Creating Business Opportunities for the Sustainable Community of Lakhnu March 2021
Report by
Kizito Kuria Mwangi Jin Hee Lee Shanjamo Patton Jong Hee Paik
This report is written and submitted for the module ‘Participatory Planning and Design’ taught by Professor Reena Tiwari (Curtin University), in partial fulfillment of the requirements for the degree of Master of Science in International Cooperation: Sustainable Emergency Architecture at the International University of Catalunya.
Creating Business Opportunities for the Sustainable Community of Lakhnu
Contents
Page
1.
Introduction and Our Team
3
2.
Project Background
4
3.
SWOT Analysis and Case Studies
5
4.
Vision Statement and Objectives
6
5.
Stakeholder Map and the Business Plan
7-8
6.
The Master Plan
9-10
7.
Project Phase and Community Engagement
11-16
8.
Audit Template
17-18
9.
Budget Plan
19-20
Covid / Policy Context
21
10.
Kizito, Jin Hee, Shanjamo, Jong Hee
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Creating Business Opportunities for the Sustainable Community of Lakhnu
1. Introduction and Our Team
This report is a summary of a study which aims to provide the people of Lakhnu with new opportunities of developing sustainable businesses. Through this business plan, we hope to not only create jobs for the community of Lakhnu, but also to enhance community facilities and leadership capacity of the people and to encourage community cohesion and sense of identity, through a participatory planning approach. In order to achieve this, first the context and the previous works done in Lakhnu have been studied, issues in Lakhnu have been identified, followed by SWOT analysis, and a review of best practices. Consequently, stakeholder map was created considering the different levels, and potential impact of the project has been analysed. A number of scenarios for the business development were considered designing the master plan, and accordingly, the implementation phases are divided into 6 phases, with strategies of bringing the community on board at different stages. An audit template was formulated to constantly evaluate and monitor the business plan throughout the different phases, and finally a budget plan was made considering the different potential donors and investors. It is our hope that through this project, the community of Lakhnu will benefit economically, as well as socially and environmentally, strengthening the community’s cultural identity and empowering the capacity of the community to create a sustainable rural community of Lakhnu.
❖
Meet Our Team*:
Kizito Kuria Mwangi
Jin Hee Lee Mr. Mwangi is an architect from
Ms. Lee is an architect from
Nairobi, Kenya. He has worked on
Seoul, South Korea. She has
numerous social public projects
worked as an architectural
with an emphasis on community
designer and a construction
participation. Mr. Mwangi also
manager. Ms. Lee has also
conducts research on urban
worked for international agencies
governance and policy
in the field of emergency shelter
development in the field of
and settlement in post-disaster
emergency architecture.
reconstruction.
Shanjamo Patton
Jong Hee Paik Mr. Patton is an architect from
Ms. Paik is a researcher in the
Nagaland, India. He has been
field of sustainable urban
involved in projects dealing with
development. She has worked in
some of the urban and rural
projects on zero energy buildings
problems of the modern Naga
and energy-efficient retrofitting of
society. As our local expert, Mr.
existing buildings. Ms. Paik also
Patton will be in charge of
works in projects enhancing
communication with the local
community resilience through
community of Lakhnu.
capacity building.
* The profiles of the students have been modified for the purpose of this project report. Kizito, Jin Hee, Shanjamo, Jong Hee
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Creating Business Opportunities for the Sustainable Community of Lakhnu
2. Project Background
❖
Understanding the Context
Studying the existing business activities and the current context of Lakhnu, our team has identified potential mapping tools that could be used to further gain the insider’s perspective, and to study the potential opportunities for the community’s economic growth according to their local context. After carefully studying the context, ‘the problem’ was identified and possible reasons to the problem, as well as elements to be mapped were also identified, and some questions were asked to fill the gap. ‘ The Problem’ - Business activity seems to be dead. ❖
Why? ●
Concentrated on specific product (wheat, chili, etc)
●
No platform to sell (not self sustainable, and dependent?)
●
Limited infrastructure (water, electricity, public services)
●
Gender issue triggered by mechanization (women and children working)
❖
Elements to be mapped: ●
Where textile, dung-cake,and jewelry are made, traded, sold
●
Where urban infrastructure is. (water pump, generator, post office, garbage collection point, bus stop, etc)
●
Appropriation of the street by local business in the main road.
