. Build a strong network, seek mentors, and don’t be afraid to ask for help. Manage fnances wisely, keep costs low, and prioritze cash fow. Prioritze customer feedback and iterate your product or service accordingly. Stay passionate, maintain a clear vision, and set achievable goals. Be resilient, as success ofen takes tme. Finally, remember that entrepreneurship is a journey, not a destnaton – enjoy the process and stay commited to your mission.

The Department of Trade and Industry (DTI) plays a pivotal role for EM-AR Handicrafs by fostering entrepreneurial growth and economic development. Through various initatves and resources, DTI empowers individuals and businesses to thrive. In an age where digital platorms and online marketplaces are integral to success, DTI ofers invaluable support by facilitatng access to digital tools, conductng training programs, and hostng bazaars to promote our business. By equipping entrepreneurs with the knowledge and resources needed for success in the digital landscape, the DTI serves as a catalyst for innovaton and progress, driving forward the growth of our company and the economy as a whole.

KINGFLUTE PHILIPPINES INC.

KINGFLUTE

From the original C-pitch straight fute, Kingfute’s product line now includes bamboo fute in Bb, G, and F pitches, in both straight and side-winder form, as well as the Panfute and the microfutes, plus several kinds of Kingfute cases made from diferent materials. For bamboo fute players, Kingfute also publishes songbooks containing the latest songs played on the airwaves.

Kingfute is now being sold in more schools in the country, and has more outlets and consignors all over the Philippines, from the remote mountains of Benguet to the pristne beaches of Cebu and Davao.

It was an auspicious day in 1974 when Dante Umali Ursua chanced upon a crude Php15 bamboo fute, which he bought from a display booth at Philcite. It was a purchase that changed his life forever, and a day that portends the story of Kingfute.

In 1981, he single-handedly established a makeshif shop in Quezon, Quezon. As a musician, he turned his passion into a business, that also provided a livelihood for. his “kababayans.” Like any other startup business, market penetraton was difcult at frst. They went to public high schools in the province of Quezon to demonstrate how to play the bamboo fute. This served as their frst marketng strategy, and from the small towns of Quezon, the sound of bamboo futes reached other nearby towns and provinces. In 1999, due to its growing popularity, the business expanded and became KINGFLUTE PHILIPPINES INC. They were able to manufacture more bamboo futes to meet the increasing demand of customers. It was also the same year when Mr. Ursua applied to trademark KINGFLUTE with the Philippine Intellectual Property Ofce.

Through DTI, we were taught how to sell products online, with the help of seminars and online training. We were given the oppurtunity to partcipate in DTI programs such as tradefairs and exhibits. We also developed new productpackaging with assistance from OTOP.

Kingfute became successful through the good quality of its products, and the inventor’s efort to realize success,

despite many obstacles. We can say that Kingfute has been successful despite the trials and untl now we are stll in the market.

For the entrepreneurs who want to start business, we need full efort, diligence, and perseverance so that we can achieve our desired success. We also need to consult government agencies like DTI to help us with our business processes.

BETTER PILILLA

MULTI PURPOSE COOPERATIVE

PILILYA HANDICRAFTS

Our products are made of water lily stalks or water hyacinths and include trays, bags, placemats, tables and chairs, tssue holders, and others.

Waterlily/waterhyacinth weaving began in the Municipality of Pililla as a livelihood program of the Progresibong Kababaihan ng Pililla. Training sessions were conducted at the nine barangays of Pililla but only a few showed determinaton and eagerness to contnue. We were only fve weavers then.

When Beter Pililla Women’s Mult Purpose Cooperatve in partnership with Progresibong Kababaihan ng Pililla decided to adapt and include water lily weaving as part of the cooperatve’s Livelihood Program in 2022, the water lily products of Pililla widened its market.

Handmade products require a signifcant amount of tme to create, and the producton process can be limited by the artsan’s skill and capacity. Thus, we struggled to meet increasing demand.

DTI helped us by providing product development through the OTOP Program, marketng, and promotons.

Secrets to success? First, is a good relatonship with our coworkers/weavers and others. Second, our business mission and vision, the big picture of our business. Third, know our target market. Fourth, product diferentaton.

Be persistent and trust yourself. Try to do something even though it is difcult. Have a goal and vision in mind that motvates and drives you. Trust yourself to be more in control of circumstances to enhance your confdence in managing whatever comes your way.

CRATE-POSSIBILITIES ENTERPRISE

CRATE POSSIBILITIES

Crate Possibilites is an online home store that specializes in wooden crates, boxes and wooden packaging, wooden trays and other home decor products. Through the use of upcycled pinewood that is carefully handcrafed by our skilled artsans, our items are decoratve, functonal, and eco- friendly. Our products will not only pretfy your space, but inspire you everyday. Blending simplicity, beauty, and functonality in every product is what we do best.

We started in 2016 when the owner joined a school fair to sell homebaked products. Using wooden crates and trays to display and highlight her products, people notced the quality of these upcycled products and asked where to get them. This gave her and her husband the idea to make some to sell online. They saw the opportunity in these products and joining another bazaar made them realize even more the potental of the business.

Running a business is never easy. They struggled to create more products to ofer the market. Through the Kapatd Mentor Me program, they were able to learn how to innovate. From simple and plain wooden crates and trays, they added prints for a more personal touch. They contnuously innovate to always have something new to ofer their market.

DTI has been a great help. Through Kapatd Mentor Me, we were able to gain a deeper understanding on how to run the business. Product innovaton and proper marketng really helped sustain the business. We were able to expand our market reach through the DTI trade fairs. DTI has been a very dependable insttuton that really provides all the necessary assistance even during the pandemic when they ofered trainings and webinars to help us with our digitalizaton.

Over the years I have learned that passion and perseverance are very important in any business. You have to love what you do and do what you truly love. You need to always have that yearning to learn and to improve more each day. When faced with challenges what really keeps me going is the phrase I learned from one of my mentors who said, “If you want to be an entrepreneur, you have to prepare your heart.” Failure

is necessary for growth, as you learn from mistakes and strive to become beter. Keeping an open mind to changes and acceptng challenges is also important to thrive in the business world.

Take risks and learn. Running a business is not easy, but when you truly love what you do you will always persevere and won’t give up easily. Surround yourself with people who can help you grow. Prepare your heart for the challenges that you will encounter along the way and always remember that failure is not an opton.

KVS BAGS AND APPARELS

Kanvas introduced traditonal weaves and indigenous materials to everyday essentals for modern urbanites. Our primary focus is to promote the weaving culture and empower communites for livelihood opportunites. We designed products for students, employees, mothers, teenagers, artsts, balikbayans, foreigners, etc.—in reality our products are for everyone.

Kanvas started with laptop sleeves and gadgets sleeves. Over tme, we expanded into tote bags, handbags, wristlets, drawstring bags, sling bags, etc. All our products use canvas material. We believe that with canvas, the capacity to express one’s creatve design on the material is limitless. It gives us the space to work with diferent woven fabrics because of the simplicity, uniqueness, and adaptability of the fabric.

Kanvas products are accented with local weaves from the regions of ILOILO (Hablon and sinamay), Bukidnon (Hinabol), Cotobato (T’nalak). We have also expanded to using local weaves from Kalinga and other tribal prints.

The challenges we encountered at the start were product quality and availability of the weaves. We had to work together with the sewers to produce good quality products. As for the weaves, we had to adjust and use whatever beautful weaves were available.

Kanvas has been in operaton for years, and has successfully achieved awareness and acceptance of its products thru DTI (natonal trade fairs, arts and crafs in SM Megamall) and other prominent bazaar actvites in Robinsons Antpolo, Internatonal Bazaar c/o DFA, and others. We also atended KMME-Mentor Me and OTOP programs with DTI.

Reagarding my secret to success, I try to make sure that my products are of good quality and are always on trend. I stay focused on my goals and provide good customer service to my clients.

The advice I can give to aspiring entrepreneurs is to start with a simple business plan and focus on your products and services. Don’t forget to learn/study your target customers. Your business will eventually grow.

MALINGKAT ENTERPRISE

MALINGKAT

Malingkat, which means beautful in the Tausug language, is a cause-driven retail and manufacturing brand commited to promotng the preservaton of local weaving traditons, indigenous fabrics, and handmade craf practces by partnering directly with diferent communites and artsans from the Philippines, with a special focus on Mindanao.

Malingkat creates and co-creates home decor and sof furnishings, lifestyle and fashion pieces that showcase and celebrate Philippine culture and crafsmanship. We cater to domestc and internatonal retail sales, corporate gifing solutons, insttutonal orders, small business manufacturing, and custom giveaways.

Malingkat is an ode to my paternal Tausug heritage and growing up years in Mindanao, home to some of the most vibrant and culturally rich tribes in the Philippines. I always say Malingkat is the product of a series of fortunate events. It wasn’t a planned venture, rather it stemmed from a deep love for locally made products and a personal advocacy to show a diferent side of Mindanao, especially Muslim Mindanao, through its beautful weaves and artsan craf traditons.

I started Malingkat in late 2017 afer leaving the private sector without any business background and know how. I really didn’t know what to do except I wanted to share how beautful our handwoven textles are, who made them, and how they are made. I wanted to tell the story of the weave. This was one of my earliest challenges – how to turn a passion, an advocacy into a sustainable and viable enterprise and how to set-up a business properly.

DTI has helped and contnues to help me and my enterprise through its various programs, learning sessions, and dedicated personnel. From how to register a business name properly to growing my enterprise and sustaining it for the long-term, DTI has been there for Malingkat and remains a staunch ally and supporter untl today.

Whatever degree of success I am enjoying today I credit to a sincere interest in and love for the advocacy of Malingkat. Running an MSME and being a social entrepreneur at that

is not an easy venture. It is challenging most days but then a few incredibly fulflling days come that remind you of your “WHY” and they just reinvigorate and fuel you again. Aside from loving what you do, contnuous learning is also essental for the growth and longevity of any enterprise and entrepreneur.

Know your WHY because you will always go back to it, especially in the faces of challenges, and keep learning for both your personal growth and your enterprise’s too.

Contact Person: Fawziyyah Maridul E-mail: info@malingkatweaves.com Website: www.malingkatweaves.com

Contact No.: 0918-8975278 Facebook: @MalingkatWeaves Instagram: @malingkatweaves

PACIENCIA FLORES HANDICRAFTS

PACIENCIA HANDICRAFTS

We manufacture handwoven products such as ratan baskets, wine cradles, wicker and bayong bags, and other decoratve artcles.

We started as a supplier of “buntal hats” used as a garnish for drinks and cocktails to diferent hotels in the metro. In 1995, we started manufacturing handwoven baskets, and other domestc and decoratve artcles. Our main clients were hotels, supermarkets, and subcontractng for export. When the original owner died in August 2012, Marjon E. Limboc took over the business with the help of his wife Elsie Flores.

Paciencia Flores Handicrafs has faced a multtude of challenges that demand constant adaptaton and strategic planning. These challenges span various aspects of operatons, from fnancial concerns to basket weaver acquisiton, and supply chain disruptons.

DTI provided us with valuable assistance through their programs like KMME (Kapatd Mentor Me) and OTOP (One Town One Product). These initatves provided us with expert support and guidance and helped us to navigate the complexites of running a business. They empowered us with the knowledge, skills, and resources needed to thrive in compettve market. Through mentorship, capacity building, and additonal market access, these programs contributed to the sustainable growth of Paciencia Flores Handicrafs.

It is essental to recognize that success is deeply personal and evolves overtme. For us, setng short-term and long-term goals helped us to achieve our desired outcomes. It is very important to defne your goals clearly. Most of our mentors always remind us of the key characteristcs of clear goals, which are Specifc, Measurable, Achievable, Relevant and Time-Bound (SMART).

Be prepared to face setbacks and failures. Resilience and perseverance are powerful assets in navigatng life’s challenges, pursuing goals, and achieving success. These qualites enable individuals to adapt to change, maintain their motvaton, and keep moving forward even when the path is difcult.

PHILIA PHILIA | KUMAANKÉ

PHILIA is an impact driven social enterprise that acts as a market conduit for Filipino smallholder upland farmers of cofee, Cacao and coconut in the tropical rainforests of Mindanao. We also collaborate with small artsan communites and small-scale producers and processors from diferent parts of the Philippines, to bring their products directly to its market. We empower our partners to be marketplace-compettve through product innovatons, improve their systems and processes while having a growing business, and eventually elevate the lives of these communites. Some of our smallholder community business partners are from diferent indigenous communites living at the highlands and some are from distant islands.

We ofer specialty cofee, fne tablea, coco sugar, and muscovado. We also ofer home-made processed peanuts and recently launched our extra virgin coconut oil and artsanal chocolates. All these are packaged in curated gif sets using handwoven abaca bags from Albay, pandan boxes (tampipi) from Laguna, and buri bags from Sorsogon.

PHILIA is a pandemic recovery response enterprise (October 2020. Its primary motvaton was to help the upland cofee farmers of our founder’s province of Sultan Kudarat, to bring their farm produce to the marketplace and ensure income contnuity. Cofee and cacao are natve to the rainforests. If we want to build a strong army of environmental guardians, the approach must be socio-economic for it to be sustainable. If the smallholder communites can see and feel the beneft of these high value crops, they will be actve in guarding our rainforests.

Initally, the challenges were in operatons and limited capital. Since we started during the pandemic, many were skeptcal about supportng us. The skeptcs included some of our family and friends, which as demoralizing. Also, in operatons it was hard to execute our objectves as our community partners were in Mindanao while the business was based in Rizal. Communicaton was a challenge as those communites were of the signal grid. Logistcally it was challenging due to the health restrictons and social distancing, which limited our volume capacity and slowed down our movement of goods.

Fortunately, PHILIA built a simpler value chain, stronger network of collaborators impact-driven founders and so the challenges were handled gracefully and we all overcame them.

We are truly grateful for the support of DTI as they have been very instrumental in helping us achieve some of our key operatonal objectves especially with our smallholder farmers and artsans.

