HAIRDRESSERS JOURNAL INTERNATIONAL INSPIRING TODAY’S HAIRDRESSER
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HAIRDRESSERS JOURNAL INTERNATIONAL INSPIRING TODAY’S HAIRDRESSER
June 2020|hji.co.uk
ARE YOU READY TO REOPEN?
COLOUR
CUTTING
STYLING
PRODUCT & BUSINESS KNOWLEDGE
June 2020
Tracey Devine Smith
CONTENTS
76
News
05
Industry News Keep your finger on the pulse with this month’s news round-up
12
Digital News What’s new on our site and social channels
Business
15
Freelance Advice Tips for freelance and self-employed hairdressers
16
Creating a Profitable Team 5 ways to help each team member increase their profits
18
Big Debate Should all salons tackle hair loss issues?
20
HJ Insider An insight into how you’re preparing to reopen your salon
71 30
Features
25 28
The Post-Lockdown Colour Cheat Sheet Solve all of your clients’ colour dilemmas Root For It When clients return to the salon encourage them to make a statement
Regulars
30
Conversations on Colour An exclusive interview with Marc Antoni’s Dan Spiller
32
The Scents of Things to Come How to choose the fragranced products within your salon
Inspiration
40 35
Fashion Six exclusive fashion collections and a step-by-step tutorial
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35
Men’s Trends Men’s news and an exclusive fashion collection
76
Interiors Take a tour around Fry + Dean’s cool space
80
The Hot List The products to stock in your salon this month
82
Careers Melissa Timperley on life in and out of the salon
86
Life Through a Lens Luke Pluckrose reveals his most-loved images
Executive Director Jayne Lewis-Orr jayne@hji.co.uk • 020 3841 7360
Managing Director Mark Moloney
12
] Editor Laura Husband laura.h@hji.co.uk • 020 3841 7363
We l c o m e
I
t’s been a whirlwind month for all of us with Boris Johnson announcing his initial plans for easing the coronavirus lockdown. As it stands, hair salons sit alongside pubs and restaurants in being able to reopen from Saturday 4 July (at the earliest). In our second exclusive HJ Insider Survey, which you can read on page 20, we asked you to share your thoughts about reopening your business. Over half of you (56%) feel you will be ready to reopen your business on 4 July and interestingly, 34% of you feel confident that you will be ready to reopen before 4 July. Unfortunately, as yet there aren’t any official government guidelines on the procedures and safety measures you will need to put in place within your hair salon, barbershop or freelance premises. However, many organisations and brands within the UK hairdressing industry have created dedicated reopening safety guides to help you get started. You’ll find more information on the guides that are currently available on our news pages. Your clients are desperate to sit back in your chair and you will definitely be busier than ever once you are allowed to reopen so use this time wisely. We have a must-read on page 25 featuring the most common client colour dilemmas you will be facing once your doors reopen. There’s plenty of expert advice on how to fix them, as well as inventive ways to encourage clients to embrace their new ‘lockdown roots’ with bright and vivid shades. Our HJ Goes Live sessions are posted live on Facebook every week with the aim of giving you the chance to share your questions and concerns with others, spark debate and be inspired by new techniques and inspirational interviews. INSPIRING TODAY’S HAIRDRESSER
June 2020
Stay safe and well,
Content Writer Eleanor Vousden eleanor@hji.co.uk • 020 3841 7362
Group Sales Manager Jackie Brown jackie@hji.co.uk • 020 3841 7366
Deputy Sales Manager Matt Crane matt@hji.co.uk • 020 3841 7367
HAIRDRESSERS JOURNAL INTERNATIONAL INSPIRING TODAY’S HAIRDRESSER
HAIRDRESSERS JOURNAL INTERNATIONAL
Please let us know if there’s a specific topic you’d like us to cover as part of HJ Goes Live and we hope you are enjoying our free sessions!
Digital Editor Akesha Reid akesha@hji.co.uk • 020 3841 7377
June 2020|hji.co.uk
ARE YOU READY TO REOPEN?
On the cover: Hair: Amber Bird, Michael John Hair Artwork Make-up: Kelly Sadler Photography: Jack Eames
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Account Manager Jane Arrowsmith jane@hji.co.uk • 020 3841 7373
Events Manager Lizzi Diggins lizzi@hji.co.uk • 020 3841 7365
Events and Sales Administrator Melinda Park melinda@hji.co.uk • 020 3841 7374 Design Team Jaqui Palmer Alex Charlton-Roberts Daniel Parker Recruitment and Classified Gabriel Lartey gabriel@hji.co.uk • 0203 841 7376 Head of Global Marketing Chloe Skilton chloe@hji.co.uk • 020 7351 0536 Event Marketing Manager Katherine Cox katherine@hji.co.uk • 020 3728 9062
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INDUSTRY NEWS HAIR INDUSTRY SHOWS SUPPORT FOR REOPENING Many industry organisations have created safety resource guides to help your salon reopen safely and smoothly. Go to hji.co.uk to stay upto-date with the latest guidelines. HJ’s COVID-19 Salon Guidelines Hairdressers Journal International has created a set of guidelines for you to share with clients and for your salon to use as a starting point for considering safety once salons reopen. It is written in a clientfriendly way, which means you can share it on your social media channels, your salon website and your salon window. BABTAC – Back to Work Guidelines The British Association of Beauty Therapy & Cosmetology has an eight-page guide to prepare beauty and hair salons for post COVID-19 lockdown. BABTAC said: “Employers and staff should use this guide to help identify risk levels in their workplace and determine appropriate control measures to implement. Additional guidance or changes to current rules may be needed if COVID-19 outbreak conditions change. This could include the government and health organisations sharing new information about the virus, its transmission and impact.” The Hair and Barber Council – Back to Work Plan The Hair and Barber Council has produced guidance for the reopening of salons, barbershops and freelance businesses. The Hair and Barber Council said: “In the continued absence of any formal government guidance regarding what the industry must have in place for health, safety and hygiene purposes for returning to work, this Back to Work Plan will help you organise your reopening in a way that will give your staff and customers the confidence they need to know that you have taken all the precautions you can to protect them whilst on your premises.”
Henkel – Back to Work Programme Henkel, the parent company of Schwarzkopf Professional, Indola, JOICO, Alterna Haircare and Sexy Hair has created a one-stop initiative to equip salons with PPE, hygiene products, training and communication materials. Julian Crane, general manager at Henkel Beauty Care UK and Ireland said: “As salon doors are (hopefully) flung wide to welcome back clients, the industry collectively has one goal: To create environments that are safe and clean while observing social distancing, protecting teams and clients and most importantly creating safe places for clients to visit and leave with beautiful hair.” JOICO – Salon Health and Safety Guide JOICO Europe’s Salon Health and Safety Guideline Pack contains advice on how to practice safe social distancing whilst putting clients at ease and maintaining their safety at all times. The guide features equipment recommendations, hygiene standards and PPE information for salon owners, freelancers and mobile hairdressers. L’Oréal – Back to Business Salon Support Guide L’Oréal Professional Products, which includes L’Oréal Professionnel, Kérastase, Matrix, Biolage and Redken, has prepared a 48-page Back to Business Salon Support Guide to help salons reopen. L’Oréal Professional Products Division UK & Ireland managing director Béatrice Dautzenberg said: “Together with industry trade bodies we are working to provide information to aid the preparation for the safe reopening of salons – with care for you, your teams and clients as the main priority.”
NHBF – Back to Business Guidelines The NHBF wants to show the UK government the industry can work safely to avoid delaying when salons and barbershops can return to work. NHBF chief executive Hilary Hall said: “We strongly believe there is a need for sector-specific guidance for hair, beauty and barbering. We have worked with members, our health and safety team and other industry bodies to develop robust guidelines that show salons and barbershops can operate safely when they reopen. These guidelines have been shared with our government contacts and will help salons and barbershops make full use of the time available to prepare for reopening.” Salon Success – Here for You Resources Salon Success has created a hub with key brand assets, documents and resources to help you prepare for a successful future. Salon Success managing director Simon Tickler said: “Whilst we do not yet have official government guidelines, we should still prepare for the reopening of salons.” The key resources include a checklist for preparing to reopen the salon, a post COVID-19 safety and care strategy for salons, vlogs from business expert Ken West and ‘We’re Taking Precautions’ posters. Wella Professionals – #ReopenWithWella Toolkit Wella Professionals has a selection of COVID-19 Essential Guides ranging from salon hygiene and booking management to going cashless and carrying out virtual consultations. Wella Professionals said: “In these challenging times measures must be in place to ensure the safety of salon teams and clients. We must ensure new hygiene habits are in place and maintained until further notice.”
For the most up-to-date resource guide go to hji.co.uk/coronavirus 5 / hji.co.uk
NEWS
Go to hji.co.uk and sign up to our newsletter for weekly updates
European Salons Receive Record Bookings Hair and beauty booking website Treatwell reports record bookings in its European markets where salons have reopened. Bookings have increased by 2,000% since Germany’s salons reopened and in France it’s a similar story with a 3,100% increase in online bookings. The website reports men’s haircuts are the most booked treatment in the hair category since reopening. Treatwell is taking its findings from each country and plans to share this information with UK trade bodies and the government as hair salons start to prepare for reopening. Chief operating officer at Treatwell Giorgia Rossi said: We’re continuing to support our partners, including aiding and advising on reopening businesses safely and successfully.
New Measures for Salon International
• Online booking to limit waiting • Strict sanitisation measures • Widespread availability of hand sanitizers • Longer opening times • S trict trade and professional-only policy to restrict numbers. “The wellbeing of all who visit and work in our exhibitions is our number one priority. We have implemented a series of measures to enhance safety and these will be revised and updated over coming weeks,” said Mark Moloney, managing director of the Professional Beauty Group. For more information and to register for tickets go to salonshow.co.uk.
Salon International at ExCeL London on 10-12 October 2020 will have new safety measures to protect all visitors and exhibitors. The Salon International team are working closely with ExCeL London and the Association of Event Organisers to devise the new procedures which will include: • T imed entry to spread the flow of visitors • Smartphone entry tickets to replace printed tickets and end queues
NEWS IN BRIEF
KKR ACQUIRES COTY PROFESSIONAL BEAUTY Investment firm KKR has signed an agreement to acquire a majority stake in Coty Professional Beauty’s portfolio for $4.3 billion. Under the terms of the agreement, Coty will make Wella, which includes Wella Professionals, ghd, Clairol and OPI, a stand-alone company in which KKR will acquire a 60% stake and Coty will retain the
remaining 40% interest. Coty Professional Beauty president Sylvie Moreau said: “With one of the strongest portfolios of brands in the professional beauty market we believe this partnership opens up a new set of opportunities for ‘Wella’, our people and our brands.” HBSA AND BCA UNITE The HBSA (Hairdressing & Beauty Suppliers
Association) and the BCA (Beauty Companies Association) have decided to merge in a bid to strengthen the voice of the hair and beauty industries. HBSA president Stephen MacDonough said: ‘It will help strengthen our voice in the industry, offer continued support to members, provide professional advice and greater networking opportunities
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to our new joint membership base”. BCA chair Lisa Gerrard added: “This merger will undoubtedly strengthen the new association’s representation across the beauty and hair care industries, enabling members to have a more robust voice on relevant industry matters, as well as the opportunity to enjoy enhanced membership benefits.”
