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Great Wine Capitals, un mundo de excelencia

Esta red agrupa a los principales destinos de enoturismo internacional.

www.greatwinecapitals.com

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Conozca las mejores regiones vinícolas del mundo. Esta asombrosa red de ciudades y regiones vitivinícolas ofrece un atractivo único para todas las personas y profesionales con un interés o una participación directa en el vino.

Se extiende por el Viejo y el Nuevo

Mundo y ofrece una guía excepcional para las experiencias de viaje de enoturismo internacional.

La Great Wine Capitals es la única red que incluye los llamados “Viejo” y

“Nuevo” mundo del vino, y su objetivo es promover el turismo, la cultura y el intercambio comercial entre las internacionalmente reconocidas ciudades y Esta Red es un proyecto de cooperación internacional que tiene como objetivo enlazar a grandes metrópolis económicas situadas en el área de viñedos importantes y de renombre internacional

regiones de Adelaide (Sur de Australia), Bilbao – Rioja (España), Burdeos (Francia), Ciudad del Cabo - Cape Winelands (Sudáfrica), Lausana (Suiza), Mainz – Rheinhessen (Alemania), Mendoza ( Argentina), Oporto (Portugal), San Francisco Napa Valley (Estados Unidos) y Verona (Italia).

Red de Capitales y Grandes Viñedos - Great Wine Capitals

Esta Red es un proyecto de cooperación internacional que tiene como objetivo enlazar, a través de la cultura del vino y del enoturismo, a grandes metrópolis económicas situadas en el área de viñedos importantes y de renombre internacional, fomentando los intercambios económicos, académicos y culturales entre ellas, para favorecer así su desarrollo. Los representantes de las ciudades en esta Red son instituciones capaces de movilizar las relaciones de cada ciudad: Ayuntamientos, Cámaras de Comercio, Autoridades Provinciales, Asociaciones Industriales, Universidades, Colegios Profesionales, así como representantes del mundo vitivinícola. El Comité Bilbao-Rioja está formado por las Cámaras de Comercio de Álava, Bilbao, La Rioja, el Ayuntamiento de Bilbao y el Consejo Regulador de la Denominación de Origen Calificada Rioja.

The objective of Great Wine Capitals is to promote tourism, culture and commercial exchange between the internationally recognized cities and regions

April 3 Global Best Of Winners from the Northern hemisphere / Pre-tourism season (Porto, Bordeaux, Verona) April 12 B2B, B2C

May The importance of storytelling when May 17 B2B welcoming visitors

2021 E-Global Flash Content Calendar

2021 E-Global Flash Content Calendar

A exploration piece from each capital on how entertaining story telling can improve brand 2021 E-Global Flash Content Calendar loyalty and customer engagement.

Month Content Themes Decembe r

Christmas dinner, with wines to match Dec 6June B2C 4 Global Best Of Winners from the Northern hemisphere / Early tourism A profile of three wines from each capital that pair Upload Audience Opening Month Content Themes season perfectly with a traditional Christmas dinner Date / rate / Click deadline Rate (Lausanne, Bilbao, Napa, Mainz) June 14 B2B, B2C

Upload Date / deadline Audience Opening rate / Click Rate

January Reducing Carbon in Wine Tourism Industry

Articles supporting the announcement of partnership between GWCGN and Porto Protocol B2B, B2C 35,7 % / 16 % January July Reducing Carbon in Wine Tourism Wine trails/routes/roads Industry Profile a great wine route or trail in your capital – Articles supporting the announcement of what makes it interesting and what are some partnership between GWCGN and Porto Protocol must see attractions along the way? July 12 B2B, B2C B2B, B2C 35,7 % / 16 %

February Iconic Wines in your Great Wine Capital

A profile of an iconic wine/wine from each of the Great Wine Capitals.

March What is the future of wine tourism?

Exploring the future of wine tourism in each capital. B2C

March 12 B2B

April 3 Global Best Of Winners from the Northern hemisphere / Pre-tourism season (Porto, Bordeaux, Verona) April 12 B2B, B2C

May The importance of storytelling when May 17 B2B welcoming visitors

A exploration piece from each capital on how entertaining story telling can improve brand loyalty and customer engagement.

