ALOHA! I’m Carly.
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ICON DESIGN
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MELE = HAWAIIAN WORD FOR “SONG”
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NATURE THEME PHOTO SPACE An Instagram Pop-Up Event
Branding, social media posts and stories, merchandise design, website design, and blogs with original written copy.
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What is Fauna? Fauna is a 3-month pop-up event located in Nashville, TN that requires reserved tickets. “Fauna” was the chosen name to go with the theme of nature. The space is where visitors enter with the purpose of taking photos and/or selfies in a unique, colorful, and trendy space.
Target Market The campaign’s audience are Gen Z & Millennials, the top two user age groups of Instagram, all genders, all races, Nashville locals and tourists.
Ticketing Tickets are required for the event in order to allow a safe amount of visitors in one space. The main call-to-action all throughout the campaign is to purchase tickets on the Fauna website.
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Instagram Stories
Merchandise
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Blogs
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BOOK COVER DESIGN On the Road by Jack Kerouac
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LION COFFEE PRINT AD With Custom Typography, Mixed Media, and Illustration
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DR. ALICE PICKERING POSTPARTUM PSYCHOLOGIST Social Media Content & Print Design All written content provided by Dr. Alice Psy. D. Instagram: @dralicepsyd
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VISIBLE MOTHERHOOD 77-Page Digital Workbook
SCAN FOR THE WORKBOOK!
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CANDY BAR PACKAGING DESIGN for Alter Eco Chocolate Bars
With rebranding and extra processes of gold and colored foil.
Target Market Alter Eco chocolate bars are known for being low in sugar, fair trade certified, and using recycled packaging. The target market for this product are for all genders but mostly female, ages 25-40 years old, and those who’s interests are in health, cooking, baking, athletics, being kind to the environment, sweets, and fair trade products. Each design was inspired by different outdoor adventures.
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DANIEL CAESAR
Product and Event Branding Album artwork, tour poster, and merchandise design.
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CARLYTAN.COM