Oksana Featured on Cover of Hollywood Weekly

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AKINWUNMI AMBODE

NOVEMBER 2015

GOVERNOR LAGOS STATE NIGERIA RECEIVES HW IMAGE AWARD

MR. VIN LEE TASTE & STYLE, SPEAKS ON BUILDING A LUXURY BRAND

THE 2ND ANNUAL

COVER CREDIT: LAURA TAYLOR

HOLLYWOOD WEEKLY FILM FESTIVAL DIVERSITY IN FILM, MUSIC & PEOPLE

OKSANA SOUNDTRACK OF THE AMERICAN DREAM



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NOVEMBER 2015

A LETTER FROM

THE EDITOR

Dear Readers, Thank you for your support of Hollywood Weekly Magazine. This edition takes you inside our recently completed international film festival and offers insight into the luxury industry. But it begins with a PRATHER JACKSON magical night. The 2nd Annual Hollywood Weekly Magazine Film Festival is in the books. The event, which this year took place on the first Sunday in November, began like most, with people mingling, rekindling old acquaintances and making new ones. However, above the laughter and banter of the crowd you could sense there was something special in the air. This was a diverse group of well-educated people from various ethnic, cultural and religious backgrounds​. S​ome​guest​were seen wearing their traditional native garb​,​akin to a United Nations gathering. The tapestry of their garments reflected the nobility of their heritage. Colorful silk with elaborate hair styles were worn elegantly by some of the women in a regal fashion that would impress the causal observer. Some of the men wore a darker fabric with a distinct African​​style and shoes that demand attention. Guest were from Nigeria, Morocco, Iran, Sweden and China, and they all seem to have enjoyed themselves, and especially the music. The November issue of Hollywood Weekly Magazine also features the beauty of Oksana​ , a Russian pianist​ who graces this month’s cover​. In addition, this edition includes ​a fashion article showcasing b​eauty consultant Marlene Perez, and our exclusive interview with Mr. Vin Lee, a ​gentleman​with a unique sense of style, elegance and business. Described as “Elegance Personified,” Mr. Lee is an expert in luxury items and haute living lifestyles. Enjoy,

Prather Jackon Prather Jackson

PUBLISHER

PUBLISHER/EDITOR IN CHIEF Prather Jackson VICE PRESIDENT Bernice Harris Michael D. Coxson OPERATIONS Erskine D. McSwain (1991-2000) MANAGING EDITOR Prather Jackson FASHION EDITOR Jacob (For The Stars Fashion House) PHOTO EDITOR Giles Spencer MARKETING & SALES Launy Rhem ART DIRECTOR Karina Pacheco WEB DESIGNER ASSOCIATE EDITOR Howard Chan Anthony Ewart GRAPHIC DESIGNER MUSIC EDITOR Karina Pacheco Dick Michaels CONTRIBUTING LIFE & STYLE EDITOR PHOTOGRAPHERS Tasha Cooney Niki Shadrow-Snyder

RESEARCH DEVELOPMENT Alberto Arellano PRODUCTION MANAGER Hector Santacruz FEATURED WRITER

VP CORPORATE ACCOUNTS STRATEGY & PLANNING Rudy Germany DISTRIBUTORS DOMINION DISTRIBUTION GOLD KEY MEDIA NEWS INFLIGHT, INC

Jennie Jones COVER CREDIT

Laura Taylor KEEP UP WITH HOLLYWOOD WEEKLY AT: www.hollywoodweeklymagazine.com FOLLOW US ON TWITTER: @hollywoodweeklymagazine (323) 456-5004


WEEKLY

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TASTE & STYLE

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VIN LEE, CHAIRMAN/CEO OF GRAND METROPOLITAN A $7 BILLION, 120 BRAND GLOBAL LUXURY PORTFOLIO

DIVERSITY IN FILM, MUSIC AND PEOPLE

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“ E “ THE R&B

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A SPORTS CRIME DRAMA BY FREDRIC KEITH RESHEW

HIPHOP ROCKSTAR

BRIDAL COLLECTION

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THE 2ND ANNUAL HOLLYWOOD WEEKLY MAGAZINE FILM FESTIVAL

RED CARD

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PHOTOS: SMILE TRAIN

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PHOTO: BRANT BROGAN

NOVEMBER 2015

NEWEST LINE, DELIVERING CONFIDENCE IN THE FORM OF TRENDY SILVER CHARM BRACELETS, NECKLACES AND EARRINGS

MARLENE PEREZ

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PERSONAL DEVELOPMENT AND LIFESTYLE EXPERT IN BEAUTY TECHNIQUES AND FASHION


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MATTHEW MAYER INTERVIEWS OKSANA KOLESNIKOVA

What Would You Do For a Chance? By: Matthew Mayer, SoloPiano.com

It’s 1984 in Los Angeles, California, hosting city of the

OKSANA: The pleasure is actually all mine. I have been a

Olympic Games. The media waves flood with news of the

big fan of yours and of SoloPiano.com for over six years, and

Soviet Union and several other countries boycotting the

I can’t tell you how excited I am that we finally met face-to-

Games. Back in the Soviet Union, stands a six-year-old girl

face.

with her mother in the cold. The sun has not been up long

MATTHEW: Oksana, you were born in Barnaul, Altai Siberia,

enough for any warmth to reach them...they are in a line for a chance to buy some milk and bread.

USSR, and lived there up to the break-up of the Soviet Union. Can you tell us your experiences/memories living there, and

Standing in line in the morning cold.....for a ‘chance’.

how did the piano form your upbringing?

It’s 1993, in the streets of Moscow. A political stand off begins

OKSANA: Oh, Matthew...Those were probably the most

between Russian President, Boris Yeltsin and the Russian

trying experiences of my life. I remember being about six

Parliament. The 10 days of military force becomes the

years old, staying in long lines with my mom in the freezing

deadliest single event of street fighting in Moscow’s history

cold as early as five in the morning just to have a chance to

since revolutions dating back to 1917.

buy some milk and some bread...everyone pushing you in

That same girl, now 15 years old, is packing up with her

order to get some of the essentials of life we now all take for

family and leaving the now dissolved USSR to the United States to start a new life. 22 years later to the month, I arrive to meet this girl...stepping out of my rental, arriving to Oksana’s home in Beverly Hills, California. Greeted with warmth and hospitality by Alex (Oksana’s husband) and 6 year old Alessandro (who anxiously

granted. Really tough times. The piano was an escape, both from the realities of life as well as the very harsh weather. I used to find much comfort in playing it even in the beginning. MATTHEW: You made the journey to the United States (St. Petersburg, Florida) at the age of 15. What was one of the most exciting and difficult things you and your family had to

shows off his Mickey Mouse covered ipad), the genuine spirit

go through in moving to a new country?

of Oksana’s family is radiant.

OKSANA: The most exciting thing was the warmth of the

After a very pleasant exchange of how wonderful it was to

American people with how they welcomed us. Even without

meet face-to-face followed by a comparison of my ipad (with the plain cover on it) and Alessandro’s....we jump right into our interview. I am intrigued to understand the life of pianist and composer, Oksana Kolesnikova. MATTHEW: Oksana, thank you so much for taking the time to share your story with us at SoloPiano.com. It’s a pleasure to finally meet you and your beautiful family!

speaking the language, it was like being reunited with long lost family. Let alone the excitement of walking inside a Publix Supermarket and see all of the amazing goods so available... I had never seen such an abundance, and so easily affordable until I came to the U.S. The most challenging thing was... Communication. I barely spoke any English when I first moved here, so I found myself very challenged. But I’m resilient by nature, so I managed to master the language in a

HOLLYWOOD WEEKLY 7


very short time and so ‘fit in’ with the rest of my school mates.

My husband and I packed our van with the essentials, put our

Even in the infant stage of our interview, I am reminded

beautiful home in Florida for sale, and set sails towards LA,

how easily my own gratitudes on ‘the simple things in life’ can slip from my mind. As I continue to talk with Oksana, I attempt to put myself in her shoes, on that journey to another country at such a young age, and yet turning to the piano as a continued “non changing” and constant support through her journey. MATTHEW: When did you know that piano was something you wanted to pursue as a career? OKSANA: I believe it was when I won the Florida State Young Artists Symposium Competition while studying at Saint Petersburg College in Florida, which granted me a full scholarship to attend Florida State University School of Music. That’s when I realized that all the years of hard work at the piano were starting to pay off, and so I caught on the momentum and never let go of it from there on out. Coincidentally, at the same time, I met the love of my life, my husband of 15 years (as of 2015) who embraced my dreams and made them his own. Getting to speak to Oksana’s husband, I quickly can see how he too made Oksana’s dream his own. MATTHEW: In 2003, you became the first Russian-American female pianist to travel overseas to entertain the U.S Troops. What was it like traveling to all of those countries, and sharing your gifts to those

not knowing a soul and without any financial backing, other than the one generated by our own efforts. The beginnings were very tough, and only we know what we went through. We knocked on every single door looking for opportunities to play, and I can’t count the times those doors were closed on our faces. But going back to Florida was not an option. We kept knocking on doors until some finally started to open. We somehow managed to get an agent who secured a five days a week gig at the legendary Polo Lounge at the Beverly Hills Hotel, and that’s when things started to take a more positive turn. As I Reflected on this part of Oksana’s and my interview, her insights provided a valuable nugget to anyone that wants to

I learned that people are people, regardless of their celebrity status, and that most are receptive to the arts, my music especially

sacrificing so much? OKSANA: Performing for the US troops was an amazing privilege. I cherish and respect the brave men and women who protect my newfound home, so you can only imagine how special I felt every time I had the opportunity of taking their minds away from their tough days and give then an hour or two of joy. I traveled as far as Guam, Singapore, Rota, Spain, Okinawa, sometime in a 7-person military aircraft, but let me tell you, those are among my fondest memories that make me so proud of contributing to those who give me so much. MATTHEW: You moved to Los Angeles in 2006. How did you get your piano music out to others in a town and industry that can be known to be hard knocks on those who may not have an “in” or “connections”? OKSANA: Los Angeles is an amazing city but is equally

know the “How to make it” in the music industry. People want to know “How did you get this gig?” “How did you manage to do that?” Was it a person, was it luck? How? Oksana’s story unfolds to me as one of hustle, one of very hard work, one of getting up when getting knocked down, and one of.... ‘chance’. MATTHEW: You were a regular performer at he Polo Lounge at The Beverly Hills Hotel. I understand you had a “special exchange” with Sir Elton John during one of your performances:)? Can you tell us about that? OKSANA: Meeting Sir Elton John was as special as it was coincidental. I’ll never forget it.. Especially since I have been an

Elton John fan since my Russia days. One day I was playing “Your Song” when Lo and behold right in the middle of it, I look up and Elton John himself is walking in toward the piano. We look at each other being aware of the total coincidence, he graciously smiles, walks up to me and says “Nice song, isn’t it?”. I’m nervous but smile back at him and say “it sure is”, as he decides to sit at the table right next to the piano. I had one more hour to go before the end of my shift so you can only imagine the pressure in hoping to appease such a refined musician. But being brave by nature, I decide to finish my set with his gorgeous “Sorry Seems to be the Hardest Word”, one of my personal favorite Elton John songs. As I was leaving the piano, he stood up, gave me a hug and told me ‘You played beautifully, love”. I was

unforgiving. Anyone with some kind of talent flocks to this

in the seventh heaven. MATTHEW: For 7 years you performed regularly at the

metropolis in search of fortune and fame. I was no different.

