Eva Penton, Spring 24

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eva

eva penton designer

honey digital marketing campaign

Honey, skincare and sun care company that was in need of a digital marketing campaign to help increase brand awareness and sales. Social media assets Instagram, TikTok, and Facebook are included. Website design, blogs, web banner, and email marketing were all asked and delivered.

PROJECT 1: DIGITAL MARKETING CAMPAIGN 01
how o nco po a e un ca e n o a honey k nca e ou ne W tten y Oa ey anne M y 2 20 Start ith Cleans ng Every hone sk n a e ourn y beg n w h prop r eans ng Use a gen e c e nse o remo e mpur e and p epa e you s n or he sun pro ec on rou ne honey s eans ng produc s n used w th na u a ngred en s, wo k wonder or eep ng you k n r sh and ready or the d y ahead Hydration s Key Before ven ur ng n o he wo d o sun ca e emembe th t hydrated sk n s es ent sk n honey s mo tu z r are des gned to lock in mo stur c ea ng a p o ec ve ba er tha h e ds our k n rom he sun ha m u a s. Prope y mo tu ed sk n a so h ps o maint n you t n ea ng you w th ha env ab sun-k sed g ow Layer on he Sunscreen Suns reen s he most ruc a step n our un ca e ou ne hone sunscreen co ec on off r a ange o op ons o u t our pec fi needs, nc ud ng b oad-spec rum p o ec on and wa e -r s tan ormu as. App y generously ocusing on a eas exposed to he un such as our a e ne k arms, and egs. Don t o ge your ps honey has lip ba ms w h SPF p ot ct on oo Stay Hydrated rom he In ide Ou It s not ust about what you pu on you sk n a o about wha you put in your body Hyd a e rom w h n by d nk ng p en y o wate o keep our sk n supp e and bran honey s nca e e per s recommend he ba eas nd n used w te o s ay re eshed du ng sunny days. Timing Mat ers The un rays are most nt nse be ween 10 a m and 4 p m possible schedu e your ou doo ac v es n the morn ng o a e afternoon o reduce you sun exposure honey s k nc re expe t advoc te o a ho c app oach to sun ca e emphas ng h t timing s ust s mpo tan a he produ t you u e Rea y Sunscreen Regular y Suns reen sn t one-t me app ca on or ffe t e sun p o ec on you need o eapp y eve y wo hou s, or mo e o t n f you ve been swimm ng or swea ng hone sunsc een p oduc s a e de gned o be easy o reapp y ensu ng ha you e a way gua ded aga n t he sun s harmfu effec s. Nighttime Nour shmen You n ght me sk nca e ou ne s as mpo t nt a you day me routine U e honey s h dra ng n gh c eams and se ums to rejuvena e you sk n wh e you sl ep Repa and ep en sh you s n to m nta n t na ura r d ance Consistency i Key Cons sten y the sec e o hea hy sun-k sed sk n Whethe a sunny day o not nco porat ng sun c re nto our da y honey skinca e eg men w he p you a h eve the ad an and p o ec ed skin you desire Check ou ou on ne sto e o ake sun ca e and sk n ar more seriously f you sign up fo ou newsle te oday we w send ou ree samp e o see wha produ t mat h you beau fu sk n us plug n you fi st and st name and ema add es We annot wa to see ou g ow ype n our em add ess Join! honey kin are H e ve u La Quinta, CA 5 6.7 0 honey@ema o q e tl k Q e n Shop Al Ou o Ti & T ks In e nts Contac Us My Ac u Ship g & Re n o a Pre m o U e Pr ac honey it: sun care & skincare honey a brand ded at d to nu tu ng ou k n s na u a beau y has the pe fe t re pe or ach ev ng rad nt nd sun-p ote ted k n n this blog we unve the go den ru es o ncorpo a ng sun ar nto you honey sk ncare rou ne so you an en o the sun espon b y and main a n you h u hea hy omp ex on Keywords: clean h d a on ou ne life is sweeter with honey here are ou c s and p W tten B Mad son y e uly 18 0 In he ea m o sk n are ach e ng rad nt hea th sk n s an a and honey you t usted a t st Comm t d to nu tu ng your sk n s na ura beauty honey h s c a ed a range of produc s ha wo k n harmon w h your sk n Today we un e some e per ps and r ks o eleva e you sk nca e rou ne ensu ng tha you ad a e beaut rom he nside out 1. Know Your Skin Type Understand ng our sk n ype s the fi s s ep o a ucce s u skinca e ou ney honey offer a w de ar ay o p oduct a or d to different k n ypes, rom o and acne-p one o sens t v and dry Iden y ng you sk n ype essen a or e ec ng he r gh produc s hat w wo k best o you C k he e o ta e a k n co o ype est o he p 2. Cleansing Ri ual You c ansing out ne e s he stage o your n e s nca e egimen honey s c eansers, en ched w h na ura ngred en s gent emove mpu t e w hout st pp ng you sk n of natu a o Use a cleanser ha a gns w th ou sk n ype and emembe o c ean e bo h morn ng and n gh or a f esh canva 3. Exfo a e Wise y E fo at on ke to emov ng dead sk n ce s nd re ea ng a ad an omp ex on Howeve s essent a to e fo ate g nt y and no oo of en a ove -ex o a on can e d to r ta on honey s x o at ng produc s, o mu ated w th are he p ou ma nta n ha per ec balance 4. Embrace Hydra ion Proper hydra on the ec e to supp e ou h u s n honey s moistu ze s re e a pro ec ve ba r e hat ock n mo s ure ensur ng ou sk n stay hyd ated h oughou h day Choo e a moistu ze h t su t you sk n ype nd app y con s ent or he best esu ts. 5. Sunscreen is Non-Negot able Sun p o ect on s a orne stone o any k nca e out ne honey s ange o sunsc eens p ov de broad-spec rum p ote t on sa eguard ng ou sk n rom he sun s harm u ays Rememb r o apply sunscreen eve y morn ng even on oud day and eapp y a needed 6. Serums for Targe ed Care honey s co ec on o se ums offe s arg ted o ut on fo v r ou skin con erns. Whe h r you re d a ng w h fine ne hype p gment t on o uneven sk n one he e a erum de gn d o add es your spec fi needs. nco po a e a erum n o you outine to super harge your sk nca e esu 7 Eye Care Ma ters The de ca e sk n around ou ey s equ re sp c a a ent on honey s eye c eams and ge s are fo mu ated o add es puffines da k r es, and fine nes. Gent pat the p oduc around ou e es using your r ng finge o avo d unnece sa y ugg ng 8. Night ime Renewal You sk n wo ks ha d o repa r nd re u enate wh e you eep honey s n gh c eams are enr h d w h nou sh ng ng ed en s o suppor th na u a p ocess. App y ng a n gh c eam be ore bed an help ou wake up to a re eshed g ow ng comp e on 9. Cons stency s Key Cons stency the b ckbone o any success u k nca e out ne Make a comm tmen to st ck o you reg men as ake t me fo mos produc s o show no c ab e resu s. Ded c t on o you sk n ar outine s a sma bu sign fi ant n estment n our ong- erm k n health. Keywords: skin, ua p oduc

