interiors Monthly March 2025

Celebrity with credibility

Helena Christensen’s arrival in the UK retail sector with BoConcept could sprinkle some stardust elsewhere

Celebrity endorsements of products and retailers have been happening since retail was invented. All too often they rely almost exclusively on how well the celebrity is known and have little to do with any connection between what is being sold and the star.

Such a connection isn’t always necessary for a tie-up to be a success: I’m sure millions of people still remember the Dougie Donnelly fronted Sterling Furniture (now Home) advertisements even though it was decades ago. (The Tartan Army broke into ‘One Tillicoultry, there’s only one Tillicoultry…’ at a World Cup game he was presenting.)

BoConcept’s recruitment of Helena Christensen as its global artistic director is a move that does have an connection – or several: the supermodel has long involvement in interiors; knows what looks good through her photographic and modelling careers; and has lived in more places than we’ve had hot dinners and nationality.

While we’ll have to wait until the Autumn to see what she has designed for the chain, I think it’s safe to assume she will have far more of a hand in it than most celebrity efforts. In the meantime, she’ll be a figurehead for Living Danishly and the face of BoConcept.

Rather than look at figureheads or a public face, exhibitions are increasingly looking at expanding what is under their roofs to attract new visitors. Spring Fair seemed to do that earlier this month, and JFS wants to add more space for upmarket exhibitors next January. That will also be when the future of flooring exhibitions in continental Europe will surely be slimmed down to Flanders, Bavaria and Frankfurt or Hannover (although the die will be long cast before then).

The winter sales are entering their final days for 2025 as I write this, two months or more after they started. Is it good to be on sale for so long? Yes, people need time to make a decision but where’s the incentive?

Roll into 2025 with Associated Weavers' improved delivery service

Visit: www.associated-weavers.co.uk

INTERIORS MONTHLY MARCH 2025

4 Home click and collec t rollout 6 Sw yft looks to Germany after UK lift 10 Jaipur buys ‘jewel in the crown’

FEATURES

ervice

There was no need for magic 18 Retail

Adding stardust, hello and… 25 Beds and bedroom

National Bed Month, exclusivity, regal recognition 36 Belgium

Control, in the mood, having it all

Editor: Andrew Kidd

T: 01273 930 029 E: akidd@interiorsmonthly.co.uk

Furniture advertising (South): Tim Boden

M: 07976 122 150 E: tboden@interiorsmonthly.co.uk

Furniture advertising (North): Jarrod Bird

T: 01565 631 397 E: jbird@interiorsmonthly.co.uk

Carpet, flooring advertising: Joanne Paull

M: 07817 624 922 E: jpaull@interiorsmonthly.co.uk

Representative in India: Amarjeet Singh Gianni

T: 0091 98390 35458 E: as_gianni@yahoo.co.in

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Primark rolls out home C&C

Primark is to roll out its click and collect service, which includes homeware, to all stores by the summer.

The chain has increased the number of branches offering the service by 18 to 131, with the remaining quarter of stores added by the summer.

Shoppers browse and order online and collect their order at the store two days later at a time that suits them.

The extension of the service will increase the number of products customers will have easy access to if they do not live near one of the chain’s large stores.

‘We know that our customers love the convenience that click and collect offers, as well as the opportunity to access ranges otherwise only found in larger stores. With the rollout now due to complete in time for summer we hope this will help make summer holiday shopping that little bit easier,’ says Kari Rodgers, Primark UK retail director.

The chain will open its first stand-alone home store this month in Belfast. The 8,700sqft Primark Home branch will be located in Fountain House, some 300ft from its flagship Bank Buildings store, which will see a larger

ELLE tie-up for Bensons

Benson for Beds has widened its product offer with a tie-up with fashion and interiors brand ELLE Home.

The three ottoman bed frames and a bedside table aim to capture Linear, Japandi and Hotel Boutique design trends.

The range is available online and will be rolled out to selected Bensons branches this month.

‘This exclusive collaboration

with ELLE Home is something which has been in the pipeline for many months,’ says Megan Thompson, Bensons for Beds junior buyer.

‘We’re always striving for the very best in style and design to offer our customers a range of fashionable frame options, and working with such an iconic interiors brand has helped us achieve that with this range.’

children’s section and a relocated menswear department.

‘This is a big moment for the Primark brand and a big moment for Belfast too as we finally announce the opening date of our first-ever standalone Primark Home store,’ says Fintan Costello, head of Primark Ireland and Northern Ireland.

‘Primark and Belfast have a storied history and we’re incredibly proud the city will be the first in the world to experience this exciting new retail concept.

‘In the same way our fashion collections are helping create wardrobes that look and feel great, Primark Home will offer a wider range of quality homeware and lifestyle products to help our customers create stand-out interiors.’

We’re not moving

Flooring and beds chain Wilsons Carpets has vowed to continue trading at its Mansfield, Nottinghamshire branch despite its landlord hoping to convert the store to a self-storage facility.

Mansfield Limited has applied to Mansfield District Council for a change of use for the Great Central Road site, claiming the lease is ‘approaching expiry’.

‘We are aware of the landlord’s plans, which are exploratory at this stage, and we have no intention to close this store. We are confident that the proposals will not

Go for registration

interrupt our business, and will be working with the landlord on this,’ says the chain.

Founded in 1968, Wilsons Carpets has 18 branches from Leeds to Grimsby and Nottingham.

‘There is a protected lease in place for the property, and we will continue to serve the people of Mansfield, as we have done for the past 10 years. Wilsons Carpets is the largest independent carpet, flooring, beds, and artificial grass retailer in this region. We remain committed to maintaining a presence for the foreseeable future.’

Visitor registration has opened for The Flooring Show, set to be the largest since Ocean Media began organising the event.

More than 400 brands – the cream of flooring suppliers - will be at the Harrogate Convention Centre on 21-23 September. Alongside established sections such as the Demo Zone and Fitter of the Year, visitors will be able to discover more about industry developments at the new Seminar Theatre. Located in Hall Q, the free sessions will take place on Sunday and Monday.

Primark Home: a wide offer

One of three new ottoman beds

etailer Swyft targets Germany after UK lift

Upholstery etailer Swyft has launched in Germany.

The move comes after a double-digit increase in UK sales last year.

Parent Sleep Brands has invested £10m in the company, which says this has allowed it to optimise its operations, improve delivery speed and enhance inventory management.

‘We started Swyft to inspire people to create beautiful homes, and we believe furniture should be effortless, timeless and a true reflection of who

you are,’ says Keiran Hewkin, Swyft ceo.

‘Our move into Germany is a natural extension of our growth strategy, and we’re excited to introduce our products to a new audience who values design and convenience.

sold 30,000 units in 2024

Domotex looks to new categories

Flooring exhibition Domotex has added more product categories as it looks to the 2026 relaunch of the event.

In addition to flooring, the exhibition is seeking to include ceramic tiles, wall and ceiling elements, paints and coatings, wallpapers, outdoor flooring, and sun protection and shading.

‘Flooring is our DNA – and in 2026, we are showcasing it with an even broader offering. With our new concept, we are responding to the evolving demands of the market and creating synergies across all trades. We offer a unique format

that brings flooring, walls and ceilings together, putting the entire interior finishing sector in the spotlight. The positive feedback confirms that we are on the right track,’ says Sonia WedellCastellano, Domotex global director.

For the first time, the show will run from Monday to Thursday (19-22 January), a change based on exhibitor and visitor feedback. ‘While weekends were historically important for the retail sector, market structures and work–life balance have evolved significantly,’ says Wedell-Castellano.

Ideal partner

Homewares brand La Redoute wil be the headline partner for this year’s Ideal Home Show. The partnership will see the brand showcase a curated selection of its French-style homeware collections, and see La Redoute take over the Dream Bedroom within the event’s show home.

The exhibition takes place at Olympia, London from 21 March-6 April.

By Q4 2025, we expect Germany to contribute 15% of our total order intake,’ he says.

Swyft reported that its sales rose by 13% last year, as it completed 30,000 orders of its Poland-manufactured upholstery.

Carpet Foundation resumes marketing

The Carpet Foundation has resumed its online consumer advertising, which will run to 6 April. The organisation will feature on the website of Homes and Gardens; Livingetc; Ideal Home and, for the first time, Woman and Home

‘In times like this, often marketing budgets and spend are first on the chopping block. But we exist to promote our retailers to consumers – so we will,’ says Andrew Stanbridge, Carpet Foundation chief executive.

‘The burst will see our ads appear over 1 million times. We will also be using the same advertising imagery, as all the evidence to date tells us that the messaging is spot on.

‘Just as you wouldn’t abandon a friend when they’re going through a tough time, so we won’t abandon our members. Familiar and trusted brands are often seen as a source of comfort and reassurance in hard times. We firmly believe that our messaging hits the mark with consumers, and at a time when their values, expectations and attitudes may well be affected by the economy, they will want to use people they can trust.’

Swyft

RECRUITMENT

If you are looking to recruit staff for your furniture or flooring stores, looking for sales staff or reps for your manufacturing outlet, then INTERIORS MONTHLY offers a great package!

Our online package is just £175. Your advert will appear in our jobs section on the website until the position is filled or you ask us to remove. Our weekly newsletter, which is mailed every Thursday to 8000 industry professionals, also includes a list of these latest jobs.

If you have both online and quarter page recruitment advert in our magazine, the cost will only be £250!

Costs for larger recruitment adverts are available upon request.

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SUCCESS STRATEGY?

5 ESSENTIAL WAYS TO MAXIMISE YOUR SALES AND PROFIT

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people

Jody Shaw, former Mercado sales director is to be Metro Group operations director.

Shaw, who has also worked for BMK and Associated Weavers, has begun the handover period with Steve Depport, who is retiring at the end of March.

Tony Buffin, chairman of Magnet parent Nobia has joined DFS as non-executive director as it looks to further expand its offer beyond upholstery.

‘His significant retail experience is directly relevant to the DFS strategy. I look forward to working closely with Tony as we move forward with our strategy to accelerate growth and develop our home offering,’ says Steve Johnson, DFS chairman.

Keith Edelman, Headlam chairman has stepped down after six years at the group. He has completed his handover period with Stephen Bird, who succeeds him as chairman and on the nominations committee. Jemima Bird, remuneration committee chair, has been appointed as senior independent director.

John Lewis has appointed Vikki Kavanagh, Net-aPorter md, as its new chief commercial officer. She succeeds Kathleen Mitchell, who had been John Lewis commercial director for the past three years.

Heidi Woodhouse, Marks & Spencer director – home, furniture & beauty is to leave the chain after four and a half years. Her role is being split, with David Brittain, Amazon fashion business development director, Europe becoming director of home & beauty at the end of April. Richard Price, md of clothing, home & beauty since 2020, will leave to pursue a portfolio career following a handover period. John Lyttle, former Boohoo ceo and Primark coo will succeed him.

Jaipur buys ‘jewel in the crown’

Jaipur Rugs has bought the Shyam Ahuja luxury rug and fabric brand.

The deal includes the personal collection of the brand’s late founder Shyam Ahuja and his design archive.

Jaipur described the brand as the ‘jewel in the crown’ of rug-making. ‘It is a landmark opportunity that Jaipur Rugs intends to approach with respect and develop independently as a separate entity with its own supply chain,’ it says.

Ahuja founded the brand in 1963, when as a successful businessman he recognised the potential of the flatwoven dhurrie as a woven canvas, and resolved to sell the textile in the US, a market where he built a cult following amongst A-list designers.

‘We are thrilled to have acquired the exceptional brand, Shyam Ahuja, with his legacy known for timeless design, exceptional craftsmanship and unwavering commitment to quality. We have a shared vision for preserving and elevating the artisanal wealth of our country. The brand has an extremely strong emotional connection with so many customers and patrons around the world, which we will harness to revive the glory days of Shyam Ahuja and re-establish its unique positioning

More Wren gold

Wren’s bedroom fitting service has secured Gold

Certification from the Furniture Industry Research Association – the chain’s seventh FIRA Gold accreditation. It has become the first retailer to

Wren: an industry first

the top of the market, globally,’ says Yogesh Chaudhary, Jaipur Rugs director.

Shyam Ahuja’s iconic designs drew inspiration from sources as diverse as a Versailles ceiling, Scottish tartan and the traditional Indian paisley. His highly creative advertising campaigns (pictured) were ahead of their time in imagery and art direction.

