Integrated Multiplatform services Intact Media Group or how to reach 10 million people everyday
SOLID PERFORMANCE O F YO U R B U S INE S S
PERCEPTION TARGETED CONSUMER IMPROVEMENT
ACCELERATED GROWTH EXPERTISE
DYNAMIC REVENUE INCREASE
LEVERAGE VALUABLE PROMOTION
SHARE GAIN BUSINESS EXPANSION
VALUE INCREASE NOTORIETY
PARTNERSHIP Integrated Multiplatform services
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Table of Contents Integrated Multiplatform services
1. Multimedia Platform
07
2. B2B Services Seed Consultants CCSB Digital Antena Group Intact Production Tipografia Intact Euroexpo Intact Images Antena Group’s New Media Zone Echipa de Comunicare Intact Media Academy
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3. B2C Services TV Radio Print Online
29
4. Targeted package simulation Women Men
51
5. Rate card
57
Integrated Multiplatform services
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Integrated Multiplatform services
Integrated Multiplatform services How to build, grow and perfect your business Intact Media Group is Romania’s
5
1
leading media platform
TVions t t sa
2
io radtions sta
2
It provides a powerful network of services for advertisers and brands to reach two-thirds of the country’s population.
w ma eek gaz ly ine
4
m ma onth gaz ly ine s
44
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ite
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Branding & Image strategy Seed Consultants Market research CCSB BTL & Events Euroexpo
Communication proficiency
Audio& Video Production Intact Production Marketing and Communications Echipa de Comunicare New media campaigns Antena Group’s New Media Zone Printing House Tipografia Intact PHOTO bank Intact Images
Intact Media Group or how to reach 10 million people every day
Online efficiency Digital Antena Group A family of platforms
Integrated Multiplatform services
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Integrated platform
benefits LOYAL PUBLIC COMPLEXITY
360째
communication platform
10 million people reach every day
Big audience numbers
Strong fan-base
Constant interactivity
customized approach for targeted audiences
DEDICATED TEAM EXPERTISE & CONSULTANCY Analysis and prognosis Monitoring and optimization Data centralization
8
Integrated Multiplatform services
Research Planning Comms and branding strategy Imagology A/V production
OPPORTUNITY to be
SEEN HEARD READ valued YOU’RE ON
YOU GET
TV RADIO PRINT ONLINE NEW MEDIA OUT OF THE BOX EVENTS
NATIONAL EXPOSURE STRONG GRP BASE POSITIVE RATES AND REVIEWS CUSTOMIZED PACKAGE MONITORING&ANALYSIS AKNOWLEDGMENT
Integrated Multiplatform services
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MEDIA
SERVICES blue print INTACT MEDIA GROUP
CME
OTHERS
Research
Research
Dogan - Media
Branding and creation
Media
ProSiebenSat1- Media
Audio-video production
Adevarul Holding - Media
New media production
Centrul NaŢional Media - Media
Media PR Audio-video production Print house Events and exhibitions SMS services QR Codes BTL
10
Integrated Multiplatform services
Realitatea - Media
Efficiency of your choice Partnership
Time saving Cost saving
Integrated Multiplatform services
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how
we work YOUR BUSINESS OUR DEDICATED TEAM ONE STRONG COMMUNICATION PLATFORM 12
Integrated Multiplatform services
Intact Media Group is Romania’s leading media Platform Owned and managed by Romanians for Romanians, the Group provides a powerful platform for advertisers and brands to reach almost two-thirds of the country’s population. The Intact Media Group is one of the largest players in the Romanian media market, delivering a diverse audience to a significant proportion of the population.
We have a strong legacy of innovation, with the flexibility to respond dynamically when we see new opportunities.
We have a powerful foundation that will support us in building a new era for the Romanian media market, with a clear plan focussed on programming, structure and communication.
Founded in 1991, the group has grown in response to market needs to build a strong portfolio of brands across TV, print, radio, online and production, reaching a total crosssection of the Romanian population. We pride ourselves on delivering content that is local and relevant, reaching 64% of the Romanian population – approximately 10 million people – each and every day. Our five TV stations - Antena 1, Antena 2, Antena 3, Euforia TV and GSP TV – have a combined audience share of 18% of the Romanian urban 15-54 population. The Group’s TV Channels were watched by 78.2% of Romanian TV households in 2011. 7 quality print titles, including two that are milestones in their category - Jurnalul National –daily newspaper (696,000 readers); Gazeta Sporturilor –daily sports newspaper (734,000 readers) The radio revolution ZU, which reaches over 1 million listeners every day and the well-established Radio Romantic are two of the most endearing media brands in Romania The content has special niches for every kind of public: entertainment, news, lifestyle, sports and chat, offering highly compelling content to the Romanian people. The Intact Media Group has a team of over 2000 dedicated professionals.
A strong management group of talented business leaders is dedicated to driving the future success of the group in our ever changing media and economic environment. We are a privately-owned, familyrun company which gives us the flexibility to respond to the needs of our customers and the market. Our first business was the Intact Printing House, established in 1991 and followed by the launch of Antena 1 in 1993. Today there are over 20 brands in the group. The Intact Media Group launched the first non-state TV network in 1993 and we were the first TV station to transmit 24 hours in 1995. We have continued to introduce new businesses and brands to the market, delivering high-quality entertainment and news to the Romanian people. All of our content is developed in accordance with the needs of the consumer and we maintain a focus on providing them with programming and print which they value. We have strong partnership agreements with CNN, BBC and other important international media landmarks. We move fast from concept to reality. It only took us a few weeks to launch a radio station or a TV channel.
Programming & Content A highly ambitious and driven group of people, we aspire to bring the very best audiences to our advertising partners. We maintain a constant focus on our programming to ensure that it will deliver quality local content that is highly relevant to the target audience. We invest heavily in nurturing Romanian talent and have introduced over 100 leading stars to the Romanian public. We also carefully evaluate international formats to bring the best entertainment to our audiences and have successfully brought X Factor, Next Top Model or Tu cara me suena to the Romanian people. We have turned Antena 3 into a social phenomenon as the leading TV channel for special events & current affairs. Structure In response to our partners’ needs, we have revamped our approach to sales and focused on supporting the advertising community with bespoke packages that enable them to drive high impact with their key audiences. Communications We believe in open and transparent communications with all of our customers and offer a high degree of flexibility to meet their needs. We actively encourage a dialogue with our stakeholders. Our online presence goes from strength‑to‑strength, with a number of leading websites, including the number one sports website, www. gsp.ro, but also through supporting our partners with developing their own online strategy.
Integrated Multiplatform services
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QUALITY MARKETING SERVICES Area
14
Services
Supplier
Additional services
Research
Positioning, planning and evaluation
CCSB
Qualitative and quantitative market research
Branding
Brand and design consultancy
Seed Consultants
Brand
PR
Media coverage on all platforms
Echipa de Comunicare
Communication strategy
BTL
Press conferences, fairs and exhibitions, mass events
Euroexpo
Personal branding Location, hosting and logistics management
Media/New Media
Media planning, on-air promotion, unconventional campaigns
In house Intact Production Digital Antena Group
Audio-video production
Integrated Multiplatform services
Branding & Image strategy Seed Consultants Market research CCSB BTL & Events Euroexpo Audio& Video Production Intact Production Marketing and Communications Echipa de Comunicare New media campaigns Antena Group’s New Media Zone Printing House Tipografia Intact Image bank Intact Images Online efficiency Digital Antena Group
Integrated Multiplatform services
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RESEARCH AND FORECAST Antena Group’s research department
WHAT WE DO WHO
Media research and strategic planning
CCSB
WHO
(Compania de Cercetare Sociologica si Branding)
A company which deals with opinion polls and market research. The most relevant consumer & public insights to develop your strategic and marketing plans. Access to local, regional or national samples. Pertinent information for a well‑documented decision. fragmentation and market positioning brand performance imagology consumer behaviour price flexibility coverage and distribution studies patterns and tendencies
WHERE Antena Group
Adress: 1B, Garlei Street, Bucharest
Cristian Popa (CCSB) Administrator
Mobil: 0722.40.38.59 Adress:1B, Garlei Street, Bucharest E-mail: cristian.popa@intactmediagroup.ro
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Integrated Multiplatform services
WHAT WE DO
WHO
BRAND MANAGEMENT SEED CONSULTANTS The only Romanian branding company in a strategic partnership with a global branding agency, Landor Associates, with access to international resources and know how, locally and internationally awarded.
internal and external brand audit brand positioning and marketing brand and product campaigns layout design brand engagement programs
WHERE Dochita Zenoveiov
General Manager
Tel: 031.42.55.815 Mobil: 0740.11.17.71 Adress: 5B, Gheorghe Lazar Street, Bucharest E-mail: dochita.zenoveiov@seed-consultants.ro Site: www.seed-consultants.ro
Integrated Multiplatform services
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ONLINE SERVICES
DIGITAL ANTENA GROUP
WHAT WE DO
WHO
Manages online and mobile projects, with a friendly and professional approach.