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NEWS
Go to hji.co.uk and sign up to our newsletter for weekly updates
HJ’s British Hairdressing Awards 2020 Nominees
HJ PAYS TRIBUTE TO TWO HAIR INDUSTRY LEGENDS It is with great sadness that we share HJ’s personal tribute to two hairdressing industry legends who recently passed away.
Peter Collinge OBE, died peacefully in his sleep at the age of 92. He will be remembered for being a hugely successful competition hairdresser and establishing a hugely successful salon and training group that operates under the Andrew Collinge name. HJ’s executive director Jayne Lewis-Orr said: “Peter was an absolute gentleman and built a fantastic business that the family have continued to grow and develop. Our love and thoughts go to Andrew, Sarah, Liz and all the family – and extended family at this time.”
Simon Forbes sadly passed away following a long illness last month. He will be remembered and respected for his ingenuity and forward-thinking creativity and as the man who shaped the hair extensions category with his Monofibre hair extensions. Former HJ editor who knew him well, Maria Weijers said: “Simon Forbes was an extraordinary man, a huge character, a true individual. Highly intelligent, intuitive, inventive, creative, a great hairdresser, and educator. He was blessed with a quick wit, an irreverent sense of humour and sense of the ridiculous.”
Blue Tit Awarded B Corp Salon Status
The 2020 nominees for British Hairdresser of the Year at HJ’s British Hairdressing Awards, sponsored by Schwarzkopf Professional are: Darren Ambrose, Richard Ashforth, Sally Brooks, Errol Douglas, Robert Eaton, Gary Hooker & Michael Young, Adam Reed, Cos Sakkas, Angelo Seminara and Eugene Souleiman The entry process for this year is being adjusted to take into account the impact the coronavirus is having on the hairdressing industry. “The British Hairdressing Awards are a focal point for the global hairdressing industry and the changes in light of the pandemic allow accessibility for everyone to this fantastic celebration of British hairdressing,” said Julian Crane, Schwarzkopf Professional’s general manager UK and Ireland. What you need to know: • Entrants can use images that are already in their portfolio but not re-enter an entire collection. • Entrants can create collections using the best images they have from entries shot over the years. • Four images need to be submitted by the first-round closing date – Friday 28 August at 5pm. • Finalists will be asked to provide two further photographs with the exception of Newcomer of the Year and Trend Image where no further images will be required. For further details please email lizzi@hji.co.uk.
HAIR FESTIVAL MAKES WORLD RECORD
Hair salon group Blue Tit has received the B Corp certificate, which means it is certified as being kind to the planet and people with high standards of verified social and environmental performance. “We are delighted to welcome Blue Tit to the B Corp community,” said Kate Sandle, director of programmes and engagement of B Lab UK. Perry Patraszewski, director at Blue Tit London added: “We are continually reducing our impact through carefully selected suppliers with the highest standards. We also use our ethical ethos as a guide to conducting business and respecting our staff and clients.”
Henkel Beauty Care Professional made history last month with the longest online hair education seminar. The 24-hour digital charity hair festival lasted a total of 27 hours and 34 minutes with continuously live-streamed content. The festival included Henkel’s Schwarzkopf Professional, Authentic Beauty Concept, JOICO, INDOLA, Kenra, Alterna Haircare, Sexy Hair, #MyDentity and Pravana brands with 41 hair artists presenting tutorials from hair colouring to cutting and styling. The event was in collaboration with the Fritz Henkel Stiftung Foundation with money being given to charities such as the Red Cross and United Ways.
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T curr here ar entl y1 e gu the ides av 1 toolki edu a t cati ilable o o n n .wel web la. si out for m te. Look com com ore gu id ing soon es .
From appointment bookings and waiting lists to virtual consultations and going cashless – Wella Professionals has developed an essential toolkit to help you prepare for when salons can reopen
Reopen with Wella 10 / hji.co.uk
ADVERTISEMENT FEATURE
1
P
reparing for the reopening of your salon may feel like a daunting task. If you have no idea where to start to ensure your salon reopens smoothly and safely, the Wella Professionals toolkit is what you need. The online guides are designed to give you the answers to everything that might be worrying you ahead of the current reopen date proposed by the UK Government.
to see first? 1firstWho The big question will be who to see once your salon reopens. The
2
3
simple answer is that it is entirely up to you. Keep in mind that social distancing is likely to continue so this may restrict the numbers allowed into your salon and affect your revenue. This gives you the chance to try something different. Consider the following to help with prioritising your clients: 1. Who are your most loyal clients? 2. Who are your highest spenders? 3. Who are your most flexible and reliable clients? 4. Do you have clients who have prepaid (pledged a deposit or purchased a gift voucher)? 5. Do you have clients who want a group booking (such as a whole household)? 6. Do you have clients who already had appointments booked pre-lockdown? 7. Which services are most profitable for your business and will aid your cashflow and staff at the start of reopening? 8. If you are mobile, are there clients who are local to you to help save on travel?
Conducting a virtual 2 consultation? Wella Professionals recommends
4
Zoom for conducting virtual consultations. It is quick and easy to set up an account and you will have a clear screen to assess your clients’ hair. You can create invites and connect them with your digital calendar. Encourage clients to do the following ahead of the virtual consultation: •P rovide images of how they would want their hair cut and colour to look. Pinterest (https://www. pinterest.co.uk/wellahair/) is a great
platform to find images. • If a client has used home colour, advise them to bring the box to the virtual consultation. It will help you to understand what type of colour has been used. • Ask your client to position themselves by some natural light such as a big window for the consultation. This will help you to see a clearer image of their hair. If your client is under any kind of light bulb it could alter how you see their hair colour. Use the call to help your clients understand: • The services they will need to achieve their ideal colour result. • Any changes they will need to have from their normal service such as long regrowth application. • The fact the service may take longer and may cost more. • Why the service may need to be different if they have used home colour and you may need to correct their hair. Selling digital gift vouchers 3 Setting up a reservation-style voucher with your clients will provide a source of income for you during lockdown. Plus, it could help you to manage demand and prioritise your clients when your salon reopens. It ensures your clients will remain loyal to you and you could gain new clients by encouraging your existing ones to offer vouchers to loved ones as a present. Encourage participation by doing the following: • Promote on social media. • Suggest a gift voucher during your virtual consultation. • Use as either part-deposit or full payment (subject to full consultation). Going cashless 4 A likely consequence following COVID-19 will be the need for your salon to go cashless. This helps to maintain social distancing and reduces the risk of spreading the virus.
Options for going cashless include: • Chip and pin POS machine. • Online platform provider. • Square or Strip payment specialists.
Go to www.education.wella.com for more information about how to #reopenwithwella
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INSPIRING STEPS
Develop your skills and learn something new during lockdown with our featured step-by-step tutorials. Check out our IGTV for step-by-steps from TONI&GUY, ghd, Sassoon and more. Go to www.instagram.com/ hairdressersjournal/
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@hairdressersjournal
Hairdressers Journal
@hjinteractive
M E ET THE KI
Pinners are going crazy for this beautiful look created by Indira Schauwecker. She entered it into HJ’s British Hairdressing Awards, sponsored by Schwarzkopf Professional in 2018. For more inspiration go to www.pinterest.co.uk/ hjinteractive
PIN ! Goes
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If you have missed out on any of these sessions remember they are available to view on our website homepage, Youtube and IGTV. If there’s anyone you’d love to see on our schedule or if you have a topic suggestion, DM us to let us know! The weekly schedule is available at www.hji.co.uk/latest/hj-goes-live-schedule/
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Lockdown life for a freelance editorial stylist As the focus for the hairdressing industry shifts to reopening, HJ speaks to editorial and celebrity stylist and L’Oréal Professionnel Steampod styler Neil Moodie about his life in lockdown and plans for reopening his business How have you been spending your time during lockdown?
I’m using this time to improve my cooking skills – I’ve never done so much home cooking in my life. I’ve also taught myself to use iMovie as I wanted to learn how to use it anyway for my YouTube channel. This new skill has become invaluable as I’ve already been making and editing my own videos during lockdown for Biolage and L’Oréal Professionnel Steampod 3.0. I’ve taken part in Instagram Lives and I’ve been doing a lot of walking. It’s been lots of fun exploring my local area on foot. I don’t have a garden, so I’ve also been going out for my hourly exercise. I’m partaking in a weekly Zoom quiz with friends on a Friday night as well as watching a spot of Netflix and listening to podcasts. How are you communicating with your clients during this time?
I’m communicating with my clients via email, text and FaceTime. The relationship I have with my clients is different to the kind of relationship a salon hairdresser would have with salon clients as my clients are not waiting for me to do ‘their’ hair in the same way. How have you avoided feeling lonely during this time?
Lots of FaceTime video calls but living on my own has meant I’ve had the odd tough day. I’ve meditated my way through the more difficult days by playing upbeat music and having a sing and a dance to myself to keep my spirits up.
BUSINESS
Neil’s tips for surviving lockdown
1
I’m a huge believer in looking after your mental health. We work in an incredibly fast-paced industry and I find looking after my mental wellbeing helps me to think with clarity and feel my most creative. If I’m backstage or on a shoot, I need to know that I am bringing my best self to the job so that I can truly collaborate with the team.
Have you found support from other editorial stylists in a similar position?
2
Are there any resources or websites you’ve found to be particularly useful for freelance/session hairdressers?
3
How do you plan on reopening your editorial stylist business?
4
Some of my friends are editorial stylists and make-up artists who are all in the same position as me. We have WhatsApp group chats and video calls to keep our morale up.
Industry organisations, such as The British Beauty Council are sharing news updates, plus they’ve been doing lots of interesting and informative Instagram Lives. I’m finding podcasts are helping me to stay positive and get through these tough times.
I haven’t worked since 3 March and at the moment I’m not 100% sure when I’ll be going back as we’re waiting for more procedures to be put in place. I’m waiting for my agent’s instructions right now but I’m ready! What systems and procedures will you be putting in place?
As a freelance editorial stylist, I do not work from a single salon space so I will have to rely on the people I work with to have the appropriate systems put in place to keep us as safe and protected as possible. I’m waiting for the results from an antibodies test, which I’ve taken to reassure my clients. I’ve always been very conscientious about my kit being clean so that won’t be any different for me. I wear masks when I go out and I have some in my kit already as well. 15 / hji.co.uk
I stay in regular touch with my friends and family. It helps me to stay centred. Human connection is very important to me so I start most mornings with a call to my mum and having this routine helps to give my day structure. I’m constantly looking to find new ways to inspire my creativity during lockdown. There are some very cool exhibitions online and I’m exploring art and collections even more now than I usually would. It’s also been the perfect time to listen to new podcasts and pick up old and new books alike. I’m currently reading Andre Leon Talley’s The Chiffon Trenches. I enjoy revisiting the past and using it to inspire my future work. I’ve been watching old documentaries about iconic designers and artists. My favourite so far is The Legend of Leigh Bowery. He was a fashion designer, club promoter and performance artist. I love Radio 4’s daily podcast Front Row to keep up to date with popular culture.
5
Social media is a great way to stay connected to your professional network. I’m also using it to make exciting new connections during lockdown. Why not use this time to drop someone a DM and let them know that you admire their work? Spreading positivity right now can only lead to an even stronger industry once ‘normality’ begins to resume.