First with our partners at DTI Region 12, the DTI RAPID Growth Project R12 and their provincial ofces at Sultan Kudarat, GenSan and North Cotabato, supported us by enrolling our cofee, cacao, and coconut farmers in the

formal economy. When we were startng, all of them were not registered businesses or CDA (Community Development Authority approved farmers cooperatves. Now, ALL of them are registered businesses that issue Ofcial Receipts (OR and do business more professionally. We are also grateful for the training, capacity building, and trade exposure for our communities. Finally, we are grateful for DTI as two of our farming community partners have received Shared Service Facilites (SSF) for cofee and coconut producton in Sultan Kudarat province.

For our DTI partners in Region 4A especially the province of Rizal, we are truly grateful for their full support of all our local and international activities. They gave us the opportunity to strengthen the enterprise’s capacity by being part of KMME-ME, OTOP-NG, and various trade fairs.

CITEM, BDTP and Design Center have been very helpful in our growth, expanding our opportunites in the Philippines and abroad.

Honestly, there is no secret to our success — just the old wisdom of both “hard work and discipline ” Nothing comes easy so you have to make an efort to pursue excellence. We are very aware that doing business is not easy. Yet, we are also very much aware of our compelling purpose which is to be our “brother’s keeper” (PHILIA is its Latn term while doing sustainable business. Knowing that what you do helps the society and that the heart of the business is also the soul of the community, it is imperatve that you work hard to achieve the objectves you set and apply discipline in order to focus on your worthy ideals.

We have to highlight that all these were possible because we are not alone in the business. We have our development partners startng with the smallholder farmers of cofee, cacao, and coconut, as well as small-scale artsans and processors. Also, through our partners from government and the private sector, many of our business objectves were achieved. Operatng in the midst of a global health crisis was truly challenging and through their support, our development journey and business growth have been indeed graceful. If there one important element we all have, it is “faith” in Philippine products (support local), the community, the environment, and each other

“You will not know unless you try,” was our trigger when we decided to start the humble initatves of PHILIA. They say the start is always the hardest and that is true. Do not wait for the “right tming” or to be “ready”. Ideas are great but without acton they have no value. So our take is to feel that fear, but do it anyway. You do not have to start big tme. Startng small is even more ideal as you will stll learn many things along the way. Finally, the lack of capital or resources can be solved easily but no one can solve your lack of “will” but yourself. To all the inspiring entrepreneurs out there, stop delaying things and just do it.

MONTE DE RAMOS HANDICRAFT

ARTEMO

Our business engages in buntal fiber processing and trading. Our products are buntal fabric, buntal fiber, buntal knits, buntal window blinds, buntal bags and purses, buntal placemats and runners.

It was founded by Antonio “Tunying” Monterozo in 1960’s with his sister Marcelina Monterozo as his assistant. The company started as a trader of buntal fiber, buri midribs (ting-ting), and buri leaves (inikid) in the municipalities of Tayabas, Lucban, Sariaya and Lucena in Quezon province. Due to the sudden passing of Antonio in 1972, Marcelina took over sole management in 1975, and extended her market to Marikina and Bulacan. In January 2000, it was duly licensed by DTI as Ramos Handicraft. In 2015, it was renamed to Monte de Ramos Handicraft.

From trading we started processing buntal fiber into buntal knits with one loom weaving machine purchased in Bulacan. By 2020, we had 42 units, providing livelihoods to 42 weaver-families and 20 farmers extracting buntal fiber. We started producing buntal fabric for European market in 2015. Another milestone was the creation of a sister company Raya Fiber Imperia in 2023. The new company will handle exports and additional product lines in the non-food and food processing sector.

Since 2000, DTI has provided us with the necessary training and technical knowhow, product development, design, marketing, financial management, and mentoring.

As a successful entrepreneur, you must know the very basics of your production, how to process your raw materials, how to market your products, and interact with your prospective buyer not just for spot sales but for long term future income. Collaborate with different entrepreneurs to help you improve your technical knowhow, your market linkage, and your views.

If you want to be a successful entrepreneur, be flexible, innovative, and always think out of the box. Know your market, know your product.

Ang negosyo ng Te And’s Handicrafts ay mga produktong gawang Mindoro tulad ng necklace, bag, bracelet, key chain, ref magnet, earrings, habol o damit, mga tela ng gawang katutubong Mangyan, bayong, lei, wallet, windchime, at home décor.

Nag-umpisa akong gumawa ng mga kwintas at maraming nagkagusto kaya sa puhunang Php 700, ay nagbenta ako sa mga kakilala ko sa opisina. Taong 2005, nakasali ako sa isang trade fair sa Agbiliwa sa pamumuno ng DTI. Nagpatuloy ako dahil mabenta at nakakadagdag sa aking income. Dumaan ang pandemic at maraming gumaya sa aking produkto. Nagpatuloy pa rin ako dahil ito ay aking pasyon at may pakinabang sa akin kaya hindi ako sumuko at lalo ko pang ipinagpatuloy ang aking munting negosyo.

Natulungan ako ng DTI sa pamamagitan ng pag attend sa mga seminars upang mapaganda ang aking mga produkto lalo na sa pag attend ko ng KMME.

Sinuportahan ako sa pagsali sa National Arts and Crafts Fair Mimaropa. Nabigyan din ako ng financial support sa panahon ng pandemic. Malaki ang naitulong ng DTI sa akin kaya hanggang ngayon nagpapatuloy ako sa

aking negosyo. Dahil sa tulong nila, nakilala ang aking mga produkto at marami na ang tumatangkilik sa aking negosyo.

Ang susi ng aking tagumpay ay pagiging matiyaga at focused sa aking mga produkto. Hindi ako sumuko sa anumang balakid lalo na noong pandemic. Nagpatuloy pa rin ako sa paggawa ng aking produkto. Isa sa naging hamon sa akin ang mga gumaya ng aking produkto. Hindi ako nawalan ng pag-asa dahil alam ko na may quality at original na sa akin ang mga produkto ko.

Maging matiyaga, huwag sumuko, magtiwala sa sariling kakayahan, magpakatatag sa hamon ng buhay at magpatuloy, manalangin palagi at maging positibo sa lahat ng gagawin.

TUBAN BLESSED FARMERS MULTI-PURPOSE COOPERATIVE

TUBAN BLESSED FARMERS MULTI-PURPOSE COOPERATIVE

We have been engaged in buri handicraft production since 2018. Our products are buri laptop bags, shoulder/ sling bags, placemats, certificate holders, etc. We make these products on pre-order basis. We also participate in local, regional, and national trade fairs facilitated by the Department of Trade and Industry or Department of Agrarian Reform.

We started as a cooperative registered with CDA in 2009 offering financing services for members. We had a solar dryer, trucking services, harvester, farm services and farm inputs. In 2018, with the availability of abundant resources such as buri, we started to create small bags/bayong made of buri and other local materials. Assistance from DAR and DTI allowed us to developed the skills to continue with handicraft production.

One of the challenges we encountered was during the planned Southern Tagalog Cooperative Summit in 2020. TUBFARMCO laptop bags were supposed to be given as tokens to the participants, and we invested Php 600,000 to produce the bags. However, due to pandemic, the event did not take place. Thus, the cooperative faced huge losses.

Through DTI’s program for Comprehensive Agrarian Reform beneficiaries, we received technical assistance for skills trainings and upgrading. Last 2022, through the Shared Service Facilities (SSF), we were also provided with equipment and tools for more efficient and faster production. We were also given skills enhancement training on how to maximize the use of the SSF equipment and identify the current market trends and designs using buri and bakong fiber.

We believe that if our cooperative unites with camaraderie and creativity, we will always succeed. Our cooperative is always focused on its mission, vision and goals. We are also serious in doing the steps needed to achieve our goals.

Aside from being focused on the organization or company’s mission, vision and goals, the members/ employees should participate in all the activities. The management and employees should also have a common understanding about the goals of the organization.

MANGYAN HERITAGE CENTER, INC.

The Mangyan Heritage Center (MHC) is a non-government organization based in Calapan, Oriental Mindoro. It documents and helps keep alive the cultural practices of eight IP groups in Mindoro, collectively called Mangyan. it also promotes and markets their handicrafts.

The Hanunuo and Buhid practice backstrap loom weaving to produce the ramit, traditionally worn as a tubular skirt, but now sold as runners, bags, shawls, etc. They have also retained their pre-Hispanic scripts.

The Hanunuo embroider hand-sewn tops, and weave buri and nito baskets with their unique pakudos symbol. The Iraya and Alangan make baskets from nito and rattan. The center also sells beaded accessories.

The marketing of Mangyan handicrafts grew out of MHC’s desire to keep Mangyan traditions thriving. We work with 50+ artisans from 20+ different Mangyan communities in Oriental Mindoro, where our office is located.

Some of the challenges we encountered include:

1. Coping with product orders and meeting deadlines. Handicraft-making is often done during the artisans’ spare time, or when they are not working in their swidden farms. Orders also get delayed because weavers cannot work during the rainy season when humidity causes cotton threads to stick together, when children need attention, or when anyone in the family gets sick.

2. Rejects occur when the artisans, who traditionally don’t use measuring tape, do not follow the exact sizing for custom orders.

3. Occasionally, some color combinations are not fashionable as traditionally, textile colors were limited to indigo blue with orange and yellow beads. We need volunteer designers to help us produce better color combinations for beads and textiles while still respecting traditional Mangyan designs.

4. Limited supply of raw materials such as buri, nito, beads.

The DTI has been sponsoring the Mangyan Heritage Center’s participation at the National Arts and Crafts Fair held at the Megatrade Hall in Megamall since 2017. During the COVID-19

pandemic, the MHC also participated in the DTI’s Online Arts and Craft Fair. Through these trade fairs, the MHC has been able to widen its network, meet designers, and new customers.

Our participation in DTI sponsored trade fairs have resulted in a higher demand for Mangyan handicrafts.

The DTI also directs inquiries and possible buyers of Mangyan handicrafts to the MHC. DTI also informs us of other opportunities for the promotion and marketing of Mangyan handcrafts.

The DTI has been helping us promote Mangyan handicrafts, and subsequently provide livelihood opportunities for both young and elderly Mangyans; thus keeping their traditions alive.

Promoting and marketing Mangyan handicrafts are crucial elements in MHC’s program to document, safeguard and revitalize the diverse cultural practices of the IPs of Mindoro. The successful implementation of these programs — with room for improvement — is because we work closely with the artisans.

We’ve learned that a handicraft center is not sustainable since artisans prefer to work at home. We also reach out to artisans living in more remote areas. We discuss with them the pricing for each craft, making sure they are happy with the price and don’t feel exploited. We provide them with the raw materials, particularly those that are commercially sourced. At their request and for justifiable reasons, we advance payment.

When there are multiple orders with deadlines, we consult the artisans if they are able to meet the deadline before committing.

At MHC, we consider our product providers as equals and partners; we don’t treat them as laborers. We work closely with them, to know their dreams and aspirations. One has to be patient with them, and try to understand their way of living and level of education, respecting their traditions and mindset. We discuss product pricing with them.

In the past, the Mangyans avoided dealing with Christian lowlanders because they considered them dishonest, and exploitative. MHC treats them fairly, to avoid arousing

BAMBUHAY HANDICRAFTS ASSOCIATION INC.

Ang aming negosyo ay ang paggawa ng mga handicrafts na gawa mula sa bamboo, katulad ng bag, lampshade, drinking straw, mats, planter, tray, wallet, at iba pa.

Ang Bambuhay ay nagsimula noong December 14, 2014, sa tulong ng Caritas Philippines. Ang Bambuhay noon ay binubuo ng 14 miyembro. Ang mga balakid na naranasan namin lalo na sa aming namumuno, ay iyong pag-alis ng miyembro dahil nadidismaya sila na hindi nabibili ang produkto. Pero sa ngayon, nagsisibalikan na sila.

Sa tingin ko, normal sa isang business ang ganitong sitwasyon, sa simula ay kailangan talaga nating magpursige, maging matiyaga at mag take ng sinasabing risk. As years goes by, nakikilala ang Bambuhay Handicrafts hindi lamang sa bayan ng Busuanga. Ito ay nakikipagsabayan na sa panlalawigang kompetisyon sa buong Palawan. Ang Bambuhay Handicrafts ay maituturing na isa rin sa pangunahing produkto na ipinagmamalaki sa buong Palawan.

Maraming naitulong sa amin ang DTI lalo na sa mga machine na makakatulong sa pagpapaganda at pagpapadali ng aming paggawa. Nakakatulong din ang pag-imbita sa amin sa mga trainings, trade fair, at promotions.

Si DTI rin ang nagsisilbi naming inspirasyon when it comes to making decisions regarding sa mga plans, strategies, business matters, and sa iba pa pong bagay na alam po naming sila ang makakapagbigay sa amin ng suporta.

Sa tulong din po ni DTI, kami po sa Bambuhay ay mas nagpupursige at mas lalo po kaming na-eengganyong makilahok sa iba’t-ibang aktibidad na nakakapagbigay sa amin ng mga makabagong idea to be future ready.

Ang susi ng aming tagumpay ay iyong pagtutulungan ng bawat isa, magkaroon ng hanapbuhay na makakatulong sa pamilya at ibang tao. Pagkakaisa at pagmamahalan ng bawat isa na ang pagtuturingan ay pamilya.

Ang mapapayo namin sa mga bagong magnenegosyo ay kailangan talaga mahaba ang pasensya, masipag at innovative, dahil sa panahon ngayon, marami ng competitors lalo na sa paggawa nitong bamboo.

Maliban sa pagiging masipag, matiyaga at pagkakaroon ng mahabang pasensya, nais din po naming sabihin sa mga gustong mag negosyo na kailangan po ay mayroon kayong determinasyon, pananalig sa inyong kakayanan bilang isang negosyante at higit sa lahat sa Panginoong Diyos. Ang pag nenegosyo ay hindi birong desisyon, kailangan mo itong pag isipang mabuti at paglaanan ng panahon at effort.

HOMEBASED INDUSTRIES MANUFACTURERS ORGANIZATION (HIMO)

Homebased Industry Manufacturer’s Organization (HIMO) is a duly registered organization at Odiongan, Romblon. HIMO was organized last November 2015 with the primary purpose of promoting and facilitating market opportunities for members. Initially, the group had 16 individually registered entrepreneurs whose common bond was our involvement in homebased manufacturing in both food and non-food products. Now, our member have grown to 51. We are also the cooperator of the OTOP Hub of DTI Romblon.

