6 | INITIAL SKETCHES
Voter, she wrote Book COVER: Voter, She Wrote One of my first ideas was to use a book in the poster. For some reason, “Murder, She Wrote” popped into my head, as I felt it would be easy to replace the word “Murder” with “Voter” to create a pithy book title about voting. I ended up pursuing the book concept for the first comps and final design of the poster, but I dropped the “Voter, She Wrote” idea because I did not think it would be as effective in conveying the overall voting message.
AIGA’s civic engagement initiative, part of Design for Democracy. Learn more: aiga.org/vote Design by Heidi Peng, Bloomington, Indiana
In partnership with Nonprofit Vote nonprofitvote.org