BUSINESS
Creating a Profitable Team
I
mproving profitability remains a challenge for most salon owners and will be more important than ever post-lockdown. Sales profitability can be summarised as maximising sales while reducing the amount of resources required. Resources can include anything from the cost of a retail product to the time spent conducting a service. While, sales productivity is measured as the rate at which an employee increases revenue for your salon. Improving efficiency within your salon is based on each staff member becoming more efficient with both their time and resources. Adding structure and focus to each team member’s sales process will ensure they keep the end goal in mind. These are the five strategies you will need to implement to improve each staff member’s profitability.
1. Measure sales activities
Embrace salon software sales tools as they will essentially help you to put your selling process on autopilot. In order to improve profitability you need to know where you currently stand. Allocate time every week to review each team member’s individual performance report.
2.Create daily goals
Setting goals is a simple and easy way to increase profitability because they serve as motivation. Goals will give team members a sense of direction and a plan of action to hit their targets from services and retail products to rebookings. Set both individual team member goals and an overall salon goal.
3. Manage staff performance
Creating a performance management system for your salon should include a process where work is planned and expectations are set. You will need to monitor your team’s performance to develop and enhance your team’s ability. You will need to rate or measure your team’s performance and reward team members who perform the best. Once you have a system in place create a schedule with regular individual and team feedback meetings.
4. Create an effective training plan
Most salons offer an induction with introductory training for new team members. If you want to ensure every team member generates profits for your salon all new starters will need to be given a salon sales process training module. Information should be tailored in a way that can be remembered and implemented easily. Arming your team with the right skills to increase sales productivity should be just as important as providing them with the technical skills required to work behind the chair. As a salon owner you need to stay up-to-speed on what your clients need. Use this knowledge to coach and develop your team so they grow in confidence and remain focused on achieving their daily sales goals.
5. Celebrate the wins
If you make sure you celebrate each staff member’s achievements as well as the achievements of the entire team you will build morale and keep everyone motivated and excited. 16 / hji.co.uk
The pillars of salon sales profitability Consistency – There may be individual personality traits unique to each stylist, but the same sales process should always be followed. Use what works and share those strategies with the entire team. Concentration – The number of distractions pulling people away from daily sales goals seems to only ever increase. As much as possible build time in your daily schedule to remind the team to stay focused on their targets. Constant innovation – Maintain your own inspiration and motivation to ensure your team members are super excited to achieve daily sales targets. Reduce pressure – Your team will over-deliver if sales targets are communicated as a way of helping clients as opposed to selling to them. Continually re-evaluate your sales targets to ensure they are challenging, yet attainable.
Liz McKeon is
a business coach who specialises in the hair industry. For details about business seminars and industry workshops go to lizmckeon.com.
SHUTTERSTOCK
Follow business expert Liz McKeon’s five strategies to improve the profitability of each staff member post-lockdown
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Hairdressers Journal International (HJ) incorporating Hair & Beauty Volume 135 No. 65619 June 2020. ISSN 0143-6910 (Print) ISSN 2059-3430 (Online). Published every month by Hairdressers Journal International, M Squared Media, Allington House, 25 High Street, Wimbledon, SW19 5DX. www.hji.co.uk Classified advertising prepress by Classified Central Media. Printing by Walstead, Southernprint Ltd., 17-21 Factory Road, Upton Industrial Estate, Poole, Dorset, BH16 5SN. Distributed by Marketforce UK, 2nd Floor, 5 Churchill Place, Canary Wharf, London, E14 5HU. Tel: 020 3787 9001. © 2019 M Squared Media
BUSINESS
The Debate
Should all salons offer hair loss advice?
As salons prepare for reopening two experts share the pros and cons of offering a specialist service to your clients who may be suffering from hair loss or scalp issues
“Hairdressers should have an understanding of the science of hair so they can share their knowledge and help clients with their hair loss and scalp issues when they are behind the chair. We have a responsibility to recognise and direct clients to professional help. This doesn’t mean you need to become a trichologist, as we know this takes years of in-depth studies and experience. As a hairdresser you are the first person who will normally see a change in density or hair and scalp changes on your client’s scalp. Knowledge is power so if a client feels she can speak to you about a scalp or hair loss issue this will set your salon above the rest. More salons are offering hair extensions and add-on hair pieces with a wider understanding and in-depth knowledge on hair loss and scalp issues. This can be a real unique selling point as the advice given and the service offered will be extremely valuable for your client. Maintaining your client’s hair with a better knowledge gives you more creditability and it also positions you as the expert to offer other services on your menu. You can also recommend the right person to help with a hair loss or scalp issue if you feel it is beyond your expertise. It’s not just about charging a higher price point for your expertise. Your ability to identify hair loss and scalp issues will mean you will be able to care and empathise with your clients which will boost their wellbeing. This will make you and your service stand out from the crowd. When I speak at careers events to teachers and parents alike, they are always so amazed at how much science and chemistry is involved in hair and hairdressing. If you create this awareness it will raise the bar for our industry.”
Trisha Buller, senior consultant trichologist and nutritional practitioner
“There are three main issues facing salons that are not problems for registered trichologists. Firstly, giving advice on hair loss is about being able to provide an accurate diagnosis, being able to talk about really sensitive issues in a private environment and being able to store data safely and securely, which you would be able to do more easily in a medical environment. I think it’s good for hairdressers to have an understanding of hair loss and scalp problems. It should be noted however that in clinics there are many different hair loss and scalp health problems that look the same but are different conditions and need different treatments. As a hairdresser you might not know how to identify different hair loss and scalp conditions and the different treatments required. As a trichologist, it can take 30 minutes to an hour to analyse the hair and identify its condition. This is before you have looked at the best diagnosis for the client’s specific condition. For clients suffering from hair loss, an expert will need to know the medication they are taking, their diet and if they have any intolerances or allergies. However, these topics are not something that a client will want to talk about to their hairdresser in an open environment, as it’s all very personal. We do this in our trichology clinic away from the main salon as it’s more private and comfortable for them. When it comes to getting this medical information, you legally need to have all this information stored and documented securely, as it is classed as medical records, which is something hairdressers need to understand.”
Wil Fleeson, owner of Rainbow Room International’s Stirling and Buchanan Street Salons and director of Trichology Scotland
18 / hji.co.uk
SHUTTERSTOCK
“It’s good to have an understanding but it’s safer to suggest an expert for diagnosis.”
“Knowledge is power so having this expertise will set your salon above the rest.”
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INSIDER
Insider
Sponsored by
HJ reveals the results from its monthly benchmarking survey for the UK hairdressing industry featuring how you are preparing to reopen your salon as well as how your business pre-lockdown compared with last year This month we asked readers to compare their business in March 2020 (pre-lockdown) with March last year. The survey also provides an exclusive insight into when you hope to reopen your business, how you plan to reopen safely and the systems and procedures you will be putting in place.
YOUR PLANS TO REOPEN IN NUMBERS
12%
Now
1 June
56%
4 July
Yes
99%
74%
7%
Later
Most popular safety measures for when salons reopen: 1 Cleaning and wiping all surfaces and items of equipment between services .............................................96% 2 W earing PPE at all times and changing it between appointments...90% 3 S taggering appointment times..........81% 4 Rearranging the salon to abide by social distancing rules..................76% 5 K eeping in-salon conversation to a minimum and speaking only into the mirror...........................................59% Will you be carrying out a formal risk assessment before reopening your salon?
Yes
No
26%
No
Insight
10%
4%
1%
Yes
15 June
96%
No
Are you concerned about how you will protect your team and clients when salons reopen?
When will you be ready to reopen your business?
15%
Will you be organising/conducting a deep clean before reopening your salon?
For the 17% who haven’t purchased PPE yet, most said they have it on order, however some said they are waiting for clearer guidelines before purchasing.
Have you purchased PPE (personal protective equipment) for when salons reopen?
83%
17%
Yes
No
Most popular items of PPE purchased so far:
Gloves...................91%
Hand Sanitizers................. 89% Face masks for the team.... 86% Disinfectants....................... 83% Anti-bacterial wash............. 82% Face masks for clients........ 62% Throwaway gowns.............. 51% Protective screens.............. 33% 20 / hji.co.uk
INSIDER
Sponsored by
Most popular safety measures and protocols for clients when salons reopen: 1 Telling a client not to attend the appointment if they or a member of their household is unwell or self-isolating.................................. 96% 2 Asking clients to wash hands or use hand sanitizers on arrival and as directed by the team.......... 95% 3 Having fewer clients in the salon at any one time...................... 91% 4 Asking clients to attend appointments alone........................ 90% 5 Removing refreshments or offering disposable cups............................. 83%
How did your retail business in March 2020 (pre-lockdown) compare with the same dates in March 2019?
18% Better
How did the number of no-show appointments in March 2020 (pre-lockdown) compare with the same dates in March 2019?
Colour...................66%
Cut...................................... 26% Blow-dries............................ 3% Treatments............................ 2% Extensions............................ 2% Perming................................ 1%
26%
42% Same
Worse
More..................... 21% Same................... 40% Less...................... 39%
What was the most popular salon service in March 2020?
Better
Same
28%
How did the number of unfilled salon appointments in March 2020 (pre-lockdown) compare with the same dates in March 2019?
) MARCH 2020 (PRE-LOCKDOWN IN NUMBERS
13% More
How did your salon appointment business in March 2020 (pre-lockdown) compare with the same dates in March 2019?
54%
53% Same
34% Less
HJ TRENDS:
Most popular cutting service in March 2020 (pre-lockdown):
32% Worse
How were the majority of appointments booked in March 2020 (pre-lockdown)?
Phone............... 61%
1st
2nd
3rd
Layers
Trim/one-length
Bob
Most popular colour service in March 2020 (pre-lockdown):
Face to face................. 22% Social Media................... 6% Salon Software app........ 5% Website........................... 2% Email............................... 1% Google My Business...... 1% Other............................... 2%
1st
2nd
3rd
Highlights/ babylights
Balayage
Root touch-up
METHODOLOGY: Insider is compiled from a monthly survey of HJ readers. The people who participated represent a cross-section of the industry and were polled by email, regarding business for March 2020 (pre-lockdown) compared to March 2019. The figures given represent the average score for each answer.
21 / hji.co.uk
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COLOUR
POST-LOCKDOWN Colour Cheat Sheet Q: One of my clients has box dyed their hair and has a patchy result. How do I fix this?
A:
“First, as the client has carried out a box dye make sure you skin test and strand test before you carry out any technical service. Remember this should always be carried out on all clients 48 hours before the colour service. Your client wanted one colour all over, but the box dye has taken to some parts better than others, now it has a patchy result and dullness without shine. Depending on the depth and the tone of the box dye, it will dictate what technical service needs to be carried out. Let’s say you are going for a warm brown with richness and beautiful shine, this is quite a simple task. First of all, I would focus on the patchy areas and choose the depth and tone you need. Apply to the lighter areas first. Then apply a demi tone over the rest as we do not want to have too much of a colour build up.” Paul Chandler, Advanced Pro Salon senior art team stylist and technician
Be prepared for when your salon reopens with our expert advice to tackling your client’s postlockdown colour dilemmas
Q: A client has box dyed their hair to a darker shade and now wants to go blonde. What’s the best way to approach this?
