1 minute read
Font
The Font.
Because we use such a range of colours, shapes and patterns in our branding, we have decided stick to one main font.
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The font we use is super flexible, as you can see it can be used in many different sizes and weights.
The font we use for our logo is ‘Futura’. The logo is the only place this font should be used. The logo is always written in BOLD CAPITALS:
ABCDE F G Futura
Larsseit Abcdef abcdef abcdefghi abcdefghi
Our main brand font is Larsseit (the more observant of you will realise this sentence is written in Larsseit, well done).
This is used for body text, titles, sub-headings, anything and everything you fancy to be honest.
For main body text e.g. on website, keep it between 10pt - 14pt.
Keep titles / headings between 37pt - 26pt.
We tend to use a mixture of weights but our favourites are medium and semi-bold.
