AĂąo 5 NĂşmero 22
o n W h at d o
m il l en ia ls s p en d?
7
Habits to Achieve Success
top
Who are the
influencers in Mexico?
Ramiro Fumazoni Personality that impacts and captivates
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Photo: Alfredo Anzures
Hacia el futuro
Towards the Future
Este trimestre estamos recibiendo el calor de la primavera, que recién ha llegado a nuestro país. Por eso, prepara las maletas porque a continuación te recomendaremos cinco pueblos mágicos que debes visitar en compañía de tu pareja o familia. ¿Sabías que los Millennials no gastan en TV por cable o en viajes lujosos? Si quieres saber un poco más de esta generación checa la sección Personal Finances. Los jóvenes se dejan guiar por lo que sucede en las redes sociales día con día, en esta ocasión te decimos quiénes son los influencers más importantes de nuestro país. Si estás a punto de elegir carrera o quieres estudiar algo más, te decimos cuáles son los trabajos del futuro, de acuerdo con un estudio que realizó la World Future Society Capítulo Mexicano A.C. en conjunto con Forbes México. Espero disfrutes cada uno de los artículos que hicimos pensando en ti.
This quarter we are happy to welcome this warm spring that has just arrived in our country. So start packing your bags because we’ll recommend you five magical towns that are worth visiting with your partner or family. Did you know millennials won’t spend on cable TV or luxurious traveling? If you want to know a little more about this generation, check out our Personal Finances section. Young people are guided by what happens on social media day by day, and in this issue we’ll tell you who the most important influencers in our country are. If you’re about to choose a major or something else to study, read about the jobs of the future according to research conducted by the World Future Society Capítulo Mexicano A.C. along with Forbes Mexico. I hope you enjoy each and every one of the articles we’ve written especially for you.
Eduardo Soto Magaldi Harmon Hall
Eduardo Soto Magaldi Harmon Hall
1
3 coffee talks Fun facts
6 must go
Recommendation of events
8 must read & listen Books and music
10 must watch
The most expected movies
12 must wear women
Fresh and radiant
Directorio
Coordinación Lucía Coronado diseno@harmonhall.edu.mx Atención a cliente atencionaclientes@harmonhall.edu.mx lifetogo@harmonhall.edu.mx 01800-HABLA YA (01800 42252 92) DF y Área Metropolitana 5211 2020 http://www.harmonhall.com/ Editor Responsable Dilma Claudia Piccoli Díaz
14 must wear men
Let’s go to the beach!
16 must have
For the Child We All Have Inside
18 personal finances
Some Things Millennials Won’t Spend Money On
20 happiness
7 Habits to Achieve Success
22 traveller
Magical Towns for the Adventurous Kind
26 lifestyle
Who’s an influencer and what does it take to become one?
Director General Elías González Rogel Dirección Editorial Verónica Aguirre Ávila veronica.aguirre@gmmedios.com.mx Editor Gráfico Albelia Gamboa y Vázquez Traducción Araceli Paola Salinas Gómez Colaborador Elizabeth Lucero Monroy Ventas de Publicidad Perla De la Rosa perla.delarosa@gmmedios.com.mx Carlos Ortiz carlos.ortiz@gmmedios.com.mx
30 cover
El contenido de los artículos aquí publicados refleja única y exclusivamente la opinión de los autores y no la de Ramiro Fumazoni, los editores o Harmon Hall. Life to go es una publicación trimestral editada de manera independiente para Harmon más que una mirada que cautiva Hall Holding S.A. de C.V. Reserva Exclusiva de Título del 34 Instituto Nacional del Derecho de Autor, número 04-2015career 08171 1255700-102. Certificado de Licitud de Título y The Seven Jobs Contenido de la Secretaría de Gobernación (Comisión of the Future Calificadora de Publicaciones y Revistas Ilustradas) No. 16588. Los editores y Harmon Hall no se hacen responsables 36 del contenido de los anuncios y ofertas de los anunciantes, success story ni de las ideas, imágenes, materiales, diseño de las piezas Cuando las necesidades presentadas por los colaboradores en esta y otras ediciones. se convierten en retos Prohibida la reproducción total o parcial de esta obra, sin la autorización previa –por escrito– del autor. Preprensa digital e 38 impresión: Editorial Esfuerzo s.a. de c.v. Esfuerzo No.16-A news harmon hall Col. Lázaro Cárdenas, Naucálpan de Juárez Teléfonos: (0155) 5358 ¡Practica fuera del salón! 5958 y 5359 4644. www.editorialesfuerzo.com Tiraje: 23,800 Aprovecha al máximo tu plataforma ejemplares. Editora responsable: Dilma Claudia Piccoli Díaz.
40 who are you?
2
Ovidio Noval
Printed in Mexico Año 5 No 22, Abril-Junio 2017
Foundation
coffee talks Staff
brate e l e c e w o d n Since whe
and why? In 1907, there was a woman from Philadelphia, USA. Her name was Ann Jarvis and she had a wish. She wanted the government to establish an official date to celebrate mothers. With her friends’ help, Ann started advertising this petition. They used leaflets and newspaper articles. But the authorities didn’t do anything about it. Then Ann organized the first mother’s celebration in a church. It took place on May 10, 1908. It wasn’t until 1923 that president Woodrow Wilson made Mother’s Day official. Mexico celebrated Mother’s Day for the first time in 1911. However, it didn’t become an official celebration until 1922. People say that spring is when plenitude emerges. And it is absolutely true! Most people feel renewed with the arrival of spring. Such vitality has a chemical explanation. Spring stimulates the body to produce pheromones, oxitocin, dopamine, and noradrenalin. These hormones make you feel more attracted to people. As a result, you feel happier. Besides, there’s more sunlight in spring. Consequently, we produce more endorphin and serotonin, which reduce stress.