A:
“It’s important to communicate the re process and the journey the hair is fo going to take to get the desired result. Be Explaining the lifting process and how to maintain the new colour will fill your clients with confidence. They will also have more of an understanding and appreciate the time and effort you’re putting in. We always use the slow and low technique when lifting with Balmain Couleurs Couture. This helps us control the lift whilst maintaining the integrity of the hair. The silk protein and argan elixir in the colour ensures we get those beautiful, long lasting results every time.” Simon Tuckwell, owner of Tuckwell & Co
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Consider a COVID-19 Time Surcharge
“We will consider the extra costs that we’ll be incurring due to PPE and we might also need to consider a COVID-19 time surcharge if we can’t have a second client in the salon during an existing client’s colour development time,” explain Goldwell UK guest artist Nicola Smyth and Nicola Smyth Hair co-founder Dan Smyth Humphriss.
Q: How can I help my client stick to our colour plan between appointments?
A:
“We can’t control what a client does at home with their hair and which products they will be using. Although they may agree to a plan in the salon, without your constant encouragement and control, they will be likely to slip off the plan and forget to follow your recommendations. Reassess the hair and take a strand test at each visit. You should also discuss your client’s homecare regime and monitor their appointments. If they need to visit regularly for toners and you don’t see them for a while it’s good practise to send them a gentle and helpful email reminder.” Andrew Smith, Andrew Smith Salons and milk_shake ambassador
Q: How can I create a realistic annual colour transformation plan?sfsfsfsfsfsfsfsfsfsfsfsfsfsfsfsfsf
“I always try to give my clients a colour journey or plan for their next few hair appointments. It often depends on their personality and whether they like change and want to have a new look each time they visit or if a change to them is a softer, more gentle transition to a new tone or technique. I often plant the idea, let them think about it and come to a decision themselves so they are very much part
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ROBERT EATON
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of the colour experience. It is important to have a relationship with clients built on their trust in you and that only happens over time along with the inspiration that comes from the first time you see a client’s hair and the new ideas and vision that comes with that.” Robert Eaton, creative director at Russell Eaton Salons and Wella Professionals UK and Ireland technical director
COLOUR
re fo e B
Q: How can I manage the expectations of a client who is having a drastic colour change?
A:
Q: My client has attempted highlights at home and they are orange and patchy – how do I resolve this?
A:
“It is important to shadow the colour to allow it to look more natural, taking into account how compromised the condition of the hair is. I would recommend back-toback highlights with Yellow 7 level pre-lighter and a cool tone. In this instance I would use Yellow Cool Base 8 and 8.13 as a low light and a plex in both to help preserve the keratin chains and work through the bands. To address the rest of the patchy hair I would globally apply a cool shade to neutralise and reduce the orange baking, using Yellow Cool Natural 8 and 8.1 with tone on tone creator. The final part of this service should be a glossing tonal treatment such as Yellow Cool Whip and Silver Pigments to give your client’s hair extra shine and a glossy tone.” Amy Lopez, Yellow by ALFAPARF creative director
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AMY LOPEZ
“L’Oréal Professionnel has an app called Style My Hair Pro. You can pick any shade out of the portfolio and you can try it on your hair. It moves with the hair and you can try lots of different effects such as balayage or brights. Clients should experiment with the app first and if they’re considering a drastic change advise them to try on a wig too. Your client needs to make sure they can live with the colour every day and they need to know how high maintenance it will be. Will it require roots to be done every four weeks or is it going to be easy to maintain? We also look at the suitability of the colour in terms of the client’s skin tone and eye colour. We look at the way she dresses, what colours she normally wears, all these factors come into play as well as cost. You don’t want to get your client committed into something that is going to cost a fortune to maintain.” Paul Dennison, L’Oreal Professionnel guest artist and hair colourist at Ken Picton
Q: What colour advice can I give to a client who has very damaged hair?
A:
“Advise the client to use a good shampoo and conditioner such as OSMO Deep Moisture Shampoo and OSMO Deep Moisture Conditioner. If you are colouring the hair, I would suggest using a toner rather than bleach – one that will suit your client and will fade out nicely. If the hair is damaged, colour isn’t going to take very well. Using a toner means you will be BECKY SUTHERLAND depositing the colour rather than lifting the hair. Don’t bleach the hair or use a permanent hair dye because this will compromise the hair further. Be honest with your client and explain what you would like to do and why. You should always do what’s best for your client and if you’re honest with them you will have a client for life.” Becky Sutherland, Lush Hair Salon and OSMO IKON brand ambassador
Q: My client’s home bleach has gone wrong – how do I know if the hair is beyond repair?
re fo e B
A:
“A ‘chemical cut’ is when the hair becomes so over processed it effectively breaks away so you’ll need to do a ‘real’ haircut first. You should be able to feel the strands that are beyond help. When colouring you don’t want to add anything to the bleached hair that will cause further damage. You’ll be looking to raise the root colour, but also tone down the bleached area to match it using a glaze. Look at more natural options and use a bond builder. This will not repair the damage but it will form a seal around the damage, making it stronger. Colour added to the bleached section will fade as the hair will be porous so explain it may not last as long as normal.” Georgia Bell, Twisted Scissors Salon and Denman UK brand ambassador
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Q: My client has experimented with blue dye. What’s the best way to remove it?
A:
“Direct blue pigment is tricky to remove. Going in with a bleach mixed with a peroxide is the worst thing to do. The peroxide will activate and push the tone further into the hair cuticle. To get rid of a direct pigment colour I would use a colour remover, such as Schwarzkopf Professional Bond Enforcing Color Remover, with water or Schwarzkopf Professional IGORA Vario Blond pre-lightener and water, which also
SOPHIE GIBSON
26 / hji.co.uk
has integrated Fibre Bond Technology. This will keep the strength of the hair fibre intact whilst removing the tone. Apply a global application avoiding the natural root colour and check after 20 minutes. The mixture will gently remove the tone of the colour. Be patient and don’t over complicate the colour removal.” Sophie Gibson, Hooker & Young
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COLOUR
COLOUR
ROOT FOR IT
W
hen salons reopen your braver clients might be tempted to try Billie Eilish’s large neon roots or the looks seen at Dries Van Noten’s AW20 show that have sprouted out all over Instagram. As Tracy Hayes, global head of technical training at Fudge Professional, points out: “Who knew that way back when Billie Eilish began sporting large neon roots and inspired looks on the catwalk that most of our clients would unintentionally be tapping into the trend before seeing their hairdresser.”
TRACY HAYES
How to create a deliberate rooted effect in the salon? For clients who are looking for a colourful update, the area will need to be lightened, says Tracy. “It will Most of your clients will have grown need to be pre-lightened to out their hair during lockdown so achieve a fun colour of your choice using foil between now is the time to get creative with your sections to enable you colourful roots behind the chair to work as neatly as possible.” At first glance, the look might appear to be too much for the average client but the technique What can clients do about can also be used with more wearable shades. their roots during lockdown? “You can do this by using a pastel tone at the roots If your client’s roots are getting and leaving it to develop before taking it through to them down during lockdown, the ends for the last five minutes to create a softer make a fun suggestion. “Reach effect,“ explains Ryan Andrews, TIGI UK educator. for the glitter, mix it with gel Lexie and Shay Rabbett, Pulp Riot squad member from paint it onto the roots. It will Hive Hair Salon adds: “Since Billie has set the add a bit of sparkle to dreary standard of this trend, stylists from all over the days,” says John Vial, Revlon globe have taken it to the next level by adapting it Professional global influencer. with holographic roots, rainbow roots and pastel mixed contrasts.”
BECKY SUTHERLA ND, CRAZY COLO R SPONSORED STY LIST
TRACY
TRACEY DEVINE-SMITH
HAYES
How to make roots work for your client? “It’s important to check what would work best for your client’s skin tone and natural hair colour. It’s a case of either bleaching the root and adding the chosen colour to this area and leaving the mid lengths and ends alone,” says Tracey Devine-Smith, global ambassador for Affinage Salon Professional. “Alternatively, do the exact opposite. It can be great for clients who are growing out a box dye or for clients moving away from bleaching,” she says. “It’s very versatile and can be toned down by making sure the colour choice is more wearable and subtle.” How to embrace bright roots? With salons expected to reopen in July, summer will be the perfect time to trial this trend. Patrick Marrow, founder of Hive MCR Hair Studio and sponsored stylist for Crazy Color says summer is the best time to be bold. He explains: “Disruptors like Billie Eilish are helping us to climatise towards shocking colours at the root rather than at the ends. Why not try a pop of Crazy Color’s Pinkissimo for a pastel look, or rock some Rebel UV for a more daring option?”
What can clients do about their roots during lockdown? If your client’s roots are getting them down during lockdown, make a fun suggestion. “Reach for the glitter, mix it with gel and paint it onto the roots. It will add a bit of sparkle to dreary days,” says John Vial, Revlon Professional global influencer. 28 / hji.co.uk
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COLOURIST INTERVIEW
What colour creation makes you most proud?
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R U O COL with…
satio Conver
Dan Spiller
Marc Antoni Group artistic team member and JOICO’s colour ambassador for the UK and Ireland shares his favourite techniques and his thoughts on the upcoming challenge of colouring clients with PPE What do you love most about being a colourist?
I enjoy creating the complete look. I love seeing the instant impact colour has on a shape within a haircut and how colour makes people feel about their total look. Colour has such a huge part to play in everyone’s lives so having the privilege to enhance someone’s image is so fulfilling. Where do you go for your colour inspiration?
I get inspiration from the team I work with at Marc Antoni. We have worked together for the best part of 20 years so when we get together we bounce off one another and everything happens organically. What are your favourite colouring techniques at the moment?
I’m loving different forms of marbling whether that’s using the JOICO Color Intensity range to create a saturated finish or simply working with bleach to create an ecaille effect when doing a balayage. This is where we create different facets of lift throughout the mid lengths.
I’m really proud of all the colour collections we’ve created at Marc Antoni over the years. The last of which reached the finalist stage at HJ’s British Hairdressing Awards, sponsored by Schwarzkopf Professional. If I had to choose my favourite colour creation it would be this one (pictured right). I created these two looks with my colleague Altin Ismaili. The final looks highlight the power of colour and shape in sync and the result is two really powerful images. What are the biggest challenges facing professional colourists at the moment?
Before lockdown I would’ve said social media. I don’t think there is a technician who hasn’t been shown an image from Instagram by a client wanting the same colour as the one in the picture. Unfortunately, most of the time the image has been manipulated in some way so expectations are unrealistic. Once lockdown ends I believe the biggest challenge will be the PPE (personal protective equipment) that both us as professionals and our clients might (understandably) need to wear. It will create a physical barrier between the professional and our customer. The most important part of any colour service is the consultation and communication while colouring a client’s hair. I feel we will need to be even more stringent on expectations when we return to the salon.
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What’s been your most memorable colour consultation?
It has to be the ultimate classic – ‘I’ve been box dyeing my hair for three years dark brown (code for black) and want to be platinum blonde and I need to be out within the hour as I’m on my lunch break’.
Are there any colouring trends or techniques you’d like to bring back?
What advice would you give to a trainee colourist?
Stay out of the staff room and practice techniques as much as possible. I always say when educating – “once you have the understanding of something, it’s down to you to practice it.”