June 4 Global Best Of Winners from the Northern hemisphere / Early tourism season June 14 B2B, B2C

(Lausanne, Bilbao, Napa, Mainz) February August Iconic Wines in your Great Wine Capital Wine Retailer/Merchants Aug 16 B2C B2B

A profile of an iconic wine/wine from each of the Profile an iconic wine retailer/merchant in your Great Wine Capitals. region (shop or online) where you can discover the best wines from your capital.March What is the future of wine tourism? March 12 B2B

Septemb er

Exploring the future of wine tourism in each capital. 4 Global Best Of Winners from the Southern Hemisphere / Pre-tourism season

April 3 Global Best Of Winners from the Northern hemisphere / Pre-tourism Profile award winning accommodation destinations in each capital. What makes them a season unique and must visit place to stay on your next (Porto, Bordeaux, Verona) visit. Sept 13 B2B, B2C

April 12 B2B, B2C

May October The importance of storytelling when Young Guns of Wine May 17 Oct 11 B2B B2B, B2C welcoming visitors Profile of the most exciting young talent making waves in each wine capital. A exploration piece from each capital on how Novembe entertaining story telling can improve brand 2022 International Best of Wine Tourism loyalty and customer engagement.r Winners 2021 E-Global Flash Content Calendar Nov 15 B2B, B2C

June 4 Global Best Of Winners from the A showcase of this years winner in each capital Decembe r Northern hemisphere / Early tourism season (Lausanne, Bilbao, Napa, Mainz) Christmas dinner, with wines to match A profile of three wines from each capital that pair perfectly with a traditional Christmas dinner June 14 B2B, B2C Dec 6 B2C

July Wine trails/routes/roads July 12 B2B, B2C July Wine trails/routes/roads

Profile a great wine route or trail in your capital – Profile a great wine route or trail in your capital – Calendario de actividades de la Great Wine Capitals para el 2021. what makes it interesting and what are some must see attractions along the way? what makes it interesting and what are some must see attractions along the way?

August Wine Retailer/Merchants Aug 16 B2B August Wine Retailer/Merchants

Profile an iconic wine retailer/merchant in your region (shop or online) where you can discover the best wines from your capital. Profile an iconic wine retailer/merchant in your region (shop or online) where you can discover the best wines from your capital. July 12 B2B, B2C

Aug 16 B2B

Great Wine Capitals, a world Septemb er 4 Global Best Of Winners from the Southern Hemisphere / Pre-tourism season Profile award winning accommodation destinations in each capital. What makes them a Sept 13 B2B, B2C Septemb er 4 Global Best Of Winners from the Southern Hemisphere / Pre-tourism season Profile award winning accommodation destinations in each capital. What makes them a Sept 13 B2B, B2C unique and must visit place to stay on your next unique and must visit place to stay on your next of excellence visit. October Young Guns of Wine Profile of the most exciting young talent making waves in each wine capital. Oct 11 B2B, B2C Novembe 2022 International Best of Wine Tourism Nov 15 B2B, B2C October Novembe visit. Young Guns of Wine Profile of the most exciting young talent making waves in each wine capital. 2022 International Best of Wine Tourism Oct 11 Nov 15 B2B, B2C B2B, B2C r Winners r Winners

A showcase of this years winner in each capital www.greatwinecapitals.com

A showcase of this years winner in each capital

The Great Wine Capitals is the only network that includes the so-called “Old” and “New” world of wine, and its objective is to promote tourism, culture and commercial exchange between the internationally recognized cities and regions of Adelaide (South Australia ), Bilbao - Rioja (Spain),

Bordeaux (France), Cape Town - Cape Winelands (South Africa), Lausanne (Switzerland), Mainz - Rheinhessen (Germany), Mendoza (Argentina), Porto (Portugal), San

Francisco Napa Valley (United States) and Verona (Italy).

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