Spring: time to break hearts A scientific study made questions to 10,000 Facebook users. It discovered various surprising facts. First, too many couples break up in spring and summer. Second, people choose Mondays to post they’re single on Facebook. So be kind and gentle with your beloved one in spring! Unless you’re thinking of breaking their heart first.
Spring and energy: how are they related?
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coffee talks ini Who wore the firs bik
and when
ted uis Réard presen Lo , 6 4 19 , 5 ly Ju On suit. The French im sw ce ie -p o tw this Piscine Molitor at en p ap h it e designer mad didn’t men at the time o W . ce an Fr , is ar in P id she casino dancer sa A . it r ea w to e dar heline er name was Mic H . it el d o m ld u wo st design had a fir is h T i. in d ar n Ber Do you like it? newspaper print.
IS HERE!
Let’s discover some common words related to spring. Do you know how to say these words in English? Find them in this wordsearch we’ve made for you! 1. arcoiris 2. los árboles florecen 3. violeta 4. lila 5. margarita 6. narciso 7. tulipán 8. rosa 9. día soleado 10. pasto verde 11. paisaje colorido 12. chubascos de abril 13. equinoccio de primavera 14. volar un papalote 15. saltar en charcos
ANSWERS TO WORDSEARCH: rainbow, trees blossom, violet, lilac, daisy, daffodil, tulip, rose, sunny day, green grass, colorful landscape, April showers, vernal equinox, fly a kite, jump in puddles
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What are organic products?
Ghost season
Everyone loves spring, right? But did you know there’s no spring in many countries? Half the planet doesn’t enjoy spring as we do! The reason? Spring happens only in temperate areas of our mother Earth. Tropical areas have a different story. There are only two seasons: dry and rainy. The Southern Hemisphere has a spring but... in September! This happens in countries like Argentina and Chile, for example. Fascinating, isn’t it?
They’re products that result from environmentally friendly methods. This means their production is free of harmful chemical substances. Also, production practices seek to maintain nutrients underground. Besides and most importantly, these products have a certification. How does this happen? Wellknown institutions supervise the production process. These certifying organizations guarantee these products are 100% organic.
There’s more se
x in
summer It’s true, so you ca n blame the summ er! You might discover yo u have more intim acy in this season. The re ason is summer ha s more daylight. This mak es the hypophysis have more activity. This part of the brain regula tes sex hormones. The re sult? Well, you’ll fe el sexier than ever!
5
Progressive
must go Staff
Jo cional.
o
Na 16, Auditor
i
This young Colombian singer has made it to the whole Hispanic market. Desde esa noche, Vente pa’ca and Chantaje are a few songs he featured in 2016. Thalía, Ricky Martin and Shakira, are the singers he worked with on such hits. Fans like this reggaeton singer partly because his lyrics don’t focus on sex. Join him and sing along to his many hits.
May 4, 6, 7 a
Maluma
May 20, Arena Ciudad de México.
a
U2
This Irish band led by Bono will go on tour in the US. Their new show is called The Joshua Tree Tour 2017. It commemorates 30 years of their album with the same name. This is the album that made them “super stars.” They’re performing at Soldier Field in Chicago on June 3 and 4.
ín Sabin u q a
nd
May 17, Auditorio Nacional in Mexico City May 20, Auditorio Citibanamex in Monterrey May 21, Auditorio Telmex in Guadalajara.
This iconic English singer became very famous back in the 1970s and 1980s. He formerly belonged to The Police and then became a solo musician. In November last year he presented his latest album 57th & 9th. It has sold very well everywhere. He’s now on a world tour and Mexico is included. Sting is simply a fantastic singer and composer. His lyrics about ecology and human rights make him remarkably unique.
Our beloved Spanish singer and poet is coming back to Auditorio Nacional this May. He’ll delight us with his latest album Lo niego todo. Singer and songwriter Leiva produced this music material. Poet Benjamín Prado also got involved in this project. It isn’t the first time Prado has collaborated with Sabina. They both wrote some songs together for Sabina’s Vinagre y rosas album. No doubt he’ll delight us with such emotive, realistic and fun lyrics. You can’t miss out this magnificent concert for true bohemians.
Formula E April 1, Autódromo Hermanos Rodríguez
ePrix is here on April 1 at Autódromo Hermanos Rodríguez. Of course, 25-year-old Esteban Gutiérrez is taking part in it. He has competed in Formula 1 and GP2 Series. In this 2nd edition, he’ll drive a 100% electric car. He already has his ticket to the New York City ePrix next July. Let’s keep track of him!
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Progressive
must go By Elizabeth Monroy
Book recommendation
The adventures of Tom Sawyer,
Top 5 Best Sellers (The New York Times)
by Mark Twain
This fantastic book tells the story of young Tom. He spends a few months in a small city next to the Mississippi river in the US. Tom sees the world very differently from the adults he lives with. His amusing teenage adventures make it a very good read for the young and the not so young. Get a glimpse into Mark Twain’s world and imagination.
1.
The Mistress, by Danielle Steel
2.
A Dog’s Purpose, by W. Bruce Cameron
These are the books and music that you can't miss
3.
Below the Belt, by Stuart Woods
4.
The Lost City of the Monkey God, by Douglas Preston
5.