I’d really like to see more block fusion application where colour is applied from root to tip. When you do this on different segments of the hair it can still be seamless if you consider the sectioning first. 30 / hji.co.uk
FRAGRANCE
A
scents of
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How important is scent when it comes to the professional hair products you use at the backwash and have sitting on your retail shelf? HJ reveals what you need to know about the fragrances in your salon for 2020
BEWARE OF THE INDIVIDUAL NOTES You won’t be able to please everybody, but you can err on the side of caution when it comes to choosing the fragranced products you stock in your salon. One option is to invest in a variety of scents to suit different tastes and moods. It is worth noting fragrances usually contain multiple
scents that complement one another with complex top notes, middle notes and base notes. Plus, when it comes to fragrance you do get what you pay for. It’s not a good idea to stock products in your salon that contain only one scent. If you do want to stock a range of products based solely on a 32 / hji.co.uk
single scent bear in mind that these are the individual scents that onbuy.com claims clients like the least: • Patchouli • Bergamot • Mint • Vanilla • Citrus
FRAGRANCE
A NOSE FOR SCENT
for 2020 fragrance launches are of the woody ilk. The survey says half of the perfumes from their research contain woody notes so consider stocking product ranges that contain sandalwood, cedar and birch to keep up with this year’s signature smells.
THE FRAGRANCE MINEFIELD
Fragrance trends
While certain scents have common associations such as mint for freshness and lavender to help aid sleep, fragrance trends do change from year to year. According to perfume encyclopaedia fragrantica.com the trending notes
A recent survey conducted by onbuy.com found there are five main reasons why clients dislike certain scents: 1. The scent is too strong 2. The scent reminds them of an ex 3. The scent is too sweet 4. The scent gives them a headache 5. The scent is too commonly used Scent is extremely subjective so how can you ensure the products you stock won’t be found to be offensive or overwhelming for the majority of your clients? The simple answer is to ask for feedback. SACHAJUAN received lots of positive feedback on the fruity and floral scent within its wet products. This is what led the founders to create a hair perfume. 33 / hji.co.uk
SHUTTERSTOCK
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cent plays a huge part in the way we feel about what we use in our day-to-day lives. Think about the skin and body care products you use and the candles you might have dotted around your own home. They are likely to evoke a mood or memory that you find comforting but might be less welcomed by others.
One professional hair brand that has successfully included a signature scent within its products is SACHAJUAN. The professional hair brand created by Sacha Mitic and Juan Rosenlind retails a hair perfume containing its signature scent as one of its key products. “Scent is a key issue for many consumers,” explains Sacha. “When you see consumers exploring products, they always want to smell it first to see if it aligns with their own tastes and expectations.”
ADVERTISEMENT FEATURE
Are
YOU ready to REOPEN? Before lockdown ends, the NHBF’s chief executive Hilary Hall shares what you need to consider from safety to changes in employment law
A
s salons continue to navigate their way through these unprecedented times the big issue on everyone’s mind is reopening. “We have been working very closely with the government at the highest levels to ensure salons are allowed to open only when it is safe to do so for both staff and clients,” says NHBF chief executive Hilary Hall. The NHBF wants to ensure the government understands the particular challenges that face salons and will provide clear guidelines about the use of PPE (personal protective equipment) and other precautions that must be taken when salon doors reopen to clients. “A guide to reopening will also be available for everyone in our industry plus member-only free resources such as risk assessments, employee letters, client communication templates and posters,” says Hilary. NHBF’s reopening survey A member survey carried out by the NHBF attracted almost 2,000 responses with 84% saying their biggest worry about reopening was how to maintain
social distancing when working in close physical contact with clients. The survey also found: • 74% were worried about what kind of personal protective equipment (PPE) would be needed including its cost and availability (a topic the NHBF continues to lobby the government about). • Almost two thirds (64%) did not want to see business disrupted again by a second wave of coronavirus infections or a second lockdown period.
and the self-employed, including the recently announced bounce back loans. You can find out more at nhbf.co.uk/help.”
New employment laws for 2020 In addition to preparing for reopening, salon owners also need to ensure they are up-to-date with all the latest employment laws that have come into force this year. Hilary says: “The National Minimum Wage and National Living Wage went up on 1 April 2020 NHBF’s information and support (nhbf.co.uk/new-nmw).” She adds: “Throughout the crisis, the “Jack’s Law is also now in force NHBF has been doing all it Join the so parents who lose a child can to support everyone in under the age of 18 or NHBF before the industry – whether or suffer a stillbirth from 24 30 June 2020 not they are members,” weeks of pregnancy and quote HJJ25 Hilary points out. are now entitled to to get £25 off your She adds: “We continue membership fee. two weeks’ paid to update our coronavirus Visit nhbf.co.uk/ bereavement leave.” hub, which is available join or call 01234 A temporary change to everyone, including our 831965. to annual leave rules has FAQs about coronavirus and also been introduced by the the government’s job retention government. “Many employees scheme. We are urging everyone to have built up annual leave during the ensure they understand the range of coronavirus outbreak so they can now financial help that is available from carry over unused leave into the next the government for both salon owners two years,” explains Hilary.
For all the latest information visit the NHBF’s coronavirus information hub: nhbf.co.uk/coronavirus, follow @nhbfsocial and read regular updates on the NHBF’s website – nhbf.co.uk. 34 / hji.co.uk
CUTTING EDGE All of the latest men’s hairdressing news to help you improve your grooming game
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“Barbershops and salons want to know how to function safely when they reopen. Now is a great time to research safe practice and make a checklist for how you will structure your workplace to protect your clients and your team when your doors reopen.”
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IT’S TIME TO BARBERTALK The Lions Barber Collective has developed an app that will act as a safe space for those working in the hair and barbering industry. The charity’s ethos is about training barbers to recognise signs that a client might be struggling and to ask difficult questions behind the chair. The app will give hair and barber professionals somewhere to offload, vent and be heard without judgement. The app includes a forum, links to signposting services, mindful tips, advice on sleep and access to training. The Lions Barber Collective’s founder Tom Chapman says: “There are many great features on the app and the client care form is hugely important to our work. There are yes or no questions that will give us vital data on how the hair industry helps clients. This will enable us to go to educational governing bodies and Parliament to push for mental health to be part of the hair and beauty curriculum!” Go to thelionsbarbercollective.com for more information.
e Men’s Hairdresser of th Year Prepares for Reopening Men’s Hairdresser of the Year at HJ’s 2019 British Hairdressing Awards, sponsored by Schwarzkopf Professional, Jim Shaw is using lockdown to his advantage. He says: “We gutted the staffroom and we have replaced all mugs and cutlery. The staff bathroom has new paint, a new toilet seat and the tiles have been scrubbed and new grout applied. The washing machine and tumble dryer have also received a deep clean.” The TONI&GUY Billericay salon owner explains he wants his salon to be completely clean and clinical ahead of reopening: “Cleanliness has always been important to us but we are taking this to another level. We want our clients to see that we are doing this as we want to ensure they feel safe and comfortable.”
Shaving tips for clients during lockdown Many men are being forced to let their facial hair grow longer than ever before during lockdown. Joe Mills, owner of Joe & Co and The Lounge Soho, has some tips to share with your clients on social media or during virtual consultations.
1
dvise clients to condition A the beard The hair on the face needs to be treated the same as the hair on the head so your clients need to keep it clean and conditioned. Advise clients to invest in a beard brush Advise clients to invest in a boar bristle brush. If you are able to retail during lockdown you could recommend a brush that you currently stock. Advise your clients to use this brush once a day to
2
35 / hji.co.uk
remove any dirt or dead skin cells and to use it gently to avoid irritating the skin. Recommend a beard oil Explain to your male clients that like a leave-in conditioner, a beard oil will rebalance the natural oils in your client’s beard and on their skin. If you stock beard oils you could explain the unique selling points of the oils you personally stock.
3
A DESIGN FOR LIFE Make your own rules
Hair: Andrew Middleton Styling: Andrew Middleton Photography: Frederick Wilkinson 36 / hji.co.uk
“My inspiration was the changing idea of gents’ hair and how you can design your hair and life in whatever way you want. I was also inspired by rebellion and music.” Andrew Middleton
37 / hji.co.uk
Dedicated to the profession
of hairdressing
IGORA COLOR10 - Fast, convenient, permanent colour perfection in only 10 minutes - For long-lasting colour retention, vibrancy and full white hair coverage – perfect for post lockdown appointments.
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FASHION
Hair: Sevda Durukan, JOICO European Design Team member Make-up: Magdalena Loza Styling: Julia Muller Styling Photography: Gpluskphoto 40 / hji.co.uk
Mystic Poetry Serene and ethereal
41 / hji.co.uk
FASHION
FASHION
“Mystic Poetry fuses many sources of inspiration including art, poetry, history and images of my grandmother to create a beautiful showcase of imagination and creativity. Inspired by the past, but with a contemporary feel, the soft tones of the images are reminiscent of a beautiful painting by one of the grand masters. I used different materials such as wool to create different textures and combined these with modern day techniques.� Sevda Durukan, JOICO European Design Team member
42 / hji.co.uk
“The hair & beauty industry’s service and consultation routines post-COVID-19 will have to change…
MAKE SURE YOUR STAFF
ARE PREPARED! To support industry managers worldwide we have newly designed: • An affordable, bespoke, one hour, online staff training session for your salon/ spa/ barbershop team, incorporating your new safety procedures, which deliver improved service levels and sales results. • Includes a consultation, customisation, delivery of training and Q&A via Zoom
POST LOCKDOWN WE WILL CONTINUE TO OFFER Bespoke 1-day courses for managers, salon professionals, receptionists, and whole teams. Some examples: • Leadership & Teamwork • Team Rah Rah Day (on-site, business-specific training day) • Increasing Customer Spend • Performance Reviewing Skills for Managers
On-site management services. Some examples: • A cost-cutting day with Nergish • Salon mystery investigation to identify missed sales opportunities …and numerous others! See our website hairandbeautyexpert.com for the full list.
Email info@hairandbeautyexpert.com with your contact details and Nergish will get in touch to discuss your business needs
FASHION
always Create a timeless aesthetic
45 / hji.co.uk
FASHION
“This is my first collection, so I wanted to create something timeless with an editorial feel to it. Designers such as Celine and YSL were my inspiration for the aesthetic of the shoot. I mixed gender-neutral fashion and a choice of classic techniques with an elevated editorial finish.� Amelia Evans, Hare & Bone
Hair: Amelia Evans, Hare & Bone Make-up: Coco Hirani Styling: Craig Alexander Steel Photography: Phillip Veitch 46 / hji.co.uk
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Aesthetic
Light, colour and shape
FASHION
50 / hji.co.uk
FASHION
51 / hji.co.uk
FASHION
Hair: Paul Falltrick Make-up: Branka Vorkapic Styling: Kate Jeffery Photography: Barry Jeffery
“This collection takes its inspiration from the beautiful world around us, which is filled with light, colour and shape. As Virgina Woolf said: ‘…I live; I die; the sea comes over me; it’s the blue that lasts’.” Paul Falltrick
52 / hji.co.uk
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FASHION
Dolly
MIX Strong and edgy Hair: Nicola Murray at Nicola Murray Hair Make-up: Goddess Beauty by Athena Styling: Hannah Kirkpatrick Photography: Desmond Murray
54 / hji.co.uk
2020 RELIEF FUND We urgently need your help to build signi cant funds to enable us to support professionals in the hair and beauty industry who are facing sudden hardship. Please give what you can today. Together we can get through this. justgiving/campaign/relie und
Registered Charity number 1166298 T: 01234 831888 E: info@hairandbeautycharity.org W: www.hairandbeautycharity.org
FASHION
“I wanted this collection to represent my brand, which is commercial, girly and attractive with a bridal twist, however I wanted to take this ethos to the next level. I used ‘doll-like’ models who I could style to look like mannequins and I deconstructed their hair to make the images strong and edgy.” Nicola Murray, Nicola Murray Hair
56 / hji.co.uk
Clean – Protect – Disinfect your Workplace When your business reopens you will require a stringent cleaning procedure in your salon/shop/studio. Saloncide covers all your cleaning & disinfecting needs throughout, whether it’s tools, surfaces, equipment or even sanitising hands. Saloncide is alcohol, solvent, acid, paraben & bleach free and yet is still effective & tested to EN Standards on Bacteria, Fungi & Enveloped Viruses (of which Coronavirus is).
