Hosteltur WTM 2014 - Spain consolidates its leadership in tourism by hosteltur_2014

November 2014

Discover our new identity Be Live is reorganizing its brands in order to offer its clients the best service

Be Live Experience Hotels 4-star and 4-star plus hotels, aimed at all sectors--couples, families, friends, or professional groups that want to enjoy their vacations in a hotel where cuisine, activities, and comfort are created with everyoneâ&#x20AC;&#x2122;s enjoyment in mind. Be Live Family Resorts Hotels whose ultimate goal is for the trip to be an authentic family experience, where the very last detail is arranged so that the little ones enjoy themselves just as much as the adults do. Activities, facilities, and programming are the elements that we put the most emphasis on so that their family trip will be unforgettable. Be Live Adults Only Modern hotels where the predominating atmosphere is for couples, friends, and adults that want to enjoy the absolute relaxation offered by the facilities in these premium-location hotels. Exquisite restaurants, total relaxation and exclusive discretion are the most important elements in this concept.

After a long period of organization and consolidation, Be Live Hotels is reorganizing its brands in order to offer its clients a clear distinction between products and offer them the group that is best adapted to their needs.

ince the beginning, Be Live has wanted its hotels to adapt to the necessities of their clients, but now is taking it a step further to offer them different ways to enjoy their vacations with products aimed at each sector.

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Be Live Collection Five-star hotels. The top of the Be Live range--modern, comfortable, with superior service, VIP areasâ&#x20AC;Ś tailor-made products with the finest tastes in mind.

Be Smart Hotels For those who want to enjoy more economical vacations, but always with the characteristic quality that we are known for. Simple, economical hotels that are secure within the guarantee of an industry leader. Be live City Center & Airport City hotels, located in strategic points in the urban center of main cities or near the airport. Aimed towards professionals as much as tourists.

Discover our new identity

Be Live Adults Only Marivent Be Live Adults Only La Cala Be Live Adults Only Costa Palma Be Live Adults Only Tenerife Be Live Adults Only Lanzarote Beach

Be Live Collection Palace de Muro Be Live Collection Sa誰dia Be Live Collection Punta Cana Be Live Collection Canoa Be Live Collection Marien Be Live Collection Marrakech Palmeraie

Be Live City Center Talavera Be Live City Airport Madrid Diana Be Live City Center Santo Domingo

Be Smart Alea Be Smart Florida Be Smart Florida Plaza

Be Live Family Costa Los Gigantes Be Live Family Marrakech Palmeraie Be Live Family Palmeiras Village

Be Live Experience Orotava Be Live Experience Turquesa Be Live Experience Las Morlas Be Live Experience Playa La Arena Be Live Experience La Ni単a Be Live Experience Hamaca Be Live Experience Grand Teguise Playa Be Live Experience Lanzarote Resort

Meet us at Stand CA210

HEY

/BeLiveHotels

@BeLiveHotels

@belivehotels

/belivehotels

www. blog.belivehotels.com

@belivehotels

belivehotels.com

Continuously expanding...

BlueBay Group is taking another step in its growth by signing a ‘joint venture’ with the Ministry of Tourism of Egypt and a consortium of international companies to undertake a construction of the largest resort in the world. The new complex with 100 boutiques hotel establishments will be located in Marsa Alam, southeast of the Egypt, right by the Red Sea. The hotels will be managed under BlueBay Group´s brands: Blue Diamond, Grand BlueBay, BlueBay Hotels & Resorts and BelleVue Hotel & Resorts. The large hotel complex will also feature a Spa and Wellness center, racecourse and horse livery service, business center, recreational and children’s centers, theater, beach clubs and large outdoor areas with plazas, lakes and rivers inspired on Latin America and European styles.

+34 902 100 655 | booking@grupobluebay.com bluebayresorts.com Síguenos en:

EDITORIAL

INDEX

Over and above your expectations Spain offers British tourists everything they could wish for and even more than they ever expected. First class hotels featuring accommodation options which are ever more surprising and more connected to the genuine traditions of the region they are located in, and wonderful soft sand beaches where visitors can enjoy taking part in different sports and activities - these form the basis of the Spanish tourism offering. But Spain has a lot more to offer; 430 golf courses with facilities which combine all the latest in sustainability; unique venues with very professional options for hosting events and conferences; and unbeatable conditions in which to enjoy sports such as sailing, kitesurfing or diving, together with the chance to take part in challenging international competitions. The fact that all its regions are blessed with a mild and stimulating climate and can boast excellent security is once again an important motivation for choosing this fantastic country over any other. Many of its regions present interesting news this year: Andalusia launches new cinema related routes, the Balearics new gastronomic routes, Madrid presents new luxury hotels, the Canaries are promoting new commercial platforms, Extremadura will host first class cultural events and Levante adds value to its cultural resources. Once again Spain captures the hearts of British travellers, as a leading Mediterranean destination which aspires not only to consolidate its excellent position, derived from its excellent value for money, but also to improve yet again this year. Don’t let your customers wait to hear about it from someone else, encourage them to visit Spain, its coastline, its wonderful islands and the hustle and bustle of its cities forged by the multitude of civilisations that have passed through them over the centuries.

BAL

BALEARIC ISLANDS 14 CANARY ISLANDS 50 ANDALUSIA

AND 58

CAT

CATALONIA 71 MADRID

MAD 74 LEV

LEVANTE 75 CUBA

CUB 92 Merida’s International Festival of Classical Theatre.

PRESIDENT EDITOR: Joaquín Molina García-Muñoz · editor@hosteltur.com - EDITOR: Manuel Molina Espinosa · manuel.molina@hosteltur.com · @manolomolinaesp - MANAGER: Carlos Hernández · carlos.hernandez@hosteltur.com · @carloshosteltur EDITORIAL DEPARTMENT: MENORCA: Editor in chief: Esther Mascaró · redactorjefe@hosteltur.com · @esthermascaro - MADRID: Hotels: Vivi Hinojosa · hoteles@hosteltur.com · @vivi_hinojosa - Agencies and Tour Operators: José Manuel de la Rosa · agencias@hosteltur.com · @JMaDelarosa - Tourism and Economy: Carmen Porras · actualidad@hosteltur.com · @carmenhosteltur - SEVILLA: Agencies and Tour Operators: Ángeles Vargas · agencias@hosteltur.com · @angelesvargaspe - PALMA DE MALLORCA: Transports: Diana Ramón · transportes@hosteltur.com · @dianaramonv - BARCELONA: Tourism and Economy: Xavier Canalis · actualidad@hosteltur.com · @XavierCanalis - CUBA: María Eugenia Cobas · comerhost@ceniai.inf.cu DIGITAL: Coordinadora: Ángeles Vargas · angeles.vargas@hosteltur.com - Responsible for social media and community: Lola Buendía · lola.buendia@hosteltur.com · @lbuendia ADVERTISING: Central: Angus López · angus.lopez@hosteltur.com · Tel.: 971 73 20 73 - Madrid: Juan Carlos Martín · juancarlos.martin@hosteltur.com · @jcmbrunete · Tels.: 647 45 75 75 · 91 366 25 37 - Barcelona: Iván Vega · ivan.vega@hosteltur.com · @ivanvegagarcia · Tel.: 93-4731693 - DESIGN: David Molina · david.molina@hosteltur.com · @davidhosteltur - COVER PHOTOGRAPHY: Fundació Destí Menorca - PRINTING: Ingrama, S.A. - SUSCRIPTIONS: Hosteltur: suscripcionimpresa@hosteltur.com - Diario Turístico Digital: suscripciondigital@hosteltur.com EDITED BY Ideas y Publicidad de Baleares, S.L. - Joan Miró, 79 · 07015 Palma de Mallorca - Baleares - Teléfono: 971 732073 · Fax: 971 737512 - Depósito legal: PM298-1994 Member of Asociación de Prensa Profesional www.hosteltur.com · hosteltur@hosteltur.com · @hosteltur

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| November 2014

Spain seduces the British market

The weather continues to be Spain’s main asset.

Spanish destinations provide British tourists with the most secure option, excellent value for money and highly attractive complements such as culture and gastronomy. Tour operators such as Hotelbeds, Thomas Cook, Expedia or Travel Republic confirm that demand for holidays in Spain is alive and well.

s explained by the director of the Spanish Tourist Office, Enrique Ruiz de Lera, 2014 “will be a year of growth for British tourism to Spain, for the fourth consecutive year, both in regards to arrivals as to spending.” The United Kingdom continues to be Spain’s main issuing market and the country is reinforcing its position as the leading holiday destination for British tourists, accounting for around 25% of the market, 36% if we consider just organised trips. 10,584,155 British tourists have visited Spain over the first eight months of the year, 5.6% more, and they spent a total of 8,896 million Euros, 7.6% more. All this indicates that Spain is a quality destination where it is worth spending more on food and drink, shopping and all the activities available. Predictions suggest that by the end of the year 15 million British tourists will have visited Spain. Ruiz de Lera explains that “the British market’s positive behaviour towards Spain is due to 6

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two things. Firstly the rise of the British economy, which is currently the most dynamic of the Organisation for Economic Co-operation and Development (OECD), with a predicted 3.5% increase in GDP in 2014, low inflation and unemployment rates and a strong pound. The second reason is the wonderful location, offering and value for money Spain offers British tourists as a holiday destination. He adds that “Spain’s success in the United Kingdom is due to a combination of factors such as proximity, familiarity, security and wonderful value for money” Its proximity is thanks to “the excellent flight connections,” as there are flight connections with 29 British airports and 34 Spanish ones. “It is a familiar destination because British tourists have been visiting Spain for so long; they are very loyal customers.” Over 82% of the Britons visiting Spain have already been there before and over 40% have visited Spain 7 times or more. “Security is an asset with a competitive

edge due to the instability in some competing destinations in north Africa or the Mediterranean. Spain is the European travel market’s trademark refuge.” The last three years have seen uninterrupted growth of British arrivals to Spain and around 700,000 new airline seats on flights between the UK and Spain have been added in 2014. Spain’s Tourism Minister will present his previsions for the winter season at the press conference which will take place on the 3rd of November in London at the World Travel Market 2014. 241 different activities have been scheduled within Tourspain’s UK marketing plan for 2014. 81 press trips, 48 fam-trips, 22 theme days, 30 training sessions and 56 marketing and communication events aimed at the final consumer and the media. The publicity generated so far as a result of these activities is valued at over 8 million pounds and has reached 2.1 million final consumers. One of the most noteworthy events aimed at the consumer was the pop-up tapas bar at the Hay Festival, the world’s leading literary festival, attended by 250,000 people, which promoted Spanish culture and gastronomy. For three years now the office has focused its strategy on online marketing and content. The Spanish Tourist Office in London has developed a digital ecosystem which encompasses the

UK portal market, a Social News Hub for digital media and bloggers and a growing presence on social media (Facebook, Twitter and Instagram), and this has resulted in significant organic growth as well as a high levels of engagement. In the same vein, the office has launched an online magazine, the first of its kind in the tourism industry, called SPN, inspired by Spain, which presents a modern and non conventional image of Spain through its travel, art, music, gastronomy, fashion and travel sections. Looking forward to 2015, apart from maintaining the activities mentioned above, the office plans to organise a Spanish Summer Party in an emblematic park in London to showcase Spain’s culture, gastronomy and tourism to British consumers. Tour operators and their positive figures According to the reports published by the Association of British Travel Agents ABTA, Spain is the preferred destination for British tourists at significant times of the year such as Easter or the Great August Bank Holiday Getaway, and The Canaries and The Balearics are especially successful. According to Carlos Muñoz, Managing Di-

Gastronomy and wine tourism are key components of what Spain has to offer. Wine Routes in Extremadura.

rector of Hotelbeds, a bedbank which belongs to TUI Travel, “we have seen a high level of growth in the number of British tourists that have visited Spain in 2014. Britain is Spain’s main source of tourists for Hotelbeds and the percentage of bookings in Spain has risen by 19% compared to the year before.”

Hotelbeds offers a portfolio of approximately 7,000 hotels in Spain. “Next year we will focus our efforts on reaching even higher levels of differentiation for our commercial agreements with the aim of not only increasing quantity but also quality and so be able to continue providing our clients with the best service.”

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Thomas Cook says that “Mainland Spain has proven to be as popular as ever for Thomas Cook UK throughout summer 2014 with Reus being the largest package destination for us. Although our charter business is still significant we have seen a shift towards dynamic packaging where we are able to offer our customers a vast choice of hotels with fully flexible durations”. In 2015 “we are introducing the newly refurbished Roc Golf Trinidad in Roquetas de Mar in Almeria which is sure to be a firm favourite with UK guests thanks to its prime beachfront location. In addition a ‘new look’ Thomas Cook kids’ club will be introduced at the Cabogata Garden Hotel & Spa also in Almeria, the perfect choice for a fun-filled family holiday for parents and children alike”. The Market Management director for Spain and Portugal at Expedia, Carrie Davidson, says that the agency’s figures “reveal a strong increase in the number of British visitors to Spain, and more specifically to destinations on the coast and at the beach. We think it very likely that the hotels have benefited from the Expedia Autumn Sale, launched by Expedia. co.uk, featuring offers to coastal and beach lo-

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cations in Spain in order to promote travel during the Autumn months” As far as volume is concerned, Barcelona, Tenerife and Mallorca have been the three strongest markets for Expedia in Spain. Percentage-wise Fuerteventura led the way with a 89% growth rate, followed by Gran Canaria and Lanzarote which grew by 69 %.

Enrique Ruiz de Lera: “Spain’s success in the United Kingdom is due to a combination of factors such as proximity, familiarity, security and wonderful value for money” “We will continue improving our offering to coastal and beach destinations expanding it to encompass a wider range of hotels and apartments in line with what British tourists are looking for. We will also continue to invest in the

development of mobile technology, a very important tool for markets like the British one where mobile usage is very high,” added Davidson. The Ecommerce director of Travel Republic in Spain, Jordi Ortega, assures us that “all Spanish destinations continue to be a key focus for Travel Republic. We will continue expanding our portfolio of hotels to ensure our customers have access to the best selection of hotels at the best prices.” Beach destinations have worked very well for the online agency, better than city destinations. From all the beach destinations, the Canaries have performed especially well, recording two digit growth rates. Mallorca continues to be their number one destination in Spain and the Costa Blanca and Costa Brava are also still very popular. Spain considers tourism to be one of its main assets. No wonder the Spanish Budget for tourism will be increased by 2.8% in 2015, up to 323 million Euros. The budget allotted to Tourspain will be increased by 19.5% to 85 million Euros. In addition 25 million Euros will be assigned to the refurbishment of mature destinations, to update and prepare their tourism offering. Ángeles Vargas

La Rioja is the ideal region for lovers of gastronomy, good wine and culture

La Rioja: foodie paradise La Rioja is one of those destinations where you can still enjoy the true pleasures of travelling. A small region in which to enjoy getting to know a place the way we did in the days before internet and mobiles, by asking the locals. You can enjoy a surprising, different and above all, authentic trip just by following local recommendations.

he first recommendation will doubtless be Laurel Street in Logroño. This is the ideal place at which to embark on a chain of recommendations. Choose a bar, try the specials and a glass of La Rioja wine and ask around for your next tip. You could ask someone to recommend another bar or another pincho to try (this street is full of bars and each bar has its own speciality), or you could ask someone to recommend a winery to visit. There are over 500 wineries in La Rioja so it is difficult to choose one. Ask the locals for their favourites, they might guide you to one of the areas of La Rioja with the highest concentration of wineries: Haron and its La Estación neighbourhood. At the end of the 19th century some of the most famous wineries in La Rioja were founded around the train station here, and some of their wines have risen to almost mythical status: Viña Tondonia (López de Heredia), La Rioja Alta, Bodegas Bilbaínas, CVNE…to which we can add other more recent names: Muga, Roda, Ramón Bilbao, Martínez Lacuesta…The variety is huge and we are still only in Haro, imagine just how much there is to see in La Rioja. One of the locals will probably recommend you visit the Vivanco Museum of Wine Culture, in Briones, as it is without a doubt the best wine museum in the world; its spectacular collection has been awarded several prizes. At this museum you will be able to learn about wine and admire a valuable art and archaeology collection related to grapes and wine which extends from Egyptian times to modern Picassos. La Rioja’s gastronomic offering is wide ranging and varied; but let the ‘riojanos’ guide you. They will tell you which is their favourite restaurant, and although it may be in a small secluded village it will probably serve the best ‘patatas a la rioja’ or ‘chuletillas al sarmiento’. They will also

probably recommend you try the vegetables from the calagurritana vegetable garden. Vegetables are treated with real mastery in the city of Calahorra, a city with a strong Roman heritage. If you are lucky enough to visit during the Vegetable Days you will be able to try exquisite dishes and pinchos while you are there. If you make your way to the capital of La Rioja Baja you will also be able to savour the best seasonal vegetables. But you will still have lots of recommendations left on your list: visit Ezcaray or Daroca de Rioja to enjoy the best Michelin starred cuisine

or simply discover the natural surroundings and daily life in the local villages. In Logroño you will also be recommended unique places to shop for products that can only be found in La Rioja, such as the wineskin maker on calle Sagasta, where you can watch the wineskins being made in the traditional way and even take one away with you as a personalised souvenir. www.lariojaturismo.com

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The new boutique establishments encourage urban revitalization

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Chains bank on remodeling buildings into urban tourism hotels Hotel development in Spain does not just come directly from the construction of new establishments. More and more, chains are opting to renovate buildings to accommodate hotels, especially in the urban sector. There are multiple buildings available, above all in Madrid and Barcelona, that are very well located, the costs are low and, if they are iconic, they provide the company with greater value.

adrid is a clear example of this. A clear example that the hotel sector is catalyzing the remodeling of the city’s downtown area, leading the refurbishment in Plaza de España, where the Chinese magnate Wang Jianlin has bought the Edificio España for 265 million euros, where he will build a shopping and luxury center. Meanwhile, the City Council has begun plans for a future establishment in the Plaza Mayor, and Proyecto Canalejas will take on the launch of the Four Seasons in Spain. The process will start in 2015. A large number of new projects of this sort are concentrated in La Gran Vía. To this end, Vincci Hoteles will incorporate its third establishment in the central avenue in early 2016 in the building owned by Grupo Generali, taking on its restoration to add 88 rooms. The chain will manage its sixth hotel in the capital under lease through a complex full-scale restoration project that will last one year. Not far away, InterContinental Hotels Group (IHG) has opened its second Indigo boutique hotel in Spain, after the inaugural hotel in 2012 in Barcelona. With 85 rooms, it operates under franchise with a design inspired by local history. At the start of the year, Meliá Hotels International consolidated the expansion of its brand Innside by Meliá in Spain with its third establishment in the capital, the Innside Madrid Suecia, also in the influential area of La 10

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Emin Capital acquired Torre Agbar last year for 150 million euros in order to convert it into a Grand Hyatt luxury hotel.

Gran Vía. What was once the home of Ernest Hemingway in the late 1950’s now offers 120 rooms and seven suites with the latest cuttingedge technology. More recently, Urso Hotel and Spa has opened, a new boutique 5-star accommodation with 78 rooms and suites managed by Marugal in a small, early 20th-century palace. Marugal Distinctive Hotel Management specializes in the development, opening, and management of independent luxury hotels. The Madrilenian hotel thus joins the Torralbenc in Menorca (May 2013), Cap Rocat in Mallorca (2010), and the Hotel Viura in La Rioja Alavesa (2010). Not only do the large and medium chains bank on being located in iconic buildings in the middle of the downtown area. Abalú Hoteles, for example, has also opened its third establishment in the capital near La Gran Vía: the hotel Life Madrid, with 2 stars and 20 rooms that operates on lease through the investment of

1.5 million euros. The NeoMagna has also opened in a historic building in the middle of the Salamanca neighborhood. It is owned by Previsión Sanitaria Nacional (PSN), managed by Bookingres, and aimed at a young, international public for short stays as well as full academic courses. The building, with 102 rooms, has been subjected to a full-scale restoration in order to provide it with all the necessary services for its launch. The second hostel that Room007 has opened in the city is solidly in the Chueca neighborhood. It is aimed at the same niche, with 180 beds in a building with a 4,200 m2 surface area, with the most advanced technologies in client dealings as well as services such as energy efficiency. Barcelona The choice to restore protected buildings has also been made by large international brands

to secure their position in Barcelona. This is the case with the American chain Marriott International, which will bring its boutique hotel brand, Autograph Collection, to a new 5-star hotel with 83 rooms in the historic seat of the cotton workersâ&#x20AC;&#x2122; trade association, through an investment of 12 million euros. It is expected to open in early 2015. Four Seasons will also manage a 5-star hotel with 150 rooms in the Deutsche Bank building that the investment fund Emin Capital has bought for 90 million euros, to which 60 million will be added for remodeling prior to its opening in 2017. Torre Agbar utilized the same fund last year for 150 million euros in order to convert it into a Grand Hyatt luxury hotel. 35 million more will be invested to adapt the complex for hotel uses. The owner of Fira Palace will take on an investment of up to 14 million to convert it into the first Crowne Plaza in Barcelona. National chains grow in these destinations in the same manner, as well. Among them, H10 stands out with two new establishments in the last year: the H10 Metropolitan, a 4-star plus hotel with 85 rooms inspired by 19th-century industrial Barcelona and situated in a building

Urso Hotel & Spa is the new 5-star boutique establishment with 78 rooms, managed by Marugal in a small, early-20th Century palace in Madrid.

from that period, and the H10 Art Gallery, in the same category with 91 rooms, dedicated to contemporary art in the iconic Eixample neighborhood. Vincci Hoteles has unveiled its third es-

tablishment in the Catalonian capital in a neoclassical building from 1900, owned by the Spanish-German property development company ACTIV-GROUP. It is a 4-star hotel that operates under lease with 78 rooms. Its

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launch has meant an investment of around 20 million euros, managed by the same company, and generating 30 jobs. Other medium-sized groups have also increased their offerings in Barcelona, banking on this model of renovating protected buildings, as in BCN Urban Hotels, which will open its fifth establishment in 2015, a 4-star plus with 64 rooms located near the financial district and downtown. Or, there is the second Aqua Hotel accommodation in the middle of the Eixample neighborhood, which will be subjected to a large refurbishment to acclimatize the 100 rooms, with an expected opening in late 2015.

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Hostels and Apartments Tourist hostels and apartments also bank on this lodging method, like the new Free Hostels Barcelona, a latest-generation establishment that houses the work of local artists. Barcelona has chosen the tourist apartment sector as a field for innovation, premiering new product models situated in this type of establishment. Grupo IZAKA, for example, has premiered a new luxury accommodations concept this year, the Angla Luxury Apartments, in the

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middle of Rambla Cataluña with a traditional Barcelona-style façade, which has meant an investment of around 1.3 million euros. MH Apartments, which manages 12 buildings with 930 beds, has invested five million euros in its new flagship building in Barcelona, focused on corporate demands with the concept of ‘serviced apartments’ in the old Werfen factory. The old seat of the textile company Marxan has been converted into the first Smart Rooms hotel, with 3 stars and 60 rooms, since until now the company has focused its activities on the management of apartments, where it has invested four million euros. Seville The capital of Seville has also stood out in the last few months as the setting for new, enchanting establishments, primarily in protected buildings in the city center. To this end, One Shot Hotels will open a 4-star hotel with 70 rooms in the fall of 2015, in a 17th-century palace with six million euros invested in its restoration. The Palacio Pinello, a 16th-century mansion named a National Heritage and Asset of Cultural Interest by the Junta of Andalusia, also now accommodates a 4-star adult-only hotel with 24

rooms. Meanwhile, the Fontecruz chain has incorporated the Los Seises hotel after finalizing an agreement with the Sevillian Archdiocese, which owns it, to take over its management for a period of 15 years. The establishment, with 42 rooms, has had a major overhaul.

In Madrid and Barcelona, there are multiple wellplaced buildings available, costs are low, and they provide the company with greater value Seville will also offer hotels in iconic buildings, such as the Torre Pelli, with 44 floors and designed by the Argentine architect César Pelli. It is still under construction in the area of Puerta de Triana, next to Isla de la Cartuja. Its construction has been controversial, since it overreaches the tallest Sevillian building at the moment, la Giralda, and breaks the city’s skyline. Vivi Hinojosa

Welcome to a new holiday concept

otal Hotel Experience is a new hotel chain founded in 2012 that arises from the concern of a group of experts to improve and optimize the results of its hotels. It unites a family enterprise’s principles and values with the efficiency and adaptation capacity of a global corporation. Total Hotel Experience started its activity with 936 hotel rooms and nowadays it has more than 1617 rooms. Our chain runs different kinds of hotels in three of the seven Canary Islands, which are THe Hotel Volcán Lanzarote,

THe Las Gaviotas, THe Apartamentos Morromar, THe Oasis and THe Mirador Papagayo (this one starting the 1st of January 2015) on the island of Lanzarote, THe Corralejo Beach on the island of Fuerteventura and THe Hotel Puerto de Mogán, THe Apartamentos Puerto de Mogán, THe Koala Garden Suites and THe Anamar Suites on the island of Gran Canaria. We offer excellence in our service, guaranteeing the highest satisfaction to our guests. One of our priorities is to make everyone feel always welcome in our facilities. In addition to the impeccable service offered, our hotels provide experiences, not only through outstanding personal attention, but also by putting at clients’ disposal all of the multiple cultural and touristic resources offered by each destination. The The Experiences are a key factor because they create the highest expectations of the service to our guests, by offering a splendid personal attention and by providing exciting experiences to their stays. For that reason we transform stays into experi-

ences, turning the service and the know-how of a great Group into personal attention. For further information, we will attend the 2014 World Travel Market and we will solve all your inquiries at the stand EM1600 “Islas Canarias” (Canary Islands). You can also get in touch with us by visiting our website www.totalhotelexperience.com, calling us at (+34) 928 240 038 or sending us an e-mail at marketing@totalhotelexperience.com and we will be pleased to help you.

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The Way of Saint James: the route to your inner self

los Reyes Católicos in Santiago, the final stop on the journey; the Hostal de San Marcos in León or the Parador in Santo Domingo de la Calzada. In all, there are eighteen Paradores along the old French Route, the Coastal Route and their proximities, including those located in such emblematic venues as Bielsa and Sos in Aragón, Olite, in Navarra, Fuente Dé and Santillana del Mar in Cantabria or Villafranca del Bierzo in León, among others.

The Camino de Santiago is magical. Its culture, its people, its environment, its gastronomy, are unique.

erform at least one stage of the Camino de Santiago is an experience everyone should try at some point in our lives. From House want to help pilgrims at a special rate. A fee of 15% on the price of B & B, which gives the opportunity to a Parador are at rest, and rest a 10% discount in the restaurant. All with the quality and service assurance House, You just need to prove your status as a pilgrim with official credentials. The Way of Saint James is the quintessential spiritual pilgrimage in Spain. Many writers have embarked upon the journey as way of looking inside themselves and have gone on to describe their experiences as something magical and revealing which transformed their lives. The journey through the splendor of the landscape and the discovery of monuments filled with symbols and mysteries are combined with a feeling of solitude which overwhelms the traveler, whether you are making the journey by car or on foot, with the aid of a

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THE BEST ROUTES

walking stick and the pilgrim’s shell hanging around your neck, as many people continue to do every year. The Way of Saint James, recognized by Unesco as a World Heritage site, has throughout the centuries generated an extraordinary spiritual, cultural and socio-economic vitality, leading to the creation of the first large-scale medical assistance network in Europe, as well as cathedrals, monasteries and villas. Some of these emblematic buildings are still used to shelter pilgrims today, albeit in the form of Paradores de Turismo. The journey includes some of the most impressive Paradores, such as the Hostal de

One of the Paradors’ best recognized offerings is their routes: three- and sevennight travel packages at very competitive prices that offer the chance to experience the most interesting cultural or natural routes in Spain. These routes allow you to immerse yourself in the history of Spain or relive the great deeds of one of the most wellknown fictional characters in the world, such as The World Heritage Cities Route and The Quixotic Route, or to discover one of the oldest paths of the ancient world on the Spanish mainland, the ‘Camino de Santiago’.

If you want to understand History, just experience it. Paradores, your place for experiences in Spain.

www.parador.es reservas@parador.es

T +34 902 547 979

Low cost transport services will carry over 80% of British travellers

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One out of four passengers that come to Spain from other countries are from the United Kingdom

Iberia and British Airways operate a ‘shuttle’ service with departures every 30 minutes from London and Madrid, between 06:20 and 21:05.

In 2013 more than 64.43 million international passengers arrived in the country and according to figures provided by the Institute of Tourism Studies (IET), over 16.44 million (+4.9%) of these came from the United Kingdom. The British market, representing 25.5% of the total (one out of four of the over 60 million arrivals from other countries) remains the prominent provider for Spanish tourism.

alf of the international passengers that travel to Spain come from roughly 25 airports. British airports are the most active and two out of ten international passengers that fly to Spain leave from these airports. On the continent, Spain remains the United Kingdom’s main destination. Timetables For this year, the main operators in the Spanish-United Kingdom market have already prepared their new timetables. Iberia offers 16 flights daily each way between London and Madrid, eight operated by the company itself and the rest, code-sharing with British Airways. The spokesperson for the Spanish company highlights that “It is a real shuttle service between both capitals, with flights taking off every 30 minutes from one or 16

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the other city between 06:20 and 21:05”. “For Iberia, the route between London and Madrid is one of the best that Europe has to offer, because of both its frequency and the number of seats available”. For flights from London, Iberia has just renewed its menus in Business class; these have been designed by four Spanish chefs - Paco Roncero, Ramón Freixa, Dani García and Toño Pérez- who have eight Michelin Starts between them. In this winter’s programme, its British partner British Airways will include flights from Gatwick Airport to Fuerteventura, and it will maintain this route during the summer of 2015. For the upcoming summer season it will also add Seville and Gran Canaria. Air Europa operates the Madrid-Gatwick route with 28 flights a week, 14 each way, of-

fering a total capacity of 262,000 seats a year. In 2013 it carried 198,000 passengers between Madrid and London. The spokesperson for this airline, that belongs to Globalia Tourism Group, reports that demand has grown “slightly” in the emerging British market. The Jet2.com airline emphasises that “on the 13th of last October, the number of passengers carried from the United Kingdom to Spain, in comparison to the summer of last year, increased 12% to almost 300,000 more passengers. There are also 14.4% more flights than in the summer season of 2013.” It warns that this winter, some routes, mainly seasonal, will not be operated from Ibiza, Menorca, Murcia, Palma and Reus, “but they will be reactivated in the summer of 2015”. In that upcoming season, Jet2.com will offer 63 routes to 12 Spanish airports from its seven bases in the United Kingdom, and will open the Belfast-Las Palmas connection for the first time. “Spain has always been and continues to be our main market from the United Kingdom”. The powerful low cost EasyJet currently operates 66 routes, one less than in the winter of 2013, and in the summer of 2015 this will go up to 75 routes, two less than in the same season of last year. In the winter of 2014, the frequency of 11 routes will be increased and in the summer of 2015 the same will happen with another 17 routes. This year, 2014 the British low cost company offers more than 8.63 million seats and operates an average of 506 flights a week for the UK-Spanish market. At the end of this year, the airline company predicts a 4% increase in the number of passengers carried between both countries. The Irish low cost company Ryanair, currently covers over 100 routes from 20 Spanish airports to the United Kingdom. For this winter of 2014, the company will start to operate new routes between South Tenerife and Cardiff and between Girona and Glasgow Prestwick. For the summer of 2015, it intends to increase the frequency of some of its routes to the United Kingdom, for example the Madrid – London Stansted route will go from operating 3 daily flights in winter to 4 daily flights in summer. Diana Ramón Vilarasau

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The Balearics, a destination in which to enjoy culture and gastronomy all year round

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Historical heritage and culinary tradition are given preferential status within their strategy for specialisation

Close to two million tourists took part in some kind of activity related to nature tourism in 2013.

The Balearicsâ&#x20AC;&#x2122; tourism offering goes much further than the sun and sea product and is not limited to the summer months. The islandsâ&#x20AC;&#x2122; boast a rich cultural and artistic heritage, as well as diverse gastronomical options which make them a very interesting year-round destination. They also boast great infrastructure and unique natural resources for sports and other activities related to the environment.

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ritish tourists are the Balearicsâ&#x20AC;&#x2122; second most important market, following behind the Germans. British tourism represents

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over 25% of the total number of foreign visitors. Close to 3.4 million British travellers visited the Balearics in 2013, 7.6% more than in 2012.

The number of overnight stays increased by 3.1% and the average amount spent increased by 8.8%. Mallorca benefited the most from these arrivals, receiving over 63% of the total, followed by Ibiza with 13.8% and the rest was divided between Ibiza and Formentera. It has also registered great results this year. Close to 3.1 million British tourists visited the island between January and September. Manchester is the main airport issuing passengers from the United Kingdom to Mallorca, while the airport sending the most tourists to Menorca and Ibiza is London Gatwick. The Balearic Tourism Agency (ATB) is well

be attended by two prestigious London based artists, Gilbert & George. Gastronomy will also play an important role at the fair. In 2013, the ATB ran a total of 13 promotional activities aimed at the British market and over the next few months, following the strategy and objectives of the Balearic Islands Comprehensive Tourism Plan (PITIB), their strategy is focused on product specialisation. In other words, priority will be given to a specific product rather than running more general events. On another note, and with the aim of bringing all leisure proposals together and improving the traveller’s experience, the ATB continues to develop its intelligent digital tourism display, a digital platform which provides all the information and showcases the islands’ value as a destination. This already boasts 2,500 resources, provided by over 1,600 businesses taking part in the project. The final version of this portal should be ready by the end of this year or beginning of 2015.

The UK is the Balearics’ second highest source of tourists.

aware of how important this market is for the destination and as such will be present at the WTM showcasing the islands’ offering, with a special focus on its cultural, artistic and gastronomical options. Representatives of the above entity will use their time at the fair to work on

their relationships with tour operators and local press in order to make them aware of the archipelago’s various tourism hubs. One of their stand’s highlights will take place on the 4th of November, when there will be a presentation on the Balearics as a cultural destination which will

Tourist profile The typical British tourist visiting the Balearics has benefited from higher education in 61.9% of cases, and in general has a good level of income. 59.5% has a medium income

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highly, over 86% of the total would give it an eight to ten score out of ten.

63% of British tourists visiting the region go to Mallorca (Fomento del Turismo de Mallorca. Photo: Eduardo Miralles).

and 33.6% a mid-high level income, according to data provided by the ATB in 2013. For 98.5%, the motive for their trip is leisure and holidays, and a great majority, 72.4%, choose hotel accommodation. Of this number, most, 48.6%, use 3 star establishments, and 34.4% choose 4 star hotels. 50.4% choose organised package holidays and 67.9% use the internet to

ANUNCIOARTIEMWTM_190X135trz.indd 1

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plan their own trip. As for their habits at destination, 68.5% of UK travellers in the Balearics do not attend cultural visits, while 31.5% do. 74.8% do not take part in any excursions outside of the area they are staying in, while 25.2% do venture outside their resort. Generally speaking, British tourists value this destination very

Cultural Tourism Even though culture is not one of the main motivations for travel for UK citizens, it is true that this option is gradually gaining appreciation from visitors to this group of islands. In fact, over six million tourists took part in an activity related to culture during their stay in 2013, as pointed out by the general tourism director, Montserrat Jaén, at the second edition of the Tourism and Contemporary Art Forum held in Palma de Mallorca during September this year. In other words, over 46% of the total number of tourists who visited the island last year, according to data provided by the local government. Data which, when compared to figures from 2012, indicates an increase of more then 4%. Jaén pointed out that cultural tourism is an essential product for the development of a distinctive and varied tourism portfolio. And she reminded those present of the Comprehensive Tourism Plan’s objective is “to promote and create new tourism products which favour diversification and the differentiation of the Balearic offering via public and private collaborations.’’

17/10/14 18:47

Hotel Mediterráneo**** Aparthotel Mediterráneo Club**** Aparthotel Mediterráneo Garden**** Hotel Mediterráneo**** Aparthotel Mediterráneo Club**** Aparthotel Mediterráneo Garden****

Hotel Mediterráneo**** Aparthotel Mediterráneo Club**** Aparthotel Mediterráneo Garden****

Doing away with seasonality With the aim of improving this leisure offering, both the autonomous organisations and the insular and municipal authorities are carrying out interesting initiatives. The Palma de Mallorca Town Hall has announced that it plans to develop an augmented reality tourism application known as “Cultura móvil” (Mobile Culture) which will allow the user virtual access to the city’s monuments whilst visiting them. According to the municipal government’s spokesman, the deputy mayor for economy and inland revenue, Julio Martínez, this tool will contribute towards “the promotion of cultural tourism, clearly differentiating it from the sun and sand product, with the aim of promoting our city as a ‘city break’ destination which is open 365 days a year.’’ Ibiza, who will be attending the WTM with a stand for themselves and Formentera, is also presenting news related to culture. It will present a leaflet dedicated to the Contemporary Art Museum at its capital, as part of a series focused on heritage and art. To commemorate the 15th anniversary since Ibiza was declared a World Heritage Site, which will be celebrated next year, its natural and cultural resources will be at the forefront of their promotional efforts at the fair. Formentera will be present at Turespaña’s stand, sharing a space with the ATB, and also on the Pityusic Islands’ stand, with Ibiza. It will also be centering its efforts on its cultural heritage and the value of its indigenous plant, the posidonia, a species which is only found in the Mediterranean and which was recognised as World Heritage by the UNESCO in 1999. It forms underwater meadows around the Pityusic Islands and is very important to the local environment. New this year will be the island’s brochure aimed at family tourism.

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Nature Tourism In 2013, close to two million tourists took part in some kind of activity related to nature tourism during their holiday in the Balearics. And, according to the Tourism and Sports Ministry, most of them, around 90%, said that their experience was very satisfactory. Products related to the environment are also fundamental in order to achieve the PITIB’s differentiation objective. And there are numerous possibilities in this regard. The archipelago is an ideal destination for hiking, trekking, excursions, climbing, horse riding, cycling, nordic walking or any other activity related to this leisure alternative. Mallorca has published its first catalogue promoting the Sierra de Tramuntana as a tourism destination, featuring all the municipalities in the area, as well as another catalogue of 22

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Over 86% of British tourists gave the islands’ a score of between 8-10.

companies and services related to tourism and nature, featuring all the companies which offer activities and services related to nature. This island has been able to position itself as a great destination for cycling, a sport which attracts thousands of people and which has become a great alternative to help do away with seasonality. The president of the Consell de Mallorca, María Salom, says that the island, “has everything it needs to become a privileged destination for this type of tourism.” She considers it very important to attract tourists looking for ecological, adventure and rural options because this kind of tourist enjoys holidays which uphold the environment, natural resources and the destination’s cultural options.