The brand became highly regarded by American interior designers such as Bunny Williams, and by the 1990s the rugs were bought by the likes of Oscar de la Renta and Anna Wintour.

It was one of India’s first luxury brands to go international, with successful showrooms in New York and Paris, as well as across India.

hold the seven accreditations across kitchens and bedrooms (retail and contract), for both product and installation.

Certification is awarded after rigorous testing against specified performance indicators, backed by an ongoing audit and re-testing programme to ensure that certification standards are continually met.

‘This latest achievement means that now both our kitchen and bedroom installation offerings are FIRA Gold certified, a first in the UK kitchen sector. It’s a true testament to our commitment to driving change, delivering excellence and continuing to raise the bar for quality and service,’ says Matt Weatherill, Wren Contracts head of installations.

at

Ahuja: ahead of his time

1 2

1 When it comes to personality, there’s few floors that can match the many faces of LeoLine . So, whether your customers are looking for a floor that reflects their wild side or that makes them one of the crowd, you can’t go far wrong pointing them towards the 122 different flooring looks of LeoLine cushion vinyl.

Visit: www.leoline.co.uk

2 Louis De Poortere’s 2025 Ecorugs Collection includes selected styles now available as outdoor rugs. The 2025 Ecorugs Collection is the latest iteration of the Belgian weaver’s recyclable rug collection made entirely from polyester. Originally launching with 20% recycled polyester content, the collection now has 40% rPET and it remains fully recyclable through the brand’s own Take Care Program.

Visit: www.louisdepoortere.com

3 Beauflor has updated its popular Silvertex cushion vinyl range with the latest wood and stone looks. Offering a collection of 13 new colourways for 2025, Silvertex is ready for today’s home interiors with a range of natural effects – whitewashed, select and rustic oaks, limestone and poured concrete all make an appearance in the range’s refreshed palette.

Visit: www.beauflor.com

4 Quick-Step’s Alpha Vinyl range has been certified for preconsumer recycled content by SCS Global Services, demonstrating a commitment to material transparency. All floors are certified to contain a minimum 22% (SCS-RC-20323), excluding Blos Base and Oro Base which achieve 21%. Quick-Step has achieved this content by using recycled materials from other industries and waste material produced during the manufacturing process.

Visit: www.quick-step.co.uk

5 Abingdon Flooring’s Stainfree Rustique Ultra uses a 1/10th twist pile to improve its resistance to wear, retaining the tricolour Stainfree yarn that gives its signature country style. In a carpet that stands up to foot traffic and makes it easy to clean up spills without a trace, Stainfree Rustique Ultra brings customers a quality, lasting carpet option that’s ideal for family life.

Visit: www.abingdonflooring.co.uk

3

4

5

Simply Divine.

Polyamides are back, We have created a home for all things luxury, in the new Devine Living brand!

Devine Living’s first resident is the stunning Infatuation, a softer than soft Nylon yarn with 16 vibrant and decadent colours.

Infatuation is 10th Gauge Fleece backed and ready to be adored!

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6 Moduleo vinyl floors have been certified to contain 21% pre-consumer recycled content – recycled materials from other industries and waste material produced during the manufacturing process, such as cutting waste – by SCS Global Services, a global leader in third-party environmental and sustainability certification. LayRed engineered vinyl has certified 22% pre-consumer recycled content.

Visit: www.moduleo.co.uk

7 Take the outdoors inside with De Castelli’s Screen-Pot: a contemporary take on the classic plant pot, with a trellis for climbing vines that can be used as a room divider. Its design was inspired by the shapes of nature itself: like a leaf among leaves, the trellis softly closes in on itself to embrace the plant. Visit: www.decastelli.com

8 While thickness has the biggest impact on an underlay’s perceived comfort, for customers wanting a more long-lasting underlay that delivers excellent value over its lifetime, density matters most. The ability of the underlay to recover time after time – or bouncebackability as Floorwise calls it – is determined by the density of the foam used. With this better recovery comes a longer lasting underlay that’s less likely to compress over time, giving customers enduring comfort. Visit: www.floorwise.co.uk

9 Diabla has expanded its Costuras pouf collection with new XL models designed for two people. In a nod to baseball aesthetics, the edges of the poufs feature oversized, brightly coloured stitches. Visit: www.diablaoutdoor.com

10 Abingdon Flooring’s Stainfree Twist has a new palette of colours that makes it ready for the latest home interior looks, with colours ranging from pale neutrals and greys to earthy and rich tones. Stainfree Twist is easy to look after, with common household spills leaving no marks if the recommended cleaning instructions are followed.

Visit: www.abingdonflooring.co.uk 9

No magic trick Richard Renouf

After-sale guidance is vital, along with a little effort

There was no space to park down the narrow lane, so I drove past the customer’s house and found a spot where the road widened. It was quite a trek back with my heavy inspection kit, but as I reached the short drive the customer’s husband was negotiating the awkward turn into the lane in his swish SUV, so I paused to give him room before I walked to the front door.

The customer welcomed me in and took me through to the kitchen/dining room whilst telling me how disappointed she was. Her kitchen had been installed for more than six months, but the issue had started soon after fitting. In spite of her industrious attempts to keep it looking pristine, the worktops were marking and there was nothing that would clean the marks away so there must be a manufacturing fault.

The home was immaculate. The kitchen island was dressed with two

vases of fresh flowers, and the window sills featured some stunning sculptures made from old bicycle parts. I learned that these had been made by her husband, who was clearly more than just a sportsman who was now coaching after reaching a pinnacle of success a decade or so ago.

There were three ring marks that were instantly recognisable as red wine stains. The customer gave me the history of how she had repeatedly tried to clean them, but her efforts had never made the slightest impression. Then she pointed out a fourth mark, which was also fairly circular and about the same size, but was not red-stained, and it was only noticeable if you bent down so that your head was about six inches (sorry, 150mm) above the worktop and a metre or so away, facing towards the windows. And while I was so angled, she pointed out other ‘shiny bits’ that contrasted with the satin matt finish of

the white marble-patterned laminate.

I took the usual photographs to set the scene for my subsequent report. Then I took out a microfibre cloth which I keep moistened in a resealable bag, and started to wipe the worst of the red wine stains.

I could sense the customer watching intently from a distance so I spent quite a while wiping in circles and making appropriate noises. In reality the mark disappeared within seconds. It was only when the customer came over to look that I admitted it had gone.

The second mark came away in front of her eyes, and the third, although when the wetness from the cloth dried up, some scratches could be seen when you contorted yourself in the right way. The shiny bits? Same story.

The solution is simple …when you know how

The customer was shocked, not embarrassed. She clearly had tried hard to shift the marks, and assured me she had used various different cleaning products to no avail. Fortunately, none of them had been abrasive, except the bottom of that one wine glass that had caused the slight scratching.

I’m not a magician and all I did was what any cleaning and maintenance instructions would (and should) have advised her. But the retailer had spent the entire cost of my inspection fees to learn two valuable lessons: no one had thought to give the customer any guidance on aftercare, and no one from the branch had made the effort to go to the customer’s home when she had first complained.

If either – or both – steps had been taken, I would probably not have been needed at all.

Visit: www.richard-renouf.com

Richard Renouf is an independent furnishings consultant

Queen of serene

Recruiting

a supermodel

is

just

part of efforts to promote living Danishly

BoConcept has recruited Helena Christensen as its global artistic director. As well as starring in its spring 2025 marketing campaign, she will be designing products for the chain and highlighting what it means to Live Danishly.

The Art of Living Danishly is brought to life with collaborations from fresh Danish design talent, stimulating conversations around the country’s culture and style, and an exploration of the components that shape design and ways of living in Denmark.

Christensen has been at the centre of fashion and design culture since the early 1990s, and the photographer and UN ambassador’s ‘Flora’ art prints will be available to buy this month, with

her products for BoConcept following in the autumn.

‘There are some very exciting collaborations I’m looking forward to. I want to show the world what makes our Danish aesthetic so special,’ she says. ‘This is a dream come true for me. I’ve always loved interiors and this speaks to so many of my passions for design, creativity and living intentionally. The way I decorate my home is as important as how I dress myself.’

BoConcept is increasingly working with new design voices: the partnership follows a collaboration with Bjarke Ingels Group in 2023, helmed by the world-renowned Danish architect.

As artistic director, Christensen’s role is to curate and spotlight the

Helena Christensen

talent. ‘It’s so valuable to bring in different voices and perspectives to illuminate new ideas. But it is even more personal than that; it’s about sharing the way we experience the world.’

She will host the Helena Presents series, introducing collections of the group’s new designers, and stimulate discussions around design and Danish living, from one artist to another. The first designer to be introduced is Charlotte Høncke, who has designed the Sweet Art capsule collection.

What is beauty in design? For longstanding BoConcept designer Morten Georgsen, who has designed many bestselling pieces for the brand, beauty lies in the proportions of a piece. For Christensen, ‘Celebrating beauty is important, and everyone at BoConcept understands how to make our everyday lives beautiful. I love finding like minds to create and explore new ideas with. A beautifully designed home can elevate every moment of your life. There’s something so special about creating a space that feels truly yours.’

Danish design is ‘that sweet spot where function and beauty come together’, she says. ‘When you walk into a room that feels balanced and vibrant at the same time, you immediately sense it. There’s a sense of serenity in Danish design that I’ve grown up with – and I love that BoConcept embodies that. Decorating your home is like creating a monumental piece of art – every object is about you and who you were and how you felt at the time you bought it. Our homes reflect who we are: our dreams, our personality, our passions. That’s a real Danish way of looking at it.’

Twenty years ago, Christensen launched the concept store Butik in New York City with Leif Sigersen. She is also co-founder, with long-term collaborator Camilla Staerk, of interior design and lifestyle studio Staerk & Christensen, which creates work across fashion, furniture, photography and film. Recent design projects include collaborations with New York-based studio Bower on a range of home

accessories, and creating a special edition of the Runner Chair with Danish designer Kasper Salto. Visit: www.boconcept.com

Helena Christensen’s furniture and fabric designs for BoConcept will debut in the autumn

SINCE 1973

Scan the QR code for more  View our full collection online at www.gallerydirect.co.uk

The Ebury range blends classic elegance with modern comfort, featuring a 2-seater sofa, 3-seater sofa and armchair (new for 2025). Upholstered in top grain mellow brown vintage leather, each piece develops a rich patina over time. With sleek solid ash legs and padded arms, the Ebury collection offers lasting comfort and a refined, understated aesthetic.

Our 2025 Collection boasts over 850 new lines, spanning multiple categories, and represents our largest launch of furniture and upholstery to date. Exciting new additions to best-selling ranges, along with unique standalone pieces, provide endless options for design inspiration.

Hosted by

Pop-up

Heal’s has returned to the short-term format – with a difference

Heal’s opened its first full-price pop-up store in mid-February. While the chain has previously used the format for clearance outlets, this is the first time it has opened a full-price pop-up branch.

The 1,400sqft unit in Islington Square, north London showcases a curated selection of Heal’s bestselling pieces across furniture, lighting, textiles and accessories. The chain has not made a

formal decision on how long the store will continue on the location near Upper Street, but it will be ‘at least for a month or two’.

Visit: www.heals.com

Beds and bedroom

Sleepeezee Ortho Wool Luxe

Be part of it

National Bed Month again highlights to consumers the importance of a comfortable bed

March is National Bed Month, an annual awareness campaign led by the National Bed Federation and its consumer-facing platform, Bed Advice UK. Now in its 36th year, NBM continues to champion the importance of a comfortable and supportive bed in achieving quality sleep and overall wellbeing.

The campaign has grown into a wellestablished initiative supported by bed retailers, manufacturers and leading voices in the sleep world, such as The Sleep Charity. Over the years, it has had different themes including Time for a New Bed; Say No to Second Hand Beds; Bigger is Better; Animal Heads and Right Side of the Bed.

The 2025 campaign builds on the successful theme of the bed as a ‘miracle product’, highlighting how quality sleep on the right bed positively impacts both physical and mental health. When we sleep well, we feel better, look better and

perform better – truly making the bed a miracle product.

Much like maintaining a balanced diet and regular exercise, ensuring a proper sleeping environment is a crucial part of a healthy lifestyle. Consumers are encouraged to care for their mattress and replace it when it no longer provides adequate comfort and support. Signs that a mattress may need replacing include sagging, lumps, persistent discomfort, creaky noises and waking up with aches and pains.

The NBF is urging the bed industry to leverage its reach and influence by educating consumers about the value of investing in a comfortable and supportive bed.