The Whistler, by John Grisham
8
Top 5 Music
(Billboard)
1. Shape Of You, Ed Sheeran 2. Bad and Boujee, Migos Feauturing Lil Uzi Vert 3. Black Beatles, Rae Sremmurd Featuring Gucci Mane 4. Castle On The Hill, Ed Sheeran 5. 24K Magic, Bruno Mars
Music recommendation This American actor and singer is best known as The King of Rock. He is a cultural icon everywhere. His versatile and unusual voice was unique. It went well with country, rock, ballad, gospel and blues, among other genres. He’s the best-selling singer of all times. He had 14 Grammy nominations, of which he won three. One of these awards recognized his artistic career at the age of 36. Due to his success, numerous halls of fame have honored him. Of course, one of his many other highlights was his sex appeal.
Elvis Presley
Disfruta de la app de la revista Disfruta de la app de la revista Life to go.
1 Ingresa a App oa Store Play Store .
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2 Busca la revista Life to go y descรกrgala en tus dispositivos mรณviles.
Elige la ediciรณn que quieras leer e interactua con ella.
3 Verรกs este icono en tu pantalla da clic para ver todas las ediciones.
must watch
Progressive
By Raúl Rodríguez Cota
d exciting us Film releases keep on coming an all! This quarter of year comes with films we’ve been waiting for so long. You won’t even know which one to see first!
he t f o s n Guardia ol. 2 V y x a l a G
Guardians are back and keep travelling in the cosmos. This time, they’ll seek to discover the identity of one of its members. We’re talking about their funny and goodlooking leader, Peter Quill. The first movie was awesome. Let’s see what the second one has for us.
Fast and Furious 8 Are you a fan of explosions, high-speed persecutions, and adrenaline bombs? This movie is exactly what you’re looking for. A woman makes Dominc Toretto go back to the world of crime. The thing is his friends might be in danger this time. Want to know what the best part is? Gorgeous star Charlize Theron is the villain in the story!
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SERIES
Alien: Covenant This movie is the sequel to “Prometheus ” and the prequel to “Alien: The Eighth Passenger”. The Covena nt ship gets to a planet that looks ideal for human living. The pro blem is the strange creatures on it. They might want to serve themselves some human meat. Go watch it and jump out of your sea t again!
Better Call Saul The third season of this TV series is coming up! This show is a prequel to one of the most popular TV series ever, Breaking Bad. It’s about the life of lawyer James “Jimmy” McGill before meeting Walter White. We’ll see how Jimmy becomes Saul Goodman. As Saul, he’s more than OK with providing legal services to the most infamous criminals.
Pirates of the Caribbean: Dead Men Tell No Tales A terrifying pirate known as Captain Salazar just escaped the mysterious Devil’s Triangle. Now he’s after our beloved rascal, Captain Sparrow. He will need to find the legendary Trident of Poseidon. It’s is an artifact to control the seas and fight Salazar back. Sounds exciting, doesn’t it?
Science fiction lovers can’t miss this show. The Wachowski sisters, who created The Matrix trilogy, wrote this powerful series. It’s about eight people who’ve never met before. In fact, they live in different parts of the world. They discover they can communicate with each other mentally and emotionally. The second season will premiere soon!
Photo: Disney, UPI, 20th Century Fox.
Sense8
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Progressive
must wear women By Verónica Aguirre
Fresh and radiant Spring-summer season 2017 is here. It has a great variety of garments to have a stunning outfit collection for your next vacation.
A retro style
This bikini reminds us of those Brigitte Bardot wore in the 1960s. No doubt it’ll make your curves catch the eye.
A must
Sandals should be fun and make you stand out from the crowd. Multicolored ones are the perfect fit.
Less is more...
One of the most feminine accessories ever are earrings. These lovely stars are perfect for a beach look.
A little bit of skin
This season, tops are essential to show your beautiful tanned shoulders.
Color, color, color!
In spring, one of the shades we’ll see most in garments is orange. This layered skirt looks fantastic, doesn’t it?
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For the rocker girl Leather jackets are basic for those cool nights this season.
An appealing detail
Photo: Courtesy H&M, Oysho, Tory Burch, Swatch, Dockers, Samsonite,.
Stripes are all the rage this spring and give your look a flattering touch.
Modest but till fabulous Shorts in spring will be a bit larger but sexy as usual.
Captivate them all Be the bombshell with dresses and loose shirts, both at the beach and in the city.
The ideal detail
Sunglasses should highlight your features. This season, make sure you pick out the right ones according to your face type.
Careful!
When we plan a trip the last thing we have in mind is our bags. This can be a reason why our garments deteriorate without a good explanation.
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Progressive
must wear men By Verónica Aguirre
Let’s go to the beach!
Spring is here and with it comes the warm weather we just adore. Store your winter clothes back up in the closet. It’s time to prepare your outfits for your next vacation.
Always on time
A waterproof watch is basic to avoid being late for those important occasions. No worries when it goes into the sea, either.
What about this? Make the most of your look with these polo shirts. This season they’re fitter and kiss buttons goodbye.
When going for a dip
Solid or printed swimsuits will show the best of you after hours at the gym. Lower on the hips
Same as pants, wear Bermuda shorts on the hips for a stylish and casual look.
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An essential Men always travel light and say the key is having fun. This backpack is not only spacious but also waterproof. What else do you need?
Casual elegance Have a sensational and easygoing look at the beach. Try not to look untidy or messy.
The scent
Photo: Courtesy H&M, Old Navy, Dockers,Original Penguin, Casio, Reebook, Lacoste, Scappino.
Lotions with notes evoking the sea will be a real must in men’s closets this season.