Simple to use – Just spray & leave (or wipe) No rinsing required Continues to work after application UK Manufactured
Receive 10% discount with orders from £15. Just add JUN10 in the Discount Code box. Offer Ends 30th June. Visit our site now to take advantage of our various range of start up packs, including face mask hygiene bundle packs.
Website: www.saloncidesolutions.co.uk Email: sales@saloncidesolutons.co.uk
TAKE CONTROL OF YOUR PRACTICAL APPRENTICESHIP TRAININGAPND GET AID!
FOR MORE INFORMATION HEAD TO WWW.ACHIEVEMENT-TRAINING-AND-SKILLS.CO.UK
WHAT ARE THE BENEFITS OF TRAINING YOUR OWN APPRENTICES? It enables you to deliver training appropriate to your salons needs It gives you more flexibility in releasing your employees from the salon for off the job training It provides you with the funds for practical training and assessment, specific to your salon, and helps to support the apprenticeship
Achievement Training & Skills will take away the stress of managing key stake holders and leave you with the enjoyment of the practical hairdressing, barbering and beauty therapy delivery and assessment. HOW MUCH WILL I GET PAID?
We pay your practical assessors wages and give you a payment for the use of our premises
I DON’T EMPLOY AN ASSESSOR?
WHO DELIVERS THE THEORY, FUNCTIONAL SKILLS, BRITISH VALUES AND PREVENT? Achievement training & skills delivers these elements of the apprenticeship
We will deliver an assessors qualification to your employee free of charge
HOW WILL THE TEACHER/ASSESSOR BE SUPPORTED?
I’M NOT REGISTERED WITH AN AWARDING BODY? We use our VTCT and City and Guilds centre number
We support the teacher and assessor with video clips, resources and access to an internal quality assurance specialist
HOW DO I RECRUIT AN APPRENTICE?
HOW WILL THE EMPLOYER BE SUPPORTED?
Our specialist recruitment team will help and support you with the recruitment process
We have an interactive cloud based e-portfolio and website, telephone support, and our quality assurance team will do face-to-face meetings at your premises and online
Achievement Training & Skills has specialist team members that support safeguarding, end point assessment, recruitment, human resources, health and safety, learner development, career progression and retention
ACHIEVEMENT TRAINING & SKILLS MANAGES THE RELATIONSHIPS WITH THE KEY STAKE HOLDERS
OR CONTACT CHARLOTTE ON 07818498912 TO ARRANGE A ZOOM CONSULTATION TODAY!
FASHION
VeritĂŠ Wearable shades mixed with classic cuts 60 / hji.co.uk
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FASHION
“A collective of pared back minimalistic cuts and colours showcasing the commercial work from our salons in Winchester and Lymington.� Guy Kremer at Guy Kremer
Hair: Guy Kremer, Chloe Etherington and JC Aucamp at Guy Kremer, Hair colour: Chloe Etherington and JC Aucamp at Guy Kremer Make-up: Ellen K Bridger, Photography: Jonny Engstrom
62 / hji.co.uk
MONDAY, 14TH SEPTEMBER 2020 | LONDON HILTON ON PARK LANE
ENTER NOW CELEBRATE SUCCESS Enter now at www.hji.co.uk/hjs-british-hairdressing-business-awards or contact Lizzi Diggins at 020 3841 7365 SPONSORSHIP ENQUIRIES: Contact Jackie Brown at 020 3841 7366 or email jackie@hji.co.uk
#BHBA20
FASHION
RE VIVE
Give classic styles a new lease of life
66 / hji.co.uk
FASHION
“I wanted to showcase traditional and classic styles that have been given a fresh twist to give them a new lease of life. These images are commercial and wearable with some subtle tweaks to make them unusual and different. This collection creates the feeling of re-birth and exhilaration with softness and purity. The meaning of revive is to give new strength or energy to something, and in my collection it is the hair that has been revived.� Amber Bird
67 // hji.co.uk 67 hji.co.uk
FASHION
Hair: Amber Bird, Michael John Hair Artwork Make-up: Kelly Sadler Photography: Jack Eames
68 / hji.co.uk
ADVERTISEMENT FEATURE
Balmain is here to help when your salon reopens with three months’ worth of hair care and styling products for in-salon use for free, plus a selection of spa services that will attract new clients through your door
Start Afresh with Balmain
T
he past few months have been difficult for everyone within the professional hairdressing industry. Thankfully, there is light at the end of the tunnel with the UK government setting a provisional date for when salons can reopen.
Three months for free Balmain understands the first few months of reopening are not going to be easy for you and your salon team. To help you through those first few reopening months, the professional styling and colour brand has created a selection of introductory packages. The packages will allow you to have three months’ worth of complimentary hair care and styling products for salon-use to help you save on your running costs. The offer also includes a set of products for each stylist to help with new hygiene rules. Balmain Care & Styling Intro Pack The Balmain Care & Styling Intro Pack features a compact collection that will save money and storage space within
your salon. Beautifully packaged and displayed, it is formulated to be cocktailed and mixed for multifunctional use and creativity. The key ingredients throughout the range include silk protein and argan elixir. Silk protein includes 17 of the 19 amino acids within the hair, which means all of the products will help to restore your client’s hair back to its most healthy condition. Argan elixir is nature’s anti-ageing ingredient. It has smaller molecules than oil, which means it can penetrate the cuticle for ultimate nourishment with shiny and healthy results. Plus, the full collection is infused with the opulent Balmain signature fragrance. A new spa offering for your salon It’s crucial to get new clients as well as existing ones through your doors once salons reopen. With the growing wellness trend, adding a range of spa treatments to your client menu from a unique professional brand could give your salon the edge. Balmain Hair Couture Treatments All Balmain Hair Couture Treatments are designed to revitalise and restore hair to its most youthful and radiant appearance. Create the ultimate customer experience with a signature treatment. Each hair type is unique in structure, vitality and thickness and in need of a tailor-made treatment. Balmain’s care and styling range is all about diversity, which makes it ideal for mixing and matching.
Balmain Couleurs Couture Spa Colour Treatment Balmain Paris Hair Couture has launched Couleurs Couture Spa Colour Treatment, which is a luxurious professional colour combined with a unique spa experience that will give your clients what they’re craving after so much time away from the salon. The ingredients enrich the hair for incredibly shiny, healthy results and the ingenious formula contains purified soft ammonia and micro pigments to ensure reliable results with phenomenal long lasting and vibrant colour.
For more information about Balmain’s complimentary three month offer and the spa treatments you could add to your client menu email: info@balmainhair.co.uk 69 / hji.co.uk
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Live
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ONLINE
WITH THE INDUSTRY’S LEADING HAIRDRESSERS, ADVISERS AND
BUSINESS MINDS
Find out more and get involved hji.co.uk/hjgoeslive
STEP BY STEP
To begin, pre-lighten the 1enhance section of hair you would like to using Wunderbar bleach powder and 9%/30 vol peroxide.
Next, apply a blend of 2 semi-permanent blue and violet to the pre-lightened section.
g n i k i r t S blue hue
for 20 minutes then rinse 3 Leave thoroughly and condition.
Follow these steps to bring the classic blue for Pantone Color of the Year to life your more experimental clients To finish, use a hairdryer and 4 diffuser attachment on a slow speed to style the hair. 71 / hji.co.uk
STEP BY STEP Hair: Adem Oygur, Errol Douglas London for Wunderbar in partnership with Salon Services
“Post-lockdown will be the perfect time to have some fun and incorporate a splash of colour into your clients’ hair. This trend will help them feel empowered and amazing.” Adem Oygur, international director at Errol Douglas London 72 / hji.co.uk
PRESENTS THE
BRITISH HAIRDRESSING AWARDS SPONSORED BY
Enter now Entry deadline extended to Friday 28 August 2020
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INTERIORS
EAST LONDON
Cool Name: Fry + Dean Address: 338 Hackney Road, London Owners: Ellenora Dean and Billy Fry Size: 800sq ft How many staff: 4 Budget: £50,000 Furniture: REM salon furniture, made.com soft furnishings, Seletti Lighting and ornaments, Grace & Thorn plants and flowers
76 / hji.co.uk
INTERIORS
Experience the quirky, relaxed and tranquil vibes of Fry + Dean
E
llenora and Billy have been in the hairdressing industry for over 15 years and after many years of friendship decided to start a business of their own together. The two-level interior was formerly a florist called Grace & Thorn and it was in need of a full refit downstairs and heavy revamping upstairs. Ellenora says: “When the property first appeared we knew instantly that it was the one. We were familiar with the area as we lived on the same road and the size was exactly what we were looking for.” The property’s landlord would not allow any major renovation to be done to the interior so Ellenora and Billy had to work strategically to create a usable professional hair salon. The duo ensured the original features were boxed in to preserve them but this caused spacing issues so plans had to be reassessed constantly. Ellenora and Billy designed the interior themselves. Their aim was to create a modern and cosy experience for their clients. The salon features two backwashes and four sections upstairs and two backwashes and
five sections downstairs. The colour scheme is dark green with pops of contrasting shades used within the accessories. The lighting was already installed upstairs when the team moved in with spotlights on the ceilings. Ellenora says: “After a few changes to the lighting angles, we managed to get an even effect throughout the salon with daylight bulbs downstairs in an industrious casing.” Certain walls are painted in a scrubbable matte emulsion for durability and cleanliness. Downstairs is covered in masonry paint and decorated in shades of dark green with the first ever Fry + Dean collection featured throughout the salon. Fry + Dean’s reception area has a welcoming and unique living room design featuring dark green walls and a wooden floor. The cosy pink sofa in the waiting area is surrounded by the ever-growing jungle of plants which can be found throughout the interior. This allows clients to feel as though they’ve stepped away from their busy lives and into a calming space where they can relax and socialise. Ellenora describes the ornaments, lamps and accessories as the most interesting features within the salon. She points out: “We do get a lot of comments from clients about our glasses and freshly made popcorn.” Ellenora and Billy are extremely pleased with how their vision has come to life. Ellenora explains: “The best thing we did was to disregard everyone else’s view on using dark paint throughout. Our biggest regret was buying 5,000 personalised Fry + Dean sweets only to discover we did not like the colour or flavour.” Fry + Dean is designed to appeal to a variety of ages and personalities. The duo’s ultimate aim was to make clients feel calm and relaxed with pops of cool thrown in for good measure and it’s clear they have well and truly succeeded.
77 / hji.co.uk
ELLENORA AND BILLY’S TOP TIPS: • Stick to the plan Set a budget and monitor it. Try not to cut corners to save time as it could mean you will have to revisit those areas again once the design is complete. • Look after yourself The process of creating your own salon space and bringing your vision to life can be all-consuming. Try and plan small amounts of time for yourself to keep your sanity and manage any feelings of stress. •Create a clear vision from the start It’s important to have a clear idea of what sort of aesthetic you want to achieve right from the start. You will also need to be flexible as the build goes on. Don’t be scared to call in favours from friends and family to make your vision a reality.
