Nicolas Graffanino, Spring 22 by GCU College of Arts & Media

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ON THE ROAD Book Cover Redesign - SEPT 2021 This redesign was based off a provided sketch from the author. I wanted to emphasize the era and his travels without showing a road. Using the distressed bitmap shading to represent a crowd moving in the opposite direction, Jack is moving upstream with a grin on his face ready for whatever lies ahead

Alternate Cover Designs

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CRIME & PUNISHMENT Classic Novel Redesign - NOV 2020 The purpose of this redesign was to juxtapose two themes in the book. I played around with grief and regret vs. rage. I wanted to show how disappointed and shameful Raskolnikov is throughout the novel, trying to forget those he’s murdered. On the back cover, there is a faceoff between a gun and a rosary, as seen above.

Alternates HOT DIGGITY DOG Logo Rebrand - OCT 2021 This expanding Fast Food brand was looking to pull their logo away from cliché dog imagery in order to appeal to a larger base.

Don’t worry, the bibs come in adult sizes. It was important to me, when approaching the fast food industry, to create a culture around the brand. Our Lil’ Devil bibs match the energy behind the iconic In ‘N’ Out Grill Hats. A fun

souvenir provided to enhance the experience, while providing free publicity in photos. When it came to the brand itself - who wouldn’t want to eat a hotdog that was made by a devilishly cute little demon baby?

Alternate SEANCE VINTAGE Event Branding - OCT 2020 This popular new secondhand clothing market was in need of branding that matched their customer base and event swag to remind guests to keep coming back.

The hipster/urban Downtown Phoenix target demographic drove the branding home for this project. Our thrifted, grungey skate culture was a perfect bounce pad to brainstorm themes for our vintage clothing market. While spirituality is in,

what’s better than bringing dead clothes back to life!? The personality of the brand pokes fun at itself while giving the people what they want - a poster, a candle, and a tote. Now they can peruse our various local vendors with their friends and family!

Papago Hive Honey Sauce Rebrand - SEPT 2021 This Arizona-based brand wanted to highlight their hometown pride during this campaign. Counties where the ingredients were sourced from are highlighted in bold on the label, varying by flavor. The grounded minimalism is balanced by the Honey Goddess’s presence, elevating the brand above the competition.

MTN DEW ILLEGAL ADS In Collaboration with Cooper Montgomery Ironically, the intention of this series of print ads was to break the law. The challenge was to violate trademark, and use false advertising and deception without sacrificing Mountain Dew’s branding.

Jacket Back Side Album Release Campaign - JAN 2022 Seemingly a right of passage in the music industry, many artists have made ring around the sun or gone on a mission to Mars. Should Webster incorporate subtle hints of the sci-fi tone into her music is her decision, but the visuals could be killer accompanied by her signature sad folk/jazz tracks On this album, Faye Webster compares her uncertainty in her relationship to a journey through the universe, finding herself crash landed on the World of Trouble. Continuing Webster’s photographic album cover history, this design incorporates her profile while introducing subtle graphic elements.

Balancing Faye Webster’s grounded persona with more fantastical themes was fun to think about. In the Past, Webster has released a Peach Lager while touring for her previous album, I Know I’m Funny haha. Why not create a line of W.o.T. branded peach flavored astronaut food? To promote sustainability, all tour merch would be screenprinted live at the show to prevent over production. Concert-goers can choose from a variety of designs, placements, colors, and products to make their custom merch from the tour.

Who wouldn’t want to eat a hotdog that was made by a cute demon baby? This expanding Fast Food brand was looking to pull their logo away from cliché dog imagery in order to appeal to a larger base. It was important to me, when approaching the fast food industry, to create a culture around the brand. Our Lil’ Devil bibs match the iconic In ‘N’ Out Grill Hats. A fun souvenir provided to enhance the experience while providing free publicity in photos.

BOARDR SKATE Event Branding - MAR 2021 This skate competition series was looking to rebrand as fun and friendly, while also remaining artistic and anti.

BOWMONT STONE FRUIT Event Marketing - FEB 2022 This three week culinary celebration was looking to expand their audience beyond Boise and into new generations. The celebrity chef panel raises the stakes of this Idahoan tradition.

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Located just 35 minutes from the airport, the Festival is welcome to locals and tourists alike. See the Hotel List for available deals to book ahead or study the Grounds Map so you don’t miss a be at while you’re here!

FESTIVAL GROUNDS

GUEST CHEFS International sensations ranging from Food Network to Bon Apetít to hometown Idaho pride, we are humbled and honored to announce our impressive panel of celebrity chefs that will be participating in this years festival.

INA GARTEN

TABITHA BROWN

STEVEN TOPPLE

KIM NGUYEN

SOHLA EL WAYLLY

MOLLY BAZ

PADMA LAKSHMI

CONNIE JACKSON

OWEN HAN

NICK DIGIOVANNI

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POSTS (54)

INA GARTEN / BAREFOOT CONTESSA

Hi friends, I could not be more excited to kick off stone fruit season this year differently than ever before. I will be…

NEWCOMER SPOTLIGHT

NICOLAS GRAFFANINO

This year welcomes several new faces to Bowmont, including Kim Nguyen, Owen Han, and Padma Lakshmi…

LOCAL TAKES

RINA SAWAYAMA

REQUEST TOPIC

BSFF is easily one of Idaho’s biggest events of the year. Let’s take a look at how those in the tourism industry…

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