Close to 3.4 million British travellers visited the Balearics in 2013, 7.6% more than in 2012 Ibiza’s sports and gastronomy offering will also be present at the WTM. Diving and cycling are two of the priorities and there will be a leaflet on all the sports events to take place in 2015. There will also be the opportunity to taste some of the island’s typical food products. Menorca will also be promoting its active and nature tourism offering, and its products relating to its new Slow brand, aimed at visitors looking for tranquillity and to be in touch with the natural surroundings - an approach which makes it stand out from other destinations. Culinary Proposals British tourists are also very important for this island. Of the three million tourists which

visited the island last year, 450,000 came from the UK, the highest number registered over the past five years. Menorca, declared a Biosphere Reserve by the UNESCO, is one of the last paradises in the Mediterranean and an unbeatable place in which to practise sports in natural surroundings. Its active tourism includes the very popular Camí de Cavalls (Horse Route), an ancient path which circles the island along 185 kilometres. The route is one of the best ways to discover the island’s natural wealth and heritage and can be followed on foot, on horseback or on bicycle. It is considered to be part of the island’s historical heritage and has been declared a site of cultural interest by the local authorities. It leads you past cliffs, valleys, streams, wetlands and even farming areas. Not forgetting the variety of nautical sports which can be enjoyed on the island: kayaking, windsurfing, diving and sailing to name just a few. Gastronomy is another one of Menorca’s strong points. In fact, during this year’s WTM it will present a new catalogue to the British market which features a series of proposals on how to enjoy the island’s culinary wealth. It is the first time the Tourism Ministry has produced a document of this type. Entitled ‘The Gastronomic Route’, it provides travellers with the chance to get to know, taste and buy local products, as well as visit the facilities where they are produced. It has been divided into four parts, according to themes; wine, cheese, traditional recipes and marine gastronomy. The island boasts a gastronomical tradition which has been passed down orally from generation to generation. Carmen Porras

More than 300 hotel reform projects have been presented under the protection of the Tourism Law

The Balearic Islands propel the modernization of their tourism industry the Federación Empresarial Hotelera de Ibiza y Formentera (Ibiza and Formentera Hotel Business Federation [FEHIF]), the island’s hotel associations, believe.

The bicycle tour routes will be improved. © Fundación promoción turística de Ibiza.

The Balearic Islands Department of Tourism and Sports is developing a large effort to modernize the tourist areas along with the other island councils in order to improve the destination and make it more competitive with the highestquality offers. More than 250 hotels have upgraded their category, while the primary tourist spots become even more beautiful, giving British tourists even more reasons to decide on this archipelago.

he Balearic Island Government has made a large push for tourism in this term. The new Tourism Law has been an essential tool for modernizing tourist zones, as it has facilitated numerous investments and projects on the islands. Since it has been passed, more than 300 renovation projects and important improvements to tourist accommodation establishments have been presented, with the total investment in the industry rising to more than 500 million euros from 2012 to 2014. The Balearic Island Tourism Law has created an investment framework that has given great legal security to businesses, facilitating the destination’s repositioning and diversifi24

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cation that has led to catching the attention of a higher value-added client. This is what the Federación Empresarial Hotelera de Ma-

The Tourism Law has created an investment framework that has given great legal security to businesses, according to the hotel associations llorca (Mallorca Hotel Business Federation [FEHM]), the Asociación Hotelera de Menorca (Menorca Hotel Association [Ashome]) and

Playa de Palma is the primary focus. @ Eduardo Miralles.

The reforms have clearly been aimed at improving the quality of the hotel industry, proven by the fact that more than 250 category upgrades have been processed, the majority changing 3-star to 4-star hotels and 4-star to 4-star plus. In regards to rural tourism and agro-tourism, 84 licenses were requested between 2012 and 2014. However, in 2011 only four licenses were requested, which gives an idea of the strength of the new law’s impetus. Improvement of Tourist Areas The Government of the Balearic Islands, along with the councils, is investing to improve tourist areas, which is being carried out through the regulation of tourist accommodation. In the last four years, a total of 3,579 beds have been regulated, which has generated 16.3 million euros in earnings marked for investment in the improvement of mature tourist areas in Mallorca. Since last year, a total of 28 improvement projects, jointly funded by the municipalities, have been approved.

and the government agencies as well as businesses in the area are committed to turn it into a top destination in the coming years. In fact, this area has already begun its transformation. Under the protection of the Tourism Law, 16 establishments in Playa de Palma have been renovated with a 43 millioneuro investment and a total of 43 hotels have applied for a category upgrade.

The Balearic Island Government, along with the councils, is undertaking investments in sports and cultural packages and the improvement of services in tourist areas Magaluf is undergoing a profound transformation. © AHPM.

Among the projects being carried out are renovation of bicycle tour routes, donation of sports and cultural facilities, improvement of services and public spaces, etc. All of these activities seek to improve tourist areas with packages that add value to the traditional sale, banking on improving the Balearic Islands beach services, which increase their quality each year, even more if possible. This year, the beaches that use the Q for Tourism Quality awarded by the Instituto para la Calidad Turística Español (Spanish Tourism Quality Institute [ICTE]) have improved significantly. Ease of Renovating Mature Areas The renovation of mature areas has been facilitated in the Balearic Islands by passing the tourism-related Decree-Law of Urgent Measures and from a push from the mature tourist areas. With this new law at hand, more incentives are provided to the businesses that want to invest in the full-scale renovation of their establishments. The objective is to fight against seasonality, promote diversification of tourism sales and motivate economic activity in general in tourist areas. The new legislation has been applied immediately in Playa de Palma, as it was declared a Mature Tourist Area, but could also be applied in other areas, including Magaluf, Santa Ponça, and Peguera, in the municipality of Calvià, since they are all working to obtain the previously mentioned mature area declarations, which without a doubt would allow them to benefit from a series of measures that will contribute to their modernization.

In fact, some of these areas have already began their transformation, as is the case in Magaluf, where the appearance of the seafront is changing thanks to investments such as those from Melià Hotels International or the project that Viva Hoteles is undertaking. In Magaluf, 60 million euros have been invested in 11 hotel renovation projects in the last three years. For the long term, the predicted private investment in the area is 200 million euros. Tune-up for Playa de Palma For decades, Playa de Palma has been one of the main tourist sites of the Balearic Islands,

The transformation of Playa de Palma will continue with the development of the FullScale Renovation Plan, whose priority objectives are taking advantage of the existing tourist infrastructure; reducing residential density, renovating and modernizing the commercial sector, and adapting the public space and urban scenery, as well as the rural environment; it will boost restructuring, remodeling, and the qualitative and quantitative growth of the hotel industry in the area, securing conditions to enable its renovation and modernization. The infrastructures and entryways to Playa de Palma will be scenically integrated, and they will invest in mechanisms to improve bathroom water quality.

The port of Palmanova, Calvià.

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Palma de Mallorca reinforces its image in the British and German markets The Mallorcan capital positions itself as a destination of reference for city breaks plans have already been made to expand the project’s horizons to the Scandinavian market. The Palma Pass Card The Fundación Turismo Palma de Mallorca 365 recently launched the city’s official tourism card, the Palma Pass. This card is based on the use of contactless technology, which allows access to all the city’s tourism-based offers. The initiative offers visitors the possibility to plan their trip while saving time and money.

From left to right: Palma Town Hall’s general tourism director, Javier Bonet, Manager of Tourism Foundation Palma de Mallorca, Pedro Homar, Deputy Mayor for Tourism and Municipal Coordination, Álvaro Gijón and the managers of Lotus UK communication agency.

Álvaro Gijón presenting the Palma Pass tourist card.

alma de Mallorca has taken very seriously its commitment to tourism. For this reason, the Palma City Council, by way of the Palma de Mallorca 365 Tourism Foundation (Fundación Turismo Palma de Mallorca 365, FTPM 365), is working hard to climb the ranking of reference in the city break segment. The Foundation is meeting the objectives it set itself three years ago: lengthening the tourist season, endowing the city with a competitive, imaginative and high-quality offer, and advancing in its strategy of tourism promotion in the principal source markets. The latest project set in motion by the Foundation was to contract a communication and public relations agency in the United Kingdom and Germany by means of a public tender process. The winning agencies –Lotus UK for the British market and KPRN Network for the German market– will have to develop and implement external communication plans and initiatives over a period of one year in order to publicise the image, the activities and the most noteworthy events in Palma with respect to these markets. These communication plans devel-

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oped must be founded on two main objectives: the enhancement of the projection and image abroad of Palma as an urban destination with a differential factor, one which is based on the offer of a diversified and competitive range of quality activities, while promoting Palma on the basis of the city’s eight strategic products, i.e. culture, sport, cruises, nautical activities, golf, shopping, health and business. The Deputy Mayor for Tourism and Municipal Coordination, Álvaro Gijón, has commenced the first round of meetings with the heads of the winning firms Lotus and KPRN in order to explain to them the lines of action of the FTPM 365 and the projects which are now under way. The agencies Lotus UK and KPRN Network have extensive experience in representing tourist destinations and are specialists in constructing, developing and repositioning destinations in addition to carrying out public relations campaigns and strategies. This initiative enhances the foundation’s international tourism promotion strategy in Palma’s main source markets. Despite the fact that this programme is still at an initial phase,

This card incorporates the offer and the most important cultural facilities of Palma de Mallorca, by means of a guide printed in six languages containing general information on the city, instructions for using the card, plans of the municipality, etc., and the establishments associated with the card, with a brief description of each one, address, telephone numbers, opening hours, services and discounts offered, in addition to illustrative photographs. It also provides discounts of up to 50% in museums and visits, not to mention the area’s finest shops and restaurants. The Palma Pass card represents an essential resource for the city of Palma, as it provides advantages for both the consumer and the destination. This initiative certainly contributes to extending the average stay of visitors to the city, its enhancement and the promotion of the city’s wide range of tourist-based resources available.

Fundación Turismo Palma de Mallorca 365 www.palmavirtual.es

sport & nature

36 beaches 54 km long coastline 4 marinas

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Palma

calvià

5 golf courses 5 cycling routes 6 indoor swimming pools Magaluf athletics track

FUNDACIÓN CALVIÀ

Public finca galatzó 100 km of hiking routes Calvià for climate protection

This locality stands out for the wealth of its natural and cultural heritage, and of course for the beauty of its coastline

Alcudia, your best choice in the north of Mallorca

lcudia, located on a peninsula which separates the bays of Alcudia and Pollensa, has been able to blend touristic development into its beautiful surroundings and rich historical and cultural heritage which reflects past civilizations. The archaeological remains of the Roman city of Pollentia are located here, as well as its a museum. The city’s old town is surrounded by an enchanting medieval wall which invites to be explored. Alcudia’s coastline is famous for its crystal clear waters, calm beaches and secluded coves. All its beaches have been equipped with the ISO14001:2004 environmental system.

At one with nature Declared an Ecotourism Municipality in 1992, most of its territory is protected due to its valuable autochthonous flora and fauna, featuring places such as the s’Albufereta nature reserve, the Puig de San Martí or the La Victoria Mountain. This natural and cultural heritage is made even more valuable by the fact that Alcudia has been able to maintain its traditions and also create new yearly cultural events. Alcudia boasts a wide range of hotels, all offering a personalised service adapted to each guest. The town’s gastronomy 28

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scene satisfies even the most demanding of palates and even includes a Michelin Star restaurant. Families will enjoy the water-park, Hidropark, as well as boat trips along the coast on Brisas boats and a wide variety of leisure activities for adults and children. Sports all year round Other highlights in this area include the wide variety of sports on offer : Alcudia bay, the largest on the island, provides the perfect place to practise water sports. Its two marinas, Alcudiamar and Puerto de Cocodrilo, are located one in each bay. Alcudia’s pathways and natural surroundings make it a popular place for hiking, cycle tourism and Nordic walking. Golf enthusiasts can play at Alcanada golf course, one of the best on the islands; internationally renowned, it is located next to the sea and boasts stunning views. The extensive and varied sports calendar includes the 70.3 Thomas Cook Ironman held in May, the international “Beach Volley Around the World” competition, the peculiar urban race “Ronda Murada”, the Xtreme open water swim from Formentor to Alcudia, the half marathon Ciutat d’Alcúdia in September as well as the Full Ironman Mallorca.

Alcúdia

where your dreams come true Experiencing Alcúdia with all your senses is exploring its magnificent natural landscapes, bathing in the transparent waters of its beaches, enjoying sports and the sea, savouring the delicious Mediterranean cuisine, reliving its history by walking in the footsteps of the past, relaxing as you watch a magnificent sunset, disconnecting and immersing yourself in a world of experiences and emotions ...

LIFE’S A BEACH… and so much more in Cala Millor

Local government and hoteliers have joined forces to manage this well-established tourist destination

When you offer your visitor one of the best beaches on the island of Mallorca it is easy to see how the resort of Cala Millor is known by many only for the beach. Developing products which break the seasonal patterns are essential for a sustainable tourist industry.

he local Tourism Consortium has been cofounded by the two local councils, Son Servera and Sant Llorenç des Cardassar and the local hotel association. The Consortium covers both of these East coast municipalities, from beach to village, a clear recognition that the local government and businesses recognise the value of all that the destination has to offer to the visitor. The countryside with its hills and valleys and small villages provides a picturesque backdrop to the coastal resorts and provides an all year round spectacle of changing seasons, cultural traditions and local festivities. There are two main villages, Son Servera and Sant Llorenç des Cardassar and another smaller village of Son Carrió. The villages were here long before the first tourist arrived on the island and many of the elderly gentlemen you see sitting around the village “plazas” (squares) will recall how they went from ploughing the land to building hotels. 30

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The weekly market is a tradition in these villages. It’s time to dress up, sit, have a coffee and gossip while you watch the world go by, and walk round the market stalls selling locally grown fruit and vegetables as well as other culinary delicacies such as “sobrassada”, ”botifarrons” and “camaiots” (pork based sausages and spreads), a wide variety of cheeses as well as clothes, shoes and handbags, and whatever fits in a van. Many of the stall-holders travel all over the island to the different markets. The weekly market tradition is also followed in the coastal resorts during the season. As with most villages, finding the centre is easy, look for the churches. In Son Servera we find the parish church of Sant Joan and another unfinished church known as s’Església Nova (new church) which becomes a romantic backdrop to local exhibitions, events and the traditional Majorcan dances. The building was

designed by Joan Rubió, one of the architects who formed part of the team of Antonio Gaudí. In Son Carrió we find the neo-romantic church of Sant Miquel and Sant Llorenç has the parish church dedicated to its patron saint. In Cala Millor you can find the Auditorium Sa Màniga, offering a variety of dance, music and art exhibitions throughout the year. Both municipalities boast an important archaeological heritage, some of which has only recently been discovered and catalogued and the local government has joined a European initiative to promote its archaeological heritage sites. S’Illot boasts a talayotic village with a modern visitor centre showing how the first inhabitants lived in these impressive stoneage constructions that have stood the test of time. Talayots can be found all over the island of Mallorca and many can be visited. The all year round glories of Mallorca’s natural heritage, a gift from the gods, have been recognised and valued by nature lovers and artists for centuries and in our area, the Punta de n’Amer is a protected peninsula that divides the beaches of Cala Millor and Sa Coma and has over 200 hectares of great cultural and historic value, with a XVII defence tower, and a wealth of indigenous flora and fauna and is a popular walk and cycle ride for many visitors. The countryside is also scattered with large country houses some of which have been converted in to small rural hotels that have been renovated maintaining their history, country charm and tranquillity. Some of these country houses are still working farms and maintain the agricultural heritage of the island, harvesting, figs, carob, oranges, lemons, peaches, apricots and other crops. “Turron” is a local Christmas delicacy made from ground almonds. Many locals still follow the seasonal traditions of bottling and preserving fruits and vegetables to make the most of a bountiful harvest. The benefits of the Mediterranean diet are well known and many of the Majorcan dishes prove to be favourites with locals and visitors. You can tell what month of the year it is just by walking down the village street at lunch time and smelling the culinary delights being prepared by the local families. Many restaurants in the coastal resorts have traditional recipes on their menus and some have made it their mission to promote local produce and recipes.

Let us not forget, the staple of all dinner tables, bread. Our villages usually have more than one bakery, some still use the traditional stone oven, and on summer mornings you will be woken by the smell of freshly baked bread, “cocas” (savoury pastries) or “ensaimadas” (sweet pastries). On a feast day you may see ladies walking down the street with their tray of home-made pastries to put in the local bakery’s oven to bake. A local

the beaches and coastal areas. The beaches are perfect for all age groups and are equipped with lifeguards, first aid units, showers, toilets, ramps, etc, and the main resorts have many shops, bars, restaurants and businesses with everything you need to complement your stay. On the coast from North to South, Costa dels Pins, Cala Bona, Cala Millor, Sa Coma and s’Illot, have been united under one brand

tion, amongst the best quality on the island. The majority of the hotels or aparthotels are either 3 or 4 star and many receive international recognition for quality and environmental policy. The hotels are always improving on their already ample services, in order to keep you happy and satisfy your every need. The choice of accommodation is varied, just like our visitors: family hotels, adult only, boutique hotels, spa hotels,

village bakery is not to be missed. Once you have eaten your way through the culinary delights of the area, a little sport may be necessary. Some of you may already know of the many golf courses which are within a short distance from the coastal resorts. Water sports can be enjoyed, such as, scuba diving, surfing, paddle surfing, etc. In recent years the local authorities have improved the walking and cycling routes in the area and have produced comprehensive, detailed maps of these routes which have been graded for difficulty and many can be enjoyed by the keen amateur. The area boasts many bicycle hire shops and well equipped repair shops, as cycling is a very popular sport with the locals. Cala Millor also has a cycle route which takes you from Costa dels Pins to s’Illot skirting the coast and beaches. The bicycle and walking routes traverse municipalities, with villages and sites to see along the way. In 2014, Mallorca’s “Via Verde” is being launched. This is the old railway line from Manacor to Artà which has been converted into a walking and cycling route, which goes through the villages of Sant Llorenç, Son Carrió and Son Servera and the user will enjoy a peaceful walk accompanied by the sounds of nature and beautiful scenery. The recently formed Tourism Consortium recognises that its most prized possessions are the beaches and so it prioritises the quality of the services provided and the maintenance of

name, Cala Millor - the largest and best known of these coastal resorts and which both municipalities share. Re-evaluating other tourism products naturally leads to a re-evaluation of that product which nature has kindly provided us with. The coastline of both municipalities has a rich and diverse offer. Costa dels Pins, where a mountain range enters the sea, provides a multitude of tiny coves for those who are looking for a quiet beach where they can snorkel or find a secluded spot under the tamarisks and pine trees to read a book and disconnect. Cala Bona is a tiny coastal village, famous for its fishing port, watch as the small Mediterranean fishing boats bring in the catch of the day, sit out on one of the many terraces of its restaurants and bars or board a glass bottom boat to discover the wonders that lay beneath those crystal clear waters. Cala Bona also has a small beach. Cala Millor has 3km of fine white sandy beach bathed by calm, clear waters, perfect for all ages to enjoy swimming, water sports, building sandcastles or simply lying on a sunbed under the sunshades and soak in the Mediterranean sea breeze. At the end of September we always celebrate the Tourist Festivities culminating with a breathtaking firework display over the bay. Sa Coma and s’Illot also have sandy beaches. Once you have decided to come and stay with us, you will have a choice of accommoda-

rural hotels, apartments, etc. Cala Millor and the destination have been blessed with a mild climate and sun kissed Mediterranean beaches, but we have also learned that our local cultural heritage is unique and needs to have its place not only within our community but also, to be proudly shared with those who come to stay with us a while, any time of the year. The Tourism Consortium of Son Servera and Sant Llorenç des Cardassar is investing in new technology to keep our visitors informed once at the destination as well as re-launching the website www.visitcalamillor.com.

Consorci de Turisme de Son Servera i Sant Llorenç des Cardassar info@visitcalamillor.com www.visitcalamillor.com

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Santa Ponsa, holiday in style

A unique beach with pine trees, a pleasant promenade and a weekly market on Saturdays Toro (Port Adriano), as well as prestigious golf courses for players to enjoy all year round, thanks to the mild Mallorcan winter. And it is precisely the Mediterranean climate, with its much milder temperatures compared to most of the European continent, which also makes it ideal for cyclists and hikers.

Santa Ponsa boasts two marinas and a wide variety of year-round golf, cycling and hiking options

The wonderful Santa Ponsa beach seen from its emblematic pine tree forest.

Santa Ponsa tourism resort in Calvià (Mallorca) is one of the destinations favoured by tourists from all over Europe looking to spend a few days holiday somewhere relaxing and pleasant, and is an alternative to the hustle and bustle of other areas.

hen visitors first arrive in Santa Ponsa they instantly fall in love with its well maintained sandy beach which boasts the Blue Flag and is surrounded by a beautiful autochthonous pine tree forest. This is the main reason why tourists from all over Europe choose this destination on Mallorca’s coast for their holiday, and they don’t just visit once, they came back repeatedly over the years. Families with children can enjoy a few peaceful days of rest knowing they have everything they need to hand in this slice of paradise on the coast of the Mediterranean with the magical mountain of Galatzó in the background. This is one of Mallorca’s longest standing tourist destinations but it is also one of the resorts to have been developed with the greatest amount of care. As such, tourists find all kinds of options in Santa Ponsa, from the stunning walkway which can be used at any time of day, and which is filled with artistic attractions in the evenings, to the weekly market held every Saturday, and a great selection of businesses, restaurants, bars and pubs, as well souvenir shops on the front. In Santa Ponsa, holidays have their own distinct style, one that has developed gradually over time. While other areas on the island stand 32

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out for their hustle and bustle, here the aim is to provide unforgettable holidays for families and singles looking for some days off in a pleasant and more relaxed atmosphere. Ashospa, the Santa Ponsa Bay Hotel Association, has played an active role in the positive development the area has experienced over the years. Apart from the obvious attractions during the summer months, Santa Ponsa offers a great deal of leisure and entertainment possibilities all year round. It boasts two marinas for sailing and nautical enthusiasts, one located in El

In addition, Santa Ponsa boasts excellent road connections, both with other touristic areas such as Calvià and Andratx, as with the capital Palma de Mallorca, making it easy for tourists to visit these areas and travel freely during their holiday; thereby expanding their horizons and leisure possibilities. This is an aspect which is highly valued by visitors, as it makes them feel more at home.

The Santa Ponsa Golf Club offers two 18 hole golf courses.

Santa Ponsa is currently welcoming tourists from many different countries and the regular Irish and British holidaymakers have been joined in recent years by Nordic and Slav tourists. This means that there is not one predominant nationality, and as such no one feels out of place. On the other hand, it caters for a wide range of holidaymakers; from families to couples without children and a wide variety of specialised profile tourists. The area’s comprehensive hotel infrastructure includes everything from family oriented all-inclusive resorts to adult-only hotels, as well as establishments specialising in cycling, relaxation, specific themes, golf or high end tourism. www.visitsantaponsa.com

Family tradition

very guest who enters The Hotel BonSol Resort & Spa in Illetas near Palma is greeted with a warm smile – as they have been throughout the hotel’s 60 years of welcoming visitors to Mallorca. The hotel has come a long way since it first started receiving guests in 1953, but the one thing remains the same: guests are made to feel part of the family. “We look upon our guests as family friends,” says owner Martin Xamena. That is undoubtedly what keeps them coming back, time and time again, year after year. BonSol is very much a family concern. Sixty odd years ago, Antonio and Roger Xamena moved from Palma to Illetas and refurbished an old manor house on the Bendinat Castle Estate. Missing the bustle of city life, they decided to take in paying guests and arranged for taxi drivers to suggest BonSol to cruise passengers arriving at Palma’s thriving port. Among the first guests was Australian-born swashbuckling Hollywood actor Errol Flynn, who enjoyed his stay so much that he returned several times and eventually rented a house nearby – a story no doubt repeated by others.

The hotel has come a long way since it first started receiving guests in 1953, but the one thing remains the same: guests are made to feel part of the family The hotel has remained for three generations with the Xamena family, and while it may feel like a Mallorcan home away from home (if your home happens to be an extensive Spanish castle), it is larger than it feels, featuring 92 rooms and 35 villas spread throughout a large swathe of lush sub-tropical gardens, which are some of the finest on the island. The hotel’s eclectic décor includes travel treasures collected by the family over the years, creating an intimate feel. with numerous cosy corners in which to curl up with a book or a glass of wine or both. For guests chasing the sun, there are three swimming pools to choose from, as well as a raised sun terrace above the pool and garden area and loungers circling the sun-dappled beach cove. For the more energetic, there are plenty of activities to sample, such as tennis, squash, mini-golf and French boules, amongst others. Many guests opt for total relaxation in the BonSol’s Nirvana Spa and wellness centre. The serene, zen-like retreat features a spacious re-

laxation lounge, a wet spa, an outdoor plunge pool, a Jacuzzi and specialised treatment rooms, used for a range of therapies from Thai, Balinese and Shiatsu massages to Mediterranean Sea Jet-therapy, balneotherapy and Vichy shower treatments. Should you choose so, you can start the morning with a complimentary yoga lesson and when the day is done, conclude with a superb meal at either of the BonSol’s dedicated restaurants. The formal dining restaurant in the main hotel offers a programme of entertainment along with fine cuisine, including a degustation menu, while the beachside restaurant focuses on relaxed, outdoor dining, set to a soundtrack of waves lapping the shore. The emphasis is all about wellbeing and indulgence, with both traditional Mallorcan and international fare on offer and an excellent wine cellar to match. Surrounded by lush foliage and water views stretching to the horizon, there’s no denying

BonSol is situated in a special place. This is not something the family take for granted. From the outset they ensured the hotel had minimal impact on the environment and they continue to develop in an eco-aware manner. In recognition of this, in 2001 the hotel was awarded the EMAS award for ecological achievement. As well as everyday green initiatives across all of the operations, the hotel runs a tree-planting project in Costa Rica to offset carbon, which employs 30 local families. Whether you stay for a weekend, a week, or a month, you’ll quickly understand why BonSol is renowned for its unique style, personal service and excellent cuisine. You won’t want to leave, but rest assured that when you return, you’ll be coming home to that familiar warm welcome. www.hotelbonsol.es

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Grupotel Hotels & Resorts

Spectacular Locations, Outstanding Facilities, Award Winning Service Grupotel Hotels & Resorts, a Mallorcan family-run hotel chain, is one of the most important hospitality companies on the Balearic Islands. Its portfolio includes 35 properties in the best locations in Mallorca, Menorca and Ibiza, as well as in Barcelona. Grupotel’s establishments reflect the original spirit and authenticity of each of the Balearic Islands, leading to an unbeatable travel experience for all of their customers. Continuous investment in the facilities and the modernisation of the hotels, as well as an ongoing commitment to provide the best service possible, are the keystones to Grupotel’s success.

Grupotel Los Príncipes & Spa

tering for those looking for a Spa resort with the best health and wellness facilities on the islands; inner city hotels, perfect for short trips or business travel in Barcelona; and hotels that feature, or are close to sports facilities, ideal for those who prefer active holidays or want to stay in shape, Grupotel has something for everyone.

ith more than forty-five years’ experience, delivering excellent service to their guests, Grupotel Hotels & Resorts is one of the leading hotel chains in the Balearics. Offering a range of three, four and five star properties, they are able to cater for a variety of customer requirements Grupotel Hotels & Resorts promote a warm and familiar service across all their establishments and makes sure that their guests can enjoy a relaxing or active holiday in the best atmosphere. The authentic hospitality is one of the most important factors of their service, reflecting the high numbers of repeat customers. Offering a wide choice of establishments enables Grupotel Hotels & Resorts to find the ideal holiday experience to meet all needs. Whether looking for a family holiday; romantic break with your partner; or for those looking for privileged locations on the beach and amazing sun and sea experiences they offer plenty of choice. Ca-

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Grupotel Macarella Suites & Spa

The diversity of sports facilities available to the guests at Grupotel Hotels & Resorts include modern, fully equipped fitness rooms, tennis courts, and state of the art facilities for cyclists, including specialised cycling centres in various hotels in the north of Mallorca and in the Playa de Palma. Several hotels are located near the best golf courses on Mallorca where golfers will benefit from exclusive offers and promotions, all in the pleasant Mediterranean climate.

One of the unique services Grupotel Hotels & Resorts’ offers its guests is Grupotel Natur, a concept devoted to offering guests an unforgettable holiday experience. Based around an outdoor activity and sport programme including Trekking, Coastering, Kayaking or Nordic Walking, amongst others, it also allows guests to discover the most secluded, spectacular and unspoiled areas of Mallorca, giving a new insight into the different experiences of nature of the beautiful island of Mallorca. Grupotel Natur also offers a customised service that can cater for groups and incentive trips. The team at Grupotel Hotels & Resorts is very proud to have been recognised and rewarded for its excellent service, and high levels of customer satisfaction experienced by its guests. Grupotel Playa Camp de Mar was voted by Trip Advisor users to receive the Traveller’s Choice award; whilst Holiday Check lists four of Grupotel Properties as Top Hotels of the year. Ten Grupotel hotels have been awarded with the Trip Advisor Certificate of Excellence in Accommodation 2014; six of them in Mallorca: Grupotel Parc Natural & Spa, Grupotel Playa De Palma Suites & Spa, Grupotel Gran Vista & Spa, Grupotel Molins, Grupotel Montecarlo, Sensimar Aguait Resort & Spa; two more in Menorca: Grupotel Macarella Suites & Spa and Grupotel Club Turquesa Mar; and two

in Barcelona: Grupotel Gravina and Grupotel Gran Vía 678. This certificate in hospitality excellence is only awarded to those establishments that consistently impress their customers. It is all based on customer’s reviews and ratings on TripAdvisor.com; the world’s largest travel review website. Last year Grupotel Playa Camp de Mar (Mallorca), Grupotel Molins (Mallorca) and Grupotel Macarella (Menorca) have been awarded the Thomson Gold Medal Award. This international award shows the results of Thomson’s guest satisfaction questionnaire. Only the highest rated hotels receive it, showing that the guests have thoroughly enjoyed their stay. It is an award that stands for high quality and service in hotels, proven by satisfied guests who enjoy coming back year after year. Grupotel Hotels and Resorts is aware of its responsibility to sustainable tourism, and is continuously striving to improve their environmental protection measures. Grupotel is working hard to have 15 of its establishments awarded the ISO14001 certificate, by 2015. These include: Grupotel Los Príncipes & Spa, Grupotel Parc Natural & Spa, Grupotel Playa de Palma Suites & Spa, Grupotel Acapulco, Grupotel Nilo & Spa, Grupotel Gran Vista & Spa, Grupotel Port d’Alcudia, Sensimar Aguait Resort & Spa, Grupotel Macarella & Spa, Grupotel Club Turquesa Mar, Grupotel Playa Club, Grupotel Aldea Cala’n Bosch, Grupotel Tamariscos, Grupotel Santa Eularia & Spa and Grupotel Club Menorca. Thirteen establishments have also been certificated with the Travelife Award, which recognises the sustainability and care for the environment of the hotels. Grupotel Parc Nat-

Sensimar Ibiza Beach Resort

ural & Spa, Gran Vista & Spa, Los Príncipes & Spa, Marítimo, Molins, Natura Playa, Playa Camp de Mar, Club Turquesa, Club Menorca, Macarella, Playa Club, Tamariscos and Santa Eulària & Spa. Grupotel owes a great deal of its success to a continued commitment to the improvement of its facilities and the modernisation of all of its establishments. During 2014, many of their hotels were renovated as part of a company-wide project of continuous improvement and investment. Last winter, Grupotel Club Menorca, Grupotel Alcudia Suite and Grupotel Mar de Menorca, all underwent

large scale refurbishments. In 2014 Grupotel incorporated Grupotel Esperanza Mar **** into their portfolio. Located in Cala Bona, a new destination for the chain in the northeast of Mallorca, this front line 4 star resort consists of 270 rooms, offering a mix of apartments and studios. In 2015, Grupotel Hotels & Resorts will further enlarge its portfolio with the addition of the Grupotel Santa Fe, located right on the beach of Can Picafort, in the North of Mallorca. On the island of Ibiza, Grupotel will launch the Sensimar Ibiza Beach Resort, a new concept on Cala Portinatx. This four star “adults only” concept will be managed by Grupotel.

Visit the website for more information on Grupotel Hotels & Resorts, the philosophy, unique values and possibilities: www.grupotel.com Grupotel Parc Natural & Spa

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Say I do in Menorca

Exclusive weddings and events with authentic ﬂavour

If there was a place covered in blankets of white sand or green grass; a place under the shade of palm trees and olive trees gently leaning towards the south; a place where the sea and sky blur into a bright turquoise blue, welcoming and full of life; if that place existed and it also offered spectacular sunsets on the horizon, painted in violet and orange; if the rosemary and the poppies, the wild orchids and thousands of flowers of all different colours should choose that place to flourish in spring; if a place like that existed, with 2,200 wonderful hours of overflowing springtime, with mild and warm autumns, winters full of character and exuberant and drawn-out summers... if that place existed, who wouldn’t want to go there, share it and take that small paradise with them wherever they go? Who wouldn’t want to enjoy one of the most unforgettable experiences of their life in this place?

hat place exists, although only for those capable of wishing it, those capable of discovering it and letting themselves fall in love with an island that defends the magic of authenticity and a ‘slow’ lifestyle developed over centuries. 36

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With 264 days of clear skies a year or with a scattering of clouds decorating the turquoise sky; an average annual temperature which tends to be over 19 degrees centigrade; soft moderate breezes during most of the year; a wild abrupt coastline and colourful scenery to the north and smooth bays, white sand beaches and bays surrounded by pine trees to the south; with over 50 beaches to enjoy all year round, Menorca never fails to surprise its visitors. An island with its own character

which shows itself barefaced, in all its glory, hoping to capture people’s hearts because it is worth it. What bride wouldn’t want the colours and light of the Mediterranean as the backdrop for her wedding ceremony? What bride wouldn’t want to wear shoes designed exclusively for her to match her beautiful dress? What bride would be able to resist an island that can offer her everything she ever wished for for the happiest day of her life; from natural décor,

accessories, ceremony, catering and party to the honeymoon? Menorca, Mediterranean. Menorca, home to top shoe brands for him and for her. Menorca, indescribable and accessible, exclusive and warm, bright and serene, for unforgettable moments. Menorca has already hosted special events and weddings planned to satisfy many different tastes and couples. From the romantic touch of smooth colours on the southern coast, the fields or sunsets, to the scenery with a hippy feel to it in Binibeca, not forgetting the ochre and red tones of the north coast, the magic taulas and the mysterious prehistoric talayots, the small forests, the lighthouses which light up the north coast, the cliffs which fall into the sea in the south in the form of little, almost inaccessible, bays, the exclusivity of some of

the rustic estates and hotels, the authentic luxury of all that is beautiful and simple concentrated in marvellous spaces of scenery and

silence... what could be a better place to hold the most important day in a couple’s life? Menorca offers the possibility to get married barefoot on the white sand or at sea, even in a kayak for the more adventurous. The bride and groom can arrive to say their I do’s in a boat, in a luxury limousine, in a vintage car or even on horseback. The chosen catering company or restaurant, the civil or religious ceremony, the party, the gifts for the guests, the video, the photographs, the surprises for

an unforgettable day, the flowers and decorations, the invitations, the design and the wedding organisation... all the details that make up that special day are sealed with an exclusive touch in Menorca, because here it is really authentic and really unique. Majestic or simple, colourful or discreet, breathtaking, monumental or minimalistic... Menorca offers unique backdrops such as the lighthouses in the north, the fortresses in La Mola and the castle of Sant Antoni in Fornells, the stone quarries in Lithica, the picturesque port of Ciutadella or the spectacular port of Maó, natural bays with calm waters and so many other unique places for events and weddings with an authentic touch, made to last in your memory, unforgettable. Disconnect from your daily routine, recharge, rest, spend a holiday, get married, attend a professional event combining work and new experiences, outdoor activities, water sports, savour authentic Mediterranean cuisine, travel to the magical past and discover its ancient cultures.. all this is possible in Menorca, a welcoming and tranquil island

which many have taken to calling the last paradise nearby. Say I do in Menorca A unique place in the world and so close to home...

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A walk through Ibiza’s World Heritage A voyage to the past from the 8th century BC up to the present day

15 years have passed since UNESCO declared Ibiza a World Heritage Site, recognizing its Renaissance walls, the Phoenician ruins in Sa Caleta, the Necropolis in Puig des Molins and the oceanic posidonia fields; key elements in discovering the true essence of Ibiza.

n December 4th, 1999, Ibiza became part of the exclusive international club of World Heritage Cities. This distinction, which values the ancient culture and rich biodiversity of the island, highlights the Renaissance walls and fortified city, a gem not to be missed. The Renaissance Walls and Dalt Vila Apart from being an important example of military architecture and Renaissance aesthetic, they are the emblem of Ibiza; the most important monument on the island and the best preserved fortress in the Mediterranean. Visiting the bastions of the old town of Dalt Vila is a fascinating walk through the past with stunning views over the bay, the harbour and the city of Ibiza, d’en Bossa beach, Ses Salines and the island of Formentera, while at the sum-

The Phoenician ruins of Sa Caleta.

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Santa Gertrudis.

mit, the magnificent cathedral rises over the old Arab mosque and the castle, the Almudaina. The labyrinthine network of narrow streets and cobbled entices the visitor to get lost and admire unique and magical places that convey the passage of time; they invite you to enjoy charming Mediterranean restaurants, art galleries, craft shops and of international Adlib fashion boutiques, with its white designs, in perfect harmony with the scenario of also white houses that characterize Ibizan architecture. The example of the art about art is understood in the bastion of Sant Joan, at the Mu-

seum of Contemporary Art, which houses a permanent collection by the art collective Ibiza 59 Group and other high-value acquisitions, as well as at the Puget Museum in Calle Mayor, a noble house that shows the work of Ibiza’s impressionist painters, father and son, Narcís Puget Viñas and Narcís Puget Riquer. Strolling through Dalt Vila is a sublime experience also enjoyed by kids; there are interactive spaces, in the museum bastions of Sant Pere and Sant Jaume, which show how the walls were built and the weapons that were used in the Renaissance. Dalt Vila also hosts a favourite family plan, the Medieval Fair, held the second weekend of May, celebrating and commemorating the declaration of Ibiza as a World Heritage Site by UNESCO. The area around the fort is a perfect venue for other events, such as the Jazz Festival, poetic festivals, exhibits and cultural activities that occur throughout the year and are open to the general public. This is a serene experience that contrasts with the activity of the harbour and the bay, outside the walls, as well as with the bustle of the shopping and entertainment districts of La Marina and Sa Penya. The Sa Caleta ruins and the Necropolis of Puig des Molins The myth of Ibiza is understood through the many civilizations that occupied this strategic location, this retreat at sea, one of the most ancient environments of the western Mediterranean since the 8th century BC. The Phoenician ruins of Sa Caleta, in Sant

Josep, and the Phoenician-Punic Necropolis of Puig des Molins in Ibiza, are also part of the assets declared a World Heritage Site for their exceptional testimony of urbanization and social life of the time. Sa Caleta is the remnant of the first Phoenician settlement in Ibiza, located on a peninsula between the beaches of Sa Caleta and Es Bol Nou, in the municipality of Sant Josep. It represents a miniature city, with neighbourhoods full of modest houses, separated by narrow alleys that remained until the early 6th century BC, when its inhabitants began to urbanize the city of Ibiza. The Necropolis in Puig des Molins was founded in the 7th century BC. The Phoenicians were accustomed to burying their dead in a location near their village. The rapid growth of the city led to a cemetery that came to occupy an area of five hectares, with over 3,000 tombs cut into rock, which can currently be visited all year round. This is the largest cemetery in the western Mediterranean, with a renewed Archaeological Museum, holding some of the most valuable Phoenician and Punic remains. In addition, activities such as workshops and theatrical tours are organized. The posidonia Ibiza is “one of the places that need to be preserved for future generations”. A privileged environment for its biodiversity and natural assets, according to UNESCO, like the oceanic posidonia fields and the seabed plants that are responsible for the crystal clear waters of Ibiza. Located in a stunning natural reserve, this heavenly and amazing turquoise landscape is the best preserved in the Mediterranean. Heritage But Ibiza’s heritage is not limited to the World

Portal de Ses Taules.

