FAREWELL TO LINDA
FAREWELL TO LINDA
After 16 years welcoming families through the Admissions process and telling the world about what we offer through Marketing and Communications, Linda can be proud of the positive changes she’s brought to KAS
When Linda started at KAS in
From 2012 Linda also took
August 2006, the school was
on the marketing role
significantly smaller and had
within KAS. The team has
just one person responsible
gradually increased in size
for Admissions. The process
and the area today looks
for attracting and admitting
very different to 2006. Under
students was fragmented
Linda’s leadership, we now
with only one Open Day each
have termly open days, KAS
year, an event combined with
branding, a fully functioning
the KAS Summer Fair. Tours
school website, targeted
for prospective parents were
advertising campaigns and
organized on demand resulting
vibrant KAS social media
in a staggering 1,360 tours
across Facebook, Twitter, and
conducted between 2006 and
Instagram.
2012! The school prospectus was designed and produced by a group of parents and the KAS website by the Head of ICT.
Linda’s professionalism and inter-personal skills have been greatly appreciated by both KAS families and staff.
Linda took on the challenge to
She represented the Support
attract prospective students
Staff on Council and has
in the now highly competitive
served on many important
North London school’s
committees over the years.
marketplace. Group rather
Her determination and
than individual visits were
commitment to promote and
offered to parents, including
celebrate the KAS ethos have
talks and tours of the site. The
been inspiring, and she leaves
format of the Year 7 intake
a strong legacy as evidenced
was totally re-shaped, and
by KAS’s reputation and our
the interview process for
very healthy pupil numbers.
the Sixth Form prospective students firmly established. The introduction of on-line registration was a particularly important development – KAS was one of the first schools nationwide to adopt this practice.
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Throughout her career,
The Alfredian Magazine 2022
Nikki with Linda at Kastonbury
Whilst Linda will be much missed, we wish her well in her retirement and know that she will always be part of the extended KAS community. Robert Lobatto, Head
Linda in her office
