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El medio ideal para penetrar los mercados de Vacaciones de Lujo, Playas de México y del Caribe en USA. Nuestros lectores son viajeros internacionales de altos ingresos.

Destinos-

Destinations

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Destinos-Destinations™, revista de alta calidad enfocada en mercados selectos de Turismo internacional. La única revista que garantiza alcanzar los mercados objetivos de su campaña ya sea de promoción turística, Bienes Raíces o productos “Lifestyle”.

Con una presencia fresca y moderna, Destinos-Destinations™ esta diseñada para alcanzar los más altos perfiles de la Unión Americana.

Cada bimestre, esta publicación respaldada por Destinos-Destinations™ Travel Alliance y Easy Chair Media LCC y Published by: distribuida en Traveling por El Financiero y Destinos-Destinations™ Publishing Group llevara su mensaje a precios especialmente diseñados para organizaciones de turismo mexicanas.

JUNE ISSUE WILL HIGHLIGHT:

Fall Getaways for Families Le garantizamos paquetes publicitarios para su campaña en DestinosDestinations™ con soporte en los medios de mayor reconocimiento como El Financiero y Private Air en USA y con Tarifas Especiales para presencia continua de su empresa en la Union Americana. ~ ¡Ninguna otra publicación en USA puede igualar nuestras tarifas además con el selecto perfil demográfico que le ofrecemos!

Welcome To

Destinos-

Destinations

TM

¡Bienvenido a Destinos-Destinations™!; Nuestro tapete de bienvenida para sus clientes esta puesto y la evidencia es clara: Los Vacacionistas de USA disfrutan de la calidez de México tanto como los Turistas Mexicanos disfrutan la Unión Americana. En Destinos-Destinations™, descubra usted como hacer de su campaña turística y de Publicidad la más accesible y efectiva!

La Misión de Destinos-Destinations™ Destinos-Destinations™ esta diseñada para dar asistencia en promociones y publicidad en la Unión Americana a la industria del turismo de México permitiéndole alcanzar los mercados adecuados con la capacidad económica de viajar internacionalmente y en forma efectiva.

Como Trabaja Destinos-Destinations™ para Usted Publicidad atractiva, productos de alta calidad, editoriales ricos y adecuados en combinación con estrategias promociónales y demográficas que alcanzan millones de usuarios desde hace años a través de EasyChair y El Financiero, ahora bajo una campaña internacional que extenderá su promoción exactamente a los estados y niveles de ingreso que su organización requiere dentro de los niveles demográficos altos que alcanzamos.

Published by:

For more information please contact: COLORADO Kristie Melendez (970) 686–5805 • (800) 741–6308 kristie@easychairmedia.com www.easychairmedia.com TEXAS Al Gamez (713) 478–4633 • agamez@mvpmediasales.com MEXICO Estela Naranjo Mexico: 01–800–687–5055 Texas: (956) 791–0454 • estela@ElFinanciero.us

Circulation

Destinos-Destinations™ delivers the highest quality and value to our alliances, key partners, readers, advertisers and targeted tourism markets. Delivered by mail to 100,000+ affluent U.S. households and 50,000 through El Financiero newspaper in Mexico aimed to select executive readers.

Destinos-Destinations™ provides a total guaranteed distribution of 150,000 each issue with a readership of 350,000 plus an electronic distribution of 120,000 to U.S. travel agencies and 40,000 to U.S. convention centers and meeting planners, adding extra value and exposure to your campaign. This creates a total readership value of over 600,000!

Destinos-Destinations.com is our website, designed to complement advertisers’ presence in the regular magazine and deliver a trackable ROI. The website includes expanded content that encourages readership, loyalty, and patronage of DestinosDestinations™ advertisers. Links can be provided to advertisers’ websites to further increase marketing goals and to maximize ROI.

