Horseware Ireland SS15 Consumer Brochure North American

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30 years

OR LIFE TS F

an exciting time. It has been ng lo a is s ar ye Thirty ighs; ws, but mostly h lo d an s h ig h h it journey filled w company s the world class u e ad m e av h at experiences th we are today.

d se blankets look an or h ow h g in m or sf , we We started by tran famous for. Today e ar e w at h w is d care perform, and that ng, maintenance an ni ai tr e th g in m are also transfor d the oducts Ice Vibe an pr w ne r ou h it w of your horse ridle range.

Rambo Micklem B e ivering more of th el d ep ke to e op h e Into the future, w tter. same, except for be ess Tom MacGuinn e Ireland ctor Horsewar Managing Dire WWW.HORSEWARE.COM | 03

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The iconic Rambo Original, since 1985.

Your blanket for life.

Rambo Wug 0g

Rambo Duo 100g

preme with Rambo Su r 250g Vari-Laye

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ew Ncolors

Excalibur & Green

ght Amigo i r B C

New

• B r i g rs ht olo

ght Amigo i r B •

Amigo Jersey Cooler & Accessories

igo Colors • Am

& c Blue AtlanItivory

Amigo Hero 6

reen

ur & G

Excalib

Amigo Bravo 12 Original

oise

Purple with Berry & Turqu

Navy & Gold

Amigo Hero 6

handytip!

te & Chocoblaerry Rasp

al cut, double in ig or ic s s la C , front leg front closures . oss surcingles cr d n a es ch r a ng polyester Shine enhanci lining.

WWW.HORSEWARE.COM | 07

$1 donated Horseware® donates

$1 from the sale of each

fly sheet sold from

the Horseware® range. Th is money is used to su pport the various projects Horseware® is involv ed with in Cambodia.

n Kind on your horse’s ski

Permethrin is a synthesized form of a naturally occurring biocide found in the Chrysanthemum flower.

No-Fly Zone™ Insect Control Technology is used successfully in the production of mosquito nets.

Horseware® offers a full range of products using No-Fly Zone™ Insect Control Technology.

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moose with Look for the Va ark to keep No-Fly Zone™ m g insects flies and irritatin mer. at bay this sum

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Make your horse a fly free zone

handy tip!

For complete pr otection use the Rambo Flym ask Plus with the Rambo Fly Buster Vamoose with N o-Fly Zone™ and Rambo Flyboots

The technology that has saved millions of lives from fatal diseases spread by mosquitoes, now helps make your horse’s life more bearable.

WWW.HORSEWARE.COM | 09

Waterpro of top sectio and breathable n.

Air flow n avoid ove et sections helps rheating.

Protect h or UV dama se from flies and ge.

Declaring war

on flies

New

Amigo速 Three-In-One Flysheet

Why we

it!

p rse! Kee your ho r fo r o and t arm terproof htweigh a g w li a te h a wers wit t sides The ultim mer sho s the ne m lu u s p , m n o o ti fr r top sec n. Its them dry rotectio polyeste p D V 0 U 0 6 s e ble o provid ather. breatha ay. It als mer we b m t u a s s le g e bu redictab keep th the unp r fo t e e ect sh the perf WWW.HORSEWARE.COM | 11

A lightweight portable massage blanket to help boost circulation in dogs of all ages, Sportz-Vibe is ideal for dogs suffering from back or hip conditions and for high performance dogs as a warm up or recovery blanket to help ease soreness and stiffness after long work-outs.

handy

The fabric constr u ring sprung brus hed helps wick moist ure horse, so they ca nc after exercise wh ile r the muscles wit ham

“ In the Swedish Canine Search and Rescue Unit, dogs spend hours on the water in harsh conditions for days on end, as part emergency response and recovery teams.

We have noticed the biggest difference with our dog Hurricane. She is 7 1/2 years old and has been working for years as a fully trained search and rescue dog. After the massage, she is very mischievous, becomes like a youngster again and with a spring in her legs.

