NEWSPACK
All-in-one instant coffee sachets to deliver a perfect summer chill
Canadians consume more coffee per capita than any other hot or cold beverage, and with 25 per cent of the nation’s coffee-lovers preferring their java cold and on the rocks, the coming hot summer months were made for the launch of exciting new products like the Nescafé Sweet & Creamy Iced Original sachets. Claimed to be the first all-in-one iced coffee sachet available in Canada in a convenient,
delicious has been an untapped need, until now,” says Carm DaSilva, vice-president of marketing at Nestlé Coffee Canada in Toronto. “Our previous success with formulating café–calibre all-in-one coffee solutions has paved the way for the development of new Nescafé Sweet & Creamy Iced Original,” Da Silva says, “and we are excited to provide this tasty all-in-one drink to Canadians to support their busy day in a refreshing way.”
portable and instant format that provides a quick recharge in an instant at home or on-the-go, without sacrificing taste, the new sachet takes just a minute to make a perfect cup with minimal time and effort. Now available in the in the coffee aisles of most major grocery stores, each decorative box of Nescafé Sweet & Creamy Iced Original— decorated with ice-cool graphics developed by package design specialists Bridgemark of Mississauga, Ont.—features 16 individual sachets combining rich coffee with just the right amount of creamer and sugar needed for the perfect cup, requiring consumer to simply add water and give it a stir. “For the Canadians who turn to iced coffee daily as a beverage of choice, accessibility to a convenient, easy solution that also tastes
The high class of glass is messaged in a bottle
A truly fine wine deserves a truly fine bottle to work its magic, and there are plenty of magical design elements incorporated into the new decorative glass bottle created for the Crafter Union brand of wine marketed by the Toronto-based alcoholic beverages distributor Constellation Brands, Inc. Manufactured by Ardagh Glass Packaging-North America (AGP-North America), the 360-degree decorated 750-ml Claret wine bottle delivers great shelf appeal in a premium, sustainable glass bottle, with the incorporation of Crafters Union logo and brand graphic debossed directly into the glass bottle for brand awareness. The impressive tattoo-style illustrations for the bottle—created by One Design of Auckland, New Zealand—were replicated into the glass bottle design using Ardagh’s unique sculptured embossing software. Utilizing this program, Ardagh’s product design team was able to deboss the high-definition artwork into the glass, adding textures and enhancements to a higher standard than traditional glass packaging design. “Unlike two-dimensional debossing, this sculpturing technique creates intricate, life-like detail, depth and dimension for premium glass bottles,” says Victoria Clark, head of marketing and growth at Constellation Brands. “Even with such an intricate design, Ardagh Glass Packaging brought our vision to life for the Crafters Union bottle,” Clark states. “We are thrilled to see it on the shelf for our Australian and New Zealand consumers to enjoy.” According to Ardagh, the Crafters Union project also employed Ardagh’s proprietary Development Machine—a highly flexible glass forming system, for both the sampling process and the initial small-batch run—to accelrate speed-to-market for the custom bottle design. “Ardagh Glass Packaging is passionate about innovation through glass decoration and enjoys pushing the technological boundaries of what we can achieve for brands such as Crafters Union,” says Darrell Wineman, vice-president of food, wine & Spirits for AGP-North America. “We continue to focus on innovations in complex bottle texturing, as well as new design techniques and manufacturing capabilities, to create an extra dimension of creativity and branding for customers like Constellation Brands.”
RECLAIM YOUR VALUABLE PRODUCTS DIVERTING WASTE FROM LANDFILLS
We Provide
State-of-the-art X-ray inspection for retail food full cases, cans, pouches, bags, bottles, cartons and trays. Our experienced, dedicated team will x-ray inspect your suspect production and provide traceability and statistical process control, ensuring you the confidence to release your valuable goods to market.
The Process 1. You ship us your goods. 2. We X-ray, inspect and separate the good from the contaminated products. 3. We prepare detailed quality assurance report. 4. Cleared production will be returned to you and affected packages can be destroyed.
In 2021 we inspected and cleared over 2.5 million kg of products, valued over $10,000,000.
CONTACT 1-844-XRAY-911 {1-844-972-9911)
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2022-05-30 11:09 AM
CANADIANPACKAGING · June 2022
