“Surely goodness and mercy shall follow me all the days of my life, and I shall dwell in the house of the Lord forever.”
- Psalm 23:6 -
Rumble Rootbeer
Branding | Packaging | Logo
Rumble Root Beer is a well-known soda company from the Southwestern region of the United States. Rumble is a company that endorses the message of pro-Earth and donates a percentage of all sales to fight against climate change. They have asked for a rebranding of their product packaging, print advertisements and a tradeshow booth table with merch that showcase their passion for respecting our Earth.
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Roughs
Shampooch Grooming & Spa
Branding | Stationery | UX/UI Design
Shampooch is a fictitious locally-owned and family operated Dog Grooming and Spa shop in Phoenix, AZ. They offer a variety of services, such as “pet-icures” and bathing. They have asked for a logo, as well as various brand identity elements, such as: stationery set design, package design and a tshirt design for employees. They have also asked for a website design so clients can set up appointments and learn more about them.
Cookie’s Confections
Branding | Logo | Stationery | Food Truck
Cookie’s Confections is a local Arizonan food truck that sells sweet confectionery products, such as cake, ice cream and cookies. Cookie Christiansen, the owner of the brand, has asked for a completely new food truck wrap design, stationery set design and a brand logo. Cookie also asks that the branding does not just focus solely on the obvious, which is cookies, but rather displays the fact that there is a variety of delectable desserts to choose from at her shop.
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Valley Metro
Landing Page | Web Design | App Design
Valley Metro is the official Phoenix metropolitan area public transportation organization. Valley Metro offers public bus and metro rail transportation across several cities in the greater Phoenix area. They have asked for a rebranding of their current logo as well as a modern redesign of their current website that emphasizes their expansion plan.
Lily’s Package Redesign
Chocolate Bar Redesign
Packaging
Lily’s Chocolate is a brand that is dedicated to making a chocolate bar that has no added sugars and is still good to the taste. Founded in 2010 by Cynthia Tice and Chuck Genuardi, they strive to make sweets that are diet-friendly and sweet to eat. Lily’s has asked for a logo redesign as well as a chocolate bar package redesign. The chocolate package will include embossing and varnishing that will elevate the overall experience with the chocolate bar for consumers.
Arizona State Fair
Merch Design | Logo
The Arizona State Fair is Arizona’s annual state fair that is a fun, local event for friends and family alike. With various fair rides, food trucks, and even concerts, the annual state fair is guaranteed to be adored by kids and adults alike. The Arizona State Fair has asked for a rebranding of their current logo as well as merchandise designs to keep as a keepsake for fair goers.
Visual Narrative
Photography
For this project, the idea was to tell a story through photos. The message was how nail polish adds a pop of color in your monotonous every day life. The concept was to emphasize the bright, bold colors against a monotone background. Secondly, the product shots were taken with floral props as a way to relate how nail polish is colorful in the way that flowers and plants add color and joy in nature.
Marissa Piña
Graphic Designer & Photographer