We are absolutely convinced that the dogs enjoy the massage, and that is helps them to work for longer, more effectively and more comfortably.“

Rocky

rescue dog, relaxing after Meet Rocky, a certified sea ortz-Vibe dog blanket. a long day at work in his Sp

- Reduces pain - Improves blood supply to tissue - Relaxes muscles - Reduces inflammation - Improves quality of life Sportz-Vibe is the most comfortable, lightweight and portable massage blanket on

the market. Ideal as a warm up or recovery blanket, it helps to warm up muscles before

y tip!

work and ease soreness and stiffness afterwards. SportzVibe’s massage action is gentle

uction of d polyester e off your cool out relaxing massage!

enough that it won’t over-work your horse’s muscles, but will effectively reduce muscle tension.

The removable massage panels target specific areas.

”Sportz-Vibe creates a soft and relaxing massage for the whole body. Very light and easy to use, especially compared to other massage blankets. A true must-have for the welfare of your horses.”

WWW.HORSEWARE.COM | 13

Introducing our new Ionic Therapy technology. The inner fabric of the blanket is printed with the powdered form of a crystal called Tourmaline.

Tourmaline releases Negative Ions, which cause a change in the water in the horse’s body, increasing blood flow to important areas such as muscles.

This brings increased levels of oxygen to the muscles and helps to clear toxins from the body. Ideal for use before exercise to prepare muscles for work, and after, to help reduce any lactic acid build up caused by exercise.

What are negative ions?

Negative ions are air molecules that have gained an electron to get a negative charge.

What is tourmaline?

Tourmaline is a naturally occurring crystal. When ground down to powder form it releases an electric charge which converts the surrounding air molecules to negative ions.

High levels of negative ions in the body: Improved hydration capacity of blood. Ease of movement through blood vessels = improved circulation

Rambo Ionic encourages: Increase circulation

Strengthen the immune system

Stimulate metabolism

Restore pH balance

Increase oxygen delivery to cells and tissue

Reduce blood pressure Remove toxins from your body

This innovative technology is also available for humans in 6 different wraps.

Rambo le Sheet Ionic Stab

Increases blood flow and oxygen to the muscles Helps to clear toxins from the body

s

“The Ionic sheet and leg wrap are great. We use the legs

New Rambo Ionic Stable Boots

wraps on a horse that’s had to stand in with injury and they seem to have prevented extra swelling in the legs. The sheet is a very low maintenance product - the horses think it’s just a normal sheet and you can leave them in it for as long as you want, not having to worry about them rolling or it running out of battery.“

for et on horses I have in “I regularly use the she ents I use it enhances the treatm treatment; I find that ery rate. I find s up the horse’s recov and it thereby speed ous work: I fore and after strenu it beneficial for use be rses flush out efficient at helping ho think it is particularly as a result of id which can build up the lactic and uric ac ring shows and ars it to, from and du exercise. My horse we y show.” ss, even after a 3 da shows no signs of stiffne

handy tip!

A great choice fo r a travel sheet, to encourage the stimulation of circulation to the muscles while they are at rest. With the Helix Moisture Management Technology in th e sheet, your horse will stay comfortable on hi s trip, without ov erheating.

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WATERPROOF

BREATHABLE

LINER SYSTEM

breathable fabric

water resistant, lightweight polyester ripstop outer.

DETACHABLE HOOD速 INCLUDED

detachable hood

stant i s e r r e t a w t c e The perf flysheet

PROTECTION

r secure surcingles SECURE SURCINGLES

Why we

it!

llroun

protects your horse’s coat from UV damage and keeps flies away

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UV

go Auss i m

gh and orse, tou h r u o y r tweight, et fo ents. Ligh mmer she m su le e le e b a d st th ot only A depen em again rotects n th p t r c te te u o ro p the o UV rays durable to resistant, er, but als nd water p w a o le sh b r a e sy to kee summ breath akes it ea m casional d c o o o r. e h e th ath ble against n the we detacha ending o flies. The p y e sk d attractive e p n le a b d an ern is tt omforta a c p k re c o e m e e ch your hors and whit ic green ss la c rs e ny ho e!

Plus,th ition for a d d a e b WWW.HORSEWARE.COM | 17 wardro

Whether your in the internationa l ring, or just out on a weekend ride, ou r Rambo non-slip pad is a smart choice.

The poly cotton outer has an attractive qu ilted pattern, while th e underneath ha s a non slip inner panel to help keep your saddle snug. The inner waffle pattern he lps wick moisture away to make sure your horse stays comfortab le.

handy tip!