Casual T-shirts have always been part of men’s outfits and this season they have various patterns with either thin or thick stripes.
The accessory Wearing caps is part of a man’s nature. They’re a must in a spring look.
Basics Steve Jobs appeared wearing his black sneakers and set the trend. Since then, sneakers have acquired a more prominent place. This time, singer Kendrick Lamar teamed up with Reebok and released the Club C. They’re comfy, high quality and awesome.
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Progressive
must have
By Raúl Rodríguez Cota
For the Child We All Have Inside In April we celebrate Children’s Day. Which gadgets would you most want to get? You’re not a kiddo anymore, but who cares? You’ll enjoy them anyway. Check out our list. What else would you add to it?
More than an old cartridge You might still have your Nintendo console. Do you even have some cartridges just to remember good old days? 8BitMemory did the same with its NES Hard Drive. What do they use them for? These cartridges are now cases to protect 500 and 750GB hard drives.
APPS
Carry on playing
The PlayStation app is an extension of your PlayStation digital account. It’s an easy way to text your friends, find new friends and explore your ongoing games. Take your gaming experiences everywhere.
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Don’t lose control If you’re a videogame geek, you’ll love Nintendo Controller Coffee Table. Coffee time? Place your cookies and mugs on this wooden coffee table. Time to play? Use it as real controller to play Nintendo. Just remove the glass on top and connect it to your console. Have a blast of a day! Make more friends
Yik Yak is a location-based social app that lets you connect with people who are within 8 kilometers. This way, you can create discussion threads known as “Yaks” and feel close to your community.
A country house for bikers The size of Pop-up Camper is ideal. Take it behind your bike for short or long trips and have a rest. It’s a great choice for a night’s sleep as well. The camper has a tent where you can relax. It also includes a compartment to keep your stuff safe. n with Be a child and have fu these apps and gadgets.
No need to skip classes anymore
Do you remember those school days you spent at the arcade? Well, they’re back! iCade is a miniature version for iPad of these consoles. Its controls are real for a genuine gaming experience.
To remember is to live ag ain
Do you feel nost algia when you remember instan t polaroids? To capture those m agical moments again, here’s Pola roid Z340 Instan t Camera. It has a 14 megapixel di gital quality. Besides it’s compatible with SD memory cards, this way you can extend it s memory and functionalities. Ed it your pics befo re printing them an d treasure those special moments .
Creativity mode: on
Layout is the number one app to combine different photos in the same image. You can adjust, rotate and rearrange images and share them on Instagram. Developing your artistic skills has never been easier!
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Intermediate
personal finances Staff
s l ia n n e l il M s g in h T e Som n O y e n o M d n e p S ’t n o W Cable TV
be watching TV isn’t an option. TV contents can so , era ital dig a in n bor e wer s nial len Mil lets, and cell phones. They won’t need to tab ers, put com as h suc , ices dev bile mo seen on worry is having streaming or online access! pay for a cable TV subscription. Their only
We’re living in a changing digital era that adapts to young people every day. This new generation known as Millennials no longer invests in what previous generations used to. According to Time Magazine, Millennials won’t spend their cash on the following goods or services. What do you think?
Financial markets
This generation grew up in the middle of harsh devaluations of the peso. That’s why specialists say Millennials won’t invest in a stock market. Instead, they may well have a hiding place for their money. Besides, many of them know very little about investment or fund plans to save and make money.
Wholesale stores
One of the main characteristics of this generation is thinking small. They aren’t going to buy toilet paper for the whole year! The same goes for house supplies that can last for so long. Not having their own house means every inch of their space is sacred. They don’t really want to flood themselves with unnecessary products. Instead, this generation spends the most on trendy restaurants, catering, fast food, etc.
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Housing We all wish to have a ho use of our own however this generation in particular doesn’t have the money to buy on e. In addition, they lack a jo b with the perks necessary to purchase a property. For the few, who have such a job, they might not even consider this priority. So living with th eir parents or in a rented pl ace is a more realistic choice.
Marriage the best” are common “The later, the better” or “Cohabitation is Research made a phrases among millennials. A study by Pew ennials will decide to huge revelation. They say only 26% of mill they don’t want to get married between 18 and 32. It’s not that they’re a little older get married. They just want to do so when and more economically stable.
65%
de of their income
goes to rent
They are ecofriendly and support fair trade. They try to eat healthy and love social networks and technological innovations. However, they earn little or less than their parents at their age. That’s why consumption habits have changed radically. Millennials prefer using and enjoying rather than owning things.
Kids
In connection with the previo us aspect, having children req uires both economic and emotion al stability. Millennials will fee l economically and emotionally prepared some years ahead. They’re more focused on rea ching a higher professional lev el than other generations. Eventu ally, it can take them longer to achieve their goals before hav ing kids. Becoming parents at 22 (as other generations did ) isn’t part of their plans. It wo uld mean giving up their inner fre e-spirit traveler or their higher education aims.
Health Insurance
This generation believes they won’t get sick. As a result, they’re going to spend their beloved money on other things. Another reason is Millennials aren’t very aware of health plans and reforms. They know little of both the benefits and consequences of such plans and programs.
Luxurious
Travel
need luxury to travels most. But they don’t at th ion rat ne ge e th ing no is is Th pack, leave home, and get go ck ba a e tak t jus ey Th . rld ks. explore the wo s and gold curtains, no than ise cru s, tel ho tar e-s Fiv . ere matter wh
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Intermediate
happiness
Special Investigation
7
Habits to Achieve Success
When talking about successful youths, you might think about Facebook’s creator, Mark Zuckerberg. Did you know he owns a
fortune of around
$50 billion dollars? Anyway, the thing is
such accomplishments aren’t easy to make true. But
they aren’t
impossible, either. Sean Covey said there are seven habits that can make anyone successful, including you.