❖
Questions: ●
What are the traditional gender roles and what are their perception on earning money?
●
What is the curriculum of the farmer school, who are in charge? And is it a part of a business model?
●
Do they have business(merchant) association that controls? Do they have business cycle?
●
What are the business needs in the neighborhood? Do they have will? Is making money their priority?
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Creating Business Opportunities for the Sustainable Community of Lakhnu
3. SWOT Analysis and Case Studies
Based on our initial study of the current context, SWOT analysis was conducted and best practices were reviewed.
Strengths Existing mix of traditional and modern practices,
●
Weaknesses Segregation and access to spaces based on caste
●
and religion, and how it affects the women in the
including some sustainable solutions of the community. ●
Presence of heritage sites and its potentials.
●
Existence of the main street and the ongoing businesses.
village society. Lack of essential services in village, such as mobility,
●
electricity, WASH, etc. Insufficient self sustaining commercial practices.
●
Opportunities Heritage sites can be repurposed to serve the village
●
Threats The social segregation (religion, gender, age, caste)
●
might lead to lack of participation from the
community, there already exist a strong bond between
minorities/marginalised.
the villagers and the heritage sites therefore a sense of ownership and accountability can be expected.
If not coordinated properly, there is a tendency of
●
increasing the dependency of external resources.
With the right infrastructure and services, e-commerce
●
platform for the cottage industries can be potentially
The lack of essential infrastructure might slow down
●
or limit the business activities.
developed to expand the market beyond the village. New economic opportunities could lead to financial
●
The economic and environmental sustainability of
●
the projects must be addressed.
independence for the women which can improve their position in society.
❖
Case Study 1
❖
Case Study 2
Developing a village into a sustainable tourist destination. ●
An existing online platform in India that promotes
●
Renewable energy - tourism
●
Organic farming - profitable farming
Heritage, Fair trade, Environmental and Ecological
●
Organic farming education to children
Awareness while also promoting the local artisans.
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Creating Business Opportunities for the Sustainable Community of Lakhnu
4. Vision Statement and Objectives
With the strengths and weaknesses current context identified, potential opportunities and threats analysed, and best practices reviewed, our team has come up with the following vision and objectives in approaching this project, with the aim to create business opportunities for the community of Laknu. The project is composed of two parts: Software and Hardware as explain in detail below. ❖
Vision Statement:
“Creating Economic Opportunities through E-Commerce, continuing the Community’s Heritage, and reinforcing the Cultural Identity of the people of Lakhnu.”
Objective 1: to create self-sustainable businesses by expanding the existing market through
●
e-commerce overcoming accessibility.
❖
●
Objective 2: to repurpose heritage as a tool for community growth and identity.
●
Objective 3: to promote economic growth among the community.
Project Strategy - Two track approach: Software and Hardware To succeed in this endeavour, we have broken down the project to: ●
Software - The social, technological and cultural impact on the community.
●
Hardware - The building structure(s) in the village, either existing or to be constructed and their supporting infrastructure.
❖
The Project Team:
Communication
translator
communicator
Hardware
conservationist
architect
technician
promotion expert
Software
organic farming expert
e-commerce professional
artist
logistician
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Creating Business Opportunities for the Sustainable Community of Lakhnu
5. Stakeholder Map and the Business Plan
❖
Level of Stakeholders Primary Stakeholders
1
2
❖
Secondary Stakeholders ●
Municipality
●
Village council
●
Hathra and other bigger districts Gov.
●
Donors
●
Investors
●
INGOs and local NGOs
●
Customers (future stakeholder)
●
Community members
●
The project team
●
Experts
●
Professionals
●
Merchants association
●
Women association
●
Farmers association
●
Tradesperson
●
Parents board
Tertiary Stakeholders
3
●
All community members
Our Business Model Organic Farming Traditional Handicraft Textile Business`
E-commerce
Community
Customers
Weaving business Pickling business Dung-cake manufacture
Storage
Kizito, Jin Hee, Shanjamo, Jong Hee
Logistics Hub
Farming school
Multi-purpose Villa
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Creating Business Opportunities for the Sustainable Community of Lakhnu
5. Stakeholder Map and the Business Plan Stakeholders by level
Creating Job Opportunities for Everyone ~ Who are involved?
