Leah Bartell, Fall 2023

Introducing The Hungry Pig, where barbecue gets a bold and whimsical twist. This food truck brand defies convention with its eye-catching, ecentric crazy pig logo, instantly setting it apart from the standard barbecue scene.

The Hungry Pig embraces a vibrant and unconventional color palette, opting for playful shades of pink and green that mirror the fun and flavorful experience they offer. The Hungry Pig went through an entire journey of branding. Including a new logo, food truck design, packaging creation, trade show assets and so much more to pig out on.

The Elvis Polaroid Collection - where iconic moments meet vintage vibes in the Gen Z era! In a world that’s rekindling its love for all things vintage, bringing you the King of Rock ‘n’ Roll like never before.

These graphic tees showcase Elvis in all his timeless glory, captured in the retro charm of Polaroid snapshots. It’s a nod to the past that’s perfect for today’s trendsetters. With the resurgence of film photography and a newfound appreciation for the classics, this collection seamlessly weaves Elvis into the fabric of Gen Z style.

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Get ready to dive into the vibrant heart of urban art at the Brooklyn Graffiti Art Showcase!

This event is a canvas of creativity, where the streets come alive with color and expression. Once making a logo for the showcase, creating event merchandise was crucial to make sure attendees felt apart of the graffiti community.

To commemorate this dynamic celebration, a collection of event apparel that captures the bold and expressive spirit of graffiti. From eye-popping tees, vibrant beanies, to spray can watter bottles. The designs mirror the energy of the artists and the streets they transform.

Launching a social media campaign like Cosmic Canine for BarkBox’s new space-themed subscription box is a cosmic adventure in itself, and it’s vital to maintain the essence of the brand throughout the campaign.

To ensure continuity and connection, the campaign retained the familiar BarkBox color palette and logo, so BarkBox’s loyal followers instantly recognize them. However, the campaign is infused with space-themed elements to create a fresh, eye-catching look. By keeping the Barkbox core principles at the forefront of the Cosmic Canine campaign, there is consistency between BarkBox’s existing brand and this exciting new adventure.

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Tanya Parker Apparel, where elegance meets eco-consciousness. The refined logo breaks the mold of traditional eco-brands, reflecting the sophistication that defines the clothing brand. Tanya Parker is committed to sustainable fashion, but that doesn’t mean sacrificing comfort and simplicity.

Tanya Parker’s designs are as cozy and straightforward as they are eco-friendly. This self-made startup brand in redefining what it means to be green and graceful, by pairing eco-friendly materials with clothing that feels as good as it looks. Embrace a sustainable, stylish future with Tanya Parker.

The Portland Pickles are a collegiate wood bat baseball team based in Portland, Oregon, known for their vibrant and wacky approach to the game. To complement the Portland Pickles’ lively spirit, this small loungewear line reflects their quirky nature. Including comfortable and casual pieces that fans can wear both at home and to games.

With unique and humorous illustrations related to baseball and the team’s personality. The goal is to create a collection that not only resonate with the Portland Pickles’ fan base but also adds an extra element of fun to their off-field experience.