Hair: Hooker & Young Art Team Photography: Michael Young
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LONDON EXCEL LONDON 10-12 OCTOBER 2020
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T HE HOT LIST
Get a grip
Authentic texture
Damage ready
The two-piece Hair Gripper from Andis is easy to use while enhancing cut precision by holding hair in place or out of the way. The accessory is reusable and easy to clean. Price £7.95
Authentic Beauty Concept has launched Nymph Salt Spray, a lightweight texture styling spray. Free from silicones and artificial colourants, it can be used on damp or dry hair. Price £25.50
Aveda’s Damage Remedy range includes a shampoo, conditioner, treatment and hair repair product. The range is wind-power manufactured, 100% vegan and cruelty-free. From £24
Show your support
Gold standard
Safety first
Denman has developed a protective faceguard for the NHS, which is now available for hairdressers and barbers. The HeroShield is sold in packs of five with 5% of all sales going to charity. Price £25
Electric Head Jog Titanium Gold Waving Iron comes with a variable temperature between 120°C and 230°C and a 360-degree swivel three-metre cord that features a cool tip for easier styling.
Disicide Skin Disinfection Spray is a hospital-grade disinfectant that is effective against bacteria and viruses. It can be used to disinfect the hands and body at the start or end of any salon appointment.
New brand alert
Give roots the boot
Summer lovin’
Monpure is designed to nourish the scalp and hair follicles. The range includes a Clarifying Scalp Scrub, Nourish and Stimulate Scalp Mask and Follicle Boost Hair Density Serum. From £36
R+Co Bright Shadows Root TouchUp covers regrowth and grey hair between colour appointments with no stickiness, dustiness or transfer. The spray comes with a targeted nozzle for a mess-free application.
Balmain’s limited edition summer cosmetic bags will brighten your client’s mood. Each bag contains travel sizes of the Sun Protection Spray, Moisturizing Argan Elixir and Texturizing Salt Spray.
80 / hji.co.uk
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CAREERS
The
Passionista
Melissa Timperley is the owner of Melissa Timperley Salons in Manchester. She juggles having clients five days a week with putting together creative shows and shoots as part of her role as a Wella Professionals Passionista What was your journey into the hair industry?
I loved hair from a very early age and did a school placement with Sassoon in Manchester which confirmed that I wanted to be part of this great industry. I started with Sassoon as an apprentice aged 16 and qualified with them. I did my classic and creative tests with Sassoon and got distinctions in both before teaching at the Sassoon Academy in London and independently gaining a TAQA qualification in assessing and teaching at NVQ level 3. I became a member of the FAME Team in 2016 and at the end of that year at age 24 I started my own salon, Melissa Timperley Salons. My salon has been running successfully for three and a half years and we have 10 staff. Can you tell us about your present role?
I’m the owner of Melissa Timperley Salons on Tib Street in Manchester’s trendy Northern Quarter. I’m also a Wella Professionals passionista and do creative shows and shoots both in the UK and internationally. I’m still booked with clients five days a week and I do a lot of creative work with Wella Professionals and try and fit all of the paperwork in between. What are the pros and cons of your role?
The main pros are that I can make decisions for myself and build the business in the way I would like and in-line with my vision. I get to work with great clients alongside fantastic team members and with some superb professionals – hairdressers, photographers, stylists and marketeers who are all excellent at what they do.
The cons are the natural reverse side of all that – there’s a lot to do and lots of responsibility which can be all-consuming. I try to create a work/life balance whilst still retaining my energy, creativity and passion for what I do. It can be hard trying to wear the different hats that are needed for the job and still have energy to socialise afterwards so it’s a good job my husband is very patient and hopefully my new puppy (pictured above) will be too. What are your tips for building a name in the industry?
I’m true to myself and my ethos. I learn from others, but I don’t copy them because everyone is an individual and you have to be true to your own story. We have consistent branding in the salon and showcase our work at events aiming to be the best we can be at our chosen areas of expertise. What challenges have you faced in your career so far?
Setting up the salon was a challenge as well as becoming proficient at colour work. My training at Sassoon was focused on developing excellent cutting skills. I only had the basic training in colour as Sassoon is a specialist salon where you either cut or colour and not both. I realised I had to do both cut and colour to open my own salon so I paid for the Wella Professionals Master Colour Programme. The course was largely populated by colourists who were doing great colour in the salon every day. I had none of that experience but through sheer hard work and study I ended up with a 94% pass – one of the highest on the programme. After that I became a Master Colour Expert, which was a tough journey. I’m now a Wella 82 / hji.co.uk
Passionista and love colour work and the creativity it brings to our clients. My final challenge is developing my confidence and presenting effectively on stage and at big industry events. This is largely about practise and observing others who are great presenters. It’s also about believing in your work and being passionate about it. I feel comfortable being on stage now and actually look forward to it. What are your tips for someone who aspires to have a career like yours?
Be prepared for lots of hard work. Being a salon owner is multi-faceted so you have to be on top of your technical knowledge, as well as a people person and a good boss and manager. You also need to be motivated as being on your feet for over 10 hours a day is not everyone’s idea of fun. You really have to love our profession and be drawn to it. What’s your signature look?
My favourite look is a super precise bob, which stems back to my Sassoon training. The salon is also known for curly hair and balayage and sometimes we have the joy and challenge of bringing all three elements into the same look. What’s next for your career?
I’m continuing on a journey and trying to be the best that I can be. The coronavirus lockdown and the closure of all salons means we will all have to rethink our approach in many ways. Let’s see what’s in store in future. I believe we attract opportunities through our attitude and our behaviour towards others. I try to keep as positive and open as I can to the opportunities that come my way.
CLASSIFIED Tel: 020 3841 7376
PRODUCTS
PROPERTY
Leatherhead area. Smart Fitted Hair Salon. Wealthy location. Parade. Lease @ £10,500p.a. £4,200wk (5 days). A/C’s show £38,000 Net. £72,000 Newbury, West Berks. Smart Salon (1,084sq.ft.). Lease @ £19,000p.a. T/O £60,000 (inc. £40k chair rents). £18,500 EDGWARE / MILL HILL AREA - NORTH LONDON. Busy local Centre. Retirement S/C FlatSale. over. £2,000 wk. Owner retiring after many years. Newbury area. Very Smart Hair and Beauty. Good Lease. Superb location. Well fitted. £4,250wk. Very fairly £449,000 Freehold priced £29,950 Putney / Richmond, S W London. High Class Hair / Beauty Salon (10 positions). Lease. Two Flats. £6,000wk. High Profit. Retirement sale. £59,000 GODALMING TOWN CENTRE. Fully fitted to high quality. Hair Salon. Space Beauty - 850 sq. ft. on two floors. (Potential for flat subject to Wealthy Thames Valley / Chilterns (near High Wycombe). Good Class Hair Salon. Parade. Good Lease. Three P.P.). £379,000 Freehold Bed Maisonette. £2,750wk. £35,000 Wye Valley Country Town. Flagship Salon. Main street. Spacious Well Fitted Unit. Two Bed Flat. Tde £5,500wk (ex VAT). 5 days. £495,000 F’hold or £45,000 on Lease
LEATHERHEAD AREA. Smart Fitted Hair Salon.Wealthy location. Parade. Lease @ £10,500p.a. £4,200wk(5 days). A/C’s show £38,000 Net. £72,000
NEWBURY, WEST BERKS. Smart Salon (1,084sq.ft.). Lease @ £19,000p.a. T/O £60,000 (inc. £40k chair rents). Retirement Sale. £18,500
TOWELS
NEWBURY AREA. Very Smart Hair and Beauty. Good Lease. Superb location. Well fitted. £4,250wk. Very fairly priced £29,950. PUTNEY / RICHMOND, S W LONDON. High Class Hair / Beauty Salon (10 positions). Lease. Two Flats. £6,000wk. High Profit. Retirement sale. £59,000
The Professional’s Choice ... cut costs not quality.
Premium quality chlorine and bleach resistant WEALTHY THAMES VALLEY / CHILTERNS (NEAR HIGH WYCOMBE). Good Class Hair Salon. Parade. + Good Lease. Three Bed cotton towels including the Guaranteed Bleach Maisonette. £2,750wk. £35,000 Resistant 100% Cotton Majic Black Towel. + Supremely practical and environmentally Swedish Heritage Vegan Haircare WYE VALLEY COUNTRY TOWN. Flagship Salon. Main street. Spacious Well Fitted Unit. Two Bed Flat. TdeIULHQGO\ GLVSRVDEOH :DIŴH +DQG 7RZHOV £5,500wk (ex VAT). 5 days. Sustainability Vegan Styling Unbeatable pricing, compare us and see. £495,000 F’hold or £45,000 on Lease Simplicity Vegan Colour Quinoa Protein Vegan Perm Cruelty Free Vegan Proplex Sulphate Free Discover Our World Paraben Free Now available in of Natural Beauty Organic the UK Place your order today: T: 0121 7739091 / 7720936 , /MajesticTowels E: info@majestictowels.co.uk www.majestictowels.co.uk / @majestictowels Contact: 01789 765755 www.refstockholm.com Martyn Stockley
07917 565653
martyn@refhaircare.co.uk
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SCISSOR SHARPENING
MAYFAIRONMAIN POSTAL & WHILE-U-WAIT SCISSORS SERVICE
Mayfair on Main set in sunny Gibraltar, a British Japanese hand sharpening overseas territory which offersProfessional the comforts of UK SCISSORS combined with the lifestyle of Spain areSHARPENING recruiting£18 CUSTOM NAME LASERING £18 qualified stylists, senior stylists, designers and inc. immediate return by 1st Class recorded delivery +£5 Next Day Delivery per order educators due to further expansion.
has a print circulation 12,000 of Mayfair on Main has revolutionised the Gibraltar hair industry and are pioneers for luxury service, copies session styling, hair collections and education
Unit8 Hanover West, 161 Acton Lane, London NW10 7NB T: 020 8965 0585 www.dowa-international.com
having founded Gibraltar’s first hair academy.
If Lockdown has left you thinking you need a change, why not consider a life in the sun in Gibraltar where you can enjoy a relaxed lifestyle whilst making your mark in the hair industry. Being a part of the Mayfair family will ensure you have ongoing education and career development options.