‘We’re excited to continue the miracle product theme for this year’s National Bed Month and encourage the industry to get involved.

National Bed Month is now in its 36th year

Retail Champions are listed on the NBF’s consumer website Bed Advice UK

BEDS AND BEDROOM

‘Retailers can boost sales by sharing our engaging campaign video and using our eye-catching infographics and logos to support their social media marketing efforts,’ says Simon Williams, NBF head of marketing and membership.

To help retailers share these messages, the NBF offers a free, multi-media marketing toolkit, available to download from its website. This includes an official campaign video, social media assets and printable posters with expert advice on buying and maintaining a bed to prolong its lifespan. Retailers are encouraged to use these materials to enhance their websites, social media presence and direct customer communications.

In line with the NBF Green initiative, NBM also aims to educate consumers on responsible care to prolong a product’s lifespan. Sustainability is increasingly shaping purchasing decisions, making it essential to consider whether items can be recycled and eventually replaced with more environmentally friendly alternatives – including beds.

For NBF members and retailers stocking NBF-approved brands, the campaign is also an opportunity to showcase their commitment to product safety and compliance. The NBF’s strict Code of Practice ensures that all its approved manufacturers undergo rigorous and regular audits, giving consumers confidence that their beds are fire-safe, clean and meet all claims.

UK and Irish bed retailers that predominantly stock NBF-approved brands are invited to join the NBF Retail Champions Scheme for year-round support. ‘Consumers are increasingly seeking sustainably and ethically made beds from brands they can trust. By participating in this initiative, retailers can highlight their association with the respected trade body and reinforce the credibility of the products they sell,’ says Williams.

Retail Champions receive a package of free benefits, including access to the trusted NBF tick, which features on POS materials such as swing tickets, window stickers and digital assets.

Additionally, participating retailers gain visibility through a postcode search listing on the NBF’s consumer website Bed Advice UK, which attracts thousands of visitors each month. This listing connects consumers with their nearest stockist of NBF-approved brands, making it an essential tool for driving footfall, website visits and sales.

Retail Champions are set to receive an exclusive support package, with planned benefits including access to NBF consumer research data and information on the latest legistation and sustainability initiatives.

While the retail landscape and media consumption continue to evolve, NBM remains a highly relevant campaign. A new bed can still be a miracle product – and by aligning sales and marketing strategies with this annual awareness drive, retailers and manufacturers can strengthen their brand presence, increase bed sales and contribute to the growing movement towards prioritising sleep and overall wellbeing.

By taking part in NBM, retailers not only boost business but also play a crucial role in educating consumers about the life-changing, miraculous benefits of a great night’s sleep.

Visit: www.bedfed.org.uk

The NBF Retail Champions Scheme offers year-round support

Retail Champions can use the NBF tick in POS

Cut from a different cloth

Introducing the new Bed Tailor collection, a range of fourteen stunning mattresses, featuring our award-winning springs, responsibly sourced luxurious fillings including home grown hemp, flax and traceable British wool, all wrapped in our in-house woven wool tick which is naturally fire retardant, meaning no added FR chemical treatments.

Our unique approach to luxury bedmaking makes us different. It’s why each and every one we lovingly handcraft is proudly cut from a different cloth.

HARRISONSPINKS . CO .UK

Exclusives

Sleepeezee will add to its Ortho, ComfortGel and AirCool offer

Sleepeezee will be launching several new models exclusive to AIS and showcasing some of its best-selling ranges at INDX Bed Show next month.

The manufacturer will launch an Ortho range of beds exclusively for AIS partners: Royal Ortho. Each model in the collection will be turnable, with a soft damask cover on each side, and filled

with natural comfort fillings such as British wool and cashmere. Starting from £699, based on a king size, each model is designed to be competitively priced, ensuring customers get superb value without compromising on quality.

Alongside the Royal Ortho collection, Sleepeezee will also be introducing updated gel and cooler collections at

the 29-30 April event. Designed for luxurious comfort, the new ComfortGel collection offers soft but supportive comfort that adapts to each individual’s unique shape.

The new AirCool collection features Sleepeezee’s Cool Touch technology within the mattress tick, designed to help reduce and regulate the sleeper’s body temperature for an undisturbed and comfortable night’s sleep.

‘We’re excited to be attending another AIS show to demonstrate to members the exceptional quality and value the Sleepeezee brand has to offer. We celebrated our 100th anniversary last year and we’re keen to continue on our positive trajectory, ensuring we continue to innovate and provide the best quality products, reinforced by our Royal Warrant, at competitive prices,’ says Amy Curtis, Sleepeezee head of marketing. Visit: www.sleepeezee.com

Wool Luxe 1200

Wool Luxe 2800 with Windsor headboard

Wool Luxe 1200

Quality comfort, naturally

Proud history

Hypnos has held a Royal Warrant since 1929

Hypnos has been a holder of a Royal Warrant for more than 95 years and began the year with a change to its appointment as Manufacturer of Beds, Mattresses and Upholstery to His Majesty King Charles III.

‘Being a Royal Warrant holder is a great honour and represents high standards of quality, service, sustainability and ethics to consumers. As a business, we hold ourselves accountable to these values,’ says James Keen, Hypnos ceo.

‘In part, this complements our ethical approach to sourcing, our fastidious focus on quality and craftsmanship, and our view on actively reducing our impact on the environment.’

Hypnos became a part of the centuries-long tradition when it was appointed a supplier to the Royal Household in 1929 by George V, underlining the quality and service it provided and affirming its status as one of Britain’s best bedmakers. The company has held a Royal Warrant ever since.

Renewed every three to five years after a stringent application process, a Royal Warrant is only awarded to companies that demonstrate excellence in all aspects of operation. Quality of product and excellence of craftmanship, exceptional service and operating in a sustainable manner are all demanded to bear the Royal Arms, with the latter

known to be particularly important to the king.

Hypnos has been certified carbon neutral since 2011 with Planet Mark, and through its commitment to certification, traceability, and fair and prompt payment to British farmers with The Woolkeepers initiative, it supports the Campaign for Wool. With its responsible sourcing of materials and a continual drive to reduce CO2 emissions, most recently with the introduction of electric trucks and a switch to biofuel, Hypnos is a sustainable and ethical bed maker.

Hypnos’ status as Royal Warrant holder – actively supplying all of the royal residences – adds prestige to products that already enjoy a reputation for luxury, but it’s influence runs deeper, with 62% of British consumers being aware of Royal Warrants and the value of products bearing the Royal Arms.

‘For more than 120 years, we’ve been dedicated to handcrafting luxurious mattresses and beds without compromise. Our Royal Warrant granted by King Charles III is testament to the ongoing commitment of everyone in the company to make sure that we bring comfort with integrity for the wellbeing of people and the planet.’

Next month the manufacturer will be launching an exclusive luxury collection for AIS members at the INDX Bed Show.

Visit: www.hypnosbeds.com

George V awarded Hypnos its first Royal Warrant

Legacy V mattress with divan and headboard by Sanderson Design Group

Hypnos is a member of The Woolkeepers

By Royal Appointment

Strike the pose

Tom Dixon’s latest lights bring focus

Tom Dixon Studio has developed Pose, a series of lamps that playfully explores the world of optical physics – seen in lighthouses, scientific instruments and an uncommon camera lens.

Pose uses uncommon camera lenses to manipulate light into focused, magnified beams with striking effects. The strong silhouette and touch of humour define its personality, while precise adjustability ensures adaptability and functionality for any space.

The flat lens not only diffuses light but also focuses it, creating a sharp and precise circle of illumination.

Available in two variations: the Portable and the Task Light, the collection is inspired by the conical shapes recently introduced to the brand’s collection, but reimagined in compact, mini versions.

The Task Light provides a bright glow, perfect for focused tasks. The Portable version offers adaptable lighting with two warm tone options, adjustable with a simple hold of the power button. Compact and rechargeable with a magnetic USB cable, it’s designed for versatility and on-the-go convenience.

Pose is available in three new colours: Indigo, Putty and Kelp, along with Gold and Silver. Visit: www.tomdixon.net

Pose Portable & Task Light in Indigo

Task Lights in Gold, Kelp, Putty, Silver and IndigoPose Portable in Silver

The unusual lens creates a sharp and precise circle of illumination

FAIRFIELD DESIGN

Designed & produced in Belgium

CHEVRON PARALINE SERENE

Intelligence

Pick the trends to inspire customers, rather than following them blindly

During the fourth edition of Flanders Flooring Days, colour expert Judith Van Vliet will reveal how flooring companies can respond to trends intelligently. Instead of blindly following trends, she will explain how to use the right ones to inspire and persuade consumers.

On 4 June at The Hub at Kortrijk Xpo, Van Vliet will also present her insights on the latest trends in the flooring sector. Van Vliet, The Color Authority founder, challenges the longevity of fleeting trends. According to her, the future lies in personalised design and the psychology of colours. ‘How do we feel in a space? What meaning lies behind a colour and how can we use it to enhance our well-being? These are questions at the core of interior and product design,’ she says. ‘Trend reports are increasingly giving prominence to classics, such as neutral tones and warm earthy tones, highlighting the lasting appeal of timeless designs.’

With larger purchases such as flooring, consumers are increasingly making choices based on long-term factors: is the flooring sustainably produced, will it stand the test of time and taste, how easy is it to maintain? ‘It’s exhausting to constantly keep up

with the latest trends. It creates stress, so customers prefer to select their own style rather than a trendy colour that will be out of fashion in a few months.’

In addition to neutral colours, Van Vliet embraces a trend that remains steadfast: sustainability. ‘Although you can’t really call that a trend any more. Sustainability is here to stay. Recycled materials have become so ingrained in design that they are here to stay as well.’

Those working with recycled products have no control over the source material, which results in a varied colour palette, but Van Vliet encourages embracing this variability and making the most of it.

In addition to sustainability, nostalgia continues to be a powerful source of inspiration in 2025. ‘In times of uncertainty, we often seek stability in the past and our own heritage. Hopefully this trend will break the uniformity of globalised fashion, where everything starts to feel the same. This opens the door to greater cultural diversity and the opportunity to weave our personal stories and styles into design.’

Visit: www.flandersflooringdays.com

Judith Van Vliet challenges the longevity of fleeting trends

Love it

Making its cushion vinyl flooring in Belgium gives LeoLine full control

When LeoLine unveiled its new branding a little over three years ago, it was a major step forward in cushion vinyl’s positioning in the market. With a strong identity and vision to ‘make rolled vinyl the contemporary and savvy way to create the floor you want’, LeoLine’s range of inspiring designs let customers style their home cost effectively.

‘Cushion vinyl is an affordable choice, but that doesn’t mean it shouldn’t deliver everything a customer loves. Comfortable, warm, easy to clean and long-lasting – our designers have also made sure that LeoLine is really stylish.

Whether it’s wood, stone, ceramic tiles, concrete or something funkier, LeoLine makes it easy and affordable to get a great-looking floor,’ says Stuart Reeves, LeoLine sales and marketing director.

LeoLine’s textile-backed options present an opportunity for retailers to a new generation of younger flooring purchasers, such as those starting out on the property ladder, or moving into a rented property they want to put their own mark on. Unlike many other floors, LeoLine’s textile-backed cushion vinyl can be laid straight over existing floors without any modifications or permanent

fixing needed. It makes LeoLine perfect for renters, as they can choose the floor design they want while protecting existing floors. First-time renovators can also use LeoLine as an affordable way to transform rooms instantly.

The rest of the LeoLine range offers an array of added value features. Extra slip-resistance; acoustic absorption (up to 19dB impact sound on some collections) and compact backed products for extra durability in hallways and entrance areas mean LeoLine can answer almost any practical need. Designs in every collection feature a natural-look texture and Superguard protection for better resistance to stains and marks, making LeoLine a high-quality flooring option for every home.

‘We design and make our floors entirely in-house in Belgium and this lets us control every aspect of quality,’ says Reeves. ‘When customers choose a LeoLine floor they’re not just investing in something that’s affordable and stylish but that’s also high-quality and made to last. We want our customers to be proud of their LeoLine floor and we do that by making sure they have every reason to love it for years to come.’

Visit: www.leoline.co.uk

Studio Casa

Above: Woodline Above left: Aspire

Floors as unique as you are

LeoLine is ready for the colour, vibrancy and variety of every space. Drawing upon our flooring know-how, we’re making cushion vinyl the contemporary and savvy way to create the floor you want. After all, everybody deserves their perfect floor.