At the start, HIMO was organized to serve as a network to identify possible government interventions since our group members were just starting up as entrepreneurs. Our common struggle was to find a stable market for our products. Admittedly, the quality of our product also needed improvement and development.

Thankfully, through the converged assistance of DTI and other government agencies, not only our products have improved, but the skills of our personnel as well.

DTI helped us in all business aspects. In terms of skills development, they provided us with a series of training programs such as Kapatid Mentor Me, BEST Game, Food Safety Management, Digital Commerce, and the like. We also received assistance for product

development like packaging and design improvement for our products.

During the pandemic, they opened the OTOP Hub in Romblon to provide us with a physical store where we can display our products. Our participation in DTIorganized trade fairs has paved the way for the expansion of our market not only in the Philippines but also abroad.

For aspiring entrepreneurs, keep on striving and never quit. Stay focused and be motivated. Be resourceful, and find network channels that can help your business.

•Know your passion

•Challenge yourself

•Take the risk

•Believe in yourself

•Have a vision

•Face your fears

•Find good people who can help your business

•Hire character

•Know your customer

•Ask customers’ inputs

•Learn from complaints

•Learn from your mistakes

•Spend wisely

•Understand your industry

•Don’t stop learning

MAMASYAMIDELI EMPRESAS

MAMASYAMIDELI EMPRESAS

Mamasyamideli Empresas proudly stands as the non-food division of Mamasyamideli Foods, channeling the vibrant spirit of Romblon Province into our handcrafted products.

At Empresas, our focus centers on showcasing the exceptional artistry of Romblon Province. Currently, our inventory boasts a diverse array of artisan-made marble furniture and home decor, charming rattan bikes designed to hold your favorite plants and wines, enchanting dream catchers, and the graceful allure of bamboo fans.

Nagsimula kaming mag-asawa bilang marble tile installer sa Nueva Ecija. ‘Yun kasi yung sikat at that time. Eventually, dahil sa commercial tiles, humina ung bentahan ng marble tiles. Lumipat naman kami sa pagbebenta ng mga novelty items.

Dahil sa trabaho ng asawa ko bumalik kami ng Romblon at lumipat kaming pamilya roon. Naghanap na ako ng ibang mapagkakakitaan doon.’Yung isa sa pinaka sumikat na produkto namin ay ang peanut butter. Doon kami nakilala. Naging maganda at successful ang business, kaya lang may pinagpaaral na kaming anak sa kolehiyo. Hindi na kaya ang kinikita namin. Kaya nagdecide na ko na lumabas sa probinsiya at magtinda ng marble. Sumali ako sa mga trade fairs sa iba’t ibang lugar.

Isa sa challenges na naranasan ko ay pinansyal. Maswerte pa rin dahil may mga taong nagpahiram ng pangkapital na unti-unti kong pinalaki. Pangalawa ay kung anong klaseng produkto ang idadala ko. Alam ko na marmol ung ibebenta ko pero ‘di ko alam pa kung anong mga disensyo at kung saan ito magiging mabenta. Pangatlo ay paghahanap ng mapagkakatiwalaang tauhan. At ‘yung pinaka mahirap ung hiwahiwalay kaming pamilya.

Madaming natulong sa akin ang DTI lalo noong nagsisimula kami sa paggawa ng peanut butter. Sa ngayon, bilang isang nagtitinda ng mga non-food Romblon products, sa kanila ko na meet ‘yung mga kapwa MSMEs na pinagkukunan ko ng produkto. Nakakasabay ko kasi sila noon sa mga training na binibigay ng DTI at iba pang mga agencies. Malaking

bagay din ‘yung mga libreng trade fairs na inorganize nila at ‘yung mga endorsement para maging representative ng probinsiya namin sa trade fairs ng DTI sa ibang probinsiya. Nakatanggap din ako ng financial na tulong pangbawas sa gastos pag sumasali ako ng trade fairs. At siyempre ‘yung support.

Walang sekreto sa tagumpay. Kagaya rin ng lahat ng MSMEs, kailangan ng madaming sipag, tiyaga, at tiwala sa sariling produkto na maganda ang kalidad at maipagmamalaki kaya siguradong tatangkilikin ito ng ibang tao.

Maliban sa sipag, tiyaga, at tiwala sa produkto, ang isa pang mapapayo ko ay huwag kang matakot. Matakot na magsimula, malugi, magsimula ulit, maloko, at magpaulit ulit na magsimula. Madami akong dinaanang business, pagkalugi, at kung anu-ano bago ko natutunan ‘yung mga pasikot-sikot. ‘Di lahat successful kaagad sa una. Normal na mangangapa ka. Ganoon talaga sa simula kasi ‘di mo pa alam. Hindi dahil nalugi ka, hihinto ka na. Nakakapanlumo, pero huwag kang matakot na umulit at magexplore. Unique ang product mo kaya ipagmalaki mo.

Contact Person: Ellen Muros Contact No.: 0976-3724552 / 0999-8432266 E-mail: mamasyamideli@gmail.com

IRIS CENETA COUTURE

HA.BI

I’m Iris Ceneta, a Filipina fashion designer whose signature aesthetics embrace minimalist and graceful lines with romantic detailing. Our flagship clothing store is located in Ayala Malls, Legazpi City, Albay.

In 2020 I launched a new clothing line “Ha-bi” as a response to the misconception that sustainable fashion is boring and not wearable. This capsule collection made use of innovative and natural materials such as pinukpok abaca fibers, upcycled cotton, herbal dyes, and piña silk. Its exquisiteness lies in the details. Definitely a collection for dreamers and lovers of beauty.

I launched the fashion brand back in 2012. Since then, my love for the craft grew further through travels locally and abroad, combined with training and education in Manila and Central Saint Martins, London.

During the recent pandemic (2020) I gained further insight on two sustainability areas: fashion’s waste production and local community development. “Ha-bi” was initially a creative response to fast fashion, i.e., “one and done” outfits, a choiceful endeavor to upscale and upcycle clothes via environmentally friendly materials. This eventually led to partnerships with social enterprises and multipurpose cooperatives. For instance, a key fabric partner is a womenfocused co-op based in Albay specializing in handmade cloth using herbal dyes. All our garments are handmade and the colors are naturally sourced, hence making every piece slightly different and unique.

Today we continue to work with the grassroots community in the Bicol region. We are an ecosystem of designers and collaborators who believe in creating a positive impact on the world by using natural and innovative materials. We also aim to be a platform which honors and showcases Albay culture to a broader audience.

DTI introduced us to MSMEs and regional partners in the clothing industry. It was through them that I first saw the beauty and elegance of locally available products. I was really inspired by their meticulous attention to detail and craftsmanship. It was a dream come true to join our concepts together to create something beautiful and meaningful.

Hard work, resilience in the face of adversity, and humility to acknowledge that we won’t be where we are without our “family” of mananahis/local sewers and fabric artists. The majority of whom have been with me from the very start, through our humble beginnings making RTW dresses to manufacturing protective wear during the pandemic. Iris Ceneta Couture, while bearing my name, is a truly a collaborative team effort.

First start with something you love as a lot of it will come instinctively and naturally. This is not to say there isn’t any hard work involved, because there are sacrifices to be made. Be ready to take risks. I wasn’t a designer by upbringing and early education. However my passion for the craft was so strong I started from scratch making dresses, apprenticed, and went for further schooling just to make sure I could prove myself to the team. Lastly, realize that your success is dependent on your peoples’ success. I truly cherish everyone who has been part of the Iris Ceneta journey all these years.

Contact Person: Iris Ceneta E-mail: irisceneta08@yahoo.com.ph Contact No.: 0917-6243167 Website: www.irisceneta.ph

https://www.facebook.com/iriscenetacouture Instagram:https://www.instagram.com/habi_ph_

CADA’S ALAHAS

CADA’S ALAHAS

Cada’s Alahas specializes in creatng exquisite gold and silver jewelry using locally sourced raw materials from Labo, Camarines Norte. We ofer a wide range of designs, ensuring that there is something for everyone. Each piece is carefully crafed with precision and atenton to detail, resultng in high-quality jewelry that is both beautful and durable.

In 2003, I started the business with an inital capitalizaton of Php 14,000.00 from a lending cooperatve. I gave up my profession as an instructor of the Basic Jewelry Making course at Gold Dream Training School in Daet, Camarines Norte.

Since my parents were engaged in the jewelry manufacturing business, I was encouraged to establish my own business, Silverado Jewelry. In 2010, the business name was changed to CADA’S ALAHAS as our family is well-known for quality jewelry items.

Cada’s Alahas faced a signifcant challenge due to the presence of compettors in close proximity to my business. The competton required me to diferentate myself by ofering unique and high-quality products and services to retain existng customers and atract new ones. Despite these challenges, the business was able to leverage its strengths and build a loyal customer base through efectve marketng and excellent customer service.

Through my passion, I turned my imaginaton into reality and sought assistance from government agencies. I actvely partcipated in diferent actvites conducted by the Department of Trade and Industry-Camarines Norte Provincial Ofce (DTI-CNPO), from the series of seminars and training, to product development and regional and natonal trade promotons. I also joined the Kapatd Mentor ME Program in 2017, where I was able to enhance my entrepreneurial skills, improve business operatons, and provide job opportunites.

My success lies in my commitment to crafing highquality and unique jewelry pieces that cater to my customers’ preferences. The brand prides itself in using

locally sourced materials. Additonally, my focus on building strong relatonships with my loyal customers and understanding their preferences allows us to contnuously evolve and innovate our designs. Overall, Cada’s Alahas’ success can be atributed to my passion for excellence and genuine care for my clients.

For aspiring entrepreneurs, my advice is that it is important to learn as much as you can about your craf and your target market. Take the tme to research new techniques and materials and stay up-to-date on trends in the fashion industry. Build relatonships with customers and industry professionals, and always be willing to adapt and evolve your brand as needed. Focus on creatng high-quality, unique pieces that showcase your skills and creatvity, and do not be afraid to take risks and try new things. Above all, stay passionate, dedicated, and persistent in pursuing your dreams.

Contact Person: Luis Samonte Cada, Jr. Contact No.: 0918-2537107 E-mail: luiscada6@gmail.com

Website: https://commercenorte.com/store/cadas-alahas/ Facebook: https://www.facebook.com/cadas.alahas

FXDCORD LOCAL HANDICRAFTS MANUFACTURING

FXDCORD

Fxdcord is a business composed of young and creatve people who love making handmade fashion accessories designed for young customers. At just 20 years old, I embarked on my entrepreneurial journey with the help of my siblings. Within a few months, my business began to fourish, partcularly in the online space. Our products exude a beach vibe as they incorporate real seashells. Our bracelets, anklets, and necklaces have become a trend among youth these days.

The business started on June 9, 2022, at Paracale, Camarines Norte, with the hope of being known not just in the province but also in the Philippines. We already have more than 20 resellers using the same name.

As young entrepreneurs, we faced several challenges, one of which is establishing a customer base. It was difcult to fnd loyal customers during our frst few months as we were only selling our products on the streets of Paracale and Jose Panganiban in Camarines Norte. Customers did not know us since the market was already saturated with established brands, and since both Jose Panganiban and Paracale are known fne jewelry. This is why we focused on marketng our products online to target a wider and younger audience.

Last year, while my brother and I were selling our handmade products in Paracale, I was approached by the Negosyo Center Business Counselor of the municipality. She encouraged me to register my business and invited me to join a local trade fair in SM City Daet. Since then, I have partcipated in many local trade fairs in the province. Last May, I partcipated in the Orgullo Kan Bikol (OKB) in Shangri-La Plaza, Mandaluyong City. LGU Paracale, with the help of the NCBC, who is assistng me, subsidized my registraton and travel expenses worth Php 3,500.00. I also partcipated in two product development actvites of the DTI, and this year, I will join the Kapatd Mentor ME program to further expand my knowledge in managing my business through mentoring.

Our secret to success lies in our dedicaton to quality and originality. By creatng unique designs and using high-quality materials, we were able to build loyal customer base throughout the country. We also utlize social media platorms like Shopee, TikTok, Instagram, and Facebook to showcase our products and build our brand. Currently, we have 36,000 followers on Facebook. These ensure maximum exposure to our potental customers. Additonally, we are constantly innovatng and expanding our product line to keep up with changing trends and customer demand. Overall, our passion for our craf and commitment to excellence are the keys to our success.

Stay focused and disciplined. It is important to set clear goals and work toward their atainment, consistently. Secondly, do not be afraid to take risks and embrace failure as a stepping stone to success. Thirdly, surround yourself with a strong support system of mentors like DTI staf, advisors, and peers who can provide guidance and feedback. Finally, always contnue learning and adaptng to new trends and technologies in your industry.

Contact Person: April M. Atanacio Contact No.: 0981-10267713 E-mail: fxdcord2022@gmail.com Facebook: www.facebook.com/fxdcordphilippine Facebook: www.instagram.com/fxdcordlocalcrafts TikTok: www.tiktok.com/@fxdcord1

BIDIBIDI ENTERPRISE

BIDIBIDI

A quaint ancestral home in Baao, Camarines Sur has become an art studio, café, store and the main headquarters of 200+ strong Bicolana women.

They are all empowered through embroidery, weaving and crochetng programs led by farmer and artst Bernadete Delos Santos.

As visitors enter the mini courtyard, a low-ceiling café welcomes travelers with framed paintngs and art pieces curated ala-Alice in Wonderland fashion.

Across the café is the store/art wall flled with embroidered bags and other fnished products.

The art wall serves as a divider from the Delos Santos craf room, which is open to the public. It is adorned with diferent colorful fabrics and yarns as well as some of Delos Santos’ recognitons, news clippings, and pictures with celebrites.

A business management graduate, De los Santos pursued a rural lifestyle in 2004.

BidiBidi is De Los Santos herself. The nickname originated from her brother, who could not pronounce her name, Bernadete, when they were stll young.