concept, consultancy and project management design, programming and testing datacenter and administration services editorial content and online marketing
WHERE Augustin Roman General Manager
Tel: 021.40.91.870 Mobil: 0744.52.87.72 Adress: 1B, Garlei Street, Bucharest E-mail: augustin.roman@digitalag.ro
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Integrated Multiplatform services
WHAT WE DO
WHO
COMMUNICATION
ECHIPA DE COMUNICARE assesses, plans and manages your communication needs, in a 360 creative approach, with appropriate exposure on each media platform Research, assessment, positioning and strategic analysis PR services (messaging, press relations, presentations, concept campaigns) Press conferences and branded events Personal branding CSR project management Comprehensive media exposure
WHERE Crenguta Chiriac
Corporate Communications Director
Tel: 021.40.91.334 Mobil: 0742.13.45.81
Adress: 1B, Garlei Street, Bucharest E-mail: crenguta.chiriac@intactmediagroup.ro Site: www.intactmediagroup.ro
Integrated Multiplatform services
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AUDIO-VIDEO PRODUCTION INTACT PRODUCTION
WHAT WE DO
WHO
audio and video support for any type of exposure feature reports, presentation Movies, ads, Fillers product placement advertainment (branded shows) stationary – brochures, catalogues, flyers, calendars etc production equipment for rent TV sets for rent
WHERE Claudiu Oprea Head of Production Tel: 021.20.30.479 Mobil: 0744.51.50.35 Adress: 44A, Ficusului Boulevard, third floor, Bucharest E-mail: claudiu.oprea@antenagroup.ro E-mail: office@intactproduction.ro
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Integrated Multiplatform services
WHAT WE DO
WHO
BTL MANAGEMENT EUROEXPO The biggest organizer and promoter of fairs, exhibitions and special events, with almost a decade of local and international experience. quality and visible events integrated promotion (messaging, exposure, technical arrangements) innovative concepts influencers Presence pilot projects ahead
WHERE Camelia Buda General Manager
Tel: 021.40.918.46 Mobil: 0722.79.45.14 Adress: 1B, Garlei Street, Bucharest E-mail: camelia.buda@euroexpo.ro Site: www.euroexpo.ro
Integrated Multiplatform services
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PHOTO BANK WHAT WE DO
INTACT IMAGES
WHO
Image and photoreport stock, consisting in an archive of over 150.000 pictures taken by well-known photographers A large collection of pictures, running the gamut from:
Arts Culture Entertainment Disasters Economy Justice Education Environment
Health Lifestyle Work Politics Technology Social Sports Weather etc
WHERE Alexandru Molovata Photo Unit Manager Mobil: 0745.12.20.92 Adress: Bucureşti-Ploieşti Road, no 13-14, 3-4 floor, Bucharest E-mail: alexandru.molovata@jurnalul.ro Site: www.intactimages.ro
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Integrated Multiplatform services
PRINT HOUSE WHAT WE DO
WHO
TIPOGRAFIA INTACT Over 20 years of experience in print business and a dedicated team, high standards of quality. Newspapers Stationary Brochures Flyers
WHERE Florin Grigore General Manager
Tel: 021.31.73.050 Mobil: 0722.24.41.73 Adress: Presei Libere Square, no 1, Bucharest E-mail: florin.grigore@tipografiaintact.ro Site: www.tipografiaintact.ro
Integrated Multiplatform services
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NEW MEDIA CAMPAIGNS ANTENA GROUP’S NEW MEDIA ZONE
WHAT WE DO
WHO
Develops Interactive Media Marketing & Advertising Solutions for the 1st, 2nd & 3rd screen (TV, PC/Online&Mobile). Through its Enteprise SMS Server Platform and Voice Platform (IVR - Interactiv Voice Response, delivers SMS interactivity, voting, game show interactive systems, mobile coupons, mobile tickets, micropayments, fundraising platforms, mobile text campaigns( “Push” and “Pull”). We have been the Romanian first company to integrate and deploy QR codes to the TV screen and across all media channels. Our custom cross media solution and service is called TV-QR Media Network.
WHERE Radu Pop
CMO (Chief Mobile Officer) Mobil: 0747.07.81.64 Adress: 44A, Ficusului Boulevard, third floor, Bucharest E-mail: radu.pop@antenagroup.ro
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Integrated Multiplatform services
WHAT WE DO
WHO
MEDIA TRAINING INTACT MEDIA ACADEMY An educational entity for media training. It aims to gather the experience of the best Romanian journalists and translate their work into the most comprehensive educational program for today’s mass–media students. IMA helps prepare future professionals in the following fields: TV host, reporter, camera operator, image editor, professional make-up artist and fashion photographer.
WHERE
Teaching professors include some of the most respected and famous celebrity broadcasting practitioners: Ferenc Vasas, Dan Negru, Carmen Avam, Alessandra Stoicescu, Victor Ciutacu, Simona Gherghe.
Sergiu Constantinescu Project Manager
Mobil: 0746.69.66.73 Adress: 1B, Garlei Street, Bucharest E-mail: sergiu.constantinescu@beebuzz.ro Site: www.beebuzz.ro
Integrated Multiplatform services
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FULL COVERAGE of
YOUR CAMPAIGN BTL
Graphic insertions Split screen Crawl
Advertorials PR Interviews Studioguest
On location shows Talent management
BBI/BBO Shared promo
BBI/BBO Shared promo
Sponsorship Issue Column Article
Customized footage
Ads
Advertorials and profiles
Sponsorship Issue Column Article Newsletter
Customized footage
Banners, overlayers
Advertorials and profiles
PR Studio - guest
uncove national
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Editorial
TV
TV shows, series
Graphics
Radio
Product placement
Sponsorship
Online
Media
Integrated Multiplatform services
Dedicated events Thematic conferences
Intact network
national coverage The national network includes 36 local TV affiliates, 34 radio stations and 21 radio affiliates distributed all over Romania.
Satu Mare
Botoşani
Baia Mare Suceava
Iaşi
Oradea
Piatra Neamţ
Cluj-Napoca Târgu Mureş
Arad
Alba Iulia
Timişoara
Sibiu
Deva Drobeta Turnu Severin
Miercurea Ciuc
Tg. Jiu
Râmnicu Vâlcea
Braşov
Bacău
Vaslui
Sf. Gheorghe Focşani
Ploieşti
Buzău
Galaţi
Brăila
Tulcea
Piteşti Bucureşti Călăraşi
Craiova
Giurgiu
Constanţa
TV / Radio affiliates: Alexandria, Alba Iulia, Călăraşi, Baia Mare, Câmpeni, Botoşani, Câmpulung Moldovenesc, Braşov, Cugir, Brăila, Fagaraş, Călăraşi, Fălticeni, Cluj, Gura Humorului, Constanţa, Hârlau, Deva, Huşi, Galaţi, Lugoj, Giurgiu, Lupeni, Hunedoara, Ocna Mureş, Iaşi, Olteniţa, Mediaş, Paşcani, Miercurea Ciuc, Putna, Oradea, Rădăuţi, Piteşti, Sighetu Marmaţiei, Ploieşti, Suceava, Râmnicul Vâlcea, Târgu Neamţ, Sf. Gheorghe, Vatra Dornei, Sibiu, Sinaia, Suceava, Tg. Jiu, Tg. Mureş, Târgovişte, Tulcea, Vaslui, Arad, Bacău, Slobozia, Buzău, Craiova, Medgidia, Topolog.
Integrated Multiplatform services
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Share of voice 2012 20%
Online
Radio
TV
10%
12.6%
20%
WE REACH 10 MILLION PEOPLE PER DAY:
TV viewers, radio listeners, readers, visitors, partners.
WE INSIPRE, INFORM and INTERACT.