Being different

Homeowners can create spaces expressing who they are

Moduleo designs and manufactures its luxury vinyl floors in Belgium with the goal of bringing homeowners unique designs and creating spaces that let them express who they are. It is this approach that sees a diverse collection encompassing natural materials, terrazzo, concrete and cloud-like patterns to elevate homes beyond expectations.

‘For Moduleo, floors are an essential part of a space and core to how we feel about our homes. Floors should enrich our lives, not only in terms of the comfort they bring but also in how they look and how they make you feel. We take this idea through in every design we create and the results… well, they speak for themselves in our collections,’ says Matthew Brook, Moduleo national sales manager.

At the heart of Moduleo lies its Roots collection, bringing more than 140 SKUs that let design-astute customers explore unique finishes and intriguing combinations. XL tiles, herringbone and XL planks all add to the way Moduleo introduces design into homes. With the Moods collection,

homeowners are offered something uniquely Moduleo. From a clean tile look to playful geometric waves, hexagons or funky cube designs, Moods allows them to experiment and play around in 70 extraordinary patterns. In Moduleo LayRed, homes can enjoy the ease and improved comfort that come with a click-fitting engineered vinyl.

Moduleo floors are made to bring the highest quality floor to homes. From strength to softness, acoustics and warmth, as well as those important practical aspects like scratch resistance and easy cleaning, the floors are made to support well-being and made to last.

‘It’s about creating with care,’ says Brook. ‘We believe that our floors should make life better, and that we should make floors that last. It’s not simply about volume or manufacturing to beat a particular price point, it’s about making a product everyone in Moduleo can be proud of. The designers, the engineers, the production team, sales and support, and our retailers: we want everyone to take pride in Moduleo and we design differently and with attention to the

things that matter to achieve that.’ Made in one of the world’s most efficient vinyl flooring factories, every Moduleo floor features a minimum 21% pre-consumer recycled content, using waste from Moduleo’s own recycling facility. With production also powered by on-site wind turbines, Moduleo is taking steps to reduce the environmental impact of its floors. Visit: www.moduleo.co.uk

Roots has more than 140 SKUs

Designer flooring for all Moods

In a wide variety of patterns and designs, there’s a Moods for everyone. From intense, eye-catching colours to muted and shaded tones, the only limitation is the imagination. Moods brings a unique feeing to flooring, without sparing the quality you’ve learned to love.

Have it all

Quick-Step offers premium wood, laminate and vinyl floors

For more than 30 years, Quick-Step has been known for innovation and quality in its products. Beginning in 1990 with the production of laminate floors, the Belgian company, headquartered in West Flanders, has expanded its offer with wood and vinyl floors that share the innovation and quality that have made it a top flooring brand.

With a range of premium floors, the Quick-Step brand represents an opportunity for retailers to benefit from a broad array of options with a single message: enjoy lifelong peace of mind. Whether wood, laminate or vinyl, Quick-Step gives consumers a durable, worry-free floor that encourages them to live the life they want.

This is ably demonstrated with the company’s ranges of waterproof flooring. Thanks to Quick-Step’s HydroSeal waterrepellent coating, selected wood and laminate ranges and its entire Alpha Vinyl collection are guaranteed as waterproof. This landmark technology means that homeowners are free to choose the floor they want – including the world’s first waterproof wood floor – safe in the knowledge that it will be durable and worry-free, even in bathrooms.

‘Making our floors waterproof is a significant step forward in technology and it has shifted the bar in terms of how retailers can approach our range. There’s no need to rule out one floor or another just because of the room. If your customer wants beautiful wood

flooring throughout their kitchen and bathroom, you can recommend QuickStep without worry or caveats,’ says Niall Cassidy, Quick-Step sales regions manager UK & Ireland.

‘If they want a more affordable option that looks just as good, you can put forward laminate or Alpha Vinyl and they still enjoy the same worry-free performance. It makes selling more straightforward. Their choice becomes one of style and affordability rather than compromise. As a retailer, you can focus on helping them decide on what will work best for their needs and budget, knowing the Quick-Step name is your assurance of quality in any room.’

The Quick-Step range is available in a variety of display options and is supported by a wide range of accessories. Underlay, matching profiles and skirtings, cleaning and maintenance products and repair kits ensure that the floor’s quality is maintained throughout. With lifetime warrantees on many products, investing in a Quick-Step floor means shoppers can have it all. Visit: www.quick-step.co.uk

Capture laminate in Brushed Oak Warm Natural

Alpha vinyl in Bloom Autumn Oak Brown

Cascada wood flooring

The world’s first waterproof wood floors

There’s no need to worry about water.

Thanks to a waterproof surface, Cala, Cascada and Amato wood floors can be installed in any room, including kitchens, bathrooms and hallways.

Speak to your sales representative to find out more.

quick-step.co.uk

AMT6029

The main arena

Mediterranean and Scandinavian influences combine

The Arena collection marks the first foray into furniture with purely organic forms for Gandiablasco. Designed by Dane Søren Rose, it reinterprets curved, fluid shapes through the lens of both Mediterranean and Scandinavian culture.

Rose’s second range for the company is inspired by the movements of sand dunes: with each piece featuring rounded elements and wavy cut lines. It evokes a certain connection with traditional pith furniture and even with

the craftsmanship of basketry, due to the bulging rounded shapes and the finishing of the edges, while its wide, curved slats are reminiscent of Scandinavian veneer work.

Inspired by the beauty of organic forms found in nature, as well as architecture, Arena features intricate depth and character in each piece: a club armchair, armchair, two-seater sofa, coffee tables, side table and a swing. ‘The swing stands out as the

most notable piece in the collection, driven by a desire to amplify the collection’s essential character with a space where individuals can genuinely unwind and feel embraced. Its substantial volume, inviting users to sink into its plush cushions and unwind, embodies a warm welcome,’ says Rose.

The production process begins with laser cutting the slats on an aluminium sheet. Once cut, the slats undergo a bending process in two different machines, which project the desired curve pattern and individually press each slat. Subsequently, the curved slats are welded onto the upper and lower rings of the furniture, giving the final organic touch to the structure. Once all the slats are welded, the structure is fully assembled and ready to be powdercoated in the chosen RAL colour.

‘Arena has allowed me to leverage Gandiablasco’s craftsmanship, challenging ourselves to create technically ambitious yet aesthetically fitting pieces that meet the company’s mission and values. With its innovative approach to design and commitment to quality, this collection invites the user to indulge in the beauty and comfort of outdoor living,’ says Rose. Visit: www.gandiablasco.com

BEDROOMS OF DISTINCTIVE STYLE, QUALITY AND VALUE

enquiries@wiemannuk.co.uk | www.wiemannuk.co.uk

L.T.S. L.T.S.

Lancashire Testing Services Ltd

A helping hand in testing times...

“UKAS accredited testing laboratory specialising in flammability testing. LTS Ltd follows a business philosophy that is the soul of our company. It incorporates our mission and vision, high professional business ethics and values.”

•Flammability Testing

•Domestic Upholstery

•Contract Upholstery

•Domestic Mattresses

•Contract Mattresses

•Headboard Fabrics

•Curtains

•Bedding

•Protective Clothing

•Physical Testing

•Tensile Strength

•Tear Strength

•Seam Slippage

•Abrasion

•Pilling

•Colour Fastness

•Training Courses

•Regulatory Advice

Units 26/27 | Lyon Road Industrial Estate Kearsley | BL4 8NB Tel: 01204 792858 | Email: enquiries@ltslab.co.uk www.ltslab.co.uk

Wider choice

Abingdon offers more than carpet

Abingdon Flooring is known for ranges that have helped retailers and installers across the country to give customers quality carpet at reasonable prices –traditionally the domain of overseas manufacturing giants. It has proven that British manufacturing not just competes but excels in delivering quality flooring options that are brilliantly affordable.

In 2024, the British manufacturer launched 12 flooring collections, not only carpet made at its South Wales manufacturing site but also vinyl, LVT and laminate floors. Abingdon Flooring is keen to build on the successful formula of its carpets in these new categories with its Simply Smooth brand, offering retailers everything they have come to expect from its soft flooring.

‘2024 was an extremely busy year for

us, not just in delivering innovation with the launch of our new carpets such as Stainfree Rustique Ultra and Love Story’s ultra-soft Soft Whisper and Hidden Depths, but also our focus on customer service with new updates to our online portal. All our new developments underline our commitment to giving our retailers an excellent choice of British-made carpets for every home, but we also see strength in the brand that can help retailers improve their offer in new categories,’ says Charlotte Coop, Abingdon Flooring head of marketing.

‘Over the years, our pursuit of efficient British manufacturing and giving our customers the best possible value has ensured we maintain a strong reputation on the high street. Our products have also shown that Britain still makes quality

synthetic and wool carpets that are affordable to many homeowners. It’s this combination of reputation, quality products and good value that puts us in good stead with our new categories –customers will see Simply Smooth as a natural extension of our carpet ranges.’

Simply Smooth has two LVT ranges: Artisan, the plank design and Eminence, a herringbone, in six warm wood colours available in dryback and click specifications. Both feature a 0.55mm wear layer with an Authentic Embossed finish for a natural look and feel, and are backed by a 15-year residential warranty.

The 8mm Prestige and 12mm Exquisite laminate are available in 12 and 10 wood effects respectively. Prestige has an AC4 abrasion rating and a four-sided bevel on 1,288mm x 195mm planks. The AC5-rated Exquisite has 48-hour water protection, it can be used in bathrooms and kitchens and features Pro-Tec for improved scratch and stain resistance with a synchronised emboss-in-register texture.

Simply Smooth is completed with the Urban and Endurance cushion vinyl collections. Urban comes in eight designs, including herringbone and a stone tile. Endurance delivers an improved specification thanks to its 4mm thickness and premium cushion backing. It comes in eight wood and tile designs, including a choice of three herringbone colours. Three new ranges will hit the market later this year.

Visit: www.abingdonflooring.co.uk

Love Story Hidden Depths

Stainfree Rustique Ultra

Love Story Soft Whisper

Simply Smooth includes herringbone designs

Setting standards

Quality, innovation and service are at the core of Cormar’s DNA

Cormar Carpet Company continues to set standards in British carpet manufacturing, celebrating a series of awards that highlight its dedication to quality, innovation and exceptional service. A recent milestone came from the Ideal Home Awards, where Cormar was awarded Best Living Room Carpet and Best Bedroom Carpet for its Malabar

Two Fold and Sensation ranges. The company was been voted the UK’s Best Carpet Manufacturer in the Interiors Monthly Awards for the 12th consecutive year, highlighting its reputation as a trusted industry leader.

Beyond its award success, Cormar continues to drive innovation with new product development. The

recent launch of Zenith has been met with outstanding demand, quickly becoming a favourite among retailers. Combining luxury with practicality, it showcases the company’s ability to evolve with consumer preferences while maintaining its signature high standards. With more than 65 years of expertise, Cormar remains dedicated to British manufacturing, producing high-quality carpets from its two Lancashire mills.

Investment in production and distribution ensures that its customers continue to receive excellent quality and service, something that has long been at the heart of Cormar’s DNA. Winning awards is a testament not only to the quality of its products but also to the hardworking team behind the scenes, whose dedication keeps the company at the forefront of the industry.

‘As we celebrate another successful year, we extend a heartfelt thank you to customers, suppliers and colleagues for their continued support and we look forward to building on this success in the years to come,’ says David Cormack, Cormar marketing director.

Visit: www.cormarcarpets.co.uk

Zenith

Use of the portal continues to increase

Cormar has invested in its delivery capability

Unique

More efficient warehouse use has allowed an expansion of services

By having its own purpose-built warehouse, Greendale is able to provide a unique service among buying groups. Following a reorganisation of the warehouse it has been able to increase its stock/cut/wrap/despatch service for third parties.

‘Our warehouse facility is one of the most modern and efficient in the country. For the last few years, we have been working with two partners offering a full stock/cut/wrap/despatch service,’ says Eamonn Prescott, Greendale chief executive.

‘This year we have installed more racking and, with a reworking of space, we are now able to offer our service to a third partner.’

Greendale not only stores carpets, it has recently taken in a number of palletised goods for storage. ‘By optimising the space in the warehouse, we increased our capacity by up to 20%, which gives us opportunity to bring in another partner. We have recently utilised space previously used for old sampling, which has now been upcycled, to store pallets for another partner. It’s great to be able to use this amazing facility to its maximum and this is good news for our members.’