As soon as De Los Santos decided to resetle in her hometown, she notced that farmers were economically challenged, especially between plantng and harvest tme.

She then saw an opportunity to teach the community in Baao and encouraged them to pursue arts and crafs during the lean season. “Baao used to be known for embroidery. We were the center of embroidery in Bicol,” De los Santos recalls. “But due to computer-generated embroidery, the industry fell. I knew I had to revive the craf.”

De los Santos started with patchwork and quilts made from ukay or thrif store fnds. In 2019, a guest also taught De los Santos how to make fashion accessories from the vintage butons they get from thrifed clothes. It got picked up by local television networks and artcles were writen about their upcycling initatve.

“Then we started getng customers; so I decided to teach more women about embroidery. Eventually; they got inspired and we fostered a community of Bicolana crafers,” De los Santos shares.

De los Santos decided to brand themselves as BidiBidi Enterprise. “Since it was my childhood nickname and people in the community knew me by that name. Also, it sounds fun and easy to remember.”

Aside from bags, the enterprise also ofers a range of pouches, pillowcases, and upcycled denim adorned with embroidered fowers, Mandala, and Kahlo-like designs.

“It’s not just me. This is a community. The store behind the brand is the community behind it,” De los Santos clarifes.

DTI helped BidiBidi Enterprise in so many ways.

1. The assistance the agency gives in terms of marketng through its premier fairs

2. Assistance in getng IPO-registraton for the brand

3. Assistance to the embroiderers and artsans by providing them with sewing machines, carpentry tools kits, and additonal trainings

My success may be atributed to the passion I put on my enterprise as its founder and creatve director. In terms of design, I make sure I am always ahead of others. In terms of marketng, I make sure I serve my clientele well, by placing my art pieces in choice niches.

The best advice I can give entrepreneurs is for them to be authentc, be true to who they really are and be faithful to their advocacies / purposes. Create and take care of their own brands. Observe business ethics and integrity in all dealings.

Contact Person: Bernadette Delos Santos Contact No.: 0916-4513749 E-mail: bidibidi101@gmail.com

APANTI AGRI-INDUSRTIAL PRODUCTS AND DEVELOPMENT

AVA

We are a weaving industry in Baras, in the province of Catanduanes. The business has focused on the primitve way of weaving high-quality abaca fbers for decades. The weaving industry makes simple and elegant abaca fabrics used in the fashion industry as gowns and barongs, shoes, bags, and other fashion accessories. Handwoven abaca fabrics are used in interior furnishings like pillowcases, runners, wall shades and blinds, and couch covers. Now, we are launching our new products. These are head accessories and formal shoes for women made with handwoven abaca fabrics. Stll in research and development are men’s shoes made with abaca fabrics.

The weaving industry in Baras, Catanduanes, was started in 1996 by a visionary man Virgilio Apanti, and his wife Anita Apanti, my parents. Before they got involved in this industry, they were both volunteers of a non-government organization, the ADB-NFE. This organization provides non-formal education or free literacy programs to illiterate families or individuals in different areas in Baras. While doing this, they felt compassion for the locals and decided to start the weaving livelihood project that would uplift their economic status.

In early 2000, Mr. Apanti made additional handlooms according to his specifications and added more workers. In addition, Mr. Apanti started to market the abaca fabrics to Ms. Ditta Sandico. With God’s divine providence, the weaving industry in Baras, Catanduanes became sustainable and plays a role in the community. When the founder died in 2018, I took over the business, embracing his vision and goals of providing sustainable livelihood. I started weaving when I was 13 years old, learning the technical aspects from my father.

Financial stability due to natural calamities and health issues like the COVID-19 pandemic are some of the challenges I faced. I am now encouraging the younger generation to continue this work. Changing the mindset for this craft is my biggest challenge.

I am one of the privileged alumni of a mentoring class, KMME - Batch 2. DTI assisted MSMEs like me to have fnancial assistance from the government. They provided relevant and essental training and seminars like basic accountng and bookkeeping, marketng, operaton and producton management, and many more. These helped us be efectve and efcient. DTI Catanduanes assisted me in market expansion by connectng us to the potental market. They also provided free services such branding, product labeling, and product development.

As I always say, “Without God, the weaving industry will not contnue its purpose.” First and foremost, one of the secrets to success is true faith in God. He is the source. Secondly, the compassion you show towards the people you work with and the people you are helping. Thirdly, a strong vision and perseverance.

Startng a business is not an easy task or a joy ride. It is like chewing broken glass, as Elon Musk quoted. A person who wants to be an entrepreneur must have a clear vision and goal. Defne your passion and be productve. Show compassion to others and be part of their development. Some successful people say that a kind heart and genuine service are always rewarded in due tme.

AVICRAFTS AND STYLES

AVICRAFTS AND STYLES

Ang aking negosyo ay Avicrafs and Styles. Kami ay gumagawa ng mga fashion accessories na yari sa coconut shell, pili shell, at iba pang kahoy. Mayroon ding mga semi precious na bato. Gumagawa rin kami ng mga damit na modern Filipiniana. May mga blazers na may accent na hand weave textle. Mayroon din kaming mga bags na gawa sa jute fber, at marami pang iba.

Ako po ay nag simula noon pang 2012, matapos maka atend sa isang training ng DA tungkol sa paggawa ng mga fashion accessories na gawa sa pili shell. Naging interesado ako dahil naramdaman ko na ito yung passion ko. Naging ganap na negosyo ito noong 2017 nang ito ay ipinarehistro ko sa DTI.

Maraming hirap at hamon sa pagnenegosyo. Una ang pagkuha ng mga permits, legal documents, at mga bayarin. Ganoon na rin ang kapital at mga equipment. Nagkaroon ako ng kapital dahil inutang ko ng advance ‘yung aking sweldo sa LGU kung saan ako ay empleyado. Kasabay na rin ang mga paghiram sa mga kaibigan na kalaunan ay nabayaran din naman.

Mula sa pag rehistro ng aking business at naging legal ang aking negosyo, maraming mga training na ibinigay ang DTI. Tinalakay kung papaano patatakbuhin ang negosyo at paano ito papalaguin. Binigyan din ako ng tulong sa

pag hire nila ng mga magagaling na artst na nakatulong sa paggabay sa aking mga obra. Isinali ako sa mga marketng event katulad ng mga trade fair sa provincial, regional, at natonal level. Nakaratng na rin ako sa Hong Kong. Mas lumalim ang aking kaalaman sa pag negosyo nang magKMME ako. Dahil sa mga kasanayan, ako rin po ay naging skills trainer ng fashion accessories. Nakapag-patapos ako ng aking mga anak kahit ako po ay isang solo parent. Malaking bahagi ng buhay ng aming pamilya ang DTI.

Ang susi ng tagumpay ay ang pagiging matyaga, hindi umuurong sa kahit anung problemang dumatng. Dapat laging iniisip ang mga positbong bagay. Kung tutuusin pwede na sanang tumigil sa panahong taghirap, pero may mga taong umaasa sa akin. May mga community akong tnutulungan at binibigyan ng hanapbuhay. May mga Persons Deprived of Liberty akong ina-assist at binibigyan ng inspiraton sa buhay. Kaya dapat magpakita ako ng katatagan, at passion in everything I do.

Ang aking maipapayo, hindi ka dapat malugmok sa mga hamon sa buhay. Dapat alam mo kung ano ang gusto mong maabot sa iyong pagnenegosyo. Tiyaga, sipag, at malawak na pag-intndi ang kailangan ng nagnenegosyo. Alamin mo kung saan ang iyong SWOT o Strengths, Weaknesses, Opportunites, at Threats. Pag alam mo yan kilala mo ang sarili mo at magtatagumpay ka.

BIDAY’S BAGOL HANDICRAFTS

BIDAY’S BAGOL HANDICRAFTS

Biday’s Bagol Handicrafs is a producer of kitchen utensils made of coconut shells. This includes spoon and fork sets, sandok, soup ladles, and frying ladles that are appropriate for non-stck cookware. Our regular clients consist of the SumLang Lake OTOP Hub, stores in Divisoria, Balikbayan Handicrafs, Gifs and Graces, and OTOP HUB Sorsogon. The enterprise is a regular partcipant at local and natonal trade fairs and was chosen as the most eco-friendly product at Manila Fame. We employ four out-of-school youth, which helps alleviate the status of their families.

Because of abundant raw materials in Bulan, Sorsogon, the owner was motved to develop products made of coconut. In the beginning, our products were fashion accessories, but we saw that there was more demand for kitchen utensils. We submited sample products to DTI, and luckily, passed the quality standards of DTI and CARP.

The business was self funded as a family business, and our regular partcipaton in local and natonal trade fairs improved the business’ fnancial situaton. We received sssistance from DTI - CARP in the form of design and packaging, free seminars, and access to tools and equipment.

Regardless of asset size, a business analyst plays an important role in the business. Biday’s doesn’t take

any acton without the approval of the expert, giving the right directons where to go, and giving advice how to treat the workers. It is always the employees who will make the customers/clients satsfed/ happy. Properly compensated, employees will exceed customer expectatons. Remain humble, refrain from a luxurious lifestyle, monitor daily expenses against income, monitor payables and receivables, set aside savings. Practce the Christan way of leading people and customers, suppliers and other linkages.

As you enter the real world of business, assess your readiness. As a beginner, invest tme, efort, budget, and identfy your market. During the incubaton period, you need to focus. Proft is not earned overnight, and it will take years before you can enjoy the ROI. Lastly, huwag po tayo magyabang. Remember we are doing this for the Glory of God.

CARLO BENITEZ JEWELRY MANUFACTURING

WEARABLE ART

BY PEEWEE BENITEZ

I design and make handcrafted, one-of-a-kind jewelry inspired by my childhood memories and nature. It’s a family business, and I am in-charge of design and marketing.

Challenges

First is cash flow management. Maintaining a positive cash flow is crucial for business survival. Managing expenses and ensuring consistent revenue can be tricky.

Customer Acquisition: Attracting and retaining customers is an ongoing challenge. It requires effective strategies and customer relationship management.

Technology and Innovation: Staying updated with technology and trends is crucial for staying competitive, but it can be overwhelming.

While challenges can be formidable, they are also opportunities for growth and learning, thanks to DTI.

DTI Assistance:

Networking Opportunities: Trade fairs provide a platform to connect with customers.

Access to funding.

Secrets to Success

Clear goals: Setting specific and achievable goals provides direction and motivation.

Adaptability: Be flexible and willing to change strategies when necessary.

Perseverance: Don’t give up when faced with difficulties, as this is often the defining trait of successful people.

Last but not the least, Passion: Being passionate about what you do can provide the energy needed to overcome obstacles.

Advice to entrepreneurs

Start with passion: Pursue a business that you are truly passionate about.

Stay adaptable: The business landscape can change rapidly. Be willing to adapt your strategies to meet evolving market demands.

Persevere: Entrepreneurship is a journey filled with ups and downs. Stay persistent, resilient, and determined, even when facing challenges.

Remember that every entrepreneurial journey is unique, and there’s no one-size-fits-all formula for success. Keep learning, adjusting, and stay committed to your vision.

CERRA FURNITURE

CERRA FURNITURE

Cerra Furniture is engaged in furniture and handicrafts manufacturing. Its products include cabinets, tables, chairs, beds, home decor, diorama, wooden sculptures, trays, lampshades, placemats, bags, baskets, and packaging materials.

The backyard enterprise named “Analobel Enterprises” was founded in 2002 in the coastal barangay of Poropanadan, Matnog, in the Province of Sorsogon. It was an organic soap producer until it expanded its product line in 2011.

Under the new name “Cerra Furniture,” handicrafts and furniture were introduced. The expanded company aimed to earn better income and provide employment opportunities to the marginalized folks of Matnog and neighboring municipalities. The company has become one of the leading handicraft exporters of the province. The enterprise’s impact on the community was

demonstrated through awards and recognitions given to its proprietor, Ms. Ana P. Galeria.

DTI helped the company through participation in various capability-building seminars, product development interventions, access to finance and machinery, product promotions, sourcing/matching with buyers, and exhibits.

The company’s secrets to success are to dream big to succeed, be passionate, focus on personal strength, plan accordingly, work hard, constantly look for ways to network, and be always willing to learn.

To all aspiring entrepreneurs, always challenge yourself, take the risk, do the work you are passionate about, believe in yourself, have a vision, find good and reliable people, learn from your mistakes, and learn from the complaints of customers and other stakeholders.

FULGOSINO ENTERPRISES

FULGOSINO ENTERPRISES

Our products are handicrafts, hampers, baskets, and braided hats.

Nag-umpisa kami sa puhunan na inutang namin. Ginamit namin ang pera sa pagbili ng tuyong isda na siya namang ipinapalit sa basil basket. Ang mga basil basket na nakukuha namin ay dinadala namin sa bayan ng Irosin. Pagkalipas ng dalawang taon, naghanap kami sa Albay ng ibang buyer para makakuha naman ng mas mataas taas na presyo. Sa sumunod na mga taon, nakasali na kami sa mga trade fairs sa tulong ng DTI. Doon nagsimulang makilala ang aming mga produkto, hanggang sa magkaroon na kami ng mga export buyers. Sa ngayon po ay may mahigit na 250 workers na kami sa aming komunidad.

Napakalaking tulong sa amin ang mga ginagawang trade fair. Pati rin ang mga soft loan na binibigay at ang mga equipment, katulad ng mga sewing machine at iba pa.

Ang sekreto ng aming negosyo ay dapat marunong kang humawak sa iyong mga tao o manggagawa at mahusay ang paghawak sa pera.

Kailangan maging mabuting tao, at huwag susuko kung minsang nakakaranas ka ng pagkalugi. Matuto kang makisama sa mga workers mo at huwag sirain ang tiwala ng buyer.

JENNY’S HANDICRAFT

JENNY’S HANDICRAFT

Jenny’s Handicrafts is based on buri, the most versatile material in the handicraft industry. Weavers simply strip the leaves then dry them under the sun. The dried leaves can then be easily dyed with striking colors before being woven into many shapes, from plain to intricate.