WE HAVE THE POWER OF LOCAL KNOWLEDGE. Market share from the entire urban universe, audited for each type of mediaplatform and omologated by: ARMA/SNMATV; ARRA, BRAT/SNA/SATI – data available for 2012 Data from CCSB’s national survey, dated 2010
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Integrated Multiplatform services
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Integrated Multiplatform services
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TV
Portfolio Media
Positioning
Content
No 1 in Romanian TV Entertainment
Core Target: Women, 35-44, Urban Extended Target: All, 15-54, Urban
Entertainment Reality Shows Movies
Live entertainment
Core Target: Women, 35-44, Urban Extended Target: All ,18 +, Urban
Talk-Shows Fashion & Entertainment Social interest Life-style Star / Gossip
News & Current Affairs
Core Target: All, 18+,medium and high education, Urban Extended Target: All, 18 +, Urban
News around the clock/ Sports / Weather Banking and Financial Information Political and social Talk shows
Core Target: Women, 25-34, Urban Extended Target: Women, 15-54, Urban
Entertainment Life-style Series Self-Improvement
Core Target: Men, 25-34, Urban Extended Target: Men, 18+, Urban
News and sports Talk shows Male entertainment
Core Target: Women, 35-44, Urban Extended Target: All, 15-54, Urban
Broadcasts a fine and relevant selection of Antena 1, 2 and 3 programmes
Smart TV for smart women
Male Entertainment
A home away from home for all Romanian communities
30
Target
Integrated Multiplatform services
Portfolio Media
Nr. 100
Nr. 100
Positioning
Nr. 100
Target
Content
Best selling quality newspaper
Core target: All, Urban Studies, medium and high, social grade AB
Editorial Social Culture / Education / Health
Best selling daily sports newspaper
Core Target: Men, 16-64, medium and high income, Urban
Editorial Sports news Contests
Weekly business magazine
Core target: All, Urban, middle and high income, medium and high education
Finance Business and After Business Editorial / Inquiries
Monthly media magazine
Core target: All, Urban, middle and high income, high education
Media Marketing
Local edition of BBC’s monthly automotive magazine
Core Target: Men, 16-64, highly educated and high income, Urban
Editorials Photo-report Contests
Local edition of BBC’s monthly cooking magazine
Core Target: Women, Urban, middle and high income, medium and high education
Cooking in style Campaigns Lifestyle
Local edition of BBC’s bimestrial science and technology magazine
Core Target: Men, 16-64, highly educated and high income, Urban
Science, Research Technology Review IT&C
Nr. 100
Integrated Multiplatform services
31
Radio & Online Portfolio
Media
32
Positioning
Target
Content
No1 daily choice of radio listeners in Bucharest/ no 2 across Romania
Core target: All, 15 to 30 years, Urban Extended Target: All, 15-40 years, medium-high education and employment, Urban
Contemporary Hit Radio News Entertainment
Music, not noise
Core target: All, 30 - 45 years old, highly educated, active, Urban Extended Target: All, 25-50, highly educated, active, Urban
Oldies but goldies Online niche stations SMS Services
Integrated Multiplatform services
Online
Portfolio
44 websites, amongst which: Media
Positioning
Target
Content
Mereu Aproape
Core target: All, 15 to 54 years, Urban Extended Target: All, 25-40 years, medium-high education and employment, Urban
General news Entertainment
Specialiști în Știri
Core target: All, 25 to 44 years, high education and employment, Urban Extended Target: All, 25-40 years, high education and employment, Urban
General news
Promotions and discounts
Core target: All, 25 to 44 years, high education and employment, Urban Extended Target: All, 25-40 years, high education and employment, Urban
Online commerce
Core target: All, 25 to 44 years, high education and employment, Urban Extended Target: All, 25-40 years, high education and employment, Urban
Weather information
Entertainment
Core target: All, 25 to 44 years, high education and employment, Urban Extended Target: All, 25-40 years, high education and employment, Urban
Entertainment
General news and entertainment
Core target: All, 15 to 54 years, medium and high education, Urban Extended Target: All, 25-44 years, medium and high education,active, Urban
General news and entertainment
Weather information
Integrated Multiplatform services
33
Online
Portfolio Media
34
Positioning
Target
Content
Vezi ce vorbești
Core target: Women, 25 - 44 years, Urban Extended target: All, 15 - 40 years, medium and high education,active, Urban-Rural
Lifestyle, entertainment
Euforia vine din tine
Core target: Women, 25 - 45 years, high education, active, Urban Extended target: All, 25 - 54 years, high education,active, Urban
Life style, entertainment
Science Technology Future
Core target: Men, 25 - 45 years, high education, active, Urban Extended target: All, 25-54 years, medium and high education,active,Urban
Science. Technology. IT&C and research
Online bets
Core target: All, 25 - 44 yearshigh education,active, Urban Extended target: Men, 14-54 years, medium and high education, active, Urban-Rural
Sports
General news
Core target: All, 25 to 44 years, high education, Urban Extended Target: All, 25-54 years, mediumhigh education, Urban
General news
News and opinions non-stop. Polemic din 1866
Core target: All, 25 to 44 years, medium-high education, Urban Extended Target: All, 25-54 years, mediumhigh education, Urban
National news
Integrated Multiplatform services
Media
Online
Portfolio Media
Positioning
Nr. 100
Target
Content
Media Magazine
Core target: All, 25 to 44 years, high education, active, Urban Extended Target: All, 25-54 years, mediumhigh education, Urban
Magazine
No1 sports website in Romania
Core target: Men, 15 to 44 years, high and medium education, active, Urban Extended Target: All, 15-54 years, primary, medium and high education
Sports news
Discounts
Core target: All, 25 to 44 years, high education, Urban Extended Target: Men, 14-54 years, medium and high education, Urban
Discount Portal
Auto
Core target: All, 25 to 44 years, high education, active, Urban Extended Target: All, 25-54 years, medium and high education, Urban
Auto
Cooking
Core target: Women, 25 - 44 years, high education, active, Urban Extended target: All, 15 - 40 years, medium and high education, Urban
Cooking
Business and after business
Core target: All, 25 to 44 years, high education, Urban Extended Target: All, 25-54 years, mediumhigh education, Urban
Business profiles & tips
Nr. 100
Nr. 100
Nr. 100
Integrated Multiplatform services
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TV’s programe content details and
potential costs Integrated Multiplatform services
37
A complementary
family of
channels Antena 1 the power of entertainment Antena 2 the power of celebrity Antena 3 the power of news Euforia the power of women GSP TV the power of action-driven men 38
Integrated Multiplatform services
Viewers
on
average per day
3.128.000 3.175.000 1.378.000 442.000 508.000
15-54 Urban
18+ Urban
18+ Urban
15-54 Femei Urban 18+ Barbati Urban Source: Kantar Media Copyright: ARMADATA SRL Period: 1 ian-31 octombrie 2012
Integrated Multiplatform services
39
home of TV entertainment The largest selection of originally produced programs with local appeal
15% appreciation on the 18-49 target in prime time, and
28% growth
during whole day segment in 2012, cementing
Antena1’s place on the commercially driven public.
Where shows address premium Audience Needs Women 15-54 Urban 104,1 Women 25-55 Urban 111,4 Women 25-55 AB Urban 108,1 Women Urban high education 92,1 Women Urban high income 105,2 Source: GFK Romania for 2011 data / Kantar Media for 2012 data
40
Integrated Multiplatform services
Period: 1st of Ian - 6th Nov. 2012
Antena 1- mereu aproape Bringing Romanian families together key slots
Morning entertainment
Access live entertainment, gossip
Prime Time entertainment
Late Fringe live entertainment, gossip
Integrated Multiplatform services
41
Sets the agenda for
chat and talk
Unique niche channel providing all the news, chat and gossip around popular culture and celebrities homegrown talent. A must have for anyone with a finger on the pulse of the latest happenings in the world of celebrity
42
Integrated Multiplatform services
Începe Bahmu’ Mo-Thu, 15:30-16:45 Talk-show
Rai da’ buni Mo-Thu, 19:30-21:15 Talk-show
The hottest daily topics brought a skillful and energetic host Adriana Bahmuțeanu.
One of the most popular Romanian entertainers, Mihai Morar goes through all the main topics of the day together with his guests.
Antena 2 – Vezi ce vorbești Social currency key slots
Access talk show, gossip
Prime Time
talk shows and live entertainment
Late Fringe live entertainment Agentul VIP Mo-Fri, 21:10-23:00 Talk-show
ConferinȚa de presĂ Saturday, 20:30-22:00 Talk-show
Confidențial Saturday, 20:30-22:00 Talk-show
The life of the stars has no secrets for Cristian Brancu, the main authority when it comes to the invisible aspects of the Romanian stars lives.
Press versus the stars, an intense debate hosted by Diana Munteanu Niculescu .
Party, fun as well as a friendly and relaxed discussion with the personalities of the day.
Integrated Multiplatform services
43
Romania’s no1 all news channel
Home for the most representative names on the journalist spectrum, where true professionals can reach their potential and find the means to express themselves to fulfill your consumers need for information.
39%
market share
increase over the last year first Romanian news channel to be affiliated to the CNN network, Internationally awarded (3 AIBs awards) as a recognition of the high quality and performance of the channel Source: GFK Romania for 2011 data / Kantar Media for 2012 data Target: 18+ urban Period: 1 Ian. 2011 - 31 Oct. 2012
44
Integrated Multiplatform services
Antena 3 – Specialiști în știri Most revered journalists and reporters key slots
Debates
Analysis
Access
Day Time
Previziunile Zilei Mo-Fri, 10:00-11:00
Esential
Solutions Prime Time
În premierĂ
Mo-Fri, 15:00-17:00
Sunday, 21:00-22:00
Live analysis and commentaries regarding major events happening everyday.
Most important news of the day are being debated with clear and objective information.
Journalism in cinema form: information, stories and an impecable image.
SE ÎntÂmplă În România
Mo-Fri, 17:00-18:45
Mo-Thu, 20:30-21:30 Fri, 20:30-22:00
Maria Coman reexamines with her guests everything that happens, point by point.
100 minute presents breaking news subjects and general interest topics.
Răzvan Dumitrescu and his guests analyze the most important events of the moment.
News
La Ordinea Zilei
Most important news of the day. (especially economic and social events)
Dana Grecu together with the political and military analist Radu Tudor debate the ‘hot’ subjects of the day.
Mo-Fri, 11:00 -12:00 Mo-Fri, 13:00-14:00
Mo-Fri, 12:00 – 13:00 Mo-Fri, 14:00-15:00
100 minute
Mo-Fri 18:45-20:30
Subiectiv
Sinteza Zilei
Mo-Thu: 21:30-23:15; Su: 22:00-23:15
Mihai Gadea and his guests present and debate the main events at the end of the day.
Integrated Multiplatform services
45
home of TV entertainment Aiming to strengthen its position and perception among its main target, Euforia TV, as a “smart TV for smart women� recently went through a process of brand fine-tuning, consisting of a renewed communication rhetoric, a new graphic package as well as a new slogan.
Euforia revolves around you! 46
Integrated Multiplatform services
Euforia TV – Vine din noi Smart TV for SMart women key slots
Morning Entertainment talk-shows, cooking shows
Access Korean drama series
Prime Time
lifestyle, musical, drama, series
Late series Fringe Integrated Multiplatform services
47
MALE
Entertainment GSP TV
repositioned its approach towards the Male Entertainment area. A brand new visual identity, unique in the Romanian TV landscape.
Men Power in line with the main attributes of the GSP TV brand: adrenaline, power, daring, adventure, exploration.
48
Integrated Multiplatform services
GSP TV – Bărbați la putere Male Entertainment, News, Talk Show key slots
UFC
Fight-show
Richard Hammond’s
Ginx TV
Sat-Sun, 21:00-22:00
Sat-Sun, 21:00-22:00
Top Gear star travels across the United States for his ultimate motor challenge, seeking out and driving the country’s toughest and most extraordinary vehicles.
The most spectacular, entertaining and authoritative show for gamers, it brings the hottest news for the video games fans.
Game show
Crash Course
The most important brand in mixed martial arts. It brings together the top‑ranked fighters in the sport in spectacular events held worldwide.
Recursul Contraatac Talk-show Etapei
Versus Talk-show
Talk-show Sun, 23:15 - 00:30
The main sports talk-show in the Romanian media, “Recursul Etapei” is hosted by the most influential local journalist, Ovidiu Ioaniţoaia.
Mo - Fri, 15:00 -17:00
A debate held by Dan Udrea, upon the main sport events, either Romanian football league or national team’s matches.
Talk-show bringing together the main characters from all sports, analyzing the main events throughout the day.
