Five Alcohol Trends That Are Accelerating By Samantha Des Jardins, Datassential Consumers, for the most part, are feeling more comfortable frequenting bars and restaurants now that vaccinations and boosters are widely available. But as more come back in for a drink, they are demanding something new and innovative more than ever. Datassential’s Future of Drink report covers trends of all sizes and types, ranging from those that are just popping up in high-end cocktail bars to those that are widely available at chain restaurants and bars. Here are five alcoholic beverage trends that moved up on the Menu Adoption Cycle this year, from “Inception” to “Adoption” — and those that will be important to know when refreshing bar menus.
Alcohol With Food Delivery Every food business that offers delivery has seen their business shift while in, and emerging from, the pandemic. Alcohol delivery is becoming critically important for restaurants from QSRs to casual dining chains, as they struggle for market share. 48
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