Heritage Site; its interior landscape would not be the same without its picturesque villages built around their churches. Constructed between the 14th and the 18th centuries, they are unique as fortresses, in their defensive aspect, and are extraordinary examples of sim-

plicity that masterfully combine the shape of the chapels, naves, presbyteries, bell towers, walls and arcades. They are situated in the centre of each location and govern daily life, as the setting for meetings, celebrations, activities and outdoor music. The coastal defence towers are also an important feature of Ibiza, from where the Catalonians controlled the sea from pirate attacks. Visiting them is a perfect excuse for hiking, enjoying the beautiful and less travelled regions. The present of Ibiza is marked by a fascinating history, an exciting past and a heavenly setting. 15 years ago today, UNESCO qualified the island as a place of special cultural and natural significance for mankind’s heritage “Ibiza, Biodiversity and Culture”: a winning script recommended for those wanting to discover the history, culture, art, traditions and essence of Ibiza. www.ibiza.travel @Ibiza_Travel Facebook.com/ibztravel

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Palladium Hotel Group’s new developments in 2015

The 7th largest Spanish hotel company rolls out new developments across Spain, Mexico, Jamaica and Dominican Republic properties

alladium Hotel Group continues to invest in its properties by providing new quality experiences for guests. Several exciting developments are coming to Palladium’s establishments in Spain, Mexico, Dominican Republic and Jamaica as the Group continues to develop its hotel portfolio across a number of brands. Spain – Ibiza Committed to offering quality tourism products and services, Palladium Hotel Group has spurred further expansion across the luxury market with the development of hotels that feature the most avant-garde design and VIP amenities. As a reflection of the evolution of the Palladium Hotels & Resorts brand, which has grown to achieve global recognition as a high value, luxury proposition, Fiesta Club Palm Beach, Fiesta Hotel Palmyra, Fiesta Hotel Don Carlos and Fiesta Cala Llonga will now become part of the Palladium Hotels & Resorts family. Fiesta Club Palm Beach is being completely refurbished to become the new Grand Palladium White Island Resort & Spa. Along with neighbouring Grand Palladium Palace Ibiza Resort & Spa, together these two luxury 5-star All Inclusive resorts will create a new complex where facilities and services are shared, including pools, kids clubs, thematic restaurants and the Zentropia Palladium Spa & Wellness centre that offers the latest in wellness and relaxation services. Grand Palladium White Island Resort & Spa will house 430 rooms, almost half of which will be suites boasting ultra-modern décor. When combined with the Grand Palladium Palace Ibiza Resort & Spa’s 411 comfortable rooms, the new complex will become the largest resort in Ibiza. In order to comply with the brand’s quality standards, Fiesta Hotel Palmyra will now be rebranded as Palladium Hotel Palmyra, a four-star superior hotel. While remaining an adults-only hotel, the décor and amenities of the rooms and public areas will be modernised. The new thematic restaurant will include a terrace for outdoor dining, while the bar’s modern décor will be in tune with the design of the surrounding communal areas. In addition to Palladium Hotel Palmyra, Fiesta Hotel Don Carlos and Fiesta Hotel Cala Llonga

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Ultra-modern rooms at the new Grand Palladium White Island Resort & Spa in Ibiza.

will also become part of Palladium Hotels & Resorts as Palladium Hotel Don Carlos, in the four-star superior category, and Palladium Hotel Cala Llonga, as a four-star hotel. These adults-only establishments have already been renovated over the last couple of years in order to meet the demands of guests as well as the quality and luxury standards of the brand. Spain - Madrid Ayre Hoteles, Palladium Hotel Group’s urban brand, reinforces its presence in Madrid with the opening of a new hotel right in front of Madrid’s emblematic Atocha station. The project, which is set to open late 2015, will house a 4-star hotel featuring 215 rooms, parking area, meeting rooms, gym and restaurant, comprising a total floor area of 14.500 square meters. Located on the top floor, the breakfast room will offer spectacular views of the surrounding area. Mexico Grand Palladium Vallarta Resort & Spa in Riviera Nayarit is enhancing their on-site entertainment with a new splash pool and waterpark for kids as well as a new swim-up bar at the main pool for adults. The Grand Palladium Colonial Resort & Spa in Riviera Maya will be upgrading rooms and facilities with new décor and flat-screen TVs. For travelers who are seeking the finest in luxury, the refurbishments will also include a new Presidential Suite at Grand Pal-

ladium Kantenah Resort & Spa. This pristine suite will be a beachfront bungalow replete with a private pool, sundeck, lounge, two bedrooms and Palladium’s 5-star hotel services. Dominican Republic Adults seeking an exclusive experience will enjoy room upgrades to The Royal Suites Turquesa in Punta Cana. Updates to the luxurious suites include a new modern luxury aesthetic, 42” flat-screen TVs and a Jacuzzi. The adultsonly pool will now have multiple Jacuzzis and a swim-up bar. The rooms at the Grand Palladium Punta Cana Resort & Spa will also undergo updates in décor and amenities, including new 32” flat-screen TVs. All Grand Palladium and The Royal Suites guests will have an additional kid-free option at a new adults-only swimming pool. Jamaica More family fun is coming to the Grand Palladium Hotels & Resorts in Jamaica. A new children’s splash pool and waterpark will be the perfect addition to the already hardy list of existing kid-friendly activities. Additionally, an original Italian a la carte restaurant, Arte E Cucina, is being constructed to offer guests with an eighth a la carte dining option. Sports fans never have to worry about missing the big game while on holidays with the refurbished 24-hour Sports Bar.

IBIZA One unique island, many amazing experiences

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PALACE IBIZA

WHITE ISLAND

DON CARLOS

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Quality, service, and technology add to the beauty of the coast and the nice weather

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Sun and Sand, Spain’s eternal tourist attraction

able such as toilets, showers, deck chairs, lifeguards, food stands, restaurants, and even high cuisine, beaches are adding other valueadded services and products, such as defibrillators, free Wi-Fi, online reservations for deck chairs and other services, and even cell phone chargers. They are also specializing, creating beach clubs, allowing pets, and making nudist and chill-out areas available, among others.

km of beaches—bathed by the Mediterranean, the Bay of Biscay, the Atlantic Ocean and a premiere climate. Its beaches are not only famous for their beauty and diversity, but also for their quality. The Spanish coast is a place of great ecological value, with considerable biological diversity with aesthetic value, variety and originality in its landscapes, and a variety of natural resources. The coastal areas remain in the highest demand by international tourists, increasing their importance in the Spanish destination. In 2013, a total of 54.67 million tourists visited Spanish coasts, 90.1% of the total domestic tourism, according to the study “Turistas extranjeros por kilómetro de costa (“Foreign Tourists Per Kilometer of Coast”), undertaken by the Banco Público de Indicadores Ambientales (Public Bank of Environmental Indicators [BPIA]), a subsidiary of the Ministry of Agriculture, Food, and Environment of Spain; data provided by the Instituto de Estudios Turísticos (Institute of Tourism Studies [INE]) and the Instituto Geográfico Nacional (National Institute OF Geography[IGN]). The statistics show an average of 7,702 tourists per km of coasts (in comparison to 6,495 in 2012, 6,331 in 2011, and 5,861 in 2010), which means a 31.4% increase in the last three years, since 2010. In 2013, 93.6% of assets received were destined for the five autonomous communities considered to be the principal recipients: Catalonia, the Balearic Islands, Andalusia, the Canary Islands, and the Region of Valencia. For statistical comparison, Catalonia is also the autonomous community the records the highest level of tourists per km of coast (22,301 tourists), followed by the Region of Valencia (11,528 tourists), Andalusia (8,339 tourists), the Balearic Islands (7,781 tourists) and the Canary Islands (6,717 tourists). All of these, except for the Canary archipelago, are above the average rate for Spanish coastal areas (6,941 tourists/km of coast). The only communities that slightly decrease the ratio are Asturias and Galicia.

Foreign tourists/km of the coasts Spain has 7,876 km of coast—about 2,240

Blue Flag Record The optimal sanitary, environmental, and

Beach Los Roques, Tenerife, Canary Islands.

Spain has a wide offering of touristic products that meet the needs of different market sectors. Nonetheless, Sun and Sand vacations continue to be the majority favorite: three out of four travelers choose beach destinations. But Spanish beaches are not only famous for their beauty, but also for their quality, special services, and increasingly, their specialization.

he statistics confirm that international tourists primarily focus on the autonomous communities located on the beach and the beauty of their coasts (whether developed or untouched) and the quality and resources of their beaches, along with the gifts of the best climate in Europe, which are still the primary motivations for travel. Spanish beaches additionally offer environmental quality, and certification and guarantees of the quality of their resources and services. Now, in addition to the traditional facilities avail-

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since 1987. The figure also means that one of each six Blue Flags that wave in the world will be on the Spanish coast this summer. Thus the country consolidates its industry-wide leadership that it has boasted without interruption since 1987. This international distinction rewards compliance with established accessibility standards, water quality, environmental information directed to users, or respect for legislation. Quality Certification: the Q Flag Similarly, the quality of Spanish beaches is certified by the Instituto de Calidad Turística Española (Spanish Institute of Tourism Quality [ICTE]), in the same way as any other kind of system in the tourism sector. To date there are 218 Spanish beaches

Formentera.

Playa de Las Catedrales, Galicia.

service conditions on Spanish beaches are internationally recognized by the Asociación de Educación Ambiental y del Consumidor (Environmental and Consumer Education Association [ADEAC]). In 2014, Spain was the European country with the most Blue Flags: 681, marking a new record. 573 of them, were for its beaches and 108 for its sports ports, 34 more than in 2013 due to the increases in the Balearic Islands and Murcia. As for autonomous communities, in the first three places are Galicia, which stays in the lead with the largest number, 123—although it lost four—, followed by the Region of Valencia, with 120—six more—, and Catalonia, 89—one less. In regards to the renowned recreational port, Catalonia stands out with 24; the Balearic Islands, with 24 as well; Galicia, with 19; and Andalusia, with 17. The Blue Flag Program is a recognized symbol that requires compliance with strict sanitary-environmental standards, adequate bathrooms, and no spillage, as well as rescue services, lifeguards, and first aid. With its 573

award-winning beaches, Spain has achieved its best outcome so far and stays at the head of the northern hemisphere, ahead of Greece (407), Turkey (397), France (379), and Portugal (298), as the worldwide industry leader

that guarantee optimal conditions with the Q for Quality distinction. This figure supposes an annual growth rate of the number of certified beaches that is greater than 10% in the last cycle, which according to the ICTE means, “to impulse quality as a basis for the excellence of tourism resources, despite the difficulties that many local governments must overcome.” Andalusia continues to lead the regional ranking with 79 Q Flags; followed by 44 for the Region of Valencia, and 37 for the Region

Spanish Beaches with Food Stands Food-stand culture has already been implanted in Spain: 43.53% of the 1,943 Spanish beaches have food stands, those small establishments on the water’s edge, with a basic structure, specifically dedicated to selling food and drinks during the summer months, and they already make up a part of the Sun and Sand offer. It is, in fact, a service that comes to mind more and more when deciding which beach to go to. These businesses have diversified and include everything from simple wooden kiosks for selling drinks and snacks to restaurants with a wide offering of cuisine with the attraction of being located on the seafront, in the sand. Galicia (264), Andalusia (253), and Catalonia (251) are the autonomous communities with the largest offering of beaches with these establishments, while Andalusia especially stands out in regards to percentage of beaches with food stands in relation to total beaches at (63.73%), followed by Catalonia (62.44%) and the Region of Valencia (56.71%), according to a ranking carried out by the specialized portal Playea.es.

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of Murcia. In total, almost 250 kilometers of Spanish coastline have received the certified tourism quality distinction. Establishments endorsed by the Q for Quality have passed strict audits that certify that their service is guaranteed for quality, safety, and professionalism, and will offer clients the best tourist experience possible.

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Services and Special Products Currently, despite the fact that the Sun and Sand product is based on natural goods and attributesâ&#x20AC;&#x201D;weather and beaches-- Spanish beaches are offering more and more specialized and differentiated services and products. Among the most remarkable, it is fitting to highlight the Wi-Fi connection in Playa de Palma, Mallorca, Balearic Islands, which has become the biggest network in Europe, with 38 access points across five kilometers and an administrative capacity of 100,000 connections daily. This summer it broke a record, at 11,124 users connected in just one day. Playa de Palma is also branding its 15 swimming areas as areas for relaxation, sports, food, ice-cream, or cocktail bar fran-

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Food-stand on a Formentera beach.

chises; and chilling out. Valencian beaches have incorporated charging stations for cellular phones, tablets, and e-readers that are fed by solar energy. It is a service offered by one of the companies that rents out umbrellas and hammocks,

granting its clients a half hour of free charge. The website and application Tuplayaonline. com has launched in Alicante, permitting visitors to reserve deck chairs and umbrellas for the beach online by paying with PayPal or credit card, starting at two euros. This sum-

mer it was available in Playa de San Juan and is expected to extend to Gandia and Benidorm. As such, Playa Norte in Gandia has been the first in Spain to receive the “HeartSafe Beach” flag for including the equipment and personnel to assist someone in the first minutes of cardiac arrest. Andalusia, Catalonia, and the Region of Valencia are the autonomous communities with the largest number of beaches equipped with sport areas for practicing beach volleyball, beach football or basketball, in particular the provinces of Barcelona, Valencia, and Huelva. Sports facilities on the Spanish coast are very diverse. One can find anything from a simple net set up for beach volleyball to true sports multiplexes with areas for children’s games, ping-pong tables, and gym areas. Also, for those inclined towards nudism, it is permitted on 451 beaches in Spain. According to a list on the Playea website, 399 are declared nudist and 52 are mixed, with the Canary Islands leading the ranking (175 beaches), then the Balearic Islands (83 beaches),

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Cala Tortuga, Menorca.

and Basque Country (20 beaches). Safety on the Coast 35% of Spanish beaches have lifeguards and signal flags. Galicia (210), Andalusia

(195), and Catalonia (191) are the autonomous communities that have the most beaches and coves with lifeguards and flags in absolute numbers. Nonetheless, the proportion of total beaches in the region that provide this

TripAdvisor Travelers’ Choice Ranking

The Top 10 Best Spanish Beaches 2014 Las Catedrales, ranked second in Spain, is in fifteenth place worldwide and fourth in the European ranking. In comparison to the results of the first version, Formentera beach kept the same position, while the Galician beach went down three places. In the Top 10 Best Spanish Beaches, the locations that make up this list are located in the Balearic Islands, Galicia, Andalusia, the Canary Islands, and Basque Country.

1. Playa de Ses Illetes, Formentera, Balearic Islands 2. Playa de las Catedrales, Ribadeo, Galicia 3. Playa de La Concha, Donostia-San Sebastián, Basque Country 4. Playa de Bolonia, Tarifa, Andalusia 5. Playa de Cofete, Morro del Jable, Fuerteventura, Canary Islands 6. Playa de Zahara de los Atunes, Zahara de los Atunes, Andalusia 7. Cala Bassa, Sant Antoni de Portmany, Ibiza, Balearic Islands 8. Playa de Las Canteras, Las Palmas de Gran Canaria, Canary Islands 9. La Barrosa, Chiclana de la Frontera, Andalusia 10. Playa del Cotillo, El Cotillo, Canary Islands

The winning beaches were chosen according to the quality and quantity of comments and ratings made by travelers on TripAdvisor over a period of 12 months.

On average, the beaches in Travelers’ Choice Spain have experienced a 150% increase in international search results on TripAdvisor compared with last year, while the beaches from the world listing have gone up 166% between January 20th and February 19th.

According to the selection criteria, in addition to coming first in Spain, Playa de Illetes came sixth in the world and second place in Europe.

Diana Ramón Vilarasau

First Space: Playa de Illetes, Formentera, the Balearic Islands.

laya de Illetes, in Formentera and the Galician beach Las Catedrales in Ribadeo have been recognized as being among the best in the world for the second consecutive year, in the Travelers’ Choice Beach Awards 2014 which takes into account over 322 beaches around the world.

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THB Hotels adapts to the requirements of emerging markets

focuses on quality service for clients

HB Hotels has been selling and managing hotel services since 1987. The experience acquired in all these years has turned the company into a model of management and quality of service. From the outset, THB Hotels has been constantly evolving and remodelling, which has allowed it to continue growing and adapting their offer to new emerging markets. Currently THB Hotels has 18 superior category hotels located in the best tourist destinations in Spain, nine of which are in Mallorca, three in Ibiza, two in Costa del Sol and four in Lanzarote. Usual clients, such as families and couples, find in THB Hotels an added value that offers them a relaxed and laid back atmosphere. Considering that THB Hotelsâ&#x20AC;&#x2122; greatest commitment is to increase client satisfaction, all

the hotels in the chain are close to the most emblematic tourist areas in the towns where they are located, so guests can enjoy not only the environment, but the local cuisine. THB Hotels stand out for their excellence and exquisiteness when dealing with clients and in their client-oriented services. THB Hotels go above and beyond, constantly friendly and professional staff that work towards clients creating excellent memories of their vacation. The adaptation of their offer to different expanding markets, including, year after year, new options for their visitors is truly noteworthy. One of THB Hotelsâ&#x20AC;&#x2122; most important client bases are adults. The so-called child free modality, is ideal for people in search of a quiet, comfortable and exclusive environment to relax in with their partner or have fun with friends.

Services for this type of clients are designed to cover their health, intimacy and rest needs. Some examples are WiFi, wellness and relaxation areas with heated pools, spas, saunas, Turkish baths and gym areas. Another advantage that THB Hotels offers clients is the option for families to control their spending by opting for an all-inclusive modality. Just one of the many details that prove how this hotel chain has adapted is how they cater to athletes, increasing and perfecting their infrastructures to accommodate their demands and be able to invite them to enjoy a unique experience involving exercise. All kinds of guests, be they families, adults, athletes, on business or on holiday, can find the most convenient option according to their needs at a THB Hotel.

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service, Cantabria (70.13%), Euskadi (59.7%) and the Region of Valencia (56.1%) are the communities that have more lifeguards and flags, according to a count carried out by the specialized website Playea.es. This is also the case in Melilla, since seven of the eight beaches in the autonomous city use these security measures for summer vacationers. As Playea specifies, 35.28% of Spanish beaches (1,217) are supervised by licensed lifeguards and signal flags. Specifically, 1,367 beaches have lifeguards and 1,427 have flags to signal the state of the sea.

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Dog friendly In Europe, the stamp of “Dog friendly” is used to refer to places that are adapted to or permit “well-behaved dogs with responsible owners.” Really, there are a total of 40 beaches in Spain that allow dogs to swim, according to research using the specialized search engine Playea.es. Catalonia is the community with the most beaches that accept pets, with nine. The Region of Valencia follows (7), then the

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Skyscanner Ranking

The 10 Best Spanish Beaches The flight and hotel comparison site Skyscanner has prepared a ranking of the 10 best; an estimate based on the search engine’s own criteria which, at times, coincides with the TripAdvisor ranking. 1. Playa de Isla Canela, Huelva, Andalusia 2. Playa de Bolonia, Cádiz, Andalusia 3. Playa de Gulpiyuri, Asturias 4. Playa de los Genoveses, Almería, Andalusia 5. Cala de Sa Calobra, Palma, Mallorca 6. Delta de l’Ebre, Catalonia 7. Cala de Algaiarens, Menorca 8. Cabo de Trafalgar, Cádiz, Andalusia 9. Cala Saona, en Formentera 10. Playa de las Catedrales, Galicia

Balearic Islands (7), Galicia (5), Andalusia (4), Canary Islands (4), and Cantabria (4). “The largest beach on the Spanish coast where dogs can swim freely is Sant Pere Pescador, which is on the Costa Brava of Girona.

All in all there are 6.4 kilometers of beach where canine swimming is permitted,” notes the beach search engine. Diana Ramón Vilarasau

The Canaries use technology to promote their offering

They have launched various technological platforms over recent months to facilitate diversiﬁcation and access to their products

The archipelago offers rich scenic and natural spaces of very high environmental value.

The Canary Islands diversify and improve the professionalism of their tourism offering. Apart from their beautiful beaches and year round warm temperatures, they offer a wide variety of products, now more accessible thanks to the development of new technological platforms. They have launched various online resources over recent months which improve the visibility and recognition of their offering, from nature to sports and from the LGTB sector to romantic holidays.

he winter season is just a few weeks away and for the Canary Islands it brings with it the high season. Last winter the archipelago was the most popular destination for Eu-

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ropean tourists, according to a study carried out by the tour operator TUI Travel. The people responsible are working to make sure it continues to be so, starting with their main customer, the

British tourist. The ‘Take up Shinetherapy’ campaign was launched on the 1st of October and is mainly being shared online. It invites tourists from the United Kingdom to enjoy the Canary Islands’ beaches and pleasant temperatures over the next few months. As proof of its dedication to this market, the islands were also present at a promotional event run by BRIGHT (Bringing Real Information & Guaranteed High Quality Training), held in October in the UK, for 50 travel agents from Tunbridge Wells and Guildford. They are also taking part in the World Travel Market this year, where its new communication platforms launched over recent months will play a starring role at its stand via large-scale screens. Within its marketing plan, Turismo de Canarias has created a series of online resources centred on diversification and the professionalism of its different tourism sectors. Each one of these facilitates access to its products according to the traveller’s interests. There is something for nature lovers (www.theenergyawaitingyou.com), for lovers of wind and surf sports (www.thecanarywayofsurf.com), those who prefer extreme sports (www.extremespherereserve.com), LGTB tourism (www.bringyourholidaysoutofthecloset.com) and weddings, honeymoons and romantic holidays (www.idocanaryislands.com). Diversification This region’s tourism organisations are very focused on achieving diversification. And this objective benefits from the archipelago’s favourable weather conditions which allows visitors to enjoy a never ending list of activities all

year round. Active tourism plays a more significant role every day. Some of the sports which are most associated with this region are nature sports, golf, sailing and fishing, hiking, diving and wind and surf sports. At the end of July the online platform “thecanarywayosurf” was launched with the aim of promoting wind and surf activities. This new channel allows users to access a wide range of information about the main areas in which they can enjoy these sports, and where they can find schools, shops, accommodation as well as other specialised products and services. These sports attract 260,000 visitors a year to the islands and some of the best elite sports people also choose their beaches for their training. The archipelago is also the venue for some of the most prestigious international meets held every year. Sustainable destination Another new online platform was launched in July, dedicated to nature tourism www.theenergyawaitingyou.com, which showcases places of exceptional environmental value. Its objective is to allow tourists to discover the attractions of its indigenous nature and the way of life linked to it and to show them that they can combine this with a relaxing time. It is estimated that na-

ture tourists spend an average amount which is superior to that of other tourists, some 1,126 Euros, compared to 1,075 Euros, and they also tend to stay for longer periods of time (9.9 days). 47% of these tourists are over the age of 45.

Previsions indicate that the archipelago could close 2014 with over four million British tourists There are important environmental spaces which are linked to nature tourism. One of the latest to receive a new distinction is the island of El Hierro, declared a Geopark in September by the Unesco. It is therefore the sixtieth member of the European Network of Geoparks. Its candidacy was driven by the El Hierro government and the Ministry of Industry, Energy and Tourism within the Special Action Plan created to combat the effects of the submarine volcano eruption in 2011. The Unesco has evaluated its different attributes, which include its recognition as a Biosphere Reserve in 2000 and its six Protected Natural Areas which extend over 60% of its territory, including the Mar de las

The British market is the leading source of foreign tourists to the islands.

Calmas Marine Reserve. The archipelago boasts one of the cleanest skies in the world when it comes to star gazing, a trend which is becoming ever more popular. The Teide National Park, as a tourism attraction and the Cumbres de Tenerife, as a nature reserve, were declared ideal star gazing locations by the Starlight Foundation at the beginning of this year. In a similar vein, Gran Canaria hosted the second edition of the Starmus Festival in September, an astronomy meet attended by some of the best known scientists in the world, such as the British physicist and cosmologist Stephen Hawking.

The perfect spot for feeling like a star

Visit IBEROSTAR at WTM! Stand EM1675 IBEROSTAR Jardín del Sol Suites. Majorca, Spain

Recently renovated, the IBEROSTAR Jardín del Sol Suites is a 4 star hotel for adults only. Located in Majorca’s beautiful Santa Ponça Bay, it’s the perfect getaway for couples. This hotel offers the ultimate in pampering; the Spa Sensations THAI ZEN with massages, baths and treatments from Thai therapists. And for extra exclusivity, there’s Star Prestige, an exclusive area that offers a personalised service, private bar, rest area, exclusive pool access and a new solarium with Balinese beds and heated outdoor Jacuzzi. A luxury only within reach of the stars. Stars like you.

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Gay and Romantic Holidays The archipelago’s new online platforms destined to different types of visitors includes one aimed at the LGTB market which presents its offering for this specific segment by islands and depending on sexual preference. The main destinations chosen by these travellers are Maspalomas (Gran Canaria) and Corralejo (Fuerteventura). The website www.bringyourholidaysoutofthecloset.com is the centre piece of this new platform which benefits from contributions by well known national and international bloggers belonging to the gay collective, based on the idea of sharing their own experiences of the Canaries. The last website to be launched by Turismo de Canarias, launched in October, was www. idocanaryislands.com, aimed at potential clients looking to organise their wedding or honeymoon. The islands offer great potential to host this kind of events and the website features all the necessary information.

A unique market The British market is the leading source of foreign tourists to the islands. Up until August this year the number of tourists arriving from the United Kingdom had grown by 12.6%. In

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other words, 295,400 more tourists than during the same period of time a year before, with particular growth in Lanzarote and Fuerteventura. The British Prime Minister himself, David Cameron, visited the islands with his family this year. He spent his Easter holiday in Lanzarote.

The regional government has created a Flight Development Fund to improve flight connections to the islands Almost all previsions predict that it will continue growing at the same rate over the next few months, as the flight capacity for winter has grown by over 10%. In this way the year could come to a close with over four million tourists, the record number achieved back in 2003. Flight connections are key for the islands’ tourism. A Flight Development Fund has been created to increase the number of flights. The fund is a special line of grants authorised by Brussels in April which offers advantages for airlines who add new flights to the archipelago for a period of one to three years. “The Canary Islands are an interesting destination for

companies because of their lack of seasonality which allows for a stable flow of passengers all year round,’’ said the vice minister of tourism for the Canary Islands government, Ricardo Fernández de la Puente Armas. The Canaries took part in World Routes 2014, the World Forum for Route Development which took place in September in Chicago, for the second year running. The 300 airline companies present at the event presented Tenerife with a prize for being the second best destination in the world when it comes to capturing new routes, after the continent of Australia, and followed by other important destinations such as the Philippines, Las Vegas, Madagascar and Valencia. For the Cabildo president, Carlos Alonso, this significant prize ‘’recognises Tenerife’s tourism board’s hard work as destination manager and in increasing connections, an aspect which we consider key in the tourism and financial development of Tenerife.’’ The Canarian government has brought 18 new routes into a selection procedure for the above quoted fund. Most will start operating next summer, some will be seasonal and others will be maintained throughout the year. Carmen Porras

LORO PARQUE & SIAM PARK, the “must do” visits in the Canary Islands

Loro Parque considered the best European zoo and #3 worldwide

Founded in 1972, this park was initially conceived as a paradise for parrots and has developed over the years into one of the strongest magnets for visitors to the Canary Islands. For this reason, it was recently acclaimed as the best zoo in Europe and #3 worldwide. Tigers, gorillas, dolphins, chimpanzees, sea lions, penguins and six wonderful orcas make this spectacular animal reserve, the ‘must’ of the Canary Islands and anytime is a good moment to take a short break in Tenerife to enjoy a day out with the family to appreciate the most amazing wonders of the animal world. These Awards are based on the quantity and quality of spontaneous comments that visitors make on the places of interest in each destination. With more than 260 million users per month, this platform receives 100 new contributes every minute.

Siam Park awarded as the #1 aquatic theme park in the world Siam Park continues to reap success and becomes the first Spanish company to receive the International Award for Best Waterpark in the world from Trip Advisor, the worlds’ largest travel website. The Travellers' Choice Awards recognize the best tourist attractions in the world, based on the views and recommendations of individual travellers. Siam Park is located in the heart of south of Tenerife where visitors can enjoy privileged mild temperatures at just two hours from Europe guaranteeing visitors endless fun with the widest range of slides and unlimited fun. Tropical scenes and an exquisite Eastern design, make this new tourist phenomenon a unique place in which all the family has exclusive space for fun, adventure and adrenalin. This latest international recognition joins four other important awards, the Biosphere Park certificate, given to Siam Park for its environmental support to the destination. Siam Park is also certified with the ISO 9000, ISO 14.000 and EMAS standards, these being absolute proof of true commitment to the highest standards in the industry.

www.siampark.net / www.facebook.com/siampark www.loroparque.com / www.facebook.com/loroparque

LORO PARQUE Loro Parque, considered the best European zoo and #3 in the world by Trip Advisor starts the new season with its new and spectacular educational exhibit, Animal Embassy. This is an enclave of surprises specifically designed to pay tribute to nature and to show visitors the research, education and science activities developed at the most beloved park of the Canaries. An innovative and completely transparent facility in which the public can see the parkâ&#x20AC;&#x2122;s veterinary clinic, the biochemical laboratory and the animal cognition centre linked to scientists from the Max Planck Institute in Germany.

opens its new thrilling educational exhibition, ANIMAL EMBASSY

For those who want to venture further into the animal experience and to learn how such a paradise is possible, the Discovery Tour explores the fascinating world behind the scenes and reveals the most precious secrets of the animals during a unique visit. Throughout the tour, the friendly guides explain interesting details and anecdotes about the animals, as well as the technological deployment of the facilities and machines that makes this park work. These tours are available in 6 different languages and with the Premium tour you can combine your visit with other services that will turn your day out to an unforgettable experience. The Premium Tour offers the Discovery Tour, lunch and reserved seating in the shows. Not to be missed!!

Moreover, visitors will be able to discover different species conservation projects that Loro Parque Foundation is conducting in the 5 continents. Founded in 1972, this wonderful zoological garden was initially conceived as a paradise for parrots, and currently it is home to a wide range of animal species set amongst tropical palm trees and exotic vegetation with stunning oriental architecture, and it also houses the worldsâ&#x20AC;&#x2122; largest parrot reserve. It is located in the greenest area of Tenerife, where people of all ages can enjoy a privileged climate with mild temperatures at just two hours from Europe. Tigers, gorillas, dolphins, chimpanzees, sea lions, penguins and six wonderful orcas make for everybody a spectacular reserve, the must of the Canary Islands, and this Autumn is the best time to take a break in Tenerife to enjoy a day out with the family in direct contact with the most amazing wonders of the animal world.

A latest generation clinic and laboratory, a breeding centre for parrots, the institute for animal cognition studies and an educational classroom make Animal Embassy, a unique place in Europe.

Avda. Richard J. Yeoward, 1 - 38400 Puerto de la Cruz | Tenerife | 922 381 400 www.hotelbotanico.com

Arona. Sea. Land. Sky.

The Playa de Las Américas area seduces us with its open shopping areas, a modern and quality hotel platform, its cosmopolitan atmosphere, varied gastronomic offering, attractive beaches and the range of possibilities related to both day time and night time activities. Playa de Los Cristianos appeals to tourists looking to get to know the locals, their traditions and customs. It has a more local and marine feel and is also where boats connecting with the western islands leave and arrive. Las Galletas village preserves its authentic marine atmosphere which is especially evident in Marina del Sur and Mercado del Pescador which bustle with activity from the early hours of the morning. An ideal place to relax and rest, there are also great spacious pedestrianised shopping areas. This village is renowned the world over for the quality and beauty of its seabed, a feature which attracts lovers of the underwater world. Arona Casco is in the middle part of the island, and offers all the attractions of the rural world; dreamy country paths, scenic and archaeological splendour, all taking visitors back to a world steeped in tradition.

The municipality of Arona, located to the south-east of the island of Tenerife, is one of the archipelago’s leading destinations thanks to its privileged climate and the huge variety of experiences it offers.

rona has taken on the challenge of creating an tourism offering for everyone, creating boulevards, hotels, beaches and shopping centres which are accessible for everyone as well as being sustainable. There are various different tourism hubs in Arona, each with its own character and attractions and they are; Playa de Las Américas, Los Cristianos, Las Galletas and Arona Casco.

For further information: Patronato Municipal de Turismo Arona C/ El Calvario, 5. 38640 Arona. Teléfono: 922 725 203 www.arona.travel · turismo@arona.travel Facebook: Turismo Arona Tenerife Twitter, Instagram · YouTube: TurismoArona

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Costa Adeje, a luxury destination

osta Adeje is located in the Canarian archipelago, known as the ‘Fortunate Islands’ and the name could not be more appropriate as it is fortunate enough to enjoy average temperatures of 24 degrees almost all year round. But when it comes to Costa Adeje it is not ‘good fortune’ but rather hard work which has ensured the quality it now boast for all parts of its tourism services, from customer service, to hotels and leisure options. Costa Adeje radiates luxury as far as the eye can see. A leading destination in Europe thanks to its climate, proximity (it is just 2 hours and a half away from the Spanish peninsula) and to the diverse experiences it offers, Costa Adeje stands out for its luxury brand shops (tax free), its rich gastronomy, the chance to enjoy private sailing trips, horse rides or helicopter trips and an infinite number of further exclusive activities. Water plays a starring role Surrounded by nature, 45 % of its territory is protected and whales and dolphins can be spotted at any time of year. The Costa Adeje coastline boasts several beaches flying the blue flag and other bath-

ing areas, with the option of just sunbathing or taking part in some kind of sporting activity. Water also plays a starring role in the extensive spa offering available in Costa Adeje as well as theme parks Siam Park and Aqualand, two first class water facilities. Costa Adeje is also an ideal destination for

golf. It has a 27 hole golf course which is part of the PAG circuit as well as a high performance centre called Tenerife Top Training, T3. Those fortunate enough to visit Costa Adeje will be welcomed by its nature, its weather, its hotels, shops, spas and discos, but above all by its excellent service.

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The Ministry wants to promote the cruise sector and inland accommodation

AND

Andalusia polishes its offering for the British market The eight Andalusian provinces will renew their offering for 2015 providing new attractions for people looking for cultural, cinematographic or sports tourism, and accommodation within very beautiful surroundings awaits the British tourist with open arms.

he United Kingdom is Andalusia’s main foreign market; it makes up 37.5% of its international arrivals, three times more than its second strongest market, Germany, which represents 12.5% of the total. This means that the UK is an extremely important source of tourists for the region, and in turn Andalusia never stops taking care of it and offering it new incentives. To start with, Andalusia has launched a series of investments destined towards the tourism sector. The Tourism and Commerce Ministry for the Junta de Andalucía has opened a line of grants to support the improvement of infrastructure, services and tourism establishments with 1.2 million Euros at its disposal. On a different note, the region has invested 3.1 million Euros in grants to develop three sustainable tourism initiative plans in the province of Granada, and it has approved a tourism plan for Cordoba which involves an investment of 5 million Euros. But the most ambitious plan of all is the one which hopes to encourage inland tourism, which will involve an investment of 230 million Euros over the period 2014-2020. This is a priority for the ministry as it wants to promote the Villas de Andalucía hotels, a network of accommodation establishments located in exceptional settings. This is a very special kind of accommodation; inside buildings which reflect the legacy of the Andalusian tradition and allow visitors to enjoy nature in all its glory, visit charming villages and take part in activities. The region also wants to promote cruise ship tourism. The ministry has launched a Strategic Plan for this segment, together 58

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The Villas de Andalucía Hotels combine unique accommodation with the best surroundings.

with Andalusia’s seven State Ports (Málaga, Seville, Huelva, Motril, Almería, Cádiz and Algeciras), which involves joint promotional and commercial activities, including those found at the WTM. With this plan, Andalusia hopes to present the value of its infrastructure and create specific products that it can offer the cruise liners. The ministry reiterates its aim to re-brand Andalusia’s image as a destination capable of satisfying any of the British tourist’s demands and which combines pleasant weather with multiple options and attractions to complete the visitor’s experience. Not least of these attractions is the fact that it is the European region with the largest surface area of protected natural areas and an unbeatable monumental heritage. Andalusia will present its new promotional campaign in London on the 4th of November at the WTM. Its slogan “Your best you”, puts the traveller at the centre of its new strategy and aims to position the region as ‘’the leading Mediterranean and southern European destination,’’ said the minister for tourism and commerce, Rafael Rodríguez. Cultural and cinematographic tourism Culture is a very important part of Andalusia’s tourism offering. The region presents new incentives every year for clients who are eager to know more about the origins of this beautiful land and to enjoy its artists’ creations.

In this way Malaga is reinventing itself thanks to cultural tourism. Malaga’s Pompidou Centre and State Museum for Russian Art will be the next cultural centres to open their doors in the city. They will be joined by the Fine Art Museum and the Archaeological Museum at the Customs Palace. Granada is another city with great cultural heritage and it has renewed the image it uses to promote its tourism the world over. The new Tourist Board logo was inspired by the Alhambra mosaics. Meanwhile in Seville we find one of the most exciting openings of the season, the Seville Aquarium, a new contribution to the city’s cultural and educational attractions. The aquarium carries out a lot of scientific research and boasts over 3,000 cubic metres of water, 400 marine species and over 7,000 specimens, with the aim of recreating everything seen by Fernando de Magallanes over the years during his voyage. Another new attraction for Seville is related to cinematographic tourism. The television series Game of Thrones was shot at various locations inside the Alcázar Palace and this lends a new perspective to this wonderful palace. In fact the city expects visits to increase up to 15% this coming year thanks to this new claim to fame. Ángeles Vargas

Andalusia at the World Travel Market 2014. Visit us at stand EM 1700

Once you set foot in Andalusia, you are no longer just you. You become

Yo u r Andalusia

andalucia.org

According to the International Association of Golf Tour Operators (IAGTO)

REP

Spain maintains its position as a leading European destination for golf tourists

There are 23 courses in the Canaries, this is Buenavista in Tenerife.

Thanks to its privileged climate, the variety and quality of its golf courses and the professional service provided by its specialised hotels within this field, as well as its extensive residential options, Spain continues to be Europe’s favourite destination for tourists looking for a golf holiday.

pain is golf tourism’s leading destination; it accounts for 40 % of the European market, thanks to the irrefutable quality of its offering, its security and particularly benign weather conditions, which allow visitors to practise the sport all year round. Diversification, quality accommodation and added value are key components of Spain’s ability to capture tourists accustomed to travelling to be able to enjoy their favourite sport: golf. Spain’s approximate 430 golf courses are visited by between 900,000 to over a million 60

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foreign tourists every year and they generate business volumes which surpass 1,150 million Euros a year. Spain’s offering for golf tourists is always improving and its future prospects are promising. Spain continues to grow In 2013, Spain, Portugal and Ireland maintained the three leading positions they had in 2012 as golf tourism destinations, according to the International Association of Golf Tour Operators (IAGTO), while Scotland took over Turkey at fourth place. Malaysia has climbed to 14th place, making it the second most important Asian golf destination after Thailand which is the sixth global destination, following behind the United States. The Dominican Republic is the leading Caribbean destination, at number 15, and Indonesia has shown the best levels of improvement rising nine positions to 20. The destinations which experienced the fastest growth rates in 2013 were the United States, Portugal, Dubai, Scotland, Morocco, Ireland, Spain and Vietnam, according to their annual report. The President of IAGTO, Peter Walton, said that golf tour operator sales for 62 countries increased by 9.3 % in 2013 and by 11.1 % last winter, an increase “driven by the op-

erators’ and golf destinations’ wide ranging marketing efforts and the competitive prices which persuaded interested parties to book.’’ The most comprehensive offering Andalusia, with its 101 golf courses, leads the way as a destination with 22.1 % of all the courses in Spain and some of the best facilities which show profound respect for their surroundings. The Andalusian authorities who regulate this field are mainly concerned with limiting urbanisation, preserving the environment and the efficient use of water. Andalusia has suggested that one of its courses be used as the headquarters for the PGA tournament in Sweden in 2015. Another secret weapon which plays in Andalusia’s favour as a destination for golf tourists is its wide ranging tourism offering in other complementary aspects such as sun and sea. It also stands out as an unquestionable cultural, gastronomic or shopping destination, all aspects which these travellers are traditionally interested in. The data collected by the Junta de Andalucía reveals that the tourists who come to the region to play golf visit an average of three different golf courses, and their average valuation of the destination is 8 points out of 10.