Readership Profile • • • • • • • • • • •

Affluent homeowners Active buying ages 30-60 Home values greater than market value average Above-average household incomes from $60,000 to $500,000+ Families with children — more than 50% Professional, established career persons, business owners Computer, tech-savvy households Responsive consumers with significant expendable incomes Lifestyle selections show propensity to travel higher than average Enjoys finer things in life Shows greater than average interest in financial opportunities

Travel Highlights & Trends Main travel purposes: leisure, recreation, holiday Top activities: (in order of preference): dining, shopping, visiting historical places, sightseeing, water sports, nightclubs/dancing, cruises, fishing, ranch vacations

Top 4 Travel Trends Today • Spa Vacations • Activities • Golfing • Equestrian or Ranch Vacations There is currently tremendous growth in consumer spending on experiences, travel and dining pleasures. This translates to large increase potential for the hospitality and tourism industry. Destinos-Destinations™ is designed to capture this potential and deliver exciting travel options to would-be travelers.

Travel Facts & Figures Top three countries accounting for U.S. Travel Spending are: 1. United Kingdom 2. Mexico 3. Canada Top three countries accounting for Mexico Travel Spending are: 1. United States 2. Canada 3. Spain Mexico was the top U.S. international destination in 2003 with 17.6 million travelers. In 2004 this increased to 19.4 million travelers (a 10% increase!). In 2005 Mexico accounted for a little over 14% of the total tourism air traffic of 34,634,132 flyers.

Published by:

For more information please contact: COLORADO Kristie Melendez (970) 686–5805 • (800) 741–6308 kristie@easychairmedia.com www.easychairmedia.com TEXAS Al Gamez (713) 478–4633 • agamez@mvpmediasales.com MEXICO Estela Naranjo Mexico: 01–800–687–5055 Texas: (956) 791–0454 • estela@ElFinanciero.us

Destinos-Destinations

™

Advertising Rates

• Four-color advertising rates.

• All rates are per page, per issue for camera-ready art or additional costs apply.

• Inserts quoted upon request.

• Front cover contracted rate issue plus 20 percent.

• Other premium or requested positions contracted rate issue plus 15 percent.

• Additional copies per 1,000 - $360 or 36 cents each.

• Graphic standards supplied; ad requirements available.

At a rate base of 150,000 cost per reach (CPR) is less than 5 cents per household!

Frequency

Charter

6X

2X

1X

2-Page Spread with Edit Support

$10,090

$11,090

$13,090

$15,090

2-Page Spread Display Ad Only

$8,995

$9,995

$11,995

$13,995

Full Page with Edit Support

$6,595

$7,595

$9,595

$11,595

Full Page Display Ad Only

$5,500

$6,500

$8,500

$10,200

• Specialty targeted mailing requests are also available to advertisers who purchase a custom four-page cover wrap.

• Custom four-page cover wrap cost is contracted issue rate plus 50 percent.

• Specialty mailing request cost – wrap cost plus $850 per 1,000 or 85 cents each.

Contract Regulations: Deposits are due with contract.

Invoices are rendered upon contract and payments are owed within 30 days from billing date unless other payment arrangements have been approved.

Ask about our 5% prepayment discount.

No agency discounts. Prices are net.

Ad placement guaranteed when premium is paid.

There is $50 charge on returned checks. A $500 charge on canceled contracts.

All contents of advertisements are subject to publisher’s approval. The publisher reserves the right to reject or cancel any advertisement, space reservation, or insertion order, at any time.

Advertisements are accepted upon the representation that the advertiser and its agency have the right to publish the contents thereof. In consideration of such publication, advertiser and its agency agree to indemnify and hold EasyChair Media, LLC harmless against any expense or loss by reason of any claims against advertiser or EasyChair Media, LLC the publisher of Destinos-Destinations™.

Publisher is not liable for delays in delivery and or non-delivery in the event of an act of God, labor or material shortage, transportation interruption of any kind, work slowdown or any condition beyond the control of publisher affecting production or delivery in any manner.

The following sources were used: ITA – Office of Travel & Tourism Industries, U.S. Department of Commerce Office of Travel & Tourism Industries, and Hotel Interactive.