Integrated Multiplatform services
49
Targeted package simulation FEMALE & Male TARGET
Integrated Multiplatform services
51
FEMALE TARGET
52
Integrated Multiplatform services
They can see your message on TV… A1, A2, Euforia
They can hear your message on the radio… ZU, Romantic
They can read your message in the press… Jurnalul Național, Good Food
They can share your message online : a1.ro; totulredus.ro; vulping.ro; antena2.ro; euforia.tv; vdt.antena3.ro; vulping.ro; jurnalul.ro; goodfood.ro They can read your message on their mobiles through our Enteprise SMS Server & Voice Platform
They can revamp their brand image with Seed Consultants
They can exhibit or visit with Euroexpo
They can communicate. We have all the right stuff. Integrated Multiplatform services
53
Male TARGET
54
Integrated Multiplatform services
They can see your message on TV… A3, GSP TV
They can hear your message on the radio… ZU
They can read your message in the press… Jurnalul National, Gazeta Sporturilor, Income Magazine Nr. 100
Nr. 100
Nr. 100
Nr. 100
They can share your message online : antena3.ro; gsp.ro; topgear.ro; pariori.ro; income.ro; videonews.antena3.ro; scienceworld.ro; ghimpele.ro They can read your message on their mobiles through our Enteprise SMS Server & Voice Platform
They can start fresh with Seed Consultants
They can have a professional video presentation Intact Production
They can communicate. We have all the right tools. Integrated Multiplatform services
55
TV details and
Rate Card Costs
Integrated Multiplatform services
57
Rate Card Antena 1 October 2012
Monday – FRIDAY
Observatorul dimineţii Neatza cu Razvan şi Dani (din 03.09) Teleshopping În gura presei (R) Întâmplări hazlii / Familiada (R) Mireasă pentru fiul meu (morning) Observator 13 Mireasa pentru fiul meu (day time) Observator 16 Acces direct Observator 19/sport + meteo 19 Movie (8.10 - 29.10) Football liga I Dinamo vs. Pandurii tg jiu (01.10) Movie Meci Rom ânia vs. Olanda (16.10) Te pui cu blondele Next top model Movie ( 12.10 - 26.10) Football liga I (05.10) Un show păcătos Observator de noapte Movie XFactor (R) Night movies & series Rerun programe (R)
news Monday-Friday Entertainment Monday-Friday commercial programme Monday-Friday Press magazine Monday-Friday Entertainment Monday-Friday reality-show Monday-Friday news Monday-Friday reality-show Monday-Friday news Monday-Friday Entertainment Monday-Friday news Monday-Friday Movie Monday Football Tuesday Movie Tuesday Football Tuesday game-show Wednesday reality-show Thursday Movie Friday meci Football Friday Entertainment Monday-Thursday news Monday-Thursday Movie Friday Entertainment Friday TV series Monday-Thursday Moviee/TV series e/Reruns Monday-Friday
06:00-08:00 08:00-10:00 10:00-10:20 10:20-11:10 11:10-11:40 11:40-13:00 13:00-14:00 14:00-16:00 16:00-17:00 17:00-19:00 19:00-20:30 20:30-22:30 20:30-22:30 20:30-22:30 20:30-22:30 20:30-22:30 20:30-22:30 20:30-22:30 20:30-22:30 22:30-00:30 00:30-01:15 22:30-00:30 00:30-03:00 01:15-03:00 03:00-06:00
1.200 € 1.400 € 1.400 € 1.400 € 1.400 € 1.400 € 1.400 € 1.500 € 4.300 € 7.500 € 7.500 € 7.500 € 7.500 € 7.500 € 7.500 € 7.500 € 7.500 € 7.500 € 5.000 € 5.000 € 5.000 € 900 € 900 € 900 €
Observator Rerun programe (R) Movie Observator 13 weekend Observator 13 weekend Mireasă pentru fiul meu Te cunosc de undeva (R) Observator 16 weekend Mireasă pentru fiul meu - gala Romanian Movie Observator + sport + meteo (din 22.09) Familiada (din 22.09) Te cunosc de undeva XFactor (din 23.09) Night Movie Te pui cu blondele (R) Rerun programe (R) Heroes Rerun programe (R)
news Saturday-Sunday Movie/Entertainment Saturday-Sunday Movie Saturday-Sunday news Saturday news Sunday reality-show Saturday Entertainment Sunday news Saturday-Sunday reality-show Saturday Movie Sunday news Saturday-Sunday Entertainment Saturday-Sunday Entertainment Saturday Entertainment Sunday Movie Saturday game show Sunday Moviee/TV series e/Reruns Saturday TV series Sunday Moviee/TV series e/Reruns Sunday
06:00-09:00 09:00-11:10 11:10-13:00 13:00-14:00 13:00-13:30 14:00-16:00 13:30-16:00 16:00-17:00 17:00-19:00 17:00-19:00 19:00-20:00 20:00-20:30 20:30-00:00 20:30-00:00 00:00-01:30 00:00-01:30 01:30-06:00 01:30-06:00 03:00-06:00
1.300 € 1.300 € 1.300 € 1.300 € 1.300 € 1.300 € 1.300 € 2.200 € 4.300 € 4.300 € 7.500 € 7.500 € 7.500 € 7.500 € 5.000 € 5.000 € 900 € 900 € 900 €
The above prices do not include VAT, local tax and health tax on alcoholic drinks. Spots placed between programs will have the average price of the respective programs.
Special fee for preferential positioning within the advertising block: +30% for first and last position, +20% for the second and penultimate position. Split Screen +50%, Solo spot +100%, Co-branding +30%, Top & Tail +30%. Adjusting coefficients for the value of more than 30’’ spot is applied as follows: 5 “= 40%, 10” = 50%, 15 “= 70%, 20” = 80%, 25 “= 90%, 35” = 115%, 40 “= 140%, 45” = 170%, 50 “=185%, 55” -60 “= 200%.
58
Broadcasting TIME SLOT PRICE 30’’ DAY (euro)
Saturday – Sunday
Program TYPE
Integrated Multiplatform services
Pink highlighted programs have “premium” status; advertisments inserted within these programs will be charged with an additional 35%, except for football matches and the “X Factor” show, which are considered special programs and a special fee of 50 % is applied. Attention! All football broadcasts and ‘XFACTOR “are special programs.
Rate Card Antena 2
Saturday – Sunday
Monday – FRIDAY
October 2012 Program TYPE
Broadcasting TIME SLOT PRICE 30’’ DAY (euro)
Rotation (R) Teleshopping Rotation (R) Teleshopping Rotation (R) Începe Bahmu’ Dincolo de aparenţe Filler Trăieşte sănătos Filler Show time Filler Show time best of Răi da’ buni Românii ştiu să râdă Filler Agentul vip Filler Telefonul de la miezul nopţii Codul lui Oreste Familia Bundy Rotation (R)
talk show commercial programme talk show commercial programme Entertainment talk-show talk-show Filler Life style Filler entertainment Filler entertainment entertainment entertainment Filler Entertainment Filler talk-show talk-show TV series Entertainment
Monday - Friday 06:00-08:00 440 € Monday - Friday 08:00-08:30 Monday - Friday 08:30-12:45 440 € Monday - Friday 12:45-13:15 Monday - Friday 13:15-15:30 440 € Monday - Thursday 15:30-16:45 600 € Friday 15:30-17:00 600 € Monday - Thursday 16:45-17:00 600 € Monday - Friday 17:00-18:15 600 € Monday - Friday 18:15-18:30 700 € Monday - Thursday 18:30-19:15 700 € Monday - Thursday 19:15-19:30 700 € Friday 18:30-19:30 700 € Monday - Thursday 19:30-21:00 760 € Friday 19:30-21:10 700 € Monday - Thursday 21:00-21:10 700 € Monday - Friday 21:10-23:00 760 € Monday - Thursday 23:00-23:15 650 € Monday - Thursday 23:15-00:30 650 € Friday 23:00-00:30 650 € Monday - Friday 00:30-01:00 650 € Monday - Friday 01:00-06:00 350 €
Rotation (R) Teleshopping Reruns Reruns Mincinoşii Reruns Teleshopping Reruns Familia Bundy Dincolo de aparenţe Începe Bahmu’ - best of Distracţia pe vremea mea Ca băieţii (R) Petrecem k lumea Conferinţa de presă Confidenţial Ca băieţii Saturday night live Reruns Reruns
talk show Saturday - Sunday commercial programme Saturday-Sunday Life style Saturday-Sunday Life style Saturday Life style Sunday talk-show Sunday commercial programme Saturday-Sunday talk-show/entertainment Saturday-Sunday Bought Time Slot Saturday-Sunday talk show Saturday-Sunday talk-show Saturday talk-show Saturday entertainment Sunday entertainment Sunday talk show Saturday Entertainment Sunday entertainment Saturday entertainment Saturday talk-show/Documentary Saturday talk-show/Documentary Sunday
The above prices do not include VAT, local tax and health tax on alcoholic drinks. Spots placed between programs will have the average price of the respective programs.
Special fee for preferential positioning within the advertising block: +30% for first and last position, +20% for the second and penultimate position. Split Screen +50%, Solo spot +100%, Co-branding +30%, Top & Tail +30%.
06:00-08:00 440 € 08:00-08:30 08:30-10:00 440 € 10:00-12:45 440 € 10:00-10:30 440 € 10:30-12:45 440 € 12:45-13:15 13:15-15:30 440 € 15:30-16:30 600 € 16:30-18:00 600 € 18:00-19:05 700 € 19:05-20:30 700 € 18:00-19:15 700 € 19:15-21:00 700 € 20:30-22:00 760 € 21:00-23:30 760 € 22:00-23:30 700 € 23:30-01:00 650 € 01:00-06:00 350 € 23:30-06:00 350 €
Pink highlighted programs have “premium” status; advertisements inserted in these programs will be charged with an additional 35%.