Polo Lounge. What valuable things did you learn during

8 HOLLYWOOD WEEKLY


“LOS ANGELES IS AN AMAZING CITY BUT IS EQUALLY UNFORGIVING. ANYONE WITH SOME KIND OF TALENT FLOCKS TO THIS METROPOLIS IN SEARCH OF FORTUNE AND FAME”

that time working and performing at such an iconic place in

As we continued to chat, I couldn’t help but notice a beautiful

Hollywood?

baby grand piano in the corner, which I was sitting next to.

OKSANA: I played at the Polo Lounge daily since mid 2006

It was not like any other I’ve seen so had to inquire about it.

until 2013. During that time, I performed for just about every

MATTHEW: What is the story behind this stunning red baby

Hollywood A-lister, from Oprah Winfrey to Angelina Jolie, to

grand piano you have here in your beautiful home?

Arnold Schwarzenegger to White House officials. I learned

OKSANA: That’s a really cool story... About six months ago

that people are people, regardless of their celebrity status, and that most are receptive to the arts, my music especially. It was not unusual to get compliments on my music (and my hair!) from hardcore critics such as the late Joanne Rivers, or get a high five from an accomplished producer such as David Foster. People are people, and I love everyone regardless of their status.

I was introduced to Nicolas Cage’s ex, Christina Fulton. We hit it off extremely well and became close friends in a very short time. Christina confided that for years she had been trying to find a good home to her Ferrari-red grand piano, a gift she received for her birthday by her then fiancé Nicolas Cage. When I saw the piano, I immediately fell in love with it. That’s the same piano that was played by Nicolas Cage

MATTHEW: You do much more than just performing. You

himself, as well as stars such as Johnny Depp, Jim Carrey,

also are the Founder and Owner of the Oksana School of

her own son Weston Coppola Cage and many others. While

Music in Beverly Hills. Can you tell us how the Oksana School

it was appraised at $75K, Christina was kind enough to

of Music came about?

practically donate this beauty to Oksana School of Music,

OKSANA: Oksana School of Music came about as a direct

where it’s continuing to be played by celebrities and their

result of my seven years at the Polo Lounge. More and more

children.

Polo Lounge clients started asking me for private piano

MATTHEW: What is your advice for anyone who has a

lessons, so one thing led to another and Oksana School of

“passion” and wants to pursue that as their life work?

music was born. Now, a few years later, we count about 40

OKSANA: Never Give Up. No matter how tough things may

amazing teachers in our team, teaching primarily piano, voice, guitar and violin. MATTHEW: You have been a piano teacher for several well known Actors and Producers. Can you tell us those who you have taught, and who has been your favorite “student” so far? OKSANA: Oh Matthew... All of my students are my ‘favorite’. As long as they have a genuine passion for music, I welcome everyone. Sure, some highlights such as teaching piano to Kim Kardashian come to mind, but overall I can honestly say that I enjoy teaching each and every one of my students.

get, you need to have the persistence to push through any and all barriers. There’s always the light at the end of the tunnel. MATTHEW: What is your most favorite composition, and tell us the story behind it? OKSANA: The Voice of Life. That’s the song I wrote in 2000 for my husband, and premiered it at my wedding, right after we exchanged our rings. Funny enough, my husband surprised me this year with an EDM version of it, skillfully interpreted by Arielle Peri, a wonderful singer and songwriter. Most everyone who heard it said it could be the soundtrack HOLLYWOOD WEEKLY 9


to a James Bond movie. Both versions are on my YouTube

MATTHEW: If you could have dinner with one person in the

channel, ‘Oksanabella’.

world, who would it be and why?

Of course, we always like to do some speed round questions!

OKSANA: Probably Donald Trump. I’d like to personally

MATTHEW: Favorite Book?

‘grill’ him on all the issues he’s so controversial about, and

OKSANA: I have too many favorite books to list, but to give you an idea of my preferences, I am a big fan of Anthony Robbins and Robert Kiyosaki, I think I read all of their books. MATTHEW: Favorite Food? OKSANA: My husband’s Italian cuisine. I am treated to fine dining meals every single night. MATTHEW: Favorite Movie? OKSANA: The Matrix

so form my own idea if he’s indeed full of it or maybe just maybe he can back up his 9 billion net worth with equal value in human matters. I learned to sense ‘baloney’ from miles away, and if I were able to meet with him face to face, I would know exactly where he stands. MATTHEW: Thanks so much for your valuable time, Oksana and welcoming me into your home! OKSANA: Mi casa es tu casa. We have to do it again! As we wrap up our time together, Oksana, her husband, and little Alessandro walk me out to the car. Their goodbye was as warm as their welcome. I start up my car with a 15-minute destination to the Pacific Ocean for a sun setting jog. I get to the coast, park at Gladstone’s Restaurant, change into my running gear (yes in the car) and plug in the headphones as the ocean smell takes me back in time. During my run to the Santa Monica Pier (the exact run I took the very first weekend I had first moved to LA over a decade ago, but that’s another story....) there was a question that I kept repeating to myself from my time with Oksana. That question was this... What would you do for a “Chance”? There are still people in our world that have to stand in a cold line for a “chance” to buy that milk and bread.

FOR MORE INFORMATION ON OKSANA KOLESNIKOVA AND THE OKSANA SCHOOL OF MUSIC PLEASE VISIT: www.oksana-k.com www.oksanaschoolofmusic.com www.oksanamanagementgroup.com Public Relations Inquiries email: mayermusic@hotmail.com

There are people of all kinds getting in their car giving up their comfort zone in travels to their dreams for a “chance”. Essentially, much of life is....taking chances. And the beauty of our life is we have the choice....to take that chance. There was a beautiful young girl who travelled to a new country for a “chance”...and her choosing to take that chance has led to the sharing of talents to people around the world, and a life of dreams only the mind of a 15-year-old girl can have. Thanks for taking that chance, Oksana!

To touch lives on a universal stage MATTHEW MAYER IS THE OWNER AND FOUNDER OF SOLOPIANO.COM. HE RESIDES IN OMAHA, NE. CONTACT: mayermusic@hotmail.com

10 HOLLYWOOD WEEKLY



OKSANA A MUSICAL MASTERPIECE

BY JENNY WERTH

“I was always drawn to the piano, my mom (a teacher) used to

Oksana’s fingers caress the keyboard; then rapidly pound on it,

take me to work and I would hang out there with her students…

only to moments later delicately touch the keys once more. She

and there was a piano there.”

releases the music’s energy on the piano’s keys with a presence

Not long after, Oksana and her parents moved to neighboring

that transfers from extremely hot to tragically cold. It’s likely she

Kazakhstan where Oksana continued music lessons with various

doesn’t even notice her transformation as she swifts and sways

professors whom she credits for displaying a genuine love for the

through the uproar and the delicacy of the

instrument. Their collective adoration only

piece. It’s like watching someone making love

enhanced her ever-growing passion for the

to the beauty of the music without leaving their chair. Her connection to the music is that intense. It’s as though the piano is an extension of Oksana’s arms, as if a piano was in the room when she was born; impatiently waiting for her to make it her own. The piano is victorious; it has a lifetime of music for Oksana to release. Just when you think you’re safe from emotion; perhaps even devoid of its depth, the universal language of music is reverberated into your heart straight from the soul of this pianist protégé. Oksana Kolesnikova can play a thousand songs… anything from Beethoven to the

“Oksana would do far more than simply live in America… she would revolutionize it, one stroke of the piano at a time.”

Beatles; Mozart to Madonna; Chopin to Clapton. With long blonde hair and porcelain skin, the musical aficionada not only commands attention for her music; but from her ethereal beauty alike. The combination results in an audience who finds themselves on a harrowing journey as Oksana performs another masterpiece. Regardless of your background, her music will touch you. The melodies take people out of the slums and into the symphony; away from the war and into comforting peace; far away from freezing and into a fire of warmth. Oksana was freed from any limitations from her home-town of Siberia to find profound liberation on a

piano. Oksana found refuge by expressing herself in her impassioned melodies while living under the harshness of the USSR. Each key she touched took her a heartbeat closer to the possibilities awaiting her in America; although she had no idea it was America that she’d eventually call home. “America was this dream land that was so unattainable,” Oksana remembers. “And whatever I could do… just to live there was enough.” But, she would do far more than simply live in America… she would revolutionize it, one stroke of the piano at a time. With each completed musical achievement, she became a thousand miles closer to a destiny of unimaginable success.

With every award honored, another oceans-length journey toward accomplished performer, and eventually teacher of her treasured art. Finally, in a fashion reminiscent of a Hollywoodmovie, Oksana and her family moved to Florida. They were the lucky recipients of winning a much-coveted green card lottery making their wildest dreams a reality. And from the shores of Florida’s white sands, Oksana throttled head-on into the world of fierce American competition; winning every time. “I don’t let competition discourage me because it’s everywhere you go… I get inspired by the competition and become better and bigger.” That

piano’s keys. She is forever grateful to her parents who noticed

much is crystal clear.

her interest in the piano and signed her up for music lessons.