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1. Be proactive
This is key to triggering the other habits. Take control of your life. Proactive people must understand they’re responsible for their own happiness or misery. Don’t blame others for your own actions or feelings.
Do you think these habits ar e easy or difficult to follow? Give th em a try today and the day afte r and succeed. As the saying goes , life is a one-time offer, use it well.
2. Begin with the end in mind
You might be unsure about your life, values, and goals. You could even be wondering who you really are. Don’t waste your time thinking about other people’s opinion. Focus on what target you’re aiming at. How does it project you in the future? Say your goal and write it once and again. In the end, it’s all about a mission you want to accomplish in life. Making it your personal mantra can help you face life with a clearer mind.
3. Put first things first
This practice helps you prioritize and manage you time. You’ll concentrate on completing the most important things in life. Putting first things first also means learning to overcome fears. Be strong when times get tough and live life according to what matters most.
4. Think Win-Win
Foster the belief that it’s possible to create an environment where you can win. There’s a simple principle underlying this habit. Any discussion or situation can lead to a mutually beneficial solution. Learn to celebrate others people’s achievements instead of feeling threatened by them.
5. Seek First to Understand, Then to be Understood
Listening involves paying attention, but most people don’t. One of the biggest frustrations in life is feeling no one understands you. This habit is about acquiring the greatest ability to communicate: active listening. It’s crucial to empathize with others.
6. Synergeniztweo or more people work
Synergy happens wh ind ething better. Have in m m so e at cre to er th ge to ng “your way” by developi that things needn’t be r better by adopting a fa this habit. Things can be ts us perspective. Synergy le superior and collective and people around us. appreciate differences
7. Sharpen the saw
There’s no need to live such busy a life and forget about you. When you sharpen the saw you keep focused on yourself. This also means you become stronger to face challenges. Renew your mind, body, and spirit and continue active for whatever comes.
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Foundation
traveller
By Raúl Rodríguez Cota
Magical Towns for the Adventurous Kind Do you want a place full of emotions or fun? Would you like a quiet place to relax? We recommend these five magical towns in Mexico. You’ll have a wonderful time and enjoy life. Keep reading!
Pátzcuaro, Michoacán
If you like nature, you can’t miss out this beautiful town! In purépecha, the local language, Pátzcuaro means “Door to Heaven.” Here you can see the lake of the same name. There are islands like Janitzio, Jarácuaro, Pacanda, Tecuena, Urandenes, Yunuén and Copujo. Have a go with the local toys and enjoy like a child. Visit the famous toy collection at the Templo de la Compañía de Jesús. It´s a place full of adventure!
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Valle de Bravo
Young people love water sports, right? This spot is ideal for an adrenaline rush. You’ll experience so many emotions in this place. There’s an artificial lake where you can try waterskiing, fishing, windsurfing, kayaking and paragliding! Besides, explore the town’s art galleries and handicraft shops. Best of all, it has such pleasant warm weather all year round. Start packing your bags!
Humantla, Tlaxcala
For those who enjoy sweating cold and danger, visit this town. Go in July and enjoy Huamantlada or Huamantla’s Fair. It celebrates the Virgin of Charity. This fair holds a running of the bulls like in Pamplona, Spain. Just imagine, people trying to escape from a herd of bulls running furiously in the streets. Do you really think you’re that brave? Then give it a try and attend this exciting event.
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traveller
Bacalar, Quintana Roo If what you want is peace and quiet, Bacalar is a must. In this magnificent place you can admire the lagoon of seven colors. Go swimming, scuba diving, or fishing in this paradise. The spectacle starts at dawn. With the sunrise, the sea turns into different shades of blue. Do you want a pinch of mystery too? People say this area is the home to aluxes. They’re elves of the Maya mythology that love playing tricks. Enjoy this amazing and mystical destination!
Arteaga, Coahuila
Did you know you can go skiing in Mexico? This magical town has a skiing resort. It is open every single day of the year. In winter, temperatures are very low. In the summer, the track continues active and open with artificial snow. No need to leave the country to see snow! Besides, its forests and mountains give Arteaga a European touch. That’s why people know this place as “Mexico’s Switzerland.” As you can see, Mexico has lots of magic. These fabulous destinations are a proof of it. Don’t think twice and just take your bags. You should get going soon. Great adventures are waiting for you there. You’ll never forget or regret your visit!
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lifestyle
Vantage
Photo: Courtesy Werevertumorro/Gabriel Montiel/; Chumel Torres/HBO.
By Victoria PĂŠrez-Abad
Who’s an influencer and what does it take to become one?
Facebook, Twitter, YouTube, Snapchat, are the favorite platforms Latino llowers. influencers use to reach their fo 26
Journalists, actors, politicians, and someone with a presence in the media (newspapers, radio or TV) have always been considered trustworthy opinion leaders. But the boom of social networks and Internet apps changed this trend. All sorts of opinions can reach audiences more actively and closely nowadays. It is young people in particular who now want to inform their generation using different media. Above all, they want to make use of the freedom of speech they cannot find anywhere else.
Who’s an influencer?
a great It’s the person who has orks presence in social netw their and exer ts influence on followers.