Our products consist of wine bags, hats, placemats, and tissue holders, among others. We introduced sophistication and complexity, through the use of accents, colors, embossing, and 3D patterns.

Selling handicrafts on the sidewalk of Divisoria 10 years ago, Joven and Aurora Furio had a hard life as street vendors. Thanks to DTI we are now earning more as manufacturers, sharing opportunities with others, and inspiring them with our success.

Tired of pounding the streets of Divisoria, Quiapo, and Kalentong, we registered Jenny’s Handicrafts with the Department of Trade and Industry ( DTI ) in 2007. Later that year, we joined the One Town, One Product (OTOP) program for micro, small, and medium enterprises.

DTI helped us through its product development program involving technical workshops on the dyeing process and price estimation, among others. We were also linked with consultants who introduced new designs.

Jenny’s Handicraft was able to meet traders from Taiwan and Panama by showcasing our products at the Sikat Pinoy trade fairs and Manila Fame.

Our rewards have spilled over to the community in Sta. Magdalena, Sorsogon, a fifth class agricultural municipality. Finally, we have found our place in the sun.

Maging positibo sa pananaw. Maging matiyaga at masipag. Huwag susuko. Sikaping magtagumpay at makatulong sa kapwa.

MAYAN HANDICRAFTS MANUFACTURING

MAYAN HANDICRAFTS MANUFACTURING

Ang negosyo ko po ay Mayan Handicrafts Manufacturing. Ang mga produkto ko po ay mga boxes, hampers, Christmas decor, box with sinamay, hat, mini bayong, and baskets.

Ako po ay nagsimula noong May 4, 2011. Graduate po ako ng dressmaking after five years sa SSC. Ang pamilya po namin ay gumagawa lang ng mga handicrafts na ibinibenta sa kapitbahay. Noong magkaroon ng NGO sa aming barangay na “coastalcore” handicrafts and fisherfolks, nagkaroon sila ng project sa aming barangay sa loob ng limang taon. Pinarehistro ko ang aming negosyo sa pangalang MARIANAS HANDICRAFTS noong 2011, at doon nagsimula ang mga assistance ng DTI.

Sa taong 2019, dahil sa pandemya, bumagsak ang aming negosyo. 2020 nagkaroon ako ng problem sa BIR at sa ‘di inaasahang pagkakataon ay namatay ang asawa ko at ibang mahal sa buhay. Na-depress at parang susuko na ako, dahil wala na akong katuwang sa pag-hanapbuhay. Napag isip isipan ko na may mga anak pa ako na bubuhayin at hindi ako nagpa apekto sa depression. Mula noon ay sinimulan

ko ulit ang aking pag nenegosyo sa pangalang Mayan’s Handicrafts na nakapangalan sa anak kong si Renmar Gabion. Ngayon ako ay patuloy ng sumasali ulit sa mga exhibits sa Megamall, Shangrila, at local trade fairs. Sa awa ng Diyos, marami akong na meet na bagong buyers.

Ang DTI ay nag pa training, nagpa seminar, nag benchmarking hanggang sa sinali kami sa marketing exhibit. Pinarehistro ko ang aming negosyo sa pangalang MARIANAS HANDICRAFTS noong 2011. Nakasali ako sa mga exhibits at nakagamit ng mga kagamitan sa Shared Service Facilities. Kahit natatakot akong sumali sa mga exhibit dahil wala akong gaanong kapital, sa tulong ng DTI at LGU nakakasali ako sa mga exhibit, kung saan marami akong na meet na buyers.

Huwag mawawalan ng pag asa, kahit na dumating sa puntong parang susuko kana. Tiwala sa sarili ang pundasyon.

Laban lang, hangga’t kaya!

OBHET’Z ARTS & CRAFTS

OBHET’Z ARTS & CRAFTS

Obhet’z Arts & Crafts is a local producer of bamboo coin banks, bamboo chestboxes, bamboo penholders, coco coin purses, sling bags, bracelets, wineholders, lampshades, and novelty items.

The business was established in 2014 with an initial capital of Php 500. The products were initially sold in tiangges during fiestas, until DTI discovered our humble business. DTI provided assistance in the form of skills training, entrepreneurship seminars, product development, participation in trade fairs, and access to finance and technologies. Now, our company has

already penetrated the export market.

DTI helped our company through marketing interventions such as participation in trade fairs and market matching activities, as well as access to finance and machinery through the SSF projects. The company’s secrets to success are hard work, patience, creativity, and humility.

To all aspiring entrepreneurs, our advice is to never give up, trust in your capabilities and skills and believe in your art.

ROSIE’S NATIVE CRAFTS

ROSIE’S NATIVE CRAFTS

My products are handcrafted bags and packaging bayong, a hobby that became a business.

I am Rosie M. Frando. I learned the skills of weaving when I was still in high school, and became my hobby when I lived with my aunt who worked at NACIDA. My interest in handicrafts grew when the bags I designed became saleable. I realized that if I put up a handicrafts business, I could provide an alternative source of income for families in Bulusan, especially mothers.

Rosie’s Native Crafts formally started in July 2010 with two in-house workers and 10 weavers in some barangays. Our breakthrough happened in November 2010 when the Department of Trade and Industry (DTI) invited the company to join OTOP Luzon Island Fair, where our products were exposed to a wider market. Our products were also showcased at the MaArte Artisan Fair in Rockwell Makati, OK Bicol Trade Fair, and other similar events.

Rosie’s Native Crafts also actively participated in capability building training and seminars, as well as the product development programs of DTI. These

developed the company into what it is now. At present, Rosie’s Native Crafts has seven in-house workers and 100 weavers.

DTI helped us through product development, access to technologies, participation in seminars and trade fairs, and access to additional capital.

Hard work and the help of our DTI Family is the secret behind our business success. Through the DTI trade fairs, I met the regular institutional buyers with whom I continue to work until now. Focus

SANIG CRAFTS

SANIG CRAFTS

Based in Irosin, my handicraft business produces a variety of handmade products made from abaca and other indigenous materials found in the locality. We have backpacks, ladies’ bags, outdoor and indoor slippers, visors, baskets, tote bags, coconut shell chimes, placemats, coasters, and other home accessories.

From the very start, I named my busines as “Sanig,” a Bicol term that means sapin or protection. In 2003, we started our business in footwear making. Orders for our rubber slippers doubled every month and we began hiring workers for production, thus creating jobs. We decided to transfer our residence to Sorsogon in the same year. This was the start of an exciting business venture for us as a couple.

Through the years, Sanig Crafts faced challenges like the high cost of raw materials, lack of skilled workers, competition, limited market, and financial instability. We were able to face all these difficulties and find solutions.

In 2014, however, my husband Romel met a motorcycle accident that confined him to a wheelchair for over a year and he was crippled. Still, we continued the business with much more patience and persistence. His disability did not hinder us in continuing to grow and shine through our hard work, dedication, and creativity.

The biggest impact of the Department of Trade and Industry is not only in providing training and seminars, technical and financial assistance, marketing through domestic and international trade fairs, and product development. Most valuable is the feeling of being part of a family. They helped and assisted us, changing our life without expecting anything in return. DTI developed my personality — emotionally, physically, and spiritually. Whatever I

learned from the DTI, I will wholeheartedly share to aspiring entrepreneurs, to help contribute for the growth and development of our country.

The secret of success of Sanig Crafts lies in the high quality of our products. Based on traditional designs, each one is unique. Other ingredients are hard work and dedication, as well as a strong relationship with our suppliers, workers, distributors, and buyers. Plus, the never-ending assistance and support of the DTI.

I am happy to share with aspiring entrepreneurs the advice to first find yourself and discover your passion. Using your heart and mind, come up with a clear business plan. Be persistent and never give up on your dream. Be willing to learn new things. Be humble. Be patient. Work hard and do what is good for your business and the community. Most of all, put God first!

LA HERMINIA PIÑA WEAVING INDUSTRY

LA HERMINIA

Buswang Old and Bakhaw Sur are well known for piña weaving. Handloom weaving is our main business. Our products lines are handwoven fabric from indigenous fibers like piña (fibers from pineapple leaves), silk (from cocoons), and abaca (Manila hemp). Piña silk with sinuksok design is enlaid within the fabric itself or inserted during weaving. The tablero-ringi and sinuksok combination is the the old style of weaving. The handwoven fabrics are used for garments, bags, throw pillow cases, curtains, placemats, table runners, napkins, novelty items, fashion accessories, and more.

La Herminia Piña Weaving Industry started operations in the second quarter of 1996 with two weavers and a startup capital of Php 150,000. Alan M. Tumbokon, son of the registered owner, had just been laid off from his job at the Department of Public Works and Highways (DPWH). He toyed with the idea of starting a business in piña cloth production as there were skilled weavers in their barangay. Rather than be an employee, he dreamt of becoming an employer. Thus, he convinced his mother, Herminia M. Tumbokon, who is a skilled weaver, to start the business by hiring another weaver. So, with two weavers, the company started operations.

Alan studied the whole process of weaving. He knows how to extract piña fibers, the knotting process, and weaving with intricate designs. In 1998, the Philippine Textile Research Institute (PTRI) conducted training on the use of a four-harness loom. After that training, he developed a design for Barong Tagalog. He also studied the old weaving technique of “tablero ringue” by examining and studying century old fabrics. In this way, he was able to revive tablero ringue weaving.

Substandard products that do not meet quality standards adversely affect the whole piña weaving industry in Aklan.

Contact Person:

La Herminia Piña Weaving Industry started from scratch. The motivation behind this piña weaving business is to revive the old tradition of our grandparents and my mother, who are skilled weavers. But because we had no knowledge in doing business, we sought the assistance of government agencies like the Department of Science and Technology (DOST), The Philippine Textile and Research Institute (PTRI), and also the Department of Trade and Industry (DTI).

The DTI encouraged us to join local and national trade fairs. They also sent us on a weaving study mission to Canada. They provided seminars on subjects like simple bookkeeping, 5S, and product development. We were also able to avail of free handlooms for weaving.

Handloom weaving is a century-old tradition in Aklan, our barangay Old Buswang and Bakhaw Sur are known for piña weaving. My grandparents and my mother are all skilled weavers. The strength of our company comes from our knowledge of traditional weaving as well as our openness to studying new techniques and designs, and knowing our market.

Our company is innovative. We develop new products, new designs, and new weaving techniques. We do constant product development, for which we have a budget allocation, as buyers are interested on new designs or products. We follow industry standards and produce high-quality products.

For new entrepreneurs, know your business. Learn all the necessary processes so that whatever problems arise, you will know how to solve them. The company must be “fair traders” towards buyers and workers. The company must consider also the sustainability of raw materials since many buyers now prioritize eco-friendly products.

RAQUEL’S PIÑA CLOTH PRODUCT

RAQUEL’S PI Ñ A CLOTH PRODUCT

I am Raquel Eliserio and I am the owner of Raquel’s Piña Cloth Product from Fulgencio Norte, Balete, Aklan. RPCP has been acknowledged as an excellent company in the field of piña production as we maintain good product quality. Our piña fabrics are available as plain, with suksuk design, or with hand embroidery. Our product lines include barong tagalog, filipiniana, kimono, panuelo, piña fan, shawl/scarf, gown, dress, piña face masks. Our products are traditional clothing that Filipinos and even customers from other countries have grown to love.

I was enrolled in a dressmaking course in Manila when the Aklan State University (ASU) conducted a seminar on piña weaving in 1989. By the time I returned to Aklan, the seminar was almost over. Unfazed, I did everything to catch up. I taught myself the basics of the craft, guided by what I had observed from skilled weavers and fueled by my imagination.

My first attempt was dismal as the thread kept breaking. I was crying out of frustration. After long hours of practice, I finally got it right. It was smooth sailing from then on.

I took a gamble and sold my eight pigs to set up a habean, a weaving area, in my home in Feleciano, a barrio of Balete town. I set up other loom houses in the neighboring barrio of Tangalan and also in Kalibo. We also turned an empty lot across our home into a pineapple field planted with thousands of Red Spanish Pineapple. Today, I already have my looms as well as hundreds of weavers and piña knotters, who have contributed to my success.

I have encountered many challenges, including decreasing piña production because of calamities and the recent pandemic, lower capital, and even fewer knotters and weavers as they leave for other jobs. Yet, these challenges give me strength to look for solutions. If I believe strongly in myself, then I can overcome any problem.

Recognizing my skills in weaving piña fibers, the Department of Trade and Industry (DTI) approached me to join their training programs on how to run a good business.

I became one of their beneficiaries in the Shared Services Facility where they provided weaving tools and equipment

for aspiring weavers willing to undergo training to become professional weavers.

DTI also helped me improve and promote my business by inviting me to participate in Provincial and National Trade Fairs, where I was able to showcase my piña products and socialize with business personalities. With their full support for my business, I gained confidence to be more productive, innovative, and competitive.

As an entrepreneur, many challenges test how passionate and dedicated I am to my business. But with the good relationship I enjoy with my weavers, knotters, and other people who have become part of my business, I am assured of positive outcomes. When my weavers encounter difficulties in executing their designs, I always listen to them and advice them on techniques to make their work go well.

The secret to success for entrepreneurs is to always observe market trends, and innovate new products. Then, hard work in making new designs and products will lead to good production. Understanding and accepting failures will also lead to a better company.

Be humble all the time. Do not be too kind, nor too strict. Starting a business is not easy, and you should have rules for yourself. You need to have more patience. You have to understand the good as well as bad situations you will be facing. You need to be strong and to be self-reliant. Be the main source of your own power and energy so you can fulfill all your plans and desires for your business.

Believing in yourself is the most effective way to surpass all the challenges. Be a model to your employees, be observant of what is happening inside and around your company, so you can quickly address problems.

Be innovative. Do not stick to old production processes. Try to innovate, full of love and passion.

Above all, don’t forget to thank and seek the guidance of our Lord God, the most powerful — He can do impossible things. His love could make you stronger and lead you to all your dreams.

