ABOUT MASTER COURSE COLLECTIVE SIX Lash Industry success stories... • Jill Heijligers-Peloquin • Claire Hooper • Otto Mitter • Hilaree Brand • Martina Kallos • Michelle Nguyen rewritten to star YOU!
IT'S TIME to turn CHAOS into OPPORTUNITY! Now, more than ever, investing in the RIGHT continuing education can help prepare you for the breakthrough you yearn for. Advanced success concepts for lash artists, educators and business owners who are growth-minded and eager to learn from Master Mentors who have lived and learned these crucial lessons. Early Enrollment ("action takers") will be rewarded with exclusive bonuses, early access and extended viewing of this 90 day course. The Master Course Collective is for lash educators, brand owners and those who aspire to be industry influencers. We're ready to teach the untold, share the coveted success secrets and help you to minimize your learning curve dramatically!
JILL HEIJLIGERS -PELOQUIN • • • • • • •
Owner Lash FX® Global Lash-ATTRACTION™ Magic Lashes Master Educator Online Course Creator Industry Advocate & Influencer
Curriculum Circus
Fascinate® Certified Advisor Fantasy Lash Art Champion
and drive. When they are waiting anxiously to hold the
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International Judge
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Conference Speaker
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Original Gangster
Creating and delivering engaging beauty courses is very much like being the ringmaster of a three-ring circus! Leading your student’s focus to the highlighted action while the next amazing feature is set-up involves planning, demonstrations of authority, creativity, solid safety foundations and... a bit of showmanship with a sprinkle of magic. To be a successful educator, your courses must be effective, yet innovative. Drawing on a flipchart does not engage your students’ passion tweezers and make those death-defying fans, it’s no wonder they do not retain the foundational teachings. Your curriculum must not have any holes in it, but it needn’t be dry and dull. Let me introduce you to tools, apps and ideas that will make learning an inspired activity, setting your classes on firm foundation, while being reviewed and received as one of a kind, “must take” classes! Jill Heijligers-Peloquin is a lash artist, educator, business coach and industry advocate. Traveling the world as a judge, keynote speaker and educator, it’s thrilling to meet so many who also wish to raise the standards of safety, embrace innovation and share the expertise that will elevate us all. We are part of a beauty renaissance, and a golden era for education, paving the way for a new generation of professional lash artists and educators who will master and surpass current standards, skills and expectations. Her legacy is sharing the ideas and ideals that allow a new generation to shine.
CLAIRE HOOPER
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@_clairehooper vivienclairestudio. com
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Lash Salon Owner
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Business Coach 1st Place Volume - Lash Global - Master Category
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Master Lash Artist
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Mentor
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Digital Course Creator Global Lash Brand Educator Conference Keynote Speaker
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Demystifying Funnels and Marketing. Building Email Systems That Sell Marketing isn’t a dirty word. In this Master Course Collective session, you are going to learn timeless marketing principals and how to build an email sequence that converts prospective students and clients into customers. Email marketing gives you a direct line to your clients and the opportunity to build relationships and make money anytime. This is going to be jam-packed with valuable content, helping you build systems that sell. I will be teaching my own personal system. Claire is an award-winning, multi-certified lash artist and business coach in Ontario, Canada. She has a deep love for the industry and believes everyone has the ability to reach ultimate levels of success. Whether she is teaching, mentoring or creating courses her goal is always to inspire and elevate others. Claire has so much lived experience in the industry from working for a global brand, lashing in a large salon to opening her own private boutique studio. All of this experience has lead her into a leadership role as a business coach, digital course creator and email marketing educator. She manifests big dreams, and helping others is at the center of all she does. Mentorship. Entrepreneurship. Clarity. That is Claire. She will put you at the helm of your own business journey. Your success is inevitable!