YouTube gave birth to current influencers Facebook was the first social network that made people get closer regardless of their location. Nevertheless, it was YouTube the platform youths chose to create online content and gather huge numbers of followers. That’s how we got to meet Werevertumorro or Caelike, two young videobloggers that humorously presented adults’ behavior towards new generations. They also said bluntly what every youngster had in mind but didn’t dare say out loud. Currently, two crews dominate YouTube in Mexico. One is W2M (Werevertumorro), who has 1,810,571 followers and his own channel with 12,917,249 subscribers. The other is No me revientes (Yayo Gutiérrez) with 2,044,523 followers. This last crew’s member Luisito Comunica has 4,614,152 followers in his personal channel, not bad at all.
Chumel Torres is an influencer who has made his own way. His YouTube channel El pulso de la República has 1,830,164 followers. Such has been his success that he’s exported his show Chumel con Chumel to cable channel HBO GO. We hope this leap will boost his career unlike other influencers who lose credibility after joining traditional media channels. The power of networks has enabled influencers to engage in sectors they’d never imagined, like JuanPa Zurita. Besides his 3,881,426 followers, he walked the runway for Dolce & Gabbana in Milan last January.
Werevertumorro 12,917,249 followers Luisito Comunica 4,614,152 followers El pulso de la República 1,830,164 followers 27
lifestyle
Who are the best?
Types of Influencers
Last year saw the second edition of the Eliot Awards. This event recognizes the most influential leaders in social networks and digital media in Mexico. The winners per category are:
1.- Consumers. They’re independent spokespeople who speak well or badly about a brand according to their own views. They support their opinion with videos or images.
Storyteller: Luisito Comunica Break in News: El pulso de la República The Influencer: JuanPa Zurita Integrador: Werevertumorro How to tube: Craftingeek Gamer: Fedelobo Social Sound: Mario Bautista Humor: Luisito Rey Instagramer: SantiagoPGM Migrador: Carlos Loret de Mola
gers or ors. They’re blog 2.- Communicat mber ith a certain nu videobloggers w . They are social networks of followers in . rts in their field considered expe 3.- Opinion leaders. They talk about a brand because they like it and recommend it by word of mouth. 4.- Celebrities. Th ough this segmen t is going down, they ’re still great influ encers among their fans in social networks . They become the spokespeople of a brand or a social action.
5.- Explorers. They search the latest trends on the Internet. If they like a brand, they share their impressions with their followers.
ey do 6.- Reporters. Th ovide their research and pr the latest community with a wide information on ts. range of subjec
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Do you have a favorite?
Chumel Torres, creator of El Pulso de la República and Chumel con Chumel.
According to a survey conducted to high school youths, these are the most prominent influencers: 1.- Luisito Comunica 2.- JuanPa Zurita 3.- Yuya 4.- Camerón Dallas 5.- Tyler Oakley 6.- Sebastián Villalobos 7.- Alejo Igoa
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By Elizabeth Monroy
Ramiro Fumazoni Where Talent and Charm Meet At Once
Ramiro was studying management in his native Argentina when, at the age of 19, he had the opportunity to come to Mexico to try his luck as a model for only three months. Since then, he has lived in different countries and has excelled both at modeling and acting.
Ramiro is an extroverted man who began working as a model to make a living while studying, but the countless job opportunities to work with Glenda Reyna’s Agency made him continue traveling outside Argentina. After completing a four-month contract in Mexico, he moved to the United States, then Korea for two months, and Japan
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for another four months. Later, he went to Taiwan for two months, and Hong Kong for another two. All these visits were part of his work in the world of modeling because Reyna sent him to model for clothing catalogs. Later, he tried his luck with a home remodeling business in 2006 with the boom in real estate, but a major debacle made him lose all the money he had invested. However, the unconditional support of his wife, Jessica, encouraged him to get over this defeat. Also, his friends and fellow citizens,
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Getting ready and enjoying improvisation Since then, he hasn’t stopped working on different projects as an actor. Thanks to the opportunity to perform on TV, in movies and comedy theatre, he says that what he enjoys most is the latter. “I enjoy theatre a lot because it’s live and the reaction is straightforward as the audience is in front of you. I started a little old, at 34, and now I am 45. Humberto Zurita gave me my first chance on stage and together we co-starred a soap opera with Edith González for TV Azteca in 2013, Vivir a Destiempo.” “One day, Humberto asked me to take part in the play: Papito Querido, and we
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had a blast. He was my director. We went on stage with lots of people watching us and the feeling was just amazing. In stage acting you can improvise and get the gist of it. I think we did well together because the audience was laughing all the time. I later appeared in Una Eva y Tres Galanes, which we may set up again this year,” says Ramiro while keeping an eye on little Bianca’s food and making sure Ramiro Junior doesn’t wake up crying. He says films are different since there are too many takes and repetitions. He reveals his film Ficción a Domicilio will be released this year, casting Ana Layevska, Oswaldo de León, Guillermo Iván, and other talented actors. Ramiro told us he prepares hard for every character he chooses, but he also likes to be directed. He thinks it’s really important to listen to the directors and go along with them. “If you team up with the directors, and if you listen and let them guide you, you’re likely to do a better job. Before they get started with the project, the directors already have the plot and every character perfectly clear.”
A man of great challenges There is another challenge that he’d like to face soon: to play a character with a disability. “There are techniques to cry and that kind of things, but playing a disability is a lot more difficult. I remember the movie Monster, with which I felt great respect for Charlize Theron. How could a gorgeous woman play an alcoholic and drug addict? Besides, she had to put up weight.”
Photos: Courtesy Ramiro Fumazoni.