Adjusting coefficients for the value of more than 30’’ spot is applied as follows: 5 “= 40%, 10” = 50%, 15 “= 70%, 20” = 80%, 25 “= 90%, 35” = 115%, 40 “= 140%, 45” = 170%, 50 “=185%, 55” -60 “= 200%.
Integrated Multiplatform services
59
Rate Card Antena 3 October 2012
Saturday – Sunday
Monday – FRIDAY
Program TYPE
News News Monday-Friday 06:00-07:00 650 € News News Monday - Friday 07:00-08:00 650 € News News Monday - Friday 08:00-09:00 650 € News News Monday-Friday 09:00-10:00 650 € Previziunile zilei cu Sabina Iosub şi Niels Schnecker talk-show Monday-Friday 10:00-11:00 800 € Se întâmplă în România cu Maria Coman talk-show Monday-Friday 11:00-12:00 800 € News News Monday-Friday 12:00-13:00 800 € Se întâmplă în România cu Maria Coman talk-show Monday-Friday 13:00-14:00 800 € News News Monday-Friday 14:00-15:00 800 € Esenţial talk show Monday-Friday 15:00-17:00 1.200 € 100 min cu Alessandra Stoicescu talk-show Monday-Friday 17:00-18:43 1.200 € Meteo Weather Forecast Monday-Friday 18:43-18:45 1.200 € La ordinea zilei cu Dana Grecu şi Radu Tudor talk show Monday-Friday 18:45-20:30 1.200 € Subiectiv cu Răzvan Dumitrescu talk show Monday-Thursday 20:30-21:30 1.500 € Friday 20:30-22:00 1.500 € Sinteza zilei cu Mihai Gâdea talk show Monday-Thursday 21:30-23:10 1.700 € În gura presei cu Mircea Badea Press Review Monday-Thursday 23:10-00:00 1.600 € Vorbe grele cu Victor Ciutacu talk show Friday 22:00-23:10 1.200 € News News Friday 23:10-00:00 1.200 € News News Monday-Friday 00:00-01:00 800 € News News Monday-Friday 01:00-01:05 800 € Rotation News/talk-show Monday-Friday 01:05-06:00 550 € News News Saturday-Sunday 06:00-07:00 650 € News News Saturday-Sunday 07:00-08:00 650 € News News Saturday-Sunday 08:00-09:00 650 € News News Saturday-Sunday 09:00-10:00 650 € News magazine cu Andreea Stroe news magazine Saturday - Sunday 10:00-12:00 800 € News News Saturday-Sunday 12:00-13:00 800 € Income magazine cu Adrian Maniutiu mAgazin Saturday 13:00-14:00 800 € Ediţia de weekend cu Ioana Raduca/Cătălina Porumbel talk-show Sunday 13:00-14:00 800 € News News Saturday-Sunday 14:00-15:00 800 € Ediţia de weekend cu Ioana Raduca/Cătălina Porumbel talk-show Saturday-Sunday 15:00-16:00 800 € News News Saturday-Sunday 16:00-17:00 1.200 € Ediţia de weekend cu Ioana Raduca/Cătălina Porumbel talk-show Saturday 17:00-18:00 1.200 € Secvențial cu Adrian Ursu talk-show Sunday 17:00-19:00 1.200 € News / Meteo / Sport News/Weather Forecast /sport Saturday 18:00-18:50 1.200 € Exces de putere cu Oana Stancu talk-show Saturday 18:50-21:00 1.500 € Punctul de întâlnire cu Radu Tudor talk-show Sunday 19:00-21:00 1.500 € News News Saturday 21:00-21:23 1.500 € Meteo Weather Forecast Saturday 21:23-21:30 1.500 € q&a cu Alexandra Stoicescu talk show Saturday 21:30-23:00 1.500 € În premieră cu Carmen Avram Documentary Sunday 21:00-22:00 1.700 € Sinteza zilei cu Mihai Gâdea talk show Sunday 22:00-23:10 1.700 € Panorama cu Oana Stănciulescu talk-show Saturday 23:00-00:00 1.600 € În gura presei cu Mircea Badea Press Review Sunday 23:10-00:00 1.600 € News News Saturday-Sunday 00:00-01:00 1.200 € News News Saturday-Sunday 01:00-01:10 800 € Rotation News/magazin Saturday - Sunday 01:10-02:00 800 € News News Saturday-Sunday 02:00-02:10 800 € Rotation talk show, Celebrities Magazine Saturday-Sunday 02:10- 06:00 550 €
The above prices do not include VAT, local tax and health tax on alcoholic drinks. Spots placed between programs will have the average price of the respective programs.
Special fee for preferential positioning within the advertising block: +30% for first and last position, +20% for the second and penultimate position. Split Screen +50%, Solo spot +100%, Co-branding +30%, Top &Tail +30%. Adjusting coefficients for the value of more than 30’’ spot is applied as follows: 5 “= 40% ,10” = 50% , 15“= 70%, 20” = 80%, 25 “= 90%, 35” = 115% ,40 “= 140%, 45” = 170%, 50 “=185% , 55” -60 “= 200%.
60
Broadcasting TIME SLOT PRICE 30’’ DAY (euro)
Integrated Multiplatform services
Pink highlighted programs have “premium” status; advertisements inserted in these programs will be charged with an additional 35%, except for “In Premiera”, which is considered special programme and a special fee of 50 % is applied.
Rate Card Euforia TV October 2012
Saturday – Sunday
Monday – FRIDAY
Program TYPE
Broadcasting TIME SLOT PRICE 30’’ DAY (euro)
Reruns TV Series / lifestyle Monday - Friday 06:00-10:00 350 € Ellen talk show Monday - Friday 10:00-11:00 350 € Cooking Cooking Monday - Friday 11:00-13:00 500 € Cooking Cooking Monday 13:00-14:00 500 € Dr. OZ Show (R) talk show Tuesday - Friday 13:00-14:00 500 € Reruns / Pe drumul spre altar (R) Series / reality-show Monday 14:00-16:00 500 € Dr. House (R) TV Series Tuesday - Friday 14:00-15:00 500 € Ally Mcbeal (R) TV Series Tuesday - Friday 15:00-16:00 500 € Corean TV Series Korean TV Series Monday - Friday 16:00-17:30 800 € Corean TV Series korean TV Series Monday - Friday 17:30-19:00 800 € Celebrity lifestyle lifestyle Monday - Friday 19:00-20:00 800 € Hot in Cleveland (din 1 octombrie) TV Series Monday 20:00-21:00 1.000 € Law and order (din 2 octombrie)/suits/life TV Series Tuesday - Wednesday 20:00-21:00 1.000 € Povestea unui tatuaj (din 4 oct) reality-show Thursday 20:00-21:00 1.000 € Movie Movie Friday 20:00-22:00 1.000 € Dr. House - Season III TV Series Monday - Thursday 21:00-22:00 1.000 € Dr. OZ Show talk show Monday - Friday 22:00-23:00 700 € Ally Mcbeal TV Series Monday - Thursday 23:00-00:00 700 € Medium TV Series Friday 23:00-00:00 700 € Hot in Cleveland (R) TV Series Monday - Thursday 00:00-01:00 700 € New adventures of old Christine (r0 TV Series Monday - Thursday 01:00-02:00 700 € American Adventure (R) reality-show Friday 00:00-02:00 700 € Reruns lifestyle Monday - Friday 02:00-06:00 350 € Reruns Series/Lifestyle Saturday - Sunday 06:00-09:00 350 € Fetele marinarului (R) TV Series Saturday - Sunday 09:00-11:00 500 € Local Programs (R) reality-show Saturday 11:00-12:00 500 € Povestea unui tatuaj (R) reality-show Sunday 11:00-12:00 500 € Cooking Cooking Saturday - Sunday 12:00-14:00 500 € Corean TV Series (R) TV Series Saturday - Sunday 14:00-15:30 500 € Corean TV Series (R) TV Series Saturday 15:30-17:00 500 € Anna & Christina lifestyle Sunday 15:30-16:00 500 € Glee (din 14 oct) TV Series Sunday 16:00-18:00 800 € Movie Movie Saturday 17:00-19:00 800 € Revenge (R) TV Series Sunday 18:00-20:00 800 € Movie Movie Saturday 20:00-22:00 1.000 € American Adventure (R) (pana pe 7 oct) reality-show Sunday 20:00-22:00 1.000 € Pe drumul spre altar (14 oct - 16 dec) reality-show Sunday 20:00-22:00 1.000 € Secret diary of a call girl (pana pe 20 oct) reality-show Saturday 22:00-23:00 700 € Sex education (pana pe 20 oct) talk show Saturday 23:00-00:00 700 € Revenge i (din 27 oct) TV Series Saturday 22:00-00:00 700 € Glee (R) TV Series Sunday 22:00-00:00 700 € Reruns entertainment Saturday-Sunday 00:00-06:00 350 €
The above prices do not include VAT, local tax and health tax on alcoholic drinks. Spots placed between programs will have the average price of the respective programs.
Special fee for preferential positioning within the advertising block: +30% for first and last position, +20% for the second and penultimate position. Split Screen +50%, Solo spot +100%, Co-branding +30%, Top &Tail +30%.
Pink highlighted program have “premium” status; advertisements inserted in these programs will be charged with an additional 35%. Blue highlighted programs are local productions.
Adjusting coefficients for the value of more than 30’’ spot is applied as follows: 5 “= 40%, 10” = 50%, 15 “= 70%, 20” = 80%, 25 “= 90%, 35” = 115%, 40 “= 140%, 45” = 170% 50 “=185% 55” -60 “= 200%.