Multi-purpose Villa
E-Commerce
- logisticians, communications, software developers, web designers, advertisers, influencers, website coordinator, couriers, drivers
Storage
Traditional Handicraft Pickling business
3
Logistics Hub
- maintenance, cleaning, building caretaker - teachers, students (youth and adults)
Textile Business Customers
Weaving business
2
- building contractors, architects, engineers, experts
Farming school
- workers and users (community members)
- volunteers, donors, investors, village council members, different associations, municipality, INGO and local NGOs
Organic Farming
1
- local, national and potentially global market
Dung-cake manufacture
- all community members
❖
ECONOMICAL
Development Scenario
Developing the skills of villagers and introducing elements of product design will potentially result in a producing products economical
cultural
environmental
of higher quality and standards. A better product can lead to economic growth for the entire community and more opportunities for developing industries like CSEB production, Pickling ford, etc. can sprawl out of this initiative. Women are
training skills
better quality product
traditional crafting skills
environmental awareness
cultural identity
alternative agricultural practices
key stakeholder in this initiative and economic development for them could mean financial independence and elevate their position in society.
CULTURAL Promoting and Encouraging traditional practices and crafting skills will create a strong connection with heritage which in turn will contribute towards reinforcing the cultural identities
economic growth
connection with heritage
of the community.
ENVIRONMENTAL Creating environmental awareness through the approach of more opportunities on different industry
our program like sustainable construction methods and farming methods. The end goal will be for the community to switch to alternative agricultural practises and contribute positively to environment.
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Creating Business Opportunities for the Sustainable Community of Lakhnu
6. Master Plan - Site Context and Low-Cost Construction Technology
❖
Site Context
➢
Flexibility in selection of site to avoid spatial appropriation. This also
Site context
reinforces the concept of co-designing with the community by giving them a choice on site selection. ➢
Considering the accessibility to members of different community in the village. This is also an effort to tackle the complex socio-cultural injustices to public spaces.
❖
Building Techniques : CSEB/Adobe
➢
Ease of procurement of materials and equipment. The village has poor
Building Techniques : CSEB/Adobe
accessibility and mobility options. Local sourcing of raw materials should be a priority. ➢
Possible future industry. Production of CSEB blocks can evolve into a potential industry for the village and potentially supply blocks to other nearby village.
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Creating Business Opportunities for the Sustainable Community of Lakhnu
6. Master Plan - Spatial Programme
OPTION-A Site-1 is a heritage site.
Site-2 is located on the main road.
➢
Areas - Store
- 10 sqm.
- Logistics Office
- 15 sqm.
- Workshop
- 20 sqm.
- Classroom
- 15 sqm.
More site options available potentially easing the process of the procurement of land.
➢
Sites can evolve into areas with distinct functions. With one site evolving as an educational hub and the other as a business hub.
OPTION-B
OPTION-C
Both programs on Heritage site
Both programs on Main Road
➢
All investment focused on one combined space.
➢
Accessibility to all.
➢
Adaptive reuse of heritage sites can be used to
➢
Enhance main market space.
integrate additional spaces.
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Creating Business Opportunities for the Sustainable Community of Lakhnu
7. Project Phase and Community Engagement - Phase 1 Involvement of the stakeholders by level
1
2
3
Phase 1 : The Big Gathering (2 months) time frame
1
project promotion
2
3
door to door
4
5
6
7
Flyer distribution
open community SNS
10
Last promotion
kick off local food, traditional decoration, stuffs from local market party primary survey on income, job, activity...that could be used as a indicator
primary survey evaluation
Participation Strategy
All stakeholders community members, merchant association, women association, Farmers association, tradesperson parents board, educators Youth representative NGO, local NGO municipal, village council, Hathra and other bigger districts Gov.
●
●
● ● ● ● ●
●
evaluation of the party, people’s reaction
recruit initial members interested in the event from door to door promotion + volunteers giving big IDEA on business, and let them talk prepare a natural event like a community party at heritage site different groupings by different classes, genders and age Kickoff party : introducing each other + eating local food + listening to what they have to talk about
Phase 1 : The big gathering The aim of this stage is for all the community
●
During these event preparation, some our team
members to realize that the project has started.
should negotiate land ownership, social issue,
This phase is to hold one of the most biggest party in
existing conflicts with community leader and Gov.
the whole project. ●
12
negotiation with property owner, community leader, religious leader about the project to gain support
event
a.
