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EXERCISE CTHE IDEA CAFÈ

Objective

The objective of this activity is for the participants to train presenting an idea to other people. Furthermore, it gives them an opportunity to get feedback on their ideas from the other participants and the facilitators.

Description

1. Ask the participants to make a sketch of their idea (or maybe they have 2 ideas at this point)

Make sure the sketch show:

• The basic idea

• How you are going to make value

• For who are you going to make value

• How are you using your means

• Who do you need to collaborate with and why

2. The particpants can make a prototype of the idea/ product using the creative materials.

Description

Groups of 4 participants + 1 facilitator

1. Each participant present his/her Idea Board for the group and show the prototype if they have one.

2. The group ask questions about the idea if they need any clarification.

3. The group make a discussion about what they have heard and give relevant input on the idea.

Meanwhile, the presenter of the idea is sitting with his/her back against the group. Just listening for their comments and writing down relevant input from the group.

MODULE 7 - QUALIFYING MY OPPORTUNITY

- Value proposition

- Customer segments

- Key activities

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