Integrated Multiplatform services
61
Rate Card GSP TV October 2012
Saturday – Sunday
Monday – FRIDAY
Program TYPE
Reruns News/talk-show Monday-Friday 06:00-13:00 500 € RadioGSP talk-show Monday-Friday 13:00-14:00 700 € Live News News Monday-Friday 14:00-15:00 700 € Versus talk-show Monday-Friday 15:00-17:00 700 € Monster’s ko wrestling Monday-Friday 17:00-18:00 700 € Live News News Monday-Friday 18:00-19:00 700 € Last man standing reality-show Monday-Friday 19:00-20:00 800 € TNA impact wrestling Monday 20:00-22:00 800 € Live News News Monday 22:00-22:15 800 € Contraatac talk-show Monday 22:15-00:00 800 € Contraatac talk-show Tuesday 20:00-21:30 800 € Cage rage reality-show Tuesday 21:30-00:00 800 € TNA explosion wrestling Wednesday 20:00-21:00 800 € Contraatac talk-show Wednesday 21:00-22:00 800 € Live News News Wednesday 22:00-23:00 800 € Punem pariu gambling Wednesday 23:00-00:00 800 € TNA impact wrestling Thursday 20:00-22:00 800 € Live News News Thursday 22:00-23:00 800 € Cage rage (R) reality-show Thursday 23:00-00:00 800 € Contraatac talk-show Friday 20:00-22:00 800 € Live News News Friday 22:00-23:00 800 € Cage rage (R) reality-show Friday 23:00-00:00 800 € Live News News Monday-Friday 00:00-00:30 800 € Reruns talk show/News Monday-Friday 00:30-06:00 350 € Reruns News Saturday-Sunday 06:00-08:00 500 € Fishing magazin Saturday-Sunday 08:00-09:00 500 € Fit nation fitness Saturday-Sunday 09:00-10:00 500 € Monster’s ko (R) wrestling Saturday 10:00-11:00 500 € Last man standing (R) reality-show Saturday 11:00-12:00 500 € TNA impact (R) wrestling Sunday 10:00-12:00 500 € Ginx TV magazin Saturday-Sunday 12:00-13:00 500 € Cursa milionarilor reality-show Saturday-Sunday 13:00-14:00 700 € Live News News Saturday-Sunday 14:00-15:00 700 € Tough guy or chicken reality-show Saturday-Sunday 15:00-16:00 700 € UK strongest man reality-show Saturday-Sunday 16:00-17:00 700 € Contraatac talk-show Saturday-Sunday 17:00-18:00 700 € Live News News Saturday-Sunday 18:00-19:00 700 € World toughest trucker Auto Magazine Saturday 19:00-20:00 800 € SAS are you tough enough magazin Saturday-Sunday 20:00-21:00 800 € UFC live event wrestling Saturday 21:00-00:30 800 € Richard hammond crash course magazin Sunday 21:00-22:00 800 € Live News News Sunday 22:00-22:30 800 € Recursul etapei talk-show Sunday 22:30-00:30 800 € Live News News Saturday-Sunday 00:30-01:00 500 € Reruns talk show/News Saturday-Sunday 01:00 - 06:00 350 €
The above prices do not include VAT, local tax and health tax on alcoholic drinks. Spots placed between programs will have the average price of the respective programs.
Special fee for preferential positioning within the advertising block: +30% for first and last position, +20% for the second and penultimate position. Split Screen +50%, Solo spot +100%, Co-branding +30%, Top &Tail +30%. Adjusting coefficients for the value of more than 30’’ spot is applied as follows: 5 “= 40%, 10” = 50%, 15 “= 70%, 20” = 80%, 25 “= 90%, 35” = 115%, 40 “= 140%, 45” = 170%, 50 “=185%, 55” -60 “= 200%.
62
Broadcasting TIME SLOT PRICE 30’’ DAY (euro)
Integrated Multiplatform services
Pink highlighted programs have “premium” status; advertisements inserted in these programs will be charged with an additional 35%, except for Liga I football matches, which are considered Special Programs and a special fee of 50 % is applied. Attention! All Liga I football matches broadcasts are special programs.
Print details and
Rate Card Costs
Integrated Multiplatform services
63
Rate Card Jurnalul National
FORMAT
SIZES (width x height)
Monday, Tuesday, Thursday b/w colour last
Wednesday, Friday Advertorial (P) b/w colour last b/w colour
1/1 Page 1/2 Page Junior page 1/4 vertical 1/4 Solus 1/4 stripe 1/4 Horizontal 1/8 Horizontal 1/8 vertical 1/8 Solus 1/16 Page
285 x 444 mm 285 x 220 mm 188 x 325 mm 140 x 220 mm 285 x 108 mm 67.5 x 444 mm 227 x 135.5 mm 140 mm x 108 € 67.5 x 220 mm 285 x 52 mm 67.5 x 108 mm
5.000 € 3.150 € 4.300 € 2.000 € 2.250 € 2.250 € 2.250 € 1.150 € 1.150 € 1.250 € 650 €
5.500 € 3.500 € 4.500 € 2.200 € 2.350 € 2.350 € 2.350 € 1.250 € 1.250 € 1.450 € 700 €
7.700 € 4.650 € 6.200 € 2.800 € 3.350 € 3.350 € 3.350 € 1.600 € 1.600 € 1.950 € 1.000 €
10.000 € 6.000 € 8.000 € 3.600 € 4.250 € 4.250 € 4.250 € 2.200 € 2.200 € 2.500 € 1.350 €
8.500 € 5.000 € 6.800 € 3.200 € 3.850 € 3.850 € 3.850 € 1.800 € 1.800 € 2.200 € 1.200 €
11.000 € 11.500 € 6.600 € 5.750 € 8.800 € 7.000 € 4.000 € 2.850 € 4.750 € 2.850 € 4.750 € 2.850 € 4.750 € 2.850 € 2.500 € 1.500 € 2.500 € 1.500 € 2.850 € 1.500 €
21.000 € 9.250 € 10.500 € 5.500 € 5.500 € 5.500 € 5.500 € 2.500 € 2.500 €
first Page 50 EUR/cmp 50 EUR/cmp insert 0,1 EUR /buc; minim 20.000 0,1 EUR /buc; minim 20.000
1/1 Page
FIRST Page
1/2 Page
Junior Page
1/8 ORIZONTAL
1/8 VERTICAL
Extra fees: Special Positioning -30% Special Format (other than in the offer)-15% Political Publicity-100% Special Page -20 % (e.g Health, Business) Co-branding Insert- 20% for each logo
64
Integrated Multiplatform services
1/4 VERTical
1/8 BANDA
1/4 banda
1/16 Page
1/4 STRIPE
1/4 Horizontal
INSERT
Specifications: Prices are in euro, without VAT and TMS ( where is relevant) Order- 3 days before Graphics -2 days before To be send in tiff CMYK 300dpi format.
Rate Card Income Magazine
Nr. 100
FORMAT SIZES Advertorial AD (width x height) (euro) (euro) 1/1 Page OpeniNg Spread Inside Spread Half Spread 1/2 Page 1/3 Page 1/3 Page 1/4 Page 1/4 Page 1/4 Page (STRIPE) Stripe Stripe
210 x 280 mm+ 5mm bleed 420 x 280 mm+ 5mm bleed 420 x 280 mm + 5mm bleed € 8.000 210 x 140 mm + 5mm bleed 210 x 39.5mm + 5mm bleed 70 x 280 mm + 5mm bleed 210 x 93 mm+ 5mm bleed 105 x 139.5 mm+ 5mm bleed 210 x 70 mm+ 5mm bleed 52.5 x 80 mm+ 5mm bleed 52.5 x 210 mm+ 5mm bleed 210 x 50 mm + 5mm bleed
5.000 € 5.000 € 8.000 € 5.600 € 3.500 € 2.500 € 2.500 € 1.800 € 1.800 € 1.800 € 1.400 € 1.400 €
Front Cover (special)(1) Front Cover (stripe) (2) Front Cover (3) Inside cover Back cover
40mm x 40 mm+ 5mm bleed 210 mm x 40 mm + 5mm bleed 58.9mm x 70 mm+ 5mm bleed 210 mm x 280 mm+ 5mm bleed 210 mm x 280 mm+ 5mm bleed
800 € 1.200 € 1.200 € 6.500 € 7.500 €
INSERT
000 x 000 mm + 5mm bleed
1/2 Page
1/3 Page
1 back cover
Inside cover
1/4 Page
2 front Cover
0.1 € / FLYER
Stripe
3
INSERT
Prices don’t include VAT To be send in tiff CMYK 300dpi + 5mm bleed format.
Integrated Multiplatform services
65
Rate Card The Industry
FORMAT Sizes (width x height)
AD (euro)
1/1 Page Opening Spread Inside Spread
210 x 270 mm+ 5mm bleed 420 x 270 mm+ 5mm bleed 420 x 270 mm + 5mm bleed
3.500 € 7.000 € 6.300 €
Inside cover (2) Inside cover (3) Back cover (4)
210 mm x 270 mm+ 5mm bleed 210 mm x 270 mm+ 5mm bleed 210 mm x 270 mm+ 5mm bleed
6.000 € 4.000 € 6.500 €
The magazine will feature FULL PAGE ads, exclusively.
1/1 Page
Opening spread
back cover
To be send in tiff format, CMYK 300dpi; 210x270 mm+ 5 mm + 5mm bleed on all sides.