Spain continues to be the leading golf destination accounting for 40 % of the European market. In the photo, Galisteo Golf, in Extremadura.

There are 38 golf courses and 39 pitch and putt and par 3 courses in Catalonia. Most of them are located within tourism resorts or near establishments specifically designed for golfers and their companions, and equipped with a significant amount of complementary services, generally linked to health and wellbeing, gastronomy and culture. The superior quality of Catalonia’s golf courses is made evident by the fact that the PGA Catalunya Resort de Caldes de Malavella (Girona) hosted this year’s Spanish Open, a PGA event which will be held at Real Club de Golf El Prat, in Terrassa (Barcelona) in 2015. Catalonia has been proposed as the organiser of the Ryder Cup 2022, the most significant golf event in the world where teams from Europe and the United States compete against each other. Playing golf on the islands There are 26 golf courses in the Balearic Islands and they are located in beautiful natural surroundings in between the mountains and the sea; as well as being blessed with an average annual temperature of 19 degrees. These factors have made this group of islands one of the most popular destinations in Europe, just two hours away by plane from all the continent’s main airports and offering the possibility to play golf 365 days a year. Mallorca has established itself as a golf tourism destination thanks to its 24 courses all within short distances from each other allowing players to switch sceneries in a question of minutes. Menorca and Ibiza offer

one course each and complete the Balearic portfolio with the chance to play in peculiar surroundings. The islands’ golf facilities include modern services which have been developed with the utmost respect towards their natural surroundings and in accordance with regulations which apply to all golf courses as part of their quality guarantee. To this is added the fact that the Balearics have an accommodation capacity of over 420,000 hotel beds, 80,000 of which are located in 4 and 5 star hotels. These Mediterranean islands also offer excellent complementary services, such as a wide variety of cultural and heritage tourism, as well as a rich gastronomic offering, cycling, shopping and marine activities.

Spain’s 430 golf courses are visited by between 900,000 and over a million foreign tourists a year The Canaries boast two essential conditions which allow for play 365 days a year; their exceptional weather conditions, with mild winters and pleasant summers, and many hours of sunlight. This group of islands has a total of 23 courses: eight on the island of Tenerife and eight on Gran Canaria; three on Lanzarote, three on Fuerteventura and one on La Gomera. It is interesting to note that the first golf course ever built in Spain was built on the Canary Is-

lands and that this was due to the islands’ close relationship to Britain. It was the Real Club de Golf de Las Palmas, opened in 1891. A different offering Once again climate, accessibility, variety of golf tourism linked to the sea and excellent value for money are the main aspects which attract golf tourists to the Valencian Community, a flagship destination thanks to its 34 courses available all year round. This region also offers 123,800 hotel beds, complemented by gastronomy, shopping and leisure options and is one of the best connected thanks to its two airports (Valencia and Alicante-Elche), and the AVE train which connects Madrid to Valencia and Alicante. There are 17 golf courses in the region of Murcia, all of a high standard and located within a 50 kilometre radius, with around 300 holes in total. They are located within complexes with 4 and 5 star hotels and a wide variety of apartments, villas and luxury chalets. In addition, as most of the golf resorts in Murcia are near the sea, nautical and outdoor activities are more accessible for golf tourists, all within the area of the Mar Menor, and at any time of year. Extremadura offers tourists something a little different. It has seven golf courses, four 18 hole courses and another three nine hole courses, which represent the highest levels of quality and sustainability, blending in with their natural surroundings. Galicia’s 20 golf courses are ideal for combining golf with hydrotherapy and gastronomy, as well as with rural tourism. Special WTM

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GOLF COURSES Course Province Holes Tel +34 E-mail FEDERACION ESPAÑOLA DE GOLF MADRID 915552682 / 913769130 ANDALUCIA • FEDERACIÓN ANDALUZA MALAGA 952225590 info@rfga.org ALBORAN GOLF ALMERIA 18 950208583 alborangolf@alborangolf.com DESERT SPRINGS GOLF CLUB ALMERIA 18 637861591/2 desertsprings@almanzora.com VALLE DEL ESTE GOLF RESORT ALMERIA 18 950398743 clubdegolf@valledeleste.es CLUB MARINA GOLF MOJACAR ALMERIA 18 950133235 info@marinagolf.com CLUB DE GOLF PLAYA MACENAS ALMERIA 18 950548240 playamacenas@medgroup.es AGUILON GOLF ALMERIA 18 672655600 reservas@aguilongolf.es GOLF ALMERIMAR ALMERIA 27 950607936 directorgolf@almerimar-resort.com LA ENVIA GOLF ALMERIA 18 950559646 reservas@laenviagolf.com CLUB DE GOLF PLAYA SERENA ALMERIA 18 950333055 info@golfplayaserena.com CLUB DE GOLF EL CAMPANO CADIZ 18 956493081 reservas@golfcampano.com CLUB DE GOLF NOVO SANCTI PETRI CADIZ 36 956494005 info@golf-novosancti.es SANCTI PETRI HILLS GOLF CADIZ 18 856924668 info@sanctipetrihillsgolf.com LA ESTANCIA GOLF CADIZ 18 956532096 info@golflaestancia.com MONTENMEDIO GOLF & COUNTRY CLUB CADIZ 18 956455004 info@montenmediogolf.com BENALUP GOLF & COUNTRY CLUB CADIZ 18 956424928 info@benalupgolf.com ALMENARA CLUB GOLF CADIZ 27 956582054 almenara.golf@sotogrande.com CLUB DE GOLF VALDERRAMA CADIZ 18 956791200 greenfees@valderrama.com CLUB DE GOLF LA RESERVA SOTOGRANDE CADIZ 18 956785252 lareserva@sotogrande.com REAL CLUB DE GOLF SOTOGRANDE CADIZ 18 956785014 info@golfsotogrande.com CLUB DE GOLF LA CAÑADA CADIZ 18 956794100 reservas@lacanadagolf.com ALCAIDESA GOLF CADIZ 36 956791040 golf@alcaidesa.com THE SAN ROQUE CLUB CADIZ 36 956613030 golfres@sanroqueclub.com MONTECASTILLO BARCELO GOLF CLUB CADIZ 18 956151213 montecastillo.caddiemaster@barcelo.com SHERRY GOLF JEREZ CADIZ 18 + 9 956088330 info@sherrygolf.com GOLF EL PUERTO CADIZ 18 956876541 info@golfelpuerto.com VISTA HERMOSA CLUB DE GOLF CADIZ 9 956541968 info@vistahermosaclubdegolf.com VILLA NUEVA GOLF RESORT CADIZ 18 956474123 reservas@villanueva golf.com COSTA BALLENA OCEAN GOLF CLUB CADIZ 27 + 9 par 3 956847070 marketing@ballenagolf.com ROTA CLUB DE GOLF CADIZ 18 691224577 correocompeticion@rotaclubgolf.es SANLUCAR CLUB DE CAMPO CADIZ 18 856130994 info@sanlucarclubdegolf.com CLUB DE CAMPO DE CORDOBA CORDOBA 18 957350208 administracion@golfcordoba.com CLUB DE GOLF POZOBLANCO CORDOBA 9 657339171 golf_pozoblanco@hotmail.com GRANADA CLUB DE GOLF GRANADA 18 958584436 gerencia@granadaclubdegolf.com LOS MORISCOS CLUB DE GOLF GRANADA 18 958825527 moriscosgolf@gmail.com SANTA CLARA GOLF GRANADA GRANADA 18 858702800 info@santaclaragolfgranada.com CLUB DE GOLF BELLAVISTA HUELVA 18 959319017 bellavista@golfbellavista.com LAS MONACILLA GOLF CLUB HUELVA 18 959100093 info@lamonacillagolf.com CLUB DE GOLF COSTA ESURI HUELVA 18 959328028 caddiemaster.costaesuri@aymerichgolf.com ISLA CANELA GOLF HUELVA 18 959477878 golf@islacanela.es ISLANTILLA GOLF RESORT HUELVA 27 959486039 reservasgolf@islantillagolfresort.com GOLF EL ROMPIDO HUELVA 36 959024242 info@golfelrompido.es GOLF NUEVO PORTIL HUELVA 18 959528799 golfnuevoportil@lagunasdelportil.com CLUB DE GOLF CORTA ATALAYA HUELVA 9 959590080 info@clubdegolfcortaatalaya.es GOLF DUNAS DE DOÑANA HUELVA 18 959441810 info@golfdunasdedonana.com PARQUE DEPORTIVO LA GARZA JAEN 9 953604301 info.pdg@andalucia.org CAMPO DE GOLF PARADOR DE MALAGA MALAGA 27 951011120 malaga.golf@parador.es REAL CLUB DE CAMPO DE MALAGA MALAGA 18 952376677 club@rccm-golf.com CLUB DE GOLF EL CANDADO MALAGA 9 952299340 administracion@clubelcandado.com ALHAURIN GOLF HOTEL & RESORT MALAGA 18 952595800 reservasgolf@alhauringolf.com LAURO GOLF MALAGA 27 952412767 info@laurogolf.com ANTEQUERA GOLF MALAGA 18 951060354 reservas-golf@hotelantequera.com GUADALHORCE CLUB DE GOLF MALAGA 18 + 9 952179378 reservas@guadalhorce.com MONTE PARAISO GOLF MALAGA 9 952866843 info@newct.net CABOPINO GOLF MARBELLA MALAGA 18 951607004 reservas@cabopinogolfmarbella.com SANTA CLARA GOLF MARBELLA MALAGA 18 952850111 reservas@santaclaragolfmarbella.com GOLF RIO REAL MALAGA 18 952765733 reservas@rioreal.com GREENLIFE GOLF CLUB, S.L. MALAGA 9 par 3 952839142 golf@greenlife-golf.com MARBELLA GOLF COUNTRY CLUB MALAGA 18 952830500 reservas@marbellagolf.com SANTA MARIA GOLF & COUNTRY CLUB MALAGA 18 952831036 caddymaster@santamariagolfclub.com GOLF TORREQUEBRADA MALAGA 18 952442741 bookings@golftorrequebrada.com BENALMADENA GOLF MALAGA 9 637504858 info@benalmadenagolf.com MIRAFLORES GOLF MALAGA 18 952931960 info@miraflores.com CLUB DE GOLF LA SIESTA MALAGA 9 952933362 siestagolf@yahoo.es EL CHAPARRAL GOLF CLUB MALAGA 18 952587700 reservas@golfelchaparral.com LA CALA RESORT MALAGA 60 952669033 golf@lacala.com CERRADO DEL AGUILA GOLF & RESORT MALAGA 9 951703355 golf@cerradodelaguila.com SANTANA GOLF MALAGA 18 951062560 greenfees@santanagolf.com MIJAS GOLF CLUB MALAGA 36 952476843 teetimes@mijasgolf.org CALANOVA GOLF CLUB MALAGA 18 951170194 reservas@calanovagolfclub.com LA NORIA GOLF & RESORT MALAGA 9 952587653 info@lanoriagolf.net REAL CLUB DE GOLF LAS BRISAS MALAGA 18 952813021 info@realclubdegolflasbrisas.com LOS NARANJOS GOLF CLUB MALAGA 18 952812428 golfclub@losnaranjos.com GOLF LA DAMA DE NOCHE MALAGA 9 952818150 direccion@golfdamadenoche.es CLUB DE GOLF ALOHA MALAGA 18 952907085 office@clubdegolfaloha.com LA QUINTA GOLF & COUNTRY CLUB MALAGA 27 952762390 reservas@laquintagolf.com REAL CLUB DE GOLF GUADALMINA MALAGA 18 + 18 + 9 par 3 952883455 secretaria@guadalminagolf.com VILLAPADIERNA GOLF CLUB MALAGA 54 952889157 andreas@villapadiernagolfclub.es LOS ARQUEROS GOLF & COUNTRY CLUB MALAGA 18 952784600 info@losarquerosgolf.com LA RESINA GOLF & COUNTRY CLUB MALAGA 9 par 3 952885313 ventas@laresina.net CLUB ESTEPONA GOLF MALAGA 18 952937605 information@esteponagolf.com VALLE ROMANO GOLF MALAGA 18 952800600 reservasgolf@valleromano.es EL PARAISO CLUB GOLF MALAGA 18 952883835 info@elparaisogolfclub.com EL CAMPANARIO GOLF MALAGA 9 par 3 952904233 info@elcampanariogolfresort.com ATALAYA GOLF & COUNTRY CLUB INTERNACIONAL MALAGA 36 952882812 golf@atalaya-golf.com CLUB DE GOLF EL COTO MALAGA 9 952804700 clubdegolfelcoto@grupopinar.es CASARES COSTA GOLF MALAGA 9 952937895 info@casarescostagolf.com CLUB DE GOLF FINCA CORTESIN MALAGA 18 952937883 info@golfcortesin.es LA DUQUESA GOLF & COUNTRY CLUB MALAGA 18 952890425 info@golfladuquesa.com AÑORETA GOLF MALAGA 18 par 72 952404000 info@anoretagolf.es BAVIERA GOLF MALAGA 18 952555015 reservas@bavieragolf.com DOÑA JULIA GOLF MALAGA 18 952937753 reservasdonajulia@grupotheud.es MAGNA MARBELLA GOLF MALAGA 9 952929249 info@magnamarbellagolf.com BIL BIL GOLF MALAGA 18 951295287 reservas@bilbilhouse.com

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Web rfegolf@rfegolf.es www.rfegolf.es www.rfga.org/es www.alborangolf.com www.almanzora.com www.valledeleste.es www: marinagolf.com www.playamacenas.com www.aguilongolf.es www.golfalmerimar.com www.laenviagolf.com www.golfplayaserena.com www.golfcampano.es www.golf-novosancti.es www.sanctipetrihillsgolf.com www.golflaestancia.com www.montenmediogolf.com www.benalupgolf.com www.almenaragolfresort.com www.valderrama.com www.sotogrande.com www.golfsotogrande.com www.lacanadagolf.com www.alcaidesa.com www.sanroqueclub.com www.barcelomontecastillo.com www.sherrygolf.com www.golfelpuerto.com www.vistahermosaclubdegolf.com www.villanuevagolf.com www.ballenagolf.com www.rotaclubdegolf.es www.sanlucarclubdegolf.com www.golfcordoba.com www.golfpozoblanco.com www.granadaclubdegolf.com www.moriscosgolf.com www.santaclaragolfgranada.com www.golfbellavista.com www.alzegolf.com www.costaesurigolfclub.com www.golfislacanela.com www.islantillagolfresort.com www.golfelrompido.es www.nuevoportilgolf.es www.clubdegolfcortaatalaya.com www.golfdunasdedonana.com www.turismoydeportedeandalucia.com www.parador.es www.rccm-golf.com www.clubelcandado.com www.alhauringolf.com www.laurogolf.com www.golfantequera.com www.guadalhorce.com www.nctmarbella.com www.cabopinogolfmarbella.com www.santaclaragolfmarbella.com www.rioreal.com www.greenlife-golf.com www.marbellagolf.com www.santamariagolfclub.com www.golftorrequebrada.com www.benalmadenagolf.com www.miraflores-golf.com www.lasiestagolf.es www.golfelchaparral.com www.lacala.com www.cerradodelaguila.com www.santanagolf.com www.mijasgolf.org www.calanovagolf.com www.realclubdegolflasbrisas.es www.losnaranjos.com www.clubdegolfaloha.com www.laquintagolf.com www.guadalminagolf.com www.villapadiernagolfclub.com www.losarquerosgolf.com www.laresina.net www.esteponagolf.com www.valleromano.net www.elparaisogolfclub.com www.clubcampanario.com www.atalaya-golf.com www.marbella.com www.casarescostagolf.com www.fincacortesin.com www.golfladuquesa.com www.anoretagolf.es www.bavieragolf.com www.donajuliagolf.es www.magnamarbellagolf.com www.bilbilhouse.com

GOLF COURSES Course Province Holes Tel +34 E-mail ESCUELA GOLF MIGUEL A. JIMENEZ MALAGA 9 par 3 951909490 info@escueladegolfmaj.es REAL CLUB PINEDA DE SEVILLA SEVILLA 18 954611400 informacion@rcpineda.com HATO VERDE CLUB DE GOLF SEVILLA 18 955795057 info@clubhatoverde.es REAL CLUB DE GOLF DE SEVILLA SEVILLA 18 954124301 secretaria@sevillagolf.com LAS MINAS GOLF SEVILLA 9 955750678 info@lasminasgolf.com CLUB ZAUDIN GOLF SEVILLA 18 954154159 comercial@clubzaudingolf.com ESCUELA PUBLICA LA CARTUJA SEVILLA 9 600140730 info.idlc@juntadeandalucia.es ARAGON • FEDERACIÓN ARAGONESA DE GOLF ZARAGOZA 976731374 info@aragongolf.com; BENASQUE CLUB, S.A. HUESCA 18 974552984 golfbenasqueclub@arrakis.es CLUB DE GOLF JACA HUESCA 18 974350770 jacaclubgolf@gmail.com GOLF DE GUARA HUESCA 9 974340165 info@golfdeguara.es MARGAS GOLF HUESCA 18 + 9 par 3 974499400 informacion@margasgolf.es CAMPO MUNICIPAL DE GOLF EL CASTILLEJO TERUEL 9 606281867 administracion@golfelcastillejo.com AUGUSTA GOLF CALATAYUD ZARAGOZA 18 par 72 976891900 info@augustagolfcalatayud.com CLUB DE GOLF LA PEÑAZA ZARAGOZA 18 976342800 administracion@golflapenaza.com GOLF LOS LAGOS ZARAGOZA 18 976617613 administracion@golfloslagos.com REAL AERO CLUB DE ZARAGOZA ZARAGOZA 18 976366901 info@golfzaragoza.com LAS RANILLAS ZARAGOZA 9 976976804 comercial@lasranillasgolf.com CANTABRIA • FEDERACIÓN DE CANTABRIA SANTANDER 942239874 info@federacioncantabradegolf.com CAMPO DE GOLF ABRA DEL PAS CANTABRIA 15 942577597 abrapas@cantur.com CAMPO DE GOLF DE LA JUNQUERA CANTABRIA 9 942501040 lajunqueragolfclub@telefonica.net CAMPO DE GOLF DE NESTARES CANTABRIA 18 par 72 942771127 jmgutierrez@cantur.com CAMPO DE GOLF OYAMBRE CANTABRIA 9 647335167 info@realgolfcluboyambre.es CAMPO MUNICIPAL DE GOLF MATALEÑAS CANTABRIA 9 942203074 imd-golf@ayto-santander.es CLUB DE GOLF ROVACIAS CANTABRIA 9 942722543 clubdegolf@rovacias.com CLUB PARAYAS, S.D CANTABRIA 9 942250250 info@clubparayas.com GOLF SANTA MARINA CANTABRIA 18 942712248 info@golfsantamarina.com NOJA GOLF CANTABRIA 9 648106103 info@golfvilladenoja.com CLUB DE GOLF RAMON SOTA CANTABRIA 9 942506270 info@sotagolf.com REAL GOLF DE PEDREÑA CANTABRIA 18 + 9 942500001 info@rgpedrena.es CASTILLA LA MANCHA • FEDERACIÓN DE GOLF DE CASTILLA-LA MANCHA GUADALAJARA 949262300 federacion@fedgolfclm.com CLUB GOLF EL BONILLO ALBACETE 9 967370670 correo@clubdegolfelbonillo.com CLUB DE GOLF LAS PINAILLAS ALBACETE 18 par 72 967192200 info@clubdegolflaspinaillas.com CLUB DE GOLF LA LAGUNILLA ALBACETE 9 687025965 golflagunilla@elbonillo.es CLUB DE GOLF TOMELLOSO CIUDAD REAL 18 608004857 clubdegolftomelloso@clubdegolftomelloso.com EL REINO GOLF CIUDAD REAL 9 926690072 recepcion_golf@elreino.com CLUB DE GOLF MUDELA CIUDAD REAL 9 630051770 golfmudela@telefonica.net LA CAMINERA GOLF CIUDAD REAL 18 926344733 golfca@salleshotels.com CLUB DE GOLF CUESTA BLANCA CUENCA 9 967498282 correo@clubdegolfcuestablanca.es CLUB DE GOLF LA VEREDA CUENCA 18 969231107 golflavereda@navegalia.com CLUB DE GOLF LA LAGUNA DEL TITO CUENCA 9+9 969300442 info@molinoderusgolf.es VILLAR DE OLALLA GOLF CUENCA 18 par 72 969267198 recepcion@cuencagolfclub.es CABANILLAS GOLF GUADALAJARA 18 949324600 golfcabanillas@gmail.com GOLF DE VALDELUZ GUADALAJARA 18 949100233 informacion@golfdevaldeluz.com CLUB DE GOLF PABLO HERNANDEZ TOLEDO 9 925772230 cgpablohernandez@telefonica.net GOLF CAMPO DE LAYOS TOLEDO 18 925376745 info@layos-golf.com SEÑORIO DE ILLESCAS GOLF TOLEDO 9 925518359 info@senoriodeillescasgolf.com PALOMAREJOS GOLF TOLEDO 18 902142343 tienda@palomarejosgolf.com ESCALONA GOLF TOLEDO 18 925789803 reservas@escalonagolf.com CASTILLA Y LEON • FEDERACIÓN DE CASTILLA Y LEÓN VALLADOLID 983290784 secretaria@fgolfcyl.org CASINO ABULENSE CLUB DE GOLF AVILA 9 920220025 administracion@casinoabulense.com CLUB DE GOLF AREVALO AVILA 9 920300249 golfarevalo@yahoo.es CLUB DE GOLF EL FRESNILLO AVILA 18 920353276 campogolf@naturavila.es CLUB DE GOLF NAVALUENGA AVILA 9 920298040 golfnavaluenga@hotmail.com GOLF CANDELEDA AVILA 9 920380759 golfcandeleda@hotmail.com WEGOLF SANCHIDRIAN AVILA 18+9 920318423 gerencia@wegolf.es CLUB DE GOLF LERMA BURGOS 18 947171214 reservas@golflerma.com CLUB DE GOLF SALAS DE LOS INFANTES BURGOS 9 947382178 golfsalasdelosinfantes@yahoo.es CLUB DE GOLF VILLARIAS BURGOS 9 947573120 info@villariasgolf.com CLUB DEP. GOLF SALDAÑA DE BURGOS BURGOS 18 947404281 saldanagolf@golflerma.com RIOCEREZO CAMPO DE GOLF BURGOS 18 + 2 947431095 riocerezogolf@copsaec.es VALDORROS CLUB DE GOLF BURGOS 18 947560946 golfburgos@hotmail.com CLUB DE GOLF EL BIERZO LEON 9 987695129 golfdelbierzo@gmail.com CLUB DE GOLF HIERRO 3 LEON 9 600667534 secretaria@hierro3-reinodeleon.es CLUB DEP. GOLF LA COTA LEON 9 987701100 lacotasecretaria@yahoo.es LEON CLUB DE GOLF - PROSACYR OCIO LEON 18 987303400 prosacyr.ocio@gruposyv.com CAMPO MUNICIPAL DE GOLF “ISLA DOS AGUAS” PALENCIA 9 979721716 cmgisladosaguas@pmdpalencia.com GRIJOTA GOLF PALENCIA 9 979980021 recepcion@grijotagolf.es CAMPO DE GOLF DE SALAMANCA SALAMANCA 18 923329100 club@salamancagolf.com CAMPO DE GOLF VILLAMAYOR SALAMANCA 18 + 9 923337011 info.villamayorgolf@grupomrs.com CLUB DE GOLF DE BEJAR SALAMANCA 9 608228098 info@clubgolfbejar.com LA VALMUZA GOLF RESORT SALAMANCA 18 923049445 club@la-valmuza.com ANGELES DE SAN RAFAEL GOLF SEGOVIA 18 + 9 par 3 921174322 recepcion@asrgolf.com CLUB DE CAMPO EL TIRO SEGOVIA 9 921471733 clubtiro@telefonica.net; CLUB DE GOLF LAS LLANAS S.L. SEGOVIA 9 921067012 golf@lasllanas.com EL ESPINAR CLUB DE GOLF SEGOVIA 9 921182542 golfespinar@teleline.es GOLF VALDENARRA BERCIAL SEGOVIA 9 649042370 valdenarragolf@gmail.com LA FAISANERA SEGOVIA 18 921474212 reservas@lafaisaneragolf.es VALDEMAZO CLUB DE GOLF SEGOVIA 9 921520885 golfvaldemazo@hotmail.com CLUB DE GOLF LA DEHESA DE MORON SORIA 9 975306075 golfdehesademoron@hotmail.com CLUB DE GOLF SORIA SORIA 18 975271075 golfsoria@golfsoria.com NAVAGRULLA CLUB DE GOLF SORIA 9 975376322 navagrullagolf@gmail.com CLUB DE GOLF LA CERRADA SORIA 9 975365936 info@quintanares.es ALDEAMAYOR CLUB DE GOLF VALLADOLID 18 + 9 par 3 983552463 info@aldeamayorclub.com CLUB DE GOLF ENTREPINOS VALLADOLID 18 983590511 golfentrepinos@golfentrepinos.com CLUB DE GOLF LA GALERA VALLADOLID 9 983331977 deportes@lagalera.net SOTOVERDE GOLF VALLADOLID 18 983090175 info@complejodeportivosotoverde.es CAMPO DE GOLF DE VILLARRIN ZAMORA 9 980580189 golfvillarrin@gmail.com CLUB DE GOLF EL MADERAL ZAMORA 9 616773232 golfmaderal@gmail.com

Special WTM

| November 2014

Web www.escueladegolfmaj.es www.rcpineda.com www.clubhatoverde.es www.sevillagolf.com www.lasminasgolf.com www.clubzaudingolf.com www.turismoydeporte.es www.aragongolf.com www.clubdegolfjaca.com www.golfguara.es www.margasgolf.com www.golfelcastillejo.es www.augustagolfcalatayud.com www.golflapenaza.com www.golfloslagos.com www.lasranillas.com/golf www.federacioncantabradegolf.com www.golfabradelpas.com www.golflajunquera.com www.cantur.com www.realgolfcluboyambre.es www.santanderdeportes.es www.rovacias.com www.clubparayas.com www.golfsantamarina.com www.noja-golf.com www.golframonsota.com www.realgolfdepedrena.com www.fedgolfclm.com www.clubdegolfelbonillo.com www.clubdegolflaspinaillas.com www.elbonillo.es www.elreinogolf.com www.mudelagolf.com www.lacamineragolf.com www.clubdegolfcuestablanca.es www.lavereda.org www.molinoderusgolf.es www.cuencagolfclub.es www.cabanillasgolf.com www.golfdevaldeluz.com www.layos-golf.com www.senoriodeillescasgolf.com www.palomarejosgolf.com www.escalonagolf.com www.federaciondegolfdecastillayleon.org www.casinoabulense.com www.clubdegolfarevalo.com www.naturavila-elfresnillo.com www.golfnavaluenga.es www.golfcandeleda.com www.wegolf.es www.golflerma.com www.golfsalas.blogia.com www.villariasgolf.com www.camposdecastilla.com www.riocerezogolf.es www.golfburgos.com www.golfbierzo.es www.hierro3-reinodeleon.es www.golfdeleon.com www.pmdpalencia.com www.grijotagolf.es www.salamancagolf.com www.salamancaforum.com www.clubgolfbejar.com www.la-valmuza.com www.asrgolf.com www.clubeltiro.com www.lasllanas.com www.golfespinarclub.iespana.es www.valdenarragolf.com www.lafaisaneragolf.es www.arrakis.es www.golfladehesademoron.com www.golfsoria.com www.quintanares.es www.aldeamayorclub.com www.golfentrepinos.com www.lagalera.net www.complejodeportivosotoverde.es www.golfvillarrin.com www.elmaderal.es

GOLF COURSES Course Province Holes Tel +34 E-mail CATALUNYA • FEDERACIÓN CATALANA BARCELONA 934145262 catgolf@catgolf.com CALDES GOLF BARCELONA 9 + 9 +3 938626265 golfcaldes@gmail.com CLUB DE GOLF SANT CUGAT BARCELONA 18+9 936743908 recepcion@golfsantcugat.com CLUB DE GOLF MONTBRU MOIA BARCELONA 9 937449168 info@golfmoia.com CLUB DE GOLF CAN BOSCH SANT FELIU BARCELONA 9 938663096 golfsantfeliu@grupbroquetas.com CLUB DE GOLF CASTELLTERCOL BARCELONA 9 938668620 secretaria@golfcastelltercol.cat CLUB DE GOLF VALLROMANES BARCELONA 18 935729064 comite@golfvallromanes.com GOLF SANT JOAN BARCELONA 18 935442440 recepcio@golfsantjoan.com REAL CLUB DE GOLF EL PRAT BARCELONA 45 937281000 rcgep@rcgep.com CAMPO DE GOLF MUN. DE MATADEPERA BARCELONA 9 937300516 golf@matadepera.cat MANRESSA GOLF CLUB BARCELONA 18 938352882 golf@ollerdelmas.com GOLF LA ROQUETA BARCELONA 9 938331328 info@golflaroqueta.es CLUB DE GOLF LLAVANERAS BARCELONA 18 937926050 club@golfllavaneras.com CLUB DE GOLF HCP1 BARCELONA 18 par 3 937913001 info@hcp1.es GOLF SANT VICENÇ DE MONTALT BARCELONA 18 937915111 recepcion@golfsantvicens.es VILALBA CLUB DE GOLF BARCELONA 18 par 71 938444886 vilalbagolf@vilalba golf.com LA GARRIGA GOLF BEST 18 BARCELONA 18 938612751 info@lagarrigapar3.com GOLF PUBLIC TARADELL BARCELONA 9 938126678 golfpublictaradell@yahoo.es GOLF MONTANYA BARCELONA 18 938840170 info@golfmontanya.com CLUB DE GOLF BARCELONA BARCELONA 18+9 937728800 info@golfdebarcelona.com CLUB DE GOLF TERRAMAR BARCELONA 18 938940580 info@golfterramar.com CAN CUYAS GOLF BARCELONA 9 936855566 info@cancuyasgolf.com CLUB DE GOLF COSTA BRAVA GIRONA 18 972837150 info@golfcostabrava.com CLUB GOLF D’ARO GIRONA 18 par 72 + 9 par 3 972816727 info@golfdaro.com GOLF PLATJA DE PALS GIRONA 18 972667739 info@golfplatjadepals.com EMPORDA GOLF GIRONA 36 972760450 info@empordagolf.com PGA GOLF DE CATALUÑA GIRONA 36 972472577 info@pgacatalunya.com MAS PAGES GOLF GIRONA 18 972561001 golf@maspages.com GOLF GIRONA GIRONA 18 972171641 golfgirona@golfgirona.com CLUB DE GOLF PERELADA GIRONA 18 972538287 casa.club@golfperalada.com GOLF SANT MARC GIRONA 18 par 52 972883411 info@golfsantmarc.com REAL CLUB DE GOLF DE CERDAÑA GIRONA 18+9 972141401 info@rcgcerdanya.com FONTANALS GOLF GIRONA 18 + 3 972144374 info@fontanalsgolf.com TORREMIRONA GOLF CLUB GIRONA 18 972553737 info@golftorremirona.com CLUB DE GOLF CAMPRODON GIRONA 9 972130125 golf_camprodon@eresmas.com CLUB DE GOLF PORT DEL COMTE LERIDA 9 par 32 973480950 marketing@portdelcomte.net RAIMAT CLUB DE GOLF LLEIDA 18 973737540 gerencia@raimatgolf.com CLUB DE GOLF RIBERA SALADA LLEIDA 9 973299282 riberasalada@eresmas.com ARAVELL GOLF LLEIDA 18 973360066 secretaria@aravellgolfclub.com CLUB DE GOLF REUS AIGÜESVERDS TARRAGONA 18 977752725 recepcion@golflespalmeres.com CLUB DE GOLF BONMONT TARRAGONA 18 977818140 golf@bonmont.es PITCH AND PUTT VENDRELL TARRAGONA 18 977668031 info@pitchandputtvendrell.es CLUB DE GOLF COSTA DORADA TARRAGONA TARRAGONA 18 977653361 club@golfcostadoradatarragona.com GOLF LA GRAIERA TARRAGONA 18 977168032 info@graiera.es LUMINE GOLF & BEACH CLUB (GOLF PORTAVENTURA) TARRAGONA 9 par 34 977129070 Golf@Lumine.com COMUNIDAD DE MADRID • FEDERACIÓN DE GOLF DE MADRID MADRID 915567134 info@fedgolfmadrid.com AYMERICH GOLF CENTER SOMONTES GOLF MADRID 9 913161343 somontes@aymerichgolf.com CAMPO DE GOLF BASE AEREA DE TORREJON MADRID 18 916274793 golftorrejon@hotmail.com CAMPO DE GOLF DE SOMOSAGUAS MADRID 9 913521647 somosaguasgolf@procisa.com GOLF LOS RETAMARES MADRID 18 916202540 comercialgolf@retamaresgolf.com CDM “LA DEHESA” MADRID 9 915095591 ladehesa@et.mde.es CLUB DE GOLF LA DEHESA MADRID 18 918157022 secretaria@golfladehesa.es CENTRO DEPORTIVO BARBERAN Y COLLAR MADRID 9 916489527 cdeabarberan@terra.es CENTRO NACIONAL DE LA RFEG MADRID 18 913769060 info@centronacionalgolf.com CLUB DE CAMPO VILLA DE MADRID MADRID 36 + 9 915502010 deportes@clubvillademadrid.com CLUB DE GOLF ARANJUEZ MADRID 9 918916698 golfdearanjuez@telefonica.net CLUB DE GOLF ENCINAR MADRID 9 918674516 encinargolf@gmail.com LAS REJAS GOLF MAJADAHONDA MADRID 9 916347930 lasrejasgolf@lasrejasgolf.com CLUB DE GOLF LOMAS-BOSQUE MADRID 27 916167500 golf@lomas-bosque.com CLUB DE GOLF OLIVAR DE LA HINOJOSA MADRID 18 + 9 par 3 917211989 go@golfolivar.com CLUB JARAMA R.A.C.E. MADRID 18 + 9 par 3 916570011 golf@race.es CLUB LAS ENCINAS DE BOADILLA MADRID 9 916322746 golflasencinas@clubdelasencinas.com EL ROBLEDAL GOLF MADRID 18 918859659 golf@elrobledalgolfmadrid.com GOLF JARDIN DE ARANJUEZ MADRID 18 678973421 caddiemaster@clubgolfjardinaranjuez.es GOLF LA MORALEJA MADRID 72 y 9 de par 3 916500700 info@golflamoraleja.com GOLF PARK MADRID 9 par 3 916614444 info@golfpark.es GOLF SANTANDER MADRID 18 912895585 mastercaddie@golfsantander.es GOLF VILLA DEL ESCORIAL MADRID 9 918960785 GREEN PADDOK MADRID 9 918595107 info@greenpaddock.com REAL CLUB DE GOLF LA HERRERIA MADRID 18 918905111 administración@golflaherreria.com NUEVO CLUB DE GOLF DE MADRID MADRID 18 916300820 ncg@golflasmatas.e.telefonica.net CAMPO DE GOLF PALACIO DEL NEGRALEJO MADRID 9+9 916690422 oficina@golfnegralejo.com REAL CLUB DE LA PUERTA DE HIERRO MADRID 36 + 9 par 3 913161745 recepcion@rcphierro.com REAL SOCIEDAD HIPICA ESPAÑOLA CLUB CAMPO MADRID 36 916571018 deportes@rshecc.es CENTRO DE TECNIFICACION DE GOLF DE LA FGM MADRID 9 913768770 virginia.ramos@fedgolfmadrid.com ENCIN GOLF HOTEL MADRID 18 918307069 encin@encingolf.com CLUB QUIJORNA MADRID 36 628643411 club@quijornagolf.es GOLF CANAL MADRID 9 915357614 comunicacion@golfcanal.com MAJADAHONDA CENTER GOWFING MADRID 9 par 3 916371566 escuelagolfmajadahonda@hotmail.com CAMPO DE GOLF EL ESTUDIANTE MADRID 9 91 7048194 info@clubelestudiante.com COMUNIDAD FORAL DE NAVARRA • FEDERACIÓN NAVARRA DE GOLF NAVARRA 948210132 fngolf@fnavarragolf.com CLUB DE GOLF CASTILLO DE GORRAIZ NAVARRA 18 948337073 tienda@golfgorraiz.com CLUB DE GOLF ULZAMA NAVARRA 18 948305162 info@golfulzama.com LIZASO GOLF NAVARRA 9 619700456 info@lizasogolf.com CLUB DE GOLF ZUASTI NAVARRA 18 948302900 golf@zuasti.com COMUNIDAD VALENCIANA · FEDERACION COMUNIDAD VALENCIANA VALENCIA 963935403 federacion@golfcv.com CLUB DE GOLF BONALBA ALICANTE 18 965955955 golfbonalba@golfbonalba.com EL PLANTIO GOLF ALICANTE 18 + 9 965189115 elplantiogolf@elplantio.com LA FINCA GOLF ALICANTE 18 966729010 golflafinca@grupoquara.com LA MARQUESA GOLF ALICANTE 18 966714258 info@lamarquesagolf.es CAMPO DE GOLF VILLAMARTIN ALICANTE 18 966765170 golfvillamartin@grupoquara.com

Web www.catgolf.com www.golfdecaldes.com www.golfsantcugat.com www.golfmoia.com www.golfsantfeliu.com www.golfcastelltercol.cat www.golfvallromanes.com www.golfsantjoan.com www.realclubdegolfelprat.com golf@matadepera.cat www.ollerdelmas.com www.golflaroqueta.es www.golfllavaneras.com www.hcp1.es www.golfsantvicens.es www.vilalbagolf.com www.lagarrigapar3.com www.golfpublictaradell.com www.golfmontanya.com www.golfdebarcelona.com www.golfterramar.com www.cancuyasgolf.com www.golfcostabrava.com www.golfdaro.com www.golfplatjadepals.com www.empordagolf.com www.pgacatalunya.com www.maspages.com www.golfgirona.com www.golfperalada.com www.golfsantmarc.com www.rcgcerdanya.com www.fontanalsgolf.com www.golftorremirona.com www.golfcampodron.es www.portdelcomte.net www.raimatgolf.com www.aravellgolfclub.com www.golfreusaiguesverds.com www.bonmont.es www.pitchandputtvendrell.es www.golfcostadoradatarragona.com www.graiera.es www.lumine.com www.fedgolfmadrid.com www.aymerich.com www.retamaresgolf.com www.ladehesa.org www.golfladehesa.es www.cngolf.es www.clubvillademadrid.com www.clubdegolfaranjuez.es www.lasrejasgolf.com www.lomas-bosque.com www.golfolivar.com www.race.es www.clublasencinas.com www.elrobledalgolfmadrid.com www.clubgolfjardinaranjuez.es www.golflamoraleja.com www.golfpark.es www.golfsantander.es www.greenpaddock.com www.golflaherreria.com www.golfnegralejo.com www.rcphierro.com www.rshecc.es www.centrotecnificacion.fedgolfmadrid.com www.encingolf.com www.quijornagolf.es www.golfcanal.com www.gowfing.com www.clubelestudiante.co www.fnavarragolf.com www.golfgorraiz.com www.golfulzama.com www.lizasogolf.com www.zuasti.com www.golfcv.com www.golfbonalba.com www.elplantio.com www.grupoquara.com www.lamarquesagolf.es www.grupoquara.com