The warehouse was built in 2000 and extended in 2012. It has a state-of-theart 5m-wide cutting table, along with a sample-cutting press and inspection table. The building is fitted with solar panels and EV charging points.

‘Our current partners are delighted with the attention to detail we offer. We are not a huge, high-volume facility that’s all about numbers. We offer an incredible, personal service to our partners and make sure they know they get our highest level of attention and professionalism at all times.’

Visit: www.greendalecarpets.co.uk

Top: the Hereford warehouse allows the group to buy in bulk and pass those savings on to members. Left: It houses a state of the art 5m-wide cutting table

Your way

Metro membership allows retailers to retain their individuality

Metro’s Marketing Services takes the individuality of each member to the next level.

While sharing a marketplace, every retailer does things differently, and every retailer operates from differing types of premises. They also market themselves individually and have demands and needs that change at a variety of times.

That’s why Metro’s Marketing Services is completely bespoke – taking whatever project a retailer is looking to create and making it happen from a huge range of options.

When working at distance the marketing team attempts to group jobs together by location. One recent trip saw the team visit Simply Floors in Chorley, Lancashire. The store planned to move premises and spend its marketing allowance on new signage. The large-fronted showroom with huge windows was the perfect canvas for a simple sign with CNC-cut raised lettering and printed window graphics, partially to obscure the backs of carpet stands inside the store, but also to create a colourful display.

White cut vinyl lettering and logos detailing the products available in-store keep on advertising even when the showroom is closed.

The other benefit to the retailer of the team being on-site is the opportunity

to have future projects measured and discussed for a return visit, as the number of options are vast.

The ability to work on a huge range of projects means that there is very little that the Metro marketing team can’t do. From design to manufacture and installation, almost every aspect of the work is done in-house.

In the 45 years since Metro conceived the concept of pooling buying power to compete against the national chains, a lot has changed in the marketplace. No longer just looking to achieve the best terms and prices, Metro also assists its

members to sell the best performing products in the marketplace at a profit. What has been developed is a group of independent retailers from the smallest one-man operation to multiple-outlet businesses. Retaining independence is important to Metro Group members – they are always given the opportunity to participate in group activity, which is very rarely compulsory. This allows them to use all of the best benefits of group membership while being 100% in control of their own business.

Visit: www.carpet1st.co.uk

Simply Floors used its group membership for new signage

The completed upgrade

BUYING GROUPS

Something for all

Membership provides a scope of product, service and marketing benefits

The aim of the UK’s largest flooring buying group is to have something for every retailer – large or small, long established or just starting out. Members run their business as they see fit but gain advantage from the most comprehensive package of benefits available, which automatically results in more profit for the retailer.

‘Independent retailers are attracted to joining SMG as the group guarantees that members can retain their complete independence but at the same time benefit from preferential discounts, rebate schemes and promotions from a comprehensive range of approved suppliers. Not only that, they can access products from any approved supplier via our central purchasing scheme, even without a direct account,’ says Linda Thomas, SMG head of group operations.

As well as access to, and preferential terms with, flooring manufacturers’ branded products, SMG offers members the chance to sell own-branded products

Members have access to a library of marketing materials

to any level they like, without the need to commit to complete re-branding of their store. With new products added all the time and with the ability to ownbrand for retailers as required, there is always something new to add to the

retailer’s arsenal in the fight against price comparison and internet shoppers.

With the group now representing more than 450 retail outlets in the UK, SMG adds to its flooring proposition regularly, while developing a comprehensive support package that rewards retailers.

‘Not only do SMG members benefit from great terms, but they can access a business support package that is second to none. With a free-of-charge business support helpline, bespoke SMG retail insurance, discounted utility brokerage and preferential credit card rates, it really is an all-round great deal. Our retailers also love the library of downloadable marketing assets that they can use for their own POS, socials or marketing campaigns,’ says Thomas.

‘The key driver for SMG has always been to create profitable partnerships between members and approved suppliers. They have the same goals and SMG can deliver more sales and greater profitability for both.

‘SMG is also extremely proud to be able to offer members the opportunity to buy selected furniture and beds from some of the top manufacturers in the market. This gives our members the opportunity to diversify or to link-sell to their customers.’

Visit: www.smg-group.co.uk

Start the revolution

Orbital promises its next development will redefine the market

‘OV25 is a revolutionary SaaS solution and 3D product configurator, designed to empower retailers and manufacturers. OV25 isn’t just another platform; it redefines how products are showcased, customised and sold. With Orbital’s extensive 3D asset library, businesses can connect with customers like never before, as OV25 offers unparalleled speed, flexibility and affordability compared to traditional photography and CGI,’ says Alice Clarke, Orbital sales and marketing director.

In an increasingly competitive market, presenting products effectively and efficiently is essential. OV25 bridges the gap between consumers, retailers and manufacturers by eliminating the limitations of static imagery and costly photoshoots, providing a more dynamic way to showcase furniture.

‘Traditional methods can take weeks or even months to produce visuals, delaying sales and marketing. With OV25, businesses can create, customise and share assets almost instantly, gaining a significant competitive advantage. The platform delivers exceptional quality at an accessible price, making incredible visuals available to businesses of all sizes. Designed for ease of use, OV25 ensures that anyone, from sales teams to end customers, can navigate and utilise its features effortlessly,’ says Clarke.

OV25 introduces features that Clarke says are designed to transform furniture sales. With 360deg product views, customers can interact with models in an immersive experience, bringing products

to life in a way that static images never could. Real-time customisation allows users to change materials instantly, offering complete creative freedom to visualise every possible SKU. Live pricing updates are based on selected customisations, ensuring transparency and reducing friction in the buying process. App-less augmented reality enables customers to place products directly into their homes without downloads or complex technology: eliminating barriers and enhancing decision-making with realistic visuals.

‘This is only the beginning. OV25 is set to evolve in the coming weeks with the introduction of animated products, ideal for showing recliners or adjustable furniture. A global flash sale module will provide a dynamic tool to drive

urgency and boost sales. Advanced analytics will give businesses valuable insights into customer preferences and trends, optimising product offerings. AI-generated lifestyle imagery will enable the creation of stunning, photorealistic room scenes in minutes, providing endless possibilities for marketing and branding.

‘OV25 is more than just a tool: it’s a complete solution designed to elevate visuals, streamline processes and increase sales. Whether you are a retailer seeking to provide customers with an immersive shopping experience or a manufacturer looking to enhance your product catalogue, OV25 is the answer. The future of furniture visualisation has arrived, and it is changing the way the industry connects, sells and innovates,’ says Clarke. Visit: www.orbital.vision

OV25 is set to ‘to transform furniture sales’

View in AR & VR

See it. Walk around it. Experience it. AR & VR bring your products to life

AI Imagery

Keep up with trends, try new stylescreate imagery in minutes not hours

Configure

Endless customisation, effortless experiencelet your customers personalise every detail.

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Data drive

Keep on top of what is happening with automatic reports

For furniture and bedding retailers, data-driven decision-making is more important than ever. Having instant access to clear, actionable insights can be the difference between proactively driving success and constantly playing catch-up.

Ordorite’s Vision IQ provides retailers with precise, customisable reporting tools that streamline operations, improve efficiency, and help businesses stay ahead.

Manually pulling and analysing data can be a significant drain on time and resources but Vision IQ automates the full process, ensuring that the right data reaches the right people.

One of the biggest time-saving benefits comes in sales commission and SPIV reporting. Calculating commissions manually across multiple salespeople and stores is complex and timeconsuming. Vision IQ automates this process, saving retailers tens of hours each month by instantly generating commission reports based on pre-set rules. This eliminates errors, ensures fairness and provides sales teams with a clear, real-time view of earnings.

No two retailers operate in exactly the same way. While Vision IQ comes with 200 ready-to-use reports, the system allows businesses to build, modify and refine reports to reflect their specific needs and goals. If the data exists within Ordorite, it can be transformed into a meaningful report, offering insights that truly matter.

Ordorite provides development access and training, empowering businesses to create their own custom dashboards and reports tailored to their operations.

Vision IQ delivers an extensive range of performance-tracking tools, allowing retailers key insights to drive business performance to: track sales and store performance with leaderboards ranking top-performing stores and salespeople; monitor key sales metrics such as ATV, gross sales, order values and profit margins over custom timeframes; set and measure sales targets, tracking

performance at both individual and store level; analyse inventory profitability, ensuring retailers optimise stock based on margins and turnover rates and use geolocation insights to support datadriven expansion decisions.

With Vision IQ’s automation features reports can be scheduled and automatically emailed to key teams at set intervals. This ensures that store managers, finance teams and senior leadership receive the insights they need without having to manually generate reports. Finance teams also benefit from automated order completion reports, streamlining financial processes and improving cash flow management.

Retailers can also leverage customer service reporting, tracking delivery feedback and service quality to enhance customer experience and refine operations.

Visit: www.ordorite.com

Track performance without spending hours getting the data

Strength and sustainability

Woodura technology is at the heart of Bjelin’s innovations

Bjelin has continued its tradition of innovation with hardened wood flooring Woodura Planks and the newly released Woodura Herringbone, which set new standards for durability and aesthetics.

Due to the Woodura technology, developed in-house by sister company Välinge Innovation, Bjelin’s wood floors are designed to be three times more

durable than traditional wood floors.

This technology also ensures increased resource efficiency, providing 10 times more flooring from the same amount of responsibly sourced timber: by preserving trees in the forest, Bjelin is creating a long-lasting and more sustainable product.

Engineered to withstand dents and dropped objects, these floors combine

durability and timeless elegance: an ideal solution for high-traffic areas that demand both strength and beauty.

Woodura Planks’ choice of five size options brings a modern design to any interior, creating a sense of space and openness. The new Woodura Herringbone offers a contemporary update on classic parquet with larger, more durable panels that suit a range of settings.

This year will see the company launch another high-tech wood flooring product: Nadura Tiles. These class 34 rated tiles combine deep textures and some natural colour variations while offering a warm, inviting feel. The collection is made from sustainable materials, ensuring superior scratch resistance and easy maintenance, making it ideal for high-traffic areas.

All Bjelin flooring comes with 5G floor locking, ensuring a quick and easy installation without the need for glue or nails. Whether for homeowners or professionals, this advanced system simplifies the process, making it faster, stronger and hassle-free.

Visit: www.uk.bjelin.com

Larvik XL in Powder White

Onslunda XXL in Honey

Skedvi herringbone

F. Ball’s System LVT range is a comprehensive subfloor preparation system that helps you achieve the best results when installing LVT floorcoverings. The range includes the full system of products that flooring installers need to ensure a perfect installation every time. Use the right products from the System LVT range and follow our installation guidance for a lifetime guarantee. Not only is the installation protected but so is your reputation. Find out more: f-ball.com/systemlvt

Driving innovation

NatureSense and AquaDura frame Egger’s new collection

2025 sees Egger driving innovation within the laminate flooring market. Building on the success of the wood-based manufacturer’s previous flooring collection, the new Egger Flooring Collection 25+ is functional, design focused and suitable for multiple applications.

The new collection delivers high quality floors that have sustainable credentials, feature on-trend designs and enhanced functionality. Realistic woodgrain and tile designs paired with outstanding performance are found throughout the collection. The flooring is suitable for use with underfloor heating, and has impressive impact and sound insulation resulting in improved comfort and ambience.

NatureSense and AquaDura frame the collection: five different board formats complement the decors to give a realistic finish. All floors are free from PVC and plasticisers for a more sustainable choice.

NatureSense is an affordable solution available in four variations. It has all areas of the home covered, including the kitchen and bathroom, with its water-resistance guarantee. The range offers 74 woodgrain decors across light, medium and dark woodgrains, with 7mm and 8mm board that can withstand the challenges of daily life.

NatureSense Herringbone is a new format for the company, providing a stylish, classic parquet look. Six designs offer a traditional yet elegant finish, and combines this popular style with the indestructability of 8mm laminate.

Water-resistant NatureSense Aqua, available in more than 130 woodgrain or tile finishes in 8mm and 10mm options, is designed to give reliable protection against moisture for up to 24 hours.

For extra protection, NatureSense Aqua+ provides reassurance for up to 72 hours. It features a bespoke HDF Aqua+ dark core board with an antiswell protection, making it suitable for use in commercial and private interiors with heavy use. Aqua+ is available in an 8mm thickness in 32 woodgrain and tile designs.