Indeed, the little girl from Siberia was granted a full scholarship to

She was five-years-old, and it was an opportunity that would

Florida State University where she studied piano performance and

forever change the course of her life.

soon after packed up to move to Los Angeles where the competition

12 HOLLYWOOD WEEKLY


HOLLYWOOD WEEKLY 13


was even more intense. Only this time, she had her soul-mate, her

She’s recorded seven CDs, appeared in every major TV network,

Italian-born husband Alex. The duo took on Hollywood together in

played in several world tours, symphonies and charitable events

a fashion only immigrated transplants can do: with fervor. Within

making her a common house-hold name. “It’s constant love and

a year, they made considerable footprints along the streets of a town

passion for music, because I would never be where I was today

known as Beverly Hills. And by 2008, Oksana was playing in the

if it wasn’t for music.”

world-renowned Beverly Hills Hotel’s Polo Lounge to the enjoyment

As a result of her many accomplishments, she moved on to

of every A-lister, celebrity, VIP and friends. Suddenly, the city of fairytales and place of impossible-dreams became Oksana’s very own backyard. For seven years, Oksana entertained ladies-wholunch with grace, charm and incredible talent. Within the famous Polo Lounge’s eloquent tables, fine china, polished silverware and fresh flowers, Oksana met super-stars such as Sir Elton John. In fact, as fate would have it, Oksana was playing Elton John’s “Your Song” when he happened to walk in for lunch one day. He sang her praises and she ended her set with “Sorry Seems To Be The Hardest Word” to which John told her “you play wonderfully my love.” Experiences like these only confirmed that Oksana’s future would be no less than dazzling. “As a little girl in Siberia, I could never have dreamed I would be in Beverly Hills playing for the celebrities I saw on TV. I never would have thought it possible.” But stardom has no limits.

opening a music school in Beverly Hills called ‘Oksana School of Music.’ A teacher at heart, she now has a successful school that teaches celebrities such as Grammy award-winner Kenny ‘Babyface’ Edmonds, mega hit-maker Toby Gad, The Amazing Race TV producers Elise Doganieri and Bertram Van Munster and many others. And the school’s reputation is spreading at a rate as fast as Oksana’s fingers can tantalize the piano they touch. Just weeks ago, Oksana gave Kim Kardashian her first piano lesson. “It was a great experience teaching Kim. She’s a bright student and I was impressed at how quickly she grasped the material.” Oksana offers a proven method of coaching that achieves incredible results without spending years to learn. “Why waste too much of your precious time when you can go directly to the stuff you love (to play).” One of her students even learned to play Chopin’s dramatic “Nocturne” in just ten private lessons. See,

Naturally, her years in The Polo Lounge catapulted her from

Oksana’s method produces the results a student desires. That’s

pianist protégé to pianist in-demand in Los Angeles and beyond.

why their school’s mission statement reads “Accomplishment is

14 HOLLYWOOD WEEKLY


PHOTO: KIM LEE

Never Quitting.” Indeed, it’s most probable the word “quit” is not even in Oksana’s vocabulary. “You go where your passion is, I think that’s the end reward. If you don’t settle for anything less, and you go through your journey, you end up succeeding…” With music in her bones, Oksana doesn’t remember a time when the piano wasn’t a constant companion. “(Music) was such a PHOTO: LAURA TAYLOR

big part of our lives….In Siberia we didn’t have a TV and it was always too cold to go outside and play, and so the piano was a place to entertain yourself and your family and friends. Since the day you’re born, you’re exposed to some kind of music.” The stories of our lives are often remembered by the music playing while the memories are being created. And if Oksana had to relate this into an original composition, it would demand the purest of gold. Oksana School of Music was the 2013 winner of the prestigious Best of Beverly Hills Business Award. For more information on school and their services please visit www.oksanaschoolofmusic. com. You’ll find a plethora of Oksana’s music and concerts on YouTube at www.youtube.com/oksanabella. Each of her performances are hypnotizing… it’s without surprise that she has well over one-million visitors.

HOLLYWOOD WEEKLY 15


PHOTOS: SMILE TRAIN

PHOTO: BRANT BROGAN OKSANA AND PIETRO NAVARRA TEAM UP TO SUPPORT SMILE TRAIN.

Oksana performed a benefit concert last July in Costa Smeralda, Italy to benefit Smile Train. Thanks to the generous contribution of Pietro Navarra of www.pietrositaly.com, 12 children are receiving life-changing cleft lip and palate surgeries. Oksana would also like to acknowledge other event sponsors that helped with the logistics of the July 26 benefit concert, namely The Amazing Race TV producers Elise Doganieri and Bertram van Munster; Ms. Lorraine Dahlinger; Mike and Diane Doban; Mario Altana, Esq., Mr. Stefano Lai, GM, and the staff at the Colonna Resort.

Oksana Proudly Supports Smile Train. She encourages you to donate to this noble cause. For information about her next Smile Train benefit concert, email: mgmt@oksana-k.com. To donate to Smile Train, go to smiletrain.org

Make a child smile. Save a child’s life.

Donate a Smile

smiletrain.org


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VIN LEE

Taste & Style BY PRATHER JACKSON / PUBLISHER


VL: Grand Metropolitan has been a part of the Los Angeles business landscape for almost 15 years. Some of our brands like Wickes Furniture have been staples in the community for decades. We purchased our first fine jewelry store asset in California off of Rodeo Drive and have maintained offices/private showrooms in the area in and around Century City, Beverly Hills/Bel Air, and Santa Monica. Of course the Beverly Hills Cigar Club and Gallery Rodeo have been heavily active in the charity and celebrity events circles for many years. We thought it was time to formally introduce ourselves to our Los Angeles neighbors. Hollywood Weekly is the preeminent venue for us to reach out to the community. HW:Your colleagues define you as “Elegance Personified,” “Trend Savvy” and Eva Fairchild describes you as a shining example of what “Luxury” is all about. How would you describe your personality and who influenced your sense of taste and style? VL: Those are kind and generous compliments. Ms. Fairchild was very gracious for that endorsement. She has been a prominent influence throughout the West Coast from Malibu to Southern Baja, Mexico. Ms. Fairchild works with the NFL and NBA as a private exclusive real estate agent for retired and active athletes and for various charities. I am far more comfortable speaking about our brand and product offerings than I am about myself. I will say that as a younger man starting out in this business I was much louder and brasher. But I think, like the maturation of a luxury brand, the older, more experienced, and grayer I get the softer and hopefully more endearing I become. My 20s and 30s were filled with great ambition and anger as well as aggressive shameless self-promotion. I suffered under the weight and pressure of a heightened sense of grandeur. There was just so much I wanted to accomplish. Growing up in a modestly affluent community, I was very fortunate to have been exposed to much of what life has to offer from an early age. But walking Rodeo Drive in the middle of the night was exhilarating. The possibilities were endless. When I am on the beaches of Florida it does not have the electric blue of Southern California. When Grand Metropolitan made the transition to Beverly Hills/Bel Air, we were already positioned to plug in to the Hollywood scene. The Bohle Company had been instrumental in the entertainment/technology industries for decades including Playboy Enterprises, Sony, Warner Brothers, Kodak Theatre (Dolby Theater) and the Tournament of Roses in Pasadena. Meeting and mingling with A-List celebrities at red carpet or charity events was initially daunting. In 2005 we were fortunate to be invited to participate in George Clooney’s Tsunami Aid event. It was a significant turning

GROWING UP IN A MODESTLY AFFLUENT COMMUNITY, I WAS VERY FORTUNATE TO HAVE BEEN EXPOSED TO MUCH OF WHAT LIFE HAS TO OFFER FROM AN EARLY AGE point as everyone came together as people helping people. Afterwards these types of affairs became a lot easier to attend. Vin Lee Jewelers (Finlay Fine Jewelers) through a relationship with Dick Clark Productions, started dressing stars on the red carpets of the Oscars, Emmys, Golden Globes, Grammys and Independent Spirit Awards. It is all very glamorous. I have had the honor of meeting some of the most beautiful and talented people in the world. Robert Downey Jr. is as cool as he portrays on camera. But sometimes being introduced to your screen or music idols can be a disappointment. I was invited to a birthday party in the Hollywood Hills for one of the greatest guitarists of all times. In person, not exactly the Rock God I had imagined growing up. What I discovered was that they played roles in film or television or for the press and were not who they were in person behind closed doors. I really don’t play a role. This is who I am. As for influences in my life, that is a hard question to answer. I have always been so independent. I will say that I greatly admire Bernard Arnault for what he has assembled with LVMH. Of course I didn’t get to start off with 40 million French francs from my father to launch my career in the 1980s. Or step in to the C-Suite when my father retired like Francois-Henri Pinault, Johann Rupert, and Nicky Oppenheimer. I was a student of the lives of both Howard Hughes and Aristotle Onassis as well as a great admirer of Daniel K. Ludwig. I certainly have a high level of respect for competitors Lev Leviev and Laurence Graff.

Style

HW: You are the Chairman/CEO of Grand Metropolitan a $7 billion, 120 brand global luxury portfolio that includes Department Store Bonwit Teller & Co., Finlay Enterprises (Diamond rings and Fine Jewelry), Heilig-Meyers (Home Furnishings), IMASCO (Cigars/Spirts) Orcofi (Haute Couture, notably fragrance, men and women’s shoes), Handleman (Rackjobbing), the Bohle Company (Public Relations), Caesar Golf, and this list is not fully complete. Clearly you do not need to do interviews, but yet you have decided to speak to Hollywood Weekly. How can we be of service?

In today’s political environment, Donald Trump is making a lot of headlines with his very loud and brash personality. A lot of people do not realize that the 70s and 80s business landscape was aglow with this type of businessman. I started off in a similar fashion with very aggressive posturing. Over 25 years of wonderful failures and mistakes peppered with a couple of successes, I would like to think I am much more patient and understanding now. I was often told that my feelings are just too big.