Special WTM

| November 2014

GOLF COURSES Course Province Holes Tel +34 E-mail GOLF RAMBLAS DE CAMPOAMOR ALICANTE 18 966774728 golflasramblas@grupoquara.com REAL CLUB DE GOLF CAMPOAMOR ALICANTE 18 965321366 golf@lomasdecampoamor.es LO ROMERO GOLF ALICANTE 18 966766887 info@loromerogolf.es LAS COLINAS GOLF & COUNTRY CLUB ALICANTE 18 965324004 golf@lascolinasgolf.es VISTABELLA GOLF ALICANTE 11 966107846 bookings@vistabellagolf.com CLUB GOLF SOL DE PONIENTE-LAS REJAS ALICANTE 9 966889775 reservasbenidorm@lasrejasgolf.com VILLAITANA GOLF ALICANTE 36 966813013 caddymaster@villaitanagolf.es ALICANTE GOLF ALICANTE 18 965152043 clubgolf@alicantegolf.com CLUB DE GOLF SIERRA CORTINA ALICANTE 18 par 3 966112093 pitchandputt@sierracortinaresort.com CLUB DE GOLF DON CAYO ALICANTE 9 965848046 info@golfdoncayo.com ALENDA GOLF ALICANTE 18 965620521 cadymaster@alendagolf.com FONT DEL LLOP GOLF RESORT ALICANTE 18 966126767 info@fdlgolf.es CLUB DE GOLF IFACH ALICANTE 9 966497114 info@golfifach.com CLUB DE GOLF JAVEA ALICANTE 9 965792584 golfenjavea@wanadoo.es LA SELLA GOLF ALICANTE 27 966454252 info@lasellagolf.com EQUELITE VILLENA GOLF ALICANTE 9 965807092 golf@equelite.com CLUB DE GOLF COSTA DE AZAHAR CASTELLON 9 964280979 info@golfcostadeazahar.com CLUB DE CAMPO DEL MEDITERRANEO CASTELLON 18 964321227 club@ccmediterraneo.com PANORAMICA GOLF SPORTS & RESORT CASTELLON 18+3par3+18 964493072 info@panoramicaclubdegolf.com CAMPO DE GOLF PARADOR EL SALER VALENCIA 18 961610384 saler.golf@parador.es CLUB DE GOLF ESCORPION VALENCIA 27+9 961601211 escorpion@clubescorpion.com FORESSOS GOLF VALENCIA 18 961221660 info@foressosgolf.com CLUB DE GOLF EL BOSQUE VALENCIA 18 961808000 golf.office@elbosquegolf.com COFRENTES GOLF VALENCIA 9 par 3 650389181 cofrentesgolf@balneario.com CLUB DE GOLF DE GANDIA VALENCIA 18 962873208 clubgolf.gandia@telefonica.net CAMPO DE GOLF OLIVA NOVA VALENCIA 18 962857666 caddy@olivanovagolf.com CLUB DE GOLF MANISES VALENCIA 9 961534069 info@clubgolfmanises.es LA GALIANA CAMPO DE GOLF VALENCIA 18 961103838 reservas@lagalianagolf.com CLUB DE GOLF MASIA DE LAS ESTRELLAS VALENCIA 9 960442200 info@masiadelasestrellas.com CLUB DE GOLF REQUENA VALENCIA 9 619876288 info@golfrequena.com EXTREMADURA FEDERACION EXTREMEÑA DE GOLF CACERES 927214379 federacion@fexgolf.es GOLF DEL GUADIANA BADAJOZ 18 924448188 golfguadiana@golfguadiana.es DON TELLO CLUB DE GOLF DE MERIDA BADAJOZ 9 924123038 dontello@dontellogolf.com NORBA CLUB DE GOLF CACERES 18 927231441 norbagolf@norbagolf.es TALAYUELA GOLF CACERES 18 par 72 927667024 info.talayuelagolf@gmail.com GALISTEO GOLF CACERES 18 par 3 615135486 galisteogolf@gmail.com ISLA VALDECAÑAS CACERES 18 927610730 info@golfvaldecanas.es PARRALUZ GOLF CACERES 9 608793904 parraluzgolf@hotmail.es GALICIA FEDERACION GALLEGA DE GOLF A CORUÑA 981919030 fggolf@fggolf.com AS MARIÑAS PITCH & PUTT A CORUÑA 18 688925151 infor@golfpaderne.com BARBANZA GOLF (BOIRO) A CORUÑA 18 633610799 barbanzagolf@barbanzagolf.com CLUB DE GOLF CAMPOMAR A CORUÑA 9 981453910 info@clubcampomar.com CLUB DE GOLF VAL DE ROIS A CORUÑA 9 981810864 info@golfrois.com GOLPE PITCH & PUTT A CORUÑA 9 981739699 info@golpegolf.com HERCULES CLUB DE GOLF A CORUÑA 18 981642545 info@herculesgolf.com CAMPO MUNICIPAL GOLF TORRE DE HERCULES A CORUÑA 9 par 3 981209680 administracion@golflatorre.net MIÑO GOLF CLUB A CORUÑA 18 616643618 minogolf@aymerichgolf.com REAL AERO CLUB DE SANTIAGO A CORUÑA 18 98888276 gerencia@aerosantiago.es REAL CLUB DE GOLF DE LA CORUÑA A CORUÑA 18 981285200 info@clubgolfcoruna.com TAMBRE GOLF A CORUÑA 9 680763984 golftambre@yahoo.es BALNEARIO DE GUITIRIZ LUGO 9 982371431 casagolf@balneariodeguitiriz.com CLUB DE GOLF DE LUGO LUGO 9 982176314 golflugo@golflugo.com CLUB DE GOLF RIO CABE LUGO 9 par 3 982418279 info@golfriocabe.com OCA GOLF RESORT AUGAS SANTAS LUGO 18 982456705 golf@augassantas.es GOLF PILAR SARRIA LUGO 9 652982456 elpilar@golfsarria.com GOLF PAZO DA TOUZA OURENSE 18 690684182 MONTEALEGRE CLUB DE GOLF OURENSE 18 par 3 + 9 988256118 administracion@montealegreclubdegolf.es POZO DO LAGO GOLF OURENSE 9 676903785 pozodolago@gmail.com CAMPO DE GOLF BALNEARIO MONDARIZ PONTEVEDRA 18 986656200 gerentegolf@balneariodemondariz.com CLUB DE GOLF RIA DE VIGO PONTEVEDRA 18 986327051 info@riadevigogolf.com CAMPO DE GOLF DE MEIS PONTEVEDRA 18 986680400 meis@campodegolfmeis.com GOLF LA TOJA PONTEVEDRA 9 986730158 info@latojagolf.com REAL AERO CLUB DE VIGO PONTEVEDRA 9 986486645 info@racvigo.es ILLES BALEARS • FEDERACIÓN BALEAR ILLES BALEARS 971722753 fbgolf@fbgolf.com CANYAMEL GOLF ILLES BALEARS 18 971841313 info@canyamelgolf.com CLUB DE GOLF ALCANADA ILLES BALEARS 18 971549560 info@golf-alcanada.com CLUB DE GOLF ANDRATX ILLES BALEARS 18 971236280 info@golfdeandratx.com CAPDEPERA GOLF ILLES BALEARS 18 971818500 info@golfcapdepera.com CLUB DE GOLF IBIZA ILLES BALEARS 27 971196052 info@golfibiza.com CLUB DE GOLF PONIENTE ILLES BALEARS 18 971130148 golf@ponientegolf.com CLUB DE GOLF SON PARC ILLES BALEARS 18 971188875 info@menorcagolf.es CLUB DE GOLF SON SERVERA ILLES BALEARS 18 971840096 reservas@golfsonservera.com VALL D’OR GOLF ILLES BALEARS 18 971837001 valldorgolf@valldorgolf.com GOLF DE SON TERMENS ILLES BALEARS 18 971617862 reservas@golfsontermens.com GOLF MAIORIS ILLES BALEARS 18 971748315 recepcion@golfmaioris.es GOLF PARK MALLORCA - PUNTIRO ILLES BALEARS 18 971797330 reservas@golfparkmallorca.com GOLF POLLENSA ILLES BALEARS 9 971533216 rec@golfpollensa.com GOLF ROTANA GREENS ILLES BALEARS 9 971845685 info@reservarotana.com CLUB DE GOLF SANTA PONSA (I, II, III) ILLES BALEARS 18 971690211 golf1@golf-santaponsa.com GOLF SON GUAL ILLES BALEARS 18 971785888 info@son-gual.com SON MUNTANER GOLF ILLES BALEARS 18 971783030 golf.mallorca@arabellagolf.com SON QUINT GOLF ILLES BALEARS 18 971783030 golf.mallorca@arabellagolf.com CLUB DE GOLF SON ANTEM ILLES BALEARS 18+18 971129200 mallorca.golfclub@vacationclub.com PULA GOLF ILLES BALEARS 18 971817034 reservas@pulagolf.com REAL GOLF BENDINAT ILLES BALEARS 18 971405200 info@realgolfbendinat.com SON VIDA GOLF ILLES BALEARS 18 971783030 golf.mallorca@arabellagolf.com ISLAS CANARIAS- GRAN CANARIA • FEDERACIÓN DE CANARIAS LAS PALMAS DE GRAN CANARIA 928432021 laspalmas@federacioncanariagolf.com ANFI TAURO GOLF LAS PALMAS DE GRAN CANARIA 18 928560462 golf@anfi.es CAMPO DE GOLF DE MASPALOMAS LAS PALMAS DE GRAN CANARIA 18 928762581 reservas@maspalomasgolf.net EL CORTIJO CLUB DE CAMPO LAS PALMAS DE GRAN CANARIA 18 928711111 info@elcortijo.es

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| November 2014

Web www.grupoquara.com www.lomasdecampoamor.es www.loromerogolf.com www.lascolinasgolf.es www.vistabellagolf.com www.lasrejasopenclub.com www.villaitana.com www.alicantegolf.com www.sierracortinagolfresort.com www.golfdoncayo.es www.alendagolf.com www.fdlgolf.es www.ifachgolf.com www.clubdegolfjavea.com www.lasellagolfresort.com www.equelitegolf.com www.golfcostadeazahar.com www.ccmediterraneo.com www.panoramicaclubdegolf.com www.parador.es www.clubescorpion.com www.foressosgolf.com www.elbosquegolf.com www.cofrentesgolf.com www.olivanova.com www.realclubgolfmanises.es www.lagalianagolf.com www.masiadelasestrellas.com www.golfrequena.com www.fexgolf.com www.golfguadiana.es www.dontellogolf.com www.norbaclub.es www.talayuelagolf.com www.galisteogolf.es www.golfvaldecanas.es

www.fggolf.com www.golfpaderne.com www.barbanzagolf.com www.clubcampomar.com www.golfrois.com www.golpegolf.com www.herculesgolf.com www.centrosupera.com www.golfmino.com www.aerosantiago.es www.clubgolfcoruna.com www.balneariodeguitiriz.com www.golflugo.com www.riocabe.com www.augassantas.es www.golfsarria.com www.montealegreclubdegolf.com www.pozodolagogolf.com www.balneariodemondariz.com www.riadevigogolf.com www.campodegolfmeis.com www.latojagolf.com www.racvigo.com www.fbgolf.com www.canyamelgolf.com www.golf-alcanada..com www.golfdeandratx.com www.golfcapdepera.com www.golfibiza.com www.ponientegolf.com www.golfsonparcmenorca.com www.golfsonservera.com www.valldorgolf.com www.golfsontermens.com www.golfmaioris.es www.golfparkmallorca.com www.golfpollensa.com www.reservarotana.com www.golf-santaponsa.com www.son-gual.com www.sonmuntanergolf.com www.sonmuntanergolf.com www.sonantemgolf.com www.pulagolf.com www.realgolfbendinat.com www.sonmuntanergolf.com www.federacioncanariagolf.com www.anfi.com www.maspalomasgolf.net www.elcortijo.es

GOLF COURSES Course Province Holes Tel +34 E-mail Web LAS PALMERAS GOLF CLUB LAS PALMAS DE GRAN CANARIA 18 par 3 928222333 info@laspalmerasgolf.es www.laspalmerasgolf.com LOPESAN MELONERAS GOLF LAS PALMAS DE GRAN CANARIA 18 par 71 928145309 melonerasgolf@lopesan.com www.lopesan.com REAL CLUB DE GOLF LAS PALMAS LAS PALMAS DE GRAN CANARIA 18 928351050 rcglp@realclubdegolfdelaspalmas.com www.realclubdegolfdelaspalmas.com CLUB DE GOLF EL SALOBRE LAS PALMAS DE GRAN CANARIA 36 928010103 reservas@salobregolfresort.com; salobregolf@satocan.com www.salobregolfresort.com ISLAS CANARIAS - FUERTEVENTURA GOLF CLUB FUERTEVENTURA LAS PALMAS DE GRAN CANARIA 18 928160034 fuerteventuragolf@anjoca.com www.fuerteventuragolfclub.com GOLF CLUB SALINAS DE ANTIGUA LAS PALMAS DE GRAN CANARIA 18 928877272 info@salinasgolf.com www.salinasgolf.com PLAYITAS GOLF LAS PALMAS DE GRAN CANARIA 18 928860400 info@playitas.net www.playitas.net ISLAS CANARIAS-LANZAROTE COSTA TEGUISE GOLF LAS PALMAS DE GRAN CANARIA 18 928590512 info@costateguisegolf.com www.costateguisegolf.com LANZAROTE GOLF LAS PALMAS DE GRAN CANARIA 18 928514050 recepcion@lanzarotegolfresort.com www.lanzarotegolfresort.com ISLAS CANARIAS - TENERIFE AMARILLA GOLF & COUNTRY CLUB SANTA CRUZ DE TENERIFE 18 922730319 info@amarillagolf.es www.amarillagolf.es GOLF DE LAS AMERICAS SANTA CRUZ DE TENERIFE 18 922752005 info@golf-tenerife.com www.golflasamericas.com BUENAVISTA GOLF SANTA CRUZ DE TENERIFE 18 922129034 reservas@buenavistagolf.es www.buenavistagolf.es GOLF COSTA ADEJE SANTA CRUZ DE TENERIFE 18+9 922710000 reservas@golfcostaadeje.com www.golfcostaadeje.com GOLF DEL SUR SANTA CRUZ DE TENERIFE 27 922738170 golfdelsur@golfdelsur.es www.golfdelsur.es CLUB DE GOLF LA ROSALEDA SANTA CRUZ DE TENERIFE 9 par 3 922373000 info@golflarosaleda.es www.golflarosaleda.es GOLF LOS PALOS SANTA CRUZ DE TENERIFE 9 pares 27 922169080 mail@golflospalos.com www.golflospalos.com REAL CLUB DE GOLF TENERIFE SANTA CRUZ DE TENERIFE 18 922636607 reservas@rcgt.es www.rcgt.es ABAMA GOLF SANTA CRUZ DE TENERIFE 18 par 72 922126300 golf@abamahotelresort.com www.ritzcarlton.com/abama ISLAS CANARIAS-LA GOMERA TECINA GOLF SANTA CRUZ DE TENERIFE 18 par 71 922145950 tecinagolf@fredolsen.es www.tecinagolf.com LA RIOJA · FEDERACIÓN DE GOLF DE LA RIOJA LA RIOJA 941499312 fedriojanagolf@federacionriojanadegolf.net www.frgolf.es RIOJA ALTA GOLF LA RIOJA 18 941340895 info@golfrioja.com www.golfrioja.com CLUB DE GOLF SOJUELA LA RIOJA 18 941446710 golf.sojuela@gmail.com EL CAMPO DE LOGROÑO LA RIOJA 18 par 72 + 9 par 27 941511360 golflogrono@fcc.es www.golflogrono.es MELILLA · FEDERACION MELILLENSE DE GOLF MELILLA 665831648 federgolfmelilla@yahoo.es PAIS VASO • FEDERACIÓN VASCA DE GOLF GUIPUZCOA 943293508 info@fvgolf.com www.fvgolf.com CLUB DE GOLF DE LARRABEA ALAVA 18+6 par 3 945465485 info@larrabea.com www.larrabea.com IZKI-GOLF ALAVA 18 945378262 recepcion@izkigolf.com www.izkigolf.com ZUIA CLUB DE GOLF ALAVA 9 945430922 zuiagolf@zuiagolf.com www.zuiagolf.com GOLF JUNDIZ ALAVA 9 par 3 945357888 info@golfjundiz.com www.golfjundiz.com GOIBURU GOLF CLUB GUIPUZCOA 9 943300845 club@goiburugolf.com www.goiburugolfclub.com REAL GOLF CLUB DE SAN SEBASTIAN GUIPUZCOA 18 943616845 rgcss@golfsansebastian.com www.golfsansebastian.com GOLF ZARAUZ GUIPUZCOA 9 943830145 info@golfzarauz.com www.golfzarauz.com R.N.C.G.S.S. BASOZABAL GUIPUZCOA 18 943467642 recepcion@golfbasozabal.com www.golfbasozabal.com CLUB DE GOLF PALACIO URGOITI VIZCAYA 9 946746932 golf@palaciourgoiti.com www.palaciourgoiti.com MEAZTEGI GOLF VIZCAYA 18 + 9 par 3 946364370 info@meaztegigolf.es www.meaztegigolf.es REAL SOCIEDAD DE GOLF DE NEGURI VIZCAYA 18 944910200 rsgn@rsgolfneguri.com CLUB DE CAMPO LAUKARIZ VIZCAYA 27 946740858 cclaukariz@euskalnet.net www.cclaukariz.com GANGUREN GOLF VIZCAYA 18 946565505 info@gangurengolf.com www.gangurengolf.com GOLF DERIO VIZCAYA 9 944540574 deriogolf@gmail.com www.deriogolf.com PRINCIPADO DE ASTURIAS • FEDERACIÓN DEL PRINCIPADO DE ASTURIAS ASTURIAS 985339141 fgpa@fedegolfasturias.com www.fedegolfasturias.com CLUB DE GOLF LA FRESNEDA ASTURIAS 9 par 68 985267301 info@clubdegolflafresneda.es www.clubdegolflafresneda.es CLUB DE GOLF LAS CALDAS ASTURIAS 18 985798132 lascaldas@golflascaldas.com www.golflascaldas.com REAL CLUB DE GOLF LA BARGANIZA ASTURIAS 18 985742468 info@labarganiza.com www.labarganiza.com CLUB DE GOLF VILLAVICIOSA ASTURIAS 9 + 9 985892632 deportivo@villaviciosagolf.com www.villaviciosagolf.com CAMPO MUNICIPAL DE GOLF “LA LLOREA” ASTURIAS 18 985181030 administraciongolf.pdm@gijon.es; www.golflallorea.com CAMPO MUNICIPAL DE GOLF EL TRAGAMON ASTURIAS 9 985365379 madera3@madera3.es www.madera3.es REAL CLUB DE GOLF DE CASTIELLO ASTURIAS 18 985366313 info@castiello.com www.castiello.com DEVA GOLF ASTURIAS 18 985133140 info@devagolf.es www.devagolf.es LOS BALAGARES GOLF ASTURIAS 18 985535178 losbalagares@losbalagaresgolf.com www.losbalagaresgolf.com CLUB DE GOLF LA MORGAL ASTURIAS 9 par 72 985771675 info@lamorgalgolf.com www.golflamorgal.com GOLF MUNICIPAL DE LLANES ASTURIAS 18 par 72 985417230 golf@ayuntamientodellanes.com www.ayunamientodellanes.com CLUB DE GOLF LA RASA BERBES ASTURIAS 18 628011908 larasadeberbes@hotmail.com www.golflarasa.com CLUB DE GOLF PALACIO DE RUBIANES ASTURIAS 9 985707612 info@golfrubianes.com www.golfrubianes.com ALDAMA GOLF PITCH AND PUTT ASTURIAS 9 par 3 985408640 pitchandputt@hotelaldamagolf.com www.hotelaldamagolf.com CLUB DE GOLF LUARCA ASTURIAS 9 985470645 golfluarca@gmail.com www.luarcagolf.com CIERRO GRANDE C. GOLF ASTURIAS 9 985472519 info@cierrogrande.com www.cierrrogrande.com CASTROPOL GOLF ASTURIAS 9 607407671 info@casacachon.com www.castropolgolf.com REGION DE MURCIA • FEDERACIÓN DE LA REGIÓN DE MURCIA MURCIA 968284832 info@fgolfmurcia.com www.fgolfmurcia.com CLUB DE GOLF ALTORREAL MURCIA 18 968648144 direccion@golfaltorreal.es www.golfaltorreal.es GOLF TORRE-PACHECO MURCIA 9 968585111 clubgolftorrepacheco@cajamurcia.es www.golftorrepacheco.es CLUB DE GOLF HACIENDA DEL ALAMO MURCIA 18 + 6 968157236 golfers@hdagolf.com www.clubdegolfhda.com LA MANGA CLUB (3 CAMPOS) MURCIA 54 968331234 golf@lamangaclub.com www.lamangaclub.es LA SERENA GOLF MURCIA 18 968575576 LA TORRE GOLF RESORT MURCIA 18 968032240 reservas@irmgolfexperience.com www.irmgolfexperiencie.com MOSA GOLF RESORT MURCIA 27 + 9 968607209 info@thekeyforgolf.es www.mosatrajectum.com CAMPOSOL CLUB DE GOLF MURCIA 18 968978886 info@camposolclubdegolf.com www.camposolclubdegolf.com MAR MENOR GOLF MURCIA 18 968041765 reservas@irmgolfexperience.com www.irmgolfexperience.com PERALEJA GOLF MURCIA 18 968607575 info@clubdegolflaperaleja.com www.peralejagolf.com HACIENDA RIQUELME GOLF MURCIA 18 par 72 968038051 reservas@irmgolfexperiencie.com www.irmgolfexperiencie.com RODA GOLF MURCIA 18 968173093 golfcourse@rodagolf.com www.rodagolfcourse.com EL VALLE GOLF MURCIA 18 par 71 902500304 evgrgolf@polarisworld.com www.mnicklausgolftrail.es CLUB “UNITED GOLF RESORTS LA TERCIA” MURCIA 9 968104499 info@urg-laterciagolf.com www.laterciagolf.com LORCA GOLF RESORT MURCIA 18 968113535 infogolf@lorcaresort.com www.lorcaresort.com ALHAMA SIGNATURE GOLF MURCIA 18 968328008 reservas@irmgolfexperience.com www.irmgolfexperience.com SAURINES GOLF MURCIA 18 638612797 reservas@irmgolfexperience.com www.irmgolfexperience.com CONVERA GOLF CLUB MURCIA 18 968380412 Corveragolfclub@corveragolf.com www.corveraclubdegolf.com SIERRA GOLF MURCIA 18 968130070 info@grupomasa.com www.grupomasa.com VENEZIOLA GOLF MURCIA 9 968147082 mmgrgolf@polarisworld.com www.polarisworld.com

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| November 2014

REP

Sailing, triathlons, fun runs, marathons and cycling trials prolong the high season in Spain

The growth of sports tourism multiplies the number of competitions with foreign participants

Sports tourism is booming the world over. Thanks to its favourable weather which allows for all kinds of sporting events to be held all year round, plus its exceptional natural qualities, Spain is blessed with all the best conditions to become one of the most popular destinations. Ironman participants during the swim trial in Mallorca in September Photo credit: Charlie Crowhurst.

ne of the factors which contributes to the annual growth in the number of people who choose Spain as the destination in which to enjoy tourism activities related to sports is that it boasts 8,000 kilometres of coastline, two large groups of islands and a moderate climate which makes the country an exceptional place in which to practise nautical tourism. From traditional sports such as sailing, to other options such as diving courses, kitesurfing or paddleboard, the Spanish coasts are equipped with all the necessary resources for maximum enjoyment of sports on the water. There are marinas and sailing clubs, as well nautical schools, distributed across all the coastal and island communities. Get running Ultra-runs, marathons and half marathons, fun runs, triathlon... running has really taken off and, as it has spread the world over, it is also

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having direct effects on tourism in Spain. The country’s main destinations strive to organise sporting events to attract both locals and visitors and they even compete with each other to see who can organise the most popular runs, which result in a massive influx of runners from other countries.

“Ironman has gone from running one triathlon in Spain in 2010 with 1500 participants, to six this year, with around 13,800 participants, most of them foreign sports people” A good example of the expansion of sports tourism in Spain, which goes further than running as a fad, is the success experienced by

one of the most complete, demanding and prestigious competitions in the world, the Ironman triathlon. Ironman started off by organising one triathlon in Spain in 2010, the Ironman Lanzarote with 1500 participants, and this year they are running six races with a total of 13,800 triathletes. Specifically during 2014 there have been two Ironman triathlons in Barcelona, Lanzarote and Mallorca, with a classic trial at each venue and another 70.3 version, with shorter and more accessible distances. The Ironman CEO Europe, Middle East, Africa, Thomas Dieckhoff, says that big sporting events like the Ironman triathlons “are always the nucleus of many businesses related to creating companies and added value.” The director said that Mallorca is “the perfect example” of this symbiosis between sports and tourism because every year over 3000 athletes flock to the island to take part in Ironman 70.3, which takes place at the beginning of the is-

land’s official tourism season. “80 % of them come from countries other than Spain and many arrive a few weeks before the competition,” said Dieckhoff. “In this context a real buzz is created for everything related to the triathlon,” he adds. Mallorca has hosted a complete Ironman distance race for the first time, as a result of the success of the 70.3 edition of which three have already been held. “The race’s enormous success will prolong the tourism season on the island,” said the man responsible for this sports event’s most famous brand, an event which will be held twice a year in Mallorca- in May and in September. “In the future Ironman will be working with Thomas Cook as the main sponsor for the two races and this is proof of the close relationship between Ironman events and the tourism sector,” he points out. Mallorca is also an example for another reason: it is the Spanish Ironman venue with the highest number of international competitors. In Barcelona 2,500 athletes took part in the Ironman, 27 % of which were Spanish, and 1,500 in the Ironman 70.3, 60% Spanish nationals; whereas in Mallorca 2,500 triathletes took part in the Ironman, 19% of which were Spanish

Specialising in providing accommodation for sports people and active travellers

ports and active holidays are the founding pillars of Playitas Resort’s philosophy, an establishment located in the Canarian island of Fuerteventura and specialising in a new concept which not only attracts elite sportsmen and women but also families and active people who want to combine their holiday with a healthy lifestyle. Amongst other features the resort has an Olympic pool with a subterranean gallery for monitoring swimming technique, an 18 hole golf course and a 700m2 gym featuring weight training, express and cardio, as well as a spa. Thanks to its infrastructure, service and continual development in staff training, Playitas Resort has established itself as one of the most prominent training and preparation centres in Europe. To top everything off, the Swedish Olympic Committee has chosen it as its training venue and official headquarters in preparation for the 2016 Olympic Games in Rio de Janeiro, due to its excellent climate, surroundings and training facilities.

and 3,500 in the Thomas Cook Ironman 70.3, of which only 11% were Spanish- the rest were of 67 different nationalities. In Lanzarote, 2,300 athletes took part in the Ironman this year, 32 % of which were Spanish, and 500 people competed in the 70.3, 24 % of which were nationals. The number of ultra-runs and mountain

runs, as well as cycling events is also growing within the main Spanish tourism communities, and these are extended well into spring and autumn, making the most of the favourable weather conditions, and prolonging the traditional season - these have even given rise to specialised hotels.

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| November 2014

REP

Madrid and Barcelona head up the offering which allows Spain to host 20,000 annual conferences and events with over 3.5 million participants

The perfect place to hold a meeting Spain has a head start when it comes to conference tourism as it boasts two of the main business cities in the world, Madrid and Barcelona, as well as other medium sized destinations equipped with excellent infrastructure and connections.

pain is the third global destination for conference tourism, following behind the United States and Germany and is the country favoured by European professionals for business trips, accounting for a market quota of 54 % followed by Germany with 41 %. This is because it boasts two of the most important cities in the world in this field, as well as various medium sized cities with a professional offering combined with excellent tourism resources, and unbeatable complementary and leisure offerings. All in all it is a business destination characterised by its professionalism, modern infrastructure, personalised service and original proposals. Spain is rich in unique venues which include everything from medieval castles to rustic estates, palm tree gardens, charming antique palaces and wine cellars, not forgetting the football stadiums belonging to some of the greatest teams in the world. Spain also boasts a wide range of opportunities for all tastes within the field of incentive trips and has specialists at its disposal for coaching and team building, a growing offering which takes advantage of the country’s attractive tourism resources. Leaders in business tourism Madrid and Barcelona have positioned themselves at second and fourth place in the prestigious ranking produced yearly by the International Congress and Convention Association (ICCA) - Paris currently holds first place. The positions occupied by these two great cities is proof of Spain’s strength as an international conference, meeting and incentive destination. Madrid stands out for its organisational capacity and its excellent infrastructure and resources when it comes to hosting events and 70

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Over 55.000 people visited Madrid Games Week, held in Ifema.

meetings. The Madrid Convention Bureau has gained 57 candidacies for international conferences which are scheduled between 2014 and 2019 and which would bring 50,500 business tourists to the city. These events include the WATM Congress (with 6.500 participants), the European Urology Meet (with 8.000) and the EAGE Conference for the European Association of Geoscientists (with 7.000 attending), all to take place in 2015. According to data from the Barcelona Convention Bureau (BCB), the Catalan capital hosted 2,039 meetings last year which had a financial impact of over 1,264 million Euros. The ICCA Association has collected data from 2008 to 2012 which indicates that Barcelona welcomed 519,159 delegates for conferences during that period, making it the city to have hosted the highest number of delegates in the world over that time. Even if these two large capitals represent close to 40 % of the total number of meetings organised in Spain, there has also been an increase in the number of events organised in medium sized cities (of over 100,000 inhabitants). Variety of venues There are places which stand out for their uniqueness such as the Canarian archipelago where events are held all year round as good

weather can more or less be guaranteed, or the Balearics with its excellent flight connections to all of Europe. Valencia also stands out for its extensive offering. Andalusia which has a total of 569 venues with capacity for over 344,000 delegates, aspires to become an example for other European conference destinations. Medium sized cities such as Zaragoza stand out for their development with the field of conferences, as does Navarra with its Baluarte Palace in Pamplona and Asturias with the Niemeyer de Avilés centre. And the offering never stops renewing itself. New venues which have already proven their savoir faire include the Congress Palace in Toledo, El Greco, the unique Fórum Evolución in Burgos or the Auditorium and Congress Palace El Batel in Cartagena. Spain hosted 19,619 meetings in 2013, 1.5 % less than the year before, but even so attracted 3.5 million participants, 13.4 % more, according to data from the Spain Convention Bureau (SCB). Both the number of conferences and that of event days increased and the number of conventions decreased. The direct financial impact caused reached 4,270 million Euros. It is worth noting the number of foreign visitors who attended an event in Spain: 991,697, 28.9 % of the total number of conference, convention and event participants.

Enjoying a holiday, their main motivation

CAT

The United Kingdom, the second strongest issuing market for tourists to Catalonia Catalonia is a Mediterranean destination, with a thousand year old history and a significant cultural, monumental and scenic heritage. It was visited by 1.7 million British tourists during 2013, 4.9% more than the year before, and most were attracted by its offering as one of the leading family destination’s in Europe, its cultural and leisure activities, great sporting events, its gastronomy or by the prospect of a city break in Barcelona.

he British market is a strategic one for Catalonia, both with regards to tourism arrivals as to their total expenditure, and is their second best source of tourists, after France. In 2013 Catalonia closed a record year with 15.6 million foreign tourists and an expenditure of 14,000 million Euros, of which the British market contributed 1.7 million tourists representing close to 10.9% of the total and generated income of over 1,200 million Euros, 8.7% more than in 2012 and almost 8.57% of the total financial impact caused by tourism in the region. This year, 2014, between the months of January and August, Catalonia has received 1.2 million tourists from the United Kingdom and these have generated an income of around 939,000 Euros, figures which represent 3% and 7% more than during the previous year. The Catalan Tourism Agency points out that so far, it is one of the markets to have experienced the highest increase in the total amount spent and the average amount spent per tourist, benefiting from the depreciation of the Euro with respect to the Pound Sterling. Holiday destination 86% of the British tourists travelling to Catalonia do so in order to enjoy a holiday or for pleasure. The next most indicated motivation is to visit family and friends. According to figures provided by the Catalan labour and business observatory, the activities these tourists engage in in Catalonia include, in first place, those related to culture 57.8% of the time; fun, accounts for 23.6%; visiting theme

British tourists who visit Catalonia like to go hiking. Foto: Valls d’Àneu/Agencia Catalana de Turismo.

British tourists visiting Catalonia SEX Men AGES under the age of 15 from 15 to 24 years old from 25 to 44 years old over the age of 64

52.6%

Women

47.4%

6.2% 16.0% 49.8% 21.4% 6.5%

LEVEL OF INCOME High Medium/High Medium Medium/Low Low

2.3% 24.2% 71.6% 1.6% 0.3%

Source: Observatorio de Empresa y Empleo (Labour and Business Observatory).

parks 12.1%; taking part in sports, 8.8%; visiting family or friends, 6.8%; enjoying gastronomy 5.6% and attending shows or sports events 4.8%; visiting spas 4.2% and casinos 1%. Almost half of the British tourists who choose Catalonia for their holiday or as a travel destination during the year are between 25 and 44 years of age, while close to 72% have a medium income and 24.2% a high income. Their average length stay is 6.4 days, and they spend an average of 115.7 Euros a day. In 2013, this market registered over 5.13 million overnight stays and experienced a 7.1% growth with respect to the year before. British tourists favour popular beach destinations such as Lloret, Salou, Platja d’Aro and

Cambrils; city breaks in Barcelona; significant sporting events; family holidays in nature; and cultural interest and gastronomy routes. Catalonia also boasts significant competitive advantages when compared to other destinations trying to attract the British market; these include its easy access via numerous flight connections from all British airports. It is a competitive destination and great value for money; it benefits from the powerful Barcelona brand and its location on the Mediterranean. In 2015 special efforts will be made to promote its family, inland, mountain and cycling tourism products to the British market. Diana Ramón Vilarasau Special WTM

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Citadines Apart’hotels for a city that’s right on your doorstep

Convenience, comfort and the freedom to organise your day as you choose. Get these elements right and you have the perfect recipe for the ultimate break – both for business and leisure travellers. One of the best ways achieve this is to stay at an apart’hotel. They offer a home-from-home atmosphere and allow guests to feel part of the community. From Paris to Barcelona and London to Cannes, Citadines has 45 apart’hotel properties at some of Europe’s top city centre locations. They are designed to give business and leisure guests complete freedom to explore the city independently. Each apart’hotel has its own fullyequipped kitchen, allowing guests make their own culinary choices. Their friendly and welcoming employees have extensive knowledge of their local areas and are always on hand to help and offer local insight. This year, Citadines has completed refurbishments across several of it’s European properties. This includes the Citadines Ramblas Barcelona. The 131 studios and apartments have been completely renovated, with contemporary Mediterranean design in colours that reflect the feel of Barcelona itself. The units are

also inspired by the Gaudi architecture that the city is famed for. Each apartment has a fully fitted kitchen, so guests can try their hand at a spot of Spanish cookery. Located on the world famous street La Rambla, it is among the best located places to stay in the city. Surrounded by cafes, restaurants and cinemas, guests will never be short of options for things to do. The property also has excellent transport links to many of the most popular landmarks in the city, including the Basillica Sagrada Família and Parc Güell. In addition to these renovations this year, Ascott has added two new Citadines properties to their portfolio, in Germany: Citadines City Centre Frankfurt and Citadines Michel Hamburg. Citadines City Centre Frankfurt, a 165 unit

property opened in March 2014. It is in prime location at the heart of Frankfurt’s new European Quarter (Europaviertel) in easy walking distance of the central station, congress centre, concert hall and wideranging entertainment, dining, spa and shopping facilities. Citadines Michel Hamburg opened its doors to guests on 15 October 2014. This is Ascott’s fourth property in Germany, adding to its portfolio of properties in Berlin, Munich and Frankfurt. The new 127-unit property has been designed in a modern style whilst reflecting Hamburg’s maritime heritage. It is situated in Hamburg’s business district, home to thousands of companies. Citadines Michel Hamburg is also an ideal starting point to explore the Hanseatic city. Citadines is part of The Ascott Limited, the largest international serviced residence owneroperator in the world. It currently has over 36,000 units across 85 cities worldwide, and aim to have over 40,000 by 2015. The perfect option of business and leisure travellers, families and lone travellers, staying with Citadines apart’hotels is a great way to experience European cities at their finest.

www.citadines.com

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YOUR PERFECT PARTNER FOR YOUR PERFECT EVENT

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Madrid Destino promotes its new products and tourism attractions at the WTM

MAD

Madrid sets its sights on the British market The United Kingdom is the second highest issuing market for the capital, with two digit increases this year

Madrid town hall, via the municipal company Madrid Destino, presents its news and tourism attractions at the World Travel Market (WTM) at its own space within the Turespaña stand. In this way it hopes to secure its position in a market which is the second highest source of international tourists to the city.

adrid presents itself at the fair in London with its new hotel establishments as its flagship, the most noteworthy of which are those located within protected buildings in the centre of the city, the result of comprehensive refurbishments. Among these is the first Indigo boutique hotel in the capital, a brand belonging to InterContinental Hotels Group, located on Gran Via; where Vincci will open its third hotel in 2016 after the refurbishment of the Grupo Generali building. Marugal has opened a 5 star boutique hotel this summer Urso Hotel & Spa; while the new NeoMagna also occupies a historic building in the middle of the Salamanca neighbourhood; and soon to open its doors is the Sidorme Fuencarral 52, in the heart of the city. The city will also be presenting the opening of new restaurants and shops in its main tourism areas, its new cultural and leisure spaces or its tourism products and services at this year’s annual fair. Amongst these is the project by Chinese company Wanda Group, property of Wang Jianlin and the owner of the Plaza de España building, where it hopes to build a shopping and leisure centre, even though they are still in conversation with the regional government. Sector professionals and the general public attending the WTM will be able to take away information and publications on the city in English, such as the guide ‘Madrid. A way of life.’, which summarises the essence of the city: from unmissable spots to the most surprising and alternative things to visit, with suggestions from 74

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Madrid’s Gran Via is the chosen location for many new hotels opening in emblematic buildings.

celebrities from the world of culture, gastronomy, sports or fashion. Over the four days the fair will run Madrid Destino will hold work meetings with agents and tour operators from the tourism industry, such as road show organisers or international public relations companies. It is also taking part in the activities run as part of the Programme for Affiliated Members which is being developed by the Worldwide Tourism Organisation. The municipal company occupies one of the vice presidency positions on the Committee for Affiliated Members. In addition, and as part of its participation in this fair, Madrid Destino will also attend the assembly of ETOA, the European Association of Tour-Operators, as well as the workshop Global European Marketplace (GEM), a leading networking event for the European tourism industry. British Market The United Kingdom is the second best source of international tourism for Madrid, with 286,319 visitors and 630,460 overnight stays in 2013, according to data provided by the INE, the National Institute of Statistics. Over the first eight months of 2014 the capital has welcomed 206,737 Britons, 11.3% more than during the same period the year before, and

registered 455,770 overnight stays (+10.8%). In addition, and according to the ranking of tourism expenditure carried out by the Community of Madrid in 2013, the United Kingdom is the fourth country as far as tourism spending in the Madrid region accounting for 250 million Euros.

