Colors that work best for you. WWW.WILLIAMPAINTINGSOLUTIONS.COM
Hi, CONSIDERING HOW COLOR MAKES YOU FEEL AND WHAT IT SAYS ABOUT YOU, IS IT ANY WONDER THAT COLOR IS ONE OF THE MOST IMPORTANT DECORATING DECISION YOU’LL MAKE?
Color is a language. Color is one of the most fulfilling elements in our lives. Color can attract your attention or change your mood. It speaks to who you are, how you feel and where you’re going. At William, I can help you put together the perfect colors for your life. Color is one of the first things you notice when you walk into a room. Is it any wonder that color, and how you use it,
is one of the most important decorating decisions you’ll make in your home? Inside your home, the latest colors and the way they’re applied give voice to your personality and décor. Color sets a mood. From floor to ceiling, paint color reflects your style and makes a personal statement of what home means to you.
Color unites one-of-a-kind accent pieces with manufactured items throughout your home. Electrifying hues, inspired by technology, bring a touch of whimsy to spaces that also feature natural carved wood, woven textiles and wrought iron. Bright colors are further enhanced when paired with large areas of negative space.
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Being afraid. “The world is divided into two groups—the color courageous and the color cowardly,” says New York color marketing consultant Ken Charbonneau. “People who live in colorful interiors have gotten over the fear of making a mistake.” The best way to get over that fear is to always start with a color you love—from a rug, a painting, a fabric. Then test it on the wall. If it’s too strong, consider asking your paint store to formulate it at “half-strength” to lighten it or to tone it down by adding more gray.
Putting too little on the wall. If you think your room is boring, look at it in terms of the 60-30-10 rule that designers employ: Sixty percent of the color in a space generally comes from the walls; 30 percent from upholstery, floor covering, or window treatments; and 10 percent from accent pieces, accessories, and artwork. Translation: Liven up those white walls.
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Rushing the process. The best way to find a color you can live with is to paint a 4-by-4-foot swatch on the wall and live with it for at least 24 to 48 hours so you can see it in natural and artificial light. “Taking the extra time to do the swatch test is worth it to find a color you’ll love living with for years,” says Benjamin Moore’s Doty Horn.
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Putting too much on the walls. Be aware of the intensity of the colors in a room. “If you have an Oriental rug with five or six strong colors, don’t paint the walls in equally strong hues. Let the rug be the focal point and the walls a lighter color,” says William.
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Forgetting about primer. When changing the color of a wall, primer (white or tinted) is vital to getting the actual color you picked out. Michael Baillie, paint sales associate at The Home Depot, says, “Priming ensures there will be no interference from the previous wall color.”
REFRESH YOUR ROOMS WITH BOLD COLOR COMBINATIONS. A fresh paint job enlivens a ho-hum interior, but picking the right color (or combination of colors) and figuring out where best to put it and how much to use can prove perplexing.
To narrow your choices, break out a color wheel. Paint pros use this tool to see how colors will look together before they roll them on. Hues that are next to each other on the wheel, such as yellow and green, make pleasing pairs, as do shades of complementary colors, which are found on opposite sides of the wheel.
“Painting trim white will ensure that warm hues don’t look dingy or cool hues too stark,” says William. Even neighbors on the color wheel get a boost. Here, a door casing acts as a frame, cleanly setting off the dining room’s warm yellow walls and the foyer’s cool green. A single field of color can set off a room’s best assets—both the built in details and the artwork and furnishings you introduce.
Wall colors that relate to each other draw the eye from one area to the next, creating a harmonious flow.
Use Color to Highlight Architecture. Painting the exterior wall of this all-white studio a leafy green draws attention to its peaked ceiling as well as the outside views glimpsed through the French doors and windows. Here, a vibrant color choice is ideal because of the abundance of natural light, where something more subdued would appear washed out.
Try Muted Opposites. An entry hall and adjacent room in soft shades of complementary red and green—opposites on the color wheel—has a soothing effect. Paired with a honey-hued wood floor, the brick red and olive green work as neutral earth tones.
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A deep color becomes the backdrop for whatever is in front of it,” says William. Bold red on this accent wall puts the focus on a collection of framed photos while providing a warm and energizing foil to the room’s pale neutral furnishings. A colored wall can delineate space for a specific activity. Here, grayish green behind the dining table helps carve out a distinct eating area within a whitewashed kitchen. Play Up Ceilings. While white on high may make rooms feel airier, color can add comfort and personality where it’s least expected. Maximize a Lofty Look. Adding color to the inner trays of a coffered ceiling amplifies the feeling of height. Here, a golden yellow adds depth while a tall
wainscot—painted white to match the coffers—draws the eye upward. A band of silvery gray on the walls is a cool coun. terpoint to the ceiling’s warm gold. Warm up Walls of Windows. Painting this tongue-and-groove ceiling bright red lowers it visually, making the glass-walled room feel cozier. A red area rug, chairs, and table lamps reinforce the effect at ground level. Be Bold in the Kitchen. An activity-oriented gathering space, the kitchen is ideal for energetic color, a lively departure from traditional white.
the dining table and yellow on the cabinet doors’ window muntins add cheery accents for the last 10 percent.