66
Integrated Multiplatform services
Inside spread
Inside cover
Rate Card Gazeta Sporturilor Rate Card/National & Local Issue Starting January First, prices in Euros Monday and Friday
Tuesday - Sunday (without Friday)
FORMAT
SIZES COLOUR Interior Last (width x height) PAGE PAGE
1/1 PAGE 1/2 PAGE 1/3 PAGE 1/4 PAGE 1/8 PAGE 1/16 PAGE Solus 1 Solus 2 Column 2 Columns 3 Columns 4 Columns SPECIAL MODULES 1/2 Junior Page 2 Special Columns PANEL Panel Page Special Triangle Panel STRIPE Quarters Panel U shape 2 pages Panel
232 x 320 mm 232 x 170 mm 232 x 110 mm 13.3 x 157 mm 13.3 x 85/95 x 120 mm 95 x 60 mm 232 x 30 mm 232 x 60 mm 35 x 300 mm 75 x 300 mm 133 x 300 mm 173 x 300 mm
4C 4C 4C 4C 4C 4C 4C 4C 4C 4C 4C 4C
9.600 € 6.600 € 5.200 € 3.700 € 2.000 € 1.100 € 1.700 € 3.500 € 2.700 € 6.000 € 7.500 € 8.500 €
11.000 € 7.900 € 6.100 € 4.500 € 2.400 € 1.200 € 2.000 € 4.100 € 3.100 € 7.000 € 8.500 € 9.500 €
8.700 € 5.700 € 4.000 € 3.400 € 1.900 € 1.000 € 1.600 € 3.100 € 2.500 € 5.300 € 6.700 € 7.700 €
10.200 € 7.100 € 4.900 € 4.400 € 2.200 € 1.200 € 1.900 € 3.500 € 2.800 € 6.200 € 7.700 € 8.900 €
173 x 226 mm 75 x 300 mm 484 x 17 mm 252 x 300 mm 484 x 320 mm 484 x 60 mm 286 x 157 mm 484 x 60 mm + 2 x 75/300 mm 484 x 320 mm
4C 4C 4C 4C 4C 4C 4C 4C 4C
8.300 € 7.000 € 15.000 € 16.000 € 17.800 € 7.300 € 10.000 € 20.400 € 19.500 €
9.200 € 8.000 € - - - - - - -
7.400 € 5.800 € 13.400 € 14.500 € 16.000 € 6.500 € 9.000 € 18.000 € 17.500 €
8.500 € 6.900 € -
1/1 Page
1/2 Page
1/3 Page
1/4 Page
1/8 Page
3 Column
4 Column
Junior Page
2 Special Columns
Special Triangle
Quarters panel
1/16 Page
Solus1
Solus1
panel
panel stirpe
Extra fee: 50% Political Campaigns; 20% Special Positioning (event page, right page). Promotional Insert: Partial Insert: 90 €/1000ex. All Issues Insert : 80 €/1000ex.
Interior Last PAGE PAGE
Column
2 Column
panel Page
u shape
2 pages Panel
Prices don’t include VAT (19%), Health Tax (12%). To be send in tiff CMYK 300dpi
Integrated Multiplatform services
67
Rate Card Top Gear Ratecard 2012 BBC Top Gear FORMAT Sizes (width x height)
AD (euro)
Opening spread INSIDE spread half spread final spread 1/1 page 1/2 page VERTICAL 1/2 page horizontal 1/3 page vertical 1/3 page horizontal 1/4 page vertical
444 x 285 mm + 5 mm bleed 444 x 285 mm + 5 mm bleed 444 x 143 mm + 5 mm bleed 444 x 285 mm + 5 mm bleed 222 x 285 mm + 5 mm bleed 111 x 285 mm + 5 mm bleed 222 x 143 mm + 5 mm bleed 75 x 285 mm + 5 mm bleed 222 x 95 mm + 5 mm bleed 55 x 285 mm + 5 mm bleed
8.500 € 6.800 € 4.000 € 6.500 € 3.900 € 2.000 € 2.000 € 1.400 € 1.400 € 1.100 €
gate folder Inside cover (2) Inside cover (3) Back cover
444 x 285 mm + 5 mm bleed 222 x 285 mm + 5 mm bleed 222 x 285 mm + 5 mm bleed 222 x 285 mm + 5 mm bleed
11.500 € 6.500 € 4.500 € 6.500 €
Catalogul de Teste TOP Gear FORMAT Sizes Advertorial AD (width x height) (euro) (euro) Opening spread 1/1 pag
444 x 285 mm + 5 mm bleed 222 x 285 mm + 5 mm bleed 4.500 €
9.000 € 4.000 €
Inside cover (2) Inside cover (3) Back cover (4)
222 x 285 mm + 5 mm bleed 222 x 285 mm + 5 mm bleed 222 x 285 mm + 5 mm bleed
6.700 € 4.500 € 7.000 €
1/1 Page
1/2 Page
1/3 Page
1/4 Page
Gate Folder
Technical conditions for delivering the print layouts All images must be CMYK at high-resolution (300 dpi). A digital proof has been printed from the final layout, at real sizes (100%). Laser printer proofs cannot be accepted. For spreads, please, include a gutter (10 mm image overexposure).
68
Integrated Multiplatform services
Inside spread
back cover
Half Spread
Inside cover
Prices are in euro, without VAT. To be send in tiff CMYK 300dpi + 5mm bleed format.
Rate Card Good Food
FORMAT Sizes (width x height)
AD (euro)
Opening spread Inside spread half spread final spread 1/1 page 1/2 page vertical 1/2 page horizontal 1/3 page vertical 1/3 page horizontal 1/4 page horizontal
456 x 300 mm + 5 mm bleed 456 x 300 mm + 5 mm bleed 456 x 150 mm + 5 mm bleed 456 x 300 mm + 5 mm bleed 228 x 300 mm + 5 mm bleed 114 x 300 mm + 5 mm bleed 228 x 150 mm + 5 mm bleed 75 x 300 mm + 5 mm bleed 228 x 100 mm + 5 mm bleed 228 x 75 mm + 5 mm bleed
8500 € 7500 € 4200 € 8000 € 4000 € 2200 € 2200 € 1500 € 1500 € 1200 €
Inside cover (2) Inside cover (3) Back cover (4)
228 x 300 mm + 5 mm bleed 228 x 300 mm + 5 mm bleed 228 x 300 mm + 5 mm bleed
5000 € 4700 € 5700 €
opening spread
1/1 Page
Inside spread
1/2 Page
1/3 Page
Technical conditions for delivering the print layouts All images must be CMYK at high-resolution (300 dpi). A digital proof has been printed from the final layout, at real sizes (100%). Laser printer proofs cannot be accepted. For spreads, please, include a gutter (10 mm image overexposure).
Half Spread
1/4 Page
FINAL spread
back cover
Inside cover
Prices are in euro, without VAT. To be send in tiff CMYK 300dpi + 5mm bleed format.
Integrated Multiplatform services
69
Rate Card Science world
FORMAT Sizes Advertorial AD (width x height) (euro) (euro) Opening spread inside spread 1/1 pag 1/2 pag vertical 1/2 pag horizontal
432 x 286 mm + 5 mm bleed 432 x 286 mm + 5 mm bleed 216 x 286 mm + 5 mm bleed 108x 286 mm + 5 mm bleed 216 x 143 mm + 5 mm bleed
7.800 € 6.300 € 3.500 € 1.800 € 1.800 €
Inside cover (2) Inside cover (3) Back cover (4)
216 x 286 mm + 5 mm bleed 216 x 286 mm + 5 mm bleed 216 x 286 mm + 5 mm bleed
6.000 € 4.000 € 6.500 €
1/1 Page
1/2 Page
OPENING spread
back cover
Technical conditions for delivering the print layouts All images must be CMYK at high-resolution (300 dpi). A digital proof has been printed from the final layout, at real sizes (100%). Laser printer proofs cannot be accepted. For spreads, please, include a gutter (10 mm image overexposure).
70
Integrated Multiplatform services
INSIDE Spread
Inside cover
Prices are in euro, without VAT. To be send in tiff CMYK 300dpi + 5mm bleed format.
radio details and
Rate Card Costs
Integrated Multiplatform services
71
Radio Zu rATE cARD
19:00 - 24:00 cost 30’’ (RON)*
16:00 - 19:00 cost 30’’ (RON)*
11:00 - 16:00 cost 30’’ (RON)*
SATURDAY-FRIDAY 06:30 - 11:00 cost 30’’ (RON)*
19:00 - 24:00 cost 30’’ (RON)*
16:00 - 19:00 tcost 30’’ (RON)*
11:00 - 16:00 cost 30’’ (RON)*
06:30 - 11:00 cost 30’’ (RON)*
Monday - Friday
BUCUREșTI 2.025 1.750 1.575 900 1.125 900 600 250 RADIO ZU NAțIONAL 2.520 2.250 2.025 1.350 1.350 1.050 800 450 BACĂU 50 35 40 25 25 20 15 10 BAIA-MARE 30 20 25 15 15 10 7 5 BÂRLAD-VASLUI 30 20 25 10 15 10 7 5 BOTOȘANI 25 20 20 10 15 10 5 5 BRAȘOV 115 65 75 45 45 35 30 15 BUȘTENI 20 10 15 5 10 5 5 5 BUZĂU 35 25 30 15 20 15 5 5 BRĂILA-GALAȚI (Topolog) 30 20 25 15 15 10 7 5 COMĂNEȘTI 20 10 15 5 10 5 5 5 CONSTANȚA 120 70 75 45 55 40 35 15 CLUJ 100 70 75 45 50 40 35 15 CRAIOVA 100 70 75 45 50 40 35 15 DEVA 35 30 30 20 20 15 10 5 DELTA (MAHMUDIA) 20 15 18 5 10 5 5 5 EFORIE NORD 20 15 18 5 10 5 5 5 IAȘI 100 70 75 45 50 40 35 15 ORADEA 60 45 50 30 35 30 20 15 PIATRA NEAMȚ 89,3 FM 40 30 35 25 15 10 7 5 PITEȘTI 60 45 50 25 35 25 15 10 PLOIEȘTI 60 45 50 25 35 25 15 10 PUTNA 20 15 10 5 10 5 5 5 RM. VÂLCEA 40 30 35 20 20 15 10 5 TG. JIU 20 15 18 5 10 5 5 5 TG. MUREȘ 60 40 45 25 30 25 20 10 TIMIȘOARA 120 70 75 45 55 45 35 25 SLOBOZIA 30 15 20 5 10 5 5 5 SIBIU 90 60 70 35 45 35 25 15 SIGHIȘOARA 25 15 20 5 10 5 5 5 NegreȘti- Moldova 20 10 15 5 10 5 5 5 ALBA IULIA 60 55 40 35 40 35 35 15 CÂMPENI 50 35 25 20 25 20 10 5 CUGIR 50 35 25 20 25 20 10 5 OCNA MUREȘ 50 35 25 20 25 20 10 5 SUCEAVA 90 45 30 25 30 25 15 5 PAȘCANI 70 55 40 35 40 35 25 15 HÂRLAU 55 40 25 20 25 20 10 5 RĂDĂUȚI 70 55 40 35 40 35 25 15 GURA HUMORULUI 55 30 20 15 20 15 5 5 CÂMPULUNG MOLDOVENESC 55 30 20 15 20 15 5 5 VATRA DORNEI 70 55 40 35 40 35 25 15 FĂLTICENI 70 55 40 35 40 35 25 15 CĂLĂRAȘI 30 20 10 5 10 5 5 5 OLTENIȚA 30 20 10 5 10 5 5 5 FĂGĂRAȘ 30 20 10 5 10 5 5 5
Length Coordonates
10 ‘‘ 50%
15’’ 5%
20 ‘‘ 85%
25’’ 95%
35’’ 115%
40’’ 130%
45’’ 145%
50’’ 60%
Prices are in RON, without VAT.