11
personal, informal interviews at home, school
in-person research Action
9
research on land ownership on public spaces, informal market, invisible conflicts, relationship of community members
desk research
negotiation (ownership, conflicts)
8
●
Big gathering will take place in the heritage site,
Expected period of this phase is about 2 month from
where community member already are familiar with
the preparation to the main event.
and can feel comfort. Local traditional food as well
Detailed plan is as follows
as organic food will be served cooked by community
○
○
all of our team should go to door to door to
members. (food is one of the best way regardless of
invite community member as much as
class, gender, religion can enjoy without stress) Kids
possible. Date of the event should take
will be in charge of decorating the place, and younger
religion and livelihood into consideration as
generation will be in charge of greeting,
well as women and children timetable.
communicating and promoting the Event.
In case, there are still missing members, make sure to distribute flyers home by home.
○
❖
Strategy of community Engagement ➢
Recruiting initial members: young unemployed generation
At the same time, open SNS (facebook, instagram, community whatsapp) so variety
➢
Giving them the floor
of people can get access and familiarize
➢
Re-recognizing heritage
with the online platform.
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Creating Business Opportunities for the Sustainable Community of Lakhnu
7. Project Phase and Community Engagement - Phase 2 Involvement of the stakeholders by level
1
2
3
Phase 2 : The Revision and Share (1 month) time frame
Action
revision
1
2
3
Participation Strategy
●
8
9
10
remap
remapping 1
remapping 1 share on billboard / SNS
● ● ● ●
11
12
revision 1 replanning 1
Feedback from the community
share on billboard / SNS
Include community members in decision making process, and include them to our vision implore SNS and billboard service for them to get used to the platform Either collective feedback or personal feedback they couldn’t speak in big group recruit young unemployed population for promoter and semi-communicator
Phase 2 : The revision and Sharing The aim of this stage is for our team to have more
●
we will go over the process again and listen to more
inclusive and flexible planning after the big
personal story that could not be spoken in bigger
gathering.
meetings. (It is important to know there are
Even though we might have idea and earmarked
vulnerable groups who have difficulties in speaking
funding, we will try to integrate community’s idea into
out loud. SNS, mobile base system can help
ours and make them feel ownership.
anonymity.)
Expected period of this phase is about 1-2 month for revising, replanning, remapping and sharing
●
7
replanning 1
our team, community members, municipal, village council,
●
6
replanning
All stakeholders
●
5
revision 1
share information
b.
4
Detailed plan is as follows ○
❖
Strategy of community Engagement ➢
making process
our group will have all the recordings and primary survey from the early stage.With
➢
Use mobile SNS for anonymity
those, our team will divide into their needs
➢
Collect different, various feedback and let them feel they are very much involved
on building environment and software aspect and find their needs. ○
Directly include community to decision
According to our analysis, we will replan or
➢
Again, recruit and train younger people for SNS communicator and project promoter
remap our findings. ○
‘Our revision result will be posted through all the mean we have-SNS, onsite, flyer
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Creating Business Opportunities for the Sustainable Community of Lakhnu
7. Project Phase and Community Engagement - Phase 3 Involvement of the stakeholders by level
1
2
3
Phase 3 : Building Sustainable Business Cycle (3 months + )
Action
time frame
1
Textile group
research on group
Handicraft group
greeting session
Farmer group
small group gathering 1
Merchant + Tradesperson group
field visit
Educator group
small group gathering 2
2
3
4
notification
Participation Strategy
merchant association, women association, Farmers association, tradesperson union parents board, educators Youth representative
7
8
9
1 0
1 1
evaluation field visit
organic farming village textile factory organic cow-dung fac. eco-tourism village
2
evaluation
AL L
All group meeting
● ● ● ● ●
1 2
greeting session 1
tradesperson group
Focus Groups
6
choose and classify group
farmer group
All group together
5
Group by group meeting at each other’s working space, home, public space recognizing each members in the town starting point for coop, collaboration and cultural identity or social cohesion Field trip to organic farming village, artist town, innovative cow dung treatment town, ecotourism village with ecotourism sustain this meeting regularly
c.