The city predicts that 2014 will be a record year after having registered the highest number of arrivals in its history in August Madrid predicts record figures at the end of the year for tourist arrivals, after registering the best month of August in its history with an 17.4% increase in the number of visitors and a 13.5% increase in the number of stays. And we must take into account that August tends to be one of the weakest months in the capital due to the preference for sun and sand tourism. This increase is mainly due to the Spanish market which has experienced a 22% rise, even though the number of international visitors has also risen by 13.5% accelerating the trend it was already exhibiting. Vivi Hinojosa

Its beautiful coastline and mild Mediterranean climate is made even more attractive by its rich culture and the chance to enjoy nature, culture and gastronomy

LEV

The Spanish Levante presents a rich and varied tourism offering which complete the region’s leisure options with a well known range of restaurants and wineries. It is also the perfect destination for those who enjoy music festivals, as shown by the Low Cost festival held in Benidorm, Arenal Sound held in Burriana, the reggae festival Rototom SunSplash in Benicàssim or the prestigious FIB.

Calpe is one of the most emblematic places in the Valencian Community.

The Valencian Community and the Region of Murcia stand out thanks to their varied tourism offering both on the coast as inland and for their wide variety of leisure options.

he Valencian Community has established itself as a cutting edge tourism destination, with a great variety of leisure options. It stands out due to the beauty of its coastline featuring some 260 beaches, several of which are urban beaches. The region boasts almost 3000 hours of sunlight a year and an average annual temperature of 18º allowing visitors to enjoy pleasant warm weather all year round. No wonder that its sun and sand tourism attracts over three million British tourists a year. The Valencian coast also stands out for its resources and security, which have led it to be awarded the greatest number of blue flags in its history, a total of 135. Just a few kilometres away from the coast, the Valencian Community offers beautiful inland territory and the authentic flavour of villages which have maintained their cultural wealth over the centuries. In the field of cultural tourism, the Valencian Community has a long history forged over millennia which has manifested artistically in the

form of the rock art of the Iberian Mediterranean Basin, declared World Heritage by the UNESCO, followed by the cultural influence of the Iberians, Romans, Visigoths and Moors. There are three material World Heritage Sites recognised by the UNESCO in this region, la Lonja de la Seda in Valencia, the rock art of the Iberian Mediterranean Basin and the Palmeral of Elche; and three intangible ones: La Mare de Déu de la Salut Festival in Algemesi, the Water Tribunal in Valencia and the Mystery Play of Elche. There are also 1,585 Sites of Cultural Interest and 116 museums which contribute to the interpretation of Valencia’s cultural heritage. It is also a notable destination in which to enjoy outdoor sports, from rafting to canoeing, hiking or mountain biking, at one of its eight BTT centres. The Valencian Community boasts 22 natural parks featuring diverse ecosystems, wetlands, Mediterranean forests, islands, and coastal and inland mountain ranges. There are also seven natural springs with mineral medicinal waters and 35 golf courses

Unlimited options in Murcia The region of Murcia maintains year round connections between San Javier airport and the United Kingdom, making it an easy place to visit. In Murcia you can go to the beach in the winter, and of course during autumn, but the possibilities are endless when it comes to practising water sports in La Manga del Mar Menor, taking hiking trails, doing some nordic walking or cycling or even rafting down the Segara river and through the protected Almadenes Canyon. Other possibilities include taking a balloon trip, paragliding or visiting the del Puerto Caves. Cultural options include visiting the rock art, monuments, churches, castles and medinas, and for those seeking wine tourism, a wine tasting on the Wine Route or even the wine harvest. Other options would be excursions to look for the best wild mushrooms, photography days, historical or archaeological trips or bird watching. A unique and different activity is visiting the La Union Mining Park, a privileged located in the mountains where visitors can get to know the whole process involved in the underground mining industry of the 19th Century and travel through over 4000 metres of tunnels by train. For nature lovers, the region of Murcia holds never ending sceneries to get lost in and forests where you can choose to stay at hostels, camping sites and rural houses. Eat freshly picked fruit for breakfast, make some bread from scratch, learn how to grow organic vegetables and savour traditional cuisine - these are just some of the things you can do in Murcia. If you prefer cities, the capital of Murcia invites visitors to walk through its streets, discover its boulevards and charming shops and its night-life, as well as its squares, or bars and restaurants where you can dip into the local tapas culture. Special WTM

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Touching Valencia, the catalogue that presents all possibilities The city and the province will be presented dynamically to international operators

All that Valencia has to offer has been exhaustively catalogued and brought together in a new initiative called ‘Touching Valencia’. This will be used as a tool to present to tour operators and travel agencies the wide range of places and experiences that the province and its capital have to offer.

he Hotel Union of the Province of Valencia (UHPV) has made a considerable effort to implement ‘Touching Valencia’; it was their idea to establish the first ever public-private partnership in the region. Even though it is the hoteliers who have launched the project, it will not be able to succeed without collaboration from public institutions and travel agencies, the other private pillar that supports this initiative. The result is a catalogue - not a brochure or a leaflet - that includes all of the province’s attractions as well as the services to exploit them; this catalogue is not considered definitive because during the presentations made for the tour operators and international agencies, their opinions will be taken into account as to what type of products they are really interested in, so that gradually the final document is made as precise as possible. Because here it is not only important to offer but to ensure the receptiveness of the buyer. According to the President of the Hotel Union’s Marketing Commission, Javier Gallego, with this pioneering initiative in Valencia, twenty tourist products considered to be “the most important of the province” have been chosen and they will be presented at different specialised fairs to operators, who will then discover the possibilities of the destination and, at the same time, be able to specify their preferences in order to establish improvements. Thus, ‘Touching Valencia’ can be seen

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The cover of the ‘Touching Valencia’ catalogue.

as an open tool in its conception and dynamic in its implementation. Valencia, which has an excellent international standing for hosting many tourism events in recent years, wants to take advan-

The Catalogue includes twenty of the most important tourism products in the province of Valencia tage of the city and province’s reputation to go a step further and attract tourism on a more stable and continuous basis. Aware that attractions and enticements are plentiful, it has set its eyes on the ‘urban beach’, ‘Valencia heritage’ and MICE segments which

will round-off the ‘city-breaks’ segment that is already being successfully exploited. So, the Hotel Union considers ‘Touching Valencia’ to be the best possible tool to achieve this goal. Hence, it has successfully invited the “Generalitat” (Autonomous Government) through the Regional Ministry of Tourism, the Provincial Council of Valencia and “Turisme de Valencia, to especially contribute in matters concerning marketing and promotion. It also advocates that local agencies devote efforts towards offering services for incoming tourism because currently they are only focusing on outbound tourism. In this regard, after undergoing a selection process, Viajes Globus was finally chosen to market the twenty packages developed for this tourism product portfolio. These packages include a wide range of possibilities that encompass everything the province and its

All that Valencia has to offer

he twenty products included in the ‘Touching Valencia’ catalogue are wide ranging and diverse with proposals like ‘Legends of Valencia by train’, an experience that lasts for five days (four nights) and that takes you around the whole province, discovering its historical legacy and the wonders of the future. There is another package based on a train journey, ‘Stories of the sea by train’. Another possibility is ‘Valencia – Adventures and flavours’, which includes experiences from a balloon ride to a tasting of the popular Valencian “horchata” (tiger nut milk drink); The ‘Valencia – wonderful province’ photographic tour also stands out, as does the programme ‘Natural Heritage – the Ayura-Cofrentes Valley, a region to discover’; another that is similar in features is ‘Cultural Heritage – The Borgias: The myth born in Valencia’. Changing contexts, this project promoted by the Hotel Union also offers ‘Urban Beach – a pirates’ adventure for children’.

capital have to offer, and they intend to satisfy the expectations and preferences of many different tourist profiles. The products emphasise culture, in a broad sense; as well as everything urban tourism has to offer.

The Hotel Union, Regional Ministry of Tourism, Valencia Provincial Council, Turisme de Valencia and Viajes Globus all collaborate in this project However, this is only the beginning: as the packages that ‘Touching Valencia’ will promote hence forth are just the obvious highlights of what the region has to offer; this will be rounded-off by new proposals according to the registration of events and products of all different kinds (concerts and sport, gastronomic, cultural, etc events); this process is ongoing. The essential idea is to identify tourist products, assess their chances of success and if so, add all the attributes of a trip, such as accommodation and transfers, and create new packages that will then be marketed within the programme. Longer average stays One of the most important goals for the partners of ‘Touching Valencia’ is for visitors, who arrive in Valencia, to stay for a longer average period of time, from the current two nights to three or four. In fact, all of the packages that will be marketed are for that duration. “We consider it to be a medium and long term job” and its outcome will be to establish the city and the province as reference destinations in those new market niches. The other major challenge addressed in this initiative is to make sure that international

travel agencies and tour operators understand that Valencia is a destination to be enjoyed by tourists throughout the year and not only during certain periods of it, like summer or during the celebrations of the popular “Fallas”. To achieve this, together with the capital’s resources, the catalogue also includes products from other important tourist cities such as Gandía, Cullerta and Xàtiva amongst others. In addition, it also includes elements of the province’s specialised complementary services in segments such as culture, gastronomy, sport, health, etc. But always connected to one of the two types of tourism that will be introduced, ‘urban beach’ and ‘Valencia heritage’ and that from now on will become known to the British, German, Italian and French markets. The ‘Touching Valencia’ initiative is highly likely to succeed because it is a public-private partnership (the first of its kind in the tourism industry in Valencia) and because of the enthu-

siasm and thoroughness all of the parties have put into its development and implementation. The province and the capital, which have a great deal of experience when it comes to welcoming visitors, will see the number of travellers to this part of the Spanish Levantine costal area grow in the following years as they discover its charms, expand their previous knowledge or simply relive the nostalgia of a first trip marked by the ‘Touching’ stamp. Because, whoever visits this region will come back for sure.

Sensations, Feelings and Emotions in Touching Valencia The ‘Touching Valencia’ catalogue includes in its pages, proposals of trips for everyone’s liking and it considers the preferences and constraints of couples, single people and families. Thus, the twenty packages it includes offer culture, heritage and monuments, traditions, nature and landscapes, museums, history, myths and legends, gastronomy, oenology, adventure, avant-garde, leisure, urban tourism, shopping, health and wellness, romanticism, active tourism and of course, sand and sea. A world of sensations that can be enjoyed by travellers from all over Europe and the world.

The Colon Market, one of Valencia’s architectonical treasures that can be visited by the tourists who travel to the city.

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Benidorm, your winter sun destination With plenty more to offer than just a great night out, this notorious Spanish town has entertainment for the whole family, all year round gastronomy; five major theme parks, and fun for all ages. Benidorm is a compact town, easy to get around and with everything close at hand. There are large public areas for recreation and a leisurely stroll: Levante beach promenade, Poniente beach promenade, Elche Park, Aigüera Park, Serra Helada Nature Park and its beaches. Due to its privileged position and great variety of landscapes with contrasts of coast and mountain, there are places of spectacular beauty to visit within just a few kilometres of Benidorm. Benidorm boasts 5 gently-sloping beaches with crystal clear waters, and pleasant temperatures for swimming in any season. Each year they receive awards for quality, safety, cleanliness and amenities. The two main beaches have a privileged south-facing position providing long hours of sunshine every day.

Benidorm is located on the Costa Blanca on the shores of the Mediterranean. With its exceptional micro-climate visitors can enjoy sunshine and pristine beaches all year round. Even in the cooler months, the water temperature remains constant and suitable for swimming. The wide variety of facilities available, safe shallow waters, fine golden sand and scrupulous cleaning, make them some of the best local beaches on this coastline.

he viewing point of Benidorm, which overlooks the town’s bay, has earned its name,’ the Mediterranean Balcony’, where nature enchants with wonderful panoramic views: the island, three of the five beaches, the horizon and borders of the town. The reflection of the sun on the sea stirs feelings of warmth and wellbeing, which will relax and motivate you to continue to discover what Benidorm has to offer. The resort’s excellent value for money and the variety of accommodation, entertainment, shopping, sport and dining, is ideal for all age groups. Its facilities are specially designed to meet the needs of our visitors. High-quality hotels are constantly being improved and updated and are complemented by eleven campsites and numerous holiday apartments.

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Benidorm has a wide range of quality accomodation which guarantees the trust of anyone wanting to choose from the enormous selection of lodgings that this Cosmopolitan town possesses. Benidorm high-quality hotels are constantly being improved and updated, that offer more than 41.000 beds, an extraordinaire offer of apartments to satisfy every pocket and eleven campsites for those who prefer direct contact with nature. Benidorm hotels are tailored to British customs, for that reason, every year thousands of Britons choose Benidorm as their holiday destination. Benidorm offers a wealth of leisure services with all kinds of shops (fashion, footwear, accessories, gifts, crafts); night and day entertainment; sports; local and international

Levante Beach Renowned throughout Europe, it has more than 2 km of fine golden sand. It has all the amenities needed to ensure maximum comfort and enjoyment: specially-equipped areas for disabled guests, sunbeds, wooden walkways, playground areas, beach library, foot showers, life guard service and first aid centre. This area of Benidorm is where most of the accommodation, restaurants and bars are located, and offers a huge range of entertainment during the day and night. Poniente Beach With splendid crystal clean waters and more than 3 km of fine golden sand, it is located in a quieter area than Levante. There is a full range of services and leisure facilities, such as floating platforms with slides out to sea in high season, the beach library, specially-equipped areas for the disabled, life guards and play areas. The unique design of Poniente beach promenade recreates the shape of the cliffs and waves in the sea with different coloured sections, making it a memorable attraction to visit. Mal Pas Cove Located between the old town and Poniente beach this small cove beach is 120m long and is accessed from the port or the steps of the castle. From the nearby port you can take a boat

trip to Benidorm Island and admire the stunning sealife. Ti Ximo Cove This tiny cove beach 60m long combines sand, pebbles and rock and is located at the foot of Serra Helada. An ideal location for diving enthusiasts. Almadrava Cove This is a natural cove 100m long with fine sand located in a rustic setting at the foot of Serra Helada. With clear waters and rocks, it is full of aquatic life. An ideal place to practice snorkelling or nudism. BENIDORM GASTRONOMY The richness and variety of the cuisine in Benidorm has developed thanks to the success and influence of our ancestors and other cultures, all of which have left their mark on the local gastronomy. As a result, the influence of international cuisine, culinary traditions inherited from the Arabs, the legacy of merchant mariners, as well as the typical cuisine of local fishermen and traditional dishes from inland areas, results in an extraordinary range of flavours, aromas, textures, and colours to suit all palates. Tapas in Benidorm: Tapas is a very informal, traditional Spanish way of eating. With an endless variety to choose from, ”Tapear” is a great way to meet up with friends for lunch or dinner. Benidorm has a huge range of bars, pubs and local tapas and snacks to complement fine Spanish wines, “Denominación de Origen” (quality classification system of origin). Dining out: Rice and fish dishes, along with vegetables and homemade desserts are some of the delicious specialities you’ll find in the restaurants of Benidorm. The red mullet and pumpkin rice( “senyoret” rice ), rice with anchovies and spinach, the “Pebrera talladeta” (peppers, tomato, aubergine ) are typical local dishes. In recent years, Benidorm has hosted numerous gastronomic events and activities with the aim of offering the best of local cuisine to visitors and locals alike at great value prices. ‘Spoon’ days (offering a variety of different stews), and ‘Tapas & Skewers’ Competitions, and ‘Gastronomic Rice’ Days are some of the popular events on the calendar for Gastronomic Benidorm. LEISURE Over the last 60 years Benidorm has grown into a successful leisure resort to satisfy the needs of all. Benidorm offers Young and Old alike a range of experiences that will not be forgotten until the next visit! Once again, the rich combination of customs, cultures and people

create the unique hedonistic and cosmopolitan character of the town of Benidorm, where there is something for everyone. Numerous disco-pubs, avant-garde nightclubs offering the best DJs and late night entertainment reflect the sparkling nightlife to be enjoyed in the town that never sleeps. With areas to showcase new trends, Levante beach is the place to go for the perfect night out ….. and also the ideal place to welcome the sunrise with breakfast on the seafront.

slides, jacuzzi, swimming pools and many other attractions, visit Aqualandia or Aqua Natura! It is a must if you are with friends or relatives in Benidorm. Do you prefer something quieter and you love animals? Then, Terra Natura is perfect for you, with its different themed areas and more than 200 animal species from all over the world. Do you prefer the dolphin and sea lion shows? Visit Mundo Mar, which combined with Terra Mitica, is a perfect deal. Prepare yourself for experiencing great fun and

In the Rincon de L’Oix, a wide variety of establishments cater for foreign visitors with menus, cocktails and music reflecting the tastes and trends of the countries of origin. In Benidorm you can listen to live music in the late afternoon in your swimwear at one of the local establishments, enjoying a respite from the beach heat and a sunset with music. Those not so young also have plenty to choose from: Cafes with live music and entertainment on the seafront and throughout the town, as well as hotels, restaurants and other establishments where the fun is guaranteed. A visit to “Benidorm Palace” is an essential night out for dinner and a high-quality show: glitter, feathers an array of music and colour, top international artists make up this awardwinning show, which is renowned throughout Europe. The Benidorm Low Festival started in 2010 and has since become a major event on the summer festival circuit. The town is filled with music with a list of prestigious artists from the national and international scene. Concerts take place in an outdoor arena with three different stage areas, with non-stop performances over the three day event.

entertainment. If you visit this park, don’t miss out the longest wooden roller coaster in Europe. How many Mediterranean resorts offer 5 theme parks in the same town?

THEME PARKS Would you like to visit our 5 theme parks? If you want to spend a day in a water park with

www.visitbenidorm.co.uk @visitbenidorm

Fiestas Benidorm is a multicultural town and home to people from many parts of Europe who have chosen to live here. This explains why Benidorm hosts so many festivals of different traditions and origins. The longest established events are traditional local Fiestas, such as the Benidorm Patron Saint Fiestas (November), in honour of the Virgin of Suffrage and St James whose main highlights are: the staging of the Finding of the Virgin of Suffrage (declared a special touristic fiesta of interest in Valencia region), offering of flowers, parade of floats and a grand fireworks display.

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| November 2014

Colón, a new tourism hotspot in Madrid

Madrid: a destination with something new to offer every day Madrid is famous for its very diverse neighbourhoods: el Barrio de los Austrias, steeped in history; Chueca, a dynamic and thriving community; La Latina, vibrant and multicultural; or the chic and stately Barrio de Salamanca. A string of new venues which have opened their doors in the last few months in the environs of the Plaza de Colón, in the Barrio de Salamanca, have placed the spotlight on this part of the city. Culture, food, shopping and leisure: a rich and innovative offering for all.

adrid is a destination with something new to offer every day and which never fails to surprise its visitors. It is a wellknown fact that Madrid boasts art galleries and museums on a par with some of the best in the world, that eating out in Madrid is a rich and varied experience, with some of the best local and international chefs and highly innovative restaurants and food halls, and that Madrid is also a great shopping destination, from luxury designer fashion to shops offering the latest in state-of-the-art products and design. Madrid is a dynamic, bustling, vibrant and welcoming city. Walking through its streets is like walking into our history, living unique experiences, soaking up the joie de vivre of the madrileños, and being surprised by the unexpected. One of the latest additions to all of this is the resurgence of the Plaza de Colón and its surrounding areas, close to the city centre. Due precisely to its central location, this square is famous for holding all sorts of events, and for acting as a central meeting place for all. Part 80

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of the Barrio de Recoletos, the Jardines del Descubrimiento (the Gardens of Discovery) in the Plaza de Colón boast three large concrete block sculptures watched over by the statue of Christopher Columbus (from whom the square takes its name). This large green space commemorates the discovery of America, and also houses the largest Spanish flag in the world. The iconic Torres de Colón are part of Madrid’s distinctive skyline.

There are many reasons why this area has become a new tourist hotspot and the place to be in Madrid. First and foremost, the reopening of the newly refurbished National Archaeological Museum. Following six years of building works, the museum is now a modern and attractive venue bringing history and

archaeology closer to the general public. The exhibition areas have been significantly extended and the museum’s permanent collection is now displayed over an area of nearly 10 000 m2 divided into 40 display halls. This refurbishment places the museum on a par with other major European centres and considerably enhances the “Paseo del Arte”, or Madrid’s golden triangle of art, as a firm addition to the city’s cultural offering. A temporary exhibition on the last voyage of the frigate Nuestra Señora de las Mercedes, which sank in 1804 and has now been recovered by the Spanish government after a successful lawsuit against the salvage company Odyssey, is open until November. On the square’s lower level is the Fernán Gómez Theatre, serving as the city’s cultural centre, a pioneering multi-purpose hall for the performing arts and other cultural activities. Adjoining the Plaza de Colón on the Paseo del Prado are three of the world’s premier art galleries: the Prado, the Thyssen-Bornemisza and the Reina Sofía. In November the Prado Museum will open two major temporary exhibitions: “Titian: Danaë, Venus and Adonis. The early poesie” and “Goya in Madrid”. From October, the Thyssen Museum houses an exhibition on the French designer Hubert de

And of course the more established venues are still there, such as the Hard Rock Café themed restaurant, and the art deco El Espejo pavilion on the Paseo de Recoletos boulevard. If shopping is your thing, close to Colón is the “golden mile”, a world of luxury. This is Madrid’s own shopping paradise, in one of Madrid’s most chic and elegant areas. Some of the most renowned Spanish and international boutiques can be found in the streets of Goya, Serrano, Velázquez, Jorge Juan and Ortega y Gasset. If you prefer something more “avant-garde”, take a tour of the shops in Almirante and Montesquinza streets, where more alternative designs are on display in shop windows.

Givenchy, and will in November open an exhibition on American Impressionism. The Reina Sofía Museum is currently showing several exhibitions of a more modern nature. But Madrid is not just about culture. It is a vibrant city where fun is guaranteed throughout the day and until the early hours of the morning, meaning that there is always something for the visitor to enjoy in a dynamic, open and festive environment. Not for nothing have new venues been appearing in and around the Plaza de Colón. One of these is Platea, a large food leisure centre created in what was before the Charles III cinema hall. Covering an area of 5800 m2 which can accommodate up to 1100 people, it is divided into five floors with a variety of culinary offerings and cuisines, fit for all palates. At Platea you can savour food by three of Spain’s greatest chefs who together hold six Michelin stars and 11 Repsol Guide suns: namely Paco Roncero, from Madrid, Pepe Solla, from Galicia, and Marcos Morán, from Asturias. Sweets are provided by Mamá Framboise, and the cocktail bar has been designed by barmen Diego Cabrera and Luca Anastasio. The old cinema stage has been kept and to offer live performances. Platea can be accessed from Goya, Hermosilla and Marqués de Zurgena streets. Another leisure venue which has recently opened its doors close to this square is Casino Gran Madrid, where those who enjoy gambling and the general public can enjoy an evening with a difference. Greeting us as we go in is a large statue of a lucky frog, by sculptor Eladio de Mora, better known as dEmo. The Casino houses the Columbus restaurant, managed by the Michelin-starred chef and this year’s

winner of Spain’s National Gastronomy Award, Mario Sandoval. Also new in the Plaza de Colón area is the Café Colón, a cosy, sophisticated venue in which to enjoy a drink with friends after work, a bite to eat at its grand bar, or sophisticated and creative à-la-carte dining. Oh Bla Bla, in nearby Génova street, is yet another addition to the culinary scene. But this is not all that the Plaza de Colón area has to offer. The Meliá Fénix hotel is home to the Dry Martini cocktail bar, by Javier de las Muelas, one of the most prestigious barmen in Spain’s cocktail scene, whilst the NH Sanvy hotel offers high-end Japanese cuisine at its 99 Sushi Bar.

And a mere five minutes from the Plaza de Colón, of course, is the Retiro Park and the Puerta de Alcalá, in the Plaza de la Independencia, where we can have a drink on one of the many terraces to be found there.

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The region promotes Sephardic, Monastic, Pastoral and Cross Border cuisines

Extremadura shines for its gastronomy and Cáceres is its central star city of Cáceres emphasising that “Cáceres’s portfolio shows the importance and variety of the genuine agro-food product. Cáceres has 8 Protected Designations of Origin: Dehesa de Extremadura Iberian Cured Ham (D.O.P), La Torta del Casar cheeses, Ibores Cheeses, Gata-Hurdes Olive Oil, Vera Paprika, Jerte Cherries, Villuercas-Ibores Honey and Ribera del Guadiana Wine and 2 Protected Geographical Indications: Beef from Extremadura and Lamb from Extremadura (CorderEx). All of the agro-food products have the following in common: natural origin and quality, together with a traditional elaboration that has lasted throughout time”.

Cáceres has the best conserved historical artistic and monumental site in the Iberian Peninsula.

The quality of Extremadura’s cuisine is so high because of the raw material available in the region and has evolved from the strong influence of the different cultures that have passed through the region throughout history. The declaration of Cáceres as the Spanish Capital of Gastronomy in 2015 has been the recognition of a unique offering.

xtremadura has set gastronomy, nature and culture as its three priorities in matters of tourism. The region has a lot to offer when it comes to these three areas, and British visitors will undoubtedly be able to see this for themselves when visiting this wonderful region. The designation of Cáceres as the 2015 Spanish Capital of Gastronomy has been the recognition of years of great efforts made in culinary tourism in Extremadura; a strategy carried out jointly by both public organisations and the private sector. The goal is to turn the region into a fashionable international gastronomic destination, since it has already become a standard in this sense. Cáceres was designated Gastronomy Capital in October, a distinction it will enjoy during 82

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the whole of next year. This award, given by the Spanish Hotel Federation (FEHR) and the Spanish Federation of Tourism Journalists and Writers (FEPET), intends to consolidate Spanish cuisine and gastronomy as an important asset of the tourism industry for the promotion of economic activity, cultural value and the awareness of people. Cáceres’s candidacy was encouraged by the city’s Town Council together with the Provincial Council and the Regional Government and it also counted on support from the Spanish World Heritage Cities’ group and the Federation of Extremaduran Municipalities and Provinces (Fempex). In their assessment, the jury evaluated all of the candidate cities’ strengths and weaknesses, favouring the activities offered by the

Cáceres offers an extraordinary setting for the celebration of congresses and conventions, as well as an incomparable attraction for individual tourists who will never forget its gastronomy and culture The strong backing given to the Candidacy of Cáceres was greatly taken into consideration, due to the support received from public institutions as well as strong popular support and support from the hotel and agro-food industries. The activities related to the capital status will have a budget of 500,000 EUR, an amount that has doubled since the first predictions and in general, the Government of Extremadura will allocate an important part of their budget to promoting gastronomic tourism in the region. The Regional Strategic Culinary Tourism Plan develops innovative tourism products such as the Unique Culinary Routes, the museums and culinary interpretation centres (for paprika, the only one in the whole world, and for the Jerte Cherry) and the promotion of cuisines as unique as Sephardic, Monastic, Pastoral and Cross border cuisine. The originality of routes such as the Route of Cured Iberian Ham from Dehesa Extremadura (Ruta del Jamón Ibérico Dehesa de

Extremadura) with workshops on how to cut ham and photographic excursions in Dehesa; the Route of Ribera del Guadiana wine; the Route of “Isabel la Católica” (Isabel I of Castile) or the international Route of the Tagus with cross border cuisine, was highly valued by the jury. It also pointed out that: Cáceres is an example of how to fuse culture, tourism and gastronomy. Cáceres was declared a UNESCO World Heritage City because of its outstanding medieval town; it is a member of the Network of Jewish Quarters and it is a “must stop” in the traditional and busy “Ruta de la Plata” (Route of Silver). Cáceres is a real national treasure and the perfect place to host internationally renowned gastronomic and tourist events. The city without a doubt offers an exceptional setting for congresses and conventions as well as an incomparable attraction for individual tourists who will never forget its gastronomy and culture. A strong tradition of food The great number of different cultures that have passed through this region have left their mark on Caceres’s gastronomy and they have influenced traditional cuisine, which arouses a whole new world of sensations. Romans, Arabs and Jews bequeathed their recipes that merged with the traditional cuisine from Extremadura, creating a cuisine that is a fusion of cultures. This mixture is especially reflected in sweet pastries such as honey-coated fritters, “roscas”, “perrunillas” and “flores” (flowers). The influence of pastoral food is reflected in Cáceres through emblematic dishes such as “migas de pastor” (Sheppard’s crumbs) or stews made from game such as venison stew

The Torta del Casar is one of the three cheeses from Extremadura with designation of origin.

or rice with hare and fish dishes such as fish “mojo” or fried tench. A more refined and elaborated cuisine emerged from the monasteries, monastic cuisine or convent-style cuisine, with very attractive dishes like partridge or cod made the Alcántara way. It is also important to mention the Portuguese influence in cross border cuisine that is reflected in cod dishes and sweets such as “Serradura” or “Tiselá”. World heritage site and privileged natural environment Culture and nature are the other two tourist segments that Extremadura wants to focus on in the coming years to demonstrate its best attributes and share these with its visi-

The pasture is part of Extremadura’s great natural gastronomic resource.

tors, who are always given a warm welcome in this region. Cáceres, declared a World Heritage City by UNESCO in 1986, is home to the best preserved historical artistic and monumental sites in the Iberian Peninsula and the third best in Europe. The city played a major role in the Middle Ages and the Renaissance, periods from which it has inherited an incomparable legacy that can be seen in its numerous palaces. The Roman and Almohads influence can also be seen in its streets and buildings. Apart from its deep historical heritage, it is also important to mention Caceres’s stimulating cultural agenda, with interesting attractions such as the WOMAD Festival, the exhibitions at the Helga de Alvear Visual Arts Centre, the Classical Theatre Festival, The South Forum, the San Jorge (Saint George) celebrations and its Holy Week, declared a Festival of International Tourist Interest. Regarding its great natural wealth the region is full of attractions, its main exponent being the Monfragüe National Park, a must see for those passionate in ornithology and Mediterranean flora. This unique natural area, which is part of an area declared a Biosphere Reserve by UNESCO in 2003, is located in the triangle formed by the cities of Plasencia, Trujillo and Navalmoral de la Mata with the river Tagus as its backbone. The bountiful produce of the region of Extremadura makes it a great natural larder that yields the products that give its dishes their exceptional flavours. Its extensive olive groves, its pastures, fruit trees and forests are the unique ingredients for an original and nutritious gastronomy your palate will never forget. Special WTM

| November 2014

Gipuzkoa, So small, so big

With a marked own identity and gastronomy as its banner, Gipuzkoa gathers big charms in a small territory. With regard to extension, Gipuzkoa is the smallest historic territory in the Basque autonomous Community and in Spain. Gipuzkoa has 701,056 inhabitants, located in the Bay of Biscay, in the Atlantic axis, its 2,000 square kilometres has seven rivers as their backbone (Bidasoa, Oiartzun, Urumea, Oria, Urola and Deba), which begin to flow in the nearby mountains.

he 86 kilometres of Gipuzkoa’s coast alternate the cliffs formed by the erosion, clean beaches, and fishing ports with a great tradition. From the blue to the intense green of the inland, mountain lovers or those keen on a calm hiking have endless routes among farmhouses, hermitages, and middle summits.

Gipuzkoa Coast Gipuzkoa has 17 beaches which are clean, comfortable and mostly urban. They are essential to enjoy the beauty of the Cantabrian Sea in the summertime or for relaxing walks by the waves in winter. The beach at Zarautz, the longest, and the beach of La Concha in Donostia, the most elegant, are the two most well known. But there are many others, from Saturrarán (in Mutriku) to Hondarribia, for the visitor to choose from. Gipuzkoa’s 86 kilometres of coast alternate sand with urban centres and coastal mountains, such as Mount Jaizkibel, that take the colour green right down to the sea. The cliffs between Deba and Zumaia are spectacular geological formations called the ‘flysch’ and the ‘rasa mareal’. Green Gipuzkoa Surrounded by mountains and proud of their historical and monumental heritage, the inland valleys have been able to preserve their way of life and Basque traditions. The intense greenery of its pastures, sprinkled with farmhouses, the typical Basque agricultural unit, intermin84

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gles with thick forests, mountain ranges and caves. Two natural parks, Aizkorri, boasting the territory’s highest peaks, and Aralar, with the unmistakable silhouette of Mount Txindoki, surround it to the South and East. Our gastronomy Apart from a sightseeing tour through Gipuzkoa, enjoying its taste is a must. Chefs from Gipuzkoa, such as Arzak, Subijana, Berasategi and Aduriz, amongst others, have given the province international reputation. Gipuzkoa proudly holds 16 Michelin Stars, and it therefore has the highest proportion of Michelin Stars per capita in the world.

Markets The kitchen‘s raw material can be found in the Wednesday’s Farmers’ Market in Ordizia (held every Wednesday), the Saturday’s Market in Tolosa, or the countless fairs and markets spread over the month. The Wednesday’s Market in Ordizia provides a reference for the rest of the province, as its pricing of farm products will serve as a pricing reference for the whole week. Cider bars The typical cider bars are unique places because of the menu based on salt cod and cutlet, a good atmosphere and the cider of the (casks). The tourist has the chance to know better the Sagardoetxea and have lunch at a cider house (the tour includes a guided visit to Sagardoetxea, an activity depending on the season of the year, tasting of cider, must and Sagardoz Liqueur, lunch at a traditional Cider House and a present with a selection of products. Txakoli A wine made in Gipuzkoa. Txakolí is a young, fruity white wine, typical in Gipuzkoa´s gastronomy and elaborated from local grapes. Its consumption has shot up during the last years under the Designation of Origin GetariaTxakolí, and it is now possible to find it in the wine cellars of the most renowned restaurants and taverns of the territory. The Txakoli Route goes along the coastal towns of Aia, Zarautz and Getaria and those visitors wanting to discover Txakoli´s wine-making secret will be pleasantly surprised.

Love San Sebastian tend their recipes and products to make an art of gastronomy. That’s what has earned us our widespread fame; the quality of our cuisine is well known right to the other side of the earth.

Some people consider this balanced combination of small mountains, manor buildings, and sea as one of the most beautiful cities in the world. Since the Cantabrian Sea is almost one donostiarra (people from Donostia, San Sebastián in basque , the language that a lot of basque people speaks). The city is located around La Concha Bay, protected against the swell by the Santa Clara Island, and embraced by Mounts Urgull and Igeldo. The changing colours of the bay, skirted by La Concha and Ondarreta beaches, always dazzle everybody.). San Sebastian is Gipuzkoa´s capital.

an Sebastián city overlooks the sea and, with a bit more than 180,000 inhabitants, keeps a human scale. We can get to most of the interesting places on foot, going through the promenades and pedestrian axis. Another formula with a growing popularity is the use of bikes and its network of ‘bidegorris’ (cycling lines). Donostia’s splendor during the Belle Époque, when it was a place for the European aristocracy’s summer holidays, has left beautiful constructions, such as the Grand Casino (present Town Hall), the Miramar Palace, summer residence of the Court, or the bridges over the Urumea River. The houses of the Old Quarter, full of bars and restaurants, date from previous times. In the Old Quarter, the local passion for gastronomy is palpable. From the miniature cuisine of the ‘pintxos’ to the restaurants of the creative cuisine masters, good eating is one of Donostia’s commandments. Another distinguishing element is the intense cultural life, going from small performances in the different quarters to great events, such as the Jazzaldia, the Musical Fortnight, or the International Film Festival.

In 2016, Donostia-San Sebastian will be the EUROPEAN CAPITAL OF CULTURE. San Sebastián is a cultural, tourist, service, and congress focal point. Many of these events are celebrated in the Kursaal Palace. The two glass cubes provide an avant-garde image to a classical setting that also offers contemporary shapes in the sculptures by Eduardo Chillida (the Wind Comb) and Jorge Oteiza (Empty Construction) that, as the donostiarras and the visitors, show above the sea. Gastronomy Gastronomy is an art and a feature that sets San Sebastián apart. Our chefs lovingly

In fact, of the seven 3-Michelin star (the highest there is) restaurants in Spain, three are here in our city, home to another great selection of establishments holding a total of 16 Michelin stars where you can enjoy the excellent fare dished up by the city’s culinary artists. San Sebastián is [one of the cities in the world to hold the highest number of Michelin stars per square metre (only beaten by Kyoto in Japan, and well ahead of cities like Paris and Lyon). The pintxos, miniature cuisine The pintxos in the bars of the city and other places turn high cuisine into small and irresistible doses. Gipuzkoa, and above all, its provincial capital San Sebastián, is a world reference in miniature cuisine. Delicious pintxos are displayed temptingly on hundreds of spectacular bar tops. In their traditional form, like the classics, spanishomelette, or in their more sophisticated form –raised unanimously to the category of signature cuisine-, visitors are spoilt for choice when it comes to places to taste this aspect of gastronomy of Gipuzkoa. They say about us Condé Nast Traveller: “Top 25 cities in the World Readers’ Choice Awards, 2013”: 5th position: San Sebastian Saveur: “The Saveur Culinary Travel Awards 2013, restaurants and dining cities smaller than 800,000 experts’ choice: San Sebastián” CNN: 11 places to go in 2014: San Sebastian.

For further information www.visitgipuzkoa.net www.sansebastianturismo.com

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| November 2014

Spanish languageâ&#x20AC;&#x2122;s effect on tourism

REP

Language tourists as ambassadors of the Spain brand by Peter Jordan, spokesperson for WYSE Travel Confederation, it includes learning about the gastronomy, culture, art and traditions of the place in question and implies a much more significant psychological and emotional connection with the destination than for the traditional tourist. In fact the UrbanTur 2012 report, produced by Exceltur analyses the growing relevance of language tourism on an urban scale due to the notable number of foreign tourists it mobilises and their profile (young people who become potential destination ambassadors), as well as the significant impact associated to their long stays.

Language tourism stands out for its youth, its long stays, its high level of satisfaction and repeat custom, as well as the likelihood to recommend the destination.

