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ABOUT.

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PROPOSED IDEA.

PROPOSED IDEA.

Damson Madder is a London based sustainable brand.The brand began as the founder realised there was not a lot of choice when it comes to sustainable fashion brands.The brand began in 2020,during lockdown which was risky however the first collection did really well. (Green,Georgina.2022). The sustainability element is the important ingredient of the brands ethos and image and materials are made originally from plastic bottles as well as cotton used is taken from textile waste.(Green,Georgina.2022)

The brand uses a lot of sustainble elements such as recycled and repurposed fabrics as well as orga nic cotton and everything they use is ethically sourced.They have a ‘damson Pledge’ which is continuing to evolve and grow to do the best for consumers and the planet. As a brand they are committed to working alongisde suppliers to minimize impacts, this includes a code of conduct which ensures everything is going the way it should and meets the brands guidelines. They check to ensure workers are supported in healthy,safe places to work in as the fashion industry is notorious for problems within this so they want to help eradicate these industry issues (Damson,Madder.2023) .

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