As for my sense of style, it has also changed significantly over the decades. In Los Angeles there is a “You are what you drive” mentality. In New York, “You are what you wear”. Operating on both coasts for so long is very expensive. As a sports car enthusiast in Beverly Hills I have had my share of exotics in the garage. As a jeweler, I have had the pleasure of many fine time pieces as well as Brioni, Kiton and of course Morty Sills. In fact for many years a personal goal of mine was to trade my Patek Philippe Sky Moon Tourbillon for a Bugatti Veyron.

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Taste Today, I have slowed my tempo down a great deal. I do not feel the need to be so bright and shiny for all of the world to see. Family and friends are far more important in my daily life. I am delighted to share a Fatburger on a turnstyle off Ventura Blvd with great conversation or simply a cigar in the hot tub at 2:00 am. The closets are still filled with designer clothes and dusty Ferragamos. You will find my phone in my hand more often than a jewelers loupe. I prefer to drive an understated SUV with cupholders than Ferrari or Lamborghini. I enjoy silent auctions and private museum viewings to parties in the Hollywood Hills. My ownership of the Beverly Hills Cigar Club has brought me a wonderful education into the world of fine wines and spirits as well as introduction to some amazing talented people. I believe what has really influenced me the most over my career were my own mistakes. Starting out so young and naive, each failure along my path has carved off another rough edge. I have learned so much more falling down. It has helped me stand back up and continue down my path. HW: Another of your prominent colleague mention the challenges of knowing what to invest in, and determining how much to risk for a perceived ROI or return on investment. In building your portfolio, do you seek organic growth to gain market share, or do you also seek to acquire strategic businesses to fuel future growth within your organization? VL: I started Cinemagic Marquee (now Handleman Company) the same time Bernard Arnault (LVMH Moët Hennessy • Louis Vuitton S.E.), Johann Rupert (Compagnie Financière Richemont SA), and François Pinault (Pinault-Printemps-Redoute (PPR) 20 HOLLYWOOD WEEKLY

now Kering) began forming their luxury goods conglomerates. Of course I was only 20 years old. I have watched how they put together deals and funded acquisitions. I had the pleasure of meeting Sumner Redstone during the National Amusements acquisition of Viacom. In addition I have studied how Warren Buffett’s Berkshire Hathaway has leveraged insurance company assets into major holdings in companies in dozens of market segments including jewelry and furniture like Grand Metropolitan. Buffett’s mantra about value investing, borrowed from Benjamin Graham, has played a part as well. With such major shifts in the economy over the last two decades Grand Metropolitan has been able to acquire many strong brands. Most of which dominated the retail space in their respective industry. I am very competitive and prefer only to participate in businesses where we have a strong enough point of differentiation to be number 1 in some capacity. I do not wish to go head to head directly with LVMH, Kering, or Richemont unless we have significant positioning that gives us a chance. It took 3 years for us to negotiate for Finlay Fine Jewelers. While not readily a household brand itself, Finlays subsidiary brands have the prestige and ancestry to compete with Tiffany and Cartier. Our portfolio of over 30 jewelers have historically held a retail footprint 10 times that of those two iconic brands combined. Heilig-Meyers Furniture has a similar history. Rhodes, Glick, Krause’s, Wickes and dozens of regional furniture retail brands collected under the Heilig-Meyers Furniture group have also a combined historic retail footprint equivalent to many times the current industry leader. What was most appealing to me about Heilig-Meyers was the impact it had on local communities across


North America. In addition to being an economic influence with employment and development, over $10 million had been donated to charities including Cystic Fibrosis. When acquiring a legacy brand that has been in operation for over 100 years and perhaps grown to over 1,000 locations across North America you are capitalizing on the brand equity while also relying on organic regrowth. As we carry no debt and I am the sole shareholder, my focus has been on creating market value rather than ROI.

conglomerates it means heightened transparency and intense quality control/customer experience are vital. Customers and competitors and just plain unsavory characters may attempt to paint a different picture of you using these platforms. Personally I have over 30,000 Linkedin connections and daily I receive attacks and criticism mostly from strangers lashing out. They scoff at the price of a product or ridicule the design. It takes understanding to not respond aggressively. You cannot allow one unhappy person to bring down the whole machine. The manner in which you respond to negative comments or feedback is as important to your brand image as what caused the problem in the first place. I see a lot of people who love to post nasty comments online. What many do not understand is how poorly this reflects upon themselves and their own businesses as well.

HW: What, if any, are the relationships between the global luxury brands that you have in your portfolio and the way you have chosen to service your clients? For example, is your business model based upon a “Concierge” service whereby you seek to find the customer and provide for their needs or AFTERWARDS some other philosophy? VL: Our luxury brand relationships with global clients have been built upon decades and in some cases centuries of servicing our customers needs. We are steeped in our history. Bailey Banks & Biddle, once the jewel in Finlay Fine Jewelers crown (before being sold off to investors) created the Great Seal of the United States, the Congressional Medal of Honor, the Purple Heart, as well as the Distinguished Flying Cross, Silver Star and Bronze Star. Grand Metropolitan is determined to create unique products and services for our clientele. The original slogan for our newest retail initiative Bonwit Teller & Co. is “The Specialty Shop of Originations”. We provide luxury goods you cannot find in other retailers.

THESE TYPES OF AFFAIRS BECAME A LOT EASIER TO ATTEND. VIN LEE JEWELERS (FINLAY FINE JEWELERS) THROUGH A RELATIONSHIP WITH DICK CLARK PRODUCTIONS, STARTED DRESSING STARS ON THE RED CARPETS OF THE OSCARS, EMMYS, GOLDEN GLOBES, GRAMMYS AND INDEPENDENT SPIRIT AWARDS.

The Beverly Hills Cigar Club represents a thousand cigar brands to its customers. Finlay Fine Jewelers and Heilig-Meyers Furniture equally represents thousands of designers, artisans, and manufacturers. It becomes everyone’s responsibility to jealously protect their position in the supply chain, to do the very best for customers, the company, and the community. Consistent communication is the key. Social media empowers us to have an ongoing conversation with our audience, whether it is our industry peers or current and future clients. How you respond publicly to negativity will resonate with everyone.

VL: Grand Metropolitan social media campaigns over the last 10 years have been managed by my public relations agency. The Bohle Company was the first firm that Bill Gates and Steve Ballmer of Microsoft hired to introduce DOS to the public. We were also significant in the launch and management of media relations for Beny Alagem’s (owner of the Beverly Hilton) Packard Bell Electronics.

We proudly maintain our reputation and heritage in each of our legacy brands. Most of the time it was the integrity of the institution that initially caused our interest in them. Today the investment community is quick to chase after startups and early stage disrupters in just about every industry. It is very hard to create luxury brand identity within the consumers mind with no history to support it. When I first started in the tobacco industry, I met with many top personalities. One in particular had just recovered from a stroke and had to relearn how to speak and think. And even through his struggle he imparted in me some incredible advice. He offered that the only difference between a $5 cigar and a $25 cigar is the story behind the band. Most all of the cigars on the market are made in the same places and often by the same hands. The blends are often indistinguishable to most pedestrian palettes. You will find that is common in many business segments. The reason you choose between one like brand or another, paying a premium, is often the story it tells. Louis Vuitton over Michael Kors. Ferrari over Ford. Uber over Lyft?

Social media is a wonderfully double-edged sword in today’s society. This resonates as much to our private lives as it does in corporate marketing campaigns. In both instances you have to protect yourself. The individual as well as the public at large are very empowered today with social media platforms. They have access to public figures and brands as if they were next door neighbors. While this has leveled the playing field for small mom and pop operators to compete side by side with global

Uber has recently come on the scene, effected the taxi cab business, and boasts a valuation of $50 billion, larger than most American businesses. The CEO of Uber, Travis Kalanick has been accused in the media of going on the warpath, attacking competitors, regulators, and even customers who question him. Yet even in the shadow of violence and crime exacted within the Ubersphere directly to the customer, the company continues to flourish. This is the division between consumer products and the luxury sector.

HW: Let’s talk a little about trends. Today we live in an age where your customers can communicate their opinion about your company and influence many others. How do you manage the risk of connecting with the public on social media sites, without worrying about spending an inordinate amount of time updating your response to their inquiries?

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OVER 25 YEARS OF WONDERFUL FAILURES AND MISTAKES PEPPERED WITH A COUPLE OF SUCCESSES, I WOULD LIKE TO THINK I AM MUCH MORE PATIENT AND UNDERSTANDING NOW I have been in this business for a very long time. I started out negotiating diamond deals in the backs of showrooms and building a reputation. Luxury is very much about image, reputation, and aspiration. Tesla is becoming a symbol of automotive luxury. Elon Musk, once a neighbor of mine in Bel Air (Holmby Hills), engages in social media to create anticipation for some new feature or announcement about one of his projects. He is very accessible and vocal. Recently Tesla sent out a scolding to Model S customers about abusing the Supercharger Network instead of filling up at home. Can a company that has yet to post a profit and relies on every single transaction to attempt to keep the “lights on” afford to offend it’s hard earned customers? With an aspirational brand it is a delicate line to cross. If I were to enter into the EV business to compete with Elon Musk, I would first acquire a brand that is established and build off of that reputation. It is very costly to recreate the wheel, especially in luxury. While I am only a few years older than Travis Kalanick, Elon Musk, Larry Page and Sergey Brin, my business was built privately, without venture capitalists or the public markets. Unlike my contemporaries that use other people’s money to build their enterprises, the risk is mine. The money funding expansion is mine. And the responsibility of Grand Metropolitan brands giving back is mine as well. So my reputation and integrity are paramount. HW: What causes are you passionate about and what do you do for fun? VL: Not many segments of the luxury industry can directly help out people in need. I believe this function to be the very best of what social media can accomplish. Heilig-Meyers Furniture and it’s subsidiary brands have been in a unique position to be able to give back. Firstly, Heilig-Meyers Furniture has worked with charities like Cystic Fibrosis and raised tens of millions over the years. That created enormous good will for the brand in thousands of communities across the country. But more directly we have been in a position to help organizations like Habitat for Humanity with furnishings. Many local furniture retailers donate beds, linens, and even kitchen sets to shelters and homeless projects. We use our social media reach to encourage competitors, customers, and others to participate as well. Hopefully leading the industry by example. 22 HOLLYWOOD WEEKLY