Language tourism is becoming more and more relevant, given the growing number of people who study Spanish as a second language the world over. Tourists who visit the country to learn the language are typically young, they stay for a long period of time, even off season, they show high levels of satisfaction and repeat custom, and are also very likely to recommend the destination to others. In summary, they play the role of ambassador for the Spain brand.

ccording to the latest statistics available, over 950,000 tourists travelled to Spain in 2012 with the intention to study, a figure which represents a 25% increase with regards to the previous year. Their stay in the country lead to a tourism expenditure well over 2,000 million Euros, and grew by 28% when compared to 2011 with an average amount spent per person of over 2,000 Euros. No wonder that, according to data provided by the Cervantes Institute, Spanish is the second most studied foreign language in the world, second only to English, with over 14 million students across 90 countries during 2013. The markets which send the highest number of students to Spain include France and Italy, together with Germany in Europe, while the United States also sends a high number. In recent questionnaires students expressed a rate of satisfaction of 8.5 out of 10. This expanding market presents various 86

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advantages, not least an average expenditure which is well over average, thanks in part to the longer average stay, as well as the loyalty shown to the destination. Once at the destination they tend to enjoy complementary activities of the urban, gastronomic type etc which is why the experts recommend creating tourism products which combine language learning with other options. In fact, this is already a reality in France where language learning is combined with wine and food activities; and in Spain, in Santiago de Compostela students can combine their learning with the Camino de Santiago or with flamenco in Malaga. This also encourages the tourist to visit other nearby destinations. Psychological and emotional connection But language tourismâ&#x20AC;&#x2122;s impact goes much further than quantifiable data, as pointed out

In 2012 over 950,000 tourists travelled to Spain for study purposes, 25% more than the previous year In this respect UrbanTur evaluates the development of centres for Spanish language learning, and finds Salamanca to be the best in this respect, followed by Barcelona, Madrid, Malaga and Seville. On a different note, it values how attractive university education for foreigners is, and has Barcelona leading the score board followed by Madrid, Valencia, Granada and Seville. Madrid Destino itself analysed the characteristics of tourists arriving in the city for study reasons in 2013. It found that 54.8% were between 15 to 24 years of age and 37.6% were 25-44. As for the duration of their stay, 37.7% stayed between 92 and 365 nights and 17.1% 29-91 nights. 62.9% were women and 35.1% travelled to Madrid on their own. Study Tourism Language learning is considered part of socalled Study Tourism. A countryâ&#x20AC;&#x2122;s educational offering shows that it can become a significant tourism attraction which destinations should make the most of. Last year the website Studyinspain.info was launched in Spain, an initiative which hopes to promote this kind of product. The fact is that Spanish destinations have significant potential to grow and improve what they offer this segment, thereby benefiting their competitiveness and differentiation. Vivi Hinojosa

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| November 2014

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BARCELONA BARCELONA TENERIFE BARCELONA TARRAGONA PALMA DE MALLORCA BARCELONA LAS PALMAS ILLES BALEARS BARCELONA MENORCA BARCELONA BARCELONA BARCELONA ALICANTE VIZCAYA ASTURIAS MENORCA MADRID BARCELONA CADIZ LAS PALMAS BARCELONA MADRID PALMA DE MALLORCA IBIZA CANTABRIA LA RIOJA PALMA DE MALLORCA MADRID MADRID TOLEDO NAVARRA TARRAGONA MADRID MALLORCA PALMA DE MALLORCA PALMA DE MALLORCA MALLORCA BARCELONA BARCELONA ILLES BALEARS CANTABRIA LAS PALMAS A CORUÑA VALLADOLID BARCELONA ASTURIAS BARCELONA BARCELONA LLEIDA BARCELONA BARCELONA BARCELONA CASTELLON MALLORCA MADRID PALMA DE MALLORCA

HOTELIER COMPANIES Country/State BARCELONA MADRID MADRID info@acevihotels.com info@actahotels.com info@adrianhoteles.com comercial@afiniahoteles.com jcescofet@alexandrehotels.com dirgeneral@viajesallsun.com info@almahotels.com j.hernandez@altamarhotels.com central@amic-hotels.com vgvenida@grupandilana.com tonim@grupoandria.com info@animahotels.es apsishotels@apsishotels.com aquahotel@aquahotel.com marketing@ar-hotels.com comercial@aranzazu-hoteles.com info@arceahoteles.com jgd@artiemhotels.com info@arturohoteles.com info@areasmail.com info@asurhoteles.com bahiareal@atlantishotels.com marketing@axelhotels.com info@axorhoteles.com info@azhoteles.net info@azulinehotels.com reservas@relaistermal.com reservas@termaeuropa.com comunicación@barcelo.com direccion.hoteles@belivehotels.com beachcomberspain@beachcomber.es beatriztoledo@beatrizhoteles.com info@gruponam.com info@besthotels.es info@bestwestern.es l.morell@bghotels.com comercial@blauhotels.com info@blueseahotels.es info@grupobluebay.com reservas@boitaullresort.com info@bondiahotels.com central@bqhoteles.com informacion@bucolic.es reinaisabel@bullhotels.com info@carrishoteles.com info@castillatermal.com prensa@hoteles-catalonia.es jose.antonio@celuisma.com info@centrhotel.com julia@chicandbasic.com mkt@cimhotels.com reservas@mariterrahotels.com central@cityhotels.es granollers@ciutathotels.com reservas@civishoteles.com colorshotels@colorshotels.com msomadrid@concorde-hotels.com reservas@kontikiplaya.com

E-mail abbahoteles@abbahoteles.com ac@ac-hotels.com reservation.accor.spain@accor.com www.acevihotels.com www.actahotels.com www.adrianhoteles.com www.afiniahoteles.com www.alexandrehotels.com www.alltours.de www.almahotels.com www.altamarhotels.com www.amic-hotels.com www.grupandilana.com www.grupoandria.com www.animahotels.es www.apsishotels.com www.aquahotel.com www.ar-hoteles.com www.aranzazu-hoteles.com www.arceahoteles.com www.artiemhotels.com www.arturocantoblanco.com www.ashoteles.es www.asurhoteles.com www.atlantishotels.com www.axelhotels.com www.axorhoteles.com www.azhoteles.com www.azulinehotels.com www.relaistermal.com www.termaeuropa.com www.barcelo.com www.belivehotels.com www.beachcomber-hotels.com www.beatrizhoteles.com www.bed4uhotels.com www.besthotels.es www.bestwestern.es www.bghotels.com www.blauhotels.com www.blueseahotels.es www.bluebayresorts.com www.boitaullresort.com www.bondiahotels.com www.bqhoteles.com www.bucolic.es www.bullhotels.com www.carrishoteles.com www.castillatermal.com www.hoteles-catalonia.com www.celuisma.com www.centrhotel.com www.chicandbasic.com www.cimhotels.com www.mariterrahotels.com www.cityhotels.es www.ciutathotels.com www.civishoteles.com www.colorshotels.com www.concorde-hotels.com www.conforthoteles.es

Web www.abbahoteles.com www.ac-hotels.com www.accorhotels.com 2 9 3 2 6 22 2 3 5 6 7 3 2 8 4 4 17 3 3 8 6 3 3 2 5 12 8 4 140 28 10 6 3 28 23 7 9 23 35 3 7 11 5 5 6 3 63 25 14 9 21 2 5 5 3 2 24 3

144 622 714 184 1.685 4.670 131 463 504 167 271 214 185 1.792 690 434 538 411 252 336 1.431 704 284 502 261 1.094 574 372 37.380 8.310 2.200 1.858 132 8.307 1.920 1.676 3.817 4.545 7.157 129 684 1.667 71 1.576 384 265 9.503 3.837 1.391 258 987 80 404 299 311 543 6764 456

Hotels Rooms 23 2.567 85 8.943 97 11.621

Special WTM

| November 2014

Company CONFORTEL HOTELES CONYBAR HOTELS CORAL HOTELES CORDIAL CANARIAS HOTELS & RESORTS CORPORACION HISPANO HOTELERA, S.A. COSTA BRAVA VERD HOTELS & PETITS GRANS HOTELS DE CATALUNYA DANIYA HOTELS DANTE HOTELES DELFIN HOTELS DERBY HOTELS COLLECTION DIAGONAL HOTELS DOMUS HOTELES DON JUAN HOTELS DORMICUM DREAMPLACE HOTELS & RESORTS DUNAS HOTELS & RESORTS ECO HOTELES EIX HOTELS EIZASA HOTELES EMSAHOTELS ERCILLA HOTELES ESPAHOTEL, S.A. ESPERANZA HOTELES ESTANCIAS DE ESPAÑA-HOTELES HISTORICOS EUROPE HOTELES INTERNATIONAL EVENIA HOTELS EXPO HOTELES & RESORT FADERSON HOTELS FERGUS HOTELES FERIENVEREIN FERRER HOTELS FG HOTELS FLORIDA, GRUP HOTELS FONTECRUZ HOTELES FUERTE HOTELES G.S.M HOTELES GALLERY HOTELS GARBI HOTELES GARDEN HOTELS GARGALLO GRUPO HOTELERO GATROOMS GF HOTELES GH HOTELES GHT HOTELS GIHSA-GESTION INTEGRAL HOTELERA,SA GLORIA PALACE THALASSO & HOTELS GOLDEN HOTELS GRAN ISLA HOTELES GRUP SERHS GRUPO ABADES GRUPO ANFI GRUPO AR HOTELES GRUPO BALI GRUPO BATLE(MAR HOTELS, MAJESTIC RESORTS, LIVELY HOTELS GRUPO CABOT GRUPO FUENSO (HOSPES) GRUPO HOTELES BENIDORM GRUPO HOTELES PLAYA SENATOR GRUPO HOTUSA GRUPO LOPESAN GRUPO PIERRE & VACANCES GRUPO PIÑERO (BAHIA PRINCIPE - HOTELES PIÑERO)

HOTELIER COMPANIES

Address Country/State PECHUAN 1 MADRID ANTONIO RUIZ ALVAREZ, 7 TENERIFE LOS ROBLES, APTOS.MASARU. URB. LA PAZ SANTA CRUZ DE TENERIFE CARTAGO 22 LAS PALMAS VELAZQUEZ 62 MADRID TURISME, 1 GIRONA EUSEBIO SEMPERE, 22 ENTRESUELO ALICANTE MALLORCA, 181 BARCELONA VIA REY SANCHO, 11 MALLORCA VALENCIA, 284 BARCELONA PASAJE CAMPOS ELISEOS, 9 BAJOS BARCELONA FONCALADA, 10 5º C ASTURIAS RIERA, 77 GIRONA PLAÇA DE LES MARES DE MAIG, 3 BARCELONA ALCALDE WALTER PAETZMAN, SN TENERIFE EINSTEIN, S/N LAS PALMAS RAMBLA CATALUNYA, 116, 2º 1 BARCELONA EDF. MENESTRALIA, SALIDA 35 AUTOPISTA INCA-SA POBLA PALMA DE MALLORCA AV.CESAR AUGUSTO,27 ZARAGOZA RETIR, 1 IBIZA ERCILLA, 37-39 VIZCAYA ALFONSO XII, 36-BAJOS MADRID AVDA. S’ALBUFERA, 4 MALLORCA FUERTEVENTURA, 4, 2º OFIC. 5 MADRID AVDA. RAFAEL PUIG, 23 TENERIFE MUNTANER, 403 ENTLO 1 BARCELONA AVDA. DE ROMA,2-4 BARCELONA DIAGONAL 662, 3º PLANTA BARCELONA CTRA. N II KM 672.5 BARCELONA CTRA. TOSSA A SANT FELIU, KM.5 GIRONA ROMERO, 5 PALMA DE MALLORCA RAMBLA JAUME I, 12 TARRAGONA JOVARA, 350 BARCELONA ANTONIO MAURA, 14 MADRID AVDA. EL FUERTE, S/N MALAGA MONTEARAGON 7, 4º LOCAL 2 MADRID PASEO DE GRACIA, 61,1º,1º BARCELONA POTOSI, 7 GIRONA MENESTRALS, 5 MALLORCA VIA LAIETANA, 23 - 4º BARCELONA AVILA 24-28, M1 BARCELONA CANDELARIA, 28- ED. OLYMPO 1º TENERIFE AVDA. RAMON FERREIRO, 21 LUGO AMADEU, 39, ENTLO 2ª BARCELONA PZA. SAN JUAN DE LA CRUZ, 7-6 º7 MADRID LAS MARGARITAS, S/N LAS PALMAS MARCONI, 16 BARCELONA AVDA. DEL GOLF, 1 APART. JUTLANDIA MALLORCA GARBI 88-90 BARCELONA AUTOVIA A-92, KM 189, 3º PL GRANADA BARRANCO DE LA VERGA, S/N LAS PALMAS DE GRAN CANARIA PASEO CASTELLANA,140-5º. EDF. LIMA MADRID AVDA. L’AIGUERA, 15 BAJOS ALICANTE AVDA. 16 DE JULIO, 15 ILLES BALEARS ARAGON, 12-ENTLO.C PALMA DE MALLORCA PZA. MARQUES DE SALAMANCA, 10 GERONA, 39 ALICANTE AVDA. FARO SABINAL, 341 ALMERIA PRINCESA, 58.- PPAL BARCELONA GANIGO Nº 6 GRAN CANARIA AVDA. DIAGONAL, 449 1ª PLANTA BARCELONA PLAZA MEDITERRANEO, 5 PALMA DE MALLORCA

Tel +34 E-mail 913839494 marketing.confortel@once.es 922371308 comercial.online@conybarhotels.com 922389240 info@coral-hotels.com 928721147 info@cordialcanarias.com 915752800 jcrodri@chh.es 972600034 info@costabravaverdhotels.com 965133189 central.info@daniyahotels.es 933232254 info@dante-hoteles.com 971031031 comercial@delfinhotels.com 933668800 info@derbyhotels.com 934883344 info@diagonalhotels.com 985275151 reservas@domus-hoteles.es 972365700 info@donjuanhotels.com 902504545 mnesweda@dormicumhotels.com 922717230 marketing@dreamplacehotels.com 902150400 comercial@hotelesdunas.com 932375966 ecohoteles@ecohoteles.com 971575094 eixhotels@eixhotels.com 976404505 info@eizasahoteles.com 971340101 emsa@emsahotels.com 944705700 ercilla@hotelercilla.es 914203369 espahotel@espahotel.es 971890568 info@esperanzahoteles.com 902101159 info@estancias.com 922757700 direccion@villacortes.com 931772477 comercial@eveniahotels.com 936003030 info@expogrupo.com 934146681 info@faderson.com 937678684 info@fergushotels.com 972340000 info@ferienverein.ch 971850024 info@ferrerhotels.com 977368015 direccion.comercial@fghotels.com 937691800 grupflorida@grupflorida.com 914295330 fontecruz@fontecruz.com 952920028 rrhh@grupoelfuerte.com 913190607 gsmhoteles@gsmhoteles.es 932722085 galleryhoteles@galleryhoteles.com 972366867 admon@hotelesgarbi.com 971888400 central@gardenhotels.com 932689070 recepcion@gargallo-hotels.com 932210456 central@gatrooms.com 922151499 grupofedola@grupofedola.com 982224152 ghlugo@ghhoteles.es 937662072 central@ghthotels.com 915541740 gihsa@gihsa.es 928128502 comercial@hotelgloriapalaceth.com 937671626 comercial@goldenhotels.com 971691900 bookings@granisla.com 937670378 info@serhshotels.com 902323800 abades@abades.com 928152970 info@anfi.es 915902860 eventos@arhoteles.com 902141514 comercial@grupobali.com 971436655 info@marhotels.com 971865364 914362766 reservations@hospes.com 965858989 ramonjr@hotelesbenidorm.com 950627010 info@playasenator.com 932681010 info@eurostarshotels.com 928128750 info@lopesan.com 934342126 info@grupopierre-vacances.com 971787000 info@bahiaprincipe.com

Web www.confortelhoteles.com www.conybarhotels.com www.coral-hotels.com www.cordialcanarias.com www.chh.es www.costabravaverdhotels.com/ www.daniyahotels.com www.dante-hoteles.com www.delfinhotels.com www.derbyhotels.com www.diagonalhotels.com www.domus-hoteles.es www.donjuanhotels.com www.dormicumhotels.com www.dreamplacehotels.com www.hotelesdunas.com www.ecohoteles.com www.eixhotels.com www.eizasahoteles.com www.emsahotels.com www.ercillahoteles.com www.espahotel-madrid.com www.esperanzahoteles.com www.estancias.com www.europe-hotels.org www.eveniahotels.com www.expogrupo.com www.faderson.com www.fergushotels.com www.ferienverein.ch www.ferrerhotels.com www.fghotels.com www.grupflorida.com www.fontecruzhoteles.com www.fuertehoteles.com www.gsmhoteles.es www.galleryhoteles.com www.hotelesgarbi.com www.gardenhotels.com www.gargallohotels.es www.gatrooms.com www.grupofedola.com www.gh-hoteles.com www.ghthotels.com www.gihsa.es www.gloriapalaceth.com www.goldenhotels.com www.granisla.com www.serhshotels.com www.abadeshoteles.com www.anfi.es www.arhoteles.com www.grupobali.com www.marhotels.com www.cabot-hotels.com www.hospes.com www.hotelesbenidorm.com www.playasenator.com www.eurostarshotels.com www.lopesan.com www.pv-vacaciones.com www.bahiaprincipe.com

Hotels Rooms 20 3.328 3 574 11 1.544 7 1.636 4 574 80 2.284 3 347 3 160 4 372 14 1.140 3 294 11 592 3 1.654 4 254 4 1.183 4 1.009 10 1.004 4 990 6 500 2 221 3 405 3 267 3 551 36 SIN DATOS 8 998 11 2.359 10 2.933 2 59 17 2617 7 853 3 430 2 372 3 780 6 311 7 1.629 56 8.200 2 213 7 1.259 13 2.298 19 1.535 3 249 4 1.379 3 399 10 1.788 18 2.258 4 1.145 5 1.806 5 701 12 1.934 7 655 6 1.018 4 533 3 1.122 11 2.890 3 160 8 398 4 908 30 6.854 137 15.440 21 6.810 310 SIN DATOS 25 11.701

Special WTM

| November 2014

Company Address GRUPO REGINA HOTELES BALMES, 7 GRUPO REINO HOTELES RECOGIDAS, 53 GRUPO SARDINERO PZA.ITALIA,1 GRUPOTEL HOTELS & RESORTS CTRA.PUERTO ALCUDIA-ARTA, S/N GUITART HOTELS CONSTANTI RIBALAIGUA, 7 H.TOP HOTELS GROUP RIERA D’EN JORDA, S/N H10 HOTELS NUMANCIA, 185- 1º PLANTA HCC HOTELS DIPUTACION,262-264 HD HOTELS & RESORTS CTRA. DEL RINCON S/N CENTRO CIAL LAS ARENAS HELIOS HOTELES CARABELA, 7 HG HOTELES AVDA.DIAGONAL, 626, 2º 1ª HI HOTELS GREMI CIRURGIANS I BARBERS, 48-3º A.POL. SON ROSSINYOL HILTON WORLDWIDE CAPITAN HAYA, 38, 2º, IZQA (WALDORF/CONRAD/DOUBLE TREE/EMBASSY/GARDEN INN/HAMPTON/HOMEWOOD/HOME2/HILTON GRAND VACATIONS) HIPOTELS ESTANYOL, 18 HLG HOTELES - ATH HOTELES ATENAS, 25 HM HOTELS - WHALA! JAUME III, 26, ENTLO F HOTEL PRINCESA YAIZA -FARIONES HOTELS AV. PAPAGAYO 22 HOTELANIA AVDA. GRAN VIA, S/N HOTELERA POLLENSINA (HOPOSA) LES VELES, 8 HOTELES AD HOC URB. TORRE EN CONILL - BOTXI 6-8 HOTELES ANDALUCES CON ENCANTO (HACE) AVDA. DE LA DIPUTACION, SN HOTELES BEGOÑA CTRA. DE LA PROVIDENCIA, 566 HOTELES CENTER PZA. ISABEL LA CATOLICA, 6 HOTELES CULTURALES TEMATICOS CL. LOPE DE VEGA, 49 HOTELES DE CANTABRIA FINCA LOS CUAREZOS, S/N HOTELES EL CHURRA AVDA. MARQUES DE LOS VELEZ, 12 HOTELES ELBA AVDA.MATAPIÑONERAS, 11 BLOQUE 1, OF. 201 HOTELES ENTREMARES SEGUNDA AVENIDA LA MANGA S/N HOTELES GAVIMAR AVDA. FDO. TARRAGO, 27, 1º HOTELES GLOBALES LAS SIRENAS, 17 CALA VIÑAS HOTELES H2 ARAGON,281 5º 1ª HOTELES HOLIDAY WORLD AVDA. DEL SOL, ANTIGUA CTRA. NACIONAL 340, KM 215,6 HOTELES INTUR AVDA. FERRANDIS SALVADOR, 131 HOTELES MA PZA.MANUEL CANO,2 HOTELES MARINA D’OR MOYANO,8 HOTELES MEDITERRANEO AVDA.PAPA LUNA,96 HOTELES MONTE CLARA DE JESUS MONTERO,24 HOTELES NORAT PERALTO A, 32 HOTELES PATO ESTEROS, 3 HOTELES POSEIDON ESPERANTO, 9 HOTELES QUO ARDEMANS 13 HOTELES REVERON GENERAL ARMEÑIME, 26 HOTELES SAINT MICHEL GREMI VELLUTERS, 21 HOTELES SERVIGROUP AVDA. EUROPA 6 HOTELES SUNWING MINERVA, 15 HOTELES VAR ALAMEDA DE SANTA EUFEMIA, 20 HOTELS HOLIDAY PARK GIVEROLA, 4- 6 HOTELS ONIX GRAN VIA, 967-981 HOVIMA APARTHOTELS TURISTICA KONRAD & HIDALGO,SL PUEBLO CANARIO LOCAL 404 HUSA HOTELES SABINO DE ARANA, 27 IBB HOTELS GREMI FUSTERS, 33 - 3ª PTA. 312 B IBEROSTAR HOTELS & RESORTS (OLE HOTELES) GENERAL RIERA 154 IBERSOL DEL VENDRELL, 2 BAJOS IBIZA FEELING APARTADO 151 & 175, C/ RAMON Y CAJAL, 2 IGRAMAR HOTELES COLOMBIA, 12 INSIGNIA HOTELS & RESORTS MAGDALENA MEJIAS, 14 INSOTEL HOTEL GROUP ARAGON, 71 INTERCONTINENTAL HOTELS GROUP PLAZA CARLOS TRIAS BERTRAN, 4 (CROWNE PLAZA/INDIGO/HOLIDAY INNEXPRESS BY HOLIDAY INN/STAYBRIDGE SUITES/CANDLEWOOD) INTERGROUP HOTELES MENDEZ NUÑEZ, 1 INTERTUR AVDA. MEXICO, 4 , 2º 954293820 902929294

SEVILLA ILLES BALEARS

info@intergrouphoteles.com hotels@intertur.es

971587512 info@hipotels.com 902112010 971425586 reservas@hmhotels.net 928519222 direccion.asist@princesayaiza.com 968337289 reservasgaviotas@hotelania.com 971866127 hoposa@hoposa.es 961698393 direccioncomercial@adhochoteles.com 956815266 comercial@hace.es 985133909 begonapark@hotelesbegona.com 958215969 comercial.marketing@hotelescenter.com 913600011 942679332 olimpo@hotelesdecantabria.com 968238400 hotelelchurra@elchurra.net 914320111 comunicacion@hoteleselba.com 902258282 j.nunez@hmash.com 971657189 gavimar@gavimar.com 971132300 ipina@hotelesglobales.com 93 467 58 57 compras@hoteles2.com 952579757/27 comercial.hoteles@holidayworld.es 964394497 reservas@intur.com 958287447 reservas@hoteles-ma.es 964727270 redes.sociales@marinador.com 964481212 direccion@hotelesmediterraneo.com 954085000 986733399 comercial@hotelesnorat.com 959311250 comercial@hotelespato.com 965850200 poseidon@hotelesposeidon.com 913553200 comercial@hotelesquo.com 922757120 online@hotelesreveron.com 971274822 saintmichel@saintmichel.net 965855900 servigroup@servigroup.es 971894089 tomas.massanet@sunwing.net 954155144 info@hotelesvar.com 972342222 info@hotelesholidaypark.com 933034154 sales@onixhotels.com 922790964 secretariadireccion@hovima-hotels.com 935101300 comercial@husa.es 971495129 central@ibbhotels.com 971077000 prensa@iberostar.com 977380405 ibersol@ibersol.es 971343614 ibiza-feeling@ibiza-feeling.com 928472960 info@igramar.com 918595347 info@insigniahoteles.com 971390068 info@insotel.com 900993119 anuka.fernandez@ihg.com

MALLORCA BARCELONA PALMA DE MALLORCA LAS PALMAS MURCIA MALLORCA VALENCIA CADIZ ASTURIAS GRANADA MADRID CANTABRIA MURCIA MADRID MURCIA MALLORCA MALLORCA BARCELONA MALAGA CASTELLON GRANADA CASTELLON CASTELLON SEVILLA PONTEVEDRA HUELVA ALICANTE MADRID SANTA CRUZ DE TENERIFE ILLES BALEARS ALICANTE MALLORCA SEVILLA GIRONA BARCELONA TENERIFE BARCELONA PALMA DE MALLORCA PALMA DE MALLORCA TARRAGONA IBIZA LAS PALMAS MADRID IBIZA MADRID

E-mail info@grhoteles.com direccion@gruporeino.com hotelbahia@gruposardinero.com grupotel@grupotel.com reservas@guitarthotels.com online@htophotels.com h10@h10hotels.com comercial@hcchotels.com rodriguez@hdhotels.com comercial@hoteleshelios.com hg@grupohg.com info@hihotels.net iso.madrid@hilton.com

Tel +34 933040244 958209861 942271100 971850061 972347000 937664422 934304147 934121500 928491212 971264250 932541390 971433396 915790220

HOTELIER COMPANIES Country/State BARCELONA GRANADA CANTABRIA MALLORCA GIRONA BARCELONA BARCELONA BARCELONA LAS PALMAS MALLORCA BARCELONA PALMA DE MALLORCA MADRID

www.intergrouphoteles.com www.interturhotels.com

www.hipotels.com www.athhoteles.com www.hmhotels.net www.princesayaiza.com www.hotelania.com www.hoposa.com www.adhochoteles.com www.hace.es www.hotelesbegona.com www.hotelescenter.com www.hotelestematicos.com www.hotelesdecantabria.com www.elchurra.net www.hoteleselba.com www.entremares.es www.gavimarhoteles.com www.hotelesglobales.com www.hoteles2.com www.holidayworld.es www.hoteles-intur.com www.hoteles-ma.es www.marinador.com www.hotelesmediterraneo.com www.hotelesmonte.com www.hotelesnorat.com www.hotelespato.com www.hotelesposeidon.com www.hotelesquo.com www.hotelesreveron.com www.saintmichel.net www.servigroup.es www.ving.se/sunwing www.hotelesvar.com www.hotelesholidaypark.com www.onixhotels.com www.hovima-hotels.com www.husa.es www.ibbhotels.com www.iberostar.com www.ibersol.es www.ibiza-feeling.com www.igramar.com www.insigniahoteles.com www.insotel.com www.ichotelsgroup.com

Web www.grhoteles.com www.gruporeino.com www.gruposardinero.com www.grupotel.com www.guitarthotels.com www.htophotels.com www.h10hotels.com www.hcchotels.es www.hdhotels.com www.hoteleshelios.com www.hghoteles.com www.hihotels.net www.hilton.com

10 6

27 11 13 4 2 14 3 5 3 9 4 3 2 11 2 4 33 13 4 6 6 5 3 5 3 2 7 2 6 21 17 6 5 5 3 6 35 7 76 15 4 2 50 8 30

513 1.124

5.848 1.532 1.480 1.002 262 903 90 576 391 1.205 197 206 177 2.182 444 669 6.412 925 864 870 801 605 391 621 115 196 1.476 118 283 3.107 4.397 1.618 238 275 165 1.535 4.155 635 26.806 1.236 354 106 5.700 2.227 3.754

Hotels Rooms 4 339 4 187 3 323 35 6.389 9 1.380 16 4.284 44 11.991 9 804 4 642 5 1.085 10 1.155 24 4.791 3000 SIN DATOS

Special WTM

| November 2014

Company Address INTUROTEL URB.CALA ESMERALDA,S/N INVISA HOTELES VICENTE CUERVO, 9 ITC HOTELS DIEGO FERNANDEZ HERRERA, 1 IZAN HOTELES EMILIO CARRERE, 5 LOCAL 2 JM HOTELES CTRA ALICANTE- CARTAGENA KM. 17.200 JS HOTELS CTRA. ALCUDIA-ARTA, 1 KEY HOTELS VIA AUGUSTA, 95 KRIS HOTELES ISLA DEL HIERRO, 3 LOUVRE HOTELS VILLAGE 5 LTI ESPAÑA BELGICA, 54 LUIS HOTELES AVDA. DE ITALIA, 8 MAC HOTELES GREMIO TINTOREROS, 25 A MACIA HOTELES ZACATIN, 25 MAGIC COSTABLANCA AVDA. MARINEROS DE VILLAJOYOSA, 19. ATRIUM T. IV BAJOS MAJESTIC HOTEL GROUP AUSIAS MARC, 48 BAJOS MANOLI HOTELS AVDA. FRANCIA S/N URB. MIL PALMERAS MARINA HOTELS GREMI SUCRERS I CANDELERS,18 MARITIM HOTELES AGUSTIN DE FOXA,16-7º PUERTA 6-ESCALERA D MATAS ARNALOT GRUPO ESPAÑA,1 MAYORAL HOTELES AVDA.CASTILLA-LA MANCHA,3 MED PLAYA CADENA HOTELERA PLAZA GENERAL MENDOZA,1-6º MEDINA HOTELES FLORIDA, 3 MEDITERRANEO SUR AVDA.MARINA BAIXA,23 MEDIUM HOTELES TRAVESERA DE GRACIA,18-20, 3º, 3ª MELIA HOTELS INTERNATIONAL GREMIO TONELEROS,24. POL SON CASTELLO (MELIA/GRAN MELIA/ ME/ INNSIDE/ TRYP/SOL HOTELES/PARADISUS/SOL MELIA VACATION) MIX HOTELS ARAGON,26 MLL HOTELS BARTOLOME CALAFELL, S/N MONARQUE HOTELES BARQUILLO,36-1º-3ª MONTEMAR,GRUPO JENARO RIESTRA,8 MS HOTELES LOS NIDOS,23 NATURA HOTELS - GOOD LIFE HOTELS - BACCUS WINE & FOOD-NATURA AVDA.VALENCIA,14, 3º-1ª NEST STYLE AVDA DEL CID, 25 1º OF. 6 NH HOTELES (HESPERIA HOTELES) SANTA ENGRACIA,120 NORDOTEL CTRA.GRAL.DEL SUR,KM.44 NUÑEZ I NAVARRO HOTELS COMTE D’URGELL 230 OASIS HOTELS & RESORTS GOBELAS 17 OCA HOTELS POLIGONO A PEDREIRA, 38 OCCIDENTAL HOTELS & RESORTS JOSE ABASCAL, 58 (ALLEGRO/OCCIDENTAL GRAND/ROYAL HIDEAWAY) OHTELS PLAZA EUROPA, 10 EDIFICIO RHIN LOCAL 2 OLA HOTELS GRAN VIA ASIMA,4-5ª PL ONASOL HOTELS- MARENYSOL HOTELS ESTOCOLMO, 4 PABISA HOTELS AV. FRA JOAN LLABRES, 10 PALAFOX HOTELES PASEO DE LOS PUENTES, 2 PALIA HOTELES PASEO MALLORCA,32 A ENTLO. PALLADIUM HOTEL GROUP AVDA. BARTOLOME ROSSELLO, 18 PALMIRA HOTELS JOSE MARIA PEMAN,15-17 PARADISE HOTELS & RESORTS APTA. LAGO TAURITO S/N PARADORES DE TURISMO DE ESPAÑA JOSE ABASCAL, 2-4, 6º PL PETIT PALACE HOTELES (HIGH TECH HOTELS & RESORTS) EGA,5 (EL VISO) PLAYASOL HOTEL GROUP METGE JAUME SERRA, S/N, CAS DOMINGUETS PORCEL HOTELES PASEO DE LA SABICA, 40 POSADAS DE ESPAÑA JORGE JUAN,9 POUSADAS DE COMPOSTELA VIRXE DA CERCA, 27 PRESTIGE HOTELS AVDA. NORD, 45 PRETUR MENENDEZ PELAYO,7 PRINCESS HOTELS ANTONIO GAUDI, 62 PRINSOTEL DEL TER,27. POL. SON FUSTER PROHOGUI-PROMOTORA HOTELERA GUIPUZCOANA TRIUNFO,5 PROTUR HOTELS AVDA. MAGNOLIA,6 R2 HOTELES ARTITAS CANARIOS, 8 971466017 jsastre@mixhotels.com 971261390 comercial@mllbayhotels.com 913084610 central@monarquehoteles.es 985400100 info@hotelesmontemar.com 952370750 amaragua@arrakis.es 936801600 naturabcn@grupo-natura.com 963261291 914519718 nh@nh-hotels.com 928157170 central@nordotel.com 935522620 comhotels@nnhotels.com 913728333 Info@hotelesoasis.com 986727027 comercial@ocahotels.com 913959700 reservations@occidentalhotels.com 977352325 efb@ohtels.es 971432202 ola@olahotels.com 966803232 reservas@onasol.es 971743266 secretariageneral@pabisa.com 876542008 dircom@palafoxhoteles.com 971213533 comercial@palia.es 971313811 cr.europa@palladiumhotelgroup.com 971687247 info@palmirahotels.com 928566969 reservas@paradiseresorts.es 915166700 prensa@parador.es 915159450 971304078 info@grupoplayasol.com 958225575 reserva@hotelesporce.com 915771735 central@posadasdeespana.com 981569350 gerencia@pousadasdecompostela.com 972252125 jbosser@prestigehotels.com 941270638 info@pretur.com 977318959 of.reus@princess-hotels.com 971706070 prinsotel@prinsotel.es 943461150 direccion@prohogui.com 971585911 recepcion@proturhotels.com 928546050 secretaria@r2hotels.com

PALMA DE MALLORCA MALLORCA MADRID ASTURIAS MALAGA BARCELONA VALENCIA MADRID LAS PALMAS BARCELONA MADRID PONTEVEDRA MADRID TARRAGONA ILLES BALEARS ALICANTE MALLORCA ZARAGOZA ILLES BALEARS ILLES BALEARS MALLORCA LAS PALMAS MADRID MADRID IBIZA GRANADA MADRID A CORUÑA GIRONA LAS RIOJA TARRAGONA PALMA DE MALLORCA GUIPUZCOA MALLORCA LAS PALMAS DE GRAN CANARIA

E-mail reservas@inturotel.com headoffice@invisahoteles.com comercial@itchoteles.com central@izanhoteles.es direccion@jmhoteles.com info@jshotels.com berenguer@key-hotels.com reservas@krishoteles.com omeyer@louvre-hotels.com; contactclient@louvre-hotels.fr sales@lti.de dvila@luishoteles.com info@mac-hotels.com administracion@maciahoteles.com jperez@hoteles-costablanca.com info@majestichotelgroup.com reservas@manolihotels.com central@marina-hotels.com info.res@maritim.de info@matasarnalot.com alfonsogr@hotelesmayoral.com jrabell@medplaya.com jpmedina@medinahoteles.com info@medsur-hoteles.com info@mediumhoteles.com comunicacion@melia.com

Tel +34 971837474 971311500 956350462 915913322 966690236 971851206 977236900 917244798 33(0)142914600 922381450 928774050 971010930 958215258 965851121 934922220 902125135 971465611 913237756 938940320 925216000 972205212 965851844 965854712 932096640 971224400

HOTELIER COMPANIES Country/State MALLORCA IBIZA CADIZ MADRID ALICANTE MALLORCA TARRAGONA MADRID FRANCIA SANTA CRUZ DE TENERIFE LAS PALMAS ILLES BALEARS GRANADA ALICANTE BARCELONA ALICANTE PALMA DE MALLORCA MADRID BARCELONA TOLEDO GIRONA ALICANTE ALICANTE BARCELONA PALMA DE MALLORCA

www.ohtels.es www.olahotels.com www.onasol.es www.pabisa.com www.palafoxhoteles.com www.palia.es www.palladiumhotelgroup.com www.palmirahotels.com www.paradisehotels.es www.parador.es www.petitpalace.com www.playasolhotelgroup.com www.hotelesporcel.com www.posadasdeespana.com www.pousadasdecompostela.com www.prestigehotels.com www.pretur.com www.princess-hotels.com www.prinsotel.es www.prohogui.com www.proturhotels.com www.r2hotels.com

www.mixhotels.com www.mllbayhotels.com www.monarquehotels.com www.hotelesmontemar.com www.mshoteles.com www.grupo-natura.com www.neststylehotels.com www.nh-hotels.com www.nordotel.com www.nnhotels.com www.hotelesoasis.com www.ocahotels.com www.occidentalhotels.com

Web www.inturotel.com www.invisahoteles.com www.itchoteles.com www.izanhoteles.es www.jmhoteles.com www.jshotels.com www.key-hotels.com www.krishoteles.com www.louvre-hotels.com www.lti.de www.luishoteles.com www.mac-hotels.com www.maciahoteles.com www.hoteles-costablanca.com www.majestichotelgroup.com www.manolihotels.com www.marina-hotels.com www.maritim.com www.matasarnalot.com www.hotelesmayoral.com www.medplaya.com www.medinahoteles.com www.medsur-hoteles.com www.mediumhoteles.com www.melia.com

9 9 6 5 6 6 50 5 5 94 33 46 6 6 6 5 4 22 6 4 17 4

2 8 6 3 7 280 2 369 15 9 10 13 19

2.005 1.347 941 818 925 1.191 13.925 798 815 6.000 2.041 5.119 700 543 127 898 339 9.874 1.188 214 3.782 940

70 1.121 1.018 195 787 18.500 63 57.785 3.613 905 3.653 979 6.000

Hotels Rooms 9 1.399 8 1.504 6 260 4 604 3 269 10 1.439 2 135 3 372 1.036 79.538 2 222 2 227 7 1.628 8 822 12 2.102 5 514 3 290 6 1.214 51 SIN DATOS 2 137 2 158 15 3.772 3 461 5 824 5 367 308 79.000