72
Integrated Multiplatform services
Online details and
Rate Card Costs
Integrated Multiplatform services
73
Demographics gender
Age (5Gr)
level of education
%
%
%
MEN
women 14 - 24 25 - 34 35 - 44 years
years
years
45 - 54 55 - 64 years
years
LOW edu
MED edu
HIGH edu
esomar
AB
C
DE
gsp.ro 70 30 28 30 22 14 6 14 44 42 44 43 13 andreivochin.ro autof1.ro bacausport.ro blogsport.ro campionate.ro cfrmania.ro gsptv.ro 70 30 28 30 22 14 6 14 44 42 44 43 13 iasisport.ro ligab.gsp.ro ligasexy.ro mysport.ro 70 30 28 30 22 14 6 14 44 42 44 43 13 pariori.ro 79 21 34 31 22 7 6 8 55 37 46 44 10 tolo.ro 81 19 22 36 22 13 7 12 41 47 50 41 9 54 46 35.9 27.1 20.9 10 6.2 10.9 50 39.3 37.4 45.20 17.5
a1.ro: observator.a1.ro accesdirect.a1.ro neatza.a1.ro burlacul.a1.ro inpuiimei.a1.ro ingurapresei.a1.ro superbingo.a1.ro� antena2.ro
50.7 49.3 27.6 26.9 20.2 16 9.3 5.7 47.4 46.9 43.5 39.4 17.1
euforia.tv
42.1 57.9 31.2 30.3 20.10 10.5 7.9 10.6 47 42.4 38.4 49.1 12.5
antena3.ro
58.1 41.9 26.3 29.2 21.70 12.7 10.1 6.1 43.4 50.6 46.1 40.6 13.4
ghimpele.ro
55.8 44.2 24.5 24.5 23.60 13.4 14 9.6 35.7 54.7 42.4 47.3 10.3
jurnalul.ro
58 42 23.8 28.1 22.20 14.1 11
totulredus.ro
52.3 47.7 25.4 30 27.30 9 8 6.6 46.9 46.4 40.6 44.3 15.1
5 39.3 55.6 47.4 40.4 12.2
Rate Cards for websites Video Ads, Mobile ads INFORMATION Category Website Views/month News Lifestyle News Sport
74
antena1.ro euforia.tv antena3.ro gsptv.ro
pricing
Channel Clients OTS Bought View preroll Txt Midroll Postroll Ratecard Net Page AdViews rate overlayer [RON] Cost 3.918.123 76.652 6.700.222 789.545
719.263 13.473 431.782 -
Integrated Multiplatform services
0 0 0 0
0 0 0 0
0% 0% 0% 0%
ok ok ok ok
ok ok ok ok
ok ok ok ok
ok ok ok ok
60 60 60 11
0 RON SATI 0 RON SATI 0 RON SATI 0 EUR SATI
Rate Cards for websites Banners, Contextual advertising, Link in text, Branding
Net Cost
(RON)
text link Ratecard
contextual
160 x 600
300 x 250
(month)
unique users (month)
(%)
Page Views
728 x 90
website
pricing ots Bought AdViews View rate
INFORMATION
News a1.ro 6.186.964 1.205.524 0 0 0 ok ok - ok ok 50 0 RON SATI Entertainment antena2.ro 367.718 63.994 0 0 0 ok ok - ok ok 50 0 RON SATI Lifestyle euforia.tv 357.521 127.880 0 0 0 ok ok - 50 0 RON SATI Sport gsp.ro 39.837.916 2.235.798 0 0 0 ok ok ok ok ok 10 0 EUR SATI Blogs andreivochin.ro 18.872 13.462 0 0 0 ok ok ok ok - 10 0 EUR SATI Auto autof1.ro 165 58 0 0 0 ok ok ok ok ok 8 0 EUR SATI Sport bacausport.ro 29.829 5.356 0 0 0 ok ok ok ok ok 8 0 EUR SATI Sport blogsport.ro 483.849 176.209 0 0 0 ok ok ok ok ok 8 0 EUR SATI Sport campionate.ro 1.661.331 103.415 0 0 0 ok ok ok ok ok 8 0 EUR SATI Sport cfrmania.ro 23.842 6.012 0 0 0 ok ok ok ok ok 8 0 EUR SATI Sport gsptv.ro 625.408 209.034 0 0 0 ok ok ok ok ok 8 0 EUR SATI Sport iasisport.ro 30.463 3.164 0 0 0 ok ok ok ok ok 8 0 EUR SATI Sport ligab.gsp.ro 220.515 60.871 0 0 0 ok ok ok ok ok 8 0 EUR SATI Sport ligasexy.ro 163.933 92.342 0 0 0 ok ok ok ok ok 8 0 EUR SATI Sport mysport.ro 412.830 114.656 0 0 0 ok ok ok ok ok 8 0 EUR SATI Sport pariori.ro 722.168 104.177 0 0 0 ok ok ok ok ok 8 0 EUR SATI Blogs tolo.ro 360.836 156.277 0 0 0 ok ok ok ok - 17 0 EUR SATI Auto topgear.ro 972.760 106.945 0 0 0 ok ok ok - - 13 0 EUR SATI Women/Gastronomy goodfood.ro 594.409 81.994 0 0 0 ok ok ok - - 12 0 EUR SATI Lifestyle sciencefocus.ro 19.744 5.343 0 0 0 ok ok ok - - 12 0 EUR SATI RUN OF NETWORK* 10 0 RON News antena3.ro 29.327.154 1.835.650 0 0 0 ok ok - ok ok 60 0 RON SATI ziarero.antena3.ro 6.806.604 195.291 0 0 0 ok ok - ok ok 60 0 RON SATI videonews.antena3.ro 359.538 134.736 0 0 0 ok ok - - - 60 0 RON SATI jurnalul.ro 8.834.581 1.287.503 0 0 0 ok ok ok ok ok 60 0 RON SATI ghimpele.ro 245.372 63.155 0 0 0 ok ok - - - 60 0 RON ANALYTICS RUN OF CATEGORY* 15 0 RON Lifestyle revistafelicia.ro 210.015 91.890 0 0 0 ok ok - ok ok 50 0 RON SATI vdtonline.ro 598.995 110.218 0 0 0 ok ok - ok ok 50 0 RON SATI meteoplus.ro 235.801 24.391 0 0 0 ok ok - ok ok 50 0 RON SATI Online trade totulredus.ro 103.778 36.866 0 0 0 ok ok - - - 50 0 RON SATI RUN OF CATEGORY* 13 0 RON Business incomemagazine.ro 321.747 117.277 0 0 0% ok ok - 80 0 RON SATI theindustry.ro 16.226 7.920 0 0 0% ok ok - 80 0 RON ANALYTICS RUN OF CATEGORY* 15 0 RON NOTE * net costs; CPC: 1,3 RON, PL: 43 RON, CPA: 60 RON
Integrated Multiplatform services
75
Rate Cards for websites Newsletters and Adverts Newsletter insert
Customized newsletter
INFORMATION
Advertorial
Category Website Subscribers Periodicity Cost Rate card Bought Net Cost per issue per issue newsletters cost (euro) (euro) (RON) News Lifestyle Lifestyle Sport Blog Business News News Lifestyle Online trade
a1.ro antena2.ro euforia.tv gsp.ro tolo.ro incomemagazine.ro antena3.ro jurnalul.ro revistafelicia.ro totulredus.ro
0 0 0 80.564 daily 3000 0 18.675 209.409 0 6.398 13.851
0 0 0 2.500 0 2.000 15.000 0 3.500 3.500
0 0 0 0 0 0 0 0 0 0
0 RON 0 RON 0 RON 0 EUR 0 EUR 0 RON 0 RON 0 RON 0 RON 0 RON
- - - ask - ask - - ask -
5.000 4.000 3.500 2.500 1.000 6.500 5.500 5.000 3.500 -
Bought Net advertorials cost 0 0 0 0 0 0 0 0 0 -
0 RON 0 RON 0 RON 0 EUR 0 EUR 0 RON 0 RON 0 RON 0 RON -
NOTE: cost for one week. 2 days on Home Page, 5 days in Category then in Archive
76
Integrated Multiplatform services
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