2017 jeongeun heo

JEONG EUN HEO 2008-2017

EDUCATION

USA

MSc Integrated Product Design Brunel University London Mainly Studied PSS(Product Service System) Key modules: Strategic Design Management & Research, Sustainable Design, Human Factors in Design, Design Innovation Futures

BA Integrated Design Kรถln International School of Design Cologne, Germany Studied Service Design Exchange Student

BA(hons) Industrial Design(Major) Business Management(Minor) Hanyang University South Korea Mainly focused on Product design & Business Management, broadly experiencing Industrial Design Environment design, Transportation design, Graphic design, etc.

KISD Kรถln International School of Design

UK

Finland

Germ

many

China

EXPERIENCE

Korea Aug 2015 - Present

Senior Product/ UX Designer • An integrated system by designing APP and product within insurance industry for connected car and home

Nov 2014 - July 2015

Product/ UX Designer • An integrated system by designing APP and product within insurance industry for connected car and home

Sep 2014 - Sep 2014

Freelance Graphic Designer • Researching and building Project proposals to enhance company’s brand identity.

Oct 2013 - Dec 2013

UX Designer(Intern) • Mobile Application Design, Dashboard Design, UI Design, etc.

April 2013 - June 2013

New Home Wiring Solutions • Project in Brunel University

Dec 2012 - Mar 2013

Wandular • Project in Brunel University

Nov 2012 - May 2013

Coca-cola’s Brand identity • Project in Brunel University

Mar 2012 - July 2012

New Media System Interfaces for the Future Driving Experience • Project in Köln International School of Design

Mar 2012 - May 2012

“Driving-it-day” Classic Car Exhibition • Project in Köln International School of Design

Aug 2008 - May 2010

Industrial Designer (Founding member) • Generated a new platform for the development of a new generation of neo-diginet devices.

• Created Brand identity in graphics and product foams though performance in sketching, CAD modeling, 2D/3D renderings, prototype building.

PRODUCT DESIGN BACKGROUND IN DESIGN AGENCY

+

USER EXPERIENCE DESIGN FOR THE ADVANCED PRODUCT DESIGN

PRODUCT PRODUCT FOCUSED PROJECT

SERVICE UX/UI FOCUSED PROJECT

SESSION

IMAGE

SETTING

PRODUCT DESIGN WANDULAR MOSS HUMIDIFIER HYBRID LIGHTING

WANDULAR Make our constantly changing technology more sustainable Challenging on “throw-away� society with the issue of technology obsolescence, Wandular is an innovative sustainable system to produce emotionally durable, lasting products.

Core Sony + Brunel University, 2013 Featured at: Made in Brunel, London Design Museum

The core is a lifetime bond.

A small item that you carry with you, holding your memories and your experiences.

Toy

Wand

Wear

View

to keep your childhood memory

to communicate everywhere

to check all information everywhere

to make your data

technological obsolescence

emotional durability Sustainable goals: Technology meets sustainability.

mobile life upgradability

fashion

Adaptive technology: Modularity, upgradability and various skins respond to the demands of the modern life.

ages cloud computing modularity various skins

multiplicity

Emotional durability: People who feel emotionally connected with products tend to keep them longer.

Family Nest

shares data between cores

Unites cores together as a family

Cooperation with:

https://www.youtube.com/watch?v=BTY_HP5YQOA

Featured at:

http://designmuseum.org/exhibitions/2013/the-future-is-here

CORE

LIFETIME DEVELOPMENT

MOSS HUMIDIFIER These are natural moss and an electric humidifier of artifact rolled into one.

The electric part of the humidifier plays a role to water the moss, while when it is tuned off, moss functions as natural humidifier.

This is a hybrid humidifier combined mutually between natural object and a artifact.

Royal College of Art, 2014 Featured at: RCA Exhibition Cooperation with:

1.

Grind Moss

2.

Apply Moss to dierent materials

3.

Raise Moss

4.

Apply Raised Moss to the product

5.

Design and build HumidiďŹ er

6.

Assemble parts

Telephone Mood Lighting

Speaker

GUI

Mike

Fun Funtion

Fall Asleep to a Tullaby

Extend Function

Listen to Music Dancing Lighting through Music

Sensor Lighting

Alarm clock

HYBRID LIGHTING This product seemingly simple as the lighting is actually a new platform with infinite usability – includes Bluetooth, sensor, lighting, speaker, and mike hardware.

As connecting the built –in Bluetooth with your smart-phone software, users themselves can convert the usability.

Hanyang University, 2007 Featured at: Hanyang graduation exhibition, BMH

EXTEND FUNCTION VIA APP

SPEAKER & MIKE

LISTEN TO MUSIC

ALARMING

PRODUCT SERVICE HOME WIRE YOUR WAY FUGOO PLATFORM FUGOO INTERFACE MY SMART BUTLER

FUGOO PLATFORM A new platform for the development of a new generation of neo-diginet devices Household appliances and devices are also about to get connected to the outside world through cyberspace.

Incorporated a consumer-friendly user interface into the platform.