Contact No.: 0931-7613120 E-mail: raquel.eliserio@yahoo.com / carloeliserio96@gmail.com

Facebook: https://www.facebook.com/raquelspinacloth

BARANGAY GARANGAN TUMANDOK ORGANIZATION

PANUBOK (TRADITIONAL HAND EMBROIDERY)

PANUBOK is the traditional hand embroidery of the Panay Bukidnon in Brgy. Garangan, Calinog, Iloilo. It derives from the word “tubok,” which means to pin. Binukot or kept maidens were believed to be adept at hand embroidery, a skill they mastered togther with dancing and epic chanting, since they are confined indoors until they get married. The panubok designs and patterns represent nature and characters and events from the Suguidanon epic. These are handmade, mostly by the youth and elderly women in the community. The designs and patterns are incorporated in their traditional attire. For females, this consists of the pudong (headband), baliog (choker), biningkit (necklace), saypang (blouse), panyo (handkerchief), hinimbis (top overskirt), and patadyong (main skirt). The male attire includes pulos (headband), panyo (handkerchief), sopa (long-sleeved top), delargo (pants), and sambod (belt).

Barangay Garangan Tumandok Organization is a Panay Bukidnon organization headed by Mr. Loreto Caballero as president. He proposed the concept of promoting our beautiful and intricate “Panubok” (traditional embroidery) though we are also known for our famous “Binanog Dance.”

In 2008, Mr. Loreto traveled all over the Philippines in search of other designs to improve our hand embroidery. He was able to master 16 panubok patterns. In 2009, we, the cultural masters in panubok enhanced our skills thru seminars and workshops. Later, we decided to teach Panubok to 15 youth and 15 elderly women in the community. At first, some of them found it hard to do hand embroidery, but eventually they mastered the technique. As Panubok and our Tinubkan Cloth gained recognition, we received invitations to display our products as well as client-specific customized orders.

We find it challenging whenever we receive multiple orders with a limited lead time. One saypang takes 7-10 days, with more days needed for the intricate designs.

The Department of Trade and Industry - Iloilo helped us in so many ways. DTI helped us to register our organization. We were able to participate in Skills Training on Hand Embroidery, which enabled us to grow as artisans producing excellent quality embroidery. DTI invited us to participate in trade fairs and other trade exhibits where we showcased our hand-embroidered traditional clothing and connected to clients. In this way, our market widened both domestically and internationally. We were also a beneficiary of the Shared Services Facilities (SSF) Program, availing of equipment like a manual sewing machine, zigzagger, embroidery machine, and handlooms. These equipment made our production more efficient and improved the quality of our products.

For our business, the secret to success is rooted in our humble beginnings. We want to preserve and pass on our traditional culture to our children. Our goal is to promote our beautiful and rich culture not only here in the province but throughout the world.

The simple advice that I can give to aspiring entrepreneurs is to always put passion into what you do and learn to love what you do. Ensure that you always give your 100%. Be patient and thrifty, and maintain the trust of your customers by fulfilling your commitments. Stay focused on your goals and use your vision as a motivation and inspiration.

Contact Person: Rowena Rafl Contact No.: 0950-7970550 Facebook: https://www.facebook.com/SandiganCaballero

CABAYOGAN WOMEN LOOM WEAVERS ASSOCIATION

CABAYOGAN WOMEN LOOM WEAVERS ASSOCIATION

The Cabayogan Women Loom Weavers Association, located in Brgy. Cabayogan, Badiangan, Iloilo is a dedicated group of women artisans specializing in the creation of exquisite hablon products. Their wide range of handcrafted items include shawls, patadyongs, fabrics, barongs, leis, coin purses, bags, table runners, scarves, and handkerchiefs.

In 2010, the Cabayogan Women Loom Weavers Association came into existence through the generous financial support provided by the Canadian organization known as Great Women. This funding was allocated for training in weaving techniques and the procurement of weaving materials. The association started with only 19 members and Ms. Elda T. Baldon became the president of the association.

When the association’s training sessions concluded, many members withdrew, citing the challenging nature of weaving. However, Ms. Baldon remained steadfast in her commitment to weaving, hiring workers from other barangays, which allowed the association to produce more products and expand its reach.

The association initially had 30 looms, but these deteriorated and became shabby over time, with only 15 looms remaining. Despite this challenge, the association is determined to restore and repair the remaining looms to continue its weaving activities.

Another obstacle the association faced was the shortage of manpower to meet high order demands. Consequently, members dedicated extra hours, working overtime to fulfill the orders. Additionally, they initiated training programs to educate and involve the younger generations, bolstering their workforce and ensuring sustainability.

The Department of Trade and Industry provided steadfast support to the association by conducting training sessions and seminar/workshops, facilitated trade fairs and market-matching activities, provided livelihood kits

with essential weaving materials, guided investment and export initiatives, and assisted with the application for trademarks.

The key to the association’s achievement lies in their dedication, hard work and genuine passion.

Dedication: Members consistently devote their time, energy, and efforts to achieve the association’s goals. Their commitment ensures the continuity and growth of their initiatives.

Hard work: Through diligent and persistent labor, members overcome challenges and obstacles. Their industrious approach amplifies productivity and enhances the quality of their craftsmanship.

Passion: Infused with a genuine love for their craft, members approach their work with enthusiasm. This passion creates creativity, innovation, and a strong sense of purpose, contributing significantly to the association’s achievements.

A valuable piece of advice for aspiring entrepreneurs is to have strong dedication and genuine passion for their business. Success often involves overcoming challenges. Success is not merely a destination but a perpetual journey of growth, learning, and the pursuit of excellence.

INDAG-AN PRIMARY MULTIPURPOSE COOPERATIVE HABLON BY IPMPC

Indag-an Primary Multipurpose Cooperative or IPMPC is the first weaving center in the municipality of Miagao. It is a major producer of hablon. Weavers produce hablon textiles, patadyong, shawls, hankies, sanefa, and barong design cloths. IPMPC also weaves four pedal designs of hablon that can be used in shawls, table runners, and dresses.

IPMPC started as a farmers’ cooperative in 1991, and operated a travelling rice mill, sari-sari store, and weaving business for the farmers’ wives. Two of the businesses failed and only the weaving business continued. It was the first center to revive hablon weaving in Miagao and the whole province of Iloilo after its collapse in the 1980s. Through the leadership of then Brgy. Chairman Jose Fajura and with assistance from the Department of Trade and Industry Iloilo Provincial office, the dying industry was revived.

The weavers were skilled, having learned from their grandparents in their early years. However, they had no training on how to manage the cooperative in areas such as record keeping and monitoring financial records to keep the cooperative operational. Many of the members and weavers did not have a proper education. Luckily, college students from the barangay who were math majors became their first mentors in bookkeeping. They learned how to safekeep their income and record their finances.

The DTI Iloilo Province helped revive the weaving industry in our town. We were among the weaving centers that received assistance through technical training, market matching, trade events, product development, and also financial support. DTI pushed us to value branding and be visible in the online market. Recently, we enrolled in the CESO AWE program to help us identify the areas for improvement and for our sustainability. DTI played a big role in our cooperative as we are also a beneficiary of the Shared Service Facility program.

The cooperative’s success comes from the weavers, who are central to the business. Thus, the cooperative supports their welfare, constantly reminding them that their craft is vital.

At the height of pandemic, the challenge was how to market our products, considering that hablon is not an essential product. We converted our hablon cloth to wearable items such as facemasks, t-shirts, slip-on slippers, and boxed our table runners and placemats as tokens. We became resilient and thought of ways to generate sales. We needed to think of diverse ideas for the cooperative to survive.

Business through a cooperative requires a good leader and decision maker. Leaders must know the strength and weaknesses of the members and workers. In our case, we took time to know our weavers — their strength in complex design, their capacity to work to meet demand, and their resilience in facing challenges. Moreover, we treated each other as a family, gained each other’s trust, and became each other’s strength.

Our cooperative has become one of the pillars in the province’s hablon industry and we are also helping other weaving communities. We believe that “no one is an island.” For this industry to survive in modern times, it is vital that we collaborate and partner with other weaving communities and stakeholders.

Contact Person: Marjorie Segurigan Contact No.: 0906-4201675 E-mail: ind.ipmpc@gmail.com Facebook: https://www.facebook.com/HablonbyIPMPC

SALNGAN LIVELIHOOD MULTI-PURPOSE COOPERATIVE

SALNGAN LIVELIHOOD MULTI-PURPOSE COOPERATIVE

Salngan Livelihood Multi-Purpose Cooperative, located in the southern portion of Oton, Iloilo, is a cooperative that produces Hablon, a handloom woven textile. Hablon is frequently used as a basic component for making shawls, patadyong, and even as the primary fabric in the creation of designers’ dresses. Its products include shawls, patadyong, tela barong, tela overall design, table runner, handkerchief, lei, bandana, placemat, tela overall rotex, and scarves.

Salngan Livelihood MPC was formed in 2003 and taught mothers how to weave in the comfort of their own homes. The program was also successful in preserving the Hablon Weaving tradition of Panay.

The pandemic had a major impact on our cooperative. As sales of Hablon progressively declined, we were left without any other means of support. There were no more town fiestas, events, or gatherings where we could sell our products. We temporarily stopped operations but with God’s grace, local designers started to collaborate with us and used hablon to embellish modern blouses.

Salngan Livelihood MPC promoted its products with the assistance of the Department of Trade and Industry. Their participation in trade fairs promoted loom weaving as a skill and cultural tradition. They were given managerial training to produce high-quality products;

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market matching to gain long term customers; and product development to keep products on trend. DTI worked to increase the popularity of Hablon products online and helped Salngan Livelihood MPC sign up for digital marketing and other online programs.

Good quality and unique products are key factors in the cooperative’s success. Through continuous training and quality control, we are able to retain the value of our products. As a cooperative, we work hand-in-hand to meet orders and support the group’s endeavors. We are the second generation to handle this cooperative and we aim to make it successful for the next generation.

Today, Salngan Livelihood MPC is one of the top producers of hablon products in Iloilo. We have encountered and survived many challenges.

What we can share as an advice to aspiring entrepreneurs is to be patient. Business does not progress overnight. The same is true with the weaving process: it takes three to four days to finish a onemeter piece of cloth. Thus, it it has taken a lot of sacrifices, tears, and pain from our weavers to attain what we are today. Just be patient.

TUBURAN ABACA HANDICRAFTS ASSOCIATION

TUBURAN ABACA HANDICRAFTS ASSOCIATION

Tuburan Abaca Handicrafts Association specializes in crafting items using Abaca fibers, creatively combined with indigenous materials like bamboo, wood, and coconut shells. Our product range includes Abaca bags, placemats, Abaca doll dresses, coin purses, Christmas giveaways, and various other gift items woven from Abaca fibers.

TAHA, initially funded by the private sector, is dedicated to crafting an extensive array of handicrafts using Abaca fibers, sourced from the indigenous Abaca plant thriving in the Janiuay mountains, specifically in the Barangays of Quipot, Atimonan, and Canawillian. The roots of this venture go back to 2006, when it was introduced by the non-governmental organization Taytay sa Kauswagan INC (TSKI) as part of the Community-Based Entrepreneur Development Program (CBEDP). TSKI’s steadfast support played a pivotal role in steering us toward financial self-sufficiency and independence.

In our journey, we encountered several challenges. Initially, we grappled with a shortage of manpower, as potential members hesitated to join our association due to skepticism about the project’s viability, owing to its uniqueness.

Additionally, we faced limitations in terms of equipment and struggled with the unpredictable weather conditions, which made it difficult to dry our products. However, the most formidable challenge came in the form of Typhoon Yolanda in 2013, which brought havoc in the area, severely damaging the Abaca processing center and some of our machinery.

The Department of Trade and Industry plays a pivotal role in our growth, particularly in enhancing our technical expertise. They offer valuable training and seminars that empower us to refine our skills and improve our product quality. Their support extends to marketing assistance, as they facilitate our participation in product bazaars and trade fairs, effectively promoting our products to the public.

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In the realm of finances, the DTI further aids us through entrepreneurship seminars and fundamental financial literacy training, equipping us with essential financial knowledge. Moreover, they foster product development by connecting us with talented designers and presenting innovative designs to the broader audience.

Overall, the DTI’s multifaceted support has been instrumental in our progress, elevating our skills, expanding our market presence, and bolstering our financial acumen.

My key to success lies in my unwavering commitment to leadership, marked by exceptional patience and the strength to navigate the diverse personalities within a group. Above all, I firmly believe that genuine passion and joy for the work are paramount. Furthermore, a crucial aspect of my success strategy is a wholehearted dedication to contributing my personal talent, time, and even financial resources towards the prosperity of the business.

As an entrepreneur, your foremost responsibility is to have an in-depth knowledge of your products. Equally important is a keen awareness of your competitors who offer similar products. Additionally, cultivating humility and embracing customer feedback, including constructive criticism, is vital for product enhancement. Always remember the mantra ‘Padayon,’ which means ‘keep going’, and continue to strive for continuous learning and innovation to stay abreast of evolving market trends.

NEXCO NEGROS EXPORT INDUSTRY CORP.

PUFFY THREADS PH

NEXCO Negros Export Industry Corp. manufactures children‘s wear with the most detailed and delicate needlework such as smocking, hemstitch, shadow stitch, hand embroidery that other manufacturers find difficult to duplicate.

NEXCO Negros Export Industry Corp. was organized in 2009 by a group of Filipino entrepreneurs in the garment export industry. Their combined expertise was culled from years of experience in producing and selling infants’ and children’s wear to high end stores in the United States.

The company encountered multiple challenges such as financial difficulties as it was still growing and expanding. Through DTI projects and skills training, we were able to address these concerns.

DTI helped us a lot, especially with our lack of manpower. DTI was able to provide skills training for people in the countryside. With their help, we currently have 600 subcontractors. We were able to connect with different LGUs to conduct skills training for sewing and our handworks production. DTI also helped us with the

sewing machines that our subcontractors need, through the SSF project of DTI and DOLE. With these, we are able to help many people. We are also happy and proud that we have shared our skills and knowledge in the art of sewing, particularly intricate needlework designs such as smocking, fagotting, etc.

The secret of NEXCO’s success is patience, perseverance, hard work and faith in God.

To everyone, we say keep on pursuing your dreams and persevere. Pray hard and work harder.

