2021 Family Cookie Guide

Page 6

4 Ways To Sell Cookies It's up to the troops and individual families to determine their comfort level with participating in the Cookie Program. Here are ways to safely conduct a successful cookie program this year.

Online Sale

NEW: Shipping Subsidies

Through Smart Cookies (powered by ABC Bakers), girls can set up an online store to run their cookie business. Throughout Cookie Season (March 13 - April 18) girls can send eCards inviting family and friends to purchase cookies. She'll also get a web link to her online store that can be shared via text, email, social media, etc. With that link, cookie customers can place their cookie order, pay with a credit or debit card and choose from two delivery options.

1. Direct Ship (Contactless)

Let those long-distance friends & family know! Badgerland is subsidizing shipping costs this year for its Direct-Ship cookie customers. For every dozen boxes they purchase, they'll save an additional $6 in shipping.

The customer's order is shipped directly to the customer in 10-14 business days from the ABC Bakers fulfillment center. Girls never have cookies on-hand. Shipping subsidies are available in 2021!

2021 Direct Ship Shipping Rates # Packages Purchased

Shipping Fee

2. Girl Delivery (Minimal contact)

1-5

$12

Enabling the girl-delivery option in Smart Cookies allows customers who live nearby to save on shipping by requesting that the Girl Scout deliver their cookies. The family has up to 5 days to approve the Girl Delivery order (parents can reject orders that might not be within driving/delivery distance) and the customer's card is charged. The girl/family then reaches out to the customer to arrange a contactless/porch delivery. Once the family approves the order the customer's credit card is charged. (Families can reject an order if it's not within driving/delivery distance.) The girl/family then reaches out to the customer to arrange a contactless/porch delivery.

6-12

$6

13-17

$18

18-24

$12

25-29

$24

30-36

$18

37-41

$30

42-48

$24

49-53

$36

54-60

$30

TIP: Girls can pass out business cards and/or door hangers that include the URL link or QR code to her unique online store. (A QR code can be created easily and for free online. Customers scan the code with their smartphone camera and are automatically taken to her online Smart Cookies store to place and pay for an order.)

How To Set Up Your Girl's Smart Cookies Account

Girls who send 15+ eCards through Smart Cookies earn this patch.

1. Registered Girl Scouts will get an email invitation the first week of March that includes a link to register her Smart Cookies account. The email will come from 'noreply@abcsmartcookies.com'. 2. Once registered, another email will be sent to the caregiver's email address confirming the username and password. 3. Girls can login, setup their dashboards, add contacts, create upload sales pitch and thank-you videos...then get started building their online business! 6

4. The family will need to enable the "Girl Delivery" feature when setting up her account if she plans to offer that option to her customers.


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