In 1913 there was a terrible flood in Columbus, OH. Thousands of people were left homeless. Their houses were flooded, the furniture was ruined. Many of those people were Glick Furniture customers who had purchased on credit. The company ran a newspaper ad announcing to all customers that their bill was paid in full. When they got back on their feet, to come in and pick out new furniture, and Glick Furniture would refinance the new purchase. Over 100 years later, Grand Metropolitan continues that philosophy. I am very fortunate to have many of my personal interests as business interests as well. For a few years I was very involved in track racing vintage sports cars. But I do work a great deal, often 7 days a week. So I take my pleasure in quieter times. Living where I do allows me to enjoy walking the beach grateful for the life I have and the people I have shared it with. Many nights end with a turkey sandwich, two fingers of scotch and a cigar. The Beverly Hills Cigar Club participates in charity auctions, celebrity events, and red carpet functions including the Cannes Film Festival, Oscars, Grammys, Emmys, and Independent Spirit Awards. Grand Metropolitan sponsors events at the PGA Tour, NFL Super Bowl, and various music/entertainment venue VIP lounges and brand expansion marketing campaigns. We also participate at the G20 Economic Summit, World Economic Forum at Davos, Milken Institute Global Conference in Beverly Hills. In addition, Grand Metropolitan brands have hosted and sponsored events with NASCAR, Formula 1, Concours d’ Elegance, Sturgis Motorcycle Rally, and Bike Week in Daytona Beach. HW: How do you feel about our economy and is this a good time to be in the luxury business and why? VL: We were very reluctant to admit the economy was in so much trouble during the downturn. The market segment we cater was the last to really feel the effects of it. When the ripples finally hit our clients, competitors, and vendors, it created enormous opportunity for Grand Metropolitan. But the luxury industry as a whole took a huge hit to image. It was very unpopular for many years to flaunt jewels on the red carpet. Many people discarded their Ferrari and Bentley keys for Prius. The art dealers began having fire sales on what were once heralded as blue chip investments. The jewelry business changed significantly. Initially out of 2,600 jewelry retail clients, over 800 of them went out of business. It weeded out many over leveraged operators from the industry. Billions of dollars worth of jewelry enterprises were dismantled as creditors fled for the exits. This enabled us to acquire many clients, competitors, and inventory for pennies on the dollar. Much of our commodity inventory was originally purchased when gold was at $300/ounce and silver was $4/ounce. When clients began defaulting, their remaining inventories were assimilated back into ours. Simultaneously, precious medal prices started to climb. Gold reached near $2,000/ounce and silver close to $40/ ounce. Retail jewelers converted into gold and silver pawn shops overnight begging clients to allow them to hedge between old rings and necklaces and refinery rates.


Today so much has improved. People are getting back to work and are enjoying putting their money back in to the economy. Last year I was in Dallas, and gas prices were the lowest we had seen in many years. Love is in the air as people can now start to plan for future, family, and buying a home. This sparks sales for engagement rings in our jewelry business and new home furnishings in our furniture business. This new economy has created a spirit of entrepreneurship all over the globe. People are more motivated to start their own businesses, be their own bosses, make a change in the world. Grand Metropolitan recently just partnered with fashion designer David Ford to launch his second line of luxury eyewear. We spoke for about a year while David was creating his first line. He immediately sold out and captured the attention of celebrities from film, television, and the music industries. It is important to me that while our brands have these legacy reputations, the luxury products we provide our clients are exciting, innovative, and high quality. HW: Hollywood Weekly Magazine host an annual International film festival that attracts submissions from 60 countries. We have noticed Iranian filmmakers seeking waivers of the submission fees due to current sanctions imposed on their country by the US. Your luxury brand appeals to certain demographics within the marketplace. Do you wish to share your opinion on lifting sanctions on Iran as it relates to US businesses that cater to the luxury market? VL: I think Hollywood Weekly Magazine has incredible foresight to host this event. I think for many years, Hollywood was not only the capital of the film industry, but practically the only place you could make movies. Bollywood really helped to show the world that there are other voices and talents and abilities to create great entertainment. The emergence of other contributors, like the Iranian filmmakers, participating in this field is significant and long overdue. I have a dear friend, writer, director, indie producer Lisa France, who was able to navigate through bureaucratic waters to film the first American movie in Cuba since the embargo. “Love & Suicide” with Luis Moro, Kamar de los Reyes, and Daisy McCrackin, had the Cuban community and landscape as costar. I believe the more these barriers are broken down we can gain greater understanding of one another. Unfortunately I don’t feel I am qualified and certainly not experienced enough in these matters to offer a valuable point of view. Grand Metropolitan has been primarily focused on its positioning within the North American markets. While we are planning to expand abroad, it takes years to develop and execute organic growth in other cultures. Luxury isn’t much of a front runner in emerging markets.

HW: In general terms, what foreign countries do you see trending well for US exporters that seek affluent consumers? VL: That is a very interesting question. We get approached constantly about opening up offices and showrooms in Asia, Dubai, India and all over South America. For the last few years my

focus for Grand Metropolitan expansion has been towards South Africa and Russia. In fact we have spent the last year negotiating to acquire Ellerine Holdings Ltd., the furniture retail unit of African Bank Investments Ltd. Ellerine was started by two brothers, Sidney and Eric Ellerine, in 1969 and grew to have about 8,000 employees and 947 stores by July this year. There were more than 50 bidders in the asset-sale process, brands Ellerines, Beares, Furniture City, Dial-A-Bed, Geen & Richards, and Wetherlys. Grand Metropolitan’s own furniture retail unit Heilig-Meyers opened discussions to participate in the process. The company began to entertain offers to sell its Wickes Furniture assets in effort to fund the expansion into Johannesburg, South Africa for both furniture and diamond divisions. I believe that South Africa is today what China was 10 years ago. Mark Zuckerberg, Elon Musk, Sergey Brin and Larry Page, and Sir Richard Branson are all competing to bring internet to the 4 billion unconnected people on the planet. Grand Metropolitan wants to be positioned to provide our goods and services through mobile when that happens. Acquisition of Ellerines well established brands would allow Heilig-Meyers Furniture to seamlessly cross into that new market. In addition, a positive relationship readily established within the South African community would allow us to expand our diamond operations. Some estimates show that over 80% of all web traffic is generated from mobile devices. We have spent the last few years redesigning our online presence for mobile responsiveness. HOLLYWOOD WEEKLY 23



Festival

2015

PANELIST

DR. EDWARD CLIFT, PRESIDENT OF BROOKS INSTITUTE DAVID COLLINS, FILMMAKING CHAIR AT WOODBURY UNIVERSITY ELIZABETH REGAL, CEO OF ENVISION MOTION PICTURES JOHN RUBEY, CEO OF FATHOM EVENTS DESTINY THOMAS, AWARDWINNING WRITER-DIRECTOR AND AFI CONSERVATORY STUDENT MODERATOR NEWTON LEE, CEO OF INSTITUTE FOR EDUCATION, RESEARCH, AND SCHOLARSHIPS

SPECIAL RECOGNITION AWARD RECIPIENTS

HIS EXCELLENCY GOVERNOR AKINWUNMI AMBODE, HWMFF IMAGE AWARD 2015 MONALISA OKOJIE, SPECIAL HUMANITARIAN AWARD RECIPIENT GREG ODUTAYO, HWMFF NOLLYWOOD DIRECTOR OF THE YEAR LILIAN AMAH, HWMFF SPECIAL RECOGNITION AWARD RECIPIENT EGOR EFIOK, HWMFF AWARD OF EXCELLENCE RECIPIENT


It was a magical night. The 2nd Annual Hollywood Weekly Magazine Film Festival is in the books. The event​recently​took place​in Santa Monica at the Dick Clark Screening Room.​​Like most​events​ , people mingl​ ed,​​rekindling old acquaintances and ma​de​new ones. However, above the laughter and banter of the crowd you could sense there was something special in the air. This was a diverse group of​distinquished dignitaries, entertainers, producers and directors, along with filmmakers and actors.​M ​ any guests came from ​various ethnic, cultural and religious backgrounds, with some even wearing their traditional native garb akin to a United Nations gathering. The tapestry of their garments reflected the nobility of their heritage. Colorful silk with elaborate hair styles were worn elegantly by some of the women in a fashion that​implied​a regal look. Some of the men wore a darker fabric with a distinct African​-​style and shoes that demand​​attention. Guest were from Nigeria, Morocco, Iran, Sweden and China, and they all seem to have enjoyed themselves, and especially the music. And speaking of music, Brother Yusef, a jazz guitar player and vocalist set the mood by amplifying a cool sense of blues music which permeated the air. Described as a master solo guitarist, as well as a uniquely passionate vocalist, thirty years in the making, he has honed

down his skills and has created a sound that had to be christened with a new name, Fattback Blues. Fattback Blues combines “traditional” finger picking and slide guitar playing with the contemporary feel of urban blues to create a full band sound with one guitar. He uses his right hand thumb to beat out a percussive bass-line and shuffle, while the index finger plays rhythm and lead lines. But everyone tonight came to see the films and with a sense of anticipation among those looking to see their film, no one left disappointed with the quality of those screened. Prior to the start of the 2nd Annual Hollywood Weekly Magazine Film Festival, there were members from the Academy of Motion Pictures who were screening films of their own. The event was held, after all, at the Dick Clark Screening Room. An iconic figure in Hollywood, Mr. Dick Clark was the original “American Band Stand.” Today, Dick Clark Productions produce the American Music Awards, the Golden Globe Awards, and the Billboard Music Awards, just to name a few. ​The iconic​Dick Clark Screening Room is the new home for the Hollywood Weekly Magazine Film Festival The event began with an all-star panel discussion moderated by Mr. Newton Lee.