Internet of

Things

99$ CPU BlOCK

COMPUTERIZED HOME APPLIANCE

2008. 08.- 2010. 08 Co-founder working with Microsoft, Via, and Foxconn.

Featured at : CES show, Computex in 2009

FUGOO-READY PRODUCTS & FUGOO ACCESSORIES A new generation of internet-connected household appliances and devices, coined Connector to Fugoo Block.

Fugoo-ready products are expected to come with docking ports for its modules.

WEATHER

13 CLOCK

MAIL

11

10

9

10

11

13

NEW_1 From. Jeongeun MON

TUE

CALENDER

WED

THU

FRI

SAT

SUN

MEMO

BUY NEWS

Suicide bomb kills 4 Afghans

Mumbai gunmen battle army

I can do it ~ !

NFL Picks Celtics keep up frantic pace

EXHIBITION “MON TO SUN” OPEN

MUSIC

Dream girls_Move

PHOTO

SETTING

SETTING

2008.03.12.AM.09:30 2008.03.12.AM.09:53 TOP FREE

WHAT’S HOT

STAFF FAVORITE

TOP PAID

NEW

MOVIE

BOOK

EDUCATION

FINACNE

Choose your skin

BUY

FUGOO INTERFACE When you are using a sub-monitor BUY

BUY

Date : 2008. 08.- 2010. 08 Founder member working with Microsoft, Via, and Foxconn.

Featured at : CES show, Computex in 2009 Link to see detail - http://flyjeongeun.tistory.com/569

SESSION

IMAGE

SETTING

UX DESIGN STORY TELING HOUSE DASHBOARD IN MINIMALISM STORY TELING HOUSE DASHBOARD IN MINIMALISM

STORY TELING HOUSE A project foucsed on creative and innovative approach to UX design Visitors can book a place to eat or stay together with local people using an APP and website. Tourist information centers will always be the ďŹ rst place to visit for help regarding the STH, and there will be a high level of communication there as well. After they spend time doing a cultural activity, the photos will be uploaded to the APP and website, which automatically visualizes these on a map expressing the preferences by participant. The STH is innovative, engaging, self-sustaining and robust. The tourists and local seniors as stakeholders will have a meaningful time through local tourism and it can be a great inspiration in their daily lives.

Background Research

Secondary Research

Literature review

Story telling house

Initial Concept

Case studies

Key research questions

Primary Research

EMENTATI PL

ON

Scoping

IM

Define a problem

Devleoped Concept

Design Principle

Feed Back

System Map

In-depth Interview

Questionnair

Brainstorming activities

Journey map

Observation

Personas

In-depth Interview

Expert Appraisal

Retirees

Travelers

Local seniors

In Tourism & Ageing

User journey

Aim & Objectives

Brunel University Dissertation 2013 Featured at: Made in Brunel, 2013 New designers

eat

stay

talk

travel

story telling house

89%

wi t

5

male

43%

75

th wi

Q

ding Reason Fin ab l

31%

What are you acting to keep the memory

31%

only one

3. DURING TRAVELLING

before the travel

Free t rav e

nt ou am

Where do you obtain Information

2. PREPARE

TYPE

11%

Mostly

BUDGET

P

l

our ge t ka ac

Always

% 81%

3% % 11% 69%

How do you

1%

What is your

1. PURPOSE OF TRAVEL Questionnaires answered by 5 levels

6%

WITH

unt mo eA

M mum inimum axi M

1%

Alone 5~ th wi 1

130

~3 h2

57%

S

RSONA PE

le ma fe

S RE

PRIMARY RESEARCH

STIONNAI UE

4. AFTER TRAVELLING

A BOOK OF STORY TELLING HOUSE http://issuu.com/jeongeunheo/docs/jeong-eun_heo_service_design_work#!

1.

1

New Cultural Expereince

Enlarge Knowledge

60%

40%

2

20% 25%

29%

22%

Search Specialties in town

34%

Book Accommodation

Web-surfing

Internet from Personal PC

51%

62%

44%

22%

44%

SERVICE PROVIDER

Tourist information centre

From the Local people 42%

33%

Upload to Social Network (facebook)

33%

2.

Somtimes

To meet & talk with new people

3

20%

38% 29%

31%

Rarely

Get theme or Concept of travel

Read books for information 20%

Finding a friend liveing in the town

Studying Studying History History 30% 30%

4

Bringing (a)Book(s)

21%

Download APP

4.