Special WTM

| November 2014

Company Address RAFAEL HOTELES MENDEZ ALVARO, 30 RH HOTELES LA PIPA, 1, EDF. CENIT. LOCAL 3 RICE HOTELES AVDA. REYES CATOLICOS, 30 RITZ CARLTON CTRA. GENERAL TF-47, KM 9 RIU HOTELS & RESORTS RIU CENTRE,CALLE LLAUD,S/N ROC HOTELS ENRIQUE ALZAMORA,6, 8º-2ª ROOM MATE HOTELS VELAZQUEZ, 50, 3º PLANTA ROSAMAR HOTELS PAU CASALS 8-10 ROYAL PREMIER HOTELES AVDA.CARLOTA ALESSANDRI,18 SABINA HOTELS SON JORDI,4 SALLES HOTELS POL. IND. PAEC. 4 SANDOS HOTELS & RESORTS MARCONFORT PRINCEPS D’ ESPANYA, 1 NAVE 1 PLANTA BAJA SANSI HOTELS AVDA.PEARSON,1-3 SANTOS HOTELES JUAN BRAVO,8 SB HOTELS PL. EUROPA, 9 - 11,PLANTA 24 SEASIDE HOTELS AVENIDA DE MOYA,8 SERCOTEL HOTELS PARIS,120 SERRANO HOTELS AVDA. CALA AGULLA, 123 SERVATUR DORAMAS, 4 PATALAVACA SETHOTELS PLAYA DE SANTO TOMAS, PARCELA H9 SH HOTELES DOCTOR ROMAGOSA,1 BAJO SIDORME HOTELES PROVENÇA 293, 4, 2 SILKEN HOTELES AVDA. ZABALGANA, 1 SIRENIS HOTELS & RESORTS DES CUBELLS,32 SOLVASA HOTELES PZA.DR.LETAMENDI,37-1º SOTERAS, GRUP PASEO DE LA MARINA, 212 SPRING HOTELES AVDA. ANTONIO DOMINGUEZ ALFONSO, 8 STABOTEL INTERNATIONAL COMANDANTE ZORITA,34 STARWOOD HOTELS & RESORTS PLAZA DE LAS CORTES, 7 (LE MERIDIEM/ FOUR POINTS/ WESTIN/ ALOFT/ SHERATON/ ELEMENT/ ST REGIS/ W HOTELS/ LUXURY COLLECTION/ARABELLA ) STIL HOTELS GRAN VIA ASIMA, 4-7º.POL SON CASTELLO SUCO HOTELES CASADO DEL ALISAL,26 SUN CONFORT GROUP GLORIETA CARRASCO,BL.III-5 ESC F BAJO SUNRISE BEACH HOTELS (SBH) AVDA. JAHN REISEN,S/N SYMBOL HOTELES AVDA.PALMA DE MALLORCA,45 TEMPLE HOTELES AVDA.PORTUGAL, 2 THB HOTELS VIA ALEMANIA,14-6º THE LEADING HOTELS OF THE WORLD VICTOR ANDRES BELAUNDE, 6, OFC. 3 THOMAS COOK AG (CLUB ALDIANA) MELINDRAGA, 2 TORRELUZ HOTELES PLAZA FLORES, 3 TORSE HOTELES SAN RAFAEL, 1-3. ENTLO TRAVELODGE HOTELES ESPAÑA TORRELAGUNA, 69 TRH HOTELES AYALA, 48 DUPLICADO TUDANCA HOTELES CTRA. MADRID- IRÚN, A-1 KM 153 TUGASA PARQUE GONZALEZ HONTORIA,SN UNIVERSAL HOTELES GREMIO CIRUJANOS Y BARBEROS, 25. EDF. GENERIUM, BLOQUE B, 3ª UNIVERSAL MEDITERRANEA HOTELES AUTOVIA SALOU VILASECA,SN UR HOTELS AVDA. ALEXANDRE ROSSELLO, 29 ENTLO VALENTIN HOTELES LUZ,5 VALLADOLID HOTELES NUÑEZ DE ARCE,11 VELADA HOTELES ALCALA, 476 VERSER HOTELES TARRAGONA, SN, PLAYA DE FIGUETAS VERTICE HOTELES REPUBLICA ARGENTINA S/N VIK HOTELS GROUP RAFAEL CABRERA, 18, 2 C VIME HOTELS & RESORTS JUAN RAMON JIMENEZ, S/N BLOQUE 6 VINCCI HOTELES ANABEL SEGURA,II EDIF.A BAJO.CENTRO NEGOCIOS ALBATROS VITA HOTELIERS NUÑEZ DE BALBOA 30 BAJO A VIVA HOTELS & RESORTS-VANITY HOTELS MAR I ESTANY, 35 VP HOTELES GRAL.DIAZ PORLIER,101 ZENIT HOTELES PZA.ARAGON, 2 ZERCA HOTELES CTRA. DE PRIEGO-ZAGRILLA, KM.3,5 ZT HOTELS COLONIA EUROPA,S/N www.stilhotels.com 6 784 www.hotelessuco.com 5 270 www.sun-confort.com 3 707 www.sbhfue.com 7 2.600 www.symbolhoteles.com 2 447 www.hotelestemple.com 3 301 www.thbhotels.com 18 3.485 www.lhw.com 430 SIN DATOS www.aldiana.de 10 367 www.torreluz.es 3 220 www.torsehoteles.com 3 718 www.travelodgehoteles.es 3 236 www.trhhoteles.com 9 1.666 www.hotelestudanca.com 4 230 www.tugasa.com 9 194 www.universalhotels.es 12 1.794 www.portaventura.es 4 2.000 www.urhotels.com 4 191 www.valentinhotels.com 12 3.675 www.hotelesvalladolid.com 2 66 www.veladahoteles.com 5 763 www.verserhoteles.com 3 398 www.verticehoteles.com 3 294 www.vikhotels.com 10 1.316 www.vimehotels.com 5 641 www.vinccihoteles.com 34 4.770 www.vitahoteliers.com 26 2.905 www.hotelsviva.com; www.vanityhotels.com 18 4.549 www.vphoteles.com 4 265 www.zenithoteles.com 24 1.900 www.zercahoteles.com 2 52 www.zthotels.com 5 1.174

971207114 979749044 965852453 928875982 952058450 987216862 971850033 915591750 928169870 950234399 962872060 902050575 913430318 947506011 956305611 971711746 977779000 971725600 971032000 983298811 913756800 971302804 955063100 928391517 952829977 914902650 902 027 447 971897006 915625292 976711750 957720305 964401040

PALMA DE MALLORCA PALENCIA ALICANTE LAS PALMAS MALAGA LEON MALLORCA MADRID LAS PALMAS ALMERIA VALENCIA MADRID MADRID BURGOS CADIZ PALMA DE MALLORCA TARRAGONA ILLES BALEARS MALLORCA VALLADOLID MADRID IBIZA SEVILLA LAS PALMAS DE GRAN CANARIA MALAGA MADRID MADRID MALLORCA MADRID ZARAGOZA CORDOBA CASTELLON

comercial@stilhotels.com castillavieja@hotelessuco.com booking@sun-confort.com comercial@sbhfue.com comercial@symbolhoteles.com comercial@templehoteles.com thb@thbhotels.com madrid@lhw-offices.com reserv@aldiana-fue.com torreluz@torreluz.es info@torsehoteles.com travelodge.torrelaguna@travelodge.co.uk elana.valcarce@trhhoteles.com reservasaranda@hotelestudanca.com info@tugasa.com central@universalhotels.es amigos@portaventura.es info@urhotels.com comercial@valentinhotels.com comercial@hotelesvalladolid.com mjvelasco@veladahoteles.com ibizaplaya@verserhoteles.com reservas.aljarafe@verticehoteles.com info@vikhotels.com comercial@vimehoteles.com reservas@vinccihoteles.com info@vitahoteliers.com info@hotelsviva.com comercial@vphoteles.com centralcomercial@zenithoteles.com info@zercahoteles.com reservas@zthotels.com

Tel +34 E-mail Web Hotels Rooms 915399021 rafaelhoteles@rafaelhoteles.com www.rafaelhoteles.com 9 1.276 965853040 central@hotelesrh.com www.hotelesrh.com 13 1.285 947222300 sara.martinez@ricehotelesburgos.com www.ricehotelesburgos.com 5 233 922126000 reservations.abama@ritzcarlton.com www.abamahotelresort.com 80 469 971743030 prensa@riu.com www.riu.com 104 45.277 971213090 central@roc-hotels.com www.roc-hotels.com 19 4.057 913995777 comunicacion@room-matehotels.com www.room-matehotels.com 19 1253 972364422 rosamar@rosamarhotels.com www.rosamarhotels.com 4 775 952371255 rpremier@royalpremierhoteles.com www.royalpremierhoteles.com 2 386 971585214 oficina@sabinahotels.com www.sabinahotels.com 2 298 972652363 Yolanda@salleshotels.com www.salleshotels.com 9 951 971783300 comercialdir@sandos.com www.sandoshotels.com-www.marconfort.com 13 4.662 932063880 pedralbes@sansihotels.com www.sansihotels.com 3 227 914263942 hotelpraga@h-santos.es www.h-santos.es 11 2.682 935011400 ggracia@sbhotels.es www.sbhotels.es 7 1.234 928763308 info@seaside-hotels.com www.seaside-hotels.com 4 1.208 933636363 correo@sercotel.com www.sercotel.com 11 1.313 971564312 direccion@serranohotels.com www.serranohotels.com 5 700 928152777 servatur@servatur.com www.servatur.com 9 1.251 971370531 sethotels@sethotels.com www.sethotels.com 6 604 963373951 sh@sh-hoteles.com www.sh-hoteles.com 7 1.021 935839975 info@sidorme.com www.sidorme.com 8 751 945188800 recepcion.central@hoteles-silken.com www.hoteles-silken.com 32 4.637 971312512 info@sirenishotels.com www.sirenishotels.com 11 4.147 902500838 direccion.solvasabcn@solvasa.com www.solvasa.com 8 1.359 936651900 congress@grup-soteras.com www.grup-soteras.com 4 405 922787748 direccion@springhoteles.com www.springhoteles.com 3 1.131 913197149 stabotel-abf@telefonica.net 2 317 913607275 www.starwoodhotels.com 16 3.356

HOTELIER COMPANIES Country/State MADRID ALICANTE BURGOS SANTA CRUZ DE TENERIFE MALLORCA ILLES BALEARS MADRID GIRONA MALAGA MALLORCA GIRONA PALMA DE MALLORCA BARCELONA MADRID BARCELONA LAS PALMAS BARCELONA MALLORCA LAS PALMAS DE GRAN CANARIA MENORCA VALENCIA BARCELONA ALAVA ILLES BALEARS BARCELONA BARCELONA TENERIFE MADRID MADRID

DOS

Cultural Tourism well on its way to improvement The latest data from this sector indicates a decrease, but it continues to have huge potential

Familtur (Spanish Tourism Movement) which is published by the IET, the Tourism Studies Institute. Generally speaking, this decrease has occurred across all Spanish autonomous communities, with the exception of Navarra and La Rioja, which have gone from 0.2 to 0.247 mil-

Andalusia continues to be the community which receives the highest number of national and international cultural visitors every year

The Hanging Houses of Cuenca are not just a powerful attraction for cultural tourism in their own right, but they also house the Museum of Spanish Abstract Art.

ulture is one of Spain’s greatest tourism attractions, both on an internal as on an international scale. The country’s significant historical, architectural and cultural heritage, its museums, folklore and the significant role it has played in artistic movements over the centuries, from painting to literature, are all motivations for visitors to uncover its rich legacy, made even richer by modern developments and the fact that Spaniards themselves like to get to know more about their past, their present and their future. Cultural tourism is therefore always developing, not only as an interesting alternative to sun and sand holidays, but also in combination with other offers, such as city breaks, gastronomy, wine tourism and even religion. This makes it difficult to establish its precise dimensions. The only thing we know for certain is that it is a powerful ally for the tourism industry when it comes to getting rid of seasonality in some areas and to establishing tourism activity itself in others; those that lack beaches or other obvious attractions for travellers. The region most visited by Spaniards for cultural reasons is Andalusia, with a total of 1.31

million trips made for this reason in 2013, less than the 1.71 million registered a year before, as reflected by the statistical data provided by

lion trips and from 78,401 to 91,155 trips respectively. For the whole of Spain, the number of trips with this motivation went from 11.9 million to 9.91 million. So far no assessments have been made on this decrease and we will need to wait for the 2014 results to know whether this fluctuation rectifies itself. The data on international travellers is also not very positive; in 2013 there were 7.36 international travellers, less than during the two previous years, 8.13 million in 2012 and 9.2

Cultural tourists are demanding ‘’We have come to the conclusion that, in our experience, cultural tourists are demanding tourists, in the sense that they expect things to be well organised and on time, they expect specific programmes which allow them to relax and enjoy the activity, with no gaps,’’ said Eulàlia Armengol, director of Sternalia, a small Catalan company specialised in organising cultural tours across the community and which even though it was founded in 2011, in the middle of the financial crisis, is producing great results. Its recipe for success is based on combining sites of cultural interest - some of which were previously not open to the public - with guided tours based on expert explanations of different subjects, which ‘’even include subjects which are not specifically related’’ as well as local or themed gastronomy, depending on the case, in the form of ‘’pleasant dinners’’ which are held during the routes which tend to take between three and four hours. In her opinion, tourists ‘’like to enjoy a very complete experience, with their partner, their family or whoever they are travelling with.’’ In three years they have gone from running one route to a total of 14 different ones. This success story shows that the cultural tourism product needs to be organised and prepared with flair in order to satisfy this demanding tourist who is looking for cultural leisure experiences which will allow them to expand their knowledge in a relaxed and pleasant way.

million in 2011. Italy is responsible for a significant part of this decrease; the number of cultural tourists it sent Spain has decreased by over 300,000, reducing numbers almost by half, if we look at the figures for the past two years. As for the United Kingdom, its presence was reduced by a further 200,000 travellers, and Germany by 35,000, according to the data collected by the Tourism Expenditure Questionnaire (Egatur). Emerging markets on the rise The good news comes from smaller markets, such as Norway, which has gone from 45,613 visitors to 66,570 in one year; or emerging markets such as Russia, which was the source of 279,319 tourists for this modality, an increase in the numbers registered in previous years. The United States recovered from the low it was going through two years ago and upped its numbers by 15,000 travellers. As for the number of arrivals per autonomous community as registered by the IET questionnaire, although they do not have data from all the communities, there was a generalised decrease, with the exception of the Basque Country which went from 354,414

A cultural visit to Medieval Barcelona. (Courtesy of Sternalia).

cultural tourists in 2012 to 383,628 last year. What this data tells us is that Cultural Tourism needs to be stimulated so that market quotas can be recovered in some cases, and so

that Spain becomes established as a leading destination for large numbers of travellers who are keen to discover the wealth and variety of culture offered by the country.

Quantifying the success of a specific type of tourism

t is very difficult to evaluate how much impact Cultural Tourism is having in Spain, despite the fact that we are talking about a country with a rich history which makes it a firm candidate when it comes to this type of holiday. In some cases, it can be fairly easy to obtain reliable information from a community or city, but impossible to know what is going on in Spain as a whole. Exceltur, an entity which carries out research in order to tell what kind of impact and reach tourism is having in our country, addresses cultural tourism every year in order to try and uncover its role as a dynamic source of tourism experiences. However, culture is increasingly becoming the main motivation for travel and not just a bonus. The director of research and investigation at Exceltur, Oscar Perelli, made a series of interesting points about cultural tourism’s current status, in as far as the quantification of results and its impact. To begin with, Perelli states that ‘’Cultural tourism is sometimes difficult to understand.’’ In other words it is difficult to establish what is cultural tourism and what is not. He provided the following example: ‘’an opera concert at the Teatro Real or a classical music concert would probably be considered as belonging to this travel type,’’ whereas ‘’a pop concert probably would not,’’ even though events like the FIB and Sonar festivals attract tens of thousands of tourists from Europe and the world as a whole every year, and have a very significant international impact.

Through its reports, Exceltur strives ‘’to portray how many people attend cultural events and sites’’ across Spain, and for this, ‘’we ask all the cities to provide the number of visitors received by its ten most emblematic museums,’’ Perelli explained. This is no easy task however, as there is no way of telling the number of tourist visits from the number of resident visits, and to complicate the figures even further, the numbers also include school visits. On the other hand, two of the most visited museums in Madrid and Barcelona are the ones at their football stadiums. Again, should these be considered cultural tourism, or not? There is no established criteria in this regard. In addition, not all sites of interest for this type of visitor collect information on the number of visitors they receive. For example, numbers are registered at the Mosque-Cathedral of Cordoba, but not at the El Pilar Cathedral in Zaragoza, which is also a place of worship. Should we be counting the guests at a wedding as cultural tourists? Probably not. Oscar Pirelli is optimistic about the future and he believes that it will get easier to quantify this type tourism which is undoubtedly on the increase – after all what this type of traveller wants is an experience and culture never fails to provide precisely that.

DOS

Cultural tourists account for one in three of all Andalusia’s visitors

The Andalusian community, which is the region which receives the highest number of cultural travellers in Spain, combines monuments and heritage sites with its favourable climate, great customer service and accessible prices. This results in very satisfied tourists.

he eight Andalusian provinces welcomed a total of 6.7 million cultural tourists during 2013, one third of the total number of visitors who came to the community during the same year. The Junta itself has stressed the importance of this segment as well as the region’s potential for future development within this type of tourism. According to the Tourism Minister, Rafael Rodriguez, the region’s cultural and monumental heritage ‘’makes it easier for the destination to compete and favours its overall position’’ within the market. According to the data provided by the re-

Cultural heritage and service are the aspects most valued by cultural tourists visiting Andalusia gional government, Andalusia’s main source of national cultural tourists is the region itself, accounting for 33.6% of the total number of tourists, followed by Madrid and Catalonia, with 17.1% and 6.7% respectively. As for international issuing markets, the United Kingdom stands out with 13.4% of arrivals, followed by Germany and France, with 12.4% and 12.1% respectively. These are followed by Italy, the United States and Holland. This type of tourist tends to spend more money, around 69.5 euros a day, which is 10 euros more than the average amount spent by travellers in Andalusia across all modalities. Their average length of stay is 4.6 days, although foreign visitors stay up to 7.6 days, and national tourists only stay 3.8 days on average. The typical tourist profile is that of a person of 45-64 years of age, 34.6% of the time, with paid employment, and who tends

La Mezquita Catedral de Córdoba, uno de los monumentos más bellos que se pueden visitar en Andalucía.

to travel with their partner most of the time, 60.9%, or other family members, 18.6%. The deciding factors which made these cultural tourists choose Andalusia as their destination were, according to data by the Junta, the monuments 52.8% of the time, the weather 16.3% of the time and the prices 14.2%. When asked to evaluate their experience after their trip, on average they gave the region a score of 8.1 points on a scale of 1 to 10; and cultural heritage and service were the factors given the highest scores, at 8.7 and

8.5 respectively. It is especially interesting for the tourism industry to note that these visitors preferred to stay at hotel establishments 78.3% of the time. Another one of this segment’s known advantages is that it is not subject to seasonality, and is enjoyed by tourists more or less continuously, all year round. And finally the most revealing piece of information on how satisfied cultural tourists are after a trip to Andalusia is that 60% of visitors were repeating their holiday from the year before.

Cordoba, a place to discover

he province of Cordoba boasts an important selection of cultural attributes for national and international visitors. Its many sites include the Roman Villa of Fuente Álamo, the Mosque-Cathedral of Cordoba, the Fuente del Rey fountain, the Palace of the Marquises of Viana, the Almodovar Castle or the del Moral Castle which houses the Archaeological Museum, to name just a few. Its scenery and nature can be discovered by following the Andalusian heritage routes, like the Caliphate one which leads the visitor from Cordoba to Granada and is a true journey through the region’s history. Travellers will also enjoy the region’s people and folklore, with flamenco being one of the highlights, as well as shows like the Dance of the Obejo Swords. Cordoba’s excellent hotels and numerous restaurants offering typical fare, such as salmorejo, flamenquines, bellota ham or Arabic recipes such as lamb cooked in honey, make this province a place well worth discovering for curious travellers.

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Museums: an increasingly attractive option for cultural tourism turism, collectivism, surrealism, dadaism or the birth of conceptual art. All this will be exhibited, initially over a ten year period, within the Bank of Spain building in the Cantabrian capital.

El Prado will increase its collection by 1800 works of art, the Reina Sofia will open a second branch in Santander and the Guggenheim celebrates 20 years

The del Prado Museum’s art gallery will soon house 1800 more works of art, which will make it even more attractive to visitors

mongst Spain’s most significant cultural icons, which also happen to be excellent attractions when it comes to luring cultural tourists from all over the world, museums are one of the highlights. Especially art galleries such as the El Prado Museum, the Reina Sofia, the Thyssen-Bornemisza or the Guggenheim, but there is also a long list of other museums which are of local significance and which also influence a traveller’s decision when deciding to visit a certain region. It seems that in order to keep attracting visitors in the future, museums would do best to specialise and ensure the quality and the maintenance of their collections. Or at least this is what the government has said would be the focus for the del Prado Museum, a museum which, like all great institutions, serves as a benchmark for other entities of this type. Once the above museum’s rehabilitation phase is complete, its collection will have grown by 1800 works of art, allowing it to present works from across all art history, from antiquity to the 20th Century. Another great museum in the process of

expansion, this time via the opening of a new branch, is the Reina Sofia; and it has chosen Santander as the venue for its new establishment. It will house the Lafuente Files, a valuable collection made up of 3000 works and 120.000 documents, and which specialises in 20th century art history in Europe, South America and the United States. Specifically of note are its avant garde samples, from fu-

The Guggenheim museum is celebrating the twentieth anniversary of its collaboration with its mother house in New York in May 2015, and this will surely bring more cultural visitors through its doors. The museum is offering a special exhibition to mark the occasion, an exhibition which recalls its first ever exhibit and which was entitled ‘The Art of our Time. Masterpieces from the Guggenheim Collections’, and the headquarters in NYC have also contributed numerous works of art to be included. There are many other museums in Spain which although more modest, are just as attractive to cultural tourism; such as the Malaga Picasso Museum which has just celebrated its 11th anniversary; the Museum of Contemporary Art in Castilla y Leon (Musac), or the Museo de Cáceres, which is soon to be extended, as is the case with the Helga de Alvear Visual Art Centre, also in Extremadura.

Zurbarán at the Thyseen Museum next summer

mongst the exhibitions to be held at the Museo Thyssen-Bornemisza next year, one of the most significant is a monographic exhibition on Zurbarán, which will be open to visitors during the summer of 2015, from the 9th of June to the 13th of September and which will feature a select look at this universal artist’s artistic creations from his first ever commissions to his key works. The idea behind it is to offer a new perspective on this painter, considered one of the most significant of the Spanish Golden Age; it will feature canvases which were previously unknown or which have been recovered over recent years. The Zurbarán exhibition will be followed by another by Edvard Munch, which will remain open from the 6th of October to the 17th of January 2016. Other exhibitions open to visitors during the first half of the year include the Hubert de Givenchy and the monographic exhibit on American Impressionism, both of which will remain open until the 18th of January and the 1st of February respectively; as well as an exhibition on Raoul Dufy, scheduled between the 17th of February and the 17th of May.

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Cuba’s British Market

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At the end of last year, Cuba registered 97.3% of the previous year’s arrivals from the United Kingdom; despite the decrease, the UK occupied its traditional second place in the ranking of Cuba’s top issuing markets.

hen compared to the year before, the market registered decreases for 2014 for almost every month up until August - according to the latest figures available from ONEI, the National Office for Statistics and Informations - fluctuating between second and fifth position on the top market list. A total of 82,506 British tourists arrived in Cuba over the first eight months of 2014, a significant 80.8% decrease with regards to the same period a year earlier, which represents around 4% of the total number of arrivals to the island during this time.

The United Kingdom as an issuing market to Cuba 2007 – August 2014 Year

Position as issuing market

2007 2008 2009 2010 2011 2012 2013 August 2014

2 2 2 2 2 2 2 3

At the end of August this year, England was the third highest issuing country, following behind Canada and Germany respectively, and followed by Italy, France, Mexico, Spain, Argentina, Russian Federation, Venezuela, Chile, Colombia, Holland, China, Switzerland, Peru, Brazil and Austria (in that order). Specifically in August, the island welcomed just 8,919 British visitors, a significant 32.3% decrease when compared to the same month in 2013, and a result which only reaffirms the reduction in the flow of visitors from the United Kingdom to Cuba which we have been 92

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seeing over the last few years. The evident decrease in the accumulative number of arrivals from the English market, when compared to the previous year, was explained by Manuel Marrero Cruz, the island´s tourism minister, during a visit to the city of Camagüey at a meeting with various members of the local and national press. The Minister informed members of the press that the number of foreign visitors to Cuba had been lower than expected and that the main reasons for this reduction were the contraction of certain markets due to the financial crisis, the decrease in Argentinian tourism and TUI UK’s withdrawal; Britain’s main tour operator and issuer for British tourists to Cuba.

On the other hand, the influx of British tourists to Cuba, could, in fact, increase, as the English cruise ship ‘’Thompson Dreams’’ which holds up to 2,000 passengers, is set to come to the island once again. In general, the number of ships and vessels with tourism related or academic objectives will probably be higher than it was in 2013, when around 200 vessels were registered. According to data released by the ONEI, 2,071,533 visitors arrived in Cuba from January to August 2014, 3.7% more than during the same time in 2013; during the first six months of this year, the tourism industry registered an income of 1,315 million dollars, a figure which represents an 11.6 % growth.

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Hosteltur celebrates 15 years in Cuba

Hosteltur celebrated the fifteenth anniversary of its presence in Cuba with a beautiful ceremony, the launch of the Special Edition “15 years on this journey together” and an awards ceremony for professors, partners and tourism entities which have accompanied the publishing company during these three lustrums.

ver a hundred professionals, clients, dignitaries and partners of the publication’s Cuban office attended the celebration which was presided over by his Excellency the Spanish Ambassador in Cuba, Juan Francisco Montalvo. Tourism Ministry representatives and the main players in the Cuban tourism industry were also in attendance and they presented the editor, Joaquín Molina, with various prizes in recognition of ‘’his team’s dedication, which has accompanied us covering all the most important tourism related events in the country (...) and its commendable contribution to the training of professionals in our sector,’’ said the Cuban tourism minister, Manuel Marrero Cruz. During the evening, which was made more pleasant by the live music provided by Frasis de la Egrem, Hosteltur also recognised the fundamental work carried out over these past fifteen years by professors and regular contributors to the magazine which have played an important role in its success: MSc. Roberto Pastor Raola and doctors José Enrique Salgado Febles, Héctor Ayala Castro, Ricardo Jorge Machado Bermúdez, José Luis Perelló Cabrera and Ramón Alberto Martin Fernández. Several other organisations also received 94

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special recognition in gratitude for their uninterrupted presence in Cuba over these last fifteen years across Hosteltur´s different products; Meliá Hotels International Cuba and tourism groups Turismo Gaviota, Hotelero Gran Caribe, Cubanacán and Empresarial Hotelero Islazul. During his speech editor Joaquín Molina looked back on Hosteltur´s arrival in Cuba during the 1999 Tourism Fair; the beginning of a fruitful and close relationship between the publishers and the Cuban tourism industry which,

fifteen years later, remains as strong as ever with a digital newspaper, the monthly magazine and the annual special editions for the Canadian, German, British and Spanish markets. The event took place at the hotel Occidental Miramar in La Habana and was sponsored by Havana Club, Cubaron, Habanas and Egrem.

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News and possible future scenarios for International Tourism in Cuba

n the twenties and fifties, La Habana was the main destination for tourists from the United States. In 1961, US citizens were prohibited from visiting the island and international tourism disappeared. It started timidly coming back to life in 1972, and in 1990 an intensive program was implemented with the specific aim of developing international tourism. Between 1990 and 2000 visitor arrivals grew by 19% each year. Income grew even faster, at 23% a year. Those rates of growth slowed during the first decade of the current century. Over the last 24 years forty million visitors have visited Cuba. The foreign currency income generated by international tourism was well over 41 billion dollars, equivalent to 66% of all exports during the same period. Tens of thousands of rooms were built. Some years saw the opening of over ten new hotels. The growth of tourism has impacted Cuban society and economy in many different ways. Many agricultural, industrial and building related activities have required updating, new products have been introduced and methods of work have been changed; all to satisfy the

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growing demand and need for quality which has come about due to tourism. The tourism sector contributes an estimated 7% of the gross domestic product and provides jobs to 7% of the financially active population, either directly or indirectly. The Caribbean receives 28 million international tourists (including those who visit resorts at CancĂşn, Riviera Maya and Cozumel). Half of these tourists are from the United States, and as such, are prohibited from travelling to Cuba. This means that Cuba can only operate within other markets. Even with this handicap, one in every ten tourists, of the 28 million who travel to the Caribbean, visit Cuba. This is not the case for cruise ship tourism, as most cruise liners which travel around the Caribbean belong to American companies. Even if those companies may like to send their cruises to Cuba, they are not allowed to do so. Hosteltur has accompanied Cuba on its journey over the last 15 years, publishing a monthly special on its tourism development and the new products and initiatives which have been launched. It has acted as a win-

dow through which thousands can see and keep up to date on international tourism in Cuba. Its readers can ask themselves how this sector is progressing. They would do well to consider certain aspects: 1. Cuba is currently in the process of modernising, modifying and perfecting how its economy and society works. Most of its land is currently being used by cooperatives and independent farmers. The country aims to transfer thousands of small business, restaurants and other facilities to the private sector, renting these out to private business people. The same looks set to happen within the service sector. The 350 hotels owned by the state offer 63000 rooms. A further 15000 rooms are rented out by private home owners. There are also whole houses and residences available for rent, which include services such as breakfast and lunch. They operate thousands of private restaurants. Some of these feature in prominent positions on Trip Advisor and other similar agencies, thanks to the quality of the

food on offer and their exquisite service. A new Law on Foreign Investment was approved in March and the number of mixed businesses is expected to grow. Tourism will also be affected by this; there are 14 mixed hotels currently in operation. New mixed hotels will be added in the future and priority will be given to the development of golf courses featuring complementary residential complexes. Other services which are currently offered to tourists by state companies will doubtless be offered either partially or completely by private entities and cooperatives in the not too distant future 2. Over 50% of the tourists arriving in Cuba between 1990 and 2005 came from western Europe. However the number of arrivals from Europe has fallen to less than 30% over recent years, as a result of high petrol prices, the financial crisis and other factors. North America -not including Mexico- contributes 52% of the annual number of visitors (over a million Canadians; US residents of Cuban origin and tens of thousands of Americans who

obtain special licenses for their trips). China occupies first place when it comes to annual income from external tourism, Russia occupies fifth place and Brazil is at number 12 in the ranking. Together the above three contribute 15% of the total world’s expenditure on international tourism. Cuba maintains very good relationships with these countries. However, these three markets only make up 3.5% of its visitors. There are plans to increase the participation of tourists within these markets. These are backed by political intentions. They now depend on efficient commercial and business management in order for them to be put into action 3. With its beautiful, untouched, natural and extensive beaches, the preferred product to develop has been the sun and sand one, in combination with All Inclusive hotels. In this way 74% of overnight stays take place at this type of hotel and they are concentrated at four main destinations on the north coast: Varadero, Cayos de Santa María, Jardines del Rey and northeastern Holguín. There has

been little tourism development in the southern coast and the same can be said of other destinations in western and central areas of the country. It seems only logical to develop other products which allow for higher income per tourist. Even if the sector has managed to decentralise international tourism activity outside of La Habana, there still needs to be more diversification towards areas in the south, west and centre of the island. Dear Hosteltur readers, there are many other aspects to examine with regards to future developments. I hope to go over these with you on another occasion. There will always be two determining variables: the first is diversification (of markets, products, destinations to promote and factors concerning the provision of services). The other demanding variable is of course the quality of the services and the customer service the visitor receives at destination. Dr. Miguel Alejandro Figueras “Winner of the National Economy Prize 2007”

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A brief look at 15 years of tourism in Cuba

On the fifteenth anniversary of Hosteltur Magazine’s first appearance in Cuba, it is almost impossible to avoid looking at how Cuban tourism has developed over these past fifteen years. Over this period of time Hosteltur has covered all the most significant events in the tourism sector for this, the largest of the Antilles islands.

ver this period of time, the indicator registering the number of international arrivals to the island showed a 4.2% average annual growth rate; over 36.1 million travellers have visited Cuba over these past fifteen years. Many come back time and time again, despite the difficulties faced by the Cuban tourism sector due to both internal and external factors. The accommodation infrastructure The total number of rooms dedicated to tourism, went from 32,300 in 1999 to 60,440 at the end of 2013, which represents a 4.5% annual average growth for the period, similar to the average rate of arrivals. At the beginning of 2014, the Cuban tourism sector’s (state) accommodation offering boasted over 60 thousand physical rooms distributed across 350 different accommodation establishments. From this total, 67.4% are categorised as four and five star. The accommodation infrastructure’s territorial distribution is conditioned by demand and by each area’s intentions concerning tourism development. In this sense, we know that ever since tourism started developing in Cuba, during the last decade of the previous century, the tourism areas which have developed the most are concentrated in coastal areas with white sand beaches, showing a demand for sun and sand tourism. For this reason, the highest concentration of rooms is located in the territories of Varadero (32.5%), La Habana

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Figure 1. International arrivals 1999-2014

Source: Publisher’s own based on figures by ONEI.

(20.8%), north Villa Clara (11.7%), Jardines del Rey (9.2%) and north Holguín (8.6%). Even so, urban and nature tourism possibilities have also been growing and developing

Figure 2. Hotel rooms per products (%)

over these years. The three main Cuban hotel chains offer 73.3% of the accommodation available: Gaviota (27.7%), Cubanacán (25.6%) and Gran Caribe (20.1%). And a look to the future... The next fifteen years look set to present an accelerated development for tourism infrastructure: water and theme parks, golf courses, all kinds of nautical, nature and adventure tourism; as well as the construction of new

hotels and tourism resorts. Together with the Comprehensive Development Areas which are being built in the country, new real estate projects featuring golf courses and marinas will complete an exclusive offer for international tourism. The Cuban capital’s beautiful bay will soon offer new terminals for cruise ships and ferries, yacht marinas, sailing clubs, conference centres, fair complexes, floating boulevards and a wide network of restaurants and shops. At the same time and as a complementary offer, private non-hotel accommodation options are being developed across the island, of the bed & breakfast type, and there are currently 18,000 rooms of this type available which offer an excellent personalised service. Not forgetting the thousands of new cafeterias and restaurants with innovative design and service formats which stand out for the originality and quality of their gastronomic offering. Cuban tourism development is taking an active part in the growth and structural changes of its national economy, leading to improvements in the competitiveness of its territories, for residents and visitors alike. Dr. José Luis Perelló Cabrera. Department of Tourism. University of La Habana.

On Hosteltur’s idea and the nature of tourism

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Their pages have not always provided me with all the answers, but they have provided me with the answers to many questions. And if not, they have suggested a route through which to go looking for them. It is a magazine with excellent attention to detail, it provides reflections on strategic aspects of tourism, as well as operative aspects. This excellent publication which is Hosteltur is the result of the work of a very talented team of people, who are knowledgeable and driven by strong professional motivation. This is my view of the publication. I would like to thank its editors and professional team for making it available to us.

Tourism for the elderly.

would like to take this opportunity provided by Hosteltur magazine to make two comments. The first is a general comment and is related to the magazine’s contribution to the professional development of the sector’s directors and specialists over these last 15 years since its launch and the need to express our appreciation. The other is related to tourism in Cuba today. On the sector’s complex nature and Hosteltur’s usefulness Compared to other sectors in world economy, tourism is a relatively new ‘kid on the block’. It does not have the statistical base of the petroleum or auto mobile industries, for example. Neither has it traditionally involved scientific research nor putting results obtained into practise. It is only logical that it be lacking in certain areas of knowledge which are still pending definition. The fact that the intangible components the sector is made up of carry significant weight adds complexity to its workings. As

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we know tourism products’ main component is their potential to satisfy the dreams, excitements and expectations of harmony and plenitude which most human beings aspire to. In other words: the search for some happiness. This leads to the naturally wide ranging nature of its procedures. Hundreds of questions stem from this, questions which often have multiple or even contradictory answers, based on diverse approaches. With this introduction I hope to explain how Hosteltur magazine has, over its years of existence, carried out a commendable task in as much as it has contributed towards educational and informative needs with these questions derived from tourism’s complex modes of operation. This is what my experience as a consultant for tourism companies and companies in other sectors has shown me. On the occasion of this, Hosteltur´s significant anniversary, I would like to take the opportunity to thank them for the help they have provided me in my work as teacher and researcher over the years.

Current challenges faced by Cuban tourism: some insights. The rise of Cuban tourism in the 90s was, in many respects, exceptional. It set new records for the speed of growth and positioning. But that was 25 years ago. As was to have been expected the data indicates that its development has hit a standstill; its rate of quality expansion is slowing and there are signs that indicate the model needs to be updated. Other destinations have had similar experiences, after reaching maturity -like Cuba- they face the risks of fatigue and losing competitiveness. I see it as something relatively normal. We could recall the case of Brazil in the 90s, Rio de Janeiro specifically, and more recently the primary and traditional Cancún. Cuba is in a state of change and is in the process of updating its developmental model as a country, as was announced at the latest Cuban Communist Party Congress. This represents an opportunity for the Cuban tourism sector, whose speed of change needs to keep up with the same rhythm set by the country or maybe, in my opinion, to go faster, as it continues to be one of the leading sectors of the country’s economy and continues to complete the function of stimulating growth in other sectors. As a tourism development specialist and spectator over the last 30 years, I would like to set out my three main concerns, which are related to the direction of the most important changes. The general base for these challenges is, of course, web positioning and the need to reach the average international level with regards to internet marketing and sales.

An outline of the three challenges: a) Qualitative transformation in Human Resource Management. A sectorÂ´s HR characteristics constitute the key to its competitiveness and efficiency. Even though we are advancing in that direction our efforts are not yet at the level of our needs. Tourism, on an international level, is changing rapidly as shown in the pages of Hosteltur We need to understand that deep down the changes made to tourism prompt changes in the hotel industry and not the other way around, as some people think. This is a subject we could discuss for a very long time. We need to improve the speed with which our HR developments are updated to match the rhythm of international trends, and we need to do so urgently, especially at its core: the policy on director training. Cuba can and should have world class tourism companies and this starts by having world class teams and workers. b) A strategy to increase our power to negotiate. The first few years of the 21st Century saw the concentration of the large tour operators. As they were larger and there were less of them it was inevitable that their power to negotiate would improve. In my opinion this has been evident in two phenomenons: 1) the pressure to lower the price of the rooms and 2) encouraging southern countries -including the Caribbean- to increase the number of rooms to be built by an irrational amount. Logically the more rooms available the greater the

Health tourism

Tourism for the elderly.

tendency to lower prices. I have the feeling that we have too many rooms in the region. Many question why we continue to build rooms which we cannot sell. Prices are being decreased at certain destinations - to levels which seem like something out of a science fiction film. If this doesnâ&#x20AC;&#x2122;t change our power to negotiate will continue weakening. To strengthen it we must seek out quality.

c) Increased sensitivity to market changes Only by systematically increasing our informative resources, together with our ability to interpret them, will we be able to know what is going on in the market and what elements of our project need to be changed in the short term. This reality implies identifying what we are good at and where our competitive advantages reside. I can identify two: medical tourism and long stay tourism for the elderly. There are already destinations in Central America which are aimed at medical tourism -high expenditure per person- with less resources than our own and sometimes with Cuban-trained doctors. We cannot ignore this. As for tourism for the elderly and long stay our country offers exceptional conditions for this. It is the only alternative to eliminate prolonged periods of low occupancy. Everyone knows this: they travel all year round, they have money, they need security and peace and they want to avoid cold weather. These two segments could determine the future of Cuban tourism and also, in part that of the country as a whole, as they establish differentiation - a key component for competitiveness. By Ricardo J. Machado Research Professor

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Luxury service at Playa Pesquero a day, wifi and access to all Playa Pesquero Resort’s facilities and preferential booking for all SPA services. A whole universe of different restaurants awaits at Pesquero, together with six bars. The resort has its own white sand beach and is surrounded by exuberant vegetation. It is located in the municipality of Rafael Freyre, in the western province of Holguín, approximately 70 kilometres away from “Frank País” international airport and 743 kilometres to the east of La Habana, the Cuban capital.

laya Pesquero Hotel - run under brand name Hoteles Playa de Gaviota S.A. and located on the beach of the same name in Holguín- is one of the largest All Inclusive establishments in Cuba. Its attractive design concept reproduces elements of the region’s sugar plantations and train lines, but what really makes it stand out is its excellent service and majestic spaces. The hotel now offers a new service: a luxurious feature which firmly establishes the hotel’s high standards: the Premium Playa Service.

The Premium Playa Service is designed to offer luxury experiences for the most demanding of tastes. It is located in an exclusive area of the Playa Pesquero Resort, within naturally beautiful and peaceful surroundings. It offers 56 high end Premium rooms, spread out across an area of 93.68 metres squared. Each room comes with a King sized bed or two individual beds, a living room, dresser, 32’ LCD TV with

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USB port, coffee machine, iron, safe, balcony or terrace, full piece bathroom with double hydromassage, indoor shower, patio with outdoor shower and mini-bar. There is also a personalised check in/check out service; welcome cocktail; selection of Premium drinks as per drinks menu; butler service and beach towels in the room; room service, bathrobe and slippers, pillow menu and turn down service; 20% discount on laundry services and 15% discount on SPA treatments; free late check out if available; superior amenities in bathroom; preferential booking at all the hotel’s restaurants and VIP treatment. This new service also has its own separate reception area, lobby bar, reading room, gourmet restaurant for breakfast, lunch and dinner - always a la carte -, snack bar, swimming pool, solarium, butler service and pool concierge, room service with menu available 24 hours

Playa Pesquero also offers complementary services such as sauna, gym, sunbeds and sun umbrellas in the pool and beach areas. Daytime entertainment available: non motorised water sports, social and board games, children’s programmes and ecological excursions. At night enjoy the dance and music shows featuring local folklore. Customers will be able to enjoy introductory diving classes in the pool, a welcome drink on arrival and facilities for events with rooms equipped with all the latest in audiovisual equipment. The Playa Hotels are the crowning glory of the Gaviota SA hotel platform. Their facilities are bright, fun and welcoming; they operate the All Inclusive regimen and are found at some of Cuba’s best beaches.

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