THE BIG PICTURE 2020+

THE BIG PICTURE 2020+

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The Meeting Business and Tomorrow's People

Copenhagen’s New Teatre – Photo: Brekke 11_2012 | EIBTM 2012 | THE BIG PICTURE 2020+ | © KJAER GLOBAL

NAVIGATING COMPLEXITY

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Family Holiday in Norway - Photo: Harald Brekke

Snøhetta

Connectivity and Efficiency

Happiness and Meaning 11_2012 | EIBTM 2012 | THE BIG PICTURE 2020+ | © KJAER GLOBAL

MULTIDIMENSIONAL THINKING

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4. SPIRITUAL 3. EMOTIONAL

2. SOCIAL

3. EMOTIONAL

2. SOCIAL

LEFT

RIGHT

• Logic • Facts • Pragmatist

• Intuition • Vision • Possibilist

1. SCIENTIFIC

4. SPIRITUAL

Trends Filter

1. SCIENTIFIC

To navigate the future and understand people, it is essential to embrace all four dimensions 11_2012 | EIBTM 2012 | THE BIG PICTURE 2020+ | © KJAER GLOBAL

EMPATHIC LEADERSHIP

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Globally only 20% of brands are perceived to have a notable positive impact on our sense of quality of life 11_2012 | EIBTM 2012 | THE BIG PICTURE 2020+ | © KJAER GLOBAL

TOTAL TRANSPARENCY - Trust

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Delivering ‘Authentic Experiences’ means that brand promise is totally aligned with performance 11_2012 | EIBTM 2012 | THE BIG PICTURE 2020+ | © KJAER GLOBAL

SMART TECHNOLOGY - Empowerment

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Windows 7 Phone

Urban Library of the Future and Centre for New Media in Gent by UNStudio’s

As physical and virtual borders dissolve, people want seamless transitions and experiences in all areas of life 11_2012 | EIBTM 2012 | THE BIG PICTURE 2020+ | © KJAER GLOBAL

CLOUD CULTURE - Dialogue

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Cloud Culture inspires innovative dialogue driven business models – where agility and scalability rule 11_2012 | EIBTM 2012 | THE BIG PICTURE 2020+ | © KJAER GLOBAL

GLOBAL CITIZENS - Mobility

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Source: Global Talent Rally, CIFS, 2010

Culturally open and mobile Global Citizens will set new standards in virtually all areas of society and business 11_2012 | EIBTM 2012 | THE BIG PICTURE 2020+ | © KJAER GLOBAL

FEMALE FACTOR - Engagement

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Bella Sky Comwell Hotel Copenhagen AUÐUR Capital - Halla Tomasdottir and Kristin Petursdottir

The Female Factor is strongly correlated to transparency, innovation, customer satisfaction and better bottom-lines 11_2012 | EIBTM 2012 | THE BIG PICTURE 2020+ | © KJAER GLOBAL

SOCIAL CAPITAL - Community

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The TED talks: The New Yorker – Listen and Learn

Dtac Headquarters Bangkok

Social Capital is the value of real community and brand recognition – fostering trust and enabling people to flourish 11_2012 | EIBTM 2012 | THE BIG PICTURE 2020+ | © KJAER GLOBAL

A BETTER WORLD - Participation

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Jensen and Skodvin Landscape Hotel Norway - Photo: kjaer global XXXX

Dalston Roof Park London - Photo: Julian Walker Flickr

It is recognised that business, not just government, should be the primary driver behind a sustainable future 11_2012 | EIBTM 2012 | THE BIG PICTURE 2020+ | © KJAER GLOBAL

THE GOOD LIFE - Narrative

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The waterfront of Kastrup, Denmark by White Architects

The waterfront of Kastrup, Denmark by White Architects

Defining the Good Life goes public - as we start to question the conventional way of measuring success 11_2012 | EIBTM 2012 | THE BIG PICTURE 2020+ | © KJAER GLOBAL

VALUE DRIVEN MEETING EXPERIENCES

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WE

CREATIVE CLASS

CULTURAL EXPLORERS

NARRATIVE

PARTICIPATION

The Good Life

A Better World

DIALOGUE Cloud Culture RATIONAL

MOBILITY

COMMUNITY

4P

Social Capital

People Planet Pleasure Profit

EMOTIONAL

ENGAGEMENT

Global Citizens

Female Factor

TRUST

Smart Technology

Total Transparency

WELLBEING HUNTERS

PREMIUM PROFESSIONALS ME

11_2012 | EIBTM 2012 | THE BIG PICTURE 2020+ | © KJAER GLOBAL

Mindset Map Illustration 2012 © Kjaer Global

EMPOWERMENT

CONCLUSION

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Photo: Snøhetta's Norwegian Wild Reindeer Centre Pavilion

Engaging and stimulating learning experiences are key to delivering sustainable, social, emotional and economic value 11_2012 | EIBTM 2012 | THE BIG PICTURE 2020+ | © KJAER GLOBAL