Ten Best Business Social Media Hacks by Trish Leto
As a business owner on social media, you’re probably constantly trying to figure out where to find the time to post, what to post, how to post, and everything in between. So here are a few social media hacks that can truly help you be more productive, create content that is going to matter to your audience, and stand out among the crowd no matter what your niche is. Follow these 10 free hacks and you’ll be well on your way to reducing the confusion of mastering social media. Hack #1: Be intentional with your interaction in online groups and communities. Whether you’re participating in a conversation thread via a Facebook community, LinkedIn group, or viral video on Instagram, you want to be sure that whatever you are saying is something that is going to help you stand out as a professional in your industry. You can easily do this without sounding like you’re trying to scrape up business. Maybe share a win that you had with a client recently or one or two tips with in your comment. An example could be a scenario where you’re a real estate pro and walk people through the process of flipping a house even if they have zero cash. You become the hero and you’ll get a bunch of friend requests. Oh yes, better keep that room locked down and out of reach. Hack #2: Participate in Facebook Lives, even if you yourself do not want to do live video. You should definitely find some people in your industry who are influencers on Facebook and
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do regular live videos. Make sure you pop in when they are Facebook live and you are interacting with them. More than likely, they’ll say your name and maybe even say something like, “Hey what’s up Trish Leto! Thanks so much popping on, I appreciate you. Anyone who is looking to improve their content creation for Facebook lives, definitely check out Trish!” I’ll be sure to comment with a thank you and interact throughout the live to support that person. This is a huge opportunity for exposure, so be sure you’re making yourself credit-worthy by following hack #1. Hack #3: Put yourself in productivity mode. Figure out the best time of day each day of the week to put your phone on airplane mode. Open up just one tab on your computer and interact or conduct market research for a solid 30 to 45 minutes. You can do this on Pinterest, Facebook, Google, YouTube, LinkedIn, or Instagram. Focus on just one platform each time and you will have content ideas for the entire month. Hack #4: Say thank you by giving shout-outs. This honestly does a few things for you: it unveils your humility, gratitude, and selflessness to give others credit where credit is due and allows you to share what you’ve got going on to attract attention to your business. Whether you had someone build you an incredible website, help you close a sale, or do a free social media audit, let people know about it and tag your friends! More people will be willing to help you out for free or for a big discount if they know you’ll give them a big shout out for it!