Phase 3 : Building sustainable business cycle
●
The aim of this stage is for all fragmented business
●
Between the meeting, each group will have a field trip
owners, workers to recognize each other and let it be
that is related to their business. For example,
a starting point for COOP, collaboration or creative
farming group will go to organic farming village,
and innovative business
handicraft group will go to traditional handicraft tour
The real protagonist of this phase is community
with our local NGO, young people will go to
members with business whether owning or working.
innovative city where they can learn e-commerce.
●
It also could be the place for job hunting
(experiencing with eyes, ears, senses can beat many
●
Expected period of this phase is about 3 month for 2
prejudices)
●
meeting, however, business group meeting should take place regularly at least twice a year. ●
Detailed plan is as follows ○
objective, interest and so on. one of the volunteer or the helper will record
Group by group meeting at their working space, cottage, public space
➢
introducing each other that could start as a COOP
➢
On each meeting, they will discuss about their concern, history, personal life,
○
➢
It could be other kind of business that does not exist at the moment
○
Strategy of community Engagement
Each business group should meet once a month.
○
❖
Field trip where they can learn without being taught but feel
➢
let them feel these meeting is important, and make it regular
and share with our team.
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Creating Business Opportunities for the Sustainable Community of Lakhnu
7. Project Phase and Community Engagement - Phase 4 Involvement of the stakeholders by level
1
2
3
Phase 4 (3 months + ) time frame
1
2
3
4
5
6
7
8
9
10
11
12
Phase 4-1 : Designing choosing site
receive suggestion for available plots
ownership issue and law
Action
designing and technique
legal issue, ownership, registration, spiritual, class consideration design competition with expert and voting through community
building tech workshop 1
building tech workshop 2 mural competition
community competition
Phase 4-2 : Edu-training inside & outside partnership regular lecture & workshop
1 Ins: traditional handicrafts, organic farming. Outs: e-comm, accnt, logistics
local Uni.
children class adult vocational training
Participation Strategy
handicraft NGO
d.
community members, merchant association, women association, Farmers association, tradesperson, parents board, educators, NGO, local NGO
● ● ●
Monthly community and stakeholder classroom sessions. 1
2
2
3
3
Educational program that includes them to formal education system1
2
3
Classroom and field learning programs. Connected to adult literacy government program 1 2 3
Selection of site by popular vote to avoid appropriation of space. Workshop on e-commerce.
Phase 4 ●
outside experts ( promotion experts, artist,
i.
4-1 : Designing
●
Though we do have some options for the
logistician, technician, designer, organic farmer) and
site, it will come from the public voting with
inside experts (masonry, farmer, handicraft person,
consideration such as legal, cultural issues
dung-cake manufacturer..)
with municipals ●
●
There will be on-going class for children as well as
We will open a design competition for the
vocational training course for the youth in
building and the retrofitting of the heritage
cooperation with professionals.
with local Uni. students, and the final result will be integrated into the real construction
●
Strategy of community Engagement
with local designers. Uni. students will be
➢
Community decision for the site selection
invited to the process.
➢
collaboration with local Uni.
Building technique course for the local
➢
Design competition for the building
people will take place from traditional to
➢
Co-creating mural that can represent social
contemporary construction. ●
❖
cohesion
main mural for the building as well will be chosen from the group competition
ii. ●
4-2 : Edu-training Since e-commerce are new to the villagers, there will be two kinds of partnership :
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Creating Business Opportunities for the Sustainable Community of Lakhnu
7. Project Phase and Community Engagement - Phase 5 Involvement of the stakeholders by level
1
2
3
Phase 5 (6 months) time frame
1
2
3
4
5
6
7
8
9
10
11
12
Phase 5-1 : Construction & Evaluation opening party
community party
completion ceremony
exchange of construction techniques
construction
construction
finish decoration
Action
decoration building technique course
evaluation and revise
evaluation and revise
Phase 5-2 : On-line platform local Uni students
design competition UI design
artist + local groups of 10 business on each sector 1. national 2. international
A, B-test
Participation Strategy
Grand review
e.
promotion ● ● ●
experts professionals
Grand opening
Training on e-commerce. Proposal and formation of e-commerce union. Focus group studies.
Phase 5 i.