THE 2ND ANNUAL HOLLYWOOD WEEKLY MAGAZINE FILM FESTIVAL

SHOWCASES DIVERSITY IN FILM, MUSIC AND PEOPLE BY PRATHER JACKSON / PUBLISHER

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This was followed by a beautiful film from India called “I Am Going to Marry This Boy” by Radha Mehta and the introduction of Chuck N. Baker, an award-winning journalist, and Purple-Heart decorated veteran of the Vietnam War. Mr. Baker premiered his documentary called “Veterans: A Motion Picture” that pays tribute to those veterans who honorably serve this Country. Director Kevin Allison also attended to screen his comedy called “Love Swag.” Nollywood was well represented by Egor Efiok, CEO E4 PR Productions and President of the Professional Filmmakers of Nigeria (PFN) showcasing “Unge’s War” and Greg Odutayo’s “Beyond Blood “ both films with a powerful story, excellent acting and in particularly, the choreography in “Unge’s War” is outstanding.

The distinguished panel included Dr. Edward Clift, President of Brooks Institute, David Collins, Filmmaking Chair at Woodbury University, Elizabeth Regal, CEO of Envision Motion Pictures, John Rubey, CEO of Fathom Events, Destiny Thomas, awardwinning writer-director and AFI Conservatory student and (Moderator) Newton Lee, CEO of Institute for Education, Research, and Scholarships. Films screened included a trailer by Swedish native Maria Vascsak who premiered “Red Card,” a provocative sports crime drama involving espionage, suspense and a well-crafted story that begins after a crucial FIFA finals match an e​ nds with ​former best friends​​suspected of bribery,match fixing and murder.

The highlight of the evening was the award ceremony. Sponsored by Nehita Inc, and Banneker Watches,​guests were treated to​a small cadre from the elite security detail “​ Madcamo-Group​ “ ​ who ​ escorted a polished table carrying Oscar-like miniature trophies in front for all to see. On the table sat 4 neatly placed wooden boxes, each with a Banneker Watch inside. Affixed t​o​each box was a label which described the nature of the award which included Hollywood Weekly Magazine Film Festival “Nollywood Director of the Year” and the “HWMFF Humanitarian Award.” A mighty Banneker Grandfather Clock​, ​the​ night’s​ highest award​ ,​was collected by the Hon Desmond Elliott, ​a C ​ ongressman in Nigeria. Congressman Elliott is a special representative for His Excellency Governor Akinwunmi Ambode, who received the Hollywood Weekly Magazine Film Festival Image Award​, 2015​.

INTERNATIONAL SUCCESS! HOLLYWOOD WEEKLY 27


SWEDEN

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USA


“AFTER A CRUCIAL FIFA FINALS MATCH AN INTERNATIONAL REFEREE IS FOUND MURDERED AND TWO PLAYERS, AS WELL AS FORMER BEST FRIENDS, ARE BOTH SUSPECTED OF BRIBERY, MATCH FIXING AND MURDER. TO PROVE THEIR INNOCENCE THEY START AN ALL OUT WAR AGAINST EACH OTHER AND IN THE PROCESS DESTROY EVERYTHING AROUND THEM… INCLUDING THEIR LOVE FOR A BEAUTIFUL WOMAN”

RED CARD A SPORTS CRIME DRAMA BY FREDRIC KEITH RESHEW

The promotional trailer RED CARD is director Fredric Keth Reshew’s latest work. This time he took on a whole new genre called ”Sports Crime Drama” which he delves deep into with an exciting new angle that is sure to hit home with many soccer fans. The idea for the trailer came after Fredric joined with his new manager Maria Vascsak at at the (Maria Vascsak Agency). One of her writers Nina Larsotter was working on her idea for a Novel called Red Card which she planned to release sometime in 2016 which inspired Fredric to write the trailer synopsis together with writing partner Dafvid Skoogh. Fredric and Maria decided on casting Lead actor, Viktor Åkerblom who is also a part of Maira’s agency, and was a natural and obvious choice to carry this project. His uncanny ability to transcend from one character to another made him the perfect fit for this role, and he is sure to pick up some new fans after this performance.

PHOTO: FRANK ROSENQVIST

FREDRIC WHAT MADE YOU CHOOSE TO WORK WITH RED CARD? I choose to work on Red Card after listening to my producing partner Maria Vascsak’s passionate description of this new unique sports crime drama genre.

ACTOR VIKTOR ÅKERBLOM – RED CARD

Fredric’s first film was the award winning short film “OM” which was shot in the Streets of Manhatten was in over 25 festivals worldwide and had world wide HOLLYWOOD WEEKLY 29


DOP ROY ROSSOWICH, DIRECTOR FREDRIC KEITH RESHEW, ACTOR VIKTOR ÅKERBLOM, ACTOR MARCEL KHOURI -PHOTO FRANK ROSENQVIST

RED CARD WORLD PREMIERE NOVEMBER 1 #PROJECTREDCARD http://www.imdb.com/title/tt4982690/ http://projectredcard.com https://www.facebook.com/projectredcard.com https://instagram.com/projetredcard https://twitter.com/projectrecard

30 HOLLYWOOD WEEKLY

ACTOR VIKTOR ÅKERBLOM AND CHARLY NIJM - STILL FROM RED CARD


FREDRIC KEITH RESHEW FACTS: Langauage: English Location: L.A, NYC, Stockholm FOLLOW FREDRIC KEITH RESHEW ON HIS IMDB: www.imdb.com/name/nm2732725/ WEBB PAGE:

www.freshew.com

PHOTO: JOACHIM HILLBERG

distribution across many platforms. Following that, Reshew went on to produce and direct “Rosenberg”, a “Dramedy” that had its international premier in Beijing, China at the EUFF in 2014 and was most recently picked up by Indieflix and Direct TV for worldwide distribution. It’s an extremely interesting culture film about an Expat and his experiences living in a foreign land dealing with childhood issues that was a massive hit with expats and the European Jewish community. It’s well known that some of the best film directors came from a still photography background. Fredric Keith Reshew found early inspiration from Stanley Kubrick and Michelangelo Antonioni and took the path from initially working as an internationally recognized American photographer to becoming a screenwriter, film producer and award winning director. COMPARED TO YOUR PRIOR WORK FREDRIC, WHAT WAS DIFFERENT WITH RED CARD?

“MY WRITING PARTNERS AND I ARE LOOKING FORWARD TO THE CHALLENGE OF BUSTING OUT A SEXY AND FUN EXCITING SCRIPT. WE SEE THE AREA OF SPORTS CRIME DRAMA AS HUGE AREA UNCHARTED AND LOOKING AT MANY

OPTIONS OF FINANCING

AT THIS POINT.” I knew I could add a visually appealing approach that would – DIRECTOR FREDRIC KEITH RESHEW leave a lasting impression. I got very excited and even more passionate after meeting some of the actors involved, especially lead actor Viktor Åkerblom, who reminded me of a young Sean Penn. That comparison is spot on. Viktor, a well known actor in Europe, started his career standing on stage at the early age of 13, and has since amassed a very strong resume that includes everything from film and TV work to theater. HOLLYWOOD WEEKLY 31


ACTOR VIKTOR ÅKERBLOM FACTS: HT: 6’1” Eyes: Hazel Hair: Dark brown, short Language: Swedish and English Location: Stockholm, London, L.A Willing to travel / move TOO KEEP UP WITH THIS RISING STAR YOU CAN FOLLOW VIKTOR ÅKERBLOM ON

IMDb: www.imdb.me/viktorakerblom Webb page: www.viktorakerblom.se

PHOTO: MARINA MARISON

“TO BE HONEST, I DON’T MISS THE STAGE ALL THAT MUCH. I DON’T REALLY CARE ABOUT WHAT PEOPLE SAY AND I THINK THAT TOO MUCH PRESTIGE CAN BE A REAL KILLER OF CREATIVITY” –– ACTOR VIKTOR ÅKERBLOM

For the past three years he has focused solely on his film career. After blazing a path through the local theatre scene in Stockholm Viktor is more than ready to forge ahead with his film career. “To be honest, I don’t miss the stage all that much. I don’t really care about what people say and I think that too much prestige can be a real killer of creativity” Viktor says. Taking nothing in his career for granted Viktor is most definitely a very hard worker and dedicated to his craft. He also has big dreams of sitting in the director’s chair one day. Being a bit more picky of his roles and discussing them with Maria about the right steps to take is key for him

now. Viktor mentions the saying ”beggers can’t be choosers”, but in a way I think you have to be in order to be proud of what you do. But as an actor your choices are very often limited. That’s why I like writing my own stories as well. TELL US ABOUT RED CARD, VIKTOR, AND WHY YOU SIGNED ON? It was a no brainer for me since my manager, Maria Vascsak, stood behind it and brought on board Director Fredric Keith Reshew. It was a lot of fun to be a part of this cast and I’m really looking forward to seeing the feature screenplay. WHAT DOES THE FUTURE HOLD FOR YOU, VIKTOR? I will be in LA for a month or so later this year to meet with agents and casting directors that have expressed interest in me. I’m super excited to get back to the L.A. Lifestyle. Especially during our very cold winter months back in Stockholm. Bring on that sun baby! SO FREDRIC, IN CLOSING, WHAT DO YOU SEE IN THE FUTURE FOR RED CARD? At this point I’m in the middle of doing research to make Red Card into a feature. My writing partners and I are looking forward to the challenge of busting out a sexy and fun exciting script. We see the Area of Sports Crime drama as huge area uncharted and looking at many options of financing at this point.