Juan and Maki Soler, encouraged him to have a go in acting. In 2006, Fumazoni met with wellknown teacher and director René Pereyra to test himself and find out if he had the talent to pursue such a profession. “I told him: ‘Let’s not waste your time or mine, if I don’t have the talent for this, just tell me. I won’t become an actor just because of my blue eyes,’” he remembers. “I started studying with René. During our second class, he asked me to do a monolog. He said I could continue studying and I took classes for a year and a half, three times a week, six hours a day. I later took accent reduction training, which didn’t work,” he jokes. “I also trained in accent reduction with Miguel Ángel Gabriel at Televisa.” In 2007, TV Azteca called me to co-star mi first soap opera with Omar Fierro and Anna Ciocchetti,” he says.
When I ask him if he considers himself a good actor, he blushes and says he prefers the public to decide. He firmly adds that people believe in actors when they can convey feelings and emotions with their eyes, such as Christian Bale and Leonardo Di Caprio, both of whom he admires. The interview is coming to an end, but Ramiro doesn’t mind sharing something else: apart from his film to be released this year, he has a project for teens with Nickelodeon. He adds he’s already recorded two pilot chapters and the series might be broadcast in August. Nevertheless, at this stage of his life, being a full-time father of his twins is what inspires him most: “I love being a dad. After the interview, I will put my sneakers on and take them to the park to play with them.”
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Intermediate
career
Special Investigation, with information from Forbes Mexico and World Future Society CapĂtulo Mexicano, A.C.
The Seven
Jobs
of the Future
fessional level. Very One of the greatest changes will occur on the pro ertheless, changes also well-trained professionals will be necessary. Nev have to do with the workplace as we see it today.
Technological innovation continues bringing substantial changes. As an example, business models that remained immutable for so long are shifting. At the same time such innovation is boosting industries considerably. That’s the case of advertising content in social networks. As a result, unimaginable sectors are making their way to stay.
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1. Pharmers
ceutical) Nutraceuticals (nutrient + pharma future. represent one of the meals for the s who design Similarly, pharmers will be the one ke genetic and grow grains and foods. They ma intrinsic changes to foods to enhance their vitamins nutritional properties. These include ed in grapes and proteins. Antioxidants contain mples. These and Omega 3 in fish, are good exa ervising specialists also focus on farming, sup y also carry grains’ conditions and growth. The designing out pharmaceutical tasks such as experimental protocols.
3. Nanodoctors 2. Tailor-made content
desig
ners These professionals are experts in data analysis and at interpreting cons umers’ preferences. They ’ll devote their day to asse ssing the information collected by various ch annels (social networks , video streaming, e-com merce, etc.). They tell companies how to plac e their product and wh o to hire to do this.
Nanodoctors will be able to administer nanodrugs. The purpose is to treat illnesses such as cancer or epidemiological problems. They will be fully prepared to operate nanorobots. These are used for performing surgical procedures where human hands cannot. Applications of nanomedicine also include tissue and organ regeneration and genetic engineering.
4. Wind farmers
know about environmental mechanical As the name says, wind farmers are more and more required. They hasn’t been fully used. Mexico, for example, engineering and meteorology. Wind power has a high potential that , its installed infrastructure only produced has a wind potential of around 50,000 Mega Watts (MW). Nonetheless use of alternative sources of energy. Specialist 1,282 MW in 2012. Today, there is a notable tendency to a higher next years. technicians and engineers will find good Jobs opportunities in the
5. Biometric security specialists
The devices we use in our everyday life will have more complex security systems. In 2013, we saw the first fingerprint ID smartphone appear. Same as with facial authentication. But what’s next? We’ll see iris identification more and more. There’ll be more technicians designing these technologies or improv ing previous functionalities. Smartphones will offer better features in voice recognition, for example. Biometric security specialists are jobs are required at software development and security companies or even governments. There are some bachelor’s degrees in biometrics in the USA.
6. Geriatric consultants
The world population now enjoys a higher life expectancy thanks to medical advances. As people get older, the need to have healthcare specialists grows, too. But not only that. We’ll need experts who advise us on planning activities to increase life expectancy. To do this, specialists must gain comprehensive professional preparation. For example, they must be fully trained in nutrition and physical activity.
7. Virtual archive specia
lists
Our information storage capa city is growing and with it our capacity to produc e it. Organizing such amounts of information will require specialists to protect and arrange data. Th ey’ll also be in charge of deleting information we no longer need or want: comments or tweets we ma de and don’t intend to keep anywhere will be gone forever!
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success story Staff
Cuando las necesidades se convierten en retos Como cualquier adolescente de su época, Rubí Torres pasaba horas viendo la televisión casi sin parpadear, lo inusual es que se entretenía viendo noticieros, documentales y programas de tipo histórico o científico. Además, le encantaba leer cualquier revista o periódico que se encontrara a su paso y escuchar estaciones de radio que transmitieran noticias todo el día. Pero su gusto por los medios de comunicación comenzó desde que era pequeña con la televisión, se entretenía viendo caricaturas y programas infantiles. De hecho, algunos fines de semana cuando sus padres dejaban que se quedara en casa de sus primos a dormir, solía ser la primera en levantarse, eso le garantizaba que nadie le ganara el cómodo sillón rojo que quedaba justo en frente del viejo televisor que transmitía en blanco y negro su programa favorito.
