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4 medals for JomaTeam at the World Athletics Championships

Two golds, one silver and one bronze went to the federations sponsored by Joma.

From March 18 to 20, international athletics met in Belgrade for the 2022 World Indoor Athletics Championships. Joma sponsored four federations, the same number as metals won by Joma teams.

Spain’s gold was the first and was quickly followed by another silver medal for the national team, which together with Slovenia’s bronze in pole vault and Serbia’s gold completed the four medals in this world indoor event.

Joma celebrates the Movistar Half Marathon of Madrid

More than 17,000 runners flooded the streets of Madrid, with Joma as technical sponsor.

On Sunday, April 3, the twenty-first edition of the Movistar Madrid Half Marathon took place, with Joma as the official technical sponsor. This was followed by the Profuturo solo race. The Madrid running festival was held on its traditional date: the first Sunday of April. For its part, Joma designed an exclusive T-shirt for each race, as well as the official Storm Viper Madrid Half Marathon shoes. Both were displayed at a commercial stand, where participants were able to purchase the product and learn about the brand’s complete running collection.

Elite and amateur athletes joined together in a morning of successes, such as the female record of the race achieved by the Kenyan Winfridah Moraa: 1h07:22. In the men’s race, Kipkemoi took the victory.

In the Profuturo race, all proceeds went to the digital education program promoted by Fundación Telefónica and Fundación La Caixa. The goal was to contribute in reducing the educational gap in vulnerable environments in Latin America, the Caribbean, Africa and Asia.

Joma presents its new official running shoes for the Rome, Bilbao and Paris races

Ace Run Rome, Bilbao Bizkaia Marathon and 20km Paris launch the official Storm Viper. Joining the exclusive lines for Movistar Media Maratón de Madrid, Ibiza Marathon and 15k Valencia Nocturna.

The sports brand, as technical sponsor of these major races, presented the new Storm Viper running shoes with their exclusive designs. This is its first edition for the Bilbao Bizkaia Marathon since the Roma and Paris shoes correspond to the second Joma edition.

In the first months of 2022, new designs arrived at Joma for the official shoes of some of the major European races it sponsors. All have the common denominator of exclusive designs adapting symbols of the identity of these cities and countries in order to personalize the Storm Viper high-end shoe. For the Bizkaia Bilbao Marathon shoe, symbols and colors of the city of Bilbao were used, and in the case of Paris and Rome a very innovative design was used, combining the colors of the flags of France and Italy respectively. This way, different sneakers were created that together created the main symbol of identity of their country. Both were a great success among runners. This STORM VIPER model has undergone a major improvement in both design and technology. The midsole is completely new and has been designed to maintain the same reactivity and increase in stability through significant modifications. The addition of the STABILIS SYSTEM in the heel provides more base for impact entry and a wider sole. Containing the movement of the foot on entry, providing greater stability to the foot-step. This firmness improves athlete’s performance as the foot will not have to be secure before impact, increasing the protection of the joints to avoid injuries. In addition, the internal toe cap reinforcement helps to improve stability. This way, the runner will feel the security of the new Storm Viper in all phases of the foot-step.

Another change is comfort thanks to a renewed upper with more flexibility and more VTS breath-ability. The application of DURABILITY low abrasion technology is maintained extending the life of the shoe and REACTIVEBALL to maximize the reactivity of the shoe during the race.

- Rugby -

The Lionesses renew their European crown with a win over Russia

The team has won the title for the sixth consecutive time.

The Leonas did it again. Neither the persistent rain that fell on Madrid, nor the size of the strong Slavic players were enough obstacles to prevent success. José Antonio Barrio’s pupils were crowned queens of Europe for the sixth consecutive time after knocking out Russia 27-0 in a hardfought victory.

This title, the ninth in the list of honors of the women’s national rugby XV team, which began to be cemented seven days ago in Amsterdam. With a brilliant epilogue in Las Terrazas de Alcobendas, in front of a crowd that enjoyed the choral performance of the Spanish national team.

- Handball 5 JomaTeam squads at the European Handball Championship

Joma prepared five activities for fans to purchase the official signed jersey.

The 2022 European Men’s Handball Championship was held in Hungary and Slovakia between 13 and 30 January 2022 featuring five national teams.

Spain, Poland, Russia, Croatia and Ukraine who wore the J on their chests in their quest to become champions of the old continent. To communicate this great presence of the brand in the European Championship, Joma prepared five activities, one per country, where fans could get the exclusive jersey signed by their players.

In addition, this campaign was supported by a video piece showing Joma’s passion and understanding of handball.

Miguel Sánchez Migallón chooses Joma as his new sponsor

The handball player wears Joma shoes in all of his matches.

Joma sports brand and Miguel Sánchez Migallón made their sponsorship agreement official whereby the handball player wears Joma shoes in his matches. This is the first handball player to be sponsored by Joma, making him the main figure of the JomaTeam in this sport. playing for several Spanish teams. Among his achievements are the 2013 Club World Cup and the Copa del Rey of the same year. In addition, he is an Olympic medalist: winning the bronze medal at the 2020 Tokyo Olympics.

The handball player wears Joma’s Impulse shoe, suitable for the player’s high professional level. Characterized by its superior foot support, tough firmness and stability, and its level of breath-ability, the Impulse is the ideal shoe for the player’s professional level.

Miguel Sánchez Migallón has thus become the first to sport Joma, together with the Spanish Handball National Team. This way, the sports brand has positioned itself even more in this sport.

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