Pair our fashion line for horses with our Embell ished Ladies Competition Jack et, and Siena Ladies Breeches for an elegant look with a hint of shimmer for both horse an d rider at competitions!

Inspired by the

cottons in the Sp

collections, our

luxurious

ring/Summer

new sophisticated circle pattern is exclusive to the Teal Fashion Sh ow Cooler, Show Pad and Ear Net .

Why we

it!

k! show loo polished a r fo s oordinate n Cooler, ion Line c sh a F o us Fashio b o m e a rg R o r g u r O it with ou r Net. matching y b t u ashion Ea o F rt a Stand sm Pad, and n Saddle io sh a F h stylis

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We love the updated Micklem design, a smart and beautifully stitched brown leather jumping bridle, and the elegant ‘Bling’ black leather dressage bridle. Comfort for your horse, while still looking sharp. Make a statement next time you’re in the ring!

New

Rambo Micklem Deluxe Competition

New

Rambo Micklem Diamante Competition

luxurious diamante effect

®

“The Micklem Bridle is a great invention and ideal for horses that are inconsistent to the contact, they can’t grab and drop the bit so they settle in the mouth. Training horses is all about finding the key to each individual and the Micklem Bridle is a very useful and sympathetic aid.”

Harry Meade, International 3-Day Event Rider

Harry and the in credible Wild Lone, who is sadly missed by all in the equestrian comm unity.

- Unique Shape relieves sensitive areas and pressure points on the horse’s skull - Padded, wider head piece with no narrow nose band strap underneath creating poll pressure.

- Design alleviates pressure on the upper jaw, and nerves on the side of the face.

- Higher fitting nose pieces avoids pressure on the delicate nose bones.

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“I’m a skeptic when it comes to new products. We had always used packed ice boots in the past without complaints, but the research presented by Ice-Vibe made it clear that these boots deserved very serious consideration. Their ease of use and medical benefits made the transition a no brainer! We use them daily both after galloping as well after jumping. Our horses’ legs haven’t looked better!

Doug Payne, USA, International 3-Day Event Rider and Showjumper,

Why we

it!

oling hile its co w , n o ti la cu on on the boost cir flammati eness to in v d ti n c a e ff ss e e Its ce soren th before help redu to use bo s ic ie rt st e ta p n Fa pro For the d hocks. of injury. knees an s, sk ri n o e d th n e te py helps to reduc tion thera exercise la r u e c ft ir a c d ’s an , Ice-Vibe ting horse ta amage. ili b a h re er tissue d h rt fu t n e d prev repair an

ICE-VIBE C I R C U L AT I O N T H E R A P Y

handy tip!

If you’re on the go, keep up to four sets of Ic e-Vibe Cold Packs chilling in the Ice- Vibe Cool Pack .

WWW.HORSEWARE.COM | 23

Rambo Dustbuster

Rambo Ionic Boots

Rambo Show Blanket

Newmarket Grooming Kit

Rambo Ionic Sheet

Get some insider tips from the Horseware team.

Here’s our favorite Horseware horse products.

Rambo Micklem Original Competition

Rambo Sport Cooler

Ice-Vibe boot WWW.HORSEWARE.COM | 25

a look at our FAVORITE items from our s/s 15 collection

Our g irls sh owing us th e pose!

ed for Design ts ri free spi sinc e 1985

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simplistic hues

quote

COCO CHANNEL

Style note: team with riding boots for instant equestrian chic

Must Ha ve!

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re zip c losu

2.

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3.

5.

7.

a lso le ab a va il in b lack

6.

8.

WE 1. Diana Competition Shirt. 2. Arturo Mens Jacket. 3. Marina Down Padded Vest. 4. Milano Polo.

5. Bella Ladies Jacket. 6. Laila Polo. 7. Summer Bag. 8. Siena Ladies Breeches.

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le satile sty c lassic ver

Style note: summer shades brighten up any outfit

ern soft patt deta ils

WE

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1.

2.

ht

lightweig

I’m new 3.

5.

4.

6.

8.

7.

1.Cleona Riding Jacket. 2. NEW Lightweight Barra Jacket. 3. Flamboro Sleeveless Polo. 4. Aine Hoody.