The Aqua Dura range comes with an integrated underlay made from recycled material, reducing time and cost when

installing the product. It is a sustainable, wood-based alternative to products that contain PVC, such as LVT or SPC. The water-resistant, ultra-matt surface combines innovative product design with 10 stylish decors. The woodgrain finishes are water resistant for 24 hours, thanks to the Aqua CLIC it! installation system and are available in a 7.5mm thickness.

AquaDura+ is an innovative hybrid floor available in 30 decors. It sets a new standard through its comprehensive product composition and 72-hour water resistance. As Egger’s most resilient floor, it has double water protection due to its HDF Aqua+ dark core featuring antiswell protection and the Aqua CLIC It! installation system.

‘Our new Flooring Collection 25+ prioritises functionality and high-quality design to offer an outstanding flooring solution that meets the needs of the market. Our innovative and easy to use CLICK it! UNIZIP and Aqua CLIC it! installation systems help to reduce cost and labour and ensure a strong and reliable finish,’ says Scott Wolters, Egger sales director.

Egger’s finishes are enhanced by the family-owned company’s sustainability credentials. With the vision to Create More From Wood established by the company’s founder, Fritz Egger Senior, the international wood-based material manufacturer leads the way with a transparent closed loop production cycle, and a target to be Net Zero by 2050. Visit: www.egger.link/flooring

NatureSense Aqua Sand Pinot Oak

NatureSense Light Newport Oak

NatureSense Herringbone Natural Casella Oak

Don’t stand around!

Get your garden summer-ready with a lawn that works as hard as your gnomes do (well, almost). Plus Novoturf delivers effortless beauty all year round.

Get yours in time for summer 2025! Order yours today, see your local Kellars Rep for more information.

Furniture

Momentum builds

The show’s second edition expands with more exhibitors, additional attractions – and prizes to win

Furniture Component Expo is expanding on the success of 2024’s debut, with a packed agenda of seminars, talks, additional attractions and new exhibitors.

The show’s one-stop-shop format allowed visitors to review and purchase products across the whole furniture supply chain from leading suppliers.

‘FCE 2025 is cementing its position as the industry event that is all about backing British furniture manufacturing. Following the success of our launch show last year, we’ve seen incredible momentum. This year, we achieved an 80% rebook rate – a clear testament to the value and ROI the exhibition delivers. We’ve also expanded the event, with 50% of exhibitors attending for the first time this year, drawn

80% of last year’s exhibitors are returning

Furniture Component

by the expo’s growing reputation and the tangible benefits it provides,’ says Phil Spademan, BFA md.

The seminar agenda is almost finalised and features talks on industry-critical topics including ESG, intellectual property, technology and health guidance. Sessions will also include Unravelling EU Policy & Regulations –sustainable product design, product labelling and digital passports.

The show will see the winners of BFA’s Future of Furniture Awards revealed at 4.30pm on the first day. These awards recognise projects and businesses that focus on sustainability and education, shining a spotlight on work around training and sustainability in the sector. One person – nominated by their

employer for going above and beyond to champion sustainability in the workplace – will also be named Future of Excellence Sustainability Champion. The awards’ judges include Amanda Moore, Achieve & Partners md and Tom Malkin, Planet Mark sustainable business manager.

‘FCE is made possible through the support of our sponsors, including headline sponsors BeA Group, Prima Tooling and Vita Group, along with registration sponsor Carpenter, which have recognised the value the event brings to the sector. The first show of its kind in the UK to bring specific focus to the supply side of the furniture industry, it is designed to meet the needs of large and small makers of furniture

including beds, mattresses, cabinet and upholstery,’ says Spademan.

Visitors to Telford International Centre will be able to win in exhibitor competitions. Erdem Fabrics’ Guess the Fabric Weight will see delegates examine five samples and guess their weight (per metre) and composition. One winner a day will be able to order £500 of fabric. Isaac Lord is asking visitors to guess the number of biscuits in a drawer, with a prize of a £250 voucher. Anyone able to guess the distance covered by T-Nuts sold in 2024 by Jet Press can win a £150 Virgin Experience Days gift card, while leaving a business card with The Insert Company could see someone win a £50 Amazon voucher. Visit: www.fcexpo.co.uk

Furniture Component Expo

Portfolio

Carpenter is again a headline sponsor of FCE

Carpenter is excited to again be a headline sponsor exhibiting at the Furniture Component Expo. New developments in its portfolio are Serene Foam with supportive air technology; mass balance foams with a sustainable content and graphite-infused grades, available both in memory and highresilience foams and Podz Pocket, which complements the Podz Foam Spring range.

Serene Foam has been designed to offer the optimum in comfort and support. It is enhanced with billions of microscopic air capsules to cradle the body, increase the level of support and aid in reducing pressure on sensitive areas, and gives an immediate comfort response at virtually any temperature.

The Podz Pocket design and the Podz Mini are available in Carpenter’s full range of foam grades, developed to offer enhanced support and spring-like performance when used as a base or comfort layer in a mattress, a unique layer in a topper and in a pillow core or as part of the company’s comfort cushioning range. Podz Pocket and Podz Mini are ergonomically designed to deliver durability, respond

to body movement and minimise motion transfer. They offer the benefits of spring-like support but without the need to segregate multiple component materials, and are easily recyclable at the end of product life.

The graphite-infused foams have been developed to help control the

cushioning environment. Aurora+ Foam and Celsius+ graphite foams offer an improved transfer of heat in thermal conductivity testing when compared against a standard polyether or memory foam which can lead to a cooler environment. Aurora+ Foam is a high-resilience foam created to deliver superior support and durability and has open cell technology for increased airflow. Celsius+ memory foam contours to the body and helps ease pressure on sensitive areas. Both utilise melaminefree technology, making them ideal for bedding and cushioning applications.

Carpenter has developed a range of foam cushions using the Podz Pocket and Podz Mini foam springs as a core, insert or top layer. These have been constructed using different grades of foam, providing countless options suitable for use in upholstery and leisure markets. Working with customers’ research and development teams, Carpenter can deliver the feel and comfort level to suit all designs. Its bedding range includes a topper with Podz Mini in either Celsius memory foam or Aurora+ Foam, and a pillow with ‘a unique, yet comfortable feel’. Visit: www.carpenter.com

Carpenter is again a headline sponsor of the show

Above and beyond

PeakPocket will show the efforts of collaboration

Foam and fibre converter Peak Converters will return to the Furniture Component Expo this month. Known for its customer service and innovative foam and fibre products, Peak Converters is a leading supplier of upholstery kits to the trade and has produced millions of kits and cushions for some of the UK’s largest furniture manufacturers for more than 50 years.

The company’s focus for the show will be on solidifying its position as the go-to partner for innovative, highperformance, eco-friendly foam and fibre solutions and, for the first time, it will be exhibiting PeakPocket, its new, fully recyclable, sprung sofa cushion.

Incorporating a simplified design that allows every component to be easily disassembled for recycling at the end of life, all fibre within the cushion is made from recycled materials created from

plastic bottles. As well as being ecofriendly, the cushion offers comparable longevity and comfort levels to traditional foam and fibre cushions.

As a development partner to many of the soft furnishing industry’s leading suppliers, the new cushion is a celebration of collaboration with both Wade Springs and more recently Think Group (formerly Texfelt). This new partnership will allow Peak to offer more resilient, innovative and environmentally friendly fibre products.

‘We’re looking forward to returning to the Furniture Component Expo. The event promises new opportunities to connect with industry leaders and display our latest innovations. 2025 is shaping up to be an exciting year at Peak Converters. We have pledged a commitment to net zero manufacturing and to further improving our

environmental impact. Having already introduced several continuous improvement initiatives throughout our design and manufacturing processes to increase operating efficiencies and minimise waste, our focus for this year is on reducing energy consumption,’ says Mike Crowshaw, Peak Converters md.

The company will embark on the second phase of its Industrial Internet of Things project, focusing on monitoring and reducing energy consumption across the factory to further boost operational efficiency.

‘Our dedication to outstanding customer service remains unwavering. We aim to maintain our already incredibly competitive lead times and exceed customer expectations through strong long-term relationships and by adopting an innovative approach,’ says Crowshaw. Visit: www.peakconverters.co.uk

The focus for this year is to reduce energy consumption

Furniture Component Expo

Milestone

Leading spring manufacturer has secured Quality Management System accreditation

Leggett & Platt Springs UK has achieved ISO 9001:2015 Quality Management System accreditation, with the milestone reaffirming its dedication to delivering exceptional products and services.

ISO 9001:2015 is an internationally recognised standard for quality management. It outlines best practices for establishing, implementing,and maintaining an effective quality management system.

‘This accreditation demonstrates our commitment to excellence: ensuring every product manufactured by Leggett & Platt meets the highest standards. It also has a lasting impact on our customers and business as a whole, signalling that we consistently provide customer confidence and satisfaction; improved processes and efficiency, and commitment to ongoing optimisation,’ says Adam Ball, Leggett & Platt Springs UK commercial manager.

‘The accreditation instils trust in our customers by assuring them that our products undergo rigorous quality control measures. This results in flawless innerspring components that consistently meet their needs. Knowing that our processes are designed to deliver reliability and excellence gives customers peace of mind. Moreover, this certification equips us to handle customer concerns efficiently. With clear guidelines in place, we can quickly resolve any issues to ensure a seamless experience for everyone.’

A core benefit of ISO 9001:2015 is its focus on process improvement. By identifying and eliminating inefficiencies, waste can be reduced, operations streamlined and costs cut. This should lead to faster delivery times, higher quality components and competitive pricing.

‘Achieving ISO 9001:2015 is not a

one-time accomplishment but a commitment to continuous improvement. Regular audits and reviews help Leggett & Platt Springs UK refine our processes and stay ahead in a highly competitive market. This proactive approach ensures long-term success for both our business and the products our customers depend on,’ says Ball.

‘As the UK’s leading spring component manufacturer, we’re incredibly proud of this achievement. It reflects the hard work of our team and their relentless devotion to adopt best practices –including undergoing training to uphold these stringent quality standards.

ISO 9001:2015 is more than just a certification – it’s a testament to our unwavering dedication to excellence.’

The group will be showing its latest products, and offering more information on the accreditation, during FCE. Visit: www.beddingcomponents-intl.com

Spring production at Leggett & Platt Springs UK’s Barnsley factory

Softech® Micro

Softech®

NanoCoil®

NanoCoil® Edge

Furniture

Century

Spinks has secured its 100th patent

Leading British spring manufacturer and component supplier to the mattress and furniture industry, Spinks has achieved a major milestone with its 100th patent, demonstrating the company’s ongoing commitment to innovation. It has reached the milestone with a new coil design designed for beds and seating.

‘This is a remarkable achievement for the business: few are able to accomplish such a feat, and we are incredibly proud to be leading the way for innovation within the industry. Reaching such a significant milestone of our 100th patent around the world proves our true commitment and dedication to innovation, pushing the boundaries of new technologies, products and processes. At Spinks we are constantly striving to create new, inventive products that our customers will truly benefit from, and over the years each patent has marked a step forward in our journey to redefine comfort,’ says Richard Essery, Spinks cco.

The business submitted its first

patent in 1996, for its highly successful Revolution pocket coil invention – a unique pocket spring within a pocket Further patents are in the pipeline

spring system that offers an unmatched level of comfort and support. This has proved to be one of the company’s most notable and successful creations and is still widely used around the world.

Spinks has continued to patent various microcoil inventions, including conical designs; miniature coil within coil models and microcoils that feature fabrics on the top and bottom to provide different thermal characteristics.

The company has also seen success with the introduction of its pocket coiling machine, for which a patent is pending. This aims to reduce energy consumption for the business by 60%, as well as minimising raw materials needed in the spring-making process.

Spinks is planning to launch a number of innovations this year that will again set new standards in coil technology for the furniture and seating industries. International patents for these designs –which include next-generation microcoil and core pocket spring systems, all featuring glue-free constructions – have also been applied for.

Visit: www.spinks.co.uk

WORLD LEADERS IN QUALITY

We’ve created some of the most innovative, sustainable inventions in the bedding & seating industry. Delivering 100% recycled, glue-free comfort technology.

To learn more, contact us at today! info@spinks.co.uk

2025 collection draws inspiration from

and includes

To celebrate its 60th anniversary, Poltrona Frau will introduce a limited edition of its Dezza armchair by Gio Ponti from 1965. It will also debut new collaborations, including Fornasetti and Leica; products including Six N. Five and ongoing collaborations with Ludovica

+

and

Cierre1972’s

the 1970s,

the Donald armchair by Marco Fumagalli, with solid walnut legs

Serafini

Roberto Palomba

Kensaku Oshiro.