CLAIR’S ENTERPRISES

CLAIR’S ENTERPRISES

My business is creating and manufacturing banig products, such as: banig wall décor, banig backpack, family banig mat, banig sling bag, banig wallet (for women), banig placemat, banig coin purse, banig handbag, and banig slippers.

With my family, I used to live in Basey, Samar, which is famous for its banig industry. Most people, especially the women of Basey, are engaged in mat weaving as their livelihood and a source of income. Like these women, I am part of the banig industry.

When my family moved to Tacloban City to look for a more stable income, I decided to be a banig reseller. I placed a bulk order of banig with different burda designs from the suppliers in Samar. I would then sell these to the stall owners at the Tacloban Shopping Centers — on cash basis and sometimes through a consignment agreement. Luckily, tourists visiting Tacloban patronized the banig products as souvenirs and would even order in volume.

The main challenge I faced was lack of capitalization as banig raw materials are quite expensive because of their cultural value. I could not afford to hire employees, so my husband was the only sewer even when we had to serve bulk orders.

As my business started to grow, I registered it with the Department of Trade and Industry (DTI) using Clair’s Enterprises as the business name. DTI has a program that offers assistance to MSMEs by providing advisory services tailored your needs through one-on-one consultation, focus group discussion, and coaching/ mentoring. I am one of the MSMEs assisted by DTI. I was able to attend trainings, business consultations, and trade fairs. Through the trade fairs, my business gained bulk orders from buyers based in Manila and even abroad. I was even able to garner the highest sales among the exhibitors during trade fairs.

At present, Clair’s Enterprises is located at Brgy. 50-A Youngfield, Tacloban City. I am now selling not just banig

mats but also other banig products, all made from tikog raw material.

I am a friendly owner and manager to my workers, clients, and customers, because I want them to feel welcome when working and patronizing my products. I worked hard and persisted in my business even when I faced struggles and obstacles. The market for this banig handicrafts is not very large since the present generation follow their own fashion trends. Once I win a customer, I value him/her and I work meticulously to ensure that the customer is very satisfied with the products I designed. In this way, I am able to create a good reputation for my business and attract more clients from my target market.

When entertaining clients/customers, do not disappoint them about their orders and requests. Accept feedback and critique coming from customers, mentors, and business coaches, whether positive or negative. Strive to learn more about your business. Attend free trainings to capacitate you with the proper knowledge in handling a business. Take risks objectively. Lastly, register your business and comply with all the legal requirements so that, in turn, you can avail of the privileges and assistance offered by government agencies to further expand your business.

STO. NIÑO DE PLARIDEL MULTI-PURPOSE COOPERATIVE

STO. NIÑO INNOVATIONS

Sto. Niño de Plaridel Multi-Purpose Cooperative (SNPMPC) is a cooperative based in Baybay City. It manufactures pandan-based products including baskets, placemats, slippers, planters, and bags such as bayong, ladies bags, laptop bags, and clutches.

The cooperative was established in 2002 with 23 members, composed mainly of women, and a capital of Php 25,000. Its main purpose was to promote the products of its members.

In 2015, the cooperative received 25 sewing machines under the Shared Service Facilities (SSF) Program. These machines triggered the cooperative to pursue manufacturing of their own pandan-based products.

Among their initial concerns was the lack of other facilities that could improve the quality and increase production capacity. Another concern was their dependence of good weather as sunlight was needed to properly dry the pandan leaves.

Ms. Merlinda Lumakin, their business manager is a graduate of the Kapatid Mentor ME Program, enabling her to effectively manage the business operations based on the needs and the objectives of the cooperative.

Through OTOP Next Generation, CARP, SSF, and Negosyo Center programs, representatives of SNPMPC were able to receive training in areas such as bookkeeping, visual merchandising, skills upgrading, basics of exporting, and other selling techniques. The cooperative also received product and brand development assistance to further enhance their product lines. With the CARP program, SNPMPC received raw materials.

Continued support for capacity-building enabled the cooperative to participate in provincial, regional, national, and even international trade fairs, which

amplified their market base and bringing in increased sales and jobs generation.

According to Ms Lumakin, their secret lies in the determination of the members to learn more and improve their products. Another component is the cooperative good teamwork within the cooperative so they could efficiently deliver the demands of their buyers.

For aspiring entrepreneurs, Ms. Lumakin emphasizes hard work as the main ingredient for a successful business venture.

MA. DELZA’S NATIVE PRODUCT

DELZA’S

Delza sells native products made of ticog and buri. Its product line includes bags, wall decor, rectangular and round mats, sandals and slippers, centerpieces, customized frames, placemats, etc.

Ma. Delza’s Native Product was established by Delza P. Morales in the year 1999. A former OFW, Delza started small, buying mats and sewing these into bags and pouches. Delza’s encountered many hardships starting out, experiencing difficulty in selling the products and designing their own. However, with the help from DTI, Delza started to sell not just locally but also internationally.

She shares, “DTI helped us by giving us a lot of opportunities to showcase our products locally and internationally. They also provided different seminars and training to help us come up with export quality products. We have been involved in many product development, packaging, and exporting seminars.”

“The secret to our success are the people who continuously support us. From our weavers, embroiderers, buyers, and DTI. Without these people, Delza’s would be nothing. The collaboration with these awesome artisans made all these possible. The guidance from DTI since day one is also a big part of this success,” she futher narrates.

For those just starting their business, she advices them to “Find your passion and take the risk. You will encounter many hardships but that will make success sweeter.”

ANGIE’S YAKAN HANDLOOM WEAVING

ANGIE’S YAKAN HANDLOOM WEAVING

Angie’s Yakan is a manufacturer of Yakan Tennun Handloom-woven fabric and products. We offer Yakan tennun apparel, shoes, bags, accessories, table runners and other homestyle products. Yakan handloom fabrics are colorful textiles that reflect the craftsmanship and creativity of the Yakan Tribe.

The most important characteristics you need to succeed in business are resilience, determination and persistence

—Karren Brady

The year was 1983, and Angie had bravely set up her own business with only PHP200 as capital. The product was the traditional Yakan handloom textile: a colorful woven fabric that reflects the craftsmanship and creativity of its people, visible in the symmetry and intricacy of the weave. At its inception, Angie only had two weavers working with her. Her goal was to revive the weaving traditions of her people and breathe life into the local handloom industry.

It was not a smooth start, and her journey came to a halt when she had to shut down her business due to financial constraints. Angie then went on to work in Jeddah, Kingdom of Saudi Arabia. While working overseas, she poured all her efforts to gather enough resources to finance her weaving business. In 1996, she came home to Zamboanga City to restart her company as Angie’s Yakan Handloom Weaving.

Angie’s Yakan Handloom Weaving was later recognized as a promising community-based enterprise by the Department of Trade and Industry (DTI) and became one of the beneficiaries of the Cottage Industry Technology Center (CITC) project, which provides nationwide production-related training and technical assistance to manufacturers of furniture, gifts, housewares, fine jewelry, and leather footwear. The DTI-CITC project became one of the major catalysts in Angie’s business success, introducing improvements to her products. In 2016, Angie became one of the

first mentees of the DTI Kapatid Mentor Me (KMME) Program. In 2017, she became an enrollee of the OTOP Next Gen program, which provides branding, product development, and marketing assistance.

She say, “Patience and perseverance are keys to my success. It is also very important to help the community and care for your workers/weavers as they are instrumental to the company’s success. Be patient. Don’t surrender to challenges faced by your business. Work hard and smart, and always strive for growth.”

LIKHANG YAKAN HANDLOOM WOVEN PRODUCTS

YAKAN WOVEN PRODUCTS

Our business is the Likhang Yakan Handloom Woven Products. We weave and sell our own Yakan fabrics that can be made into table runners, placemats, coasters, and our traditonal Yakan costumes and fabrics that can be framed for display. We also try to modernize our products and create items suitable for men and women. Some examples are our Yakan cape blazers, Yakan polo for men, blazers, Yakan vest skirts, hats, wallets, bags, accessories, Filipiniana atre, and so much more.

My parents, Saripa Ahaddas Ilul and Brainy Atalan Ilul, started of as weavers. They were fnally able to save enough, and opened our store in 2000. At that tme, Saripa was the only weaver and Brainy tailored diferent products made from our Yakan fabrics. It was a difcult tme, and we ofen needed to borrow threads from the cooperatve as we did not have sufcient funds for the business.

As the business grew, we were able to support other family members who are also weavers from Basilan. Other weavers supported us and are now part of our Yakan weaving business. as well who are untl now part of our Yakan weaving business.

Before Likhang Yakan came into existence, we were just simple Yakan weavers from Zamboanga City and Basilan province, creatng intricate and unique weaves while trying to make ends meet. During the pandemic, sales dropped and we had to close our store.

As a daughter of two weavers, I began selling our products online through social media, specifcally Instagram. I was able to help save our business during the crisis and even made it grow, reaching new audiences and gaining more loyal customers.

DTI helped us throughout our journey, not just in business but in expanding our Yakan traditons and culture. With the help of DTI we were able to showcase our products thus creatng more opportunites for Yakan weavers. Especially, during COVID 19 pandemic, DTI helped us become more creatve on how we could sell our products.

Success wasn’t an easy road for us, and all I can say is that you just have to believe in yourself and your team no mater what circumstances you face. Always be thankful for everything. An income, whether big or small, is stll an income. Have great patence since not everything would go your way. Lastly, hardwork and perseverance will always be the key to help you achieve success.

For aspiring entrepreneurs, I advice you to be open to new ideas. Be a good listener to your team and respect the opinions of others. Accept these positvely to help you improve yourself, your creatvity, knowledge and skills. Be humble in success. Learn to be grateful to those people who supported you throughout your journey to success.

TAGOLWANEN WOMEN WEAVERS ASSOCIATION, INC. / TWWA ENTERPRISE

TWWA TAGOLWANEN HANDWOVEN

TWWA Enterprise is the marketing arm of the Tagolwanen Women Weavers Association, Inc. Our goal is to encourage daily weaving, through the marketing and sales of handwoven products. It is also in charge of product development, innovating TWWA products to keep up with global standards for home and fashion items.

Our products are made from sodsod grass, which is endemic in Bukidnon. The traditional designs have a unique, timeless beauty that reflect tribal values and beliefs, and it is formed by hand, strand by strand, into complex patterns.

We have found that in the last few decades the younger generaton of women have become disinterested in learning weaving skills. Weavers slowly stopped weaving because weaving required more efort and tme. Sometmes, the weavers are bullied in urban areas, because they are seen as natves selling their mats. The mats are not valued and no one appreciates the beauty of the designs, so buyers ofer cheap prices for the mats.

We established the Tagolwanen Women Weavers Associaton in 2012 to preserve and promote the Tagolwanen weaving traditon and to help Tagolwanen women weavers achieve economic independence and contribute to the expression of their right to self-determinaton.

We started TWWA Enterprise in 2017 to help sell the products locally and abroad. Marketng these products is a good strategy to ensure the contnuity of traditonal weaving.

We started with only Php 500 as capital, and embarked on mat sales through social media. It started with one weaver untl it became 10 weavers. Within the next two months, they became 25. Currently, TWWA has 148 actve weaver-members.

DTI helps us through trainings and seminars to develop, grow and expand our business. I am one of the graduates of the KMME programs of DTI and GO Negosyo. DTI also helps us in marketng and promotng our products, such as partcipatng in local, natonal, internatonal trade fairs and exhibits. They help us to develop products that ft people’s needs and follow trends so that we can compete with other products in the market. Through benchmarking, we can see what other MSMEs are doing, and gain new ideas for improving our business and products. DTI facilitates where we can get more capital. TWWA is now the partner-operator of the DTI OTOP.Ph Hub in Malaybalay.

For me, the key to success is hard work, perseverance, determinaton, and self-confdence. Being passionate about what I do. Caring for staf and weavers. Networking with business partners. Friendship with customers. And trust in God.

For those who want to do business, study your business carefully. Study the fow of the market. Make sure that the business you choose is related to your passion so that you don’t get bored and give up too soon. Increase your patence. Just be patent, don’t expect big things right away. Work hard to achieve success; just move and trust the Lord.

Lorielinda Bella R. Marte, Founder-President

MAVELOS NATIVE PRODUCT MAVELOS

Mavelos produces “Inabal,” the traditional fabric of the Bagobo-Tagabawa Tribe made from abaca fibers. Today, “tangkulo” scarves and beadworks are taking the market by storm and the inabal cloth has also gained the attention of local designers.

Salinta Monon — the “Last Bagobo Weaver” — was a prodigy of the Bagobo-Tagabawa community in Brgy. Bitaug, Bansalan, Davao del Sur. Recognized as the 1998 Gawad Manlilikha ng Bayan awardee, Salinta brought the tribal art to mainstream attention. She

kept the tradition alive and taught young women in her community.

The arduous production of Inabal, from abaca stripping to weaving takes a master weaver four painstaking months to bring the art to its completion. This grueling process discouraged the youth, and the number of interested young Bagabo-Tagabawa weavers diminished.

However, the age-old technique and knowledge has been passed on to five promising weavers, saving this art form from extinction.

In a bid to continue Monon’s legacy, Vivencia Mamites started her own business, Mavelos Native Product, with the goal of not only preserving the Inabal Weaving tradition, but also to improve the social and economic condition of the community through the active participation of women in income-generating activities.

Vivencia Mamites and her community have received support from the Department of Trade and Industry and the Local Government Unit of Bansalan. They have benefited from programs such as OTOP Next Gen and the GREAT Women Project, among others. She was able to participate in various local and national trade fairs, personally witnessing how the public adores their work of art.

The Last Bagobo Weaver’s legacy did not end with her. The Bagobo-Tagabawa community have embraced her legacy and continue to flourish as famed weavers themselves. In preserving their art, the next generation of weavers are revitalizing and strengthening the Bagobo-Tagabawa culture in the hearts of the mainstream public and, more importantly, for the future generations of the tribe.

For aspiring entrepreneurs, here are some words of wisdom: Build strong relationships with other businesses and individuals in the industry. Network and open doors to new opportunities.