5. Canvas Bag. 6. *Limited Edition* Flamboro Polo. 7. Ashlinn Horse Print Polo. 8. Ladies Denim Breeches.

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light fitted fashion

Style note: embellished collar detail for show stopping style

lac e b deta ack iling

spirits e e r f r o df designe c e 1985 sin

1.

embellished collar

2.

3.

I’m new

4.

Dark n in lad a vy ie only s

I’m new

a lso in grey a va ilab le 6.

5.

I’m new

7.

NEW n io c ompetits glo ve

8.

a lso a va ilabyle in gre

I’m new

1. Competition Jacket. 2. Sara Competition Shirt. 3. NEW Embellished Ladies Competition Jacket.

4. NEW Knitted Softshell Competition Jacket. 5. NEW Long Sleeve Base Layer. 6. Woven Breeches.

7. NEW Mens Woven Competition Jacket. 8. Competition Gloves.

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la idback chic

Style note: casual Riviera inspired collection

b!

otobom horse ph

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2.

I’m new

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a lso a va ilab le in denim

3.

7.

9.

6.

8.

antil bacteriant treatme 1. NEW Amelia Vest. 2. NEW Amelia Jacket. 3. Gaby T-Shirt. 4. Silk Scarf. 5. Aurore Shirt. 6. Emmy Technical Ladies Polo. 7. Dina Ladies Hoody. 8. Alisa Tote. 9. Nina Ladies Breeches.

WWW.HORSEWARE.COM | 35

Outdoor fa vorites Style note: SPRING STYLES FOR VIBRANT PLAYFUL LOOKS

spirits e e r f r o df designe c e 1985 sin

2.

1.

pplique deta iled a

I’m new

3.

4.

5.

on trend designs

6.

pocket deta i l

1. Girls Pique Polo. 2. NEW Kids Softshell. 3. Kids Hoody. 4. Girls Printed Tee. 5. Boys Printed Tee. 6. Kids Denim Breeches.

WWW.HORSEWARE.COM | 37

New seasons call for new styles. Whatever the weather our spring style edit has you covered!

The Alba

shion functiona l fa

rain jacket Come rain or shine, this must have Alba rain jacket gets better the more you wear it. Extremely waterproof and breathable in its design, its versatile enough to be worn over your competition jacket or outside the ring.

For an ultra modern look combine with the Siena breeches and Laila polo.

Score extra style points by accessorizing with the Horseware Platinum silk scarf, tote bag and HP leather belt.

flattering fit The fleur ladies polo

sporty style

The fashionably fabulous Fleur ladies polo is striking in color and instantly eye catching. It’s detailing of frill placket, embellishments and flowery patterned neck collar add a subtle touch of feminine chic. Sharpen your silhouette by pairing your polo with the Nina breeches and the must have Heritage jacket. Top off the look with the Alisa tote and Silk scarf from our Riviera inspired Polo Collection.

the orla Vest The sporty Orla vest is the perfect partner for layering with pretty summer pastels.

Wear with the light Nola checked shirt over the always popular sleeveless Flamboro polo. Grab our pony print canvas bag and pull on a pair of our multicolor knee socks to bring a dash of color to the stables.

WWW.HORSEWARE.COM | 39

Ashlinn polo

Allie wrap

Amelia vest

Barra jacket

N ina breech es

en s se

in

, Life ton n i m ad t, B and on por V Rids Rider, untry T o e&C s r Ho

A

Bella Jacket

Kids softshell

Knitted Competition jacket

get social with us and use the #horseware of your FAVORITE look for a chance to be featured on our Instagram!

WWW.HORSEWARE.COM | 41

Lights, camera, action!

e RDS fun in th

The trot-up paparazzi at Badminton.

Our mag ica l photographer

Our ladies ls mode showing the e! how it's don t ve the firs th us to ha ! wi hq al hw ci in so get we get up to look at what

Innovation, heritage, 30 years.

estab lished

Rambo Original developed and launched to market

La unch of Horseware Clothing Horseware products now available worldwide!

This year we are celebrating 30 years in business. Join us on Instagram, Pinterest, Facebook and Twitter to come behind the scenes at Horsware HQ to keep up to date with our adventures throughout the year.

30 years creating and innovating for horse and rider.

Join us on Instagram, and Twitter to come with us at Horseware look at our new

Pinterest, Facebook behind the scenes HQ, for the first collections.

WWW.HORSEWARE.COM