No Reason

5

9%

Curiocity of other Cultures

Web-site Hanging Visit house Around

Off-line

UK

Lack of Motivation

Tradition

TOUCH POINT

No chance to access Local house

Feel good to have Volunteering

TOURISTS Less life experience

Not enough budget

Craftmanship

Upload to Personal Blog

Good listener

Experience Unique Culture

Have own cultural background

7. TRAVELERS & LOCAL SENIORS DO CACIVITIES TOGETHER

51%

4. PAY FEES

4. OBTAIN FEES

2. TOURISTS ACCESS TO WEB SITE & APP

4. PHOTOS FROM ACTIVITIES

Upload to Photo APP 33%

Figure 20. analysis of questionnaires

TOURISTS

3. REGISTER/ SIGN UP

BY SOCIAL NETWORK 7. POSTING PHOTOS AFTER THE MEETING WITH SENIORS

TOURIST INFORMATION CENTRE

Modern forms of Implementation Build social links

Motivation to travel actively

Technology

5. CONFIRM THE BOOKING 5. DIRECTLY VISIT TO HOUSE

Energy of insipration

LOCAL SENIORS

UPDATE ACTIVITIES

MEANINGFUL WAY TO TRAVEL

Social Network

Not enough information

was expert in some areas

Culture

Good Baking Skiils

LOCAL SENIORS

Unfamiliar in Modern Technology

APP

Rememberance to tell

Local food

Knowledge Vularable Capability

On-line

43%

Never plan

Living alone

More budget for cultural experience

Printing Photos

2%

51%

1. SERVICE PROVIDER CREATES WEBSITE & APP

25%

27%

36%

3.

Never

Start

25%

33%

36%

TOOL KIT

.. SENIROS GET THE SIGH

.. SENIORS UPDATE ACTIVITIES 6. GET INFORMATION OF BOOKED HOUSE

Questions Buzz Login

DASHBOARD IN MINIMALISM

NotiďŹ cation ON

Re-interpret Contents/ Navigation

Settings

Message

Informaton slide

Sessions Images

MESSAGES

QUESTIONS INFO-MESSAGE

CREATE MESSAGE CREATE INFO-MESSAGE

SESSION

Speed dating IMAGE

SETTING

Surprise comes in many forms, but is closely linked to joy, emotion, feelings and all that other left brain stuff we all love. We're asking you to join in the fun by coming ready to surprise and be surprised!

20. Admin

01:00

01:30

The next session will be starting soon

http://flyjeongeun.tistory.com/547

2013. 09.- 2014. 03 Worked for Lumi Mobile

19. Benjamin Montag

When is break time

REMOVE

BAN

REMOVE

BAN

REMOVE

BAN

01:04

Where are all the Doritos

18. Jennifer Lawrence

ACTIVATED

12:04

H

16 MESSAGE

MESSAGE

QUESTION

Design Thinking & UX Design SESSION

Display Preview

Result Holding Screen

Result

Rapid Prototyping

WARM UP QUESTIONS IMAGE

Open Poll

QUESTION

01. Possible outcomes of training a bear to dance and play the bugle?

01. Possible outcomes of training a bear to dance and play the bugle?

MULTIPLE CHOICE

MULTIPLE CHOICE EDIT

SETTING

CONTROL

RESULT

02. What is the reason?

TEXT INPUT EDIT

CONTROL

RESULT

A

03. What is your favorite number, One five or Twenty?

27

SLIDER INPUT EDIT

CONTROL

RESULT

B

PRESENTOR 1

14 C

04. The meaning of voting

52

INFO MESSAGE EDIT

CONTROL

RESULT

D

05. The design of shoes

7

PHOTO CAPTURE EDIT

CONTROL

RESULT

EDIT

CONTROL

RESULT

06. How old are you?

SINGLE CHOICE

27

25

ATTENDEES

PARTICIPATION

LUMI JOIN Lumi Join delivers interaction, engagement and content on mobile devices for all types of meetings and events whether in a single location or spread across the world.

From video conferencing to crowd-sourcing, coupled with an intuitive web dashboard, Lumi Join oers absolute real time audience response, scalability and reliability.

Launched Date : 2014. 01.

Cooperation with Lumi mobile

Pairing product and application

OCTO HOME BOX This product is for securing your home with the funtion of web cam, motion dector, and emergency alarm. You can see through OCTO application by paring the product. There will be more products to be created for detecting energy spickes detector, gas, water liquid.

Work in progress from 09.2014 OCTO Telemetics

OCTO BLACK BOX Model for Audi a6 This product can read all your driving behaviour, and user enables to see through application.

The score will be counted, which will reect your car insurance fees.

Work in progress from 09.2014 OCTO Telemetics

Design proposal includes - Market research - In-depth interview - User observation - Survey

FINDING USABILITY POINT IN CUSHION PACT

Through multiful design methods, more than 50 ideas have generated.

‘Cutted edge’ - better visibility of mirror with an ideal angle and stable usability when it is opened on a table.

Cutted edge on cushion pact- obtained a patent Please understand this image has blured on purpose

Confidential project Work in progress from 4.2016 LG Healthcare & Household

OHUI NEW MODEL NATURAL LINE OHUI, one of the main brands of LG H&H, has launched natrual line with new brand name - Phyto Vital.

I was in change in this project.

Launched 3.2017 LG Healthcare & Household

Applied stone effect finishing

Glossy and matt ďŹ nishing on the one part

ConďŹ dential Works from LG H&H I have been work at LG for 2.5years undertaking number of projects which are still in progress.

Please, understand these are conďŹ dential.

ABOUT ME PHOTOGRAPH SKECTH

THE WAY I OBSERVE THINGS

THANK YOU 2008-2017

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