William. Choose a deep shade to make a large space seem snug, as in this den. For a more expansive feel, go with a light color.
Brighten Built-ins. A hit of color can turn the functional elements in a room into eye-catching focal points.
Wrap a Room in Color. Brushing the living room and adjacent foyer’s woodwork with the same blue paint creates a seamless transition between the two rooms. The saturated shade has the added effect of highlighting shadow lines in the trim and moldings. White paint has a reflective quality that tends to blend details.
Spotlight a Collection. A minty hue inside this corner cupboard echoes the green paint on the dining chairs and highlights the array of dishes and decorative objects displayed on the shelves. Crisp white paint on the outside, surrounded by natural pine wall paneling, gives the built-in a fresh, cottage-style look.
Go for Shades of Equal Intensity. Pairing saturated colors, such as the daffodil used on these base cabinets, the apple green on the uppers, and the grass green on the brackets, creates a dynamic yet balanced look. Saturated hues are often found in the lower portion of paint strips, with lighter tints—such as this lemony trim—at the top.
Enhance an Open Feeling. Painting the back panel of this shelving unit the same sunny yellow that’s used on the surrounding walls gives the built-in a light, airy look to balance the heft of the attached wardrobe.
Focus on a Dominant Color with Neutrals Beige walls and a caramel-tinted floor bring out the warm yellow undertones in the cabinetry’s scene-stealing green paint. Black counters and stainless-steel appliances give what might otherwise seem like an old-fashioned paint palette an updated and sophisticated look.
Reverse the Conventional Scheme. Instead of the typical arrangement of white trim set against a colored wall, a glossy pumpkin-colored paint—selected to match the laminate countertop—highlights crown molding, open shelving, and door casing. As a result, the white base cabinetry seems to recede into the white wall.
Use the 60-30-10 Rule.Gray-green paint on cabinetry provides a unifying 60 percent base color in this kitchen. Blue, which accounts for 30 percent, highlights the room’s center island. Red paint on
Punch Up Trim and Panels. One color for all your woodwork provides a consistent, grounded look, whether in one room or throughout the house.
Link Spaces With Trim Paint. Using the same paint for wall paneling, doors, and moldings, such as the fiery tomato gloss used here, adds drama to a room, says
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Who am I? William is the founder of William Painting Solutions with painting experience dating back to when he was just 16 years old. He learned all the painting skills he would need after starting a small workshop, working under a professional painter, and graduating with a degree from UCSC. William learned quickly that getting a house painted quick and with great care was essential to the survival of
the business. William took all he learned over the years when he developed William Painting Solutions and today William is one of the premier painters of homes in San Francisco. After rounding out his experience with construction and carpentry he began to understand the full picture of remodeling as well as painting. He has worked
How can I help you?
Interior and exterior services Venetian plastering Color consultation For details visit www.williampaintingsolutions.com
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on new homes from beginning to end, knows how to paint trim on Victorian homes, worked with the elderly, and has worked with many different interior designers. William is truly one of the best in the Bay area because he understands the full picture.
Why you’ll love it! Interior Paints and Primers in one features exclusive cross linking technology that actually repels stains. It also has advanced stain blocking technology to seal in stains already on your walls. Duration Home goes on smoothly and quickly and offers excellent hide. It is ideal for high traffic areas like kitchens and hallways and most stains wipe clean with water.
Interior Paints & Coating Paint and primer in one with advanced stain blocking technology. Exceptional hide, coverage, durability and washability.Outstanding scrub, stain, water spotting and burnish resistance. Anti-microbial agents inhibit the growth of mold and mildew on the paint surface. Meets the most stringent VOC regulations. Creates/delivers a smooth, uniform appearance. Available in all William colors and custom tints in matte, satin and semi-gloss.
Tools & Accessories we offer the selection of specialty tools to easily create the finish of your choice.
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Available Sheens Matte Satin Semi-Gloss
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Pick colors for your life. Never settle for a color that’s close to what you want. The William computerized matching system provides quick and accurate color match for virtually any item. Just share the item you wish to match - a rug, a pillow, fabric swatch, even a competitor’s paint swatch. William is always on target.
William Color: Quickly and accurately matches colors. Provides consistent color regardless of product or sheen. Prints the tint formula on a lid label for easy reference. Saves your formula for 6 years.
Feel free to contact me for further queries at 415 709-1193 or visit us at www.williampaintingsolutions.com
THANK YOU!
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