Joe Leadbeater
Live Brief Organic by John Patrick
OUGD503 Responsive
Vinosapiens Anagrama Vinosapiens is an online wine shop that offers a great variety of organic and traditional wines and spirits. It also offers a variety of wine-tasting courses, trips and consulting for choosing wine for restaurant or personal use.
ORGANIK Ipek Eris Visual identity and logo design for an organic goods company based in Istanbul. The most interesting thing about this project it the use of stock. I also feel the neutral colour scheme is similar to colour schemes John Patrick uses in his fashion line. I intend on researching stock further, to find ‘organic’ stock.
01 / 10
While Vinosapiens still retains the serious tone, correct for wine and its traditional background, it has a friendly and casual demeanor. I feel this is done through the use of the box packaging. This works perfectly against the formal wine bottles. I also like the use of straw as packaging. This may be influential when considering the postal packaging for John Patrick’s ‘Organic’ clothing line.