MANAGED BY MARIA VASCSAK AGENCY - INTERNATIONAL BOUTIQUE AGENCY

MANAGER MARIA VASCSAK SWEDEN +46 739 10 59 02 U.S +1 (917) 717 9091

maria@vascsak.com Imdb: http://www.imdb.me/mariavascsak

CLIENTS:

ACTOR / SCRIPT CONSULTANT

SAID WILLIAM LEGUE ACTRESS ELISE ROVINSKY ACTRESS MOA MALAN ACTOR VIKTOR ÅKERBLOM ACTOR NICOLAS FAGERBERG

W W W . M A R I A V A S C S A K A G E N C Y. C O M 32 HOLLYWOOD WEEKLY

WRITER NINA LARSDOTTER DIRECTOR MARKUS STRÖMQVIST DIRECTOR DENNIS PETERSEN DIRECTOR EVA BELING DIRECTOR FREDRIC KEITH RESHEW ACTOR JEFFREY GLICKMAN STORYBOARD ARTIST GIUSEPPE CRISTIANO


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THE R&B HIPHOP ROCKSTAR BY JEANNIE JONES

Making waves from the east coast to the west coast with his charismatic charm with the ladies, to his eye popping, always colored coordinated wardrobe, to his high energy stage presence, award winning recording artist “E” has come a long way from his humble beginnings in West Philadelphia and Washington, D.C. to performing at the legendary House of Blues on the Sunset, historic Howard Theater to sharing the

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stage with many artists including Musiq Soulchild, Avant, Marsha Ambrosius and many others around the country. Many in the music industry describe E as a “power break out independent artist” which is a testament to him knowing at an early age that being an entertainer was his dream gig and he was going to spend his life pursuing and accomplishing it. Born into a musically talented family, listening to music ignited the desire


to learn to DJ and eventually producing, songwriting and performing followed. E often gives credit to his other musical influences such as Marvin Gaye, Michael Jackson, Prince, r. Kelly, D’Angelo, Mary J. Blige and Lauryn Hill. As part of E’s new album, Rise Of An Artist, promotional tour and music video shoot in Los Angles he stopped by the Hollywood Weekly offices to discuss his new music and first single, #TeamThickNCurvy, which is a sexy, melodic groove that celebrates women with curves. With the recent support of corporate companies like Under Armour, Dove and clothing chain Lane Bryant’s launching a national campaign with billboards and commercials that also is celebrating beautiful full figured women with the hasgtag #PlusIsEqual, E’s not alone with his tribute to every women. “I love all women.” says E, “I believe all women should be celebrated,

so writing a song about a major population of our society that’s normally not promoted in mainstream media was naturally an honor for me to do.” E’s project also includes the seductive , yet respectful single, “Language” and his title track, “Rise Of An Artist”, which paints the story of an often challenging lifestyle of a traveling artist and trying to maintaining a relationship while on the road. Once you see E’s performance you’ll know why his following grows daily and supporters like Senna Stylez of Dream Chasers Radio says, “E is the one to watch. His music is a perfect blend of old school love your girl R&B with that modern lay her down twist.” E will be performing in a city near you, so don’t miss your opportunity to see him live and stay interactive with him at www.RnBHipHopRockstar. com, Instagram @RockStarLife01 and Twitter @ TheRockStar76.

“E IS THE ONE TO WATCH. HIS MUSIC IS A PERFECT BLEND OF OLD SCHOOL LOVE YOUR GIRL R&B WITH THAT MODERN LAY HER DOWN TWIST”

HOLLYWOOD WEEKLY 35


Be Loved. Look Lovely. Step into the world of Caterina Jewelry, the creator of the Charm Opener, the tool that’s been deemed to be the “little pink wonder that saves time, frustration and fingernails.” A company striving to set higher industry standards and offer beautiful silver charm jewelry to fun-loving, energetic women, Caterina Jewelry has launched their newest line, the CJ Bridal Collection, back in September, delivering confidence in the form of trendy silver charm bracelets, necklaces and earrings.

BRIDAL COLLECTION CATERINA JEWELRY 36 HOLLYWOOD WEEKLY


The Perfect Gift for the Bride to Her Bridesmaids The perfect wedding day doesn’t have to be just a dream – not when you have the right jewelry to beautifully complement your bridal ensemble. Caterina Jewelry’s Bridal Collection offers a large selection of silver charm jewelry, from bracelets to necklaces and earrings, all designed to ensure that every bride’s needs are catered to. Versatile, gracious and perfectly lovely, the bridal collection is the very definition of beauty, elegance and value, all encompassed in every piece of the line. Brides often feel distressed about choosing the right gift for their bridesmaids. They are part of your special day, witnessing your marriage and sharing the joy of it with you. The founders of Caterina Jewelry, Cathy Barouch and Lara Korhammer, have designed the collection on the premise that gift-giving shouldn’t be a chore, providing fashionable jewelry that oomphs up your bridesmaids’ outfits without outshining you. What can be more perfect than that?

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Jewelry is a fail-proof option, and if it’s silver charm jewelry, then your bridesmaids will be delighted. A unique reflection of beauty and sophistication, Caterina Jewelry’s Bridal Collection is the perfect gift for the bride to her bridesmaids.

Your Bridesmaids Should, Too, Feel Beautiful It’s your wedding day – aren’t you supposed to be the most beautiful figure at the celebration? Absolutely – but what about your bridesmaids? They’re part of the celebration, and naturally want to look and feel beautiful as well. Caterina Jewelry’s Bridal Collection includes beautiful, fashion-forwarded pieces that combine a stunning .925 silver sterling chain with Swarovski elements, beads and crystals. If your bridesmaids will be wearing dresses in lively colors, you will want the jewelry to match their outfit. The Caterina Jewelry Bridal Collection lets you choose from Pink, Capri Blue and Marsala, which are available on either a .925 silver chain or a genuine leather chain.

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Memorable, bold and intricate, each piece in the collection will delight your bridesmaids with their delicacy, choice of colors, and unconventional setting.

Customizable Jewelry That’s Perfect for More Than Just Your Wedding Day There’s no woman who doesn’t appreciate versatility – as a matter of fact, that’s one of the very first characteristics of good jewelry. A piece that can be worn on different occasions without being old-fashioned is priceless.

1. The CJ Silver Charm Necklace Pink Expression This brilliant silver charm necklace evokes femininity, elegance and sophistication, all encompassed in its classy design. A true masterpiece of contemporary jewelry, the necklace will be the piece du resistance of every bridal ensemble! .925 Sterling Silver, Pink Swarovski Elements $235, CATERINAJEWELRY.COM 2. The CJ Silver Charm Necklace Pink Expression for Bridesmaids This fabulous necklace has been designed on the premise that giving gifts to bridesmaids

3 is a long-standing tradition. No matter the style of the dress, the necklace will make any bridesmaid sparkle very subtly! .925 Sterling Silver, $235, CATERINAJEWELRY.COM 3. The Charm Opener The Charm Opener is a user-friendly patented tool designed to easily open all brands of charm bracelets, necklaces and clip beads. Invented to provide a simple, efficient and convenient solution to the often challenging job of opening charms and locked beads, the Charm Opener is the little pink wonder that saves time, frustration and fingernails! CATERINAJEWELRY.COM

HOLLYWOOD WEEKLY 37


Caterina Jewelry’s Bridal Collection offers necklaces and bracelets that can be customized for the occasion, mood or outfit of your bridesmaids. The locked beads and charms can be opened with the company’s newest invention, the Charm Opener, and they can be mixed up to create new styles. Your bridesmaids can still enjoy your beautiful gift long after the wedding day, and they can confidently wear it along with their favorite outfit. And guess what? They’ll think about you every time they’re wearing it!

The Bride’s Feature Piece Is Even More Stunning The feature bridal piece designed specifically for you, the bride, is even more stunning. With a grandiose White Opal as the centerpiece on a .925 silver sterling chain also available in gold tone, is the truest reflection of beauty, luxury and uncompromised elegance. Adorned with two beautiful beads and Swarovski elements, the feature piece is guaranteed to accent your chest, making you appear as a truly sparkly figure on your wedding day.

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A Line That Merges Colors, Textures and Styles Charm jewelry has become an increasingly popular trend – not only because of its high visual appeal, but also thanks to its versatility, remarkable finesse and ability to complement your bridal ensemble no matter the season or wedding theme. Be it a vintage theme, a Midsummer Night’s Dream-inspired theme, or a stunning rustic wedding theme, charm jewelry beautifies in the most subtle way, adding flair and an air of unconventionality to your figure.

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Caterina Jewelry’s latest line, the CJ Bridal Collection, brings together European elements blended with American flair, creating jewelry pieces that are fashionable, ultra-versatile, and easy to wear. Designed to make a statement on your most special day, the jewelry is a classic combination of style and luxury, with unique accents that nicely fit every bride’s tastes. The feature bridal piece of the collection will be a perfect match regardless of the wedding theme you’ve chosen. The white opal crystals will look perfectly lovely in any setting or venue, whether it’s a contemporary, rustic, vintage, regal or decadent wedding theme. Worn with a strapless sweetheart dress, a classic A-line gown with V-shaped neckline, or a longsleeved dress with a fit-and-flare silhouette, the feature bridal piece will emphasize your delicacy, femininity and elegance in the most sublime way.

A Must-Have Collection for Any Season

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4. Bridal Infinity Earrings The symbol of eternal, unconditional love, the Infinity Earrings merge brilliant clear crystals on a gorgeous infinity shape. This pair of earrings brings novelty to the scene, nicely complementing just any bridal ensemble. .925 Sterling Silver, $30, CATERINAJEWELRY.COM 5. The CJ Golden Charm Necklace White Opal Elegance A stunning necklace accented with dazzling Swarovski elements, this piece is the very

38 HOLLYWOOD WEEKLY

Decades ago, the perfect wedding involved white roses, bride-and-groomtopped cakes, and petal-dropping flower girls in lovely dresses. These days, trends have changed, and new ones keep emerging every season. It makes sense for a bride to select jewelry that’s trendy when she gets married, but unfortunately, such pieces tend to be very expensive.

definition of elegance. Romantic, gracious and superbly designed, the necklace features a centerpiece adorned with White Opal crystals. .925 Silver in Gold Tone, White Opal Swarovski Elements $235, CATERINAJEWELRY.COM 6. The CJ Bridal Silver Charm Collection Blending textures, colors and styles, the CJ Bridal Silver Charm Collection offers refined charm bracelets, necklaces and earrings that can make the bride a truly stunning figure on her most special day. CATERINAJEWELRY.COM


The founders of Caterina Jewelry, Cathy Barouch, founder and head designer, and Lara Korhammer, co-founder and principal, have designed the CJ Bridal Collection on the premise that jewelry shouldn’t be only beautiful, but also versatile. With pieces that have been created to complement just any wedding trend, the collection includes silver charm bracelets, necklaces and earrings that give your bridal ensemble the oomph factor. Why charm jewelry? The trend has become increasingly popular, with more and more women appreciating the unique style and flair carried by charm bracelets and necklaces. Silver is a versatile metal that adds shine and radiance to any bridal ensemble without being overly expensive. The variety of styles to choose from is limitless – and so is Caterina Jewelry’s creativity. Brides looking to add the oomph factor to their look can now do more than that – every piece in the CJ Bridal Collection is decidedly unique, with elements that merge together without making you look weighed down.