OTTO MITTER
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Formulator / Head Educator Elleebana Co- Producer Belmacil Lash & Brow Tinting System Founder Elleebana Educators Elleevation Symposium Managing Director Ex-Import Pty Ltd “2017 Educator of the Year” ABIA “2018 Educator of the Year” NALA “2019 Product Integrity Award” NALA “2020 Lash Brand of the Year” – LOA
Going Global Building a GLOBAL brand has many challenges. It can become a very costly exercise if you get it wrong. When I started out building my business brand, I learned the hard way. I made a few mistakes, but I was able to learn from these and craft a strategy to build my company into a global brand with distributors and educators in over 60 countries. In this Master Class Collective session, I’ll share my secret formula with you; everything from growing a global workforce to managing teams, creating sustainable distribution networks, developing award winning education programs and mastering the flow of product development. Otto Mitter’s path into the beauty world was inevitable. At a young age Otto was introduced to the world of beauty by his mother, who started one of Australia’s pioneering beauty colleges, the Gold Coast Training Academy. After two decades of studying the art of lashes, brows, beauty and cosmetic formulation, Otto and his team at Ex-Import currently produce and supply professional products and develop educational programs reaching over 60 countries across the globe. Otto’s dedication to education and passion for continuing education has led him to be a guest speaker and educator at the world’s most prestigious beauty and lash events, learn from the world’s best lash masters and judge at leading global beauty & lash competitions.
HILAREE BRAND
Founder of My Brand Lashes
Dynamic Psychology: What Prevents the Student and
Master Educator Communications Specialist Product Innovator and Developer International Conference Speaker
What to do to get around NORMAL pitfalls. When you can
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International Judge
style. Hilaree can often be found speaking on stages and
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Lash Industry Disruptor
judging competitions at lash events across the globe. Voted
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Teacher from Getting on the Same Page recognize the trigger, you can neutralize the threat between teacher and student, or student and student. Hilaree Brand is the founder and Master Lash Artist of My Brand Lashes. With 17 years of lashing under her belt, Hilaree is known worldwide for her charm and her unique
Most Inspirational Lash Artist by her peers in 2014 (Lash Inc. magazine), she is one of the most desired mentors and teachers in the industry. Hilaree was also recently awarded Overall Most Inspirational Industry Personality of 2017 in the Lash Industry Inspirational Person Awards. My Brand Lashes offers only top-quality products that have been developed, tested, and approved personally by Hilaree. All products are made by a lash artist for the lash artist. Hilaree’s vision to find and curate the unique attributes that create a lash artist; help the artist discover their “why” while showing them how to execute their own visions and goals. “I am on a mission that goes beyond women supporting
women. I am committed to helping women support partnership”.
MARTINA KALLOS
Kallos Lash Collection & Academy Organizer Lash Challenge CROATIA
Mental Health & Cyber Bullying While Rising in Business
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Author
award-winning lash artist, she has travelled the world as a
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International Championship Judge Conference Speaker Motivational Lash & Business Trainer
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How to establish clear work boundaries, protect your business and recover from bad decisions. How to handle social media bullying and exposure to the public eye. Martina began her lash journey in 2012 as a full time lash artist. In 2015 she was discovered by Lash Inc Magazine. An respected speaker, judge and trainer, from South America to Europe. Martina’s conference presentations are always an inspiration because her true intention is to help other lash artists. Her group trainings are always full, as students claim her way of teaching is really easy and understandable. Martina is the author of 2 books for lash artists: “Eyelash Extensions from A to Z” and “The Lash Book”. As founder of Kallos Lash Academy, with over 5000 students from all over the globe, the Kallos brand is favored within the lash community. Hot new products, modern design and innovative ideas that follow the needs of every lash artist out there. “I am really proud to be part of this lash community. The Lash World has changed a lot since I started. As a community, we’ve became more open-minded, tolerant and ready to help each other. I love conferences and new, innovative classes. They are the perfect opportunity to grow as a lash artist and progress in your career. “
MICHELLE NGUYEN
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@parislashacademy parislashacademy. com
Building a Product Brand and a Loyal Community of
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Founder / Director Paris Lash Academy
Want to know exactly how to navigate launching your very
Lash Queens Facebook Community
test products, how to pay safely, to building a supportive
Founder PLA Manufacture Inc
Michelle will explain everything you need to know to launch a
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Lash Inc Educator
Collective exclusive!