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“De niña era casi imposible que mis papás me quitaran del sillón cuando estaba viendo la tele, me encantaba ver Chiquilladas, Odisea Burbujas y En familia con Chabelo, pero lo chistoso es que mientras los veía lo único que me preguntaba era cómo es que se hacían esos programas. Yo creo que así nació mi gusto por los medios de comunicación”. Al comenzar la preparatoria, Rubí ya tenía muy bien definido lo que quería estudiar, sin embargo, los comentarios que escuchaba sobre lo difícil que era trabajar en los medios de comunicación, las pocas oportunidades de trabajo y la presión que ejercía su papá para que estudiara Derecho la atemorizaban. “Recuerdo que me fue muy difícil llenar la solicitud del pase reglamentado para la universidad, sentía tanta presión por parte de mi familia. Para ellos, Comunicación y Periodismo no era una profesión seria, sino un capricho hippie que no me iba a servir para nada o al menos eso me decía mi papá. Después de terminar la carrera de Comunicación y Periodismo, surgió la primer oportunidad laboral para Rubí, trabajar en el área de Comunicación Social de la Delegación Benito Juárez, aunque el gusto le duró poco pues la movieron a un área administrativa con muy poca relación con su profesión. “Me desilusioné un poco, me movieron de área con la promesa de regresarme a Comunicación Social, pero eso nunca pasó, y al final tuve que renunciar. Después me contrataron como reportera en “Lasalud.com” un suplemento del periódico El Universal que en ese entonces se publicaba cada 15 días, aunque tampoco trabajé mucho tiempo ahí, me despidieron por no saber inglés”. Esta experiencia motivó a Rubí Torres para que comenzara a tomar clases de inglés en una escuela pública. Sin embargo, por falta de tiempo y porque en ese momento la escuela no se adaptó a sus necesidades, Rubí no continuó con sus estudios del idioma.
Fue hasta que nuevamente a causa de su trabajo, Rubí se vio en la necesidad de buscar una escuela de inglés que no sólo se adaptara a sus necesidades de horario, sino que también le proporcionara las herramientas necesarias para que en poco tiempo, a través de métodos sencillos y divertidos aprendiera a hablar, escribir y escuchar en inglés.
Honestamente, las clases de inglés que imparten las escuelas públicas me parecen muy deficientes y los programas que siguen muy poco efectivos para que los niños, jóvenes o adultos aprendan un idioma que desde hace años es indispensable para su desarrollo escolar o laboral .
“Mi experiencia en Harmon Hall ha sido muy divertida; su método de enseñanza me encanta porque es fácil de entender, es muy práctico y los maestros son profesionales. Además, existen varios planteles cerca de mi casa, sin duda, esto es un beneficio muy importante, pues mi trabajo no me deja mucho tiempo libre, pero Harmon Hall se adapta a mis necesidades. Así, puedo tomar mi clase en diferentes horarios y en el plantel que se encuentre más cercano a mí”. “Me siento muy contenta, porque además de que estoy en un proceso de aprendizaje muy importante para mi desarrollo profesional como Coordinadora de Medios de un senador fronterizo, aprender inglés dejó de ser una pesadilla para mí y pasó de ser una necesidad a un reto, en el que estoy segura saldré victoriosa gracias a Harmon Hall”.
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news harmon hall
¡Practica fuera del salón! Aprovecha al máximo tu plataforma
La plataforma Harmon Hall Online es el complemento ideal de tu curso presencial para que sigas mejorando tu inglés aun fuera del salón de clases, ya que la plataforma se encuentra disponible las 24 horas del día, los 356 días del año.
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Las sesiones internacionales grupales son moderadas por profesores nativos (cuya lengua madre es el inglés) o bilingües (que hablan tanto inglés como español) para adaptarse a tus necesidades y nivel de manejo del idioma.
Te puedes conectar en cualquier momento y en cualquier lugar, desde tu computadora, tableta o teléfono celular.
Los grupos temáticos se actualizan cada semana con información y noticias de diversas industrias como negocios, turismo, entretenimiento, etc. Y están alineados al curso en el que estás estudiando.
Gente de todo el mundo espera hablar contigo
¿Qué esperas? 39
Photo: White Rabbit.
who are you?
What best describes your character? My good humor. What’s the quality you most like in a man? When they keep their word, and loyalty. And in a woman? Her strength. What do you expect from your friends? Nothing, just for them to be my friends without asking for anything in return. What’s your main defect? I trust people too easily. What’s your favorite hobby? I like playing tennis and dominoes. What’s your ideal of happiness? We must do something every day to make it happen. I believe we can find it in every aspect of life. If you’re happy at work and with your family and friends, you’ll have pure happiness. What’s your greatest misfortune? Losing a person I love. If you didn’t work in human resources, what would you like to be? A mechanical engineer. What’s your favorite color? Blue. What country would you like to live in? Spain. What’s your favorite flower? White roses. A bird you like? Eagles. Who’s your favorite writer? José Saramago. Do you like poetry? A little, I have read Mario Benedetti.
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Ovidio Noval Aguilar is Deputy Head of Human Resources at Harmon Hall. Let’s get to know him a little bit more!
Who’s your sci-fi hero? I don’t have one. I’m not very interested in science fiction or comic books. Who’s your favorite composer? I’ve always liked Queen, especially Freddie Mercury’s lyrics.
What do you hate most? Traffic. Is there a historical figure that you can’t stand? Benito Mussolini. What war event do you admire? The Fifth of May Battle.
Do you have a favorite painter? I like impressionists like Monet, Renoir, and Van Gogh. My number one is Monet.
What gift of nature would you like to have? To fly.
Do you have a real-life hero or heroine? My mom. Talking about celebrities, it’s Roger Federer.
How would you like to die? Without noticing.
What makes you laugh? What habit can’t you stand from others? Usually everything, I always smile. Smoking cigars. I can stand it for a few What place should we all visit? minutes, but if someone’s smoking too Paris. much, I’d rather go out.