Call or email the team 020 3841 7376 / gabriel@hji.co.uk
Please email your CV and covering letter to recruitment@mayfaironmain.gi We look forward to hearing from you. www.mayfaironmain.gi
@mayfaironmain
Phone : 00350 20075913
@mayfaironmain
@HJ_Classified 105/ /hji.co.uk hji.co.uk 83
CLASSIFIED
CLASSIFIED
Tel: 020 3841 7376
ERTY
Tel: 020 3841 7376 CLASSIFIED
Tel: 020 3841 7376 CLASSIFIED
PRODUCTS
PROD
PROPERTY
PRODUCTS
PROPERTY
on. Parade. Lease @ £10,500p.a. £4,200wk (5 days).
mbe). Good Class Hair Salon. Parade. Good Lease. Three
Leatherhead area. Smart Fitted Hair Salon. Wealthy location. Parade. Lease @ £10,500p.a. £4,200wk (5 days). A/C’s show £38,000 Net. £72,000 Newbury, West Berks. Smart Salon (1,084sq.ft.). Lease @ £19,000p.a. T/O £60,000 (inc. £40k chair rents). Retirement Sale. £18,500 Leatherhead area. Smart Fitted Hair Salon. Wealthy location. Parade. Lease @ £10,500p.a. £4,200wk (5 days). Newbury Very Net. Smart Hair and Beauty. Good Lease. Superb location. Well fitted. £4,250wk. Very fairly A/C’s showarea. £38,000 £72,000 priced £29,950 Newbury, West Berks. Smart Salon (1,084sq.ft.). Lease @ £19,000p.a. T/O £60,000 (inc. £40k chair rents). Putney / Richmond, S W London. High Class Hair / Beauty Salon (10 positions). Lease. Two Flats. £6,000wk. Retirement Sale. £18,500 High Profit.area. Retirement sale.Hair £59,000 Newbury Very Smart and Beauty. Good Lease. Superb location. Well fitted. £4,250wk. Very fairly Wealthy Thames Valley / Chilterns (near High Wycombe). Good Class Hair Salon. Parade. Good Lease. Three priced £29,950 Bed Maisonette. £2,750wk. £35,000 Putney / Richmond, S W London. High Class Hair / Beauty Salon (10 positions). Lease. Two Flats. £6,000wk. Wye Profit. ValleyRetirement Country Town. High sale. Flagship £59,000 Salon. Main street. Spacious Well Fitted Unit. Two Bed Flat. Tde £5,500wk (ex VAT). 5Thames days. £495,000 F’hold or (near £45,000 onWycombe). Lease Wealthy Valley / Chilterns High Good Class Hair Salon. Parade. Good Lease. Three Bed Maisonette. £2,750wk. £35,000 Wye Valley Country Town. Flagship Salon. Main street. Spacious Well Fitted Unit. Two Bed Flat. Tde £5,500wk (ex VAT). 5 days. £495,000 F’hold or £45,000 on Lease
t. Spacious Well Fitted Unit. Two Bed Flat. Tde £5,500wk e
TOWELS
PERTY @ £19,000p.a. T/O £60,000 (inc. £40k chair rents).
Superb location. Well fitted. £4,250wk. Very fairly
y SalonParade. (10 positions). Two Flats. £6,000wk. cation. Lease @Lease. £10,500p.a. £4,200wk (5 days).
e). Class Hair Parade. Three e @Good £19,000p.a. T/OSalon. £60,000 (inc.Good £40kLease. chair rents).
pacious Welllocation. Fitted Unit. Bed Flat. Tde Very £5,500wk se. Superb Well Two fitted. £4,250wk. fairly
eauty Salon (10 positions). Lease. Two Flats. £6,000wk.
Offers on PPE
ELS
Competitive prices
e Professional’s Choice cut costs not quality. WELS All our
TOWELS
staff are qualified in
emium quality chlorine and bleach resistant tton towels including the Guaranteed Bleach sistant 100% Cotton Majic Black Towel. upremely practical and environmentally Swedish Heritage Vegan Haircare HQGO\ GLVSRVDEOH :DIŴH +DQG 7RZHOV Sustainability Vegan Styling beatable compare usbleach and see. Premiumpricing, quality chlorine and resistant Simplicity Vegan Colour Swedish Vegan cotton towels including the Guaranteed Bleach Quinoa Heritage Protein VeganHaircare Perm Resistant 100% Cotton Majic Black Towel. Sustainability VeganProplex Styling Cruelty Free Vegan Simplicity Vegan Colour Supremely practical and environmentally Sulphate Free Quinoa Protein Vegan Perm in Discover Our World IULHQGO\ GLVSRVDEOH :DIŴH +DQG 7RZHOV Paraben Free Now available Cruelty Free Vegan Natural nbeatable pricing,ofcompare usBeauty and see. Organic theProplex UK Sulphate Free 7720936 , /MajesticTowels Discover Our World Paraben Free Now available in @majestictowels stictowels.co.uk Contact: 01789 765755 www.refstockholm.com of / Natural Beauty Organic the UK
UK Choice shipping The Professional’s . cut costs not quality.
Martyn Stockley
07917 565653
The Professional’s Choice ... cut costs not quality. the trade The Professional’s Choice + Premium quality chlorine and bleach resistant towels including the quality. Guaranteed Bleach ...cotton cut costs not Resistant 100% Cotton Majic Black Towel.
& next day delivery
martyn@refhaircare.co.uk
+ chlorine and bleach resistant + Premium Supremelyquality practical and environmentally cotton towels including the Guaranteed Bleach IULHQGO\ GLVSRVDEOH :DIŴH +DQG 7RZHOV Resistant 100% Cotton Majic Black Towel. Unbeatable pricing, compare us and see. + Supremely practical and environmentally 01495 616990 IULHQGO\ GLVSRVDEOH :DIŴH +DQG 7RZHOV Unbeatable pricing, compare us and see. www.thewarehouseonline.co.uk Discover Our World info@teamwarehouse.co.uk of Natural Beauty
Swedis Susta Sim Quino Crue Sulph Parab Or
Place your order today: T: 0121 7739091 / 7720936 , /MajesticTowels @majestictowels E: info@majestictowels.co.uk www.majestictowels.co.uk Contact: / 01789 765755 07917 565653 Place your order today: T: 0121 7739091 / 7720936 Martyn Stockley , /MajesticTowels @majestictowels E: info@majestictowels.co.uk www.majestictowels.co.uk SCISSOR /
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SCISSOR Contact: 01789 765755FORwww.refstockholm.com SALE - HAIR AND BEAUTY SALON – NEW GOLDEN MILE, COSTA DEL SOL, SPAIN SHARPENING 07917 565653 martyn@refhaircare.co.uk /MajesticTowels 1 / 7720936 Martyn Stockley
SHARPENING Hairdressers SCISSOR Journal SHARPENING WANT TO WAN Hairdressers FANCY A CHANGE OF SCENERY AND 320 DAYS OF SUNSHINE A YEAR? SCISSOR International SHARPENING Journal WANT TO ADVERTISE ADVER Award winning Hair and Beauty Salonhas For Sale, a Costa del Sol print Situated on the New Golden Mile, Estepona and established for over 14 years this Luxury HairInternational and Beauty salon has won best hair and beauty salon 3 times in the last 4 years.
ajestictowels.co.uk
, / @majestictowels
POSTAL & WHILE-U-WAIT SCISSORS SERVICE
POSTAL & WHILE-U-WAIT SCISSORS SERVICE
Professional Japanese hand sharpening
Professional Japanese hand sharpening POSTAL & WHILE-U-WAIT
ADVERTISE circulation has a print YOUR YO of 12,000 circulation YOUR PRODUCTS & PRODU 12,000 ofcopies PRODUCTS YOU ARE BUYING THE BUSINESS, THE& BRAND, GOODWILL AND REPUTATION THAT COMES WITH THE SALON. copies SERVICES? SERVI ALSO THERE IS AN OPTION TO EITHER LEASE/RENT OR BUY THE FREEHOLD. SERVICES?
SCISSORS SHARPENING £18 SCISSORS SHARPENING SCISSORS SERVICE £18 CUSTOM NAME £18bespoke built and chairs and massaging backwashes from Italy. The salon itself is situated on a parade next to a restaurant and other CUSTOM NAMEwith LASERING TheLASERING furniture was businesses plenty of£18
inc. immediate return by 1st Class recorded delivery Professional Japanese hand sharpening
inc. immediate return by 1st Class recorded delivery POSTAL WHILE-U-WAIT +£5 Next Day & Delivery per order
+£5 Next Day spa Delivery per orderand free parking outside the salon. With full AC and heating the salon comprises of styling area with 5 stations, 3 massaging backwashes, pedicure area with 2 pedicure chairs SCISSORS SERVICE SCISSORS SHARPENING £18 double nail bar. 2 treatment rooms with A\C, underfloor heating and showers,staff room and toilet, approx 120 square meters. The salon is in an upmarket area and attracts an £18 CUSTOM NAME LASERING Professional Japanese hand sharpening immediate return by 1st Class recorded delivery international wealthy clientele. This is an amazing opportunity to purchase a salon with a great client base. The owner wishes to retire in the next fewinc.years beperwilling +£5but Next would Day Delivery order Unit8 Hanover West, 161 Acton Lane, London NW10 7NB Unit8 Hanover West, 161 Acton Lane, London NW10 7NB SCISSORS SHARPENING £18 T: 020 8965 0585 T: 020 8965 0585 to stay on at the salon for an agreed period of time. www.dowa-international.com www.dowa-international.com CUSTOM NAME LASERING £18 inc. immediate return by 1st Class recorded delivery +£5 Next Day Delivery per order
Unit8 Hanover West, 161 Acton Lane, London NW10 7NB T: 020 8965 0585 www.dowa-international.com
Unit8 Hanover West, 161 Acton Lane, London NW10 7NB T: 020 8965 0585 www.dowa-international.com
PRICE 80,000 EUROS OR 325,000 INCLUDING FREEHOLD bliss.lance@hotmail.com or 0034689424249
Call or email the Call or email the team team7376 / 020 3841 020 3841 7376 / gabriel@hji.co.uk assifiedgabriel@hji.co.uk
lassified
105/ /hji.co.uk hji.co.uk 84 105 / hji.co.uk
Call or e tea 020 384 gabriel@
@HJ_Classified @HJ_Classified
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Find out why LYCON is the wax of choice for top spas & salons Worldwide. sales@lyconuk.com
www.lyconuk.com
02075909300
INSPIRATION
Life Through a Lens
The Kim shot
e s o r k c u l P e k Lu
“This is an important milestone in my career and testament to the power of The creative director at Saks who was tracked down by Kim posting your work on social media. When Kardashian on Instagram is best-known for his beautifully big Kim Kardashian hairstyles. Here he shares his six all-time favourite creations flew into town in February, she got in touch having seen my grid and even Playing chose to channel with one of my images. It shapes makes all the hard “I’ve learned work worthwhile.” through the years that shape is really what nails a good image from a hair perspective. This image epitomises just that for me. Working with photographer Jayden Fa and make-up artist James Molloy, the brief was to embody ‘couture’. I took a classic vertical roll and adapted it for a sci-fi silhouette.”
Go big or go home
“I’ve always loved super-glam hair and when I got the brief for this shoot the client said: ‘Bigger the better, please’. I had no problem there and was in my element achieving volume – which hairdresser isn’t!”
Being creative
“I love doing test shoots with different people to achieve different looks as it pushes my creativity. There's no client requests and no boundaries. I also love working with fake hair and I always ask if it looks beautiful. It’s so interesting to achieve beauty in different ways.”
Curls for the ‘gram
“I’m lucky as I get to work with amazing models. On my first shoot, which was 10 years ago, I worked with Millie Rose Loggie and it was her first shoot too. We’ve now worked together loads over the years. Millie’s got beautiful naturally straight hair but the client wanted curly hair, which is my favourite look to create from scratch. This is an empowering disco-infused look and curls always get the most attention on Instagram!”
The eyes have it
“This was a great pre-lockdown shoot for the Vogue Arabia May 2020 issue. I jumped at the chance of doing this one because of the team involved. Working with photographer Desiree Mattsson was a blast, along with my long-time make-up artist Nikki Wolff.” 86 / hji.co.uk
AIRCurl NEW
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INTENSO4000PRO NEW
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Visit divapro.co.uk or contact your local wholesaler
REDEFINE COLOUR EXPECTATIONS Prepare your salon for a colour surge when you reopen with transformative processing technology. Roller Ball F halves processing time, intensifies results and increases the value of your colour business.
www.takarahairdressing.co.uk