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Product Creator
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Founder PLA Scholarship
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Students and Customers Around It own lash line? From choosing products and vendors, how to community that will convert into loyal fans and customers. successful product line – a never-before shared Master Course
Michelle Nguyen is the founder and director of Paris Lash Academy and the Lash Queens Facebook Community - one of the largest lash industry groups. Originally self-taught, Michelle is passionate about using her platform to teach lash artists how to run their business, build their skills and learn the science that is lashing. For the last 10 years Michelle has perfected her craft, launched two successful lash salons, taught all over the USA, and in 2018, Michelle founded the Paris Lash Academy to provide lash artists with high quality products that meet her exemplary standard. She strongly believes that studying the science, safety and discipline associated with eyelash care elevates expertise to create lasting beauty for the client and a brand based on integrity and professionalism.
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THIS MASTER COURSE COLLECTIVE IS FOR YOU IF... • You know that you want bigger, better things for your business, but you feel UNCLEAR about how to make things happen • You know you are READY for GROWTH, but you feel stuck about how to accomplish meaningful strides • You wish there were a PLAYBOOK or a PATH you could follow (with maybe a signpost or two along the way!) to help you GET THERE • You want OUTSIDE PERSPECTIVE and COURSE CORRECTION to help you identify the path - because you are too close to your business and easily lose track of the BIG PICTURE • You have a million opportunities, dreams, ideas, but are UNCLEAR about how to TIE IT ALL TOGETHER to get results and make an impact
THIS IS HOW IT WORKS... • Enroll using one of the links below and mark your calendar for TWO important dates: October 31, 2020 and January 31, 2021 (the official days that the MCC doors OPEN and CLOSE) • White-list our email address and look for our Thank You Note from support@mastercoursecollective.com • Fill out the short precourse assessment, so your MASTER MENTORS can get to know you before the course begins • If you are an EARLY ACTION TAKER and enroll before October 22, 2020, ENJOY the COOL BONUS classes we have to offer, and EARLY ACCESS to the course! Early action takers can start the course on WORLD LASH DAY which is October 23, 2020. You'll also get EXTENDED VIEWING -through February 28, 2021! • There will be TWO LIVE MENTORSHIP SESSIONS (aka Q&A sessions) scheduled. If you cannot attend one or both, the recordings will be added to the Master Course Collective content. Watch them at your leisure! ENROLL HERE if you reside in Canada ENROLL HERE if you reside in the USA ENROLL HERE if you reside in Australia ENROLL HERE if you reside in Europe ENROLL HERE if you reside in the UK
HERE'S WHAT YOU GET IN THE
MASTER COURSE COLLECTIVE 2020: • COURSE 1 - Curriculum Circus with Jill Heijligers-Peloquin of Lash FX Global • COURSE 2 - Demystifying Funnels and Marketing with Claire Hooper Beauty Business Coach • COURSE 3 - Going Global with Otto Mitter of Elleebana • COURSE 4 - Dynamic Psychology Student & Teacher with Hilaree Brand of My Brand Lashes • COURSE 5 - Mental Health & Cyber Bullying with Martina Kallos of Kallos Pro Collection & Academy • COURSE 6 - Building a Product Brand & Community with Michelle Nguyen of Paris Lash Academy • EARLY ACTION TAKERS BONUSES* early access & extended viewing PLUS an AMAZING Bonus Class "Lashing Legally: Lifetime Access & Payment Plans" with Attorney & Entrepreneur Tamsen Horten *IF YOU ENROLL BEFORE OCTOBER 22, 2020
• 2 LIVE MENTORING SESSIONS (Q&A) to be scheduled after receiving the pre-course questionnaires to accommodate as many international attendees as possible - these two sessions will be recorded and added to the course