Zalf will expand the SpaceMaker Night collection with the new folding door opening in the Alterna wardrobe

cc-tapis’s showroom will host Ways of Seeing, with the work of 11 designers, including India Mahdavi exploring the dialogue between technology and traditional craftsmanship

Arper will debut its outdoor collection, including new versions of Leaf, Juno and Duna

Inspired by the shape of the letter K, Karl Lagerfeld Maison will show 12 K-Wellen designs

DO YOU

LVT FITTER OF THE YEAR?

THE 2025 LVT COMPETITION FORMAT IS AS FOLLOWS:

1) You do NOT need to be an NICF member to enter. Applicants must be 18 years or over on 30.04.25.

2) NICF Council members and previous Carpet Fitter of The Year winners are excluded from entering.

3) Deadline for entry is midnight on 30.04.25.

4) Entrants are initially required to complete a questionnaire, giving the most full and accurate answers possible. Entries will be evaluated by a panel of judges based on the answers provided and 12 fitters will then be selected to progress to the Semi-Final practical trials.

5) Semi-Finals take place between 24.06.25 and 26.06.25 at the InstallerSHOW, Birmingham NEC, with 4 fitters taking part on each day. The top 5 fitters will progress to the Grand Final.

6) The Finalists’ briefing information will be supplied digitally in August.

7) The Final will be held at The Flooring Show, Harrogate, on Sunday 21.09.25 and Monday 22.09.25.

Fitter of The Year LVT 2025 Competition is kindly sponsored by ENTER NOW @nicfltd.org.uk/FOTY-Competition

The Semi-Finals take place on 24-26 June 2025 at the InstallerSHOW, Birmingham NEC. The Grand Final takes place on 21-22 September 2025 at The Flooring Show, Harrogate.

national institute of carpet & floorlayers HOSTED BY

SCP returns to Milan marking its 40th anniversary, showcasing existing and new designs including Overlap by Terence Woodgate: a modular system where each element, be it seat, arm or back, has a relationship in which one overlaps the other

Gianfranco Ferré Home looks to fashion for Zurich, with thin leather bands that seal the seams, characteristic dark brown leather straps with details in a brushed bronze finish and silver nubuck upholstery

Gordon Guillaumier pays homage to the design classics with the Pan armchair for Frigerio, which reinterprets in a contemporary key the reed working typical of Italian craftsmanship in the 1950s and 1960s

GT Design’s Sahil is made from 100% jute and woven on ancient jacquard looms

Slide’s introductions will include Amore Ocean, a new edition of the calligraphic bench Amore, which is marking its tenth anniversary

Bonaldo will highlight the Taijitu table, with a choice of three metal bases and six tops, including ceramic, marble and a section of woods

Desiree’s Homan, by Matteo Thun and Antonio Rodriguez, invites you to enjoy an informal comfort, creating a casual atmosphere supported by generous cushions

Olev’s LikeShadow LED suspension lamp has a thin and ultra-lightweight disc made of hand-woven carbon fibre thread as a refined ‘hat’

Mission accomplished

Aquinos made an impact at January Furniture Show

Aquinos came to January Furniture Show seemingly on a mission. Its three-pronged approach meant a focus on delivery and set-up, containers and buying groups. With 20 manufacturing plants across Europe; making its springs – better quality and cheaper than foam – and two months spent making sure everything was UK compliant, there was lots to talk about.

Aware of the pressure from retailers to keep shaking things up, the company showcased a huge variety of design pieces. New elements were announced across all models, along with lots of white label brands for Europe (the UK has access to all models), so that retailers can choose what they want.

A vibrant stand displayed many of the company’s offerings, often in striking colours. An exuberance of scatter cushions made the display bright and colourful, while toning lights and rugs

created an impressive overall effect.

Sofa beds (foam-only, with added storage), sofas and armchairs (fixed and swivel) were everywhere; a second lap of the stand was necessary just to make sure everything had been seen. Standout exhibits included Leroy, a foam sofa bed shown in a striking burnt orange; Austin, a stunning gold sofa bed with a simple pull-out mechanism, revealing the same thickness of foam for both front and back cushions; and Gui, which sports the same soft pull-out mechanism and comes without back cushions so it can also be pulled straight out. The sophisticated pale green colour scheme adds class.

Ultra-modern designs were showcased by the off-white Mel armchairs, available in both fixed and swivel, and the white corner sofa and chaise combination, Blenda. Lacy, which offers the full range of three-seat sofa, two-seat sofa,

armchair, two-seat chaise longue, bench and footstall, comes in a versatile cream. Similarly, Ciara offers modularity with a corner capability in three-seat sofa, twoseat sofa, armchair and chaise longue.

Tradition was represented by the silver-grey Jules entry-level sofa and Samba, simple high-backed armchairs adding grace and elegance, whilst Bennett is a strong and durable fabric sofa with a clever ‘flip back’ ability that increases the seat depth, making the sofa more comfortable for taller people. Available as a three-seat, two-seat and well-proportioned armchair, this range can be used indoors or out.

Lia, a fixed sofa in a breathtaking gold, Albert, Nez, Yoro (in a green crushed velvet effect) and the blue-shaded corner sofas of Poppy and Jeremy completed the varied and striking display.

Visit: www.aquinosgroup.com

Lia (left) and Yoro

Jeremy Mel

MADE

Thank you for visiting us at the January Furniture Show 2025.

We want to extend our heartfelt thanks to everyone who visited our stand this January.

Your interest and support truly inspire us! It was a pleasure to showcase our latest collections and share our passion for innovative design with you.

We hope you left feeling inspired!

Discover Our Best-Selling Sofa Ranges!

Introducing the stunning Jeremy and Nez models, the highlights of this year's January Furniture Show!

Jeremy Sofa: Experience unmatched comfort with its luxurious sprung design. Available in a vibrant palette of 40 stunning colors, the Jeremy is ideal for any living space.

Nez Sofa: Elevate your home with the chic and modern Nez. This sprung sofa also comes in 40 exquisite colors and multiple variations, ensuring it complements your unique taste.

Whether you're searching for a cozy corner or a statement piece, our Jeremy and Nez sofas are designed to impress.

Transform your living room with these popular favorites!

We invite you to visit us at our trade showroom in Brighouse, West Yorkshire, where you can explore our full range of furniture and experience our designs up close.

Thank you once again for your support, and we look forward to seeing you soon!

Nez Model.

Triple success

JFS saw launches galore from Avriio, Image Furnishings and Sofa Source

Avriio was launched at JFS, with a bold vision for the future of living spaces. Its name is inspired by the Greek for ‘the future’, while its designs draw inspiration from Mediterranean glamour, Californian ease and the best of 1960s and 1970s aesthetics to evoke feelings of relaxation, warmth and understated luxury. Light, neutral tones, soft surfaces, and gentle curves dominate its design language.

Style wasn’t the only message: each model has FSC-certified hardwood frames, high tensile pocket springs and SpaceFibre technology.

There are 12 contemporary styles to choose from: from bold statement pieces to versatile designs that integrate seamlessly into any decor. Tactile, interchangeable fabrics with easy-clean properties are designed to ensure sofas are as practical as they are stylish. This is backed up by a strong UK supply chain, including a state-of-the-art fulfilment centre and a white glove delivery service. Enhanced tech sofas were a focus for Sofa Source: models with power and manual options, wireless charging and USB ports. These were complemented by the Olympic value range, while static sofas, sofabeds and occasional chairs rounded out the offer. The brand’s ability to mix models and fabrics, thanks to its partnerships with

Sofa Source’s Lusso

Avriio’s Prygos

Image Furnishings’ Argo sofabed

production facilities, drew particular interest from visitors seeking flexibility and customisation.

Sofa Source’s container business has grown exponentially over the past five years and its goal for 2025 is a 60-day dispatch promise. With a minimum container commitment, its made-tobrief service allows customers to bring their specific designs to life, backed by accurate and competitive costings.

For Sofa Source the event was not just about showcasing products: it was a celebration of partnerships, innovation and the shared vision of creating exceptional living spaces.

Image Furnishings displayed a selection of its new motion sofa models alongside its diverse collection of static sofas, sofabeds, occasional chairs and beanbags. Corner groups generated significant buzz, expanding the options for customisable seating with or without tech features and designed with flexibility in mind and curated by the in-house design team. The 2025 fabric collection was proof of its dedication to durability and style, with on-trend and easy-care choices in a wide selection of colours to suit every palette.

Visit: www.avriio.com

Sofa Source shared the Best Stand Award for Hall 4

Avriio’s Volos

Image Furnishings’ Avebury

Sofa Source’s Canterbury

Pushing ahead

Newness and trusty icons performed for Whitemeadow

‘This year’s JFS was our most fun yet. It was our biggest launch to date, covering a variety of new designs all brought to life with our partners’ needs in mind. We put a tremendous amount of effort into creating the final looks for the show, using a variety of new textures and tones, and the response was excellent,’ says Oliver Keating, Whitemeadow head of national sales.

‘We continue to offer versatility, with the hope that the additional launches offer retailers – and ultimately, the end consumer – more choice to create their own look, with reliable British-made furniture at the heart of it.

‘Receiving brilliant feedback on the collection, from grown-up scroll-arm

shapes to cosy family modular groups, we have proven our ability to showcase style in a vast range of commercial designs. JFS saw the return of popular icons in refreshing fabrics alongside the launch of some exciting new models, feel-appeal fabrics and trend-leading colour stories.’

Key Whitemeadow designs such as Lisbon and Penthouse were re-energised in new cover stories with liveable fabrics.

The modular Nico was another favourite, praised for its warm, soft-handle fabric, and glass-top tables to complete the trend-setting look.

‘Another noteworthy range includes the new Paisley, a grown-up and ultramodern take on a scroll-arm showcased

in a cosy corner shape. Not to mention the Aspen, a key launch that’s proven particularly exciting, drawing inspiration from modern interiors with a clean, minimal design complete with a slim Oxford edge,’ says Keating.

Whitemeadow also presented its dedicated marketing area, giving stockists the opportunity to see the new customer portal, sign up and receive hands-on support in person. From tracking orders, ordering fabric samples and downloading professional imagery, customers can find everything Whitemeadow in one place. The new online platform is a testament to its recent digital transformation as it continues to focus on the support offered to customers.

‘Business and life can be so fastpaced now, and it’s the new normal to have instant access to everything at the touch of a button. Whether you like to pick up the phone and speak to us, drop us an email or hit refresh on your order tracker on the store iPad, Whitemeadow is here to support you on every platform,’ says Elyssia Kravaris, Whitemeadow marketing manager.

The company continues to push the boundaries of design, commerciality and reliability when it comes to its considered and versatile product offering. ‘We’re incredibly grateful for the support we’ve received from our partners, and we would like to thank everyone who came to visit us,’ says Keating. Visit: www.whitemeadow.com

Mateo

George

Aspen

A clear vision

Product development was in abundance at Wiemann

Wiemann launched nine bedroom ranges and wardrobes at the show, along with new features on five collections.

‘We enjoyed high levels of engagement from visitors, leading to a very strong order intake across all price bands. We were especially pleased to see our new VIP ranges Ohio, Texas and New York performing well. New Shaker-style collection Linate was also a hit,’ says Kai Schwenke, Wiemann export manager.

Ohio features hinged, hinged combi, bi-fold and bi-fold combi options plus a vertical light to finish off a contemporary vibe, while Dubai is an ultra-modern design with see-through black glass. New York is a solid oak door slider and hinged wardrobe.

‘Wiemann is a tried and trusted brand with a well-deserved reputation for excellent products and customer

service. It is a German manufacturer with a pan-European supply but a clear understanding of what buyers and consumers are looking for in the UK,’

says Simon Hewitt, md of Litmus Furniture, Wiemann’s sole agent for the UK and Ireland.

Visit: www.wiemannuk.co.uk

Dubai features see-through black glass

There’s more to Douglas than meets the eye.

Douglas - Classic style with modern comfort. All power recline models include USB-A and USB-C charging ports, with upgrade options of heated seats, power head tilt, and lumbar support. Manual and static versions are available, to suit any space.

Douglas

Website and retailing software Abacus gave visitors previews of forthcoming upgrades. The company, which counts a host of leading retailers as clients, has a new product management feature that adds new products to ranges and removes discontinued SKUs.