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Whether you’ll be ditching the traditional white dress in favor of a two-color gown, or you’ll be wearing a tulle-layered striking crystal headdress, the silver charm bracelets and necklaces in the CJ Bridal Collection by Caterina Jewelry will give your bridal figure a classy, European-inspired flair.

Jewelry You’ll Cherish Forever Your wedding celebration is a unique, one-of-a-kind event that gathers together your family and friends to witness your vows, and be there for you, sharing your joy and wishing you a happy married life. There will be photos – lots of them. And there will be memories – memories of the moment you both said “Yes!” and vowed to be devoted to each other in sickness and in health; memories of everyone’s smiling faces; and memories of your bridal outfit. While the dress itself is an important part of your ensemble, the jewelry you’ve worn is just as important. It made you appear gracious, feminine and truly spectacular, and gave your bridal figure an air of delicacy.

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Every piece in the CJ Bridal Collection by Caterina Jewelry is jewelry you’ll cherish forever, long after your wedding day. It’s jewelry you won’t keep in the same jewelry box as your other bracelets, necklaces or earrings. It’s jewelry that will occupy a special place in your heart, and will always make you remember your wedding celebration as the brightest and most beautiful day in your entire life. It’s jewelry that your bridesmaids will appreciate and proudly wear the years to come. The necklaces and bracelets in the collection will be a gift that will make your wedding day the most memorable event for your bridesmaids, the day they received it. It’s not enough to wear a good-looking dress that emphasizes your physical qualities, no matter how great the craftsmanship is. You can’t be a bride without your special bridal jewelry, and Caterina Jewelry’s newest collection will be everything you’ll ever need.

7. Signature Bridal Silver Charm Necklace and Winter White Necklace | The Park City Canyons Collection This signature silver charm necklace blends European flair with American ingenuity, promising to lovingly accent the bride’s chest in the most subtle way. Simple, charming and intricate, the necklace is all a bride needs to look splendid. .925 Sterling Silver, $210, CATERINAJEWELRY.COM

8. Winter White Bracelet | The Park City Canyons Collection This statement-making bracelet embraces simplicity, femininity and beauty, featuring seven astoundingly elegant charms on a fine .925 silver chain. Unconventional but natively traditional, the bracelet is a must-have for every bride. .925 Sterling Silver, $165, CATERINAJEWELRY.COM

HOLLYWOOD WEEKLY 39


MARLENE

PEREZ

I could not have chosen a life of mundanity even if I wanted to. I am far too fascinated with life itself. Especially in the worlds of beauty and fashion, I thrive on constant change of scene in order to maximize the work I bring into the field of lifestyle and personal development. I share this innovative flow of energy with my clients because I want them to feel the same enthusiasm every time they come see me for their beauty treatments and personal development sessions. For me the essence of beautifying clients has always gone beyond physical appearance. My goal is for my clients to go out into the world and make an impact. I want them to exude class, elegance and

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PHOTOS: MICHAEL DINH

genuine beauty, the type that leaves long lasting impressions. This type of beauty I speak of is one of a kind, it is the type of attractiveness and magnetism that flows from within. I am a passionate practitioner of beauty with a burning desire to bring out the best in people, women particularly. My forte is eyelash extensions and personal development. Makeup sessions and wardrobe styling are exclusive services I offer as well. When I think of the work I do, I think of it as the process that comes just before the final product is released on the market. I refine, polish, and bring the pieces together to form a more ‘perfect,’ complete and stable whole than that which previously existed in parts. I believe that in human beings this attractive force manifests as self-love, for others and for beauty. This is how I like to relate to beauty, I appreciate the aesthetic principles of balance, harmony, color, proportion and inner glow.

WHAT MAKES MY BEAUTY SESSIONS DIFFERENT IS THE SPIRITUAL COMPONENT I LIKE TO ADD. I TRULY FEEL THAT THE SPIRITUAL COMPONENT OF INNER BEAUTY IS VITAL, NOT JUST WHAT IS SHOWN ON THE SURFACE

a robot type service. Many times I was given a cookie-cutter look that did not fit my style, features or persona. A lot of beauticians said I was “too picky and hard to please.” Sure, perhaps I am, however I also realized that it wasn’t always me. When my clients walk out of their session, I want them to feel like they received individualized attention based on their needs, looks and desires. When they ask me for advise, I am ready and capable of answering their questions sincerely. I offer them my honest opinion in order to create the best results, instead of choosing from pre-set styles or looks. I approach my work the same as I do the rest of my life, whether it’s beauty, fitness, personal development, I approach it with passion, investing myself into each client fully. It’s the only way I know how to work because it is the way I live my life.

I grew up in the beauty and fashion industry as my mother is a cosmetologist. My mother has always been my inspiration. I’ve always seen her as a strong, beautiful, fun loving, independent woman who works smart by doing what she loves. Still today, she inspires me to appreciate the uniqueness of each person I encounter. This is where my enthusiasm for empowering women arose.

MATTERS.

For me my work represents the evolutionary step to surpass one’s capabilities in an effort to reflect the divine, the beauty of creation, the beauty of divine self-love, harmony and perfection. My aim is to help individuals banish the universal human oppressor better known as fear, fear of change, fear of shining one’s light ever so brightly that personal transformation begins taking place and others begin to notice. This is the essence of true self-love, recognizing the magnificence within and expanding it outward. I have a natural affinity with beauty, fashion and femininity. My aesthetic sensibilities are both classic and modern. I believe there is no such thing as one size fits all. I am passionate about individualization. I have an eye for naturally pleasing features that I find in everyone and I use these to create a more refined and balanced look. I learned from my own experiences at beauty salons where I felt like I received

Beauty is so much more than simply looking great, no one should ever take themselves too seriously. I am here to inspire self-confidence in individuals and remind them that retaining a sense of humor is vital to a healthy life. I often meet people who have difficulty finding their true passion in life, and this is where my personal development expertise comes into play. My love for personality exploration is what helps these individuals find their inner voice. I engage in the creative process of helping women in particular feel better about themselves so they have the confidence to reach their highest, most brightest potential. I believe that it is important to remain humble HOLLYWOOD WEEKLY 41


PERSONAL DEVELOPMENT AND LIFESTYLE EXPERT IN BEAUTY TECHNIQUES AND FASHION

and true to yourself no matter how good you look on the outside. Just because you have a new pair of Louboutine’s, doesn’t mean you can go out and step on other people’s toes. What makes my beauty sessions different is the spiritual component I like to add. I truly feel that the spiritual component of inner beauty is vital, not just what is shown on the surface matters. Being a certified reiki healer and having a vast knowledge in new age astrology, I bring with me a sense of ease and relaxation to each session. I make the appointment a time for my client to come in, relax and let go of anything negative that is happening in their life. The atmosphere and colors in my salon environment are designed to promote relaxation and healing. My background is in entertainment and broadcast journalism. I chose to leave my career in news because the constant bombardment of negativity began to affect me. I found myself trying incessantly to look for a solution to every story. I cared too much and wanted to make a positive difference. My experience working in news media was the 42 HOLLYWOOD WEEKLY


“WHEN YOU COME INTO A SESSION WITH ME YOU CAN EXPECT TO SEE PERSONALIZED STYLING FOR EYELASH EXTENSIONS, FASHION AND A PLETHORA OF MAKEUP LOOKS FOR EVERY OCCASION.”

EYELASH STYLING CLASSIC EYELASHES: The classic eyelash look I use is very aesthetically pleasing to anyone’s eyes. I add enough length and volume to keep you looking refreshed whether you’re going out for a cocktail after work or for a business office meeting Monday through Friday. MODERN EYELASHES Classic with an edge makes this modern look much more appealing to the general public. I use a thicker set of eyelashes that

DRAMATIC EYELASHES: Dramatic eyelashes are for those who want to make heads turn. Perfect for special nightlife occasions or if you’re attending an exciting event where you want to stand out. PERSONALIZED EYELASHES: Personally crafted eyelashes made to fit your needs, likes, and desires for a look that only fits you.

have just enough length to make the eyes stand out when out at on a photo shoot or a Saturday night dinner with friends.

FASHION: I combine modern and classic. I use solids for the more classic look and a hint of patterns and colors for a more fun and refreshing style. There’s also the dramatic sexy look where I really accentuate the client’s best features to create a long lasting impact. I always leave a hint of who the client is in what they wear.

PERSONAL DEVELOPMENT: I assist clients in finding their inner voice, I teach them to trust their own path because it theirs to create, to build, and thrive. I encourage change and innovation, many people don’t realize that change is good. Staying in a comfort zone can be limiting and compressive. It limits individuals from reaching their highest point of personal evolution. Comfort zones don’t allow for much magic to enter.

stepping stone that helped me find the path to what truly inspires me. I am optimistic that if we focus on the solution instead of the problem, we can indeed improve our world. It all begins with ourselves. I believe in giving back which is why I am in the process of starting a dog and animal rescue foundation as well as a non-profit organization to help women who are suffering from negativity regain selfconfidence and independence. I enjoy helping people bring out their gifts to share with the world, and it is my deep love for animals that has led me towards the path of rescuing abused dogs and find them loving homes.

“CLASS AND ELEGANCE ARE BORN FROM INNER BEAUTY, THEY ARE SO MODEST YET CONFIDENT IN THEIR OWN BEING THAT THEY NEED NOT ASK FOR ATTENTION”

All in all, I am committed to transparency, purity, empowerment and giving back. My great love for animals has led me to become vegetarian. It has changed the way I view all of creation. I only use products that are not tested on animals. The products I use are 100% vegan, very high quality products that are long lasting and cruelty free. I am passionate about high quality based products because I want to make people aware that beauty can indeed be safe and sustainable. HOLLYWOOD WEEKLY 43


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