Rate Only Campaigns PDF - November 2024

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MarketingCampaigns

November2024

Over the past 30 days, the Marketing department has successfully launched multiple highimpact campaigns across Retail and Product channels. The campaigns have come alive through RAC, organic social, the LO Social Program and beyond.

This PDF highlights the creative work that came out of these campaigns.

Retail Campaigns

Br aking N ws Campaign

D bt Statistics Social Campaign

Loan Products

RateReduce LO Socia

Debt Conso idator

One Time C ose Construction

Residentia Commercia

Fix and F ip

Retail Campaigns

Cash-OutEmails

The Cash Out Refi Email campaign was designed to create a bank of creative that can be used to target cash-out refi customers. The emails will be used for both Consumer Direct and Retail customers.

Pitch In to Fight ALS Fundraiser

The Pitch In to Fight ALS fundraiser was a 5-day effort which united Rate employees, partners and community in a shared mission to support six nonprofits in ALS research and resources. Through engaging social initiatives, we raised over $1 million dollars to fight ALS, exceeding our initial fundraiser amount and creating hope for a future without ALS.

PITCH

Consumer & Agent

From November 4th to November 8th, I’m teaming up with my friends at Rate Companies in the fight against ALS. We’re pitching in to raise $1,000,000 through their exciting new fundraiser.

We need your help to get there. Rate is matching all donations in a 1:1 double play, so your contribution will go even further.

Thanks to your donation, we’re getting closer to our $1,000,000 goal — but we’re not there yet. We still need your help to close this out and bring home the win. Remember, Rate is matching every dollar in a 1:1 double play, so every donation makes a big difference. This is the final stretch, and your contribution could be the one that gets us to our goal.

Ready to pitch in? It’s easy!

Click below to donat

Invite others to pitch in

Post your pitch on social media using our

step-by-step guide

I’m proud to be part of this cause, and I hope you’ll join me in making a real, lasting impact.

Donate now

Dear [First Name],

We're excited to announce Pitch In to Fight ALS – our weeklong effort to raise funds and awareness for ALS research. From November 4th to November 8th, we’ll be raising $1,000,000 to donate to ALS nonprofits and we need your help to make it happen.

Ready to pitch in? It’s easy!

Ready to pitch in? It’s easy!

Click below to donat

Invite others to pitch in

Post your pitch on social media using our step-by-step guide

Let’s rally one last time and make a lasting impact in the fight against ALS.

Donate now

Click below to donat

Invite others to pitch in

Post your pitch on social media using our step-by-step guide

Rate is matching all donations in a 1:1 double play, meaning your contribution will go even further. So let’s pitch in and fight ALS together.

Donate now

At Rate, we believe in making a difference. That’s why we’re launching Pitch In to Fight ALS, a weeklong fundraiser where we can come together to support ALS research and programs.

From November 4th to November 8th, we’ll be raising awareness and funds for ALS nonprofits, with a goal of raising $1,000,000.

Rate will match your donation 1:1 in a double play, so every dollar counts. Let’s rally and reach our goal!

PITCH IN TO FIGHT ALS

Intranet Banners

Check & T-shirt

Pre-approval letter updates

PRE-APPROVAL LETTER UPDATES

Summary

The objective of this campaign was to revisit the language and design of our
 pre-approval letters and cover letters to emphasize the power each one packs
 as a differentiator for our buyers.

PRE-APPROVAL LETTER UPDATES

PowerBid Cover & pre-approval letters

Loan Products

Fix and Flip Residential Commercial

This campaign targets seasoned investors and their referral partners. As a new addition to our suite of investment property loans, this product is designed for investors in need of short-term financing for fix and flips. This campaign comes to life through RAC socials, RAC flyers, and RAC emails.

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