No 4 2015
REAL ESTATE MARKET UPDATE REFLECTING ON 2015 PAGE 2
YOU DON’T KNOW JACK? WHERE JCR WILL BE PROSPECTING FOR YOU PAGE 4
MARKETING BEYOND BORDERS SINCE 1966 PAGE 3
*jcrlake.com
REAL ESTATE MARKET UPDATE ON 2015
$163,138,308 $144,642,273 841 +8.7%
YTD Total Listings Sold
▐ JCR
YTD Dollars Volume Sold
PERFORMANCE AND MARKET SHARE
Jack Chivers Realty has already sold more property volume year to date than during any other year in company history. With the greatest sales volume achieved this year, JCR serves more than 20% of all real estate transactions in the area. The JCR advertising strategy has proven great success to benefit all of its clients keeping our promise in Marketing beyond Borders. During this past year, JCR continued to grow by adding another full time sales agent as well as a full time marketing assistant to its staff. The difference of JCR to most other agencies is that the brokerage is operated by a noncompeting broker who works with two full time employees to assist the agents and consequently, our clients. The role of the broker and his office staff lays 2
SOURCE: LCAR (09.10.2015)
774
+11.4%
2015
Every year we experience different sales seasons and it is always the right time to list and market a property for sale. We strongly feel that the belief it may be of an advantage to the seller to take a property off the market during
the winter is wrong. In fact, we experienced the most sales during the months of January and April. Therefore, we advise sellers to stay in the market and owners looking to sell to consider listing their property this fall.
2014
that local properties are all unique in regards to the factors such as location, condition, size of lake and price, sellers understand the time it may take to match their property with the right buyer. It is hard to determine if it is a seller’s or buyer’s market, however, with a stable regional economy, reasonable loan rates and available properties, it has been a healthy real estate market 2015 on going.
2015
This year has been incredibly successful already with 10.9% more sales volume YTD compared to last year and it looks like it is leading to one of the best years of the last two decades. We are in a market with many buyers who are willing and able to purchase recreational real property on the one hand and families moving to the area to live in the country on the other. In particular we have experienced a lot of sales to the age group between 35 to 50 who are adding a second home to their lives. Currently on the market for sale in the local area are 1,700+ properties with a total of 841 transactions sold so far, resulting to a sales volume of $163,138,308. Knowing
2014
▐ REFLECTING
LAKE LIFE!*
“ Every year we experience different sales seasons and it is always the right time to list and market a property for sale. ” in marketing the brand and all clients’ properties. The twelve agents to the broker are servicing all their clients directly and are responsible for prospecting and sales. This year, JCR has also grown its market by adding a new location “Lake Life Lounge” in Vergas, MN. This location will increase the service area to the south of Detroit Lakes and offers a unique environment to prospect and consult interested real estate buyers in the area. A full time agent at this location is available to all of our clients.
Furthermore, JCR also added a branch office in downtown Fargo with a “Window to Lakes Country” to advertise properties for sale and make a destination available to meet with our clients when needed. JCR offers great service for best client satisfaction.
PLEASE REQUEST OUR COMPLETE MARKETING PACKAGE AT aubrey@jackchiversrealty.com
Since 1966 ▐ MARKETING BEYOND BORDERS
Jack Chivers Realty has a wide array of advertisements. Below you will find a selection of our online and TV presence, but we do not limit our advertisements to just that. JCR creates a number of publications, such as, brochures, flyers and mailers, as well as local newspaper ads. Keeping our promise of Marketing beyond Borders, we advertise our listings in multiple real estate guides in the Detroit Lakes, Fargo-Moorhead, Fergus Falls and greater North Dakota area. Beyond that, JCR actively reaches out to potential buyers outside of the local market by attending 12 tradeshows throughout the year.
▐ SEARCH FOR PROPERTIES
The JCR website provides three different ways to search and review properties for sale. On the top of the JCR home page, the search box allows potential buyers to find a property by typing in a specific address, town name or MLS number. At the bottom of our website, the Lake list displays the most popular lakes in the Detroit Lakes, Northwoods, Pelican Rapids, Perham, Vergas and Ottertail areas to choose from.
JCR MAIN OFFICE Detroit Lakes, MN
JCR KIOSK Downtown Detroit Lakes
Pictured on the right is our map, which can also be found on our website. The Map search lets you find properties on the lake, in town or in the country by simply hovering your cursor over a map. Our search options ensures that all properties can be found and reviewed by potential buyers.
▐ TV3
LAKE LIFE!* lounge Vergas, MN
JCR BRANCH OFFICE Downtown Fargo, ND
JCR features a selection of properties on Lakes Area Television throughout the year. TV3 covers 50 communities in the local area. Our show gives the audience a virtual tour of the home for sale, with the agent and broker discussing all the details from the inside and out of each property. Besides the home tours, the broker also provides viewers with a Real Estate Market Update for the local market through the JCR show.
CHECK OUT ALL EPISODES ON THE JACK CHIVERS YOUTUBE CHANNEL. YOU CAN FIND A DIRECT LINK THROUGH OUR WEBSITE.
CAL AND YOUR LO KE EXPERTS L LA REGIONA alty.com ersre
jackchiv
▐ ONLINE PRESENCE
JCR has a strong online presence as all of our listings are posted on Real Estate Search sites such as FlexMLS, Realtor.com, Trulia and Postlets. Listings are posted through Postlets on Zillow, Realestate. msn, Oodle, Vast, Enormo, Local, Lycos and Listhub. All listings are also on Craigslist, and our Commercial Listings can be found on Costar and Loopnet. Selected properties are featured on social media platforms such as Facebook and Youtube. LAKE LIFE!*
3
JACK CHIVERS REALTY 1110 HWY 59 SOUTH DETROIT LAKES, MN 56501
▐ TRADESHOW SCHEDULE 2016
JANUARY 12-13 Winter Ag Expo, Jamestown
FEBRUARY 27-29 Mens Show, Grand Forks
FEBRUARY 4 Business After Hours, Fargo
MARCH 3-6 RRV Sportsmens Show, Fargo
FEBRUARY 5-7 Sport and Rec Show, Jamestown
MARCH 11-13 KX Sport, RV & Boat Show, Minot
FEBRUARY 9-10 KFYR Agri Int. Show, Bismarck
APRIL 21 Business After Hours, Fargo
FEBRUARY 19-20 Home Builders Show, Bismarck
JUNE 16 Business After Hours, Fargo
FEBRUARY 26-28 RRV Home & Garden Show, Fargo
SEPTEMBER 13-15 Big Iron Farm Show, West Fargo
PRSRT STD U.S. POSTAGE PAID FARGO, ND PERMIT #1159
▐ JCR LOCATIONS
MAIN OFFICE Brokerage and home to our 10 local agents, back office and our marketing department located at 1110 Hwy 59 South in Detroit Lakes. KIOSK A display for visitors and area residents to browse for properties located in the Washington Square Mall in Downtown Detroit Lakes. LAKE LIFE!* LOUNGE Our newest destination in the heart of lakes country with a full time expert available to all clients and prospects located at 130 E. Main Street in Vergas Minnesota. FARGO BRANCH OFFICE A window to Lakes Country showcasing our exclusive lake properties for sale at 624 Main Avenue in Downtown Fargo.
▐ CONTACT
JACK CHIVERS REALTY DETROIT LAKES, LLC 1110 Highway 59 South Detroit Lakes, MN 56501 Office (218) 847-3112 Fax (218) 847-5242
4
LAKE LIFE!*
info@jackchiversrealty.com www.jackchiversrealty.com