The options system has been improved to provide more choice to users when selecting preferences such as fabric, cushion, storage, finish, feet or motor choices. Retailer demand for ticketing integration will see improved compatibility with other software and ensure pricing is matched in-store and online.

Shire Beds named Jason Hillier agent of the year at the show. Hillier, who covers London, South East England, East Anglia and the Channel Islands for the bed manufacturer, began representing Shire Beds in June 2023. He was praised for working closely with customers in developing their own-brand range as part of Shire Beds’ drive to offer own-

label collections.

Shire Beds also introduced a slimmer mattress to make it easier for individuals to turn, and a double-sided pillowtop.

Looking to widen its appeal, La-Z-Boy used the show to debut a collection of more upmarket and contemporary motion upholstery designs. Pebble is a curved, deep-seat chaise design, while River is a wide-seat design with a metal frame that looks to hide the motion mechanisms under the seats. Sky is a large corner unit with a curvy look and a supportive sit in leather and the option of a large pouffe. Jasmine is a fixed-back corner unit, and Faith sports semi-showwood arms and high headrests among its corner options.

The designs were complemented by a trio of accent chairs sporting wooden arms, with push-back recliner mechanism, mid-century and high-back styling choices.

Lebus debuted the contemporary

Hannover and the foam and feather Midsummer alongside a rejuvenated salt-and-pepper coloured Ashley.

Sofa Connections’ Blakedown is a compact design with distinctive piping.

For Orla Kiely, the idea of an eccentric vintage mid-century vibe means matching old shapes and styles with cool colour schemes to create a very distinctive product, as shown by Arklow in a vibrant green, bestselling Ivy in hues of conker and brown, and the modular bench-back Ebben in seagrass green.

Nolte showcased the Catania oak finish alongside a new bed system and higher headboard, as well as new elements such as the push-to-open doors on its Horizont wardrobes. On glass doors, the function leaves no fingerprints, so cleaning is minimal.

Loren Williams debuted Olivia, with gel-infused memory foam, and Ocean with Seaqual fabrics.

Visit: thefurnitureshows.com

La-Z-Boy’s Sky

Lebus’ Glamour as a corner unit

Sofa Connection’s Blakedown

EMBRACE SIMPLICITY!

Powering on

Heimtextil continues to reach new sectors and audiences

Heimtextil kicked off with the largest gathering of flooring companies at the show in living memory. The success of the section has encouraged the show to expand the flooring offer into new sectors for 2026.

Among this year’s exhibitors, Louis De Poortere introduced the second generation of its Ecorugs collection, increasing the amount of recycled polyester to 40%.

The Frankfurt exhibition saw Ecorugs gain new designs: Antiquarian was expanded with Suzani, Tabriz, Kasak and Antalia, while Mad Men was boosted with Sol and Virgin Land.

Louis De Poortere has also expanded Structures with Berber and Craft with Ribbon.

For this year, it has also tested selected styles as suitable for outdoor use. Popular designs like Mad Men’s

Cracks, Griff and Jacob’s Ladder and Fading World’s Medallion can now be used outdoors. By 2026, Louis De Poortere plans for every Ecorug to be outdoor-ready.

The Shop’s latest Gudri throws can be made from a variety of materials, ranging from silk to soft cotton, layered and stitched together to create unique designs. They usually support different, intricate pattern work on both sides and can be reversed to bring out different patterns and designs on the fabric.

Leo Rugs collaborated with Egyptian artist Somaya Soliman to produce Heritage in Motion. The creation uses Leo Rugs’ Folklore Finesse as a canvas, with Soliman adding her acrylic art as part of the company’s Woven Expressions: A New Artful Journey on Rugs collection. The design features a lifelike white horse, with the intricate

Persian motifs of the rug providing a striking cultural backdrop, creating a harmonious balance between tradition and contemporary art.

The Shop’s latest Gudri throws

Louis De Poortere

That’s how little our Self-Adhesive Felt is, to save you repairs and insurance claims of £1000s

It was quick and easy to apply and has given us peace of mind that our solid wood floor is protected.

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‘This collaboration bridges two worlds – art and craftsmanship – in a single masterpiece that celebrates heritage while embracing modern innovation,’ says Soliman.

Beddinghouse used Hemtextil to debut its SS25 collection. Oasis promised a nightly escape from this fast-paced world: surrounded by nature-inspired colours, the bedroom becomes a sanctuary where you can exhale and find relief.

k’moor continued its focus on wall decoration with the Ambiance collection, covering designs from theatrical statements to subtle messages. The collection sees an extended range of sustainable print fabrics.

Fine introduced a quartet of ranges, with the subtle world of colour defining Tone in Tone. Plains, faux plains and small patterns are grouped around two expressive qualities: a complex check in muted colours and a stylised leaf design. Visit: www.heimtextil.messefrankfurt.com

Beddinghouse’s Oasis

k’moor’s Golden Fields

Fine’s Tone in Tone

Moooi’s Silk Bombs Pearl duvet set coordinates with the Woodblock Beetle cashmere bedspread and cushion, Techno Bee cushion, Obon tables, Bold candlestick and Knitty chair

Studio Pip’s Matata

Leo Rugs with Somaya Soliman

Growth matters

Spring Fair saw an influx of new exhibitors, increased buyers’ budgets and trends

The 75-year-old Spring Fair is expanding and transforming. With a mission to enable growth in the retail industry, the show has taken steps to enhance its offer, ensuring it meets the evolving needs of retailers and the industry.

Spring Fair is now the fastest-growing retail show in the UK, drawing in more exhibitors, buyers and decision-makers than ever before, and it aims to create the UK’s largest retail experience to service the industry for the next 75 years.

The 2025 show saw an 14% increase in exhibitors – 180 more this year than last year; 18% more new exhibitors (an increase of 400), and buyers had higher spend thresholds and bigger budgets than in 2024.

The Inspiring Retail Stage saw Terrie Isaac, Trendhub by BDA London head of creative present the SS26 trends in Homeware and Outdoor Living.

Theo Paphitis urged business owners to have confidence in their USP

The first of these, Cheer, is a lived-in look, with playful pieces in expressive colours and layering for an almost childlike wonder to rooms. Products using manipulated textiles like pleats create a luxurious but fun and unique home.

Utilise enforces an equilibrium between form and function. Pieces should be practical but beautifully designed. Natural textures and muted colours are emphasised to ensure materials are considered as much for their environmental credentials as for their aesthetic.

Balance encourages the use of organic textures to highlight primitive designs that celebrate imperfections and irregular form. Simpler natural colours combine with woven materials, molten glass and liquid metal pieces for a beautifully balanced feel.

Transform is all about contrasts; rich, dark interiors create intimate spaces while lighting adds ambience. Materials such as brushed chrome, satin, aged brass and velvet invite touch and create depth, while adding a modern edge to traditional pieces through simplified forms and unexpected elements like pleats and frills achieves an elegantly eclectic feel.

Augmented strives to enhance reality in a tangible way, using colour and texture. The palette includes synthetic bright tones, while pieces use reimagined traditional components like distorted metal and warped wood to design an enhanced reality.

The trends were linked by a fusion of traditional and contemporary pieces as well as a focus on sustainability across a wide variety of materials. Unexpected

elements of texture and colour add individuality to each theme while the emphasis on one-off pieces remains key.

Charlotte Broadbent, Faire UK country manager shared four trends, partly based on the online market platform’s transactions.

Intentional Detours celebrates nostalgia and the urge to disconnect from digital saturation – unplug, embrace simple joys, and reconnect. It’s about the journey, not the destination. Think film, Polaroids, traditions, old-school games and real connections. Rediscover and reconnect – with ourselves, with nature and with each other. It’s about creating spaces and moments where technology doesn’t get in the way.

Victorian Noir is not just a trend, it’s a movement rejecting the minimalist mantra of less is more in favour of rich, bold statements that let personalities shine through. It’s a flair for the dramatic, a rejection of Scandi, back to maximalism. Victorian Noir is where antique meets avant-garde. Think about merchandising with plush velvet cushions and ornate mirrors as statement art.

Neutral Good is by the earth, for the earth, and centred around handmade eco products that embody a commitment to both the environment and artisanal quality. Consumers want to see and understand how products are made, who makes them and where they come from. They are turning away from synthetics and moving towards natural fibres.

Everyday Hopecore celebrates our inner child, infusing daily life with a vibrancy and playfulness that sparks joy and a sense of optimism. Fill your space

with a touch of whimsy infused with a grown-up twist – think brightly coloured stationery, playful tech with vintage flair, and accessories that make your space feel magical.

Theo Paphitis championed small businesses in his keynote speech at the show and called on the UK Government to close loopholes that allow large offshore businesses to avoid taxes to enable a level playing field for retailers. He added that persistence and confidence are key attributes for business owners.

‘I have always been a supporter of small businesses because that’s where I started out. I’d say one thing you need to have as a small business, or any sized business really, is confidence in your USP. Ask yourself: why does my business exist?’

‘The show’s evolution is not just about size; it’s about impact. It’s not just the volume of buyers: it’s the opportunities it delivers. By listening to the industry, responding to market demands and embracing innovation, Spring Fair is building the ultimate retail experience,’ says Soraya Gadelrab, Spring Fair event director.

‘We are dedicated to helping and supporting the UK retail sector to thrive by providing an environment for retailers to discover innovative products, gain valuable insights and forge meaningful connections. Our success is measured by the growth and achievements of the businesses it serves, and over the four days we’ve heard so many success stories and new opportunities that highlight the tangible impact of Spring Fair.’

Visit: www.springfair.com

Bristol

Area Manager HIRING JOIN THE TEAM WE ARE

Above market salary and uncapped commission, fully electric or hybrid car, ipad & iphone

Please send your CV to Georgina Booth T: 07977 242 007 E: georgina.booth@kellars.co.uk

If you need bespoke flooring and underlay swatch cards made to your specifications, get in touch and let’s talk about how we can help you.

Area Sales Manager

Scotland, TD and DG Postcode areas

We are looking for someone to service our existing accounts, alongside growing sales. With a focus on our retail customers the successful candidate will show a drive and passion for delivering great service whilst pushing the business forward.

You will be an experienced sales manager who thrives in a fast-paced busy environment. Looking for your next challenge, you will be eager to drive sales and spot opportunities for growth. Experience within the carpet and flooring industry preferred but not essential.

Competitive salary and excellent bonus structure await.

Please send a cover letter and your CV to careers@carpetlinedirect.co.uk

Spring time

More than 850 lines were debuted by Gallery Direct

Gallery Direct unveiled more than 850 furniture, home accessories, wall decor and textiles lines at Spring Fair. The event proved a resounding success, generating significant excitement and resulting in double-digit growth in orders taken during the event.

‘The enthusiastic response from customers underscored Gallery Direct’s continued leadership in delivering trend-led designs and high-quality craftsmanship. The feedback from customers has been overwhelmingly positive,’ says Peter Delaney, Gallery Direct sales and product director.

‘Our focus on quality and forwardthinking designs continues to drive

demand, and it’s fantastic to see such a strong response to our latest collections. The success at Spring Fair highlights not only our commitment to innovation but also the value we bring to our customers by offering the complete lifestyle solution.’

A key element of the show was the expansion of some of Gallery Direct’s most popular collections, including Artisan, Hatfield, Iowa, Madrid and Vancouver, alongside the introduction of new ranges such as Dorado and Colonna. The introduction of printed bedsteads and occasional tables further enriched the company’s offering, demonstrating its commitment to

continually evolve and bring innovative designs to market.

This year also saw further expansion in lighting, art, home accessories and textiles, all designed to complement existing ranges. The dedicated product galleries for lighting, soft furnishings and mirrors were one of the standout successes of the show. Customers valued these areas, as they allowed them to shop clear product groups while also having the opportunity to see the items within lifestyle settings elsewhere on the stand, making the buying experience easier but also inspiring customers with ideas on how to create beautifully styled spaces.

To further elevate the customer experience, Gallery Direct introduced an interactive dining chair wall, allowing visitors to explore a variety of styles and finishes.

‘Engaging with our customers is always a show highlight, whether it’s reconnecting with long-standing accounts or introducing new visitors to our latest designs. The enthusiasm and support we received at Spring Fair reinforces the importance of these events in strengthening relationships and inspiring creativity, says Claire Dangar, Gallery Direct head of marketing. Visit: www.gallerydirect.co.uk

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