BETEK IFUY ORGANIZATION LANG DULAY

BETEK IFUY ORG. LANG DULAY

Ang produkto namin ay T’nalak fabric na gawa sa abaca; beads tulad ng head dress, necklace, bracelet; at embroidery tulad ng blouse, skirt at pants.

Nag umpisa kame dahil sa aming Lola na si Late LANG DULAY, the National living treasure ng GAMABA.

Noong nabubuhay si Lola Lang Dulay marami kaming projects, pero ngayon wala na sya nahihirapan na kami dahil bihira ang mga turista.

Natutulungan kami ng DTI sa pagsali sa mga trade fair.

Ang payo namin ay huwag sumuko, patuloy lang para hindi mawala ang kultura. Kailangan ng determinasyon, at magtiyaga na huwag susuko.

KENHULUNG HANDICRAFTS

KENHULUNG HANDICRAFTS

The organization sells handmade products such as T’boli vests, T’boli dresses, brassware, beaded accesories, T’nalak coin purses and pouches, and T’nalak fabric.

The business started in year 2006, and is composed of six indigenous people. It was registered with the Securities and Exchange Commission in February 2010.

In 2017, DTI provided the organization with 20 sets of brass casting equipment with complete accessories. We also participate in trainings and seminars, and trade fairs.

To be successful, one should maintain a good relationship with buyers, ensure good product quality, and observe time management.

KLOWIL AGRICULTURAL ENT. MULTIPURPOSE COOPERATIVE

Our business is manufacturing quality T’nalak fabric with different designs as well as in plain colors. We also manufacture quality T’nalak-based finished products such as clothes, bags, semi neo organizers, certificate holders, and other fashion items.

We started as an association buying abaca fibers. When we registered with the Cooperative Development Authority, we added T’nalak fabrics manufacturing and, later, T’nalak finished products manufacturing.

Our most important challenge was establishing a market for T’nalak fabrics and finished products with institutional buyers. We also lacked finances and needed equipment and materials.

First, through the Shared Service Facilities (SSF) program, DTI provided us with 15 heavy duty sewing machines to manufacture our finished products. They also helped us develop our business through training in product development, branding, marketing and others. DTI provided us with opportunities to join trade fairs where we could showcase our products.

The secret of our success is the dedication of our employees, sewers, and members to their assigned

tasks. Another factor is our product quality and continued innovations for new products and designs. Our good relationship with government agencies like the Department of Tourism, Department of Agriculture, the National Commissions for Culture and the Arts, and most especially DTI for their unending support, are also crucial. We also apprecaite the support of the LGUs of Lake Sebu and Surallah, South Cotabato. PhilFIDA and CDA also played a big role in promoting our products.

Hard work, patience and dedication are important. Establish a good relationship with your clients and government agencies. Challenges come and go. Just bear with it and keep going.

KLOWIL KEM LIBON ORG. INC.

T’BOLI NATIVE PRODUCTS

Our business involves the exchange, purchase, sale or production of T’boli native products and services. We produce different native products made through brass casting, malong weaving, T’nalak weaving, embroidery, and beads making. Our goal is to earn profits and satisfy the needs of our customers and the local communities.

DTI helps us by providing trainings and seminars. They also assist us through trade fairs that helps us find more buyers.

Our business plays a vital role in our lives. First, we create goods and services to satisfy our needs and wants. Then, through our organization, which was established in 2006, we recruit households as producers of different T’boli handicrafts.

Our challenges are mainly related to networking and establishing linkages. We needed a legal identity to meet buyers, business partners, and customers.

We maintain good relationships with the buyers and customers by producing good quality products. By ensuring customer satisfaction, they will continue patronizing our products and also promote our business.

Starting businesses should always try to be creative, produce good quality products, and trust themselves. They should focus on activities that will ensure their success, look for solutions to challenges that arise, and work hard to meet their goals as entrepreneurs.

SESOTUNAWA CRAFTS

Sesotunawa is a community-owned social and cultural enterprise working for sustainable livelihood. We work with T’boli artists, mainly brass casters and beaders, to create hand-made fashion accessories and homeware that embody the stories, culture, and identity of the T’boli of Lake Sebu.

We started as The Sesotunawa Project, a collective of T’boli artists and Davao-based volunteers who envision establishing a community-owned and communitymanaged T’boli social and cultural enterprise. In 2016, we worked together to address various community issues that hindered our T’boli artists from sustaining their livelihood and culture. By developing the brand with the community, we are able to launch Sesotunawa as an enterprise and brand in 2017. With only Php 3,000 worth of inventory, we were able to raise enough funds to register the business with DTI, the Local Govenment of Lake Sebu, and the Bureau of Internal Revenue, and ultimately grow our capital. Since then, we have been able to finance our own branding and marketing efforts.

DTI has provided Sesotunawa with several opportunities in marketing. In 2018, we joined the National Arts

and Crafts Fair and financed our own transportation, accommodation, and other operating expenses. This allowed us to access a bigger market, grow our capitalization, and continue to finance our participation in the 2019 National Arts and Crafts Fair. More recently, DTI has recently provided us the opportunity to join the Hybrid National Trade Fair in SM Megamall last August 2022.

Accountability and the drive to grow is our secret recipe for success. Since we started, we have not relied on support from government agencies, non-government organizationss, or other entities. And this was an intentional decision. Sesotunawa intends to be self reliant and independent, which is why we are very intentional in building our own resources over the years and working to build equitable and meaningful relationships with our stakeholders. In the words of our co-founder, Joel Blunto, “Hindi dapat masanay sa limos.”

Aspiring entrepreneurs must know how to leverage what they do or know best. Cultural capital is as important as financial capital. Find out what you do and know best and use it to your advantage.

COOPERATIVE OF WOMEN IN HEALTH AND DEVELOPMENT

TBOLI TRADE AND CRAFTS

The Cooperative of Women in Health and Development engage in production and marketing of T’boli handicrafts such as T’nalak weaving, handloom weaving, brass casting, bamboo crafts,hand embroidery and beaded fashion accessories.

The Cooperative of Women in Health and Development (COWHED) is registered with the Cooperative Development Authority (CDA), CIN-9520-12005682 in March 22, 1995 as Multi-purpose cooperative, to address the needs of the skilled tribal women on marketing their handcrafted T’boli products, as one source of their livelihood income.

The original cooperators of the cooperative were 67 skilled women, their different skills had help a lot to sustain the operation of the cooperative and also the economic status of the members thru the products they produced. Most of the members are now bread winners of the family.

The Department of Trade and Industry (DTI) is helping the cooperative in the promotion of the products through local and national trade fairs .

DTI also provides technical assistance through trainings in product development, packaging and labelling,

marketing, financial management and many more to mention. They even provided looms and other equipments to COWHED through Shared Service Facility (SSF) project.

The Cooperative of Women in Health and Development is a cooperative that helps T’boli women weaving their dreams for their family. COWHED is the market center for handicrafts that practice fair trade business with producers and customers.

The cooperative is greatful to the partners both government and non-goverment agencies that help them weave their dreams.

The cooperative was awarded as the most outstanding South Cotabatenous for group category last July 16, 2023 during the T’nalak Festival of South Cotabato.

To date the cooperative has 241 members with different skills. The cooperative grows and it is now one of the tourists destination in Lake Sebu.

To the aspiring entrepreneurs, never stop weaving your dreams. The Department of Trade and Industry is always there to assist someone that has business or starting a business.

HININANG TU

HININANG TU

Hininang Tu manufactures hand embroidered Manoboinspired fashion accessories like necklaces, bracelets & earrings, dresses, blouses, skirts and vests. We also produce handicrafts bags and baskets made from macrame.

Hininang Tu was founded by my mother, Margarita Abaquita. She was a great handicraft maker and her products are inspired by the local tribes especially Manobo. The name Hininang Tu comes from the Manobo dialect which means “Our Craft.” She gave importance to the welfare of these native folks and she envisioned them to get rich together with her. Her heart for them didn’t fade with time, despite the success and reach of her handicraft products. For her, it wasn’t just the product itself, it was about the passion, the culture, and the rich tradition of the Manobos that is reflected in it. For Mama Margie, her enterprise is not about her, but it was about how she can communicate to the world the culture that our locals have.

Just like the other businesses, Hininang Tu also experienced difficult situations, such as dealing with the distinct attitude of workers/weavers. Every worker has different personalities and it takes a good and understanding manager to withstand it. At present, Hininang Tu has 23 workers helping me operate the business.

DTI has helped me through product development and invitations to exhibit at trade fairs. I was able to meet designers, which opened me to new ideas and opportunities. It also helped forge new partnerships and establish a network to grow my business in the long-term. I was able to generate inquiries, orders, and sales.

Just like my Mama Margie, our success comes from helping the workers by giving them employment and improving their status of living. For Hininang Tu, if you take good care of your employees, they take good care of your business in return

For aspiring MSMEs, here is my advice:

Have a vision. Keep it clear at all times. You must have a vision for something and a desire to make it happen.

Take action. The world is full of great ideas, but success only comes through action.

Find good people. Who you’re with is who you become. Take care of the people who care for you and help you.

Contact Person: Denis Thaddeo Abaquita E-mail: hininangtu@gmail.com Contact No.: 0935-1503122

Facebook: https://www.facebook.com/hininangtu2021 Instagram: www.instagram.com/Hininang-tu

BINUHAT ARTS AND CRAFTS TRADING

BINUHAT ARTS AND CRAFTS

Binuhat Arts and Crafs Trading was established to help the women weavers in our community of Barangay Mahayahay. Our main products are bags, baskets, purses, and even house decor made of synthetc plastc ratan.

My mother taught me to weave, and back then, our community was impoverished. Knowing that most residents were not originally from the island, weaving served as a livelihood for the women as their husbands worked outside of Dinagat. Later, as I started my own family, the income derived from making and selling baskets is not enough.

Weaving a basket takes days to fnish, but we could only earn Php 12.00 per item sold. I started working at the Provincial Capitol and sometmes took odd jobs. When DSWD invited the Barangay Mahayahay community to establish an associaton that aims to help the women weavers, I took the opportunity to be part of it. With the help of DTI seminars and trade fairs, it’s been a constant success in terms of sales.

I established the Binuhat Arts and Crafs to help the women weavers by purchasing their products (in cash), adding these to my own work. Lack of capital to use as a rolling fund, geographical locaton of our province, and judgment of other people were some of the problems I faced back then.

DTI helped me through their entrepreneurial seminars and trade fairs. Through trade fairs, we generated income from the sale of our products. But for me, the most helpful training was the KMME (Kapatd Mentor Me) program, where I learned a lot. I was inspired and stll remember Module 1, which is the Business Mind Setng of Sir Vix Madlangbayan. Through KMME, I was inspired to take risks and be a woman entrepreneur.

I face challenges with strong faith in God and positve thinking. I am stll here and striving, able to help the women of my community. It’s all because of the grace of Almighty God. He always guides me, manages me, and protects me and I know I am only an instrument so that

the products in our province will be known. I also believed in positve thinking. As an entrepreneur, I always choose to be positve because it is what we need to survive and to step up. Focusing on the important things and reminding myself where I started guides me in my daily. “Why I am here? Or when did I start,” are just the few questons I ask myself every tme I face hardships and challenges. Countng blessings really helps and instead of doubtng myself, I think of my children and my weavers who depend on me.

As an entrepreneur, I can only say that we need to hone and develop our skills. I always read because I want to be equipped. Let us hunger for knowledge and be teachable always. Be open minded to new things and accept critcism that will in turn be good for our business.

Lastly, pursue what you love. It will not be a chore to you if you love what you do. And if you fail, stand up. It’s stll not the end and good things certainly comes to people who strives hard for success.

SERVICE

We are a social enterprise that weaves langkit, a traditional strip of fabric that can be used to accessorize clothing, fashion items, home accents, and more. The cooperative houses more than 80 women as members, and employs out-of-school youth to create the products we are selling. The aim is to help market the products so that the makers and weavers can sustain and improve their way of life financially. Our products include bag straps, guitar straps, camera straps, id lanyards, earrings, necklaces, jackets, pillow cases, table runners, and many more.

We started as bakwit or internally displaced people when we were attacked during the Marawi Siege in 2017. Starting a new venture from ground zero is really challenging, but we succeeded with the help of many organizations and government agencies. The DTI provided Shared Service Facilities, while other partners invite us to trade fairs where we can promote our woven products for client orders and market opportunities. We were hindered by the pandemic but somehow managed to stay upfloat and thrive through online social media sales and orders from previous partners. Since 2019, this will be our first opportunity to be part of a national trade fair and, hopefully, we will be able to establish major partnerships with other manufacturers and designers.

DTI has helped us immensely as they were the first responders to our enterprise. Before the siege, DTI Marawi connected us to clients outside our area. They brought visitors looking for weavers, resulting in orders and bulk sales.

During the Marawi Siege, DTI made sure to help us by sending us to various trade fairs with funding from other agencies. They also helped us with a Shared Service Facilities which has helped us improve our production of langkit and other products. True to their mission, DTI has helped us improve our business with their various trainings and capacity building programs, such as KMME and many more.

Being consistent and continuously operating despite all the challenges is one stepping stone for success. Ensuring our good product quality is another component for success — this is why our clients keep coming back with repeat orders. We also collaborate and co-design with our clients, building good relationships, and continuously improving our group and our products. Innovation and having the courage to start something new, such as using new, organic materials keep us excited and optimistic about the future.

To aspiring entrepreneurs, our advice is to always pursue knowledge and to not be afraid to seek help. The government, through DTI, has a lot to offer enterprises, and they can really help your business with the knowledge and skills that you will learn from their programs — so grab the opportunity. Secondly,you must really love your business, you must believe in your product and the people behind your product as well. The business world is scary and sometimes you may get lost and feel like giving up, but with determination and inspiration, you must continue moving forward.

October 04 - 08 2023

Megatrade Halls 1-3, 5th Level, Mega B SM Megamall, Mandaluyong City

ORGANIZED BY: BUREAU OF DOMESTIC TRADE PROMOTION

IN PARTNERSHIP WITH: DTI-REGIONAL AND PROVINCIAL OFFICES

IN COLLABORATION WITH

WITH THE SUPPORT OF