5-1 : Construction
●
construction will start off with a big party as
●
opening of the building and the website will be a party, when all the members celebrate.
well. Now with little training and group meeting, less promotion will be needed. ●
❖
Strategy of community Engagement
Every construction steps will start with
➢
Training E-commerce
building technique session in order for the
➢
building E-commerce union
people to learn the skills ●
Every member should contribute even little part in the process and their name will be cared on the wall
ii. ●
5-2 : building On-line platform Designing of the website will get help from the professionals with local Uni. students , so they can get real life experience.
●
Results will be shared through community members and get feedback
●
It will take A, B-test within local people.
●
Aim is to sell products nationally and internationally
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Creating Business Opportunities for the Sustainable Community of Lakhnu
7. Project Phase and Community Engagement - Phase 6 Involvement of the stakeholders by level
1
2
3
Phase 6 : Monitoring and Existing Strategy (5 years) time frame
1
monitoring
professional monitoring team
2
revision
3
4
6
professional + local
local monitor
professional
professional + local
local monitor
50
40
30
20
course on COOPs
Participation Strategy
● ● ●
12
5
5
5
5
5
Start of 5 year phasing out and program handover plan.
● ●
organize COOPs
Start of 5 year cooperation audit program (community coops + coop experts)
train monitoring and evaluation of the business, in order for them to self reflect adopt flexible, diverse, revisable plan to include more ideas some share of the business should go to management and the maintenance of both hardware and software introduce COOP business model introduce ways to get funding, write proposal
f.
Phase 6 : Monitor and Exit
●
The aim of this stage is to see how it runs and move
○
Since this is a business model, some part of
out from the community
the profit will go to maintenance,
Professionals and expert groups will stay until the
management and most importantly
business model is stabilized which we assume 5
promotion ○
years
●
11
training course on leadership building
coop
●
5
10 Exit
leadership building
10
*
community capacity
●
9
professional
60
funding sustainability
merchant association, women association, Farmers association, tradesperson parents board, educators Youth representative NGO, local NGO municipal, village council,
8
*
maintenance (hardware and software) management + promotion (hardware and software)
All stakeholders
7
professional + local Both programs on Heritage site local monitor monitor revisio revisio revisio n when n when n needed needed
audit Action
5
It will open up more diverse job opportunity
Expected period of this phase is about 5 year until
for younger generation other than
our team finally retreat from the community
traditional works.(not underestimating
Detailed plan is as follows
traditional works, but people should have
○
Three main things to train is to monitor,
many options especially in India where
audit management. It will have to be
there are all kinds of innovative jobs are)
eventually run by them ○
Dependency on professionals should decrease year by year while funding
❖
Strategy of community Engagement ➢
self-reflection
sustainability rises ○
With the growth of the e-commerce, it will
training monitor and evaluate for
➢
Share of the business will go to the village
open to more community business as well
people in order for them to have ownership
as near villages.
in the model
Kizito, Jin Hee, Shanjamo, Jong Hee
➢
COOP model
➢
Train them to write funding proposal
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Creating Business Opportunities for the Sustainable Community of Lakhnu
8. Audit Template
a. ●
Measuring sustainability for the community? As much as sustainability is difficult to define, measuring can be challenging.
●
Moreover, unlike built environment, what this project is designing is online platform that aims to promote community participation and cultural identity.
●
Though most of indicators refer to economical criterions, we wonder they are enough or even right.
●
Report by Hegayati-Moghadam et al suggest helpful understanding in measuring rural sustainability.
●
It categorises indicators by economical, environmental and social sector.
●
We started to look at some of which related to our project. ○
Economic stability
○
Economic welfare
○
Social capital
○
Attachment to the place
○
Services
○
Government institution
○
Soil conservation
○
Environmental hygiene
Kizito, Jin Hee, Shanjamo, Jong Hee
air quality agriculture natural resources climate change & energy land use water waste reduction ecosystem gender equity recreation political participation sense of belonging mental health community participation food security social inclusion arts and culture cultural diversity education housing public safety physical health financial resources economic equity transportation labour economic structure
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Creating Business Opportunities for the Sustainable Community of Lakhnu
8. Audit Template - Measure for Success
b.
