Hannah Watt
Mid-Way crit
Research & concept The concept is based on the book Sophie’s World. A book designed to introduce to the idea of philosophy to a younger target audience. Told through the narrative between a little girl Sophie and the letters she recieves from a mystery writer. Working on the basis of a previously set istd brief about presenting information in an interesting and unusual way. This is a collaborative brief with Martin, allowing us to each learn something from the other persons skill set. The completed animation is designed to be projected as an academic tool, making use of light and dark to be thought provoking and make people go on to question philosophy.
HannahHannah Watt Watt
ContextMid-Way of Practice crit
Visual development & Experimentation We began the design process by experimenting with different styles of type. The animation is purely typographical so the type had to be appropriate to our message as well as look visually appealing. The passages of the story we have chosen often have narrative between two different characters so it was important to create a variant in type. To highlight important points within the story key words were also chosen and represented differently to include as a focal point within the animation.
Hannah Watt
Mid-Way crit
Creating sound and animation After editing the scan ins to maximise brightness and invery the colours we created seeprate files containing each word. Working with the voice overs based on our edited scripts we used markers to time the spoken word with the visual type we created.
Hannah Watt
Mid-Way crit
Final imagery
Hannah Watt
Mid-Way crit
Hannah Watt
Mid-Way crit
Research & concept This is a live brief set to design invitations for the clients 60th birthday party. There was no limit on what could be created but there was strict restrictions on colour scheme which had to work alongside a silver and ivory theme. The concept works on the idea of a bouquet made of flowers which have meanings that represent the personality. Research into these meanings has formed the basis for the imagery.
Hannah Watt
Mid-Way crit
Hannah Watt
Mid-Way crit
Hannah Watt
Mid-Way crit