media website redesign

Architectural news company, Arch Daily was in need of a seven-page website redesign. The sleek and clean side was brought to all pages of their website. The seven pages included a home/alternative home page, sign up, profile, confirm email, email confirmation, category and article pages.

PROJECT 2: MEDIA WEBSITE REDESIGN
02
arch dai y All rig AISSAll im Our Pa ne Ca eers iva olicy erms e ew let er Wha are you looking o ? Piper Palace Home o 2023 Shop Catalogs 2023 +3 post hou Resid Architect e, R io d ey A lia Ar ct ch Area 0 m a e Year: Ma ct A o e p n M Ti g Rea more -> more -> H m New Pro c Ga TOUR THE NEW PiPER PLACE HOME OF THE YEAR 2023 The ArchDai y Ade a de South Au a a Aus a a Join T e Daily ou ai archda @gm min. acte Co u o arch dai y htISSOur Pa ne Ca eers iv c olic erms e New let er Wha are you looking o ? Piper Palace Home o 202 Shop Catalogs 2023 Wh h Da ? pd iptio wsletter +3 post hou Resid Architect e, R io d ey A lia Ar ct ch Area m a d Year: Ma ct N e m n M g Rea more -> more -> H m New Pro ec G e TOUR THE NEW PiPER PLACE HOME OF THE YEAR 2023 The ArchDai y Ade a de Sou h Au a a Au t a a Join he Daily ou m d archda @gm min. acte Co u o

milkly chocolate

Product packaging design for chocolate brand, milkly. Aspects of the brand like clouds and simplicity were delivered. Logo, brand guide, apparel, and free trade booth show items were developed and put into production.

I 2 3 is Iii Morse FKoaha.ge 4 5 igyemIIilely Pil Ea 7 8 9 MINIM Mutt Ines PROJECT 3: MILKLY CHOCOLATE BAR DESIGN
03

freelance work

Assisted friends and family with logo design and event work. Logo created for travel agency, Trip Einstein. Design used mainly for website. Overflow Showers Ministry asked of a logo creation to use for their trailer wrap, T-shirts, and business cards. Rising Tides logo for race event for company Moms on the Run.

PROJECT 4: FREELANCE WORK 04

Rising Tides

MOMS ON THE RUN

verflow 9:12

Overflow Showers. Compassion. Grace. Hope.

Jesus.
2024

apply the natural. glossier campaign

Glossier was in need of a campaign that included print and guerrilla advertisements. Advertising the natural and glowy makeup look with their products like blush, lip gloss, and brow gel.

05 PROJECT 5: PRINT + GUERRILLA CAMPAIGN

fully known website

Worship band, The Grand Collective, was hosting a concert to feature their album, Fully Known. Home page was designed and created thoughtfully with user-helpful features like ticket information, setlist and about the artists. Interactive on desktop, tablet, and mobile.

PROJECT 6: FULLY KNOWN WEBSITE DESIGN 06

mental mirrors brand identity campaign

Create awareness and bring honor to singer, Mac Miller, by a tribute concert called, Mental Mirrors. Advertisements to develop a metal health campaign like billboards and social media were designed. T-shirt design for sale at concert.

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PROJECT 7: MENTAL MIRRORS CONCERT

gorjana product photography

Shot photographs for jewelry company based in Southern California, Gorjana. The photos represent a light and airy feel, just like the beachy and modern brand. Products like necklaces, bracelets, earrings, and candles are featured.

PROJECT 8: PRODUCT PHOTOGRAPHY 08

studio mcgee creative typography

Handwritten typography designed for print advertisement for Studio McGee. An interior design company that asked for a tabloid ad that enhanced creative typography. The handwritten creativity brings out the message of indoor-outdoor living while keeping a modern style to the design.

09 PROJECT 9: STUDIO MCGEE ADVERTISEMENT

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