Indicators and measures To ensure the validity of the project and its role in the community, the following indicators and measures have been put in place. These will: ●
integrate economic/social/environmental indicators
●
integrate quantitative and qualitative measure
●
revise and evaluate indicators as well
Economical
indicators
measure
detail
self-sustaining
income
income change ratio
Annual survey
vulnerability
No. of people earning income over poverty line? diversity of
Annual survey
reduction
businesses initiated?
competence &
number of users, skilled personnel, quality of products, quantity
efficiency
of the product
Cultural
indicators
measure
detail
repurposing
civic participation
presence and capacity of unions ( No of projects they do)
numbers by year
social cohesion
diversity of the participants, No of participants, frequency of the
interviews
business
Online data
heritage
official gathering access to and
Equal access to services related to e-commerce and gradual
Annual survey
quality of services
improvement of supporting services (electricity, water, courrier,
Satisfaction score
etc.)
Environmental
alternative agriculture
cultural identity
no of new traditional products, No of production
indicators
measure
detail
soil conservation
Quality of soil
soil testing
alternative
No. of people practicing and variety of crop(s) grown.
Annual survey
agricultural practices food production
Kizito, Jin Hee, Shanjamo, Jong Hee
amount of food produced (yearly)
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Creating Business Opportunities for the Sustainable Community of Lakhnu
9. Budget Plan - Funding
Global greengrants Fund (INGO) 1% village fund
Ministry of Textile (Gov.)
0.5% merchant association
Asha Handicraft association (NGO) Ministry of culture (Gov)
5 year
Donation form private donor Donation from community people
business model
Indian Farmers and producers Asso.
profit
software
funds for the project
Craftizen Handicrafts (NGO)
1% heritage conservation
Paramparagat Krishi Vikas Yojana (PKVY)
JLIFAD World Bank
3 year
hardware
Jaivi Bharat 1% secondary education
UNESCO fund
Exit
The funding for the project will be collectively raised through the various stakeholders in the project. As shown above, these include the municipal and national government and UNESCO fund to name a few. This multifaceted approach allows for maximum input from all stakeholders from the onset of the project.
The funds for the project will be reinvested into the community through the merchant association and village fund, while the heritage and educational programs can continue to thrive under the stewardship of the community.
Kizito, Jin Hee, Shanjamo, Jong Hee
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Creating Business Opportunities for the Sustainable Community of Lakhnu
9. Budget Plan - Detailed Action Plan
1
2
contents
Hardware
construction
2021
2022
2023
2024
2025
construction (new storage place) retrofitting
maintenance
management maintenance (cleaning, security ) rent / procurement
training
building technology course
other
regular monthly funding community participation project
Software
E-commerce
website design website maintenance other expenses logistics
promotion
promotion
partnership
consultants professional trainers artists, designers training
other
other
community participation project
common expense
team-expenses (fooding, Lodging & Miscellaneous) transport
other
fieldtrip Note: The shades of the colour signify the amount of budget to be spent. (The darker the colour, greater the budget)
Kizito, Jin Hee, Shanjamo, Jong Hee
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Creating Business Opportunities for the Sustainable Community of Lakhnu
10. Covid and Policy Context
a.
Covid context
●
With the pandemic now a factor that has to be considered, ecommerce allows the community to be active in isolation.
●
“eCommerce capability is no longer limited to just traditional websites, and physical retail has blended with the digital world. The shop floor is now in the palm of our hands and consumers expect the same hassle free and convenient shopping experience whether they are purchasing in app, through their social feeds or in the real world” Business Standard (March 2021)
b. ●
Government scheme Paramparagat Krishi Vikas Yojana (PKVY) Paramparagat Krishi Vikas Yojana promotes cluster based organic farming with PGS (Participatory Guarantee System) certification. Cluster formation, training, certification and marketing are supported under the scheme. Assistance of Rs. 50,000 per ha /3 years is provided out of which 62 percent (Rs. 31,000) is given as incentive to a farmer towards organic inputs. This is the main scheme that our organic farming program will try to tap in for assistance in pro bono training, workshops and incentives for the farmers to switch to organic farming.
Kizito, Jin Hee, Shanjamo, Jong Hee
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Creating Business Opportunities for the Sustainable Community of Lakhnu
जी शु क्रिया Thank You 감사합니다
Kizito, Jin Hee, Shanjamo, Jong Hee
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