FED GOV CON Webinar Wednesdays 2019 Series JSchaus & Assoc. Washington DC +1–202–365–0598
About Our Webinars: - Every Wednesday; - Complimentary; - Recorded; - YouTube & our Website; - No Questions
About Us:
Professional Services for Federal Contractors - GSA Sched; - SBA 8(a); - Proposal Writing; - Pricing; - Contract Administration; - Business Development
TUESDAY - Aug 6 IN-PERSON CLASS:Â Intro To GSA Sche dules
Advertise With Us! We offer newsletter & webinar advertising. CONTACT: Mallory.Flowers@ jenniferschaus.com for more information.
About Our Speaker: David Powell Education: UMBC & the Merrick School of Business at the University of Baltimore Company Name: FBC, Inc. (Federal Business Council) # of Years Federal Gov Con Experience: 20+ Years
How To Position Your Firm For Success At Federal Events
2019 – Fed Gov Con Webinar Series - Washington DC JSchaus & Associates
Events are Face-to-Face. Human-to-Human. They are the ultimate engagement channel, because: - Implied Permission/They Come to You - Human Connection - 2-way Dialogue - Exists ‘Off’ the Printed Page/Computer Screen - Cuts Through the Clutter - Engages All 5 Senses
2019 – Fed Gov Con Webinar Series - Washington DC JSchaus & Associates
FIRST: Do your homework. Your Performance at an Event is Entirely Dependent on Your Work Beforehand. 1) Set a focused objective.
2019 – Fed Gov Con Webinar Series - Washington DC JSchaus & Associates
FIRST: Do your homework. Your Performance at an Event is Entirely Dependent on Your Work Beforehand. 2) Research. What's the problem you are solving for an agency?
2019 – Fed Gov Con Webinar Series - Washington DC JSchaus & Associates
FIRST: Do your homework. Your Performance at an Event is Entirely Dependent on Your Work Beforehand. 3) Pre-promote by using social media, phone calls, emails, etc. Provide your booth # and set appointments in advance.
2019 – Fed Gov Con Webinar Series - Washington DC JSchaus & Associates
SECOND: Make Sure They Will See You. Do You Want to Sell Me Something? Or Do You Want Me to Buy Something? - Create a winning display. - Use collateral materials, like brochures. - Leverage the power of demonstrations.
2019 – Fed Gov Con Webinar Series - Washington DC JSchaus & Associates
THIRD: Make Ways to Start the Dialogue. 1) Stand out in front of your table. 2) Keep the promos out of easy reach. 3) Look for speaking opportunities.
2019 – Fed Gov Con Webinar Series - Washington DC JSchaus & Associates
THIRD: Make Ways to Start the Dialogue. 1) Stand out in front of your table. 2) Keep the promos out of easy reach. 3) Look for speaking opportunities.
2019 – Fed Gov Con Webinar Series - Washington DC JSchaus & Associates
THIRD: Make Ways to Start the Dialogue. 1) Stand out in front of your table. 2) Keep the promos out of easy reach. 3) Look for speaking opportunities.
2019 – Fed Gov Con Webinar Series - Washington DC JSchaus & Associates
FOURTH: Follow Up. 18% of expo attendees report they have never received materials from show exhibitors they met. 43% report they received materials after they’d already made a purchasing decision.
2019 – Fed Gov Con Webinar Series - Washington DC JSchaus & Associates
BONUS: Tips from GovSmart’s CEO Brent Lillard. 1) Be an exhibitor from the start. It builds your brand. 2) Bring the whole team. 3) Never have an empty booth.
2019 – Fed Gov Con Webinar Series - Washington DC JSchaus & Associates
Just For You! http://bit.ly/FBCExhibitorGuide
THANK YOU! JSchaus & Assoc. Washington DC hello@JenniferSchaus.com www.JenniferSchaus.com +1–202–365–0598 Speaker: David Powell Email: DPowell@fbcinc.com Phone: (800) 878-2940